JP2019149052A - Transaction control device, transaction control method and transaction control program - Google Patents

Abstract

To improve convenience of a service.SOLUTION: A transaction control device comprises a reception part, a transmission part and a notification part. The reception part receives exhibition of merchandise from an exhibitor via a platform for mediating interpersonal transaction. The transmission part transmits assessment request of purchase price for the merchandise received at the reception part to a business operator which can be a purchaser of the merchandise other than the interpersonal transaction. The notification part notifies the purchase price acquired from the business operator based on a state after exhibition of the merchandise to the exhibitor.SELECTED DRAWING: Figure 3

Description

  The present invention relates to a transaction control device, a transaction control method, and a transaction control program.

  In recent years, with the development of communication networks, various services are provided through such communication networks. One example is a service that provides a platform that mediates commercial transactions between individuals.

  As a technology relating to such an inter-individual transaction, there is one in which a broker buys a product when the product has not been sold on the platform for a certain period of time (see, for example, Patent Document 1).

JP 2005-157531 A

  However, the above-described conventional technology has room for improvement in improving the convenience of service. For example, in the above prior art, since the broker has to evaluate the purchase price for all products, the burden on the broker is increased, and the exhibitor is not responsible for the purchase price presented by the broker. If you are not satisfied, you need to go through complicated procedures such as selecting another broker.

  The present application has been made in view of the above, and an object thereof is to provide a transaction control device, a transaction control method, and a transaction control program capable of improving the convenience of service.

  The transaction control apparatus according to the present application includes a reception unit, a transmission unit, and a notification unit. The reception unit receives an item from the exhibitor via a platform that mediates interpersonal transactions. The transmitting unit transmits a purchase price assessment request for the product accepted by the accepting unit to an operator who can be a buyer of the product other than the interpersonal transaction. The notification unit notifies the seller of the purchase price acquired from the business operator based on the state after the product has been exhibited.

  According to one aspect of the embodiment, service convenience can be improved.

FIG. 1 is a diagram illustrating an example of a transaction control process according to the embodiment. FIG. 2 is a diagram illustrating a configuration example of a transaction control system according to the embodiment. FIG. 3 is a block diagram illustrating a configuration example of the transaction control apparatus according to the embodiment. FIG. 4A is a layout example (part 1) of an assessment request. FIG. 4B is a layout example (part 2) of the assessment request. FIG. 5 is a diagram illustrating an example of the determination information. FIG. 6A is a layout example (No. 1) of an operation screen provided by the platform for interpersonal transactions. FIG. 6B is a layout example (part 2) of the operation screen provided by the platform for interpersonal transactions. FIG. 6C is a layout example (No. 3) of the operation screen provided by the platform for interpersonal transactions. FIG. 7 is a diagram illustrating an example of processing for determining a purchase price. FIG. 8 is a diagram illustrating an example of the reference price. FIG. 9 is a flowchart illustrating a processing procedure executed by the transaction control apparatus according to the embodiment. FIG. 10 is a hardware configuration diagram illustrating an example of a computer that realizes the function of the transaction control apparatus.

  Hereinafter, embodiments of a transaction control device, a transaction control method, and a transaction control program according to the present application will be described in detail with reference to the drawings. In addition, this invention is not limited by embodiment shown below. Moreover, in the following embodiment, the same code | symbol is attached | subjected to the same site | part and the overlapping description is abbreviate | omitted.

[1. Example of transaction control processing)
First, an example of a transaction control process according to the embodiment will be described with reference to FIG. FIG. 1 is a diagram illustrating an example of a transaction control process according to the embodiment. In FIG. 1, a series of processes from accepting an item for sale from an exhibitor via an inter-personal transaction platform until the operator purchases the accepted item will be described.

  A transaction control apparatus 100 shown in FIG. 1 is a server apparatus that provides an interpersonal transaction platform. For example, the transaction control apparatus 100 provides the viewer with information related to products that the exhibitor has sent via the platform. Further, the transaction control apparatus 100 performs a process as a so-called intermediary that calculates a brokerage fee generated by mediating a transaction performed between individuals, and exchanges money traded between individuals. .

