JP5165532B2 - Affiliate revenue rights granting server linked with media and method thereof - Google Patents

Description

  The present invention relates to a server and method for providing information about products related to various media and events in conjunction with these media and events.

As advertising method on the Web page today, and the links, etc. that are provided by the advertiser to transition to the advertiser's page is Yu over The is selected, the administrator of the Web page with information of this link, reward from advertisers There is known a mechanism called an affiliate that is paid.

As such an affiliate system, for example, in Patent Document 1, an advertisement of a virtual store site is posted, and when a user who clicks on the advertisement purchases a product in the virtual store, management of the web page on which the advertisement is posted It describes the mechanism by which referral fees are paid to subscribers.
JP 2002-056295 A

In addition, in recent years, because the audience the availability of products that performer has been used in TV broadcasting (media) and events such as concerts, such as drama there is a Nozomu Mukoto, meet the needs of the audience, media Ya Introducing such products in association with the performers of the event has come to be performed. And the above-mentioned affiliate system is used also in the introduction of goods in such a case.

However, in the present situation, skilled or to sell such product introduction commodity, which is registered by skilled managing media and events, depending the skilled speculation also products which are not introduced, media and events in merchandise that was used was not to be introduced comprehensively. In addition, the timing of introducing a product may vary depending on the speculation of the trader, and the product may be introduced after a while after being used.

  SUMMARY OF THE INVENTION An object of the present invention is to provide a server capable of realizing an affiliate system that immediately and comprehensively introduces products used in media and events in conjunction with the media and events, and a method therefor.

(1) information about the product associated with the various media and events, a server for providing in conjunction with the media and the event,
It is connected to the product sales server that operates the product sales site and the user terminal so as to be able to communicate,
The registration information for registering the products sold by the product sales server in association with the media and the event, and product registration accepting means for accepting from said user terminal,
Grant the right to receive a reward to be given to the case where the product registered by the registration information has been sold, to the user terminal which is ordered in accordance with the earlier order of registration of the user terminal performing the registration Affiliate income rights granting means,
On the basis of the registration information, and transmitting means me for the goods, to transmit the information of the user terminal information and the right for the goods has been granted for the purchase of the listed the items in the product sales server,
Ru equipped with a server.

According to such a configuration of the present invention, the affiliate revenue right granting unit is a right to receive a reward for a user terminal that has been ordered according to an early order of registration among user terminals that have registered products used in media or events. Is granted. As a result, when a media or event is performed, the products used in the media or event can be expected to be registered as soon as possible by the user of the user terminal, and the product registration is performed in conjunction with the media or event. Can do.
In addition, since the registration of the product is performed by the user terminal, the product is registered regardless of the speculation of the trader who sells the product and the trader who manages the media and the event. As a result, the products used in the media and the event are comprehensively registered, and the user can select various products.

  As a result, according to the configuration of the present invention, it is possible to realize an affiliate system that immediately and comprehensively introduces products used in media and events in conjunction with the media and events.

(2) The server according to product registration, search page for registering and searching for the product, to comprise Ru (1) to further the registration search providing means for providing in association with said media and said event.

  According to such a configuration of the present invention, the user can register and search for a product from a page related to the used media or event. As a result, the product associated with the used media and event can be easily registered, and the target product can be easily searched.

(3) the commodity registration and search pages, server according to Ru Oh in the schedule of the media and the events (2).

  According to this configuration of the present invention, it is possible to easily register and search for products.

(4) whether the listed the product is associated with the media and the event by goods page providing unit, an evaluation receiving means for receiving the evaluation from the user terminal from Ru with a further (1) (3 server according to any one of).

  According to such a configuration of the present invention, it is possible to receive an objective evaluation as to whether a registered product is a product that is truly used in a media or an event.

(5) computer having a control unit, information about the product associated with the various media and events, to a method for providing in conjunction with the media and the event,
The control unit is
And the step of receiving the goods that are sold under the trade sale server to operate a merchandise sales site registration information to be registered in association with the media and the events, from the user terminal,
It has the right to receive a reward granted when the user terminal which is ordered in accordance with the earlier order of registration, the product was sold registered by the registration information of the user terminal performing the pre Symbol Register Storing as the user terminal ;
And step on the basis of the registration information, me for the goods, sending the listed the information of the user terminal to the information and the products related to the rights have been granted the purchase of the commodity to the commodity selling server,
How Ru equipped with.

