JP3138625U - Handbag for packaging - Google Patents

Abstract

An object of the present invention is to provide an effect of enhancing the impression of a packaged product on a packaging product used by a tenant opening an article sales store in a department store.
In addition to a display specific to a tenant, a display specific to a department store is printed on a packaging article such as a packaging bag, packaging paper, or packaging case. Indications unique to department stores and tenants include trademarks and trade names, as well as designs and standard designs. If the department stores are operating stores in multiple locations, an indication that identifies the store Is also included. As for the printing method, the display unique to either the tenant or the department store may be mainly printed, and the display specific to the other may be printed in the margin area. You may print in combination.
[Selection] Figure 2

Description

A shopping bags used by tenants opened in department stores, along with an indication of the specific tenant, to packaging carrier bags that are printed together also display specific to a department store that opens a store.

A retailer who sells a product wraps the product purchased by the customer in a wrapping paper or puts it in a handbag and hands it to the customer. The purpose of this is to prevent the customer from damaging or soiling the product before taking it home or the like, but at the same time, it also aims at an advertising effect. In other words, it is also intended to print on the wrapping paper or handbag so that the retailer's trademark, trade name, etc. can be recognized from a distance, and to have the customers who carry them become “walking advertisements”.

However, even if a handbag is given a unique display, it has the following problems.
In other words, retailers (tenants) that open stores in department stores are often opening stores in stations and supermarkets, and if you look only at handbags, you can purchase them at any store. The problem is that I don't know what I did.
By the way, the former department store had the image that it was located in the prime location of the city center or the prefectural office, and it was a place where high-quality goods were gathered and dressed up. However, recently, supermarkets that attract customers by selling cheap foods have become tenants of long-established retailers, and the boundaries between department stores and supermarkets have become ambiguous. However, elderly people, especially the elderly women, etc. still retain their previous image of department stores, and even if the same products from the same long-established store were purchased at stations and other stores, it is famous in the city center. There are many people who are particular about whether they purchased at department stores.

In addition, young women are pleased to receive famous brand bags and accessories on their birthdays and Christmas, but such brands are now being sold at mass retailers and discount shops. Even if you make a purchase at such a store, it will be wrapped in the famous brand's wrapping paper or handbag, so if you just looked at the packaging, did the person who gave it bought it at a mass store or department store? I don't know. Although the contents are exactly the same, for branded products whose image is important, the impression of the gifted side to the other party changes depending on whether the gifter bought it at a mass retailer or a department store.

In light of these problems, the present invention provides packaging handbags that allow you to immediately identify which retailer's products are in which department store by looking at packaging goods, especially handbags. The purpose is to do.
In addition, although it searched in the patent electronic library, the prior patent document which has the same purpose as the present invention was not found.

In order to achieve the above-described object, the present invention includes a bag-like main body portion and a handbag portion that are used by a tenant opening an article sales store in a department store, and the main body portion has one bottom surface. A handbag for packaging consisting of four sides ,
A display unique to the tenant is printed on the outward side of one to three sides, and an indication specific to the department store where the store opens is printed on the outward side of the other side It is characterized by being.
For example, if the tenant-specific display is printed on all three side surfaces, the department store-specific display is printed on the remaining one side surface.
As a specific example of this claim, there is a handbag that looks like a newly created one by cutting out two side portions of a handbag bag dedicated to a department store and pasting the side portions of a handbag bag dedicated to a tenant to the cut portion.
As a result, any tenant in it or is found not only, because seen any department store or, the other party was given as sympathy products and birthday celebration has a good impression.

In order to achieve the above-described object, the handbag of the present invention is capable of simultaneously viewing the display unique to the tenant and the display specific to the department store where the store opens on the side facing the outside of at least one side. It may be characterized in that it is printed at a position that is adjacent to the size.

Furthermore, the unique display of the department store and the tenant may include a pattern, and also includes a display for identifying the store when the department store is operating in multiple locations. .
Trademarks and trade names are typical of unique displays, but also include designs and designs that department stores have used for wrapping paper for many years. This is because even if the department store name or the like is not displayed, it is possible to know where the department store is based on the design alone. In addition, famous brands often print classic designs for their products on wrapping paper. This printed standard design also corresponds to a unique display.
On the other hand, since a famous department store usually has a plurality of stores in various places, the “display for identifying a store” includes a location, such as “XX department store Yokohama store”. The location is also preferably included because, even in the same department store, the impression received by the gift recipient is different between the main store in the city center and the branch in the suburbs.

Since the name of the retailer (tenant) and the name of the department store where the retailer opens a store can be visually recognized at the same time, the handbags held by the shopper can be advertised simultaneously to both the department store and the tenant. At the same time, the image of the packaged products will also increase.
Through the use of the packaging bag of the present invention, a sense of unity between the department store and its tenant is created, and the sense of belonging is heightened, so it is expected that the business performance will be more revitalized. A service with a feeling can be provided.

