JP4927422B2 - Visitor support system and program - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a visitor support system, a visitor support method and a program for supporting a visitor. <P>SOLUTION: This visitor support system is provided with a booth terminal 6. The booth terminal 6 is provided with a control part 62 and a DB part 66. The DB part 66 stores acceptance information, customer information, schedule information and demonstration information. The control part 62 specifies a visitor who is present in the booth based on the acceptance information and the customer information, and discriminates whether or not the visitor has predetermined disposition. Then, when the visitor has predetermined disposition, the control part 62 determines demonstration to be performed in the booth according to the predetermined disposition. <P>COPYRIGHT: (C)2008,JPO&amp;INPIT

Description

The present invention relates to visitors support system及 beauty program and, more particularly, to a visitor support system及 beauty program to help visitors who have attended such an event venue.

  There are many booths at the event venues and showrooms where events take place, and many people visit. For this reason, it is difficult for visitors to visit all booths, and a method and system that allows more visitors to see more booths is required, and various proposals related to events have been made. Has been made.

For this reason, for example, Patent Document 1 proposes a visitor reception system in which a visitor who visits an event venue, a showroom, etc. can easily perform reception processing by inputting his / her information using a business card or the like. Has been.
JP 2003-122872 A

  By the way, at each booth, demonstrations (demonstrations) such as showing the products related to the displayed products in an easy-to-understand manner and showing the products related to the products displayed in order to be interested in the displayed products. It has been broken. However, these demonstrations often simply broadcast pre-prepared images, and it was not easy to understand for many visitors with different occupations and ages. In such a case, it is preferable that there is a system that can support the visitors by performing a demonstration according to the visitors so that the visitors can be more interested.

The present invention has been made in view of the above problems, and an object thereof is to provide visitors support system及 beauty program that can support the visitors.

In order to achieve the above object, a visitor support system according to the first aspect of the present invention includes:
A visitor support system that supports visitors who have visited an event venue having multiple booths,
A visitor information storage means for storing visitor information related to visitors including models of interest to the visitors;
Booth information storage means for storing booth information about the booth;
Distribution material storage means for storing information relating to distribution materials distributed to visitors at the booth in association with the distributed booth and model,
Booth entrance information storage means for storing booth entry / exit information related to entrance or exit of visitors to a predetermined booth;
Event entry / exit information storage means for storing event entry / exit information related to entrance / exit of visitors to the event venue,
Based on the event entry / exit information stored in the event entry / exit information storage means, a visitor identifying means for identifying a visitor leaving the event venue;
Based on the booth entrance / exit information stored in the booth entrance information storage means, an entrance booth specifying means for specifying the booth where the visitor specified by the visitor specifying means has entered,
Based on the booth information stored in the booth information storage means, the model that the visitor information stored in the visitor information storage means is interested in, and the booth where the visitor specified by the entrance booth specifying means entered , A non-entry booth discrimination means for discriminating whether there is a booth where the visitor has not entered,
Wherein the attendee by non entrance booth discrimination means determines that there is a booth not entrance, of the information relating to the distribution material stored distribution material in the storage means, Rutotomoni distributed by the no admission booth, the Distribution material specifying means for specifying distribution materials related to the model of interest to the visitors of the visitor information stored in the visitor information storage means ,
Distribution material information transmitting means for transmitting information related to the distribution material specified by the distribution material specifying means to the visitor specifying means ;
Equipped with a,
The visitor specifying means prints information related to the received distribution material .

The program according to the second aspect of the present invention is:
A program for functioning as a visitor support system for supporting visitors who have visited an event venue having a plurality of booths,
Computer
Visitor information storage means for storing visitor information related to visitors including models that are of interest to visitors,
Booth information storage means for storing booth information about the booth,
Distribution material storage means for storing information relating to distribution materials distributed to visitors at the booth in association with the distributed booth and model,
Booth entrance information storage means for storing booth entry / exit information related to entrance or exit of visitors to a predetermined booth,
Event entry / exit information storage means for storing event entry / exit information related to entrance / exit of visitors to the event venue,
Based on the event entry / exit information stored in the event entry / exit information storage means, a visitor identifying means for identifying a visitor leaving the event venue,
Based on the booth entrance / exit information stored in the booth entrance information storage means, an entrance booth specifying means for specifying the booth where the visitor specified by the visitor specifying means has entered,
Based on the booth information stored in the booth information storage means, the model that the visitor information stored in the visitor information storage means is interested in, and the booth where the visitor specified by the entrance booth specifying means entered , Non-entry booth determination means for determining whether there is a booth where the visitor has not entered,
Wherein the attendee by non entrance booth discrimination means determines that there is a booth not entrance, of the information relating to the distribution material stored distribution material in the storage means, Rutotomoni distributed by the no admission booth, the Distribution material specifying means for specifying distribution materials related to the model of interest to the visitors of the visitor information stored in the visitor information storage means,
Distribution material information transmitting means for transmitting information related to the distribution material specified by the distribution material specifying means to the visitor specifying means,
To function as,
The visitor specifying means prints information related to the received distribution material .

