JP4815706B2 - Mail delivery method, service grant method, and member registration method - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a mail delivery method for delivering mail to registered customers.
[0002]
The present invention also relates to a service granting method for giving points or services to registered customers.
[0003]
Furthermore, the present invention relates to a member registration method for inputting own data into a plurality of registration items and registering as a member.
[0004]
[Prior art]
The conventional member system registers as a member by having a required information on a member registration form filled in at a store or the like. A membership card is issued to registered members, and rewards such as points are granted when a store is used. Direct mails such as postcards will be sent to registered members as appropriate.
[0005]
In the conventional membership system, it is impossible to know whether each individual member is an active member who frequently uses a store or an inactive member who has only registered and hardly uses a store. Therefore, even when sending direct mail, the same direct mail was sent to all members uniformly.
[0006]
[Problems to be solved by the invention]
However, such direct mail has a problem that the store side requires a large amount of expenses such as a printing fee and a stamp fee, but cannot expect many reactions and is not cost-effective.
[0007]
Moreover, there was a problem that the member side would be sent an unnecessary direct mail, which would be annoying.
[0008]
With the recent development of IT technology such as the Internet, the communication means for members is shifting from direct mail such as postcards to electronic mail. Since e-mail does not require a printing fee, a stamp fee, etc., the cost-effectiveness is improved from the conventional one.
[0009]
However, e-mails tend to be issued frequently because they are less expensive to send, and many such e-mails may be annoying as spam e-mails to members, which can damage the trust of the store. Absent.
[0010]
Chain stores also offer common services to customers who become members. Each chain store promotes membership registration at each store to increase the number of customers. As a result, customers often register as members of chain stores near their homes, and also register as members of the same affiliated chains near their company or school. When that chain store conducts a campaign all at once, there is a problem that almost the same email will be delivered to the same customer from the chain store near home or from the chain store near the company or school. there were.
[0011]
The objective of this invention is providing the mail delivery method which can deliver the mail suitable for the registered customer.
[0014]
[Means for Solving the Problems]
The purpose is an email delivery method for delivering emails to registered customers, and when the customer uses a plurality of stores, the customer is informed to the customer based on the usage status of the plurality of stores. This is achieved by a mail delivery method characterized in that a source store for delivering mail is determined from the plurality of stores.
[0015]
In the mail delivery method described above, based on the number of uses used by the customer, a sender store that delivers mail to the customer may be determined from the plurality of stores.
[0018]
The object is an email delivery system for delivering emails to registered customers, wherein the customer obtains information about the customer by using a plurality of stores, and the customer based on the information about the customer This is achieved by a mail distribution system that determines whether the customer belongs to any one of a plurality of stores and distributes a mail to the customer as information from the determined store.
[0019]
In the mail delivery system described above, it may be determined whether the customer is a customer belonging to any one of the plurality of stores based on the number of times the customer has used.
[0031]
DETAILED DESCRIPTION OF THE INVENTION
A member system according to an embodiment of the present invention will be described with reference to the drawings.
[0032]
(Outline structure of member system)
In the member system of this embodiment, member registration is performed using a portable information terminal having a communication function such as a mobile phone, PHS, and PDA. Each store used by the member is provided with a terminal device. A membership card or the like is displayed on the screen of the mobile information terminal, and the mobile information terminal screen is read by the terminal device to perform various services such as member authentication and point depreciation. Member registration may be performed using an information device terminal such as a personal computer having a communication function, and an image such as a membership card may be distributed to the portable information terminal.
[0033]
A schematic configuration of the member system of the present embodiment is shown in FIG.
[0034]
It is assumed that the user who becomes a member has the mobile phone 10. Instead of the mobile phone 10, a mobile information terminal having a communication function such as PHS or PDA may be used. The user uses the mobile phone 10 to connect to the Internet 14 via the mobile phone company server 12. A data management server 16 is provided for managing member information. The data management server 16 is connected to the Internet 14. Each store used by the registered member is provided with a terminal device 20. The terminal device 20 is connected to the Internet 14 via the router 18.
[0035]
The terminal device 20 has a control unit 22 for controlling the whole, a display / operation unit 24 for displaying various information and performing a contact operation with a touch panel, etc., and for printing a receipt, a service use ticket, etc. A print unit 26 and a scanner unit 28 for reading the screen of the mobile phone 10 are provided.
[0036]
(Terminal device (first specific example))
A first specific example of the terminal device 20 used in the member system of the present embodiment is shown in FIG. FIG. 2A is a front view of the terminal device 20, and FIG. 2B is a side view of the terminal device 20.
[0037]
As shown in FIG. 2A, the terminal device 20 uses a vertically long and substantially rectangular parallelepiped housing 30. The height of the housing 30 is adjusted so that it can be easily operated while a human is standing. A base portion 32 for stably installing the terminal device 20 is provided at the lower portion of the housing 30. The upper surface of the housing 30 is inclined to the front side, and the display / operation unit 24 is provided on the inclined surface. A discharge port 34 for discharging a receipt printed by the printing unit 26, a service use ticket, or the like is formed on the front surface of the housing 30.
[0038]
A reading unit 36 for reading the screen of the mobile phone 10 protrudes on the right side of the housing 30. As shown in FIG. 2B, the reading unit 36 has a U-shaped cross section, and the U-shaped opening portion faces the front. A scanner unit 28 is fixed to the upper part of the U-shape. The screen of the mobile phone 10 is read by the scanner unit 28 by inserting the mobile phone 10 into the opening of the reading unit 36.
[0039]
The image displayed on the screen of the mobile phone 10 is, for example, an image that becomes a membership card or a coupon for receiving a predetermined service. Data such as membership card numbers represented by barcodes can be considered.
[0040]
The terminal device 20 of this specific example is characterized in that the scanner unit 28 is fixed and the screen of the mobile phone 10 is read by the fixed scanner unit 28. Since the terminal device 20 is assumed to be operated by the user himself, when the scanner unit is moved and read like a normal POS terminal device, the degree of freedom of the user's operation increases, This is because breakdowns are likely to occur due to rough operations.
[0041]
However, if the scanner unit 28 is fixed, it is difficult to bring the screen of the mobile phone 10 to an appropriate position with respect to the scanner unit 28. Therefore, in this specific example, the position of the light emitted from the scanner unit 28 is shown by reflected light so that the user can easily grasp the appropriate reading position. If the mobile phone 10 is not inserted, the light emitted from the scanner unit 28 is reflected as it is below the reading unit 36. Therefore, the position of the light emitted from the reflected light is grasped and applied to the screen of the mobile phone 10.
[0042]
The operation procedure for reading the screen of the mobile phone 10 by the terminal device 20 is as follows.
[0043]
First, “Please scan the barcode on the mobile phone screen” is displayed on the display / operation unit 24 of the terminal device 20 as a guidance screen. At this time, a picture in a state in which the reading unit 36 of the terminal device 20 reads the mobile phone 10 may be displayed on the display / operation unit 24.
[0044]
Next, light is emitted from the scanner unit 28 of the terminal device 20. Reflecting on the lower part of the reading unit 36, the user can grasp the light emission position.
[0045]
Next, the user moves the screen of the mobile phone 10 upward and directly below the scanner unit 28 of the reading unit 36. When the screen of the mobile phone 10 is read by the scanner unit 28, the read image is displayed on the display / operation unit 24 of the terminal device 20 and the reading result is displayed.
[0046]
(Terminal device (second specific example))
A second specific example of the terminal device 20 used in the member system of the present embodiment is shown in FIG. FIG. 3A is a perspective view of the entire terminal device 20, and FIG. 3B is an enlarged perspective view of a reading portion of the terminal device 20.