  In the embodiment, the inter-individual transaction platform refers to a medium for mediating transactions such as a free market site and a free market application provided via a web network. Exhibitors and purchasers (that is, users of flea market sites and flea market apps) can conduct transactions between individuals via platforms such as flea market sites and flea market apps. The platform for interpersonal transactions may be, for example, an auction site or an auction application. In the embodiment, a vehicle such as a car is taken as an example of a product that is sold and sold between individuals via an inter-personal transaction platform.

  An exhibitor E01 shown in FIG. 1 is an example of an exhibitor who sells products on an inter-personal transaction platform. The exhibitor E01 uses the exhibitor terminal 10 to perform a product listing procedure. The exhibitor terminal 10 is an information processing terminal such as a smart phone or a notebook PC (Personal Computer). In the following description, the seller terminal 10 may be read as the seller E01.

  By the way, in the inter-personal transaction, although the exhibitor has exhibited the product, there is a case in which there is no application for purchase from anyone after all and the product remains unsold. In such a case, if the seller wants to dispose of the product, he / she needs to go through complicated procedures such as registering the product for sale again, withdrawing the listing, or searching for a trader who will dispose of the product, such as purchase. is there.

  Therefore, the transaction control apparatus 100 according to the embodiment arranges the sale to the business operator as necessary for the product exhibited for the personal transaction, and sells the business transaction from the personal transaction to the business operator. The procedure was made smooth.

  This makes it possible for the exhibitor E01 to have the purchaser purchase the product without going through complicated procedures even if the exhibited product remains unsold in an interpersonal transaction, thus improving the convenience of the service. Can be made.

  Specifically, first, the transaction control apparatus 100 accepts an item for sale from the exhibitor E01 via the communication network (step S1). In the example shown in FIG. 1, it is assumed that the exhibitor E01 has exhibited a vehicle.

  Thereafter, the transaction control apparatus 100 discloses the exhibition data input by the exhibitor E01 so that it can be viewed by a predetermined user other than the exhibitor E01 via the interpersonal transaction platform (step S2).

  Further, the transaction control apparatus 100 transmits an evaluation request for the purchase price of the product to the purchasers B01 to B03 (step S3). For example, the appraisal request includes the above-described exhibition data, information on the appraisal deadline, the sale price in the inter-person transaction of the same kind of product. For example, the assessment deadline may be the desired sale deadline set by the exhibitor E01 or the deadline set by the transaction control device 100.

  In the present embodiment, since the exhibited product is a vehicle, the same-type product includes the same vehicle type, model year, model, and travel distance. That is, the transaction control device 100 transmits an assessment request including a different selling price to the purchasers B01 to B03 if the travel distance is different even for the same vehicle type.

  In the following, a case will be described in which transaction control device 100 transmits an assessment request to a plurality of purchasers B01 to B03 at once, but an assessment request is individually sent to purchasers B01 to B03. Alternatively, an assessment request can be transmitted to specific purchasers B01 to B03.

  Thereafter, the transaction control apparatus 100 acquires a purchase price based on the assessment request from the purchasers B01 to B03 (step S4). Then, the transaction control device 100 notifies the seller E01 of the purchase price based on the state after the product is listed (step S5). Here, the status after the listing includes, for example, the trend of the viewer for the product in the individual transaction, the acquisition status of the purchase price by the purchasers B01 to B03, the number of days since the product was exhibited, and the like.

  For example, when notifying the purchase price, the transaction control apparatus 100 displays a purchase application button on the exhibitor terminal 10 and notifies the seller E01 of the purchase price when the purchase application button is operated.

  Here, as described above, the transaction control apparatus 100 transmits an assessment request to the plurality of purchasers B01 to B03 in a lump, and among the plurality of purchasers B01 to B03, the most expensive purchase price is sent to the seller. E01 is notified.

  That is, the transaction control device 100 immediately notifies the seller E01 of the purchase price when the seller E01 wishes to sell the item exhibited by the seller E01 to the buyer. At this time, when the purchase application button is operated, the seller terminal 10 displays an acceptance button together with the purchase price.

