KR200237945Y1 - Advertising newspaper - Google Patents

Abstract

The present invention relates to an advertisement newspaper that produces most of the pages of an advertisement in the size of a general newspaper or a daily living information sheet. More specifically, the advertisements are classified according to the characteristics / fields / regions of each advertisement and classified into such advertisements. It is arranged and indexed so that subscribers can easily find and subscribe, and it is possible to cut and use various discount coupons, tickets, invitation cards, etc. At the same time, all advertisements, guides, public relations, news, information, criticism, cooperation, warning, and appeals except for the contents of newspapers, such as the only information in real life, are collected and distributed in one place, maximizing the effect on environmental, economic, and advertising. And free distribution of recyclable materials and sizes As related to the advertising newspaper that can be usefully used, looking at one embodiment of the specific solution means of the present invention, "is divided into a variety of industries / features / region, etc., each made of the same size as the newspaper or weekly life information sheet , A spot that recommends a specific area for a certain period of time, a list column that clearly shows advertisements of various industries, an index column that makes it easy to find various advertisements displayed in the list field, and general information that contains useful information in real life. Comprehensive content publication page consisting of a guide line is divided into a perforated line, and classified ads of the various industries listed in the list table by region, and has a setting space for each specific industry classified by the region, a number of belonging to the specific industry Set up a separate box for each business And the advertising surface formed by printing a perforation line on the outside of the box advertising column, and the grading coupons or discount coupons issued when using the businesses printed on the advertising surface, respectively, by setting the design pattern to form a perforation line on the outside Coupon page formed by setting up the desired arrangement and printing together, information publication page that shows various information and common sense necessary for daily life, and desired articles or events, information, news, It is characterized by including the public information publication page which publishes the city information plan or the plan, and the cooperative publication page which shows the missing children, runaways, missing persons, accident witnesses, stolen goods, etc.

Another feature is to form a sorting unit different from each other in one side cutting portion of the surface described in the index column to easily find the various advertisements posted in the list column, the general guide column is a life / main telephone number guide table, calendar , Metropolitan conversion table, common kanji collection, world time difference table, world's major time stamp, international automatic telephone guide table, intercity telephone area code table, daytime weather, etc. Congratulatory Forms, Internet Website Address, Bartering, Job Placement, Job Placement, Direct Sales Marketplace, Jeon / Monthly Information, Shopping Mall Sales, Auction Information, Cultural Classes and Events in Each Region, Information Technology, Movie Review and Introduction, It is composed of cultural / musical news, weekly sports events, etc. ”.

This design is designed to minimize the economic and environmental damage caused by the distribution of the existing indiscriminate advertising flyers, and to provide a lot of help to subscribers as well as advertisers by integrating the desired advertising content at a low cost and regularly published. In addition, the existing advertising leaflets are difficult to recycle, so most of them are thrown away, which only adds to the amount of waste, but the present invention is made of the same material and size as newspaper, and also has the advantage of easy recycling.

Description

Advertising newspaper {Advertising newspaper}

The present invention relates to an advertisement newspaper that produces most of the pages of an advertisement in the size of a general newspaper or a daily living information sheet. More specifically, the advertisements are classified according to the characteristics / fields / regions of each advertisement and classified into such advertisements. It is arranged and indexed so that subscribers can easily find and subscribe, and it is possible to cut and use various discount coupons, tickets, invitation cards, etc. At the same time, all advertisements, guides, public relations, news, information, criticism, cooperation, warning, and appeals except for the contents of newspapers, such as the only information in real life, are collected and distributed in one place, maximizing the effect on environmental, economic, and advertising. And free distribution of recyclable materials and sizes As relates to a newspaper ad that can be useful to use.

Ad flyers that are generally used are advertisement flyers that are simply configured by printing and printing advertisement texts, drawings, images, pictures, etc. on general paper or various materials, and actively promoting the products and services of companies / businesses to consumers. It is one of the appendages of a marketing strategy that aims to increase sales by increasing the desire to buy, and is currently being printed and distributed with various ideas and novel designs. It is actively using marketing advertising.

In brief, the general conventional advertising flyers described above, only the business name and contact information of the industry, advertisement text, figures or pictures (image photographs), etc. It is written on the front, and the back of the menu is produced by printing a representative menu and the like with an image of the store.