[0047]
In this specific example, the scanner unit 28 is embedded in the left side surface of the housing 30. A rubber frame 38 is provided on the periphery of the light exit port 29 of the scanner unit 28. A cover 40 having an L-shaped cross section is provided at the light exit port 29 of the scanner unit 28. The L-shaped cover 40 is for preventing the user's mobile phone 10 from falling and notifying the user of the light emission position.
[0048]
When light is emitted from the light emission port 29 of the scanner unit 28, the emitted light is reflected on the inner surface of the cover 40 as shown in FIG. The user in front of the terminal device 20 can know the emission position from the reflected light of the cover 40 while looking at the display / operation unit 24.
[0049]
When the user reads the mobile phone 10, the screen of the mobile phone 10 is pressed against the rubber frame 38 of the light exit port 29 of the scanner unit 28. When the scanner unit 28 reads the screen of the mobile phone 10, the read image is displayed on the display / operation unit 24 of the terminal device 20.
[0050]
(Terminal device (third specific example))
FIG. 4 shows a third specific example of the terminal device 20 used in the member system of the present embodiment. FIG. 4A is a perspective view of the entire terminal device 20, and FIG. 4B is an enlarged perspective view of a reading portion of the terminal device 20.
[0051]
In this specific example, the scanner unit 28 is embedded in the left side surface of the housing 30. A rubber frame 38 is provided on the periphery of the light exit port 29 of the scanner unit 28. The light exit port 29 of the scanner unit 28 forms a U-shaped cover with a L-shaped cover 40 and an L-shaped cover 42. The lower L-shaped cover 40 is for preventing the user's mobile phone 10 from falling and notifying the user of the light emission position. The upper L-shaped cover 42 is made of dark translucent plastic and prevents light from directly entering the scanner unit 28 from the outside. Since the cover 42 is translucent, the position of the mobile phone 10 can be confirmed even from the outside.
[0052]
When light is emitted from the light emission port 29 of the scanner unit 28, the emitted light is reflected on the inner surface of the cover 40 as shown in FIG. The user in front of the terminal device 20 can know the emission position from the reflected light of the cover 40 while looking at the display / operation unit 24. The user presses the screen of the mobile phone 10 against the rubber frame 38 of the light exit port 29 of the scanner unit 28 and causes the screen of the mobile phone 10 to be read. When the scanner unit 28 reads the screen of the mobile phone 10, the read image is displayed on the display / operation unit 24 of the terminal device 20.
[0053]
(Terminal device (fourth example))
FIG. 4 shows a fourth specific example of the terminal device 20 used in the member system of the present embodiment. FIG. 5A and FIG. 5B are perspective views of the entire terminal device 20.
[0054]
In this specific example, the reading unit 44 protrudes from the left side surface of the housing 30. A scanner unit 28 is provided in the reading unit 44. A light exit (not shown) of the scanner unit 28 is provided on the lower surface of the reading unit 44. A plate 46 is provided below the reading unit 44.
[0055]
The plate 46 serves to prevent the user's mobile phone 10 from falling and to inform the user of the light emission position. When light is emitted from the light emission port of the scanner unit 28, the emitted light is reflected on the upper surface of the plate 46 as shown in FIG. The user in front of the terminal device 20 can know the emission position from the reflected light of the plate 46 while looking at the display / operation unit 24.
[0056]
As shown in FIG. 5B, the user inserts the mobile phone 10 between the reading unit 44 and the plate 46 and exposes the screen of the mobile phone 10 to the light exit of the scanner unit 28 of the reading unit 44. The screen of the mobile phone 10 is read. This reading operation can be performed while holding the button side of the mobile phone 10. When the scanner unit 28 reads the screen of the mobile phone 10, the read image is displayed on the display / operation unit 24 of the terminal device 20.
[0057]
(Overall flow of member system)
The overall flow of the member system of this embodiment will be described with reference to FIG. The membership system of the present embodiment is an advanced point system that uses a terminal device 20 provided in a store or the like, on the premise that a member user possesses a portable information terminal such as a mobile phone 10. is there. It is suitable when a customer who is a member uses a plurality of stores.
[0058]
In the present embodiment, “use a store” includes not only a user using a service provided by the store, but also includes all modes in which the user relates to the store. For example, when a user receives a store visit point by reading a membership card with a terminal device in a store, or when a game or a product provided according to the accumulated points is received, or a service without going to the store This includes the case where a predetermined point is received by accessing the providing site.
[0059]
In this embodiment, the game center membership system will be described as an example, but in addition to food service businesses such as restaurants and coffee shops, merchandise businesses such as convenience stores and drug stores, service businesses such as gas stations and rental videos, etc. Is also applicable. Further, the present invention can also be applied to cases where stores that originally provided different services provide a common service due to partnerships between companies in different industries.
[0060]
First, when a user visits a game center, a salesclerk invites membership to the membership system by distributing flyers (step S10). If solicitation is successful (step S11), membership is registered using the terminal device 20 in the store (step S12), or the user registers directly as a member by accessing the site directly with the mobile phone 10 (step S13). . Details of these membership methods will be described later.
[0061]
If solicitation fails (step S11), only the company's site is introduced to the user (step S14). Later, when the user accesses the site with the mobile phone 10 or the like, the user is invited to join the membership system. When the user joins (step S15), the mobile phone 10 or the like joins from the site (step S16). If the user does not join even by solicitation (step S15), promotion is performed (step S17). If the promotion is successful (step S18), the mobile phone 10 or the like joins from the site (step S16). If the user does not join due to the promotion (step S18), the user recognizes that the user is currently a non-member and prepares for the solicitation of the membership system at a later date.
[0062]
When a member who joins at a terminal (step S12) or joins at a site (step S13, step S16) comes to the store (step S19), a predetermined store visit point is added by the terminal device 20 (step S20). The details of the store visit point adding process will be described later.
[0063]
When the member desires to amortize the points owned by the member (step S21), a process of amortizing the points is performed (step S22). Details of the point amortization process will be described later.
[0064]
In the member system of the present embodiment, mail is distributed to the members based on the usage status of the store or the like (step S23). Details of the mail delivery method will be described later.
[0065]
For members who do not come to the store, re-visiting is promoted (step S24). If solicitation is successful (step S26), it waits for the user to return to the store. If solicitation fails (step S26), the user is inquired whether to stop e-mail delivered to the member (step S27). If the user chooses to stop e-mail (step S27), the user is currently recognized as an inactive member and is prepared for solicitation at a later date. When the user does not stop the e-mail (step S27), the process returns to step S24 to promote the return visit.
[0066]
(How to access the member registration site)
A description will be given of a method for accessing the site when the user directly joins with the mobile phone 10 in step S13 described above. Conventionally, there has been no choice but to post a URL for membership processing in the store, or give a memo describing the URL and have the user input the URL directly. It is possible for a store clerk to access a user who is inexperienced in operating the mobile phone 10 by operating the mobile phone 10, but it is psychological to operate his / her mobile phone 10 by another person The resistance is great.
[0067]
A method for accessing the member registration site in the present embodiment will be described with reference to FIG. In the present embodiment, a URL input device 50 that can input a URL by connecting to the mobile phone 10 is used. The URL input device 50 is set to automatically input the URL of the member registration site to the mobile phone 10 when connected to the mobile phone 10.
[0068]
The store clerk always has the URL input device 50 and solicits member registration. For the user who accepted the membership, the URL input device 50 is connected to the mobile phone 10. The URL of the member registration site is input to the mobile phone 10 from the URL input device 50, and the mobile phone 10 automatically accesses the member registration site. The store clerk may borrow the user's mobile phone 10 and connect the URL input device 50, or the store clerk may lend the URL input device 50 and the user may connect the URL input device 50 to the mobile phone 10. In any case, the store clerk can access the site without directly operating the user's mobile phone 10.