  When the exhibitor E01 approves the purchase of the product at the presented purchase price, in other words, when the accept button is operated, the transaction control device 100 establishes the settlement of the product, that is, the sales contract.

  In other words, in the transaction control processing according to the embodiment, when the seller E01 has exhibited a product in an interpersonal transaction but wishes to purchase it to a business operator, the purchase price is immediately presented and the product is sold. Is possible. In other words, the transaction control apparatus 100 settles the product when the exhibitor E01 applies for purchase of the product.

  Further, in the transaction control processing according to the embodiment, it is possible to promptly complete the processing up to the settlement described above by requesting an assessment before the exhibitor E01 wishes to purchase from the business operator. It becomes.

  As described above, in the transaction control processing according to the embodiment, the seller E01 sends the seller E01 to the operator by proceeding in parallel with the individual transaction and the assessment by the operator for the product accepted for the exhibition from the seller E01. When the sale is desired, the sale to the operator can be immediately established.

  Further, as described above, the transaction control device 100 transmits an assessment request to the plurality of purchasers B01 to B03 in a lump, and the highest purchase price among the plurality of purchasers B01 to B03 is sent to the exhibitor E01. Notice. As a result, the exhibitor E01 can purchase the product at a higher price.

  Therefore, according to the transaction control process according to the embodiment, the convenience of the service can be improved.

[2. Configuration of transaction control system 1]
Next, the configuration of the transaction control system 1 according to the embodiment will be described with reference to FIG. FIG. 2 is a diagram illustrating a configuration example of the transaction control system 1 according to the embodiment. As illustrated in FIG. 2, the transaction control system 1 according to the embodiment includes an exhibitor terminal 10, a purchaser device 20, a viewer terminal 30, and a transaction control device 100. These various devices are communicably connected via a communication network N by wire or wireless. Moreover, the number of each apparatus contained in the transaction control system 1 shown in FIG. 2 is not restricted to what was illustrated. For example, the transaction control system 1 may include a plurality of exhibitor terminals 10.

  The exhibitor terminal 10 is an information processing terminal such as a mobile phone including a smartphone, a tablet terminal, a desktop PC (Personal Computer), a notebook PC, or a PDA (Personal Digital Assistant). The exhibitor terminal 10 also includes a wearable device that is an eyeglass-type or clock-type information processing terminal.

  The exhibitor terminal 10 acquires various types of information and transmits the acquired information according to an operation by the exhibitor E01 and a function of the exhibitor terminal 10 (for example, a function for executing an application for using the platform). To do. For example, the exhibitor terminal 10 accesses the platform provided by the transaction control apparatus 100 via the communication network N, and executes a procedure for listing products on the platform. Specifically, the exhibitor terminal 10 transmits the exhibition information necessary for the exhibition to the platform (that is, the transaction control device 100).

  The purchaser device 20 is realized by a server device. Further, like the exhibitor terminal 10, the purchaser apparatus 20 can also be realized by a mobile phone including a smartphone, a tablet terminal, an information processing terminal such as a desktop PC, a notebook PC, or a wearable device. It is.

  The purchaser device 20 acquires various types of information according to operations by the purchasers B01 to B03 and functions of the purchaser device 20, and generates and transmits information according to the acquired information. For example, the purchaser apparatus 20 acquires, through the communication network N, the exhibition information related to the product that the exhibitor E01 has sent from the transaction control device 100, and an assessment request for the purchase price of the product. Further, when the purchaser apparatus 20 acquires the assessment request, the purchaser apparatus 20 calculates the purchase price of the product based on the exhibition information and transmits it to the transaction control apparatus 100. Further, the purchaser apparatus 20 transmits the product corresponding to the exhibition information and the past assessed price and purchase price of similar products of the product to the transaction control device 100.

  Similar to the exhibitor terminal 10, the viewer terminal 30 is realized by a mobile phone including a smartphone, an information processing terminal such as a tablet terminal, a desktop PC, a notebook PC, or a wearable device.

