JP3146496U - Commercial data creation device - Google Patents

Abstract

An object of the present invention is to provide a music data creation apparatus that enables music to be provided at a lower price or free of charge with respect to music distribution performed via the Internet or the like.
A storage device 10 stores music data and commercial data, and an editing device 14 that reads the data from the storage device and attaches commercial data before or after the music data. It can be added before, after, or before and after the song data. As a result, when the music data is played back, the commercial data is always played back and reaches the user's ear, and the desired advertising effect can be improved.
[Selection] Figure 1

Description

  The present invention relates to a commercial music data creation apparatus that can provide music at a lower price or free of charge.

  Conventionally, music recorded on a recording medium such as a record board, a cassette tape, a CD (Comapat Disc), an MD (Mini Disc), etc. has been provided. It is becoming increasingly popular to purchase music data. In addition, with the increase in storage capacity and the flat rate of data communication charges in mobile phones, downloading with mobile phones has begun.

Japanese Patent Application Laid-Open No. 2004-354746 is helpful for downloading and playing music data. During the playback of the music data stored in one buffer, the next music data is downloaded and stored in the other buffer, and when the music data in one buffer finishes playing, the music in the other buffer is stored. The reproduction of data is started, and the next music data is downloaded to the buffer that has finished playing. In this way, the music distribution system can read music data alternately from these buffers and reproduce them without interruption.
JP 2004-354746 A

  According to the music distribution system of Japanese Patent Application Laid-Open No. 2004-354746 described above, the distributed music data can be reproduced without interruption, but it is obvious that the high usage fee will limit the use of this service. I can see it. This music distribution system relates to continuous reproduction of music data. However, when downloading a lot of music data even if it is not continuous reproduction, the burden on the user's usage fee is similarly increased.

  In order to actively download music data and expand the music distribution business, it is necessary to solve such a problem of usage fees. Therefore, the problem of this invention is to be able to provide music for a lower price than before or for free.

  Prior to solving the above problems, the inventor tried not to incur a viewing fee for the user by providing the user with a sponsored commercial on a TV or radio program. I got the knowledge that it could be applied to distribution. That is, the above-mentioned problem is characterized by comprising: a storage device that stores music data and commercial data; and an editing device that reads the data from the storage device and attaches commercial data before or after the music data. This is achieved by using a device for creating music data with commercials.

  Commercial data can be added before, after, or before and after music data. As a result, when the music data is played back, the commercial data is always played back and reaches the user's ear, so that the desired advertising effect can be improved. Therefore, the effect of reducing the burden on the user's usage fee is extremely large. The commercial data can be voice data. Both music data and commercial data are played back using an audio playback device. The commercial data can be moving image data. Commercial data is reproduced using a moving image reproducing apparatus. In general, the moving image reproducing apparatus is configured to be able to reproduce only audio data.

  The commercial music data created in this way is generally provided to the user by downloading or streaming via the Internet. Apart from this, it is also possible to provide music to users through broadcasting by placing music data with commercials on the data broadcasting portion of digital broadcasting. It is also possible to provide music performance data installed in the user's car navigation system by placing commercial data on FM multiplex broadcasting and beacons using road traffic information communication such as VICS (Vehicle Information & Communication System: registered trademark). It is. It is also possible to distribute it by a recording medium such as a CD-ROM. Therefore, there is no limitation on the distribution form of commercial music data created by the creation device of the present invention.

  Next, the editing apparatus can further add lifetime data to music data containing commercials. The lifetime data is data for limiting the number of performances of the music data and the like, and is for counting the data so that it cannot be reproduced when the lifetime has passed. The feature of the music data with commercials of this device is that it has commercials, but commercials should be streamed systematically, and it may be difficult to say that they are in circulation forever. . For example, if P2P (Peer to Peer) is exchanged by file exchange software, music data with commercials may continue to exist on the Internet forever. In this case, if lifetime data is attached, the data is exhausted after being played a predetermined number of times. The lifetime data is also effective when it is desired to limit the reproduction of the music data itself. The function of monitoring the lifetime may be provided to the above-described audio playback device or moving image playback device. A technique such as TTL (Time To Live) used in Internet packets is also helpful.