[0069]
(Membership processing at the terminal device)
The membership process in the terminal device 20 in the member system of this embodiment will be described with reference to FIG.
[0070]
First, when the user selects the membership process using the terminal device 20, a membership screen (not shown) is displayed on the display / operation unit 24 (step S30). Subsequently, various data necessary for membership, for example, data such as ID, password, prefecture, date of birth, sex, and mail address are input from the terminal device 20 by the display / operation unit 24 (step S31). As a result, the data management server 16 stores the ID, password, prefecture, date of birth, sex, e-mail address, etc. entered by the member, the campaign code that triggered the membership, and the store where the terminal device 20 is installed. Etc. are registered.
[0071]
When the member registration is completed, an e-mail notifying the member address is transmitted to the e-mail address registered by the user (step S32). The user can perform various processes as described later by accessing his / her member address from the mobile phone 10.
[0072]
(Membership processing at the site)
The membership process at the site in the member system of this embodiment will be described with reference to FIG.
[0073]
First, when the user accesses the site through the mobile phone 10 and selects the membership process, an entrance screen is displayed on the screen of the mobile phone 10 (step S33). Subsequently, various data necessary for membership, such as ID, password, prefecture, date of birth, sex, mail address, etc., are input by the mobile phone 10 (step S34). As a result, the data management server 16 was accessed by the campaign code or mobile phone 10 that triggered the membership, along with data such as ID, password, prefecture, date of birth, sex, and email address entered by the member. Data such as the link source site is registered.
[0074]
When member registration is completed, an e-mail notifying the member address is transmitted to the e-mail address registered by the user (step S35). The user can perform various processes as described later by accessing his / her member address from the mobile phone 10.
[0075]
(Link between number of registered items and service contents)
The member system of this embodiment requires various information input by the user at the time of member registration. As a service provider, we want to accumulate user input information as a database and use it for future business development. On the other hand, data input is troublesome for a user when there are many input items. Some input items do not want to be actively reported such as the age of the woman. In the conventional membership system, membership is not permitted unless all items necessary for membership registration are entered, which has been an obstacle to membership registration.
[0076]
In this embodiment, the user registration is allowed even if the number of registered items is small, the obstacle to the member registration of the user is removed, and a service corresponding to the number of registered items is provided to the member registered in many items. It is.
[0077]
For example, when the number of input items is 10, the service content of the member who has input only 5 items is halved with respect to the service content of the member who has input 10 items. For example, the registration reward points are halved, the store visit points are halved, and the probability of the lottery is halved.
[0078]
The registration screen may be a common registration screen, but a simple registration screen and a normal registration screen may be prepared. Only items that are essential for registration are displayed on the simple registration screen, and all items that can be registered are displayed on the normal registration screen. Use the simple registration screen to register as a member, and then enter data for other items using the normal registration screen. At this time, the provided service may be varied depending on the registration screen to be used.
[0079]
(Member registration card)
A membership registration card in the membership system of this embodiment will be described with reference to FIG.
[0080]
The membership system of this embodiment does not issue a membership registration card with a card or the like. When the member accesses the member site through the mobile phone 10 and selects the membership card display menu, the membership card as shown in FIG. 10 is displayed on the screen of the mobile phone 10. The membership number is displayed on the membership card with a member name and a number and a barcode. Member authentication is performed by causing the terminal device 20 to read the membership card displayed on the mobile phone 10.
[0081]
In order to prevent unauthorized use of the membership card, the barcode may be displayed by scrambled the membership number with a personal identification number or the like. Further, other codes such as a stellar code may be used instead of the bar code.
[0082]
(Point addition processing)
The point addition process in the member system of this embodiment will be described with reference to FIGS.
[0083]
The point addition process is a process for giving a predetermined point on condition that the member visits the store and plays a game or purchases a product. In addition, you may make it give a predetermined | prescribed point only by having visited a store, without setting conditions, such as a game play and goods purchase. At this time, you may make it provide a restriction | limiting in the point added per day.
[0084]
An outline of the point addition processing will be described with reference to FIG.
[0085]
The member causes the terminal device 20 to read and authenticate the membership card displayed on the screen of his / her mobile phone 10 and inputs the played game, the purchased product, and the like (step S36). Thereby, after registering data such as the store visit count, the number of store visits, and the favorite genre in the data management server 16, predetermined points are added to the member.
[0086]
Details of the point addition processing will be described with reference to FIG.
[0087]
The display / operation unit 24 of the terminal device 20 displays a top menu screen shown in FIG. 12A in the standby state. Regarding the point processing, a menu “Accumulate”, “Use”, “Kanin” is displayed, and a menu “Receive mail coupon” is displayed regarding the coupon processing.
[0088]
When the point addition process is performed, the “save” button is touched. When the “Accumulate” button is touched, the membership card scan screen of FIG. 12B is displayed. The member displays the membership card on the screen of the mobile phone 10, inserts the mobile phone 10 on which the membership card is displayed into the reading unit 36 of the terminal device 20, and causes the scanner unit 28 to read the screen. When the scanner unit 28 reads the screen, the read image is displayed in the center of FIG. It should be noted that if there is no input from the scanner unit 28 even after a certain period of time, the menu screen of FIG.
[0089]
When the terminal device 20 successfully reads the membership card barcode, a password input screen shown in FIG. 12C is displayed. When the terminal device 20 cannot read the membership card barcode, a warning screen shown in FIG. 12G is displayed. In this case, it seems that some sort of malfunction has occurred, so a store clerk is called. The store clerk asks the member to verbally explain the operation of the terminal device 20 and operate the terminal device 20 again, or the clerk himself operates with the permission of the member. If the reading is still not successful, the terminal device 20 is checked, and if the reading unit 36 is defective, the store clerk manually inputs the member number.
[0090]
The member inputs the password on the password input screen shown in FIG. The entered password is transmitted to the data management server 16 via the Internet 14. The data management server 16 authenticates the member with the transmitted password and transmits the authentication result to the terminal device 20. If you have forgotten your password, press the button at the bottom left of the screen that says "Forgot your password?" The password is notified to the member by a method such as sending the password to the member's mobile phone 10 by e-mail.
[0091]
When the member authentication is completed and the “Next” button in FIG. 12C is touched, the play genre selection screen in FIG. 12D is displayed. The member inputs the genre of the game used on that day. Enter the genre of the game played from “Video / Experience”, “Medal”, “Price”, “Print Sticker”, “Other”. Information on the play genre is transmitted to the data management server 16 via the Internet 14 by the member.
[0092]
The play genre selection screen of FIG. 12D is also provided with a button “not yet played”. When a member who has not played yet touches the “not yet played” button, the play point addition caution screen shown in FIG. 12 (f) is displayed to warn that points will be added after actually playing the game. . Note that members who have not played yet may be given predetermined store points in the hope of playing.
[0093]
When the play genre selection is output, the play point addition confirmation screen shown in FIG. 12E is displayed, and the point addition processing ends. When a certain time has elapsed, the menu screen shown in FIG.
[0094]
(Point amortization process)
The point amortization process in the member system of this embodiment will be described with reference to FIGS.
[0095]
The point amortization process is a process for receiving various services using points accumulated by members. As various services, there are a drink service used in the store, various goods such as a character doll exchanged in the store, digital contents such as music data used in the mobile phone 10, and the like.
[0096]
(Overview of point depreciation processing)
An outline of the point amortization process will be described with reference to FIG.
[0097]
The point amortization process includes a service that can be received inside the store and a service that can be received outside the store. If it is an in-store service, the process proceeds to step S38 and subsequent steps, and if it is an out-store service, the process proceeds to step S42 and subsequent steps (step S37).
[0098]
In the case of the in-store service, the member goes to the store (step S38) and selects the service by the terminal device 20 (step S39).
