JP2020047089A - Information display program, information display method, information display device, and information providing device - Google Patents

Abstract

To provide an information display program, an information display method, an information display device, and an information providing device that can reduce the time and effort for searching.SOLUTION: An information display program causes a computer to execute an acquisition procedure and a display processing procedure. The acquisition procedure acquires a content. When the content acquired in the acquisition procedure is displayed on a display unit, the display processing procedure displays, on the display unit, a search window in which candidates for a search keyword for searching for another content related to the content are input.SELECTED DRAWING: Figure 1

Description

  The present invention relates to an information display program, an information display method, an information display device, and an information providing device.

  2. Description of the Related Art Conventionally, a technology for performing a web search using a smart device such as a smartphone or a tablet PC (Personal Computer) or an arbitrary information display device such as a desktop PC has been known. For example, if the content you are browsing contains the content you want to search, you can enter the content you want to search as a search keyword in the search window provided on portal sites and applications. The user can browse the search results corresponding to the input search keyword.

  Thus, the user can browse the search result corresponding to the search keyword by inputting the search keyword in the search window, but inputting the search keyword is troublesome and troublesome. Therefore, for example, Patent Literature 1 discloses a technique of displaying a link for performing a search using a search keyword corresponding to the content being viewed together with the content.

JP-A-2015-176570

  However, users are often accustomed to searching using a search window, and often input a search keyword into the search window even if they are troublesome. In addition, if the user who is browsing the content does not notice the link, the user enters a search keyword in the search window, so that the trouble of searching cannot be reduced.

  The present application has been made in view of the above, and an object of the present invention is to provide an information display program, an information display method, an information display device, and an information providing device that can reduce the trouble of searching.

  An information display program according to the present application causes a computer to execute an acquisition procedure and a display processing procedure. The obtaining step obtains contents. The display processing procedure displays the search window in a state where a search keyword for searching for other content related to the content is input when the content acquired in the acquisition procedure is displayed on a display unit. Display on the section.

  According to an aspect of the embodiment, it is possible to provide an information display program, an information display method, an information display device, and an information providing device that can reduce the trouble of searching.

FIG. 1 is a diagram illustrating an example of an information display process according to the embodiment. FIG. 2 is a diagram illustrating a configuration example of the information processing system according to the embodiment. FIG. 3 is a diagram illustrating a configuration example of the information providing apparatus according to the embodiment. FIG. 4 is a diagram illustrating an example of information included in a search log database according to the embodiment. FIG. 5 is a diagram illustrating an example of information included in the user information database according to the embodiment. FIG. 6 is a diagram illustrating a configuration example of the terminal device according to the embodiment. FIG. 7 is a diagram (part 1) illustrating a display process in the terminal device according to the embodiment. FIG. 8 is a diagram (part 2) illustrating a display process in the terminal device according to the embodiment. FIG. 9 is a diagram (part 3) for explaining the display process in the terminal device according to the embodiment. FIG. 10 is a flowchart illustrating an example of a process of the terminal device according to the embodiment. FIG. 11 is a flowchart illustrating an example of a process of the information providing apparatus according to the embodiment. FIG. 12 is a diagram illustrating an example of a hardware configuration of a computer that executes a program.

  Hereinafter, embodiments for implementing an information display program, an information display method, an information display device, and an information providing device according to the present application (hereinafter, referred to as “embodiments”) will be described in detail with reference to the drawings. The embodiment does not limit the information display program, the information display method, the information display device, and the information providing device according to the present application.

[1. Information display processing)
FIG. 1 is a diagram illustrating an example of an information display process according to the embodiment. In FIG. 1, an information display process is executed by a terminal device 2 which is an example of an information display device. The information display process is a process of displaying the content provided from the information providing device 1 on the terminal device 2.

  The information providing device 1 is communicably connected to the terminal device 2 via a network, and provides the first content and the second content to the terminal device 2 in response to a distribution request from the terminal device 2. Further, the information providing device 1 selects a search keyword related to the first content or the like, and transmits information of the search keyword to the terminal device 2 as search target information. In the following example, the first content is a content including text, for example, an article such as a news or a blog. The second content is a content that includes a title and an image of the first content, and also includes link information for transition to the first content.

  The terminal device 2 is a smart device such as a smartphone or a tablet terminal, and is a portable terminal device that can communicate with an arbitrary server device via a wireless communication network such as 3G (Generation) or LTE (Long Term Evolution). is there. The terminal device 2 employs a touch panel. The user U of the terminal device 2 can perform various operations by touching the display surface 80 (hereinafter, referred to as a screen 80) of the display unit 33 with a finger or a stylus. The terminal device 2 is not limited to a smart device, and may be an information processing device such as a notebook PC (Personal Computer), a desktop PC, a mobile phone, or a PDA (Personal Digital Assistant).

  When the user U performs an operation for acquiring content by touching the screen 80, the terminal device 2 requests the information providing device 1 for content (step S1). Upon receiving a request for content from the terminal device 2, the information providing device 1 selects a search keyword based on information on the requested content and the like, and performs a selection process of selecting the selected search keyword (step S2).

  The information providing device 1 performs a providing process of providing the content requested by the terminal device 2 and the information of the search keyword selected in step S2 (hereinafter, referred to as search target information) to the terminal device 2 (step S3). ). As a result, the content and the search target information are transmitted from the information providing device 1 to the terminal device 2 (step S4).

  Hereinafter, a description will be given assuming that the content requested from the terminal device 2 in step S1 is the first content C11 shown in FIG. In this case, the information providing apparatus 1 uses the text included in the first content C11 to select “actress A”, “hotel B”, “movie C”, “television program E”, or “sunglasses” in the selection process in step S2. For example, words such as "G" are extracted, and one or more words that are likely to be searched among these words can be specified as search keywords.

  For example, if the word “actress A” is most likely to be searched for among the words included in the first content C11, the information providing device 1 can determine “actress A” as a search keyword. In addition, the information providing apparatus 1 determines that the word “movie C” is likely to be searched for together with the word “actress A” among the words included in the first content C11. It can also be determined as a search keyword.

