JP2008068878A - Packing method of cosmetics or quasi-drug - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a packing method in which cosmetics or quasi-drugs are easily displayed even by anybody in any shop, and can be sent without being brought in by a person in charge of the manufacturer. <P>SOLUTION: In the packing method of cosmetics or quasi-drugs, a utensil 1 in which at least a plurality of wrapped commodities 2, 3, a tester 4 and an advertisement signboard 6 are stored in one box in a displayable manner, is packed so as to be taken out as it is. <P>COPYRIGHT: (C)2008,JPO&INPIT

Description

  The present invention relates to a packaging method for cosmetics or quasi drugs.

  At present, cosmetics are sold at convenience stores and drug stores in national chains. As for the sales method, especially in the case of a new product, it is displayed prominently, a paper with promotional text is set up, testers, postcards and free samples are arranged together, and the product is uniquely wrapped. Wrapping here refers to placing a product in a transparent film container and simultaneously placing a paper written in a promotional text to make it stand out.

  When this wrapping is done, consumers see it as highly recommended or well-sold compared to naked products. Therefore, as a cosmetic manufacturer, I would like the dealer to have such wrapping, POP (advertisement billboard), and conspicuous display, but it is not easy to do so.

  Apart from this, when a cosmetic manufacturer wants a completely new store to display its own products, it is natural that they want to display them prominently in various ways, not just arranging the products. That is.

  However, as a dealer, I want to avoid such trouble as much as possible. I don't want to put such time-consuming products.

  Of course, it is only necessary for the manufacturer to bring the product to the dealer and display it there, but it is impossible to physically display it in stores including drug stores all over Japan. If such a thing is done by human naval tactics, the cost of the product will increase, and the product that matches the market price cannot be provided to the consumer.

  Therefore, a packaging method is provided that can be easily displayed by anyone at any store and can be sent without being brought by the manufacturer.

  In view of the above situation, the present inventor has completed the packaging method of the present invention as a result of earnest research, and the feature thereof is a packaging method for cosmetics or quasi-drugs. At least a plurality of products, testers, and advertising billboards wrapped in the box are packed so that they can be taken out as they are and stored in a ready-to-display state.

  A fixture as used in the present application is a container for storing and displaying commodities, and is stored so that it can be seen well by consumers. There are things to put on the floor and for desktop. Materials include metals, plastics, cardboard and cardboard. In the case of the present invention, it is preferable to make it lighter because it is easy to dispose of it. However, plastic is also possible.

In the present invention, this fixture includes at least a plurality of products wrapped (not a plurality of types but a plurality of meanings, of course, a plurality of types), a tester, and an advertising billboard.
Wrapping here refers to a product that is put in a bag of transparent film or the like, and at the same time, promotional paper or mount is put in the bag or covered like a cover.
A tester is a sample of a product that you can use for a while. For example, in the case of a beauty essence, it is put in a container that can be ejected with one push. The consumer then takes it out and picks it up and checks the color, feel, fragrance, and so on. It is a tool for considering whether consumers decide on the quality of goods on the spot and purchase them.

  The advertising billboard is a simple billboard made of paper or plastic, and it may be a separate body that leans backward, or may be integrated with the fixture, or a part of the fixture (side surface, etc.) may be used.

  This fixture is packed, but the point is to pack the fixture in a state where it can be placed on the display shelf as it is. Therefore, in terms of packing efficiency, the packing method is very inefficient, such as inefficient packing of goods and useless space. However, according to the present invention, not the transportation efficiency but the first purpose is to reduce the labor and labor costs at the sales staff of the manufacturer and at the store, so such a special method is adopted.

The packaging is usually put in a cardboard box for transporting, etc., but it is convenient to make the bottom area of the box and the bottom area of the furniture substantially the same. Moreover, you may provide the taking-out tool for taking out a furniture from the box for packing. This take-out tool is attached to both sides of the lower part of the fixture and can be held by hand from above. Although it does not limit as a shape, it is tape shape or string shape.
Further, the fixture may be lifted if it is placed under the fixture and pulled up without being fixed to the fixture. For example, a sheet-like body having the same width as the width of the fixture is laid under the fixture, and both sides of the sheet are out of the side of the fixture and can be held by hand.