[0099]
When a member selects a service, the data management server 16 is inquired whether the selected service can be received. In the data management server 16, service items, the number of depreciation points, the number of depreciations, the store visits, etc. are registered, and the availability of the service is determined from the number of points owned by the member.
[0100]
If it is determined that the service can be provided, a service receipt is issued from the outlet 34 of the terminal device 20 (step S40). The member gives the service receipt to the clerk and receives drinks and character dolls from the clerk instead of the service receipt (step S41).
[0101]
In the case of an out-of-store service, the member accesses a site dedicated to the member through the mobile phone 10 and selects a service on the site (step S42).
[0102]
When a member selects a service, the data management server 16 is inquired whether the selected service can be received. In the data management server 16, service items, the number of depreciation points, the number of depreciations, etc. are registered, and the availability of the service is determined from the number of points owned by the member.
[0103]
If it is determined that the service can be provided, it is determined whether the service is digital content such as music data (step S43).
[0104]
If the content is not digital content, the delivery address is input from the mobile phone 10 (step S44). On the member system side, the goods of the selected service are sent to the input delivery address (step S45).
[0105]
In the case of digital content, the content content is selected by the mobile phone 10, and in the case of music data, a song name or the like is selected (step S 46). The member system transmits the selected digital content URL to the member's mobile phone 10. Then, the member downloads the digital content (step S47).
[0106]
(Details of point depreciation processing)
Details of the point amortization process will be described with reference to FIGS. FIG. 14 shows point inquiry processing, FIG. 15 shows point amortization processing, FIG. 16 shows coupon issue processing, and FIG. 17 shows password inquiry processing.
[0107]
(Point inquiry process)
The point inquiry process will be described with reference to FIG.
[0108]
The display / operation unit 24 of the terminal device 20 displays a top menu screen shown in FIG. 14A in the standby state. Regarding the point processing, a menu “Accumulate”, “Use”, “Kanin” is displayed, and a menu “Receive mail coupon” is displayed regarding the coupon processing.
[0109]
Touch the "Konin" button to perform point inquiry processing. When the “Kanyin” button is touched, the membership card scan screen of FIG. 14B is displayed. The member displays the membership card on the screen of the mobile phone 10, inserts the mobile phone 10 on which the membership card is displayed into the reading unit 36 of the terminal device 20, and causes the scanner unit 28 to read the screen. When the scanner unit 28 reads the screen, the read image is displayed in the center of FIG. If there is no input from the scanner unit 28 even after a certain period of time, the screen returns to the menu screen of FIG.
[0110]
When the terminal device 20 successfully reads the barcode on the membership card, a password input screen shown in FIG. 14C is displayed. When the terminal device 20 cannot read the membership card barcode, a warning screen shown in FIG. 12G is displayed.
[0111]
The member inputs the password on the password input screen shown in FIG. The entered password is transmitted to the data management server 16 via the Internet 14. The data management server 16 authenticates the member with the transmitted password and transmits the authentication result to the terminal device 20. If you have forgotten your password, press the button at the bottom left of the screen that says "Forgot your password?"
[0112]
When the member authentication is completed and the “point inquiry” button in FIG. 14C is touched, the current point confirmation screen in FIG. 14D is displayed. This current point confirmation screen displays the current number of points of the member.
[0113]
When a “point exchange” button on the current point confirmation screen in FIG. 14D is touched, a point exchange screen described later is displayed. When the “END” button is touched, the top menu screen of FIG. 14A is displayed.
[0114]
(Point amortization process)
The point amortization process will be described with reference to FIG.
[0115]
The display / operation unit 24 of the terminal device 20 displays a top menu screen shown in FIG. 15A in the standby state. Regarding the point processing, a menu “Accumulate”, “Use”, “Kanin” is displayed, and a menu “Receive mail coupon” is displayed regarding the coupon processing.
[0116]
Touch the “Use” button to perform point amortization processing. When the “use” button is touched, the membership card scan screen of FIG. 15B is displayed. The member displays the membership card on the screen of the mobile phone 10, inserts the mobile phone 10 on which the membership card is displayed into the reading unit 36 of the terminal device 20, and causes the scanner unit 28 to read the screen. When the scanner unit 28 reads the screen, the read image is displayed in the center of FIG. Note that if there is no input from the scanner unit 28 even after a certain period of time, the menu screen of FIG.
[0117]
When the terminal device 20 successfully reads the membership card barcode, a password input screen shown in FIG. 15C is displayed. When the terminal device 20 cannot read the membership card barcode, a warning screen shown in FIG. 12G is displayed.
[0118]
The member inputs the password on the password input screen shown in FIG. The entered password is transmitted to the data management server 16 via the Internet 14. The data management server 16 authenticates the member with the transmitted password and transmits the authentication result to the terminal device 20. If you have forgotten your password, press the button at the bottom left of the screen that says "Forgot your password?"
[0119]
When the member authentication is completed and the “point inquiry” button on the password input screen in FIG. 15C is touched, the service selection screen in FIG. 15D is displayed. On this service selection screen, the current point number of the member is displayed, and services available with the current point number are displayed. If there are many services available, they can be viewed by pressing the scroll button.
[0120]
When a service is selected on the service selection screen in FIG. 15D and the “exchange” button is touched, the service explanation screen in FIG. 15E is displayed, and the selected service content and the number of points are displayed. When the “exchange” button on the service explanation screen in FIG. 15E is touched, the coupon issue screen in FIG. 15F is displayed, and an explanation of how to use the service is displayed. At this time, the coupon for receiving the service is discharged from the discharge port 34 of the terminal device 20.
[0121]
(Coupon issue processing)
The coupon issue process will be described with reference to FIG. The coupon issuance process is a process of providing drinks and other services to members who have visited the store by a campaign or the like.
[0122]
The display / operation unit 24 of the terminal device 20 displays a top menu screen shown in FIG. 16A in the standby state. Regarding the point processing, a menu “Accumulate”, “Use”, “Kanin” is displayed, and a menu “Receive mail coupon” is displayed regarding the coupon processing.
[0123]
When the coupon issuance process is performed, the “mail coupon reception” button is touched. When the “mail coupon reception” button is touched, the membership card scan screen of FIG. 16B is displayed. The member displays the membership card on the screen of the mobile phone 10, inserts the mobile phone 10 on which the membership card is displayed into the reading unit 36 of the terminal device 20, and causes the scanner unit 28 to read the screen. When the scanner unit 28 reads the screen, the read image is displayed in the center of FIG. Note that if there is no input from the scanner unit 28 even after a certain period of time, the menu screen of FIG.
[0124]
When the terminal device 20 successfully reads the membership card barcode, the password input screen shown in FIG. 16C is displayed. When the terminal device 20 cannot read the membership card barcode, a warning screen shown in FIG. 12G is displayed.
[0125]
The member inputs the password on the password input screen shown in FIG. The entered password is transmitted to the data management server 16 via the Internet 14. The data management server 16 authenticates the member with the transmitted password and transmits the authentication result to the terminal device 20. If you have forgotten your password, press the button at the bottom left of the screen that says "Forgot your password?"
[0126]
When the member authentication is completed and the “issue receipt” button on the password input screen shown in FIG. 16C is touched, the issue receipt confirmation screen shown in FIG. 16D is displayed. A description of the service is displayed.
[0127]
When the “issue receipt” button is touched on the issuance receipt confirmation screen of FIG. 16D, the receipt issuance notification screen of FIG. 16E is displayed, and an explanation of how to use the service is displayed. At this time, the coupon for receiving the service is discharged from the discharge port 34 of the terminal device 20.
[0128]
(Password inquiry)
The password inquiry process will be described with reference to FIG. The password inquiry process is a process of notifying the member of the password from the terminal device 20 when the password is forgotten on the password input screen described above.