According to the configuration as in (5 ), the same effect as in (1 ) can be achieved.

  According to the present invention, it is possible to realize an affiliate system that immediately and comprehensively introduces products used in media and events in conjunction with the media and events.

  Hereinafter, the best mode for carrying out the present invention will be described with reference to the drawings. This is merely an example, and the technical scope of the present invention is not limited to this.

(Embodiment)
[Overall structure of affiliate right grant system]
FIG. 1 is a diagram showing an overall configuration of an affiliate right granting system 100 including a right granting server 1 according to the present embodiment.

  The affiliate right granting system 100 includes a right granting server 1, a product registrant terminal 3, a product purchaser terminal 5, and a product sales server 7. These various servers and terminals are communicably connected to each other via a communication network represented by a communication line such as the Internet.

  The right granting server 1 includes a merchandise registration accepting means 11, an affiliate income right granting means 12, a merchandise page providing means 13, a merchandise search accepting means 14, a merchandise purchase accepting means 15, a merchandise purchase information transmitting means 16, Affiliate information transmission means 17.

  The merchandise registration accepting unit 11 accepts registration of information related to merchandise used in events such as various media such as TV and magazines and concerts from a general user terminal (product registrant terminal 3) that registers merchandise. The affiliate revenue right granting means 12 grants a right (revenue right) that can receive a reward when the registered product is purchased to the user who registered the product. Specifically, the registered product and the registered user are associated with each other and stored in a storage unit (not shown). It should be noted that the revenue right for the same product is not given to two or more users, and the income right is given only to the user who registered the earliest.

  The product page providing means 13 creates a product page that introduces the registered product and provides it on the Internet. The merchandise search accepting unit 14 accepts a search for the merchandise by a user (a merchandise purchaser) who desires merchandise used in media or an event. In the present embodiment, a schedule table (program table) for television, movies, plays, etc. is provided to facilitate searching for products used in media and events (see FIG. 4). The merchandise purchase accepting unit 15 accepts selection of merchandise purchase for the merchandise listed on the provided merchandise page by the merchandise purchaser.

  The product purchase information transmitting unit 16 transmits information on the product to be purchased and the user to be purchased (product purchase information) to the product sales server 7. The product sales server 7 that sells the product to be purchased is specified by information registered by the product registrant (for example, sales company information (sales site, link information)). The affiliate information transmission means 17 transmits information (affiliate information) about the user who registered the product, that is, the user who should receive a reward when the product is sold, to the product sales server 7.

  The product registrant terminal 3 and the product purchaser terminal 5 are devices including an input unit such as a keyboard and a mouse for a user to input an operation, and a display screen for displaying content. Using the product registrant terminal 3 and the product purchaser terminal 5, the user can register products used in media and events, or purchase registered products. The product sales server 7 is a server for operating a product sales site.

  When a product on the product sales site operated by the product sales server 7 is purchased, the product sales server 7 asks the product purchaser to pay the price and provides the product, and that the product registrant has purchased the product. The reward associated with is granted.

[Hardware configuration diagram of entitlement server 1]
FIG. 2 is a diagram showing a hardware configuration of the right granting server 1 according to the present embodiment. The server in which the present invention is implemented may be a standard server, and an example of the configuration is shown below. The right granting server 1 is not limited in the number of hardware, and may be configured by one or a plurality of hardware as necessary. In the case of a plurality of hardware, each hardware may be connected via a communication network. For example, the functions in the present embodiment may be realized by using a separate server for each function and linking the servers by transmitting and receiving signals between the servers.

The entitlement server 1 is a CPU (Central Processing Unit) 1 (hereinafter referred to as “CPU 1010” ) that constitutes the control unit 10, and in a multiprocessor configuration, a plurality of CPUs such as CPU 2 (hereinafter referred to as “CPU 1012”) may be added. , A bus line 1005, a communication I / F (I / F: interface) 1040, a main memory 1050, a BIOS (Basic Input Output System) 1060, a display device 1022, an I / O controller 1070, an input device 1100 such as a keyboard and a mouse, comprising a hard disk 1074, optical disk drive 107 6 semiconductor memory 1078 to the parallel beauty. Incidentally, a hard disk 1074, optical disk drive 107 6及 beauty semiconductor memory 1078 collectively referred to as the storage unit 20.

