JP3215597U - Display system with multimedia identification function with image identification function - Google Patents

Abstract

[PROBLEMS] To provide an image identification function that allows a user to view a recommended product advertisement in an actual store, scan a product barcode provided on a display screen, place an order on the Internet, and perform a purchase procedure on the spot. A display system combining multimedia shopping functions is provided. A display rack is used for placing merchandise, and each display rack is electrically connected to an image capturing device for capturing a user's face image, and receives the face image. A controller 16 that performs face recognition and searches a plurality of product advertisements that match the face image based on setting conditions, and a product advertisement that is electrically connected to the controller and conforms to the face image, and a corresponding product barcode And a display screen 18 that allows the user to make purchases or reserved purchases by scanning a product barcode using a mobile device. [Selection] Figure 1

Description

  The present invention relates to a display rack, and more particularly to a display system having an image identification function and a multimedia shopping function.

  With changes in consumption habits, the use of electronic shopping, such as Internet shopping at home, and payment with payment software for mobile devices when shopping at a physical store, is becoming more and more customary.

  The advantage of a real store is that you can see the actual product directly, but if there are many products of the same type, you can't know which one is better, get advice from the store clerk or look up on the Internet using a mobile phone Need to be done and waste time. In addition, there is a problem that the waiting time becomes longer when the cash register is crowded at the actual store. Therefore, if the product obtained at the actual store can be directly settled on the spot with a mobile device, the time required for the consumer to settle Can be saved significantly, and the labor cost of the store can be reduced.

  Accordingly, in order to effectively solve the above-described problem, a display system is proposed that combines the multimedia shopping function with the image identification function of the present invention. A specific structure and an embodiment thereof will be described in detail below.

  The main purpose of the present invention is to install a display module with image recognition and advertisement push functions on the display rack, to display recommended product advertisements after recognizing the features of the user's face, and to increase the user's willingness to purchase Another object of the present invention is to provide a display system that has an image identification function and is combined with a multimedia shopping function.

  Another object of the present invention is to link the product advertisement and product barcode displayed on the display rack with the shopping application in the mobile device, and scan the product barcode using the mobile device. It is an object of the present invention to provide a display system that has an image identification function and can be combined with a multimedia shopping function and can be purchased by a mobile device or reserved.

  In order to achieve the above object, a display system provided with an image identification function and combined with a multimedia shopping function provided by the present invention includes at least one display rack used for placing goods, and each display rack includes Each includes an image capture device, controller and display screen. The image capturing device is used to capture a user's face image. The controller is electrically connected to the image capturing device, receives the face image and performs face recognition, and at least one that matches the face image from a plurality of product advertisements based on at least one setting condition Search for one. The display screen is electrically connected to the controller and displays the product advertisement and the corresponding product barcode that match the face image, and the user purchases the product barcode by scanning using a mobile device. Or make a reservation purchase.

  The controller is provided in a rear case of the display screen.

  The at least one setting condition includes a sex and an age group.

  On the display screen, a speaker is provided that reproduces the voice of the product advertisement to provide sales promotion and voice shopping guide.

  The present invention further includes a register host provided on the display rack and signally connected to at least one rear-end server, and when the user does not carry the mobile device, the user uses the register host. Operate to make a purchase or reservation purchase.

  Further, the register host is provided on an intermediate stage of the display rack. The register host is a touch panel type host or a general computer host.

  The register host includes a scanner that scans and inputs a two-dimensional barcode of the product package to the register host. A display device for displaying the settlement amount is installed on the register host.

  In the present invention, a shopping application is installed on the mobile device, and the product barcode of the product is scanned using the barcode scanning function of the shopping application, and the product is placed in a shopping cart of the shopping application.

  Subsequently, the user selects a payment method in the shopping application of the mobile device, and the payment method includes credit card payment, bank transfer, cash on delivery at home delivery, cash on delivery at store reception, and the like.

  Further, the user selects a product receiving method in the shopping application of the mobile device, and the product receiving method includes home delivery, mailing, store reception, and the like.

  In an embodiment of the present invention, the product barcode is a QR code (registered trademark).

  In an embodiment of the present invention, the controller is connected in signal with at least one back-end server through the Internet, and the features recognized from the face image of the user, the adapted at least one product advertisement and the purchase of the user. Records are transmitted to the at least one trailing server for statistical and big data analysis.

  The display screen is a general display or a touch panel screen. When the display screen is a touch panel screen, a plurality of function buttons are displayed on the display screen so that the user can tap.

  The image capturing device is a camera, a video camera, or a web cam.

  The display system provided with the image identification function provided by the present invention and combined with the multimedia shopping function has a display module that combines image capture, image recognition and advertisement push functions installed on the display rack, and features of the user's face After recognizing, the recommended product advertisement that matches the user's condition is displayed, and the user's willingness to purchase can be enhanced. In addition, by linking the product advertisement and product barcode displayed on the display rack with the shopping application in the mobile device and scanning the product barcode using the mobile device, purchase or mobile device on the spot of the store Pre-orders can be made and there is no need to pay at the cash register where the store clerk is.