According to the present invention, Ru can assist the visitors.

  Hereinafter, a visitor support system, a visitor support method, and a program according to an embodiment of the present invention will be described. In this embodiment, as will be described later, an RFID (Radio Frequency Identification) admission ticket, that is, an admission ticket embedded with an IC chip in which information related to the visitor is embedded is distributed to the visitor (customer) in advance. A person comes with this RFID admission ticket. Further, by reading this RFID entrance ticket with an RFID handy reader at the entrance / exit of the event venue and at the entrance / exit of each booth, information about visitors is registered in this system. In addition, in order for the sales representative to guide the customers who have visited the event venue, the sales representative is informed that the customers have arrived. Further, in the present embodiment, the present invention will be described by taking as an example a case where a video regarding the description of a product is shown as a demonstration (demo) performed at a booth.

FIG. 1 shows the configuration of the visitor support system of the present embodiment. As shown in FIG. 1, the visitor support system includes a visitor support server 1, a visitor support database 2, a communication network 3, a reception device 4 connected via the communication network 3, and a communication network 3. includes a through terminal for connected person in _{5 (5} 1 _{~5 n),} the communication network 3 is connected via a booth terminal ₆ and ₍₆ 1 _{~6 m),} the.

  The visitor support server 1 is for performing various processes related to the visitor support system. FIG. 2 shows a configuration diagram of the visitor support server 1. As shown in FIG. 2, the visitor support server 1 includes a communication control unit 11, a process control unit 12, and a data storage unit 13.

  The communication control unit 11 is configured by a predetermined communication device such as a router, for example, and connects the visitor support server 1 and the communication network 3. The communication control unit 11 transmits / receives various data (information) to / from the accepting device 4 via the communication network 3, for example.

  The processing control unit 12 performs communication via the communication control unit 11 and processes various types of information. The process control unit 12 includes, for example, a CPU (Central Processing Unit), and executes various processes by executing an operation program read from the data storage unit 13.

  The data storage unit 13 includes a semiconductor memory, a magnetic disk recording device, and the like, and records various information and programs.

  The visitor support database 2 is a database (DB) that stores various types of information related to the visitor support system. FIG. 3 shows the configuration of the visitor support database 2. As shown in FIG. 3, the visitor support database 2 includes a reception information DB 21, a customer information DB 22, a person-in-charge information DB 23, a guidance material information DB 24, an image information DB 25, and a distribution material information DB 26. Yes.

  The reception information DB 21 is a database that stores information related to reception processing of customers who have visited. For example, as shown in FIG. 4, the reception information DB 21 stores a reception number, a customer name, a visit date / time, an exit date / time, a response status, a companion situation, an entrance booth number, a booth entrance date / time, a booth exit date / time, and the like. Yes. Information about the visitor such as the customer's name is read from the RFID entrance ticket by using an RFID handy reader provided in the reception device 4, for example. The visit date / time and the exit date / time refer to the date / time when the RFID admission ticket was read by the RFID handy reader at the time of visit / exit. The response status refers to the current status regarding the call of the person in charge, such as “calling” when the person in charge is being called, and “handled” when the person in charge has arrived at the reception. Accompanying status refers to the number of companions who came with the customer. The entrance booth number is the number of the booth where the visitor entered. Booth entry date and time and booth exit date and time refer to the date and time when visitors entered and exited the booth. The entrance booth number, the booth entrance date / time, and the booth exit date / time are stored based on the information regarding the entrance / exit to the booth transmitted from the booth terminal 6.

  The customer information DB 22 is a database that stores information about customers. In the customer information DB 22, for example, as shown in FIG. 5, the customer number, name, company name, department name, job title, industry, age, gender, telephone number, e-mail address, scheduled visit date and time, field of interest (model) The person in charge is stored. The field of interest is the model that the customer is interested in. The person in charge refers to the sales person in charge of this customer. This customer information is registered in the customer information DB 22 by a registration process described later.

  The person-in-charge information DB 23 is a database that stores information related to persons in charge such as sales. In the person-in-charge information DB 23, for example, as shown in FIG. 6, a person-in-charge ID, name, affiliation, telephone number, e-mail address, alternative person-in-charge name, password, and the like are stored. The person in charge ID is identification information of the person in charge. As for the telephone number, the extension number of the person in charge is registered in the case of a showroom or the like, and the mobile phone number is registered in the case of an event venue. The name of the substitute person in charge refers to the name of an alternative person in charge who guides the customer on behalf of the person in charge when the person in charge cannot be contacted. The password is a password for the person in charge to log in to the visitor support system.

  The guidance material information DB 24 is a database that stores guidance material information related to materials used when guiding customers. In the guidance material information DB 24, for example, as shown in FIG. 7, a guidance material number, a model, a catalog, guidance material data, and the like are stored.