  Now, the editing device further ranks the music data with the highest number of downloads based on the download record of the music data with commercials, ranks the commercial data, and ranks the music data in descending order of the ranking. Commercial data can be allocated and created to create music data with commercials. There are two types, one of which is to allocate commercial data that can obtain a higher sponsor fee for music data with a higher number of downloads, and the other is music data with a high number of downloads and high popularity. When combining with commercials. The former is ideal as a business model for increasing the profits of the distribution side (ie, providing the user with music for a lower price or free of charge), while the latter is in favor of the tastes of the user side. . In any case, the combination of music data and commercial data is not constant here, and it is important that there is a change in the combination of music data and commercial data.

  In this device for creating music data with commercials, the editing device adds commercial data before or after the music data to create music data with commercials, so that the music data can be reproduced at an advertising fee from the sponsor. Since a part or all of the fee is covered, it is possible to provide music to the user at a lower price or free of charge than before.

  If this editing apparatus attaches lifetime data to music data containing commercials, it is possible to set a deadline for the distribution of commercial data. In addition, by changing the combination of music data and commercial data depending on the number of downloads of the music data, it is possible to attach a commercial with a high advertising fee to a popular music.

[First Embodiment]
This embodiment will be described with reference to FIGS. FIG. 1 is a block diagram of an apparatus 1 for creating music data with commercials, FIGS. 2A, 2B, and 2C are explanatory diagrams of music data 2, 22, and 23 with commercials, and FIG. It is explanatory drawing showing the state delivered to the user terminal 9 via.

  The creation device 1 has a storage device 10 in which storage areas of the music data storage unit 11 and the commercial data storage unit 12 are secured, and storage control for storing and updating the music data 20 and the commercial data 21 in the storage device 10. Unit 13, a data editing unit 14 that reads out music data 20 and commercial data 21 from the storage device 10 by the storage control unit 13 and joins them together, and commercial-generated music data 2 created in this way from the user terminal 9 The communication unit 15 is configured to transmit to the user terminal 9 upon request. That is, the creation device 1 reads the music data 20 from the music data storage unit 11 of the storage device 10 and also reads the commercial data 21 from the commercial data storage unit 12, and the music data 20 and the commercial data 21 read in this way are combined with the music. The commercial data 21 is joined to the head portion of the data 20, and the completed commercial music data 2 is transmitted to the user terminal 9. As a result, as shown in FIG. 3, the creating apparatus 1 transmits the commercial music data 2 shown in FIG. 2A to the user terminal 9 via the Internet.

  The commercial music composition data 2 is received and played by the user terminal 9, but the user terminal 9 naturally reproduces the top commercial data 21 and the music data 20 in sequence. The Therefore, the user listens to the commercial before listening to the desired music.

  In addition, in the creation apparatus 1, in addition to the commercial music data 2 in which the commercial data 21 is joined to the head of the music data 20 shown in FIG. 2A, the end of the music data 20 as shown in FIG. The commercial music data 22 with the commercial data 21 joined to the part and the commercial music data 23 with the commercial data 21 joined to the head part and the tail part of the music data 20 shown in FIG. It is configured to be able to.

[Second Embodiment]
This embodiment will be described with reference to the block diagram of the commercial music data creation device 3 shown in FIG. The creation device 3 stores the music data storage unit 32, the commercial data storage unit 33, the storage device 30 in which the storage areas of the commercial music data storage unit 31 are secured, and stores the music data 40 and the commercial data 41 in the storage device 30. A storage control unit 34 that updates or updates the data, a data editing unit 35 that reads out the music data 40 and the commercial data 41 from the storage device 30 by the storage control unit 34, and joins them together (commercial music data created in this way) 4 is composed of a stream transmission unit 36 that transmits the stream to the user terminal in response to a request from the user terminal. The commercial music data 4 created in this way is sent to a broadcasting device (not shown) as necessary, and is transmitted to the user's television receiver as a data broadcast during digital television broadcasting. .

  The commercial music data 4 stored in the commercial music data storage unit 31 is configured to be copied to the CD-ROM 5 by the storage control unit 34. Therefore, the commercial music data 4 can be used as a magazine supplement.

[Third Embodiment]
The characteristics of the commercial music data 6 of this embodiment will be described with reference to the explanatory diagram of FIG. Commercial data 61 is joined to the front side of the music data 60 by a creation device (not shown), and lifetime data 62 is joined to the front side of the commercial data 61. For example, an integer value 10 is set in the lifetime data 62 as an initial value, but the portion of the lifetime data 62 can be rewritten by a playback device (not shown). The commercial data 61 is a moving image with sound.