  Note that the information providing apparatus 1 can also determine a search keyword in advance for each content. In this case, the process of step S2 is performed before the terminal device 2 requests the content. The information providing device 1 can also determine a search keyword based on the user U of the terminal device 2. Further, the information providing apparatus 1 determines, as the above-mentioned search keyword, a search keyword that is frequently used by another user who has viewed the first content C11 in the past during or immediately after browsing the first content C11. be able to.

  The terminal device 2 performs an acquisition process of acquiring the first content C11 and the search target information provided from the information providing device 1 (Step S5). Then, the terminal device 2 performs a display process of displaying the first content C11 acquired from the information providing device 1 on the screen 80 of the display unit 33 (Step S6). As a result, the screen 80 of the display unit 33 enters the first state shown in FIG. On the screen 80 in the first state, the search content C30 is displayed together with the first content C11. The search content C30 includes a search window C31 in which a search keyword is input, and a search button C32 for transmitting a search query including the search keyword input in the search window C31 to a search server (not shown).

  Thereafter, when the user U scrolls the first content C11 by a scroll operation, the terminal device 2 changes the area of the first content C11 displayed on the screen 80 like the screen 80 in the second state shown in FIG. Change (step S7).

  Then, when there is a further scroll operation by the user U, the terminal device 2 further moves the first content C11 from the screen 80 in the second state shown in FIG. 1, as shown in the screen 80 in the third state shown in FIG. 1. Then, the first content C11 is moved out of the screen 80 of the display unit 33. When the first content C11 is outside the screen 80 of the display unit 33, the terminal device 2 causes the search keyword to be input to the search window C31 of the search content C30 based on the search target information acquired from the information providing device 1. The state is displayed on the display unit 33 (step S8). On the screen 80 in the third state shown in FIG. 1, a search window C31 in which “actress A movie C” which is a text related to the first content C11 is input as a search keyword is displayed.

  In the example described above, the terminal device 2 displays the search keyword on the display unit 33 when the entire first content C11 is outside the screen 80 of the display unit 33. When a part of the first content C11 is outside the screen 80 of the display unit 33, the search keyword can be displayed on the display unit 33. This is because, even when the entire first content C11 does not go outside the screen 80 of the display unit 33, for example, the user U may have finished browsing the first content C11. This is because the user U may want to search while browsing one content C11.

  As described above, the terminal device 2 searches for a content related to the first content C11 when a part or the entirety of the first content C11 is outside the screen 80 of the display unit 33 due to the scroll operation of the user U. A search window C31 in which a search keyword is input is displayed on the display unit 33. Therefore, when the user U who is browsing or has finished browsing the first content C11 wants to search for a content related to the first content C11, it is possible to save the trouble of inputting a search keyword in the search window C31.

  In addition, when the user U who has viewed the first content C11 performs an operation of returning to the previous display content by operating the return button 81 on the screen 80 in the third state, the terminal device 2 uses the information providing device. Based on the search target information acquired from No. 1, a search window C31 is displayed in which a search keyword for searching for content related to the viewed first content C11 has been input (step S9).

  For example, when the user U operates the return button 81 after browsing the first content C11 as in the third state shown in FIG. 1, the screen 80 of the display unit 33 displays the fourth state shown in FIG. Screen 80 is displayed. On the screen 80 in the fourth state, a plurality of second contents C21, C22, C23, and C24 are displayed, but the text related to the first content C11 is input to the search window C31 as a search keyword.

  As described above, the terminal device 2 displays the search window C31 in which the search keyword for searching for the content related to the first content C11 that the user U has finished browsing has been input to the plurality of second content C21, It can be displayed on the screen 80 on which C22, C23, and C24 are displayed. Therefore, when the user U who browses the first content C11 wants to search for the content related to the first content C11, it is possible to save the trouble of inputting the search keyword in the search window C31. Further, the user U can perform a search without re-viewing the first content C11. The screen 80 in the fourth state is, for example, a top page screen for displaying content provided by the information providing apparatus 1, and is also called a home screen.

  Similarly, when the user U operates the return button 81 on the screen 80 in the second state illustrated in FIG. 1, the terminal device 2 receives a search keyword for searching for a content related to the first content C11. The state search window C31 may be displayed on the screen 80 on which the plurality of second contents C21, C22, C23, and C24 are displayed.

  The second content C21 includes link information for transitioning to the first content C11. When the second content C21 is selected, the terminal device 2 displays the first content C11 on the display unit 33. To be displayed. Similarly, the second content C22 includes link information for transition to the first content C12 (not shown), and the second content C23 includes link information for transition to the first content C13 (not shown). Link information is included.

  Further, the search target information may include a plurality of search keywords including one or more words or character strings. In this case, the terminal device 2 can switch a search keyword to be input to the search window C31 from a plurality of search keywords included in the search target information based on a predetermined condition.

  For example, the terminal device 2 can switch the search keyword input to the search window C31 every predetermined time. In addition, the terminal device 2 displays the browsing speed (for example, scroll speed) and the browsing time (for example, the time from the start of displaying the first content C11 to the operation of the return button 81) of the first content C11 by the user U. ) Can be selected from a plurality of search keywords.

  In the example described above, the terminal device 2 displays one search window C31 when displaying the first content C11, but may display a plurality of search windows C31. In this case, the terminal device 2 can display the plurality of mutually different search keywords in a state where the search keywords are input to the corresponding search window C31 among the plurality of search windows C31.

  In the example described above, the terminal device 2 enters a state in which the search keyword is input to the search window C31 of the search content C30 fixed at the uppermost position of the screen 80, but the terminal device 2 is located at the end position in the area of the first content C11. A search content different from the search content C30 can be arranged at the subsequent position.

  Further, when the amount of text included in the first content C11 is large, the information providing apparatus 1 divides the text included in the first content C11, and performs a search keyword for each divided text (hereinafter, referred to as a divided text). Can also be determined. In this case, the terminal device 2 enters a state where a search keyword for searching for content related to the divided text is input to the search window C31 when a part or all of each of the divided texts is out of the screen 80. Can also.

  Further, when the first content C11 is displayed on the screen 80 of the display unit 33, the terminal device 2 enters a state in which a search keyword for searching for a content related to the first content C11 is input to the search window C31. You can also. That is, the terminal device 2 displays the first content C11 on the first content C11 regardless of whether or not the user U has performed the scroll operation, at a timing when the first content C11 is displayed on the display unit 33 or after a predetermined time from the display on the first content C11. A search keyword for searching for related content can be entered in the search window C31.