  The image information DB 25 is a database that stores information constituting various images displayed in each process described later, and stores images of various materials and various forms for generating these images. The image information DB 25 stores an input screen for allowing a person who performs work in various processes to input necessary information.

  The distribution material information DB 26 is a database that stores distribution material information related to materials distributed to visitors at each booth. In the distribution material information DB 26, for example, as shown in FIG. 8, a distribution material number, a booth number, a model, a catalog, distribution material data, and the like are stored.

  The communication network 3 is a communication network such as the Internet, LAN (Local Area Network), and WAN (Wide Area Network) based on a predetermined communication protocol such as TCP / IP (Transmission Control Protocol / Internet Protocol).

  The reception device 4 is a device for performing work related to reception of a customer who has come with an admission ticket, and is arranged at an entrance of an event venue, for example. FIG. 9 shows the configuration of the accepting device 4. As illustrated in FIG. 9, the reception device 4 includes a communication unit 41, a control unit 42, a storage unit 43, an input unit 44, a display unit 45, and a printing unit 46.

  The communication unit 41 includes, for example, a predetermined communication device such as a router, and transmits / receives various data (information) to / from the visitor support server 1 via the communication network 3. The communication unit 41 transmits, for example, information related to visitors read by the RFID handy reader to the visitor support server 1 and receives guide material data registered in the guide material information DB 24 from the visitor support server 1. .

The control unit 42 is composed of, for example, a CPU and the like, and performs overall control of the receiving device 4. Further, the control unit 42 performs various processes by starting a predetermined application installed in the storage unit 43 in advance.
The storage unit 43 includes a semiconductor memory, a magnetic disk recording device, and the like, and records various types of information and programs.

The input unit 44 includes a keyboard, a touch panel, and the like, and inputs arbitrary data / information.
The display unit 45 includes an output device such as an LCD (Liquid Crystal Display).

  The printing unit 46 includes a printing device that prints predetermined data and the like. For example, the printing unit 46 prints the received guide material data and distribution material data based on an instruction from the control unit 42. The printing unit 46 is preferably an RFID printer capable of printing on an RFID admission ticket (an admission ticket embedded with an IC chip) 7 as shown in FIG. . By using an RFID-compatible printer in this way, it is possible to easily issue an RFID admission ticket at the reception. For example, even if a customer brings an unaccompanied companion, additional companion RFID admission ticket issuance work Can be easily performed.

  The person-in-charge terminal 5 includes, for example, a computer having a communication function, a portable terminal, and the like. For example, the person-in-charge terminal 5 transmits information about the customer to the visitor support server 1 and receives information about the contact message from the visitor support server 1.

  The booth terminal 6 is a device for performing work related to reception of customers who have entered each booth, and is arranged at the entrance of the booth, for example. FIG. 11 shows the configuration of the booth terminal 6. As shown in FIG. 11, the booth terminal 6 includes a communication unit 61, a control unit 62, a storage unit 63, an input unit 64, a display unit 65, and a database (DB) unit 66. When a visitor enters the booth, information about the visitor is read from the RFID entrance ticket by the RFID handy reader.

  The communication unit 61 includes, for example, a predetermined communication device such as a router, and transmits / receives various data (information) to / from the visitor support server 1 via the communication network 3. For example, the communication unit 61 transmits information related to the visitors read by the RFID handy reader to the visitor support server 1. In other words, information indicating that the visitor has entered or exited this booth (information regarding entrance / exit to the booth) is transmitted to the visitor support server 1. Information related to entering and leaving the booth is registered in the reception information DB 21.

The control part 62 is comprised from CPU etc., for example, and controls the booth terminal 6 whole. Further, the control unit 62 performs various processes by starting a predetermined application installed in the storage unit 63 in advance.
The storage unit 63 includes a semiconductor memory, a magnetic disk recording device, and the like, and records various types of information and programs.

The input unit 64 includes a keyboard, a touch panel, and the like, and inputs arbitrary data / information.
The display unit 65 includes an output device such as an LCD (Liquid Crystal Display).

  The DB unit 66 includes a reception information DB 661, a customer information DB 662, a schedule information DB 663, and a demo information DB 664.

  The reception information DB 661 is a database that stores information related to entrance (reception) processing of visitors who have entered the booth. For example, as shown in FIG. 12, the reception information DB 661 stores a reception number, a customer name, an entry date and time, an exit date and time, and the like. In the reception information DB 661, information (reception information) indicating that the visitor has entered is created from the information regarding the visitor read in the entrance process of the booth terminal 6 described later, and the created reception information is stored in the reception information DB 661. be registered.

  The customer information DB 662 is a database that stores information about customers such as customer names. For example, as shown in FIG. 13, the customer information DB 662 stores a customer number, name, company name, department name, job title, industry, age, gender, address, data, and the like. In the customer information DB 662, information related to visitors read in the entrance process of the booth terminal 6 described later is registered in the customer information DB 662.

