JP3064459U - Advertising material for shoes promotion - Google Patents

Abstract

(57) [Summary] [Problem] The expression unit itself has an impact, can attract the eyes of buyers, and can be expected to have excellent advertising effects.
The sole expression section and the sole expression section are compared to make it easier to observe, so that you can see at a glance where the features expressed in the sole expression section of the shoe to be advertised correspond to the sole of the foot To provide advertisers. SOLUTION: In an advertisement A such as a poster, a leaflet, a pamphlet, a catalog, etc., a sole expression section 2 and a shoe sole expression section 3 of a shoe to be advertised are juxtaposed on a part of the surface. Is provided.

Description

[Detailed description of the invention]

[0001]

[Technical field to which the invention belongs]

 The present invention relates to, for example, posters, leaflets, brochures, catalogs, and other suitable advertisements, which are designed to be interesting and easy to attract the attention of buyers.

[0002]

[Prior art]

 2. Description of the Related Art Conventionally, as advertising materials for advertising shoes, for example, a large number of photos that include photographs of shoes taken from obliquely above are generally used.

[0003]

[Problems to be solved by the invention]

 However, the advertising material for shoes as described above has become ordinary, has no impact, and has not attracted the attention of buyers.

[0004]

[Means for Solving the Problems]

 Therefore, the present invention solves the above-mentioned problems, has an impact, can attract the eyes of the purchaser, can expect an excellent advertising effect, and furthermore, the shoe sole expression section 3 and the sole expression section. A shoe that is easy to observe and easy to observe, and allows you to see at a glance where the characteristic part shown in the sole of the shoe to be advertised corresponds to the sole of the foot. In order to provide the advertising material A for advertisement of the present invention, the advertising material A described in claim 1 includes the advertising material A such as a poster, a handbill, a pamphlet, and a catalog. A means for providing an expression section 1 in which a sole expression section 2 and a sole expression section 3 of a shoe to be advertised are juxtaposed is employed.

[0005] Furthermore, the comparison between the shoe sole expressing part 3 and the sole sole expressing part 2 is more realistic and interesting, and it is easier to observe, and is expressed in the shoe sole expressing part 3 of the shoe to be advertised. In order to make the correspondence state between the characteristic portion and the sole clear at a glance, the advertising matter A according to claim 2 is used for the advertising matter A such as a poster, a leaflet, a pamphlet, and a catalog. An expression part 1 is provided in which a sole expression part 2 and a sole expression part 3 of a shoe to be advertised are provided side by side, and the sole expression part 2 is a three-dimensional representation of the sole with plaster. The sole expression part 3 is expressed as a three-dimensional representation of the sole with gypsum, and the sole expression part 2 and the sole expression part 3 are relatively close to the symmetrical position. We adopted a means of distribution.

[0006]

[Embodiment of the invention]

 Hereinafter, the present invention will be described based on illustrated examples. The present invention is an advertisement A for promoting shoes as appropriate, and the advertisement A includes, for example, a poster, a leaflet, a brochure, a catalog, an illuminated signboard, and other appropriate advertisements. By providing an expression section 1 in which a sole expression section 2 and a shoe sole expression section 3 of a shoe to be advertised are provided side by side on a part of the surface, In order to obtain an excellent advertising effect.

[0007] Furthermore, the sole expression section 2 is an expression as if the sole is three-dimensionally represented by gypsum, and the shoe sole expression section 3 is an expression as if the sole is represented three-dimensionally with plaster. There is provided an expression unit 1 in which a sole expression unit 2 and a sole expression unit 3 are arranged relatively close to a symmetrical position.

[0008] The advertising material A may be any one that can freely set its size, shape, material, specific configuration, and the like as appropriate and can serve as a visual advertising medium.

Further, the expression unit 1 may be any unit that can appropriately set an arrangement position, a size, and the like in the advertisement A as appropriate, and that is considered so as to easily attract the buyer's attention.

The sole-representation unit 2 is formed by, for example, forming the sole of a human foot (for example, the right foot) to be slightly three-dimensional with gypsum, and photographing and expressing this. The heels and toes protrude, and the arches appear to be recessed.