  The browser terminal 30 acquires various types of information and transmits the acquired information according to the operation by the viewer and the function of the browser terminal 30 (for example, the function of executing an application for using the platform). . For example, the viewer terminal 30 accesses the platform provided by the transaction control apparatus 100 via the communication network N, and acquires the exhibition information of the products provided from the platform. In addition, the browser terminal 30 executes processing such as procedures related to purchase of products on the platform. Specifically, for example, the viewer terminal 30 transmits to the platform (that is, the transaction control device 100) a request to execute a chat function for realizing a business negotiation regarding purchase of a product with the seller terminal 10.

  As described above, the transaction control apparatus 100 transmits the exhibition data related to the products exhibited from the exhibitor E01 via the inter-personal transaction platform to a business operator who can be a product taker such as the purchasers B01 to B03.

  Specifically, the transaction control device 100 collects the products sent from the exhibitor E01 via the inter-personal transaction platform to the purchasers B01 to B03 collectively based on the exhibition information registered by the exhibitor E01. Submit a price assessment request.

  In the embodiment, the transaction control apparatus 100 is described as providing a platform. However, the platform may be provided from an apparatus different from the transaction control apparatus 100. For example, the platform may be provided from a web server or the like managed by an administrator associated with the transaction control apparatus 100.

[3. Configuration of Transaction Control Device 100]
Next, the structural example of the transaction control apparatus 100 is demonstrated using FIG. FIG. 3 is a block diagram illustrating a configuration example of the transaction control apparatus 100 according to the embodiment. In FIG. 3, only components necessary for the description of the transaction control apparatus 100 are shown, and descriptions of general components are omitted.

  As illustrated in FIG. 3, the transaction control apparatus 100 includes a communication unit 110, a storage unit 120, and a control unit 130. The transaction control device 100 includes an input unit (for example, a keyboard and a mouse) that receives various operations from an administrator who uses the transaction control device 100, and a display unit (for example, a liquid crystal display) that displays various types of information. ).

(About the communication unit 110)
The communication unit 110 is realized by, for example, a NIC (Network Interface Card). The communication unit 110 is connected to the communication network N in a wired or wireless manner, and transmits / receives information to / from the exhibitor terminal 10, the purchaser apparatus 20, and the viewer terminal 30 via the communication network N.

(About the storage unit 120)
The storage unit 120 is realized by, for example, a semiconductor memory device such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. In the example of FIG. Action history information 122, determination information 123, and feedback information 124 are stored.

(About exhibition information 121)
The exhibition information 121 is information relating to the product exhibited by the seller E01. For example, if the product is a vehicle, the exhibition information 121 includes image data obtained by imaging the vehicle, the vehicle name of the vehicle, the specification of the vehicle, the desired sales deadline designated by the exhibitor E01, the sales price, and the like. The exhibition information 121 can be appropriately updated based on update data input by the exhibitor E01 via the platform.

(About the action history information 122)
The action history information 122 is information related to a visitor's action history with respect to a browsing page related to the product exhibited by the seller E01, and includes, for example, PV (Page View), CTR (Click Through Rate), browsing time, withdrawal rate, and the like. It is.

(About judgment information 123)
The determination information 123 is information related to a determination process for determining information indicating a state after the product is listed, and includes a threshold value used in the determination process. A specific example of the determination process will be described later with reference to FIG.

(About feedback information 124)
The feedback information 124 includes a sale price in an individual transaction of a product that has been exhibited in the past by the transaction control device 100, a purchase price assessed by the purchasers B01 to B3, and the like. The feedback information 124 is information fed back to the purchasers B01 to B03 and the seller E01 when the purchasers B01 to B03 and the seller E01 determine the purchase price and the desired sale price.

(About the control unit 130)
The control unit 130 is a controller, for example, a program (transaction control program) stored in a storage device inside the transaction control apparatus 100 by a CPU (Central Processing Unit), an MPU (Micro Processing Unit), or the like. (Corresponding to an example) is implemented by using the RAM as a work area. The control unit 130 is, for example, a controller, and is realized by an integrated circuit such as an application specific integrated circuit (ASIC) or a field programmable gate array (FPGA).