[0129]
When a “Forgot your password?” Button is touched on the password input screen in FIG. 12B or the like, the membership card scan screen in FIG. 17A is displayed on the display / operation unit 24 of the terminal device 20. The member again displays the membership card on the screen of the mobile phone 10, inserts the mobile phone 10 on which the membership card is displayed into the reading unit 36 of the terminal device 20, and causes the scanner unit 28 to read the screen. Note that the membership card scanning operation of FIG. 17A may be omitted and the password inquiry screen of FIG.
[0130]
When the terminal device 20 successfully reads the barcode on the membership card, the password inquiry screen shown in FIG. 17B is displayed. On the password inquiry screen in FIG. 17B, the member number is displayed and the member's date of birth is prompted. The member enters the date of birth. It collates with the date of birth registered in advance in the data management server 16 and transmits the collation result to the terminal device 20.
[0131]
When the member touches the “password inquiry” button on the password inquiry screen in FIG. 17B and the password verification result is correct, the password mail transmission screen in FIG. 17C is displayed and registered in advance. Send an e-mail with the password specified to the e-mail address of the member.
[0132]
(Mail delivery process)
The mail delivery process in the member system of this embodiment will be described with reference to FIGS. 18 shows the entire mail delivery process, FIG. 19 shows the delivery content creation process, FIG. 20 shows the delivery target setting process, and FIG. 21 shows the delivery target extraction process.
[0133]
The mail distribution process is to distribute mail from the member system side to the member based on the usage status of the store or the like.
[0134]
First, as shown in FIG. 18, a head office, a sales promotion person, or a store who will perform mail distribution logs in to the management screen (step S50). Next, the contents of the mail distributed by the head office, the sales staff, or the store are created (step S51).
[0135]
As shown in FIG. 19, it is first determined whether or not the mail delivery content creation is direct transmission from a store (step S56). In the case of direct transmission from the store, the distribution content is determined by appropriately selecting from a list of distribution contents registered in advance in the data management server 16 (list of elements (fixed sentences, images, sounds) constituting the transmission contents). (Step S57). In the present embodiment, it is prohibited for the store to directly create the mail delivery contents. This is to prevent the quality of the delivery content from deteriorating and suppress excessive competition between stores. It should be noted that the portion of the selected distribution content that does not cause a decrease in quality, such as the transmission date and time, the store name, etc., can be edited for each store.
[0136]
If it is not direct transmission from the store, the distribution contents are created by text by the head office or the sales promotion staff (step S58). Next, when the created delivery content is delivered from the store, the delivery content is transmitted to the data management server 16 to register the delivery content (step S59). If the created text is distributed from the headquarters or the sales promotion staff, the content is determined as it is (step S59).
[0137]
Next, returning to FIG. 18, it is determined whether or not simultaneous delivery from the headquarters (step S52), and in the case of simultaneous delivery from the headquarters, the mail is delivered as it is (step S55).
[0138]
If it is not simultaneous delivery from the headquarters, the process proceeds to processing for setting a delivery target (step S53).
[0139]
In the distribution target setting process, as shown in FIG. 20, it is first determined whether or not the transmission is a direct transmission from the headquarters (step S60). In the case of direct transmission from the headquarters, the process proceeds to step S63. If it is not direct transmission from the headquarters, it is determined whether or not the member has been delivered within the latest predetermined period, for example, within one week (step S61). If the message is distributed within one week, it is determined that it is annoying for the member if the mail distribution is too frequent, and the mail distribution is prohibited (step S64).
[0140]
If the mail has been delivered before one week, processing for automatically extracting the delivery target, that is, the destination (mail address) of the customer to be delivered is performed (steps S62 and S63).
[0141]
The distribution target automatic extraction process is a process for automatically extracting a target for mail distribution according to a predetermined extraction condition. For example, as shown in FIG. 21, members who have visited the store more than ○ times in the past ○ day are extracted (step S65), and the members who have the most stores visiting the store or the area including the store are extracted (step S66).
[0142]
Various extraction conditions can be considered. Extraction conditions suitable for individual member systems should be selected.
[0143]
As a member's usage status, for example, when paying attention to a member's store visit, the number of store visits, store visit time, store visit frequency, store visit, coupon ticket consumption status, and the like are used as parameters. For example, for members who have visited a plurality of stores, the store with the highest number of visits or the store with the highest frequency of visits is extracted.
[0144]
For example, when paying attention to the consumption of members, the usage status of the members, the number of purchases, the amount of consumption, the consumption status of purchased goods, etc. are used as parameters. For example, for a member who has visited a plurality of stores, a store having the largest number of purchase points, a store having the highest consumption amount, or a store that has purchased a specific purchased item is extracted. In addition, the number of accumulated points of members, the depreciation history of points, and the like may be used as parameters.
[0145]
When paying attention to the attributes of members, the sex, age, address, preference, number of times of browsing the site, etc. are used as parameters.
[0146]
You may make it extract the shop which delivers mail based on the content of the mail to deliver, and registration information, such as a member's attribute mentioned above.
[0147]
In the case of a delivery mail notifying the event, the weather of the event day, the day of the event, the game result, etc. are used as parameters.
[0148]
Further, as a method of determining the importance level of the mail, the importance level may be given to the mail to be distributed, and the extraction condition may be varied depending on the rank of the mail importance level.
[0149]
Further, a store that delivers mail by combining a plurality of the above-described parameters may be extracted.
[0150]
When the mail delivery target setting process in step S53 is completed, it is determined whether or not mail transmission is possible (step S54). If transmission is possible, the mail is delivered to the member (step S55). If delivery is not possible, the process ends without delivering email to the member.
[0151]
Thus, according to the mail delivery method in the member system of the present embodiment, it is possible to prevent the spam mail from being delivered to the members. If the mail delivery method as in this embodiment is not adopted and mail can be freely delivered from each store, the member will receive a large amount of emails with the same content from multiple stores, which is very annoying. It is expected to become, and it may be a chance to withdraw from the membership system. According to the mail delivery method of this embodiment, such a situation can be prevented and information necessary for the member can be delivered at an appropriate timing.
[0152]
(Non-member menu processing)
Non-member menu processing by a mobile phone in the member system of the present embodiment will be described with reference to FIGS. FIG. 22 shows a screen for membership registration processing, FIG. 23 shows a screen for processing of model / address change, and FIG. 24 shows what is SEGA MOBA? The processing screen is shown. Each drawing in FIGS. 22 to 24 shows a screen of the mobile phone 10.
[0153]
First, the mobile phone 10 accesses the member registration site. At this time, the URL input device 50 may be connected and accessed. When accessing the member registration site, a non-member initial screen (FIG. 22A) is displayed. The initial menu is displayed with the word "Welcome to SEGAMOBA FRIENDS" that welcomes the site access. The initial menu includes (1) membership registration, (2) store search, (3) model / address change, and (4) what is SEGAMOBA? , Is displayed.
[0154]
(Membership registration process)
The membership registration process using a mobile phone will be described with reference to FIG.
[0155]
When membership registration is selected on the initial screen for non-members in FIG. 22A, the member agreement confirmation screen in FIG. 22B is displayed. When the user reads the member agreement and selects “agree”, the registration mail transmission screen shown in FIG. 22C is displayed.
[0156]
When registration transmission is selected on the registration mail transmission screen of FIG. 22C and an empty mail with nothing written in the subject and body is transmitted, an e-mail including a member registration URL is replied to the transmission source e-mail address. .
[0157]
FIG. 22D is a reply mail reception screen including a member registration URL. When the attached URL is accessed, the member registration screen shown in FIG. 22 (e) is displayed.
[0158]
In accordance with the member registration screen shown in FIG. 22E, member information such as a nickname, gender, date of birth, password, prefecture, campaign code, etc. is input. When registration is selected, a registration content confirmation screen shown in FIG. 22 (f) is displayed.