  The schedule information DB 663 is a database that stores information related to a demo schedule. For example, as shown in FIG. 14, the schedule information DB 663 stores a schedule number, a location, a start date and time, a demo number, and the like.

  The demo information DB 664 is a database that stores information related to the demo. In the demo information DB 664, for example, as shown in FIG. 15, a demo number, a screening time, a product, a business type, an age group, a sex, a region, and the like are stored. Product refers to the product that is the subject of this demonstration. The type of business refers to the business type of the visitors who are the target of the demonstration.

  Next, a visitor support method using the visitor support system configured as described above will be described. Hereinafter, description will be made in the order of pre-registration, login, registration processing, entrance processing, booth entrance / exit processing, demonstration processing, and exit processing.

(Pre-registration)
In order to use the visitor support system, it is necessary to register in advance in the visitor support system. For example, when the person in charge pre-registers, the person in charge first sends the name, affiliation, telephone number, e-mail address, substitute person in charge of the person in charge to the visitor support server 1 via the communication network 3 from the terminal 5 for the person in charge. Information such as the name of the person is transmitted to the visitor support server 1. Upon receiving information such as the name of the person in charge, the visitor support server 1 (processing control unit 12) issues a person in charge ID and password, for example, sends the person in charge ID and password to the person in charge terminal 5 by e-mail. To do. Further, the process control unit 12 registers the received predetermined information, the person-in-charge ID, and the password in the person-in-charge information DB 23. Thereby, the advance registration by the person in charge is completed. An administrator of this system may be provided, and this administrator may pre-register the person in charge.

(Login)
The person in charge accesses the website provided by the visitor support server 1 from the person-in-charge terminal 5 via the communication network 3 and inputs the received ID (login name) and password. If the processing control unit 12 recognizes that the person in charge is the person in charge from the transmitted login name and password, the person in charge reads the information on the person-in-charge menu page (HTML format information) as shown in FIG. Is transmitted to the service terminal 5 and the person-in-charge menu page is displayed on the person-in-charge terminal 5. As shown in FIG. 16, the person-in-charge menu page includes “customer information registration” for registering customer information, “guidance material information registration” for registering guidance material information, “correction” for correcting registered information, and the like. Menu column is arranged. Then, the person in charge can operate the person-in-charge terminal 5 and select a predetermined menu from the menu column, whereby a predetermined process can be executed.

(registration process)
In the registration process, predetermined information is stored in predetermined information as in the case where customer information is registered in the customer information DB 22, guidance material information is registered in the guidance material information DB 24, or distribution material information is registered in the distribution material information DB 26. It is a process of registering in the database. In the present embodiment, registration processing will be described by taking as an example the case of registering customer information in the customer information DB 22. FIG. 17 is a flowchart for explaining the registration process.

  First, the processing control unit 12 reads the person-in-charge menu page shown in FIG. 16 from the image information DB 25 and transmits it to the person-in-charge terminal 5 to display the person-in-charge menu page on the person-in-charge terminal 5 (step S11). Next, the process control unit 12 determines whether or not the person-in-charge menu page “registration” is selected (step S12). That is, it is determined whether or not the person in charge has clicked “customer information registration” from the person-in-charge menu page.

  If the process control unit 12 determines that “customer information registration” has not been clicked (step S12; No), the process ends. If it is determined that “customer information registration” is clicked (step S12; Yes), the processing control unit 12 reads an input page (not shown) from the image information DB 25 and transmits it to the terminal 5 for the person in charge. The person-in-charge menu page is displayed on the terminal 5 (step S13). The person in charge operates the terminal 5 for the person in charge and inputs the name, company name, department name, job title, telephone number, e-mail address, scheduled visit date and time, field of interest (model), etc. The input information is transmitted to the visitor support server 1.

  Subsequently, the process control unit 12 determines whether or not necessary information is input (step S14). When determining that necessary information has not been input (step S14; No), the process control unit 12 notifies the person-in-charge terminal 5 to that effect. When determining that necessary information has been input (step S14; Yes), the process control unit 12 registers the input customer information in the customer information DB 22 (step S15), and ends this process.

  Further, through the same processing, the person in charge can operate the person-in-charge terminal 5 to register the guidance material information and the distribution material information in the guidance material information DB 24 and the distribution material information DB 26. The registration process may be performed by the administrator of the system described above.

(Admission processing)
The admission process is a process of accepting a visitor based on information about the visitor read from the customer's RFID admission ticket at the reception. In this admission process, the person in charge of the visitor (customer) is also called. FIG. 18 is a flowchart for explaining the entrance process.

  First, the process control unit 12 determines whether or not information related to a visitor who has come from the reception device 4 has been received (step S21). Here, at the reception, entrance management is performed by reading an RFID entrance ticket brought by a visitor with an RFID handy reader. When the RFID entrance ticket of the customer is read by the RFID handy reader, for example, as shown in FIG. 19, the control unit 42 of the reception device 4 displays the read information on the visitor on the display unit 45. At the reception, when there is no accompanying person, the input unit 44 is operated and the “Send” key is clicked to transmit information about the visitor to the visitor support server 1. If there is a companion, after inputting the number of companions, the user clicks the “Send” key to transmit information about the visitor to the visitor support server 1. In addition, the control unit 42 performs an RFID admission ticket issuing operation for the accompanying person. As a result, information related to the visitor is transmitted from the reception device 4 to the visitor support server 1.