  As shown in FIG. 3, the control unit 130 includes a reception unit 131, an acquisition unit 132, a transmission unit 133, a notification unit 134, a settlement unit 135, and a proposal unit 136. Information described below Implement or execute a processing function or action. Note that the internal configuration of the control unit 130 is not limited to the configuration illustrated in FIG. 3, and may be other configurations as long as the information processing described below can be performed. Further, the connection relationship between the processing units included in the control unit 130 is not limited to the connection relationship illustrated in FIG. 3, and may be another connection relationship.

(About the reception unit 131)
The accepting unit 131 accepts the listing of the product from the exhibitor E01 via the platform that mediates the transaction between individuals, and stores the exhibition data regarding the product in the exhibition information 121. Such exhibition information 121 is disclosed as a browsing page to the viewer terminal 30 via the platform.

(About the acquisition unit 132)
The acquisition unit 132 acquires the action data of the viewer with respect to the browsing page of the product corresponding to the exhibition data stored in the exhibition information 121 and accumulates it in the action history information 122. In addition, the acquisition unit 132 acquires feedback data such as a purchase price or a market price that is responded from the purchaser B01 to B03 side to the exhibition data transmitted to the purchaser B01 to B03 side by the transmission unit 133 described later. And stored in the feedback information 124.

(About transmitter 133)
The transmission unit 133 transmits the purchase price assessment request for the product received by the reception unit 131 to the purchasers B01 to B03 who can be purchasers of the product other than the inter-personal transaction. As described above, the assessment request includes product data relating to the product and an assessment deadline (for example, 30 days after the product is exhibited).

  Since the purchasers B01 to B03 only have to assess the purchase price before the assessment deadline, it is possible to perform assessment with sufficient time. In other words, the burden on the purchasers B01 to B03 can be reduced.

  Further, as described above, the transmission unit 133 transmits the assessment request to the plurality of purchasers B01 to B03 in a lump. 4A and 4B are diagrams illustrating an example layout of an assessment request. For example, the transmission unit 133 transmits an image having a layout as illustrated in FIG. 4A to the purchasers B01 to B03.

  In the example shown in FIG. 4A, information such as “manufacturer”, “model name”, “year”, “travel distance”, “address”, etc. is disclosed for vehicles that request purchasers B01 to B03 for assessment. . The purchasers B01 to B03 assess the purchase price based on the information.

  Further, when the purchasers B01 to B03 select “to the assessment screen” shown in FIG. 4A, the purchaser transitions to a purchase price input screen as shown in FIG. 4B. Here, as illustrated in FIG. 4B, the purchasers B01 to B03 can input different purchase prices for each of a plurality of periods.

  That is, the transmission unit 133 transmits an assessment request including an input request for a purchase price that is different for each of a plurality of periods. Accordingly, the purchasers B01 to B03 can arbitrarily input a period and a purchase price in accordance with a change in their own stock or a change in the market.

  That is, the transaction control apparatus 100 can determine the purchase price in detail according to the demands of the purchasers B01 to B03 by accepting the input of different purchase prices for each period. Note that the transaction control device 100, for example, discloses all purchasers B01 to B03 to the purchasers B01 to B03 and accepts auctions by the respective purchasers B01 to B03 as long as it is a period up to the above-mentioned assessment deadline. You may decide. Thereby, it is possible to urge the purchasers B01 to B03 to purchase products at a higher price.

  The reference price is displayed on the purchase price input screen. As shown in Fig. 4B, the purchase price entry screen shows the case where the price when a similar product is closed by individual transaction and the price when it is closed by a vendor purchase are presented as reference prices. ing.

  The reference price is a price determined based on the feedback information 124 and corresponds to a past sale price of similar products. In this way, the transaction control device 100 presents the reference price together with the assessment request, so that the purchasers B01 to B03 can easily grasp the market price of the product.

  In particular, the price in the case of contracts between individuals is the price at which a general consumer purchases a product at such a price. Accordingly, the purchasers B01 to B03 can determine the selling price at their own store after purchasing the product according to the price, and can easily determine the selling price to an appropriate price. It becomes.