[0159]
When the correction is selected on the registration content confirmation screen of FIG. 22 (f), the member registration screen of FIG. 22 (e) is returned and the member information can be re-input. When the definition is selected on the registration content confirmation screen of FIG. 22 (f), the registration completion screen of FIG. 22 (g) is displayed.
[0160]
When the SEGA mobile friends TOP is selected on the registration completion screen of FIG. 22 (g), the top menu screen of the SEGA MOBA friends shown in FIG. 22 (h) is displayed. The member selects a desired menu from the top menu screen.
[0161]
(Model / address change processing)
The model / address changing process by the mobile phone will be described with reference to FIG.
[0162]
When the model / address change is selected on the initial screen for non-members of FIG. 23A, the model / address change screen of FIG. 23B is displayed. This is a service for members. On this screen, processing is performed when an address is changed or a mail address is changed when the member's mobile device is changed. Enter your password and enter your pre-change email address and post-change email address.
[0163]
When “Send” is selected on the model / address change screen in FIG. 23B, the input content is sent. When the change process ends normally, the change completion notification screen shown in FIG. 23C is displayed. From the member system, an e-mail including a URL for accessing a new member-only menu is transmitted to the changed e-mail address.
[0164]
(What is SEGAMOBA? Processing)
What is SEGAMOBA by mobile phone? Processing will be described with reference to FIG.
[0165]
What is SEGAMOVA in the initial screen for non-members in FIG. When is selected, the Sega Mob lens explanation screen of FIG. 24B is displayed. Explain Sega Mob Friends for non-members.
[0166]
(Member menu processing)
The member menu processing by the mobile phone in the member system of the present embodiment will be described with reference to FIGS. Each figure in FIGS. 25 to 39 shows a screen of the mobile phone 10.
[0167]
First, the mobile phone 10 transmits a member-only menu access URL to access the member site. When the member-dedicated site is accessed, an initial screen for each member (FIG. 25A) is displayed. The word "○○'s, Hello!" To welcome the site access initial menu is displayed with. The initial menu includes (1) What's New, (2) Membership card display, (3) Area information, (4) Game machine search, (5) Store search, (6) Friend introduction, (7) Point inquiry / Exchange, (8) Support, and (9) Link are displayed.
[0168]
(What's New processing)
What's New processing by the mobile phone will be described with reference to FIG.
[0169]
When What's New is selected on the initial screen for members in FIG. 25A, a new arrival information index screen in FIG. 25B is displayed. Display a list of new information indexes for each member company. When “next page” in the lower right of the new arrival information index screen in FIG. 25B is selected, the next page of new arrival information is displayed.
[0170]
When the new arrival information that the user wants to see is selected from the new arrival information index screen of FIG. 25B, the details of each new arrival information are displayed as shown in FIG. When “next item” at the lower right of the new arrival information detail screen in FIG. 25C is selected, details of the new arrival information of the next item are displayed.
[0171]
(Membership card display process)
The membership card display process using a mobile phone will be described with reference to FIG.
[0172]
When the membership card display is selected on the initial screen for members in FIG. 26A, the membership card is displayed as shown in FIG. The membership card displayed on the screen of the mobile phone 10 is read by the terminal device 20 to perform member authentication and the like. When “TOP” in the lower left of the membership card display screen in FIG. 26B is selected, the initial screen in FIG.
[0173]
(Area information processing)
The area information processing by the mobile phone will be described with reference to FIG.
[0174]
When area information is selected on the initial screen for members shown in FIG. 27A, the homepage of the company in each area shown in FIG. 27B is displayed. Members can get information about companies in each area from the website.
[0175]
(Game machine search process)
A game machine search process using a mobile phone will be described with reference to FIG.
[0176]
When game machine search is selected on the initial screen for members shown in FIG. 28A, the game machine search / district selection screen shown in FIG. 28B is displayed. When a game machine name and a search target area are input and a “search” button at the lower right of the screen is selected, a search result list screen shown in FIG. 28C is displayed. When a store for which detailed information is desired is selected from the search result list of FIG. 28C, the store information screen of FIG. 28D is displayed. The store information screen displays the store name, address, business hours, telephone number, and the like. When the “map” button on the store information screen of FIG. 28D is selected, the store location information screen of FIG. 28E is displayed.
[0177]
(Store search process)
Store search processing using a mobile phone will be described with reference to FIG.
[0178]
When store search is selected on the initial screen for members in FIG. 29A, the store search / district selection screen in FIG. 29B is displayed. When the search target district is input and “next” is selected at the lower right of the screen, the store search / condition setting screen shown in FIG. 29C is displayed. When the name of the prefecture and the presence / absence of a parking lot are input and “Search” is selected in the lower right of the screen, the search result list screen shown in FIG. 29D is displayed. When a store for which detailed information is desired is selected from the search result list of FIG. 29D, the store information screen of FIG. 29E is displayed. The store information screen displays the store name, address, business hours, telephone number, and the like. When the “map” button on the store information screen in FIG. 29 (e) is selected, the store location information screen in FIG. 29 (f) is displayed. When the “in-store service list” button on the store information screen in FIG. 29E is selected, the in-store service list screen in the store in FIG. 29G is displayed.
[0179]
(Friend introduction process)
The friend inquiry process by a mobile phone will be described with reference to FIG.
[0180]
When friend introduction is selected on the initial screen for members shown in FIG. 30A, the friend introduction screen shown in FIG. 30B is displayed. Enter your friend's email address and select the “Send” button at the bottom left of the screen to send a guide email. The management server 16 records the information of the guide mail (who entered which address), and sends a membership guide mail to that address. This membership guide mail includes a URL so that the membership registration site can be easily accessed.
[0181]
When the friend receives the enrollment guidance mail, the enrollment guidance screen of FIG. 30 (c) is transmitted. When the URL displayed at the bottom of the screen is accessed, the process proceeds to a membership registration process as shown in FIG.
[0182]
When a friend registers as a member and adds points at the store, special services such as distributing coupons to the introducer (member) and newly registered members, or increasing the number of points granted, Give games for free, give gifts, etc.
[0183]
Whether or not the new member is a friend referral member can be determined by registering at the site of the URL transmitted by the admission guide mail based on whether or not the address matches the address recorded in the management server 16.
[0184]
In addition, the following is also possible as a mode of giving a special service to a new member. You may make it give a special service to the member who joined as a new member by clicking the advert advertisement banner displayed on the specific homepage. For example, when a new registration is made by linking from a banner ad on the family restaurant company's homepage, special points may be given to the family restaurant company and new members, and privileges may be given according to the points. Good.
[0185]
(Point inquiry / exchange process)
Point inquiry / exchange processing by a mobile phone will be described with reference to FIGS.
[0186]
When point inquiry / exchange is selected on the initial screen for members shown in FIG. 31A, a password input screen shown in FIG. 31B is displayed. When the password is input and the “Next” button at the lower right of the screen is selected, the point inquiry screen shown in FIG. 31C is displayed. The point inquiry screen displays the current number of points of the member.
[0187]
When the “exchange” button at the lower left is selected on the point inquiry screen of FIG. 31C, the point exchange selection screen of FIG. 31D is displayed. On the point exchange selection screen, the current number of points is displayed, and an exchange selection menu (product service, standby screen, ringtone, lottery, in-store service) is displayed.
[0188]
When “product service” is selected on the point exchange selection screen of FIG. 31D, the exchange product explanation screen of FIG. 31E is displayed. When the “exchange” button at the lower left of the screen is selected, a replacement merchandise destination registration screen shown in FIG. 31F is displayed. When the name, postal code, address, and telephone number are input and the “Send” button at the lower left of the screen is selected, the product destination confirmation screen shown in FIG. 31 (g) is displayed. When the “OK” button at the lower right of the screen is selected, a point exchange thank-you screen shown in FIG. 31 (h) is displayed. When the point exchange is completed, a confirmation email will be sent to the member. FIG. 31 (i) shows a confirmation mail reception screen.