  When the processing control unit 12 determines that the information related to the visitor who has visited from the reception device 4 has been received (step S21; Yes), the customer name and the visit date / time are registered in the reception information DB 21, and the received visitor receives the customer information. It is determined whether or not it is registered in the DB 22 (step S22). When the process control unit 12 determines that the visitor is not registered in the customer information DB 22 (step S22; No), the process control unit 12 transmits information indicating that the visitor 4 is not registered in the customer information DB 22 (step S31). This process ends. In this case, at the reception, work for issuing an RFID admission ticket for this visitor is performed.

  When it is determined that the visitor is registered in the customer information DB 22 (step S22; Yes), the process control unit 12 specifies the person in charge of this visitor (customer) from the information registered in the customer information DB 22. (Step S23).

  Next, the process control unit 12 extracts keywords from the received information regarding visitors (step S24). As keywords, those that can be specified by the customer and those that represent the situation of the visit are extracted. For example, when receiving information related to a visitor as shown in FIG. 19, the process control unit 12 receives the customer name “Toshichi ...”, the company name “...”, the visit date and time “March 1, 2006 9 Time ”, the number of accompanying persons“ 2 people ”, and the like are extracted.

  Next, the process control unit 12 incorporates the extracted keyword into the template message, and creates a contact message that informs the person in charge of the customer's visit (step S25). For example, in the case described above, a message saying "At 9:00 on March 1, 2006 ... A company's smart ..." came with two companions. Please come to the reception. Create a message.

  Subsequently, the process control unit 12 transmits (for example, email transmission) the created contact message to the person-in-charge terminal 5 (for example, the portable terminal of the person in charge) (step S26). Then, the process control unit 12 registers “calling” in the correspondence status of the reception information DB 21.

  Next, the process control unit 12 determines whether or not there is a response from the person in charge before a predetermined time (step S27). If the process control unit 12 determines that there is a response from the person in charge by a predetermined time (step S27; Yes), the process control unit 12 proceeds to step S29. If it is determined that there is no response from the person in charge by a predetermined time (step S27; No), the process control unit 12 identifies the substitute person registered in the person information DB 23, and the person in charge of the identified substitute person The contact message is transmitted to the service terminal 5 (step S28).

  Subsequently, the processing control unit 12 specifies guidance materials to be used when guiding customers based on the field of interest registered in the customer information DB 22 (step S29). In this example, the model registered by the customer registered in the customer information DB 22 is specified. Next, the processing control unit 12 acquires the guidance material data of the specified model from the guidance material information registered in the guidance material information DB 24, and transmits this guidance material data to the reception device 4 (step S30). ), This process is terminated.

  In the reception, the control unit 42 of the reception device 4 causes the printing unit 46 to print the received guidance material data by the number of copies including, for example, the customer and the accompanying person (three copies in the above example). In addition, the control unit 42 causes the printing unit 46 to issue a companion's RFID admission ticket. By this. When the called person arrives at the reception to greet the customers who have visited, he can obtain guidance materials for use by the number of visitors to guide the customers. In addition, RFID admission tickets for companions can be distributed.

  This completes the reception process at the reception. When the process control unit 12 receives the information indicating the completion from the control unit 42, the process control unit 12 registers “supported” in the response status of the reception information DB 21.

  As described above, since the process control unit 12 identifies the person in charge and transmits the contact message to the person-in-charge terminal 5 of the identified person in charge, the work at the reception can be reduced. For this reason, the work regarding reception of visitors can be facilitated. In addition, customer waiting time can be reduced.

  Moreover, since the process control part 12 extracts the additional message according to the attendance situation and creates the contact message, the contact message according to the attendance situation can be created. Furthermore, since the processing control unit 12 transmits the guidance material data to the accepting device 4, it is possible to easily prepare the guidance material used when guiding the customer. In particular, even if the required number of copies is increased, it can be easily handled.

(Booth entry / exit processing)
The booth entry / exit process is a process performed by the booth terminal 6 and the visitor support server 1 when an RFID admission ticket is read by the RFID handy reader when a visitor enters / exits the booth. By this processing, information indicating that the visitor has entered or exited the predetermined booth is registered in the visitor support server 1. FIG. 20 is a flowchart for explaining the booth entrance process of the booth terminal 6. Hereinafter, a case where a visitor comes to the booth will be described as an example.

  The control unit 62 of the booth terminal 6 determines whether or not information related to the visitor has been received (step S41). That is, it is determined whether or not a visitor has entered the booth. Specifically, it is determined whether or not an RFID admission ticket has been read by an RFID handy reader at a booth entrance. When it is determined that the information related to the visitor has been received (step S41; Yes), the control unit 62 stores the information related to the visitor in the customer information DB 662 (step S42).