1 is a perspective view of an embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. 1 is a block diagram of an embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. 3 is an application flowchart of an embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. FIG. 6 is a perspective view of another embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. FIG. 10 is a block diagram of another embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. 6 is an application flowchart of another embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention.

  The present invention provides a display system having an image identification function and a multimedia shopping function. FIG. 1 is a perspective view of an embodiment of a display system 10 having an image identification function and a multimedia shopping function according to the present invention, and FIG. 2 is a block diagram of the embodiment. A display system 10 having an image identification function and a multimedia shopping function according to the present invention includes a display rack 12 that is used to place products. On the display rack 12, an image capturing device 14, a controller 16, and a display screen are provided. 18 is included. The image capturing device 14 is a camera, a video camera, or a web camera (Webcam), and is used to capture a user's face image. The controller 16 is a computer having a calculation function, and is electrically connected to the image capturing device 14 to receive a face image captured by the image capturing device 14 and perform face recognition. In addition, a plurality of product advertisements are stored in the controller 16, and at least one setting condition such as gender and age group is provided in advance, and different genders and age groups respond to at least one suitable product advertisement, and the controller 16 searches for at least one product advertisement that matches the user's face image from these product advertisements based on the set condition. The display screen 18 is electrically connected to the controller 16 and displays a product advertisement suitable for the face image, and also displays a product barcode corresponding to the product advertisement. In one embodiment of the present invention, the product barcode is a QR code, and the user makes a purchase or reservation purchase by scanning the product barcode using a mobile device (not shown).

  In the present invention, the controller 16 is provided in the rear case of the display screen 18, but may be hidden in the display rack 12 independently outside the display screen 18.

  On the display screen 18, a speaker 19 is provided that reproduces the sound of a product advertisement and performs sales promotion and a voice shopping guide. The display screen 18 is a general display or a touch panel screen, and is installed upright in the embodiment of FIG. When the display screen 18 is a touch panel screen, a plurality of function buttons for items such as “popular products”, “for students”, “latest product reservation”, etc. are displayed on the display screen 18 so that the user can tap them. When one of the function buttons is selected, the related products and their product barcodes are further displayed on the display screen 18 so that the user can scan and select them.

  A user can install a shopping application on the mobile device, scan a product barcode using the barcode scanning function of the shopping application, and place the product in a shopping cart of the shopping application. At the last checkout, the user selects a payment method and a merchandise receipt method in the mobile device shopping application. Payment methods include credit card payment, bank transfer, cash on delivery at home delivery, cash on delivery at store front, etc., and product receipt methods include home delivery, mail, store front receipt and the like.

  FIG. 3 is an application flowchart of an embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. In step S10, the image capturing device scans the face image of the user who has passed or stopped in front of the display screen. In step S12, the controller receives the face image and performs face recognition. Find the feature points and determine whether the person is male or female and to which age group. Subsequently, in step S14, the controller searches for a product advertisement that matches the face image from a plurality of product advertisements based on at least one setting condition. In step S16, the product advertisement that matches the face image on the display screen and the corresponding response. Display the product barcode to be used. Finally, as described in step S18, the user can make a purchase or reservation purchase on the mobile device after scanning the product barcode using the mobile device.

  For example, when a 23-year-old female user stops in front of the display rack, the image capture device captures her face image, and then, by facial recognition, the person is a woman, and the age group of 20-30 years old From among the stored product advertisements, products that match “female” and “age group of 20 to 30 years old” are selected, and the product advertisement is displayed to the user. If the user likes the product, he opens a shopping application installed on the mobile device, scans the product barcode and places the product in the shopping cart. The user can also operate the display screen, for example, touch and select the function item “Popular Products”, or search for products using the search function, and scan each listed product in the same way With possible merchandise barcodes. After completing the selection, the user performs a checkout operation in the shopping application, selects a payment method and a product receiving method, and can complete the purchase procedure in the shopping application regardless of whether the product is in stock or pre-ordered.

  The present invention may include a plurality of display racks. Please refer to FIG. 4 which is a perspective view of another embodiment of the present invention and FIG. 5 which is a block diagram of the embodiment. Each display rack 12 includes an image capturing device 14, a controller 16, and a display screen 18. Further, an intermediate stand 22 is provided. A register host 24 is provided on the intermediate stand 22, and the register host 24 includes at least one register host 24. A signal connection is made to the rear-end server 20.

  The present invention not only enables the user to perform shopping with the mobile device according to the flowchart of FIG. 3 described above, but also the user operates the register host 24 to purchase or make a reservation purchase when the mobile device is not carried. Can also be done. The register host 24 is a touch panel type host or a general computer host. The register host 24 scans a two-dimensional barcode of a product package and inputs it to the register host 24 (not shown in the figure). ) Is included. On the register host 24, a display device 26 used for displaying the settlement amount is further installed.