[0189]
When “standby screen” is selected on the point exchange selection screen of FIG. 31D, the exchange product explanation screen of FIG. 32A is displayed. When the “exchange” button at the lower left of the screen is selected, a point exchange reply mail for exchanging to the standby screen is transmitted. FIG. 32B is a point exchange reply mail reception screen. Access the URL at the bottom of the screen to download the original standby screen.
[0190]
When “Ringtone” is selected on the point exchange selection screen of FIG. 31D, the exchange product explanation screen of FIG. 32C is displayed. When the “Exchange” button at the lower left of the screen is selected, a point exchange reply mail for exchanging the ringtone is sent. FIG. 32D is a point exchange reply mail reception screen. Access the URL at the bottom of the screen and download the original ringtone.
[0191]
When “lottery” is selected on the point exchange selection screen of FIG. 31D, the exchange product explanation screen of FIG. 33A is displayed. When the “OK” button at the lower left of the screen is selected, the lottery application confirmation screen shown in FIG. 33B is displayed, and a lottery application acceptance mail is transmitted. FIG. 33 (c) shows a reception screen for a lottery application reception email. When the lottery is performed, a lottery result mail is transmitted from the member system to the member.
[0192]
FIG. 33D shows a reception screen for the lottery result mail. When winning, the URL at the bottom of the reception screen in FIG. 33 (d) is accessed. When the winning contact URL is accessed, the lottery merchandise destination registration screen shown in FIG. 33 (e) is displayed. When the name, postal code, address, and telephone number are entered and the “Send” button at the bottom left of the screen is selected, the lottery product delivery destination confirmation screen shown in FIG. 33 (f) is displayed. When the “OK” button at the lower right of the screen is selected, a lottery product destination acceptance completion email is sent to the member. FIG. 33 (g) shows a mail reception screen.
[0193]
(Support: Registration information change process)
Registration information change processing during support processing by a mobile phone will be described with reference to FIG.
[0194]
When support is selected on the initial screen for members in FIG. 34A, the support submenu screen in FIG. 34B is displayed. When the registration information change is selected on the submenu screen of FIG. 34B, the registration information change screen of FIG. 34C is displayed. When the password is entered, the registration information screen shown in FIG. 34 (d) is displayed. The current registration contents are displayed on this screen. The change part in the registration information screen of FIG.34 (d) is selected, and change content is input. When the change of the item to be changed is completed, the change content confirmation screen shown in FIG. 34 (e) is displayed. When the “end” button at the lower right of the screen is selected, a registration information change completion notification screen shown in FIG. 34F is displayed.
[0195]
(Support: Password inquiry processing)
Password inquiry processing during support processing by a mobile phone will be described with reference to FIG.
[0196]
When support is selected on the initial screen for members shown in FIG. 35A, the support submenu screen shown in FIG. 35B is displayed. When password change is selected on the submenu screen of FIG. 35B, a registration information change screen of FIG. 35C is displayed. When a password is entered, a password inquiry screen shown in FIG. 35 (c) is displayed. In the password inquiry screen shown in FIG. 35 (c), the member's date of birth is prompted. The member enters the date of birth. The date of birth is registered with the data management server 16 in advance. When collation is performed, the mail transmission notification screen shown in FIG. 35 (d) is displayed. Member knows password from received email.
[0197]
(Support: Inquiry processing)
Inquiry processing during support processing by a mobile phone will be described with reference to FIG.
[0198]
When support is selected on the initial screen for members shown in FIG. 36A, a support submenu screen shown in FIG. 36B is displayed. When an inquiry is selected on the submenu screen of FIG. 36B, an inquiry list screen of FIG. 36C is displayed. When a question to be inquired is selected, an answer screen shown in FIG. 36 (d) is displayed, and an answer to the question is displayed.
[0199]
(Support: Membership processing)
Membership contract processing during support processing by a mobile phone will be described with reference to FIG.
[0200]
When support is selected on the initial screen for members shown in FIG. 37A, the support submenu screen shown in FIG. 37B is displayed. When the member agreement is selected on the submenu screen of FIG. 37 (b), the member agreement screen of FIG. 37 (c) is displayed. When the first article on the member agreement screen of FIG. 37 (c) is selected, the first article of the member agreement screen is displayed as shown in FIG. 37 (d), and the second article on the member agreement screen of FIG. 37 (c) is displayed. When selected, Article 2 of the member agreement is displayed as shown in FIG.
[0201]
(Support: withdrawal process)
Registration information change processing during support processing by a mobile phone will be described with reference to FIG.
[0202]
When support is selected on the initial screen for members shown in FIG. 38A, the support submenu screen shown in FIG. 38B is displayed. When withdrawal is selected on the submenu screen of FIG. 38 (b), the withdrawal procedure screen of FIG. 38 (c) is displayed. When the password is entered and the “Send” button at the lower right of the screen is selected, the withdrawal procedure confirmation screen shown in FIG. 38 (d) is displayed. A membership procedure e-mail is sent from the member system. FIG. 38E shows a reception screen for the withdrawal procedure mail. When the URL at the bottom of the reception screen in FIG. 38 (e) is accessed, a withdrawal confirmation final confirmation screen in FIG. 38 (f) is displayed. When the “unsubscribe” button at the lower left of the screen is selected, a withdrawal procedure completion screen shown in FIG. 38 (g) is displayed.
[0203]
(Link processing)
A link process by a mobile phone will be described with reference to FIG.
[0204]
When a link is selected on the initial screen for members in FIG. 39A, a link list screen in FIG. 39B is displayed. When a link to be accessed is selected from this link list, the link destination can be accessed.
[0205]
(Modified embodiment)
The present invention is not limited to the above embodiment, and various modifications can be made.
[0206]
For example, in the above embodiment, the game center membership system has been described as an example. However, the present invention provides services such as food service businesses such as restaurants and coffee shops, product sales businesses such as convenience stores and drug stores, gas stations, and rental videos. It can also be applied to other industries.
[0207]
In the above embodiment, a membership card including a barcode is displayed on the screen of the mobile phone, and the member is authenticated by reading the image on the screen. The member data may be transmitted wirelessly, and the terminal device or the management server may be authenticated based on the member data.
[0208]
In addition, in the amusement facility etc., in addition to the terminal device in the above embodiment, the various game devices and various vending machines provided in the facility are provided with a reading unit for reading the image displayed on the screen of the mobile phone, These terminal devices, various game devices, various vending machines and the like are configured to be connectable to the Internet.
[0209]
Further, in the above embodiment, when the terminal device depreciates points or receives various services, a receipt describing the service contents is issued, and the service can be received by showing it to the store clerk. Alternatively, image data obtained by converting service contents into data may be distributed to the mobile terminal. The image data is displayed on the screen of the portable terminal and is read by a reading unit such as a game device or vending machine that the customer directly receives a service. The game device, the vending machine, etc. inquire about whether or not the service can be provided to the host server via the communication line, and if possible, provide the service to the member. As a result, the service can be received only by the operation of the customer without going through the store clerk.
[0210]
Also, in an amusement facility or the like, in addition to the terminal device in the above-described embodiment, an input unit that can input a password is provided in various game devices and various vending machines provided in the facility, and these terminal devices and various game devices Various vending machines are configured to be connectable to the Internet via a host server in the facility.