  Furthermore, you may store the sample exchange ticket in this invention fixture. Unlike the tester described above, the free sample (free sample) is not used on the spot, but is taken home and used. Therefore, it is usually one in which a single dose is placed in a small container (such as a bag or a hard container). This may be stored in a large number in this fixture. However, when many free samples are placed in a fixture, there are many people who take many by themselves, and they often disappear immediately. Therefore, a free sample voucher is placed there, and if the voucher is brought to the cash register, the system exchanges with the free sample. If this is the case, one person is considered to be protected.

  Moreover, you may put things other than these in a fixture. For example, a postcard for charging various items to the seller. This is a request to send various items directly by sending a manual or other items directly to the seller. As a result, consumers can obtain a variety of products, and the seller can listen to consumers' opinions on the product.

The packaging method for cosmetics or quasi drugs according to the present invention has the following great effects.
(1) Since it can be displayed as it is after being taken out of the box, it is not necessary for the store to decorate or arrange the products.
(2) If cosmetics are simply displayed, they will not stimulate consumers' desire to purchase unless they are very famous products. Sales can be promoted by storing this in a fixture having various functions.
(3) Simply send it from the sales company to the dealer by courier. Therefore, since the person of the sales company does not have to go to the sales store, the cost is greatly reduced.

  Hereinafter, the present invention will be described in more detail with reference to examples shown in the drawings.

FIG. 1 is an assembled perspective view showing an example of a packaging method for cosmetics or quasi drugs according to the present invention. In this example, cosmetics are used.
The bowl 1 contains a wrapped A cosmetic liquid 2, a small quantity of A cosmetic liquid (capacity of about one third) 3, an A cosmetic liquid tester 4, and a sample exchange ticket 5. This is stored as it is in the state where the merchandise is displayed at the store. In this case, the A beauty essence 2 is a regular product, and the small quantity type 3 has a capacity of about one third so that it can be easily purchased by the first purchaser. Wrapping is also for stimulating purchase desire.

  The A beauty serum tester 4 is a one-push container, and a predetermined amount of the A beauty serum comes out by one push so that it can be easily used for trial use. The advertising billboard 6 is one that extends from the back of the fixture 1 and the front of the fixture. Goodness and point of product are listed.

  In this example, the product is one type of A beauty essence, but this may be a plurality of essences or may contain cosmetics other than essence. Of course, it may be mixed with quasi drugs.

  The fixture 1 is stored in a transport packaging box (here, made of corrugated cardboard) 7 as it is, but a takeout tool 8 is stored below the fixture 1. This is a cardboard sheet that can be easily removed.

  This can be stored in a packing box and shipped as usual. Just leave it unpacked at the store where you received it. Therefore, the store is not limited to a cosmetic store or a drug store, and various stores are possible.

It is an assembly perspective view showing an example of the packing method of the present invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Furniture 2 Wrapped A cosmetic liquid 3 A small quantity of cosmetic liquid 4 A cosmetic liquid tester 5 Free sample exchange ticket 6 Advertising billboard 7 Transport packaging box 8

Claims (4)

  A packaging method for cosmetics or quasi-drugs, in which at least a plurality of products, testers, and advertising billboards wrapped in one box are packed so that they can be removed as they are. A packaging method for cosmetics or quasi-drugs.   The packaging method for cosmetics or quasi-drugs according to claim 1, wherein the packaging is provided with an extraction tool extending from the lower side of the fixture to the side of the packaging container so as to be easily extracted.   The packaging method for cosmetics or quasi-drugs according to claim 1 or 2, wherein the fixture further contains a sample exchange ticket. The packaging method for cosmetics or quasi-drugs according to claims 1 to 3, wherein the container is further provided with postcards for charging various items to the seller.

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