  Note that, in the example described above, an example in which the first content C11 is displayed has been described, but the terminal device 2 can perform the same processing when displaying the first content C12 and C13. Hereinafter, when each of the first contents C11, C12, and C13 is shown without being distinguished, it is described as a first content C10, and when each of the second contents C21, C22, and C23 is shown without being distinguished, the second content C20 is shown. May be described.

[2. Information processing system]
FIG. 2 is a diagram illustrating a configuration example of the information processing system according to the embodiment. As shown in FIG. 2, the information processing system 100 according to the embodiment includes an information providing device 1 and a plurality of terminal devices 2.

  The information providing device 1 and the plurality of terminal devices 2 are communicably connected to each other via a network 3 by wire or wirelessly. The network 3 is, for example, a LAN (Local Area Network) or a WAN (Wide Area Network) such as the Internet.

[2.1. Information providing device)
FIG. 3 is a diagram illustrating a configuration example of the information providing apparatus according to the embodiment. As shown in FIG. 3, the information providing device 1 includes a communication unit 11, a storage unit 12, and a control unit 13.

  The communication unit 11 is realized by, for example, an NIC (Network Interface Card). The communication unit 11 is connected to the network 3 by wire or wirelessly, and transmits and receives information to and from the terminal device 2.

  The storage unit 12 is realized by, for example, a semiconductor memory element such as a random access memory (RAM) or a flash memory, or a storage device such as a hard disk or an optical disk. Further, the storage unit 12 stores a search log database 14, a user information database 15, and a content database 16.

  The search log database 14 includes a search log that is a history of web search. More specifically, the search log database 14 includes, as a search log, a history of a web search executed using an arbitrary search engine of a search server (not shown).

  FIG. 4 is a diagram illustrating an example of information included in a search log database according to the embodiment. As shown in FIG. 4, the search log database 14 includes information in which search keywords, dates, and the like are associated with each other. The search log database 14 includes, as a search log, any information related to a web search (for example, information on the user U who has performed a web search) in addition to the information illustrated in FIG.

  For example, “search keyword” illustrated in FIG. 4 is information indicating a search keyword used for a web search. The “date and time” is information indicating the date and time when the web search was executed. For example, in the example shown in FIG. 4, a search log indicating that the web search using the search keyword “actress A movie C” was executed on “2018/9/20/12 12:00” is included. Further, in the example shown in FIG. 4, a search log indicating that the web search using the search keyword “hotel B” was executed at the date and time “2018/9/20/12: 01” is included.

  The user information database 15 shown in FIG. 3 includes information on the user U of the terminal device 2. FIG. 5 is a diagram illustrating an example of information included in the user information database according to the embodiment. As shown in FIG. 5, the user information database 15 has information in which “terminal ID”, “user ID”, “demographic attribute”, “psychographic attribute”, and “action history” are associated with each other. Is included.

  “Terminal ID” is the terminal ID of the terminal device 2. “User ID” is information on an identifier for identifying the user U. "Demographic attribute" indicates demographic attribute information of the user U. Such “demographic attributes” are classified into attribute categories such as “sex” and “age” of the user U, for example. The information on the sex of the user U is set in “sex”, and the information on the age of the user U is set in “age”. Although not shown, the “demographic attribute” includes various attribute categories such as the annual income, address, occupation, and educational background of the user U.

  The “psychographic attribute” is information indicating the value, lifestyle, personality, preference, and the like of the user U. Such "psychographic attributes" are classified into attribute categories such as "clothes", "travel", and "clock". In the example illustrated in FIG. 5, “1” is set for each attribute category when the preference of the user U is relatively high, and “0” is set for other cases. If you dislike it, you may set "-1". Further, a value corresponding to the degree of preference of the user U may be set for each attribute category.

  Although not shown, the “psychographic attribute” may include various attribute categories such as economy, politics, baseball, soccer, other sports, sweets, personal computers, white goods, and furniture. The “action history” is information on the action history of the user U. For example, the content viewed by the user U (for example, information on the web content accessed by the user U) and the information performed by the user U Web search information (for example, search keywords, etc.).

  The content database 16 illustrated in FIG. 3 includes a plurality of contents such as the first content C10 and the second content C20 described above. For example, the content database 16 includes, as information for forming these contents, for example, an HTML (HyperText Markup Language) file or an XML (Extensible Markup Language) file that forms a web page, a text displayed on the web page, Information such as a still image and a moving image can be stored. When a dedicated application is mounted on the terminal device 2, the content stored in the content database 16 may be content for the dedicated application.

  The control unit 13 is realized by, for example, executing various programs stored in the storage unit 12 using a RAM as a work area by a CPU (Central Processing Unit) or an MPU (Micro Processing Unit). The control unit 13 is realized by an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array).

  As illustrated in FIG. 3, the control unit 13 includes an acquisition unit 21, a reception unit 22, a selection unit 23, and a provision unit 24, and realizes or executes information processing functions and operations described below. . Note that the internal configuration of the control unit 13 is not limited to the configuration illustrated in FIG. 3 and may be another configuration as long as the configuration performs information processing described below. Further, the connection relationship between the processing units included in the control unit 13 is not limited to the connection relationship illustrated in FIG. 3 and may be another connection relationship.

  The acquisition unit 21 collects search logs. For example, the obtaining unit 21 collects various logs related to web search, and obtains a search log from the collected logs. Then, the acquisition unit 21 stores the acquired search log in the storage unit 12. For example, the acquisition unit 21 adds a search log related to a web search executed using an arbitrary search engine used in a search server (not shown) or the like to the search log database 14.

  The receiving unit 22 receives the submission of the content to be distributed. For example, when receiving the content to be distributed, such as news, the receiving unit 22 adds the received content to the content database 16 of the storage unit 12. The receiving unit 22 receives a distribution request from the terminal device 2.

