JP3135060U - Writer who posted the advertiser's logo, character design, QR code (registered trademark), comments, etc. - Google Patents
Writer who posted the advertiser's logo, character design, QR code (registered trademark), comments, etc. Download PDFInfo
- Publication number
- JP3135060U JP3135060U JP2007001924U JP2007001924U JP3135060U JP 3135060 U JP3135060 U JP 3135060U JP 2007001924 U JP2007001924 U JP 2007001924U JP 2007001924 U JP2007001924 U JP 2007001924U JP 3135060 U JP3135060 U JP 3135060U
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- Japan
- Prior art keywords
- advertiser
- code
- logo
- lighter
- registered trademark
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- Expired - Fee Related
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Abstract
【課題】使い捨てライターのガスが入っているプラスチックタンク外側に広告主のロゴ、キャラクターの図柄模様のみでなく、QRコード(登録商標)、コメント等も掲載したシールを巻き付け、あるいは直接印刷したライターにすることにより、優れた宣伝効果をもったライターを提供する。
【解決手段】QRコード(登録商標)を掲載する事により携帯電話で手軽に広告主のホームページを観覧でき、さらにコメント等を掲載する事で身近に感じてもらう。
【選択図】図3[PROBLEMS] To provide a lighter in which a sticker on which a QR code (registered trademark), a comment, etc. are printed is directly wound or printed on the outside of a plastic tank containing a gas of a disposable lighter as well as an advertiser's logo and character design. By doing so, we provide a lighter with an excellent advertising effect.
SOLUTION: By placing a QR code (registered trademark), it is possible to easily view an advertiser's home page on a mobile phone, and to make the user feel familiar by posting comments and the like.
[Selection] Figure 3
Description
本考案は広告主のロゴ、キャラクターの図柄模様、QRコード(登録商標)、コメント等を掲載したシールを使い捨てライターのガスが入っているプラスチックタンク外側に巻き付けた、あるいは直接印刷したライターに関する。 The present invention relates to a lighter in which a sticker on which an advertiser's logo, character design, QR code (registered trademark), comments, etc. are posted is wrapped around or directly printed on a plastic tank containing a disposable lighter gas.
従来のライターによる広告はライターケースやライター包装用ケースによるものであり広告或いはロゴを掲載してあるだけであったが、本考案は広告主からのコメント、QRコード(登録商標)を掲載し、広告主の企業内容や、サービスなどの情報を明らかにし、広告主に対する透明感をもって消費者の興味や行動意欲を高める事により宣伝効果を強化しようとしたもの。 The advertisement by the conventional writer was based on the lighter case and the case for packing the lighter, and only the advertisement or the logo was posted, but the present invention posted the comment from the advertiser, QR code (registered trademark), It is intended to enhance the advertising effect by clarifying the advertiser's corporate content and information such as services, and raising the consumer's interest and motivation with transparency to the advertiser.
従来のロゴ、マスコットキャラクター付きライターは、知名度の高い企業が、用いる事により宣伝の効果を高めるものであり、認知度の低い企業に対する効果は低く、情報誌、TVなどによる広告では広告費などの経費に莫大な費用を必要とする事。ロゴを掲載するだけではその広告主の企業内容に透明感がなく、認知度の企業を調べるという行動も消費者には面倒であり、企業ロゴの知名度が低い場合は企業内容、サービス内容などを調べる気さえも起きない。広告主の最新の情報や店舗情報などもパソコンあるいは雑誌等で確認が必要であった。また、情報雑誌の欠点とは、分厚く、重たい事、消費者が不必要とする情報も載っている等のため持ち運びに不便である等の欠点があった。 Conventional logos and lighters with mascot characters are used by companies with high profile to increase the effectiveness of advertising, and are less effective for companies with low recognition. Advertising in information magazines, TV, etc. A huge amount of expense is required. Just posting the logo does not make the advertiser's corporate content transparent, and the behavior of investigating the recognized company is troublesome for consumers. If the corporate logo is not well known, the corporate content, service content, etc. I don't even want to look into it. It was necessary to check the latest information and store information of the advertiser using a personal computer or magazine. In addition, the disadvantages of information magazines are that they are thick and heavy, and contain information that consumers do not need, which makes them inconvenient to carry.
所期の目的を達成するため本考案の要旨とする構成は企業が消費者に認知してもらいたい企業名、ロゴ、企業のサービス或いは最新情報をQRコード(登録商標)、ロゴ、企業の最新情報を1枚のシールに印刷しライターに巻き付け貼る。 In order to achieve the intended purpose, the composition of the present invention is the company name, logo, company service or the latest information that the company wants consumers to recognize. QR code (registered trademark), logo, company latest Print the information on a sticker and wrap it on a lighter.