  The music-containing music data 6 is received and played by a user terminal (not shown). First, the lifetime data 62 is read. If this value is checked and the value is not 0, the lifetime data 62 is read. The subsequent playback of the commercial data 21 and the playback of the next music data 20 are executed in sequence, and 1 is subtracted from the value of the lifetime data 62 when this playback is completed. If the value becomes 0 in this way, the commercial music data 6 is erased and a message to that effect ends.

[Fourth Embodiment]
The feature of the music data 8 with commercials of this embodiment will be described with reference to the explanatory diagram of FIG. A creation device (not shown) creates a download ranking 70 list of commercial music data from the past downloads. Since the user mainly downloads favorite music, it can be said that the ranking of music data with commercials is music ranking. On the other hand, a list of fee rankings 71 corresponding to the amount of advertising fee paid by the sponsor is created. In this way, the ranking table 7 including the music data download ranking 70 and the fee ranking 71 is formed.

  Based on this ranking table 7, a creation device (not shown) combines the music data of the first ranking in the download ranking and the commercial data of the first ranking in the charge ranking, and creates a combination based on the ranking, based on this. The commercial music data shown in FIG. 6 is created. This commercial music data 8 relates to the first ranking data, the first commercial data 81, 81 is joined before and after the first music data 80, and the first commercial data on the front side. In front of 81, lifetime data 82 is joined. The second and lower combinations are created in the same way. The commercial music data 8 thus completed is recorded in a commercial music data storage unit of a storage device (not shown).

  In the ranking table 7, the charge ranking 71 is also the same, but the download ranking 70 changes every moment, so the combination processing of the music data 80 and the commercial data 81 with the same rank is periodically performed. It is preferable that it is performed. Further, any combination rule can be adopted, such as referring to a ranking according to the number of advertisement requests as well as a fee ranking 71 according to the amount of advertisement fee. It is also possible to combine certain commercial data with two or more pieces of music data.

  This invention is not limited to music data and can be widely applied to moving image data, comic data, book data, and the like. In particular, it is important to be able to change the combination of these data and commercial data based on the ranking and to set the lifetime, and it is said that the industrial utility value is high. I can do it. It should be noted that it is also possible to provide a plurality of units of commercial music data according to the present invention that are continuously joined together. Further, the plurality may be arranged based on some kind of playlist.

  It is a block diagram of the production apparatus of a 1st embodiment.   It is explanatory drawing of the music data containing a commercial.   It is explanatory drawing showing the state of delivery.   It is a block diagram of the creation apparatus of 2nd Embodiment.   It is explanatory drawing of the music data containing a commercial of 3rd Embodiment.   It is explanatory drawing of the music data containing a commercial of 4th Embodiment.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Creation apparatus 10 Storage apparatus 11 Music data storage part 12 Commercial data storage part 13 Storage control part 14 Data editing part 15 Communication part 2 Music data with commercial 20 Music data 21 Commercial (CM) data 22 Music data with commercial 23 Music with commercial 23 Data 3 Creation device 30 Storage device 31 Commercial music data storage unit 32 Music data storage unit 33 Commercial data storage unit 34 Storage control unit 35 Data editing unit 36 Stream transmission unit 4 Commercial music data 40 Music data 41 Commercial (CM) data 5 CD-ROM
6 Music data with commercial 60 Music data 61 Commercial (CM) data 62 Lifetime data 7 Ranking table 70 Download ranking 71 Price ranking 8 Music data with commercial 80 First music data 81 First commercial data 82 Lifetime data 9 User terminal

Claims (5)

  Composed music data comprising a storage device for storing music data and commercial data, and an editing device for reading the data from the storage device and attaching the commercial data before or after the music data Creation device.   2. The creation of commercial music data according to claim 1, wherein the editing device further adds lifetime data, which is data for limiting the number of performances of the music data, to the music data containing commercials. apparatus.   The editing device further ranks the music data with the highest number of downloads based on the download record of the music data with commercials, and also ranks the commercial data, and the commercial data with the highest ranking from the highest ranking music data. The apparatus for creating commercial music composition data according to claim 1, wherein:   The commercial music data according to claim 1, wherein the commercial data is audio data.   The music data containing commercials according to claim 1, wherein the commercial data is moving image data.

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