  When the receiving unit 22 receives a distribution request for the first content C10 from the terminal device 2, the selecting unit 23 performs distribution from the terminal device 2 from among the plurality of first contents C10 stored in the storage unit 12. The first content C10 according to the request is selected. Further, when the distribution request for the second content C20 from the terminal device 2 is received by the reception unit 22, the selection unit 23 selects the terminal device 2 from the plurality of second contents C20 stored in the storage unit 12. Of the second content C20 according to the distribution request of the above.

  Furthermore, when the distribution request for the first content C10 from the terminal device 2 is received by the receiving unit 22, the selection unit 23 selects the first content C10 to be distributed (hereinafter, may be referred to as target content). Analyze and specify information that satisfies predetermined conditions. For example, the selection unit 23 analyzes the target content and calculates the possibility of performing a web search using each piece of information included in the target content as a search keyword (hereinafter, referred to as search possibility).

  For example, the selection unit 23 extracts a word included in the target content by using a technique such as morphological analysis. The selection unit 23 can search for each extracted word (hereinafter referred to as an extracted word) based on information included in the search log database 14 and the user information database 15 stored in the storage unit 12. Calculate gender.

  For example, the selection unit 23 sets the number of times the web search was performed using the extracted word as the search keyword, the date and time the web search was performed, the number of occurrences in the target content, and the word related to the extracted word as the search keyword. The search possibility is calculated for each extracted word based on the number of times the web search is performed, the attribute of the user U, the action history, and the like. For example, based on the search log database 14, the selection unit 23 can increase the value of the search possibility for an extracted word in which the number of times the web search is performed is larger.

  In addition, for example, in a content such as news, the position where an important word is arranged tends to be biased. Therefore, the selection unit 23 determines which of the target contents such as whether the extracted word is included in the title, whether the extracted word is included in the title and the main word, and whether the extracted word is included in the same paragraph a plurality of times. The search possibility can be calculated according to whether the extracted word is arranged at the position.

  In addition, it is predicted that the position where an important word is arranged differs between the case where the content is sports-related content and the case where the content is entertainment-related content. Therefore, the selection unit 23 can calculate the search possibility in accordance with the attribute of the target content and the position where the extracted word is located. That is, the selection unit 23 can calculate the searchability in accordance with the importance of the position where the extracted word is located.

  Further, the selection unit 23 can calculate the search possibility based on whether or not the content of the target content and each extracted word are related. In addition, the selection unit 23 can calculate the search possibility based on the number of times each extracted word appears in the target content.

  In addition, the selection unit 23 can calculate the search possibility based on whether each extracted word is a so-called buzz word. For example, the selection unit 23 can calculate the search possibility based on the number of times that a web search using each extracted word as a search keyword is performed per unit time. Further, the selection unit 23 can calculate the search possibility based on the number of postings including each extracted word on an SNS (Social Networking Service), a microblog, or the like. In addition, the selection unit 23 can correct the search possibility in consideration of whether or not the extracted word is an exclusion word that is not a search keyword, whether or not the extracted word is an essential word that is a search keyword.

  In addition, the selection unit 23 may perform, for example, a search used for a web search when a plurality of users U who have browsed the target content in the past browse the target content (for example, during or immediately after browsing. The same applies to the following). Keywords can be specified. Then, the selection unit 23 determines the value of the search possibility, such as the same extracted word as the word included in the specified search keyword or the extracted word that is highly relevant to the specified search keyword, among the information included in the target content. It can be higher.

  Further, the selection unit 23 can specify a search keyword used in a web search when the user U having the same attribute as the user U who browses the target content browses the target content. Then, the selection unit 23 sets the searchability value of the same extracted word or the highly relevant extracted word as the word included in the specified search keyword among the information included in the target content to a higher value. it can.

  Further, the selection unit 23 can search for any information such as a search log, a position including an extracted word, an attribute of the target content, an attribute of the user U, and an action history of the user U as a feature (feature amount). Learning of a model for calculating gender is performed for each word, and the possibility of performing a web search can be calculated for each extracted word using the model for each learned word.

  As described above, the selection unit 23 calculates the search possibility of each extracted word based on the search log, the content of the target content, the type of the target content, and any information such as the attribute and the action history of the user U.

  The selection unit 23 selects information for displaying a search keyword in a search window from information included in target content to be distributed. For example, the selection unit 23 selects one or more words that have the highest searchability value calculated for each word or words that are larger than a predetermined threshold. Then, the selection unit 23 generates one or more selected words (hereinafter, referred to as selected words) as first search information, and outputs the generated first search information to the providing unit 24.

  In addition, the selection unit 23 divides the text included in the target content into two or more based on a predetermined division condition, and for each divided text that is the divided text, the word or the predetermined word having the highest searchability value. Can be selected as selected words. The predetermined division condition includes, for example, the number of characters and the number of paragraphs. The selection unit 23 can divide the text included in the target content so that the number of characters and the number of paragraphs included in each divided text fall within a predetermined range.

  In addition, the selection unit 23 extracts, from the search log, a word in which the web search is frequently performed together with the selected word, and selects a word included in the target content from the extracted words as the second search information. Then, the selecting unit 23 outputs the selected second search information to the providing unit 24.

  For example, when a plurality of users U who browsed the target content in the past browsed the target content, the selection unit 23 was used together with the selected word among the plurality of words used for the web search together with the selected word. One or more words having a large number of times can be specified as the second search information.

  The selection unit 23 can also select the second search information based on the attribute of the user U who has executed the web search, the attribute of the user U who starts browsing the target content, and the like. For example, when a plurality of users U having the same attribute as the user U who browses the target content browse, the selecting unit 23 uses the selected word together with the selected word among the plurality of words used in the web search. A word with a large number of occurrences can be selected as the second search information.

  When the text included in the target content is divided, the selection unit 23 can select one or more first search information and one or more second search information for each divided text.

  The providing unit 24 transmits the search target information including the one or more first search information and the one or more second search information selected by the selection unit 23 to the terminal device 2 via the network 3 together with the first content C10. I do. Note that the selection unit 23 can also transmit to the terminal device 2 the search target information including only the first search information that does not include the second search information.