[0211]
Further, in the above embodiment, when the terminal device depreciates points or receives various services, a receipt describing the service contents is issued, and the service can be received by showing it to the store clerk. You may make it write a password in. When the customer himself / herself enters a password in the input section of a game machine or vending machine that directly receives services, the host server is inquired whether the service can be provided via the communication line, and if possible, the member is contacted. Provide that service. As a result, the service can be received only by the operation of the customer without going through the store clerk.
[0212]
In addition, services may be tied up between different industries such as an amusement facility and a convenience store, and terminal devices may be installed in each store so that the points of each member can be used mutually. For example, a convenience store member who has accumulated 100 points at a convenience store can receive a service corresponding to 100 points at an amusement facility, for example, 10 medals. At this time, specific conditions, for example, conditions such as viewing advertisements and information on amusement facilities on a terminal device from a convenience store may be added. By collaborating with companies from different industries, it can bring about a synergistic effect of attracting customers.
[0213]
In the above embodiment, when mail is directly distributed from the store, the mail address of the destination customer is automatically extracted in advance before transmission. The customer for whom the management server is selected may check whether or not a predetermined condition is satisfied. The manager of each store extracts the customers who have visited the store from the customer information in the management server, and the manager of each store determines the customer to be selected and delivered by mail. The management server checks whether or not a customer defined by the manager of each store satisfies a predetermined condition, and delivers a mail if the customer can be transmitted from the store. Thereby, the spam mail delivered from the store to the customer can be reduced.
[0214]
In the above embodiment, the present invention is applied to the distribution of e-mails. However, all types of e-mails other than e-mails, for example, paper mails such as letters, postcards, sealed letters, direct mails, and voices such as voice mails. The present invention can also be applied to emails and images.
[0215]
【Effect of the invention】
As described above, according to the present invention, based on the usage situation in which a customer uses a plurality of stores, the sender store that delivers mail to the customer is determined from the plurality of stores. Appropriate e-mail can be distributed.
[Brief description of the drawings]
FIG. 1 is a diagram showing a configuration of a membership system according to an embodiment of the present invention.
FIG. 2 is a diagram showing a first specific example of a terminal device used in the membership system according to an embodiment of the present invention.
FIG. 3 is a diagram illustrating a second specific example of the terminal device used in the member system according to the embodiment of the present invention.
FIG. 4 is a diagram illustrating a third specific example of the terminal device used in the member system according to the embodiment of the present invention.
FIG. 5 is a diagram showing a fourth specific example of the terminal device used in the member system according to the embodiment of the present invention.
FIG. 6 is a flowchart showing an overall flow of a membership system according to an embodiment of the present invention.
FIG. 7 is an explanatory diagram of a method for accessing a member registration site in a member system according to an embodiment of the present invention.
FIG. 8 is a flowchart of a membership process in a terminal device in a member system according to an embodiment of the present invention.
FIG. 9 is a flowchart of a membership process on a site in a member system according to an embodiment of the present invention.
FIG. 10 is a diagram showing a membership card in the membership system according to an embodiment of the present invention.
FIG. 11 is a flowchart of point addition processing in the member system according to the embodiment of the present invention.
FIG. 12 is a diagram showing a screen of the terminal device in the point addition process in the member system according to the embodiment of the present invention.
FIG. 13 is a flowchart of point amortization processing in the member system according to an embodiment of the present invention.
FIG. 14 is a diagram showing a screen of the terminal device in the point amortization process in the member system according to the embodiment of the present invention.
FIG. 15 is a diagram showing a screen of the terminal device in the point amortization process in the member system according to the embodiment of the present invention.
FIG. 16 is a diagram showing a screen of the terminal device in the point amortization process in the member system according to the embodiment of the present invention.
FIG. 17 is a diagram showing a screen of the terminal device in the password inquiry process in the member system according to the embodiment of the present invention.
FIG. 18 is a flowchart of mail delivery processing in the member system according to an embodiment of the present invention.
FIG. 19 is a flowchart of a delivery content creation process of a mail delivery process in a member system according to an embodiment of the present invention.
FIG. 20 is a flowchart of a delivery target setting process of a mail delivery process in the member system according to an embodiment of the present invention.
FIG. 21 is a flowchart of a delivery target extraction process of a mail delivery process in a member system according to an embodiment of the present invention.
FIG. 22 is a diagram showing a screen of a mobile phone in the membership registration process in the member system according to one embodiment of the present invention.
FIG. 23 is a diagram showing a mobile phone screen in the model / address change process in the member system according to the embodiment of the present invention;
FIG. 24: What is SEGAMOBA in the membership system according to an embodiment of the present invention? It is a figure which shows the screen of the mobile telephone in a process.
FIG. 25 is a diagram showing a screen of a mobile phone in What's New processing in the membership system according to one embodiment of the present invention.
FIG. 26 is a diagram showing a mobile phone screen in the membership card display process in the member system according to the embodiment of the present invention.
FIG. 27 is a diagram showing a mobile phone screen in area information processing in the member system according to the embodiment of the present invention;
FIG. 28 is a diagram showing a screen of a mobile phone in the game machine search process in the member system according to one embodiment of the present invention.
FIG. 29 is a diagram showing a screen of a mobile phone in store search processing in the member system according to one embodiment of the present invention.
FIG. 30 is a diagram showing a mobile phone screen in the friend introduction process in the member system according to the embodiment of the present invention.
FIG. 31 is a diagram showing a screen of a mobile phone in the point inquiry / exchange process in the member system according to the embodiment of the present invention.
FIG. 32 is a diagram showing a screen of the mobile phone in the point inquiry / exchange process in the member system according to the embodiment of the present invention.
FIG. 33 is a diagram showing a screen of a mobile phone in the point inquiry / exchange process in the member system according to the embodiment of the present invention.
FIG. 34 is a diagram showing a mobile phone screen in the registration information change process in the support process in the member system according to the embodiment of the present invention.
FIG. 35 is a diagram showing a screen of the mobile phone in the password inquiry process in the support process in the member system according to the embodiment of the present invention.
FIG. 36 is a diagram showing a screen of a mobile phone in an inquiry process in a support process in the member system according to an embodiment of the present invention.
FIG. 37 is a diagram showing a screen of a mobile phone in the member agreement process in the support process in the member system according to the embodiment of the present invention.
FIG. 38 is a diagram showing a mobile phone screen in the withdrawal process in the support process in the member system according to the embodiment of the present invention.
FIG. 39 is a diagram showing a mobile phone screen in link processing in the membership system according to an embodiment of the present invention.
[Explanation of symbols]
10 ... Mobile phone
12 ... Mobile phone company server
14 ... Internet
16: Data management server
18 ... Router
20 ... Terminal device
22 ... Control unit
24 ... Display / operation unit
26 ... Print section
28 ... Scanner section
30 ... Case
32 ... Stand
34 ... Discharge port
36 ... Reading section
38 ... Rubber frame
40 ... L-shaped cover
42 ... L-shaped cover
44. Reading section
46 ... Plate

Claims (7)

  An email delivery method for delivering email to registered customers, wherein when the customer uses a plurality of stores, the customer delivers the email based on the usage situation of the plurality of stores. An e-mail delivery method, wherein a source store is determined from the plurality of stores.   2. The mail delivery method according to claim 1, wherein a source store that delivers mail to the customer is determined from the plurality of stores based on the number of uses that the customer has used.   An email delivery system for delivering emails to registered customers, wherein the customer acquires information about the customer by using a plurality of stores, and the customer is based on the information about the customer, An e-mail distribution system that determines whether a customer belongs to any store and distributes e-mail to the customer as information from the determined store. 4. The mail delivery system according to claim 3 , wherein the customer determines whether the customer belongs to any one of the plurality of stores based on the number of times the customer has used. . An electronic device for executing the method according to claim 1 . The program which performs the method of Claim 1 or 2 . A storage medium for storing a program for executing the method according to claim 1 .

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