Looking at the other advertising leaflets, the front advertising is printed and produced in the front and the back is more constrained advertising configuration, such as the conventional advertising flyer, or the advertising content printed on the back of the advertising advertisements printed on the back Shear cards are also available.

Another advertising leaflet, roughly like a menu board, is made to be folded to face each other evenly by dividing a piece of paper equally in half, and the outside front is simply designed to print only the business name and contact information, and the inside of the folded business Various menus and ad texts are printed and the outside is configured to attach a coupon issued when using the business.

However, these conventional advertising flyers are not only used in residential areas, shopping districts, etc., but also in all areas, including food and entertainment businesses, rice shops, interior and maintenance companies, moving centers, real estate, nearby hospitals and drug stores, department stores and discount stores. Small and medium-sized commercial units such as video shops, coffee shops, hair salons, and supermarkets distribute advertising flyers or stickers in separate or daily newspapers for promotion, but most consumers dispose of them without checking them. Due to the increased amount of trash or indiscriminately attached to houses and apartment buildings, it can undermine the aesthetics of the city by damaging the aesthetics of the consumers, thereby increasing the adverse effects of advertisements. Among the factors that hinder the settlement of advertising culture Me has emerged as a social problem.

In addition, the advertising flyer is a one-off advertising leaflet that can not expect a continuous advertising effect by discarding without reading the content, or using it as a back page after seeing it once, unless the advertisement content is needed immediately, for example, In the case of advertising flyers, the storage itself is difficult to see once, and then there is a hassle to find when a phone number and menu are needed, and only one advertisement is printed on another advertising flyer to check the contents of advertisements of various stores at a glance. The shortcomings and the business name and contact information are simply written on the sticker. However, these stickers are indiscriminately attached anywhere and damage the appearance of buildings and public facilities. There was.

As a demonstration of this problem, Ansan City recently declared that the market would strictly enforce violators on indiscriminate leaflet distribution activities, and the advertising activities of the current leaflet distribution are adding social seriousness.

Accordingly, the configuration of the advertisement leaflet of No. 188872 described in the Korean Utility Model Publication is filed as follows by further improving the problems of the general advertisement leaflets as described above.

The conventional advertising leaflets are provided with a plurality of partitioned advertising column is provided with an advertising board in which the advertisement of the same industry is described in the advertising column, and is provided in the advertising board and the attachment means such as a magnet or adsorption plate to attach the advertising board to the skin adherent have.

Therefore, the front and back of the advertising leaflet of the advertising leaflet is divided into several advertisement columns, so that one advertisement is displayed in one advertisement field and only advertisements of the same industry are displayed, so that the contents of various stores can be checked at a glance. It is wider and can be attached to a refrigerator, so that it can be stored for a long time.

However, such a conventional advertising flyer firstly, because only the stores of the same industry is listed in a number of advertising columns, only the same industry advertising is printed on a single advertising leaflet can not be confirmed at a glance the contents of the ads of various stores for different industries Hassle and inconvenience due to lack of information,

Second, since there is no unique information or phone number, real-time website address, calendar, common sense, cultural lecture guide, humor, etc. in the real life besides the ad text, there is a high possibility of eating easily over a long period of time. There is no guarantee that they will be kept and used for a long time due to the newly planned and distributed new advertising leaflets.

Third, since only the ad text is printed and distributed according to a simple plan, the consumer's current consumption method is more economically determined and prepared for ordering, and then a differentiated service, that is, a free gift or a discount on a certain number of times, is provided. In addition, it failed to meet the desire to receive the benefits, such as free bonus products, there was a problem that the advertising application rate of the business is lowered because the continuous advertising effect is lowered.

