JP3155150U - Flyer back media - Google Patents

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Publication number
JP3155150U
JP3155150U JP2009003105U JP2009003105U JP3155150U JP 3155150 U JP3155150 U JP 3155150U JP 2009003105 U JP2009003105 U JP 2009003105U JP 2009003105 U JP2009003105 U JP 2009003105U JP 3155150 U JP3155150 U JP 3155150U
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information
leaflet
flyer
music
back media
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Expired - Fee Related
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JP2009003105U
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Japanese (ja)
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中島　浩二
浩二 中島
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株式会社メディアプロデュース
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Abstract

【課題】保存性／レスポンス率の高いチラシを提供する。【解決手段】チラシの片面、もしくはチラシ内のスペースを使い、コラム形式などを使用し、タウン情報や音楽／映画情報、季節情報、テレビ番組情報、緊急連絡先などのコンテンツを掲載する。【選択図】図１The present invention provides a leaflet with high storage stability / response rate. SOLUTION: Using one side of a leaflet or a space in a leaflet, a column format or the like is used to post contents such as town information, music / movie information, season information, TV program information, and emergency contact information. [Selection] Figure 1

Description

本考案は、チラシ媒体に、保存性の高い付加価値のあるコンテンツ、または企業広告を合体させた、新聞折り込み、ポスティング等で配布される販促媒体に関するものである。  The present invention relates to a promotional medium distributed in a newspaper insert, posting, or the like, in which a leaflet medium is combined with highly storable value-added content or a corporate advertisement.

広告を目的としたチラシ印刷物が新聞の折り込み、ポスティング等で大量に配布されているが、廃棄率が高く、広告主にとって効果的な販促ができていない。  Printed leaflets for advertising purposes are distributed in large quantities by newspaper folding, posting, etc., but the discard rate is high and effective promotion for advertisers has not been achieved.

費用対効果を考えた場合、効果的な販促・売り上げ増に繋がっているとは言いがたい。  When considering cost effectiveness, it is difficult to say that it leads to effective sales promotion and sales increase.

本考案では請求項１に記載の通り、大量に配布されている企業広告の散漫を解決しようとするものであり、需要の高いコンテンツと合体させることによって、各企業が配布しているチラシの保存／レスポンス率を追及している。  According to the present invention, as described in claim 1, it is intended to solve the dispersal of corporate advertisements distributed in large quantities, and by combining with high-demand content, it is possible to preserve flyers distributed by each company. / Pursuing response rate.

紙媒体の裏面あるいはコラム形式でタウン情報や音楽／映画情報、季節情報、テレビ番組情報、便利電話帳などのコンテンツを掲載、保存性を高める。The contents such as town information, music / movie information, season information, TV program information, and convenient phone book are posted on the back side of paper media or in column format, and preservation is improved.

季節ごとの期間限定の内容や豆知識等、広告閲覧ターゲットに需要のあるコンテンツを掲載することで消費者の興味を引かせ、保存率・企業の広告効果を上げる。By placing content that is in demand on the advertising browsing target, such as seasonally limited content and tips, it will attract consumers' interest and increase the preservation rate and corporate advertising effectiveness.

他社の広告を掲載することにより媒体料金を一社に負担させず、一社当たりのコストの軽減、媒体としての付加価値を上げる。By posting advertisements from other companies, the media fee is not borne by one company, the cost per company is reduced, and the added value as a medium is increased.

本考案２ページ仕様の全体図であるIt is the whole figure of this invention 2 page specification 本考案２ページ仕様の掲載内容の表面展開図であるIt is a surface development view of the contents posted on the 2-page specification of the present invention. 本考案２ページ仕様の掲載内容の中面展開図であるIt is an inside development view of the contents posted on the 2-page specification of the present invention.

１ 表面
２ 中面1 Surface 2 Middle surface

Claims (2)

企業の販売促進用のチラシの保存率／レスポンス率を高めるため、裏面あるいはコラム形式でタウン情報や音楽／映画情報、季節情報、テレビ番組情報などのコンテンツを掲載した紙媒体。  Paper media that contains contents such as town information, music / movie information, seasonal information, and TV program information on the back or in column format to increase the retention / response rate of corporate promotional leaflets. 関連性の高い企業がコラボレーションし、広告費のコスト削減、付加価値を高めことを目的とした請求項１に記載の紙媒体。  The paper medium according to claim 1, wherein a highly related company collaborates for the purpose of reducing advertising costs and increasing added value.
JP2009003105U 2009-04-17 2009-04-17 Flyer back media Expired - Fee Related JP3155150U (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
JP2009003105U JP3155150U (en) 2009-04-17 2009-04-17 Flyer back media

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
JP2009003105U JP3155150U (en) 2009-04-17 2009-04-17 Flyer back media

Publications (1)

Publication Number Publication Date
JP3155150U true JP3155150U (en) 2009-11-12

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Family Applications (1)

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JP2009003105U Expired - Fee Related JP3155150U (en) 2009-04-17 2009-04-17 Flyer back media

Country Status (1)

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JP (1) JP3155150U (en)

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