In the first embodiment of the present invention, like the handbag 1 illustrated in FIG. 2, the tenant-specific display 2 and the department store-specific display 3 are printed side by side . This embodiment corresponds to the device described in claim 2.
As shown in FIG. 1, the conventional handbag 31 was printed only with a display 2 unique to the tenant “○ ◇ Japanese sweets”. Now, the person who receives the item in the handbag 31 will be the person who gave it at the station store, the supermarket, or the department store even if it is “○ ◇ Japanese sweets” I do n’t know if However, in the margin of the handbag 31 shown in FIG. 1, as shown in FIG. 2, the indication 3 “◎◎ Department store Tokyo head office” is written next to each other, so that it is possible to know where the other party bought it and to have a good impression. .

In the handbag 1 shown in FIG. 2, the tenant display 2 is mainly used. However, like the handbag 4 shown in FIG. 3, the tenant display 2 is added to the margin of the area where the department store display 3 is mainly printed. rather it may also have been printed so that, either without necessarily as a main component, may be printed side-by-side in the same order of magnitude.
In short, both the department store display and the tenant display need only be printed on the same side so that they can be seen almost simultaneously and in a size that can be seen at a glance by those who have normal vision. . Therefore, even the owner of normal vision, what is printed in a size that does not know not close the eyes undesirable.

The second embodiment of the present invention is like a handbag 5 illustrated in FIG.
A conventional handbag 32 shown in FIG. 4 is printed with a design 6 used for many years by a tenant and a trade name 7 of the tenant. If the design 6 is widely known as indicating “○ ◇ ya”, it can be understood as a packaging of “○ ◇ ya” without a trademark or a trade name. In other words, design 6 alone can be said to be a unique display for “○ ◇ 屋”. The handbag 5 of this embodiment is provided with a display 8 unique to the department store “◎◎ Department store Tokyo head office” instead of the trade name 7 of “○ ◇ shop”.
The person in contact with the handbag 5 can be seen from the design 6 and the display 8 as “◎◎ ○ candy from the department store in Tokyo”.

Assuming the agreement between the tenant and the department store, the third embodiment illustrated in FIG. 6 is also possible. This embodiment corresponds to the device described in claim 1.
The handbag 33 on which only the tenant display 11 is printed has been conventionally used exclusively for tenants. Only the display 12 of the department store is printed on the handbag 34 conventionally used exclusively for the department store. Carrier bags 13 in this embodiment, the display 12 of the department store is printed on one entire side, the display 11 of the tenants are printed across another side. It looks as if a new handbag 13 was produced by combining a part of a handbag of a department store with a part of a design or design of a famous brand or a long-established handbag. Since each tenant's design is combined with the design of one department store's handbag, each tenant will have a different handbag.

An object of the present invention is to bring out a good image of both the department store and the tenant through the packaging bag, and to further increase the product value of the packaged product by the synergistic effect of both images. Therefore, the idea of the present invention can be applied to other packaging articles such as wrapping paper, packaging bags without hand-carrying parts, and packaging cases. The person who received the item only needs to see immediately that he / she bought the candy from the shop at the Tokyo head office of the department store, for example, just by looking at the packaging bag or paper. .

For example, the idea of the third embodiment in which a part of the design of two types of packaging bags is combined to make a packaging bag with a new design can be applied to packaging paper and the like.
FIG. 7 shows an example of such a wrapping paper.
Only the tenant display 11 is printed on the wrapping paper 35 dedicated to the tenant, and only the display 12 of the department store is printed on the wrapping paper 36 dedicated to the department store. The wrapping paper 14 is printed so that each of the wrapping paper 35 and the wrapping paper 36 is cut into small rectangles and has an appearance as if they were joined together like a patchwork. Each tenant's design is combined with a single department store's wrapping paper, resulting in a different wrapping paper for each tenant.

It will be an effective promotion for both tenants and department stores, as well as an effective sales promotion means to increase the value of the packaged goods.

It is a perspective view which shows the conventional handbag. It is a perspective view which shows the handbag of 1st Embodiment. It is a perspective view which shows the other handbag bag of 1st Embodiment. It is a perspective view which shows the conventional handbag. It is a perspective view which shows the handbag of 2nd Embodiment. It is a perspective view which shows the handbag of 3rd Embodiment. It is a figure which shows the example which applied the idea of this invention to the articles | goods for packaging other than a handbag.

Explanation of symbols

1,4,5, handbag bags 31 and 32 is an embodiment of the 13 present invention, 33 tenants dedicated packaging carrier bags
34 department stores dedicated to specific display of specific display 3,8,12 department store of the packaging carrier bags 2,6,7,11 tenant

Claims (7)

A packaging product used by a tenant opening an article sales store in a department store,
A packaging item, wherein a display unique to the tenant is printed, and a unique display is printed to the department store where the store opens. The packaging article according to claim 1, wherein the packaging article includes at least one of a packaging bag, a packaging paper, and a packaging case. The unique display of a department store and a tenant may include a symbol, and may include a display for identifying a store when the department store that is opening the store operates in a plurality of locations. The packaging article according to either 1 or 2. The display unique to the tenant is printed mainly, and the display specific to the department store is printed in the margin of the printed area. Goods. The display unique to the department store is mainly printed, and the display specific to the tenant is printed in the margin of the printed area. Goods. The packaging article according to any one of claims 1 to 3, wherein a display unique to a tenant and a display unique to a department store are printed integrally in design. A packaging article for a tenant opening a department store, wherein the packaging article is a combination of a part of a packaging article dedicated to a department store and a part of a packaging article dedicated to a tenant.

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