Therefore, the present invention has been devised to solve the fundamental problems of the prior art, and its purpose is to combine the businesses of various industries together with the newly designed advertising text and real life so that the advertising effect is maintained for a long time with low advertising cost. In addition to providing various necessary information, it also provides benefits such as free gifts, price discounts, free services, and bonus products for a certain number of times for consumers who frequently move, as well as minimizing distribution indiscriminately according to individual advertising activities of the business. By creating a cleaner living environment and reducing the amount of waste generated by leaflets, it is possible to lower the national economic loss, thereby improving the product quality, reliability, and image management of advertisement products, and the characteristics, sectors, regions, etc. of each advertisement. Classified ads according to All advertisements, guides, promotions, news, information, criticisms, etc., except for the contents of newspapers are printed and arranged, indexed to be easily found and subscribed to, and a dashed line is printed to easily cut selected advertisement contents. Maximize the environmental, economic, and advertising effect by collecting and distributing cooperation / warning / appeal statements in one place to increase the subscription rate, making it freely distributed by recyclable materials and sizes, and keeping it useful for a long time It is in providing a newspaper.

1 is a perspective view of the newspaper according to the present invention,

Figure 2 is a schematic diagram of the overall contents published in the newspaper according to the present invention,

3 is an exemplary view of the advertising surface in the newspaper according to the present invention,

4 is a configuration diagram of the advertising surface in the newspaper according to the present invention,

5 is an exemplary view of the coupon placement surface in the newspaper according to the present invention,

6 is an exemplary view of the information publication surface in the newspaper according to the present invention,

Figure 7 is an illustration of the public office publicity publishing surface in the newspaper according to the present invention,

8 is an exemplary view of the cooperative publication surface in the newspaper according to the present invention.

Explanation of symbols on main parts of drawing

1: Overall contents publication page 2: Advertising page

3: coupon publication page 4: information publication page

5: public relations publication page 6: public cooperation page

7: cutting unit 10: spot recommendation advertising column

11: List column 12: Index column

13: General Information Section 14: Perforation Line

20: Advertising Box 21: Perforated Line

30: Discount Coupon 31: Perforation

70: sorting unit

In order to achieve the above object, the advertisement newspaper of the present invention is composed of the same size as a newspaper or weekly life information magazine, which is classified according to various industries / features / regions, and recommends the publication of the attractions of a particular region for a certain period of time. Comprehensive list of spots recommended ads, a list column that shows advertisements of various industries at a glance, an index column for easily searching for various advertisements displayed in the list column, and a general guide column showing useful information necessary for real life. Classified content and classified ads of the various types of business shown in the list column by region, and set up space for each specific industry classified by region, and separately set a box ad column for each of a number of businesses belonging to the specific industry Ad formed by printing perforation lines on the outside of the box advertisement Noodle coupons, discount coupons, etc. issued when using the businesses printed on each of the advertisement screens are collected by the corresponding businesses, and the cutouts are formed on the periphery to form perforations on the outside, and the coupons are formed by printing together. Division, public information publication page which publishes various information necessary for everyday life and common sense, public information publication publication section which publishes desired article or event of government office, information, news, city information altitude plan or plan It is characterized by the fact that it includes cooperative publications, including missing children, runaways, missing persons, witnesses of accidents, and stolen goods.

Another feature is to form a sorting unit different from each other in one side cutting portion of the surface described in the index column to easily find the various advertisements posted in the list column, the general guide column is a life / main telephone number guide table, calendar , Metropolitan conversion table, common kanji collection, world time difference table, world's major time stamp, international automatic telephone guide table, intercity telephone area code table, daytime weather, etc. Congratulatory Forms, Internet Website Address, Bartering, Job Placement, Job Placement, Direct Sales Marketplace, Jeon / Monthly Information, Shopping Mall Sales, Auction Information, Cultural Classes and Events in Each Region, Information Technology, Movie Review and Introduction, It provides advertising newspapers featuring cultural / musical news and weekly sports competitions.

In the present invention as described above, by configuring and arranging various types of businesses by region, subscribers can easily find and subscribe, and can produce advertisements of various industries by region at a glance by producing a general newspaper or a living information sheet at a glance. You can easily obtain information about the field and use it more easily and conveniently.In addition to the ad text, the only information in real life or life / main phone number guide, internet website address, calendar, common sense, cultural lecture guide, health common sense, Prints and prints ad text together with high-order sentence rite forms, weight conversion tables, common Chinese vowels, world time lag tables, world major time stamps, international automatic telephone guides, long distance telephone area codes, local zip codes, humor, pictures, poems, floral words, etc. It is useful for storing for a long time and has multifunctional elements It meets various needs of consumers and at the same time provides more differentiated services such as free gifts, price discounts, free services, and bonus products free of charge. It can increase the rate, minimize the dissemination indiscriminately according to the individual advertising behavior of the business, create a cleaner living environment, minimize the amount of garbage generated by the flyers, and minimize the loss in the advertising market area of the national economy. It is possible to improve the commerciality or reliability of the advertisement product and the image management of the business.