  The control unit 10 is a part that controls the rights granting server 1 in an integrated manner. By appropriately reading and executing various programs stored in the hard disk 1074, the control unit 10 cooperates with the hardware described above, and performs various types according to the present invention. The function is realized.

Communication I / F 1040 is entitlement server 1, product registrant terminal 3 through the communication network, is a network adapter for sending and receiving information between the purchaser terminal 5及 beauty product sales server 7 (FIG. 1) . The communication I / F 1040 may include a modem, a cable modem, and an Ethernet (registered trademark) adapter.

  The BIOS 1060 records a boot program executed by the CPU 1010 when the entitlement server 1 is started, a program depending on the hardware of the entitlement server 1, and the like.

  The display device 1022 includes a display device such as a cathode ray tube display device (CRT) or a liquid crystal display device (LCD).

The I / O controller 1070 may be connected to the hard disk 1074, optical disk drive 107 6及 beauty storage unit 20 is a storage device such as a semiconductor memory 1078.

  The input device 1100 accepts input by the administrator of the right granting server 1.

Hard disk 1074 stores various programs for operating this hardware as entitlement server 1 stores a program and DB tables and records to perform the functions of the present invention. The right granting server 1 can also use a hard disk (not shown) separately provided as an external storage device.

  As the optical disc drive 1076, for example, a DVD-ROM drive, a CD-ROM drive, a DVD-RAM drive, or a CD-RAM drive can be used. In this case, the optical disk 1077 corresponding to each drive is used. A program or data may be read from the optical disk 1077 by the optical disk drive 1076 and provided to the main memory 1050 or the hard disk 1074 via the I / O controller 1070.

  The computer referred to in the present invention refers to an information processing device including a storage device, a control unit, and the like. The right granting server 1 includes an information processing device including a storage unit 20, a control unit 10, and the like. The information processing apparatus is included in the concept of the computer of the present invention.

[Hardware configurations of product registrant terminal 3, product purchaser terminal 5, product sales server 7]
Product registrant terminal 3, the purchaser terminal 5及 beauty product sales server 7 also has the same configuration as that of the entitlement server 1 described above. The storage unit 20 may be a drive in which an external memory can be inserted instead of the optical disc drive 1076.

[Basic Processing of Affiliate Rights Granting System 100]
With reference to FIG. 3, a basic process of the affiliate right granting system 100, that is, a method of providing information about products related to various media and events in conjunction with the media and events will be described.

  S11: The right granting server 1 provides a product registration acceptance page and accepts product registration from the user. In addition, as the product registration reception page, it is possible to easily receive registration of products used in media and events by providing various schedule tables such as a TV program guide.

  S31: The product registrant terminal 3 registers the product used in the corresponding media or event from the provided product registration reception page.

  S12: Upon receipt of the product registration, the affiliate revenue right granting means 12 of the right granting server 1 grants a revenue right to the registered user. In addition, the grant of the income right about the same goods is performed only to one user who registered goods the earliest.

S13: In addition, commodity page providing means 13 of entitlement server 1 provides a product page that lists the information of the products that have been registered.

  S51, S52: When the product page is provided, the product purchaser terminal 5 searches the product desired by the user with reference to the product page, and selects the product purchase based on the user's will.

  S14: When the product purchase acceptance unit 15 of the right granting server 1 accepts the selection of product purchase from the product purchaser terminal 5, the product purchase information transmission unit 16 transmits the product purchase information to the product sales server 7, and the affiliate information transmission unit 17 transmits affiliate information to the merchandise sales server 7.

  S71, S53: When the information about the product to be purchased and the product purchaser is transmitted, the product sales server 7 exchanges the provision of the product and the payment of the price with the product purchaser (product purchaser terminal 5). Do.

  S72: Upon receiving the payment, the merchandise sales server 7 gives a merchandise registrant a reward associated with the purchase of the merchandise.

  As described above, according to the present embodiment, since the affiliate reward is given to the user who registered the product earliest, the product used in the media or event is immediately registered in conjunction with the media or event. As a result, it is possible to make the product advertisement rich in immediacy.

  In addition, since products are registered by general users, the products used can be registered comprehensively, regardless of the media or event manager or the merchant selling the product, and the user really wants You can expect registration of the product.

