JP3078453U - Calendar with coupon - Google Patents

Abstract

(57) [Summary] [Problem] To provide an advertisement medium exhibiting an effective advertisement function using a coupon. SOLUTION: A calendar display section 20 and a coupon ticket display section 3 each displaying a calendar on a monthly basis in a single sheet of paper.
0 is merged and displayed. Calendar display section 20
Is displayed in the upper half of the paper, the coupon ticket display 30 is displayed in the lower half of the paper, and the calendar display 20 is provided with a writing space for each day.

Description

[Detailed description of the invention]

[0001]

[Technical field to which the invention belongs]

 The present invention relates to a calendar with a coupon which has an advertising function in which a coupon and a calendar are combined and displayed.

[0002]

[Prior art]

 A wide variety of media are used to advertise products or services, and a wide variety of advertising is conducted. Among these advertisements, paper-based advertisements such as direct mail and newspaper inserts have been the most widely used in the past. Paper-based advertising performs advertising functions by posting information about goods or services.

[0003] On the other hand, discount coupons are provided as a service to users at shops and the like, and have recently been used as a method of effectively performing an advertising function. Coupons can be discounted on goods or services by bringing them to the store where the coupon was provided. The merchandise and services offered at stores are extremely diverse, and various coupons are offered along with this.

[0004]

[Problems to be solved by the invention]

 As described above, the coupon ticket has a customer attraction to make the customer use the store or the like, and the coupon ticket itself has an advertising function of the store or the like. Therefore, coupons are posted together with information on products etc. on advertising papers of products and services to promote consumer use, and coupons are posted on magazines etc. to promote advertisement and use of shops etc. That is being done.

[0005] There are various forms of coupons, but in the case where the advertisement function of a store or the like is emphasized, a combined advertisement format in which coupons of many stores or the like are combined and posted is effective. It is. Many of the formats in which coupons are published in magazines and the like are federated advertising formats in which coupons from various stores are mixed. When listing coupons from shops, etc. together, it is necessary to standardize the size and shape of the coupons so that many coupons are posted. Many coupons in the form of federated advertisements are formed in small, horizontally long rectangles in order to enable compact and efficient posting of information on shops and discount information.

[0006] As described above, coupons attract consumers' attention with discount information or the like and perform an effective advertising function. However, conventional coupons are not always used effectively. Absent. This is because coupons are often discarded or lost even if they appear on advertisements for products and services. In view of such a conventional form of use of a coupon, the present invention provides a calendar with a coupon which enables the coupon to be used more effectively, and which can be used effectively for advertisement of products and the like. It is intended to provide.

[0007]

[Means for Solving the Problems]

 The present invention has the following configuration to achieve the above object. That is, the present invention is characterized in that a calendar display unit in which a calendar is displayed on a monthly basis and a coupon ticket display unit are combined and displayed in a single sheet. In addition, the calendar display section is displayed in the upper half of the page and the coupon ticket display section is displayed in the lower half of the page, so that the calendar display function and the advertising function using the coupon are balanced. Is displayed, and both functions are effectively performed. In addition, since the calendar display section is provided with a writing space for each day, the calendar display section can be easily used personally, and the usability of the calendar with a coupon can be improved. In addition, the use of the calendar with coupons can be further enhanced by displaying the regional information such as event information and bargain information on the calendar display section.

[0008]

[Embodiment of the invention]

 Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. FIG. 1 is an explanatory diagram showing a schematic configuration of a calendar with a coupon according to the present invention. The calendar with a coupon according to the present invention has a calendar display unit 20 and a coupon ticket display unit 30 as main components, which are printed and displayed on paper. The calendar display section 20 is displayed in the upper half of the page, and the coupon ticket display section 30 is displayed in the lower half of the page. The calendar with a coupon ticket that is actually used uses a B4 size paper as a vertical type, and divides the paper approximately vertically into two parts; the upper half is the calendar display section 20, and the lower half is the coupon ticket display section 30. And

The calendar with a coupon in the present embodiment is updated every month, and the year and the month are displayed at the top of the page. 10 is a month display section. In the calendar display section 20, the calendar of the month is arranged vertically and horizontally with a blank space for each day. The blank space provided for each day is used as writing space for the user. In addition to the day display, the calendar may display information such as events in the distribution area and sale dates.