  FIG. 6 is an application flowchart of an embodiment of a display system having an image identification function and a multimedia shopping function according to the present invention. The steps S10 to S16 in FIG. 3 and FIG. 3 are the same. In step S10, the image capturing device scans the face image of the user who has passed or stopped in front of the display screen. In step S12, the controller receives the face image and performs face recognition. Find the feature points and determine whether the person is male or female and to which age group. Subsequently, in step S14, the controller searches for a product advertisement that matches the face image from a plurality of product advertisements based on at least one setting condition. In step S16, the product advertisement that matches the face image on the display screen and the corresponding response. Display the product barcode to be used.

  At this point, if the user does not carry the mobile device or if the shopping application is not installed on the mobile device, the process proceeds to a step different from FIG. As described in step S20, the user can bring the product to the intermediate table 22 and directly operate the register host 24 to make a purchase or reservation purchase. When the user scans the two-dimensional barcode on the product package using the scanner, the product information is input to the register host 24 and the product price is displayed on the display device 26. When the user scans all the products he / she wishes to purchase and selects settlement, the settlement amount summed up of the commodity amounts is displayed on the display device 26, and after confirming it, the user confirms the payment method and A product receiving method is selected, and purchase or reservation purchase can be performed on the register host 24 regardless of whether the product is in stock or reserved.

  In the embodiment of the present invention, the controller is signal-connected to the rear end server through the Internet, and transmits information such as features recognized from the user's face image, suitable product advertisements, and user purchase records to the rear end server. Perform statistical and big data analysis.

  The above description is only a description of a preferred embodiment of the present invention, and does not limit the scope of the present invention. Therefore, all the equivalent changes and color variations based on the features and spirit described in the claims for utility model registration of the present invention are included in the claims for utility model registration of the present invention.

10 Display System 12 with Image Identification Function and Combined with Multimedia Shopping Function 12 Display Rack 14 Image Capture Device
16 controller
18 Display screen 19 Speaker 20 Rear end server 22 Intermediate stand 24 Register host 26 Display device

Claims (17)

Including at least one display rack used to place goods;
Each of the display racks is
An image capture device that captures a user's face image;
It is electrically connected to the image capturing device, receives the face image and recognizes the face, and searches for at least one matching a face image from a plurality of product advertisements based on at least one setting condition. , The controller,
Displaying the at least one product advertisement and a corresponding product barcode that are electrically connected to the controller and adapted to the face image of the user, and wherein the user scans the product barcode using a mobile device; A display screen that allows you to make purchases or pre-orders,
A display system that combines the multimedia shopping function with an image identification function.   The display system according to claim 1, wherein the controller is provided in a rear case of the display screen and has an image identification function and a multimedia shopping function.   The display system according to claim 1, wherein the at least one setting condition includes a gender and an age group, and the image shopping function is combined with a multimedia shopping function.   The display system having an image identification function and a multimedia shopping function according to claim 1, wherein a speaker is provided on the display screen for reproducing the voice of the product advertisement to perform sales promotion and voice shopping guide. .   And further comprising a register host provided on the display rack and signally connected to at least one rear server, wherein the user operates the register host to purchase when the user does not carry the mobile device. Alternatively, a display system that combines the multimedia shopping function with the image identification function according to claim 1 for making a reservation purchase.   6. The display system according to claim 5, wherein the register host is provided on an intermediate platform of the display rack and has an image identification function and a multimedia shopping function.   The display system according to claim 5, wherein the register host includes a scanner that scans a two-dimensional bar code of the package of the product and inputs the barcode to the register host.   6. The display system according to claim 5, wherein a display device for displaying a settlement amount is installed on the register host, the image shopping function being provided and a multimedia shopping function being combined.   The display system according to claim 5, wherein the register host is a touch panel type host or a general computer host, and has an image identification function and a multimedia shopping function.   The shopping application is installed on the mobile device, and the product barcode of the product is scanned using the barcode scanning function of the shopping application, and the product is placed in a shopping cart of the shopping application. A display system that combines the multimedia shopping function with the described image identification function.   The user selects a payment method in the shopping application of the mobile device, and the payment method includes credit card payment, bank transfer, cash on delivery at home delivery, cash on delivery at store reception, etc. A display system that combines the multimedia shopping function with the image identification function described in 1.   The multimedia shopping with image identification function according to claim 10, wherein the user selects a product receiving method in the shopping application of the mobile device, and the product receiving method includes home delivery, mail, store reception, etc. A display system that combines functions.   The display system according to claim 1, wherein the product bar code is a QR code (registered trademark) and has an image identification function and a multimedia shopping function.   The controller is connected in signal with at least one back-end server through the Internet, and the features recognized from the face image of the user, the adapted at least one product advertisement and the purchase record of the user are stored in the at least one back. 2. A display system having an image identification function according to claim 1 and combined with a multimedia shopping function, which is transmitted to an end server and performs big data analysis.   The display system according to claim 1, wherein the display screen is a general display or a touch panel screen, and the image shopping function is combined with a multimedia shopping function.   16. When the display screen is a touch panel screen, a plurality of function buttons are displayed on the display screen so that the user can tap them. Display system.   The display system according to claim 1, wherein the image capturing device is a camera, a video camera, or a webcam (Webcam) and has an image identification function and a multimedia shopping function.

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