Hereinafter, as described above, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Attached Figure 1 shows a perspective view of the advertising newspaper according to the present invention, Figure 2 is a schematic view of the overall contents published in the advertising newspaper according to the present invention, Figure 3 is the advertising surface in the advertising newspaper according to the present invention 4 is an exemplary view of the advertisement surface in the advertisement newspaper according to the present invention, Figure 5 is an illustration of the coupon publication surface in the advertisement newspaper according to the present invention. In addition, Figure 6 is an exemplary view of the information publication surface in the advertising newspaper according to the present invention, Figure 7 is an illustration of a public office publicity publication surface in the advertising newspaper according to the present invention, Figure 8 is an advertising newspaper according to the present invention In the figure, examples of cooperative publication surfaces are shown.

Reference numeral 1 indicates an overall content placement surface of the advertisement newspaper (N) of the present invention, wherein the overall content placement surface (1) is divided into various types of business / features / regions and the like and is the same size as a newspaper or a daily living information sheet. Among the contents of the advertisement newspaper (N) consisting of a column for introducing a new spot at a certain period of time is recommended in the spot recommendation ad column (10) is recommended in a particular location for a specific period of time formed in the desired location, and also various industries Subscriber's list column (11) showing the ads of the at a glance, the index column (12) to easily find the various advertisements placed in the list column (11) and the general guide column (13) that posted useful information necessary in real life at any time It is configured to be divided into a cut line 14 to the periphery to be cut separately to be stored or used.

In addition, the general information column (13) is a life / major phone number guide table, calendar, weight conversion table, common Chinese vowels, world time difference table, the world's leading time stamp, international automatic telephone guide, long distance It is the column where the telephone area code table, the weekly weather, etc. are published weekly.

Reference numeral 2 indicates an advertisement surface, and classified advertisements of various types of businesses displayed in the list table 11 by region, and have a setting space for each specific type of business classified by the area, and to a plurality of businesses belonging to the specific type of business. Separately set the box advertisement column 20 for each and formed by printing a perforated line 21 on the periphery of the box advertisement field 20, the perforated line 21 can be easily extracted by cutting the advertising content required by the subscriber This line is printed, and is intended for convenient storage or use separately.

As shown in FIG. 4, the advertisement surface 2 classifies various types of businesses by regions and has setting spaces of various sizes desired for specific industries classified by regions, respectively. ), You can review the contents of advertisements by region / industry at a glance, and the specific advertisement contents necessary are to be cut along the perforation line 21, and the space occupied by the advertisement surface 2 according to the amount of advertisements is large. It can be a chapter.

Reference sign 3 indicates a coupon publication surface, the coupon placement surface (3) is set by collecting the gratuity coupons or discount coupons (30), etc. issued by using the businesses printed on the advertising surface (2) for each business The cut line 31 is formed on the outer edge of the pattern, and each of them is set as a desired arrangement and then printed together. The free coupons or discount coupons 30 are free gift tickets, free shooting tickets, free tasting tickets, in addition to the free coupons and discount coupons. Refers to various coupons such as premiere invitations, dress rental tickets, and skin care coupons.

Reference numeral 4 indicates an information publication surface. The information publication surface 4 displays various information and common sense necessary for daily life. In detail, common sense, cultural lecture guide, health common sense, high contrast Literary form, Internet website address, bartering, job listings, used goods trading, direct sales place, rent / rental information, shopping mall sales, auction information, cultural lectures and events for each region, financial information, movie review and introduction, cultural field It is composed of music news, weekly sports game guide, etc., and can be changed or replaced with new contents every week.

Reference numeral 5 indicates a public relations publication page, and the public relations publication page 5 is a surface for posting an event, information, news, city information or plan, etc. desired by a public office in each region or public office. Local governmental subsidiaries or government agencies posted the right to know or inform their citizens to promote the future policy direction of the government offices and to publish the requirements that citizens desire.