  Note that the selection unit 23 can also select a search keyword as search target information without analyzing text included in the target content. For example, the selection unit 23 stores information on a search keyword that is used most frequently among search keywords used by a plurality of users U who have browsed the target content in the past when browsing the target content. Can be selected as search target information. In addition, the selection unit 23 is a search keyword that is used most frequently among search keywords used for search when a plurality of users U having the same attribute as the user U who browses the target content browsed. Can be selected as the information of the search target information.

[2.2. Terminal device)
Next, the configuration of the terminal device 2 according to the embodiment will be described with reference to FIG. FIG. 6 is a diagram illustrating a configuration example of the terminal device according to the embodiment. As shown in FIG. 6, the terminal device 2 includes a communication unit 31, an input unit 32, a display unit 33, a physical sensor 34, a storage unit 35, and a control unit 36.

  The communication unit 31 is realized by, for example, an NIC or the like. The communication unit 31 is connected to the network 3 by wire or wirelessly, and transmits and receives information to and from the information providing apparatus 1.

  The input unit 32 is an input device that receives various operations from the user U. For example, the input unit 32 is realized by a keyboard, a mouse, operation keys, and the like. The display unit 33 is a display device for displaying various information. For example, the display unit 33 is realized by a liquid crystal display or the like. When a touch panel is used for the terminal device 2, the input unit 32 and the display unit 33 are integrated.

  The physical sensor 34 is a sensor that detects a physical state of the terminal device 2. For example, the physical sensor 34 is a gyro sensor that measures the inclination of the terminal device 2 in three axial directions. Note that the physical sensor 34 is not limited to a gyro sensor, and any sensor such as an acceleration sensor, a temperature sensor, a volume sensor, and a brightness sensor can be used.

  The storage unit 35 is realized by, for example, a semiconductor memory device such as a RAM or a flash memory, or a storage device such as a hard disk or an optical disk. The storage unit 35 can store, for example, the first content C10 and the second content C20 obtained by the control unit 36 from the information providing device 1, and stores the search target obtained by the control unit 36 from the information providing device 1. Information and the like can be stored.

  The control unit 36 is realized by, for example, executing various programs stored in a storage device inside the terminal device 2 using a RAM as a work area by a CPU, an MPU, or the like. For example, this program corresponds to an application program (an example of an information display program) that causes the terminal device 2 to execute various processes related to the information display process illustrated in FIG. The control unit 36 is realized by, for example, an integrated circuit such as an ASIC or an FPGA.

  As illustrated in FIG. 7, the control unit 36 includes an operation reception unit 41, an acquisition unit 42, and a display processing unit 43, and implements or executes functions and operations of information processing described below. The internal configuration of the control unit 36 is not limited to the configuration illustrated in FIG. 6, and may be another configuration as long as the configuration performs information processing described below. Note that the application program including the information display program may be realized by the control unit 36 having the functions exhibited by the operation receiving unit 41, the obtaining unit 42, and the display processing unit 43.

  The operation receiving unit 41 receives the operation of the user U received via the input unit 32. For example, the operation receiving unit 41 receives an operation on the second content C20 performed by the user U on the input unit 32, and outputs link information (for example, a URL of the first content C10) included in the second content C20. Output to the acquisition unit 42. Further, the operation receiving unit 41 outputs the content of the operation of the user U such as a scroll operation and a tap operation received via the input unit 32 to the display processing unit 43.

  The acquisition unit 42 acquires content and search target information from the information providing device 1. For example, the acquisition unit 42 may request the display of the first content C10 by the operation of the user U (for example, the case where the second content C20 is selected by the operation of the user U, the URL of the first content C10). Is transmitted), a distribution request including the URL of the first content C10 is transmitted to the information providing apparatus 1 to obtain the first content C10 and the search target information from the information providing apparatus 1. Further, the acquisition unit 42 acquires the second content C20 from the information providing device 1 when the display of the second content C20 is requested by the operation of the user U.

  In addition, when the search button C32 (see FIG. 1) is operated by the user U in a state where the search keyword is input to the search window C31 (see FIG. 1), the acquisition unit 42 inputs the search keyword to the search window C31. The search query including the search keyword is transmitted to a search server (not shown). The obtaining unit 42 can obtain, from the search server, search result content (for example, web content indicating a search result such as a search result page) corresponding to the search query.

  The display processing unit 43 causes the display unit 33 to display the first content C10 and the second content C20 acquired from the information providing device 1. In addition, when the first content C10 is displayed on the display unit 33, the display processing unit 43 displays a search window C31 in which a search keyword has been input based on the search target information acquired by the acquisition unit 42. 33 is displayed.

  7 to 9 are views for explaining display processing in the terminal device according to the embodiment. Although FIGS. 7 to 9 show the first content C11 as an example of the first content C10, the same processing is performed on the first content C10 other than the first content C11.

  On the screen 80 in the first state shown in FIG. 7, the first content C11 is displayed. In this state, the end position (lower end position) of the first content C11 is not displayed. When the user U performs a scroll operation from the screen 80 in the first state, the display processing unit 43 sets the area of the first content C11 displayed on the screen 80 like the screen 80 in the second state shown in FIG. To change. Note that, on the screen 80 in the second state, the third content C50 including text in which link information to content related to the first content C11 is set is displayed next to the first content C11.

  Then, when the display processing unit 43 determines that the first content C11 is outside the screen 80 due to a change in the display content of the screen 80 by the scroll operation of the user U from the screen 80 in the second state illustrated in FIG. Like the screen 80 in the third state shown in FIG. 7, the search keyword is displayed on the display unit 33 in a state where the search keyword “actress A movie C” has been input to the search window C31. This allows the user U to save the trouble of inputting a search keyword in the search window C31 when the user U wants to search for a content related to the first content C11 after finishing browsing the first content C11.

  When the search button C32 is operated by the user U on the screen 80 in the third state shown in FIG. 7, the acquisition unit 42 generates a search query including the search keyword “actress A movie C” input in the search window C31. The search result is transmitted to a search server (not shown), and search result content indicating a search result corresponding to the search keyword “actress A movie C” is obtained from the search server. The display processing unit 43 causes the display unit 33 to display the search result content acquired by the acquisition unit 42.