このように本考案のライターは情報や企業が乱立する現在で消費者が必要とする企業や情報を消費者自身が直接選ぶ際に探せ、ライターという無機質な物にインパクトと情報媒体としての価値を付帯与させたものである。
携帯電話が普及している昨今でQRコード(登録商標)を掲載する事により、手軽に広告主の情報サイトを観覧できる事より最新の情報、店舗情報を容易に野外でも調べられる事により、パソコンや雑誌による確認の手間を省く事ができる。さらに喫煙者でなくとも女性などもライターを持っているので上記ライターを広告媒体とする事で、フリーペーパーなどの分厚い本を持ち運ぶ事なく、簡易に携帯できる点で優れている。
また、コメント等を掲載する事で企業の透明感を保ち、最新の話題を企業自らが消費者に直接、文字で伝えられる事で企業を身近に感じられる。これにより上記の問題を解決するものである。
本考案を企業側が利用すると、安価な広告費で長い間ライターを通じ消費者は広告及び情報を持ち、使用する事で、消費者自身を広告媒体となる事のメリットも兼ね揃える。In this way, the lighter of the present invention allows the consumer to directly select the company and information that the consumer needs at the present time when information and companies are in a turbulent state, and the impact and value as an information medium are added to the inorganic material called the writer. Attached.
With the recent popularization of mobile phones, QR codes (registered trademarks) have been posted, making it possible to easily view the latest information and store information in the outdoors, rather than being able to easily view the advertiser's information site. And the trouble of confirmation by a magazine can be saved. Furthermore, even women who are not smokers have lighters, so using the lighter as an advertising medium is excellent in that it can be easily carried without carrying a thick book such as free paper.
In addition, by posting comments, etc., the company's transparency can be maintained, and the latest topics can be communicated directly to the consumer by means of text, making the company feel closer. This solves the above problem.
When the company uses the present invention, the consumer can have advertisements and information through a writer for a long time at a low advertising cost, and it also has the merit of being a consumer as an advertising medium.
図に示すように、市販の使い捨てライターのガスが入っているプラスチックタンク外側に広告主のロゴ、キャラクターの図柄模様、QRコード(登録商標)、コメント等を掲載したシールを貼り付ける、あるいは直接印刷したもの。 As shown in the figure, a sticker with an advertiser's logo, character design, QR code (registered trademark), comments, etc. is affixed to the outside of a plastic tank containing gas from a commercially available disposable lighter, or printed directly What you did.
本考案に係るライターは、広告主のロゴ、キャラクター図柄模様に加えて、QRコード(登録商標)、コメント等を掲載することにより宣伝効果を高め、直接印刷した場合は、宣伝効果に加えて、シールが剥がれ落ちることがないという点で優れている。 In addition to the advertiser's logo and character design, the writer according to the present invention enhances the advertising effect by posting a QR code (registered trademark), comments, etc. When directly printed, in addition to the advertising effect, It is excellent in that the seal does not peel off.
A:ロゴ
B:ライターに巻き付けるシール
C:ライター本体
D:QRコード(登録商標)
E:コメントA: Logo B: Sticker wrapped around lighter C: Lighter body D: QR code (registered trademark)
E: Comment
Claims (1)
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2007001924U JP3135060U (en) | 2007-02-22 | 2007-02-22 | Writer who posted the advertiser's logo, character design, QR code (registered trademark), comments, etc. |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2007001924U JP3135060U (en) | 2007-02-22 | 2007-02-22 | Writer who posted the advertiser's logo, character design, QR code (registered trademark), comments, etc. |
Publications (1)
Publication Number | Publication Date |
---|---|
JP3135060U true JP3135060U (en) | 2007-09-06 |
Family
ID=43285596
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
JP2007001924U Expired - Fee Related JP3135060U (en) | 2007-02-22 | 2007-02-22 | Writer who posted the advertiser's logo, character design, QR code (registered trademark), comments, etc. |
Country Status (1)
Country | Link |
---|---|
JP (1) | JP3135060U (en) |
-
2007
- 2007-02-22 JP JP2007001924U patent/JP3135060U/en not_active Expired - Fee Related
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Legal Events
Date | Code | Title | Description |
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A521 | Written amendment |
Free format text: JAPANESE INTERMEDIATE CODE: A523 Effective date: 20070601 |
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