  Further, since the purchasers B01 to B03 may use the price obtained by subtracting their profit from the sales price as the purchase price, the purchase price can be easily calculated. That is, it is possible to facilitate the assessment of the purchasers B01 to B03 by notifying the purchasers B01 to B03 together with the assessment request when the price is closed in the transaction between individuals.

  In addition, although the case where both the price in the case of the contract between the individual transactions and the price in the case of the contract with the purchaser is presented to the purchasers B01 to B03 is shown here, at least one of the purchasers is shown. You may make it notify to B01-B03.

  In the above example, the case where an input of a purchase price different for each of a plurality of periods is shown, but the present invention is not limited to this. That is, the transmission unit 133 can transmit an assessment request including an input request for one warranty expiration date for one purchase price to the purchasers B01 to B03.

  In other words, the purchasers B01 to B03 can make an intention to make a purchase at the input purchase price from when to when, and not to make a purchase outside the period.

  Incidentally, the transmission unit 133 can also select the purchasers B01 to B03 that transmit the assessment request based on the address of the exhibitor E01 or the storage location of the product. This is because the transportation cost of the goods increases as the address of the seller E01 or the storage place of the goods and the purchasers B01 to B03 are further away.

  Therefore, for example, the transmission unit 133 transmits the above assessment request only to the buyers B01 to B03 in the same region (Kanto, Kansai, etc.) as the address of the exhibitor E01 or the storage location of the goods, or nearby prefectures. To do. Alternatively, a predetermined number of purchasers B01 to B03 are selected in the order from the address of the exhibitor E01 or the merchandise storage location, and the assessment request is transmitted.

  As a result, the cost associated with the transportation of the product can be reduced, and the original purchase price can be returned to the exhibitor E01. For example, the transmission unit 133 can transmit an assessment request for a product with a high market value without selecting the purchasers B01 to B03.

  Further, the transmission unit 133 may transmit an assessment request when the seller E01 has not sold the product for a predetermined period (for example, 10 days) after the product is sold. In other words, the transmission unit 133 does not transmit an assessment request for such a product when the product is sold in an interpersonal transaction within a predetermined period.

  As a result, the buyers B01 to B03 assess only the products that are likely to be actually requested by the exhibitor E01, in other words, the buyers B01 to B03 are likely to actually make purchases. Will be. Therefore, the burden on the purchasers B01 to B03 can be reduced.

  Moreover, the transmission part 133 can also set said assessment deadline for every goods based on a visitor's action log | history in a predetermined period after goods are exhibited. For example, the transmission unit 133 sets the assessment deadline short when it is estimated that the exhibited product is difficult to sell in the interpersonal transaction, and sets the assessment deadline long if it is estimated to sell in the interpersonal transaction. To do.

  Here, the detail of this point is demonstrated using FIG. 5 and FIG. FIG. 5 is a diagram illustrating an example of the determination information 123. 6A to 6C are layout examples of operation screens provided by the interpersonal transaction platform.

  As illustrated in FIG. 5, the determination information 123 is information regarding a threshold value for each item of the browser's action history. When the item is equal to or less than the threshold value, the transmission unit 133 estimates that the product is “a difficult to sell” and sets the assessment deadline short.

  Specifically, no. As shown as 1, the number of likes is equal to or less than a predetermined value. No. As shown as 2, the number of comments is less than or equal to a predetermined value. No. As shown as 3, it is a case where the number of chats is below a predetermined value. No. As shown as 4, the number of conversations in the chat is less than or equal to a predetermined value. No. As shown as 5, the amount of characters in the chat is below a predetermined value.

  This will be described more specifically. The operation screen of the exhibitor E01 has a layout as shown in FIG. 6A, for example. Here, if the exhibitor E01 selects “listed vehicle list”, it is possible to transit to a list screen of vehicles exhibited by the exhibitor E01. FIG. 6B shows an example of the layout of the operation screen when a certain vehicle is selected on the list screen.

  As shown in FIG. 6B, on the browsing page for each selected vehicle, for example, the number of “likes” indicating the popularity of such vehicles and the number of “comments” input from the viewer regarding such vehicles are displayed. The “Like” and “comment” can be input from the viewer terminal 30, and the transaction control apparatus 100 acquires these by the acquiring unit 132 and grasps them as action history information 122 as needed.