  Further, when the user U operates the return button 81 on the screen 80 in the third state shown in FIG. 7, the display processing unit 43 performs the processing based on the search target information like the screen 80 in the fourth state shown in FIG. Then, the screen 80 on which the search content C40 including the search window C31 in which the search keyword “actress A movie C” is input by the first search information “actress A” and the second search information “movie C” is displayed. It is displayed on the unit 33.

  When the search button C42 is operated by the user U on the screen 80 in the fourth state shown in FIG. 7, the acquisition unit 42 generates a search query including the search keyword “actress A movie C” input in the search window C31. A search result content is transmitted to a search server (not shown) and indicates a search result corresponding to the search keyword “actress A movie C”. The display processing unit 43 causes the display unit 33 to display the search result content acquired by the acquisition unit 42. Thus, the user U enters the search keyword in the search window C31 when the user transits to another screen after browsing the first content C11 and wants to search for the content related to the first content C11. The trouble of inputting can be saved.

  In the example described above, the display processing unit 43 causes the display unit 33 to display the same search keyword in the search window C31 on the screen 80 in the third state and the screen 80 in the fourth state. Different search keywords can be displayed on the display unit 33 between the screen 80 and the screen 80 in the fourth state in a state where the search keywords are input to the search window C31.

  In addition, when the user U operates the return button 81 on the screen 80 in the second state, the display processing unit 43 performs the search keyword “actress A” based on the first search information “actress A” included in the search target information. May be displayed on the display unit 33 on which the search content C40 including the search window C31 in which "" has been input is arranged. In this case, in the search window C31 on the screen 80 in the fourth state shown in FIG. 7, the search keyword "actress A" is input instead of the search keyword "actress A movie C".

  Thus, for example, when it is assumed that the user U views the first content C11 at a high degree (for example, the third state illustrated in FIG. 7), the first search information and the second search information are used. A specific search can be performed, and when the degree of browsing is assumed to be low (for example, the second state illustrated in FIG. 7), a general search can be performed using only the first search information. .

  The display processing unit 43 can cause the display unit 33 to display the search window C31 in a state where a search keyword corresponding to the browsing status of the user U is input by a process other than the example described above. For example, on the screen 80 in the third state, the display processing unit 43 can change the search keyword input to the search window C31 according to the browsing time and the scroll speed of the first content C11 by the user U.

  For example, when the viewing time of the first content C11 by the user U is less than the threshold, the display processing unit 43 can cause the display unit 33 to display the first search information in a state where the first search information is input to the search window C31. When the viewing time of the first content C11 by the user U is equal to or longer than the threshold, the display processing unit 43 displays the first search information and the second search information on the display unit 33 in a state where the first search information and the second search information are input to the search window C31. Can be done. The viewing time of the first content C11 is, for example, a time from the start of the display of the first content C11 to the start of the display of the search window C31, or a button for starting the display of the first content C11 and returning. This is the time until 81 is operated.

  When the scroll speed of the first content C11 by the user U is equal to or higher than the threshold, the display processing unit 43 inputs the first search information to the search window C31. When the scroll speed of the first content C11 by the user U is less than the threshold, the display processing unit 43 displays the first search information and the second search information on the display unit 33 in a state where the first search information and the second search information are input to the search window C31. Can be done.

  When the acquisition unit 42 acquires the search target information for each of the divided texts, the display processing unit 43 enters a search keyword corresponding to the position of the divided text into the search window C31 as shown in FIG. Can be displayed. In the example shown in FIG. 8, the first content C11 includes two divided texts C11A and C11B.

  Specifically, the display processing unit 43 causes the user U to perform a scroll operation from the screen 80 in the first state shown in FIG. 8 so that the divided text C11A is outside the screen 80 as in the screen 80 in the second state shown in FIG. Is displayed on the display unit 33 in a state where the search keyword corresponding to the divided text C11A is input to the search window C31.

  Thereafter, when the user U further scrolls and the divided text C11B goes out of the screen as in the screen 80 in the third state shown in FIG. 8, the display processing unit 43 selects a search keyword corresponding to the divided text C11B. The data is input to the search window C31 and displayed on the display unit 33.

  In the above example, an example in which the text included in the first content C11 is divided into two has been described. However, the display processing unit 43 divides the text included in the first content C11 into three or more, and The search keyword corresponding to the divided text can be displayed on the display unit 33 while being displayed in the search window C31. In addition, when a part of each of the divided texts is outside the screen 80, the display processing unit 43 can also cause the display unit 33 to display a search keyword corresponding to the divided text in a state of being input to the search window C31.

  Further, the display processing unit 43 can cause the display unit 33 to display a further search window at the end position of the first content C11 and a position in the first content C11 in addition to the search window C31. For example, when the user U scrolls from the screen 80 in the first state shown in FIG. 9, the end position of the first content C11 is displayed. At this time, the display processing unit 43 sets the search keyword “actress A movie C” at a position following the end position of the first content C11 based on the search target information, as shown in the screen 80 in the second state of FIG. Can be displayed on the display unit 33 including the search window C41 in a state where is input.

  When the search button C42 is operated by the user U on the screen 80 in the second state of FIG. 9, the acquisition unit 42 does not execute a search query including the search keyword “actress A movie C” input in the search window C31. The search result is transmitted to the illustrated search server to obtain search result contents indicating search results corresponding to the search keyword “actress A movie C”. The display processing unit 43 causes the display unit 33 to display the search result content acquired by the acquisition unit 42.

  When a different search keyword can be input to the search window C31 based on the search target information acquired by the acquisition unit 42, the display processing unit 43 may switch the search keyword input to the search window C31 at predetermined time intervals. it can.

  Further, the display processing unit 43 can also switch the search keyword to be input to the search windows C31 and C41 according to the physical state of the terminal device 2 detected by the physical sensor 34. Note that the physical state of the terminal device 2 is, for example, a state in which the terminal device 2 is shaken by the user U, a state in which the terminal device 2 is moving, an ambient temperature of the terminal device 2, and the like.

  Further, the display processing unit 43 outputs the first content C11 to the first content C11 at a timing when the first content C10 is displayed on the display unit 33 or a predetermined time after the display of the first content C10 irrespective of the scroll operation of the user U. The related search keywords can be displayed on the display unit 33 while being displayed in the search window C31.