In this embodiment, affiliate information is directed to be transmitted together with the purchase information when digits to accept any purchase (S14) is not limited to this, for example, revenue rights in S12 May be given to the product registrant and affiliate information may be transmitted to the product sales server 7.

[Basic Operation of Affiliate Rights Granting System 100]
The basic operation of the affiliate right granting system 100 based on such processing will be described with reference to FIGS.

[Registration for product registration and product search]
FIG. 4 is a diagram illustrating a specific example of acceptance of product registration and acceptance of product search.

  The right granting server 1 provides a product registration / search page in order to accept registration and search of products used in media and events. In addition, although various things like a schedule table can be considered as a product registration / search page, in the present embodiment, a TV program table 201 will be described as a product registration / search page.

  In the program guide 201, a product registration acceptance button 211 and a product search button 213 are displayed in a column for introducing a television program. The user can register the product used in the program by operating the product registration acceptance button 211, and can search for the product used in the program by operating the product search button 213. be able to.

For example, when product registrant X watches TV and tries to register “bat” used by “starring Δ △” in “xx drama”, product registrant X is provided by right granting server 1. The product registration acceptance button 211 of the program guide 201 to be operated is operated. Similarly, when the product purchaser Y who has watched “xx drama” desires to purchase the product used in the drama, the product search button 21 3 of the program guide 201 provided by the right granting server 1 is used. By operating, it is possible to search for already registered products.

[Product registration screen]
Next, the product registration screen 230 when the product registration acceptance button 211 is operated will be described with reference to FIG. The product registration screen 230 includes a target product input field 231, a product name input field 232, a product image data input field 233, a sales site / link information input field 234, a registrant information input field 235, and a registration button 236. Is displayed.

  The target product input field 231 is used to input an outline of the product to be registered. For example, information describing a product such as “a bat used by an actor ΔΔ in an xx drama” is input.

  The product name input field 232 is used for inputting information such as the product name and model number of the product to be registered. The product image data input field 233 is used to input information related to an image of a product to be registered. The information input in the product name input field 232 and the product image data input field 233 is used for the user who searches for the product to determine whether the product is genuine or not. Used to determine user order.

The sales site / link information input field 234 is used to input a site for selling a registered product and its link information (URL). The information input in the sales site / link information input field 234 is used by the right granting server 1 to specify the product sales server 7 to which the product purchase information and affiliate information are transmitted.

  The registrant information input field 235 is used to input information for identifying a user who registers a product. The information input in the registrant information input field 235 is used for the right granting server 1 to specify the user to whom the income right is granted and for the merchandise sales server 7 to specify the user to which the reward is given. It is done.

  When information is input into these input fields and the registration button 236 is operated, product registration is performed based on the input information. Note that the types of input fields are not limited to these. That is, information (product name input field 232, product image data input field 233) that allows a user searching for a product to specify the product, information that can specify a site that sells the product (sales site / link information input) Column 234) and information (registrant information input column 235) that can specify the user who has registered the product, and can be arbitrarily set.

[Product Search Screen]
Next, the product search screens 250 and 270 when the product search button 213 is operated will be described with reference to FIG.

  First, the product search screen 250 will be described with reference to FIG. The product search screen 250 displays that “user X” has registered “actor ΔΔ is a bat used in the third broadcast” in “xx drama”. In addition, it is displayed together with an image of the product that the “bat” is a product “DEF” manufactured by “ABC”.

  A user searching for a product can determine whether the product is the product he / she desires from the description of the target product, its image, and the product name. When the user wants the product, the purchase intention can be displayed by operating the purchase button 255.

  As described above, since the general user registers the product used in the TV broadcast, the used product can be comprehensively registered, and the product desired by the user can be appropriately registered. . That is, it is possible to reflect the intention of the user who is in a position to purchase a product regarding the product registration.

  Further, since the revenue right is given to the user who first registered the product, it can be expected that the product used in the TV broadcast is registered as soon as possible after the TV broadcast (that is, linked to the TV broadcast). Thereby, when a user who has watched a TV broadcast desires to purchase a product used in the TV broadcast, the product can be searched for immediately after the TV broadcast.

  Here, when a general user registers a product, it cannot be guaranteed that the product is a product actually used in a media or an event. Therefore, in this embodiment, whether or not a product registered by a user who has searched for a product is an object used in a media or an event is objectively evaluated.