  Next, the control unit 62 creates information (acceptance information) indicating that the visitor has entered from information related to the visitor (step S43). This reception information is created, for example, by extracting the name of the visitor from information related to the visitor. Subsequently, the control unit 62 registers the created reception information in the reception information DB 661 (step S44), transmits the created reception information to the visitor support server 1 (step S45), and ends this process.

  When the visitor leaves the booth, the same processing is performed except that the information regarding the visitor read by the RFID handy reader is not stored in the storage unit 63.

FIG. 21 is a flowchart for explaining booth entry / exit processing of the visitor support server 1.
The process control unit 12 of the visitor support server 1 determines whether or not information (acceptance information) related to booth entry / exit has been received from the booth terminal 6 (step S51). If it is determined that the reception information has been received (step S51; Yes), the reception information is registered in the reception information DB 21 (step S52). That is, the entrance booth number, the booth entry date / time or the booth exit date / time is registered in the corresponding visitor name record in the reception information DB 21. Then, this process ends. Thus, the visitor support server 1 can register when and where the visitor has been in what booth. For this reason, by utilizing this reception information, it contributes to sales activities such as reduction of the work related to aggregation, for example, the work of the person in charge (report preparation, etc.), creation of subsequent acknowledgment message, transmission, etc. be able to.

(Demo processing)
The demo process is a process of selecting the contents of the demo according to the visitor and executing the selected demo. FIG. 21 is a flowchart for explaining the demo process.

  First, the control unit 62 of the booth terminal 6 determines whether or not it is a predetermined time before starting the demonstration (step S61). When it is determined that the predetermined time has passed (step S61; Yes), the control unit 62 determines whether or not a visitor currently entering the booth has a predetermined tendency (step S62). Here, the predetermined tendency means that, among the visitors currently entering the booth, there are more than a predetermined percentage of visitors of a predetermined business type, age, sex, region, and the like. For example, when there are more than half of visitors in a predetermined business category, the control unit 62 determines that there is a tendency. The control unit 62 determines the presence or absence of a trend based on the contents registered in the reception information DB 661 and the customer information DB 662. When determining that there is no tendency (step S62; No), the control unit 62 proceeds to step S65.

  When determining that there is a tendency (step S62; Yes), the control unit 62 extracts a demo based on the tendency from the demos registered in the demo information DB 664 (step S63). For example, in the case of conducting a demonstration regarding the product “Printer A” and more than half of the visitor's industries are “sales”, the control unit 62 extracts the demo number “D002”. Next, the control unit 62 registers the extracted demo in the schedule information DB 663 (step S64). For example, as shown in FIG. 14, a demo number “D001” is registered at a location “division A” at a schedule number “001” and a start time “2006.301 11:00”, and a visit before a predetermined time before the start time. If more than half of the business types of the users are “sales”, the control unit 62 changes the demo (demo number) of the schedule number “001” to “D002”. And the control part 62 performs a demonstration (step S65), and complete | finishes this process.

  According to this demo process, the contents of the demo are changed according to the tendency of the visitors who are currently in the booth, making it easier for visitors to understand the product and to be interested. be able to. In this way, visitors can be supported by performing a demonstration according to the visitors.

(Exit processing)
The exit process is a process of accepting a visitor's exit based on information about the visitor read from the customer's RFID admission ticket. In addition, this exit process provides materials that were distributed at the booth where visitors could not turn around. FIG. 23 is a flowchart for explaining the exit process.

  First, the process control unit 12 determines whether or not information related to a visitor who has come from the reception device 4 has been received (step S71). That is, the RFID admission ticket brought by the visitor at the reception is read by the RFID handy reader, the visitor is removed from the reception, and it is determined whether information about the visitor is transmitted from the reception device 4 to the visitor support server 1. To do. When the processing control unit 12 determines that the information related to the visitor who has come from the reception device 4 is received (step S71; Yes), the customer name and the exit date / time are registered in the reception information DB 21 and the booth where the visitor has entered is registered. Specify (step S72).

  Next, the process control unit 12 determines whether or not there is an unentered booth in which the visitors who leave are not turning (step S73). In this example, the booth that has not been entered is determined based on the field of interest (model) registered in the customer information DB 22. Specifically, the booth having the model registered in the customer information DB 22 is identified from the booth number and model registered in the distribution material information DB 26, and from the identified booth and the booth where the visitor entered, Determine if there is an entrance booth. If the process control unit 12 determines that there is no booth that has not been entered (step S73; No), the process ends.

  If it is determined that there is an unentered booth (step S73; Yes), the process control unit 12 identifies the distribution material distributed at the unentered booth (step S74). In this example, the distribution material related to the model registered in the customer information DB 22 is specified among the distribution materials distributed in the unentered booth.