[3. Processing flow of terminal device]
Next, a procedure of information processing by the terminal device 2 according to the embodiment will be described. FIG. 10 is a flowchart illustrating an example of a process of the terminal device according to the embodiment.

  As illustrated in FIG. 10, the control unit 36 of the terminal device 2 displays the first content C10 acquired from the information providing device 1 on the display unit 33 based on the operation of the user U (Step S10), and the control unit 36 Determines whether a part or the entirety of the first content C10 is outside the screen 80 by the operation of the user U (step S11). When the control unit 36 determines that part or all of the first content C10 is not outside the screen 80 (step S11: No), the control unit 36 determines whether or not the operation of returning to the previous screen has been performed by the operation of the user U. Is determined (step S12).

  When determining that the return operation has been performed (Step S12: Yes), the control unit 36 displays a state immediately before the state where the first content C10 was displayed on the screen 80 (Step S13). For example, when a return operation is performed on the screen 80 in the second state or the third state shown in FIG. 7, the screen 80 in the fourth state (excluding the state of the search window C31) shown in FIG. I do.

  When the process of step S13 is completed, or when it is determined that part or all of the first content C10 is outside the screen 80 (step S11: Yes), the control unit 36 searches for the first content C10. The keyword is displayed in the search window C31 in a state where it has been input (step S14), and the processing shown in FIG. 10 ends.

[4. Processing flow of information providing device]
Next, a procedure of information processing by the information providing apparatus 1 according to the embodiment will be described. FIG. 11 is a flowchart illustrating an example of processing of the analysis processing device according to the embodiment.

  As shown in FIG. 11, the control unit 13 of the information providing device 1 determines whether or not there is a distribution request for the first content C10 from the terminal device 2 (Step S20). When determining that there is a distribution request for the first content C10 (Step S20: Yes), the control unit 13 generates search target information related to the first content C10 (Step S21), and generates the search target information, The first content C10 corresponding to the distribution request is transmitted to the terminal device 2 (step S22). When the process of step S22 ends or when it is determined that there is no distribution request for the first content C10 (step S20: No), the control unit 13 ends the process illustrated in FIG.

[5. Others)
In the above-described example, the control unit 36 of the terminal device 2 acquires the search target information from the information providing device 1, but performs the same processing as that of the information providing device 1, selects a search keyword, and selects the selected search keyword. The search window C31 or the search window C41 can be displayed on the screen 80 in a state in which is input. That is, the control unit 36 of the terminal device 2 may have a configuration including the selection unit 23.

  Further, in the above-described example, the search target information is generated by the information providing device 1, but the search target information can be generated by an analysis processing device other than the information providing device 1. In this case, for example, the control unit 36 of the terminal device 2 transmits the information of the first content C10 acquired from the information providing device 1 to the analysis processing device. The control unit of the analysis processing device can generate the search target information based on the information of the first content C10 acquired from the terminal device 2 by the same processing as the selection unit 23. Then, the control unit of the analysis processing device transmits the generated search target information to the terminal device 2. The terminal device 2 can display the search keyword related to the first content C10 on the display unit 33 in a state of being displayed in the search window C31 or the search window C41 based on the terminal device 2 acquired from the analysis processing device.

  In addition, when the first content C10 is displayed on the display unit 33 of the terminal device 2, the providing unit 24 of the information providing device 1 displays a search window with a search keyword input to the display unit 33 of the terminal device 2. The terminal device 2 can provide control information for causing the terminal device 2 to perform the control. For example, the providing unit 24 of the information providing apparatus 1 stores, for example, a search keyword (for example, first search information, or first search information and second search information) in an HTML file or an XML file constituting the screen 80 of the display unit 33. ) Is described in the search window C31 of the search content C30, and meta information (an example of control information) is described and transmitted to the terminal device 2. Further, the control unit 13 causes the terminal device 2 to display the search keyword (for example, the first search information or the first search information and the second search information) in a state where the search keyword is input to the search window C31 of the search content C30. A control program (an example of control information) such as a script executed by the terminal device 2 may be transmitted to the terminal device 2. The terminal device 2 can execute such a control program as an example of an information display program.

[6. program〕
The information providing device 1 and the terminal device 2 in the above-described embodiment are realized, for example, by a computer 200 having a configuration as shown in FIG. 12 executing a program. FIG. 12 is a diagram illustrating an example of a hardware configuration of a computer that executes a program. The computer 200 includes a CPU 201, a RAM 202, a read only memory (ROM) 203, a hard disk drive (HDD) 204, a communication interface (I / F) 205, an input / output interface (I / F) 206, and a media interface (I / F). ) 207.

  The CPU 201 operates based on a program stored in the ROM 203 or the HDD 204 and controls each unit. The ROM 203 stores a boot program executed by the CPU 201 when the computer 200 is started, a program depending on hardware of the computer 200, and the like.

  The HDD 204 stores data used by a program executed by the CPU 201 and the like. The communication interface 205 receives data from another device via the network 3 and sends the data to the CPU 201, and transmits the data generated by the CPU 201 to another device via the network 3. The CPU 201 controls the output unit such as the display unit 33 and the printer and the input unit 32 such as a keyboard and a mouse or a touch panel via the input / output interface 206. The CPU 201 acquires data from an input device via the input / output interface 206. Further, the CPU 201 outputs the generated data to an output device via the input / output interface 206.

  The media interface 207 reads a program or data stored in the recording medium 208 and provides the program or data to the CPU 201 via the RAM 202. The CPU 201 loads the program from the recording medium 208 onto the RAM 202 via the media interface 207, and executes the loaded program. The recording medium 208 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc), a PD (Phase Change Rewritable Disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. And so on.

  When the computer 200 functions as the information providing apparatus 1 according to the above-described embodiment, the CPU 201 of the computer 200 executes the information providing program loaded on the RAM 202 to obtain the acquisition unit 21 and the reception unit 22 illustrated in FIG. , The selecting unit 23 and the providing unit 24 are realized. The CPU 201 of the computer 200 reads the information providing program from the recording medium 208 and executes it. However, as another example, the CPU 201 may acquire the program from another device via the network 3.