Reference numeral 6 denotes a cooperative publication surface, and the cooperative publication surface 6 refers to a surface for posting a lost child, a runaway person, a missing person, an accident witness, a stolen item, and the like.

Reference numeral 7 denotes a cutting unit. In order to easily find various advertisements displayed in the list table 11, one side of the surface described in the index column 12 is cut to form a sorting unit 70 different from each other. If the subscriber is looking at the index column (12) to review the necessary advertising content is to find a convenient location.

Anyone who wishes to subscribe to the advertisement newspaper (N) of the present invention made up in this way can subscribe freely using the Internet, telephone, postcard, fax, etc. It is distributed in the same way, or inserted and distributed together in the general newspaper, the size of the advertisement newspaper (N) is the same size as the general newspaper or living information sheet, it is possible to recycle unlike the general advertising flyer.

As described above, according to the present invention, first, various industries in various regions are organized and planned at a glance, so that the contents of advertisements of various stores can be checked at a glance, so that consumers can easily obtain information about the industries they want to use more easily and conveniently. And

Second, in addition to the ad text, the only information in real life or the life / major phone number guide table, the website address of the Internet, calendar, lifestyle common sense, cultural lecture guide, health common sense, high contrast sentence rite form, metrological conversion table, common kanji collection, time difference table , The world's leading time stamps, international automatic telephone guide, intercity telephone area code, local zip code, humor, pictures, poems, florals, etc.

Third, it is equipped with multi-functional elements and meets various needs of consumers and at the same time, it provides more differentiated services such as free gifts, price discounts, free services, and free bonus products. Could increase your business ’s application rate.

Fourth, by minimizing the distribution indiscriminately according to the individual advertising behaviors of the establishment, it creates a cleaner living environment and minimizes the amount of waste generated by the flyers, thereby minimizing the loss in the advertising market area of the national economy, It has the effect of improving the reliability and image management of the business.

In the above, the present invention has been shown and described with reference to certain preferred embodiments, but the present invention is not limited to the above-described embodiment and within the scope not departing from the spirit of the present invention has a common knowledge in the art Various changes and modifications may be made by the user.

Claims (4)

It is divided into various types of business / features / regions, and is the same size as newspapers or weekly living information magazines. The list column 11 which is shown, the index column 12 which is easy to find the various advertisements displayed in the list column 11, and the general guide column 13 which posted the useful contents necessary in real life are divided into the perforated lines 14, respectively. An overall content publication surface (1) composed of states, Classify advertisements of various industries posted in the list table (11) by region and have a setting space for each specific industry classified by region, and separately set a box advertisement column 20 for a plurality of businesses belonging to the specific industry. And the advertising surface (2) formed by printing a perforated line 21 on the outside of the box advertising column 20, Collecting gratuity coupons or discount coupons 30, etc. issued when using the businesses printed on the advertisement surface 2, for each business, set up a cut line 31 on the periphery and set them as desired arrays. Coupon serving surface (3) formed by printing, Information publication page (4) which publishes various information and common sense necessary for daily life, Public office public relations publication page (5) which publishes article, information, news, city information high plan or plan of government office desired in each area, Advertising newspaper, characterized in that it comprises a cooperative publication surface (6) for posting the lost, runaway, missing, accident witness, theft and the like. The method of claim 1, In order to easily find a variety of advertisements posted in the list table 11, an advertisement newspaper, characterized in that formed in the cutting section 7 of the side described in the index column 12, each of the sorting unit 70 is different from each other . The method of claim 1, The general guide column (13) is composed of life / major telephone number guide table, calendar, weight conversion table, common vowels, world time difference table, world key time stamp, international automatic telephone guide, long distance area code table, daytime weather, etc. Advertising newspaper, characterized in that. The method of claim 1, The information publication page (4) is a common sense of life, cultural lectures, health common sense, congratulations on ceremonial forms, Internet website address, barter, job openings, job listings, second-hand goods sales, direct sales venues, rent / rent information, shopping mall sales, Ad newspapers, consisting of auction information, cultural lectures and events of each region, financial information, movie reviews and introductions, news from the culture and music industry, sports information for each week.