  Next, the processing control unit 12 acquires the distribution material data of the specified distribution material from the distribution material information registered in the distribution material information DB 26, and transmits this distribution material data to the receiving device 4 (step S1). S75), this process is terminated.

  In the reception, the control unit 42 of the reception device 4 causes the printing unit 46 to print the received distribution material data, for example, the number of copies including the customer and the accompanying person (three copies in the above example). As a result, the customer can obtain handouts for booths that have not entered. Thereby, the customer can further obtain information on the model of interest. In addition, the person in charge can look forward to future sales activities and expand the scope of business negotiations.

  As described above, according to the present embodiment, the contents of the demo are changed according to the tendency of the visitors who are currently entering the booth, so it is easier for the visitors to understand the product. , You can get interested again. Thus, by performing a demonstration according to the visitors, it is possible to provide a system or the like that can support the visitors.

  In addition, this invention is not restricted to said embodiment, A various deformation | transformation and application are possible. Hereinafter, other embodiments applicable to the present invention will be described.

  In the above embodiment, the present invention has been described by taking the case where the contents of the demo are changed according to the tendency of the visitors who are currently in the booth in the demonstration process, but the current booth is being entered. Anyone who decides a demonstration based on information related to the visitors of the visitors may be used. For example, the narration, background, BGM, etc. of the content to be shown may be changed. Further, the product to be demoed and the location of the demo may be changed. Even in these cases, the visitors can be interested in the product, and the visitors can be supported.

  In the above embodiment, in the demo process, the present invention is exemplified in the case where the reception information DB 661 or the like is provided in the DB unit 66 of the booth terminal 6 and the control unit 62 determines the tendency of the visitors and changes the contents of the demo. As described above, for example, the processing control unit 12 of the visitor support server 1 may change the contents of the demonstration by determining the tendency of visitors.

  In the above-described embodiment, the present invention has been described by taking as an example the case where the person in charge of sales or the like informs the person in charge that the customer has visited in order to guide the customer who has visited the event venue. Does not have to guide visitors.

  In the above embodiment, the present invention has been described by taking as an example the case where the information related to the visitors read by the RFID handy reader is displayed on the display unit 45 and the number of accompanying persons is input at the reception. Information regarding the visitor may be transmitted to the visitor support server 1 without being displayed on the display unit 45. In this case, the work at the reception can be further reduced, and the work related to the reception of the visitors can be facilitated.

  In the above embodiment, the present invention has been described by taking the case of an RFID admission ticket as an example. However, for example, a QR code or an active tag may be used. For example, when an active tag is used, information about the visitors can be obtained simply by the visitors passing through a gate or the like.

  In addition, for example, points may be added by entering each booth, and coupon tickets that can be used inside and outside the venue may be provided when the number of points is reached. Thereby, entrance to each booth can be promoted.

  In the above embodiment, the present invention has been described by taking as an example the case where the exit process is determined based on the field of interest (model) registered in the customer information DB 22, but for example, the person in charge in the customer information DB 22 The booth number (recommended booth number) that the customer is interested in may be registered, and a booth that has not been entered may be determined based on whether or not the recommended booth has been entered. In consideration of the booth stay time, for example, a booth with a short booth stay time may be added to the unentered booth. Further, a list of distribution materials for the non-entry booth is displayed on the display unit 45 of the reception device 4 so that the customer himself can select distribution materials of interest such as allowing the customer to select distribution materials from the list. May be.

  In the above embodiment, the present invention has been described by taking as an example the case where the person in charge registers a model or the like that the customer is interested in. However, for example, accessing the website provided by the visitor support server 1 or You may set a model that the customer is interested in by, for example, applying to the reception upon arrival. In this case, the same profit can be enjoyed by the administrator of this system registering in the customer information DB 21.

  In the above embodiment, when there is no response from the person in charge by the predetermined time, the substitute person registered in the person-in-charge information DB 23 is specified, and a contact message is sent to the person-in-charge terminal 5 of the specified substitute person in charge. The present invention has been described by taking the case of transmission as an example. For example, a contact message created without waiting for a predetermined time is transmitted to the terminal for both the person in charge and the person in charge of replacement, and both persons in charge communicate with each other. The person in charge of the customer may be determined. In this case, the waiting time of the customer can be further shortened.

  The visitor support server 1 according to the embodiment of the present invention can be realized using a normal computer system, not a dedicated system. For example, by installing the program from a recording medium (flexible disk, CD-ROM, etc.) storing a program for executing the above-described process in a general-purpose computer, the visitor support server 1 that executes the above-described process is installed. Can be configured.

  The means for supplying these programs is arbitrary. In addition to being able to be supplied via a predetermined recording medium as described above, it may be supplied via a communication line, a communication network, a communication system, or the like. In this case, for example, the program may be posted on a bulletin board (BBS) of a communication network and provided by superimposing it on a carrier wave via the network. Then, the above-described processing can be executed by starting the program thus provided and executing it in the same manner as other application programs under the control of the OS.