  Further, when the computer 200 functions as the terminal device 2 according to the above-described embodiment, the CPU 201 of the computer 200 executes the information display program loaded on the RAM 202, thereby obtaining the operation reception unit 41 illustrated in FIG. The functions of the unit 42 and the display processing unit 43 are realized. The CPU 201 of the computer 200 reads the information display program from the recording medium 208 and executes the program. However, as another example, the program may be obtained from another device via the network 3.

[7. effect〕
As described above, the information display program according to the embodiment causes the computer 200 to execute the acquisition procedure and the display processing procedure. In the acquisition procedure, the first content C10 is acquired. In the display processing procedure, when the first content C10 acquired in the acquisition procedure is displayed on the display unit 33, a search is performed in a state where a search keyword for searching for other content related to the first content C10 is input. The window C31 or the search window C41 is displayed on the display unit 33. Thereby, the trouble of searching for the user U who browses the first content C10 can be reduced.

  The display processing procedure is such that when a part or the entirety of the first content C10 is outside the screen 80 of the display unit 33 by scrolling the first content C10, the search keyword is displayed in the search window C31. It is displayed on the unit 33. Thus, the user U who is browsing or has completed browsing the first content C10 can immediately search.

  Further, the display processing procedure is such that, after the first content C10 is displayed, the display returns to the display of the second content C20 (an example of another content) which was displayed immediately before the first content C10 was displayed. A search keyword related to the first content C10 is displayed on the display unit 33 in a state where the search keyword is input to the search window C31. Thus, after the browsing of the first content C10 is completed, if the user is concerned about the first content C10 and wants to perform a search related to the first content C10, the user U can immediately perform the search. it can.

  The display processing procedure causes the display unit 33 to display the search window C31 or the search window C41 in a state where the search keyword selected based on the information of the user U of the first content C10 is input. Thereby, the search window C31 or the search window C41 in a state where an appropriate search keyword corresponding to the user U is input can be displayed on the display unit 33.

  The display processing procedure displays the search window C31 or the search window C41 on the display unit 33 in a state where the search keyword selected based on the viewing time of the first content C10 by the user U of the first content C10 is input. Let it. The search window C31 or the search window C41 in a state where an appropriate search keyword corresponding to the browsing situation of the user U is input can be displayed on the display unit 33.

  Further, the information providing apparatus 1 according to the embodiment includes a selecting unit 23 and a providing unit 24. The selection unit 23 selects a search keyword for searching for another content related to the first content C10 provided to the terminal device 2. The providing unit 24 provides the terminal device 2 with control information for displaying the search window C31 with the search keyword input to the terminal device 2 when the first content C10 is displayed on the terminal device 2. Thereby, the trouble of searching for the user U who browses the first content C10 can be reduced.

  Further, the selection unit 23 selects a search keyword based on a keyword used by another user who has viewed the first content C10 in the past. As a result, a search keyword that is highly likely to be searched can be presented to the user.

  In addition, the selection unit 23 selects a search keyword based on the information of the user U of the terminal device 2, whereby the search keyword appropriate for the user U can be presented to the user.

[8. Others)
The above-described information providing apparatus 1 may be realized by a plurality of server computers, respectively, or may be realized by calling an external platform or the like by an API (Application Programming Interface) or network computing depending on the function. Can be changed flexibly. Further, arrows shown in FIG. 3 and the like are for supplementarily indicating flows of data, control, and the like, and do not deny other flows or limit directions. Further, the above-mentioned “section (section, module, unit)” can be read as “means”, “circuit”, or the like. For example, the acquiring unit can be replaced with an acquiring unit or an acquiring circuit.

  As described above, the present invention has been described using the embodiments, but the technical scope of the present invention is not limited to the scope described in the above embodiments. It is apparent to those skilled in the art that various changes or improvements can be made to the above embodiment. It is apparent from the description of the appended claims that embodiments with such changes or improvements can be included in the technical scope of the present invention.

DESCRIPTION OF SYMBOLS 1 Information provision apparatus 2 Terminal device 11, 31 Communication part 12, 35 Storage part 13, 36 Control part 14 Search log database 15 User information database 16 Content database 21, 42 Acquisition part 22 Reception part 23 Selection part 24 Provision part 32 Input Unit 33 display unit 34 physical sensor 41 operation receiving unit
43 display processing unit 100 information processing system

Claims (10)

An acquisition procedure for acquiring content,
A display process for displaying, on the display unit, a search window in a state where a search keyword for searching for other content related to the content is input when the content acquired in the acquisition procedure is displayed on a display unit; An information display program for causing a computer to execute the steps and. The display processing procedure includes:
When part or all of the content is outside the display surface of the display unit due to the scrolling of the content, the search keyword is displayed on the display unit in a state where the search keyword is input to the search window. The information display program according to claim 1. The display processing procedure includes:
After the content is displayed, when the display returns to the display of another content that was displayed immediately before the content is displayed, the search keyword is displayed on the display unit with the search keyword being input to the search window. The information display program according to claim 1 or 2, wherein: The display processing procedure includes:
The information according to any one of claims 1 to 3, wherein the search window is displayed on the display unit in a state where a search keyword selected based on information of a user of the content is input. Display program. The display processing procedure includes:
The search window in a state where a search keyword selected based on a viewing time of the content by a user of the content is input is displayed on the display unit. Information display program described in. A method of displaying information performed by a computer,
An acquisition step of acquiring content,
A display process for displaying, on the display unit, a search window in a state where a search keyword for searching for another content related to the content is input when the content obtained in the obtaining step is displayed on a display unit; An information display method, comprising: An acquisition unit for acquiring content,
A display process for displaying, on the display unit, a search window in which a search keyword for searching for another content related to the content is input when the content acquired by the acquisition unit is displayed on a display unit; An information display device comprising: A selection unit that selects a search keyword for searching for other content related to the content provided to the information display device,
A providing unit that provides the information display device with information for displaying a search window in a state where the search keyword is input to the information display device when the content is displayed on the information display device. Characteristic information providing device. The selection unit includes:
A search keyword is selected based on a keyword used for a search by another user who is different from a user of the information display device and who has viewed the content in the past. Item 9. The information providing device according to Item 8. The selection unit includes:
The information providing device according to claim 8, wherein a search keyword is selected based on information of a user of the information display device.

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