Then, the sole expression section 3 is configured to imitate the sole of a shoe to be advertised, for example, and has a size corresponding to the size of the sole represented by the sole expression section 2. The bottom part of the shoe (for example, the left shoe) is formed to be slightly three-dimensional with plaster, and this is represented as if it were photographed. In addition, various irregularities and various grooves on the soles are clearly shown.

Note that the sole expression section 2 and the sole expression section 3 are arranged in symmetrical positions and relatively close to each other, so that various uneven portions and various groove portions of the shoe sole are provided. It is designed to be clear at a glance which part of the sole corresponds to which part of the foot. In other words, it becomes easy to understand how various uneven portions and various groove portions provided on the sole act functionally on the sole of the foot.

[0013]

[Effect of the invention]

 Therefore, the advertising material A for promoting shoes according to the first aspect of the present invention is intended to advertise the advertising material A such as posters, leaflets, pamphlets, catalogs, etc. on a part of the surface thereof to the sole expression section 2. Since the expression part 1 in which the sole expression part 3 of the shoe to be worn is arranged side by side is provided, the expression part 1 in which the sole expression part 2 and the sole expression part 3 are arranged side by side has an impact, This part can attract the eyes of the buyer and is an advertisement A that can be expected to have an excellent advertising effect.

In particular, since the sole expression unit 2 and the sole expression unit 3 of the shoe to be advertised are juxtaposed, the sole expression unit 3 and the sole expression unit 2 are compared and observed. This makes it easier to understand at a glance which area of the sole corresponds to the characteristic part shown in the sole expression section 3 of the shoe to be advertised.

The advertising material A for promoting shoes according to the second aspect is an advertising material A such as a poster, a leaflet, a pamphlet, a catalog, etc. An expression section 1 is provided in which a shoe sole expression section 3 of a shoe to be performed is juxtaposed. The sole expression section 2 is an expression in which a sole is three-dimensionally represented by gypsum. Is a three-dimensional representation of the sole of the shoe with gypsum, and the sole representation part 2 and the sole representation part 3 are arranged relatively close to the left-right symmetrical position. There is an impact on the expression unit 1 itself in which the bottom expression unit 3 is juxtaposed, and this part can attract the eyes of the purchaser and becomes an advertisement A in which an excellent advertising effect can be expected.

Further, since the sole expression section 2 and the sole expression section 3 of the shoe to be advertised are juxtaposed, the sole expression section 3 and the sole expression section 2 are compared and observed. This makes it easier to understand at a glance which area of the sole corresponds to the characteristic part shown in the sole expression section 3 of the shoe to be advertised.

In particular, the sole expression section 2 is an expression in which the sole is three-dimensionally represented by gypsum, and the shoe sole expression section 3 is an expression in which the sole of the foot is three-dimensionally represented by plaster. Since the expression part 2 and the sole expression part 3 are arranged relatively close to the left-right symmetrical position, the expression becomes more realistic and interesting, and the sole expression part 3 and the sole expression part 2 This makes it easier to observe the contrast of the shoe, and the correspondence between the characteristic portion shown in the sole expression section 3 of the shoe to be advertised and the sole becomes clear at a glance. As a result, it becomes easy to understand how various uneven portions and various groove portions provided on the sole of the shoe to be advertised function in the sole of the foot.

[Brief description of the drawings]

FIG. 1 is a front view illustrating an advertisement according to the present invention.

[Explanation of symbols]

A advertising matter 1 expression part 2 sole expression part 3 shoe sole expression part

Claims (2)

[Utility model registration claims] 1. An advertising material such as a poster, a leaflet, a pamphlet, or a catalog, in which a sole expression part and a shoe sole expression part of a shoe to be advertised are juxtaposed on a part of the surface. Advertising material for shoes promotion characterized by having a section. 2. In advertising materials such as posters, leaflets, pamphlets, catalogs, etc., an expression in which a sole expression part and a shoe sole expression part of a shoe to be advertised are juxtaposed on a part of the surface. The sole expression section is expressed as a three-dimensional representation of the sole with gypsum, and the sole expression section is expressed as a three-dimensional representation of the sole with gypsum. An advertising material for shoes promotion, wherein the shoe sole expression section is arranged relatively close to the symmetrical position.