[0010] The calendar display section 20 is a section for the purpose of displaying a calendar with a coupon ticket at hand so that the user can use the calendar, and is an extremely important section as an aim of the advertisement display material. . The use of about half the space of the paper for the calendar display section 20 is to make it easy to see the calendar so that the calendar function can be fully performed, and to secure the user's writing space and display it for personal use. The purpose is to increase the value of use by posting local information such as event information and bargain information.

The calendar with a coupon according to the present invention is newly updated and issued every month. Therefore, there is an advantage that the calendar function and the advertisement function of the coupon can be kept effective by posting the information as a calendar until a new update. The reason why the calendar display section 20 is provided with a space for writing useful information and personal information is to enhance the function of promoting the use of the calendar as a calendar.

A coupon ticket display section 30 displayed in the lower half of the page shows coupon tickets 32 of various shops and the like in an associated form. Each coupon voucher 32 is formed in a rectangular shape, and is provided by being appropriately designed and colored for each store. Actually, the coupon voucher 32 is arranged in consideration of the whole paper layout, color, balance and the like. The coupon voucher 32 contains the name of the store, discount information, etc., and it is possible to use a plurality of coupons linked at one store.

The coupon 32 is provided with a cutout line so that the coupon 32 can be used one by one. When using the coupon 32, a required coupon 32 is used separately. Of course, these coupons 32 present discount information of stores and the like, but by displaying advertisements of various stores in association with each other, they are important as advertising for stores and products. Plays a function. Although the area occupied by each coupon 32 is not so large, the effect of the coupon as discount information has a very effective advertising effect.

[0014] Presenting as a combined advertisement improves the appearance of the whole page and increases the probability that a store or product that attracts the consumer's attention will be posted. There are advantages in that the effect is enhanced and that the combined advertisement allows the advertisement to be posted at a much lower cost than producing the advertisement paper by one company. In addition, since the coupon is updated monthly, merchants that provide coupons have the advantage of being able to select the month of publication and publish it.

[0015] As described above, the calendar with a coupon ticket according to the present invention is provided and updated on a monthly basis, and the monthly calendar is displayed. can do. And, since the coupon is displayed together with the calendar, it can be used very effectively for advertising of shops and the like. In addition, since the coupon is displayed together with the calendar, the use of the coupon can be promoted, and the coupon can be used very effectively as an advertisement for shops and products. In addition, the calendar with a coupon ticket according to the present invention can be widely distributed, for example, by using it for a newspaper insert advertisement, and can be effectively used as an advertising medium.

[0016]

[Effect of the invention]

 As described above, the calendar with a coupon according to the present invention is provided as an advertisement display having both a calendar function and a coupon function, and the advertisement function of the coupon is effectively performed due to the action held for a certain period of time. It can be used as an advertising medium that can be used in a variety of ways, and can perform an effective advertising function not found in conventional advertising media.

[Brief description of the drawings]

FIG. 1 is an explanatory diagram showing a schematic configuration of a calendar with a coupon.

[Explanation of symbols]

 October display section 20 Calendar display section 30 Coupon voucher display section 32 Coupon voucher

Claims (4)

[Utility model registration claims] 1. A calendar with a coupon ticket, wherein a calendar display section on which a calendar is displayed on a monthly basis and a coupon ticket display section are combined and displayed on a single sheet of paper. 2. The calendar with a coupon ticket according to claim 1, wherein the calendar display section is displayed in an upper half of the paper, and the coupon ticket display section is displayed in a lower half of the paper. . 3. The calendar with a coupon according to claim 1, wherein a writing space for each day is provided in the calendar display section. 4. The calendar with a coupon ticket according to claim 1, 2 or 3, wherein regional information such as event information and bargain information is displayed on the calendar display section.