It is a figure which shows the structure of the visitor assistance system of embodiment of this invention. It is a figure which shows the structure of the visitor assistance server of FIG. It is a figure which shows the structure of the visitor assistance database of FIG. It is a figure which shows the structure of a reception information database. It is a figure which shows the structure of a customer information database. It is a figure which shows the structure of a person-in-charge information database. It is a figure which shows the structure of a guidance material information database. It is a figure which shows the structure of a distribution material information database. It is a figure which shows the structure of a reception apparatus. It is a figure which shows an example of an admission ticket. It is a figure which shows the structure of a booth terminal. It is a figure which shows the structure of a reception information database. It is a figure which shows the structure of a customer information database. It is a figure which shows the structure of a schedule information database. It is a figure which shows the structure of a demo information database. It is a figure which shows an example of the menu page for a person in charge. It is a flowchart for demonstrating a registration process. It is a flowchart for demonstrating an entrance process. It is a figure which shows an example of the screen on which the information regarding a visitor was displayed. It is a flowchart for demonstrating the booth entrance process of a booth terminal. It is a flowchart for demonstrating the booth entrance / exit processing of a visitor support server. It is a flowchart for demonstrating a demo process. It is a flowchart for demonstrating a leaving process.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Visitor support server 2 Visitor support database 3 Communication network 4 Reception apparatus 5 Terminal for person in charge 6 Booth terminal 11 Communication control part 12 Processing control part 13 Data storage part 21 Reception information database 22 Customer information database 23 Person in charge information database 24 Guide material information database 25 Image information database 26 Distribution material information database 61 Communication unit 62 Control unit 63 Storage unit 64 Input unit 65 Display unit 66 Database unit 661 Reception information database 662 Customer information database 663 Schedule information database 664 Demo information database

Claims (2)

A visitor support system that supports visitors who have visited an event venue having multiple booths,
A visitor information storage means for storing visitor information related to visitors including models of interest to the visitors;
Booth information storage means for storing booth information about the booth;
Distribution material storage means for storing information relating to distribution materials distributed to visitors at the booth in association with the distributed booth and model,
Booth entrance information storage means for storing booth entry / exit information related to entrance or exit of visitors to a predetermined booth;
Event entry / exit information storage means for storing event entry / exit information related to entrance / exit of visitors to the event venue,
Based on the event entry / exit information stored in the event entry / exit information storage means, a visitor identifying means for identifying a visitor leaving the event venue;
Based on the booth entrance / exit information stored in the booth entrance information storage means, an entrance booth specifying means for specifying the booth where the visitor specified by the visitor specifying means has entered,
Based on the booth information stored in the booth information storage means, the model that the visitor information stored in the visitor information storage means is interested in, and the booth where the visitor specified by the entrance booth specifying means entered , A non-entry booth discrimination means for discriminating whether there is a booth where the visitor has not entered,
Wherein the attendee by non entrance booth discrimination means determines that there is a booth not entrance, of the information relating to the distribution material stored distribution material in the storage means, Rutotomoni distributed by the no admission booth, the Distribution material specifying means for specifying distribution materials related to the model of interest to the visitors of the visitor information stored in the visitor information storage means ,
Distribution material information transmitting means for transmitting information related to the distribution material specified by the distribution material specifying means to the visitor specifying means ;
Equipped with a,
The visitor support system, wherein the visitor specifying means prints information on the received distribution material . A program for functioning as a visitor support system for supporting visitors who have visited an event venue having a plurality of booths,
Computer
Visitor information storage means for storing visitor information related to visitors including models that are of interest to visitors,
Booth information storage means for storing booth information about the booth,
Distribution material storage means for storing information relating to distribution materials distributed to visitors at the booth in association with the distributed booth and model,
Booth entrance information storage means for storing booth entry / exit information related to entrance or exit of visitors to a predetermined booth,
Event entry / exit information storage means for storing event entry / exit information related to entrance / exit of visitors to the event venue,
Based on the event entry / exit information stored in the event entry / exit information storage means, a visitor identifying means for identifying a visitor leaving the event venue,
Based on the booth entrance / exit information stored in the booth entrance information storage means, an entrance booth specifying means for specifying the booth where the visitor specified by the visitor specifying means has entered,
Based on the booth information stored in the booth information storage means, the model that the visitor information stored in the visitor information storage means is interested in, and the booth where the visitor specified by the entrance booth specifying means entered , Non-entry booth determination means for determining whether there is a booth where the visitor has not entered,
Wherein the attendee by non entrance booth discrimination means determines that there is a booth not entrance, of the information relating to the distribution material stored distribution material in the storage means, Rutotomoni distributed by the no admission booth, the Distribution material specifying means for specifying distribution materials related to the model of interest to the visitors of the visitor information stored in the visitor information storage means,
Distribution material information transmitting means for transmitting information related to the distribution material specified by the distribution material specifying means to the visitor specifying means,
To function as,
The said visitor identification means prints the information regarding the received distribution material, The program characterized by the above-mentioned .

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