[Product Search Screen 2]
FIG. 6 (2) shows a product search screen 270 on which objective evaluation of registered products is performed. On the product search screen 270, “bats used by actors ΔΔ” are displayed with a bat “JKL” made by “GHI” in addition to a bat “DEF” made by “ABC”. In addition to purchase buttons 255 and 275, different buttons 258 and 278 are displayed.

The different buttons 258 and 278 are used for objective evaluation by a user who has searched for a product. That is, when the user determines that the registered product is not a product used in the media or event, the user operates the different buttons 258 and 278 so that the product is used in the media or event. It can be evaluated that it is not.

  According to the product search screen 270, the user who has evaluated that the product “ABC” bat “DEF” is not a product used in “XX Drama” is “0”, whereas “GHI Company” It can be understood that the number of users who have evaluated that the bat “JKL” made is not a product used in “XX Drama” is “20 people”. As a result, it is possible to make a certain evaluation that the bat “DEF” made by “ABC” seems to be a product used in “XX Drama”. Can be purchased.

  The product search screen 270 also displays the number of sales. “25” bats made by “ABC” are sold, whereas bat “JKL” made by “GHI” is sold. "Is only sold" 2 ". From such information on the number of sales, it is possible to perform a certain evaluation as to whether or not the registered product is a product used in a media or an event.

  As mentioned above, although embodiment of this invention was described, this invention is not restricted to embodiment mentioned above. The effects described in the embodiments of the present invention are only the most preferable effects resulting from the present invention, and the effects of the present invention are limited to those described in the embodiments of the present invention. is not.

It is a figure which shows the whole structure of an affiliate right grant system. It is a figure which shows the hardware constitutions of a right grant server. It is a flowchart of the basic process of an affiliate right grant system. It is a figure which shows an example of the reception screen of goods registration and goods search. It is a figure which shows an example of a goods registration screen. It is a figure which shows an example of a goods search screen.

DESCRIPTION OF SYMBOLS 1 Rights grant server 3 Goods registrant terminal 5 Goods purchaser terminal 7 Goods sales server 11 Goods registration reception means 12 Affiliate income right grant means 13 Goods page provision means 14 Goods search acceptance means 15 Goods purchase acceptance means 16 Goods purchase information transmission means 17 Affiliate information transmission means

Claims (4)

A server that provides information about products related to various media and events in conjunction with the media and the events,
It is connected to the product sales server that operates the product sales site and the user terminal so as to be able to communicate,
It registers the information for identifying the user who has registered and select the information and the goods identifying the commodity selected arbitrarily by the user from among the items the Ru sold under the trade sales server in association with the media and the event Product registration accepting means for accepting a plurality of registration information from the user terminal;
Based on the information for specifying the product and the information for specifying the user, the user who has registered the product the earliest among the plurality of registered products is specified, and for the specified user, the registration information Affiliate revenue right granting means for granting a right to receive a reward given when the registered product is sold;
Based on a plurality of the registration information, a plurality of the products are posted, and information relating to purchase of the posted products and information specifying the user to whom the right has been granted for the products are transmitted to the product sales server. A transmission means;
A user other than the user terminal is used to evaluate whether or not the posted product is a genuine product used in the media or the event. Evaluation receiving means for receiving from the terminal;
A server comprising   The server according to claim 1, further comprising registration search providing means for providing a product registration / search page for registering and searching for the product in association with the media and the event.   The server according to claim 2, wherein the product registration / search page is a schedule table of the media or the event. A computer comprising a control unit provides information about products related to various media and events in conjunction with the media and the event,
The control unit is
Optionally selected information and the media and the event information that identifies the user who has registered by selecting the item to identify the item by the user from among the items that will be sold under the trade sales server which operates the product selling site Receiving a plurality of registration information to be registered in association with the user terminal,
Based on the information for specifying the product and the information for specifying the user, the user who has registered the product the earliest among the plurality of registered products is specified, and for the specified user, the registration information Granting a right to receive a reward given when the registered product is sold;
Based on a plurality of the registration information, a plurality of the products are posted, and information relating to purchase of the posted products and information specifying the user to whom the right has been granted for the products are transmitted to the product sales server. Steps,
A step of accepting an evaluation as to whether or not the posted product is a genuine product used in the media or the event from a user terminal different from the user terminal; ,
A method comprising:

Images