  And the transmission part 133 is based on the number of above-mentioned No. based on the number of "Like" and the number of "Comments" contained in this action history information 122. 1 and no. 2 pattern examples are determined. Also, as shown in FIG. 6B, on the browsing page for each selected vehicle, for example, the number of people currently engaged in negotiations (19 people in the example of FIG. 6B) is displayed.

  This corresponds to the number of “negotiation rooms” established in the chat function used for negotiations, in other words, the number of chats. The number of chats is also acquired by the transaction control device 100 by the acquisition unit 132 and is grasped as necessary as the action history information 122. And the transmission part 133 is based on the number of chats contained in this action history information 122, No. mentioned above. 3 pattern examples are determined.

  The chat can be used, for example, by operating the “business talk room” icon shown in FIG. 6A. Here, if the exhibitor E01 operates the “negotiation room” icon, it is possible to transition to a chat list screen currently opened for negotiations for each exhibition vehicle of the exhibitor E01. FIG. 6C shows an example of a chat screen when a certain chat is selected on the list screen.

  The aforementioned “number of conversations in chat” corresponds to the total number of speech balloons in FIG. 6C. Further, the “amount of characters in the chat” described above corresponds to the total number of characters in the balloon in FIG. 6C. These “number of conversations in chat” and “amount of characters in chat” are also acquired by the transaction control device 100 by the acquisition unit 132 and grasped as action history information 122 as needed. Then, based on the “number of conversations in chat” and “amount of characters in chat” included in the action history information 122, the transmission unit 133 determines the above-mentioned No. 4 and no. 5 pattern examples are determined.

  Returning to the description of FIG. Further, the transmission unit 133 is shown in FIG. As shown in FIG. 6, a case where PV is equal to or less than a predetermined value is estimated as “a difficult to sell” state. In addition, the transmission unit 133 sets the No. As shown in FIG. 7, a case where the CTR is equal to or less than a predetermined value is estimated as “a difficult-to-sell state”. In addition, the transmission unit 133 sets the No. As shown in FIG. 8, the case where the browsing time is equal to or less than a predetermined value is estimated as “a difficult-to-sell state”. In addition, the transmission unit 133 sets the No. As shown by 9, the case where the withdrawal rate is equal to or higher than a predetermined value is estimated as “a difficult-to-sell state”.

  As described above, when at least one of the pattern examples as shown in FIG. 5 is established, the transmission unit 133 estimates that the corresponding product is difficult to sell by interpersonal transaction, and shortens the assessment period of the product. To do.

  On the other hand, when each item of the action history exceeds the respective threshold, the transmission unit 133 estimates that the product is likely to be sold and sets the assessment deadline longer.

  In other words, for products that are estimated to remain unsold in interpersonal transactions, the purchase price is notified to the exhibitor E01 promptly by advancing the assessment deadline. In other words, when it is estimated that the product remains unsold in the interpersonal transaction, the seller E01 is urged to shift from the interpersonal transaction to the sale to the purchasers B01 to B03.

  Thereby, the exhibitor E01 can shorten the time that remains unsold in the interpersonal transaction, and can sell the product to the purchasers B01 to B03. On the other hand, the transmission unit 133 sets the assessment deadline longer than usual for the products estimated to be sold in the interpersonal transaction.

  That is, for products that are estimated to be sold in interpersonal transactions, it is recommended that they be sold in interpersonal transactions. This is because the selling price in the transaction between individuals is generally higher than the purchasing price by the purchasers B01 to B03.

  In other words, in such a case, the sale price is given priority over a period from when a product is exhibited until it is sold. As a result, the exhibitor E01 can sell the product at a higher price, so that the satisfaction of the exhibitor E01 can be improved. Note that the transmission unit 133 may transmit the assessment deadline to the purchasers B01 to B03 according to the situation after listing after transmitting the assessment request once.

(About the notification unit 134)
Returning to the description of FIG. 3, the notification unit 134 will be described. The notification unit 134 notifies the exhibitor E01 of the purchase price by the purchasers B01 to B03 when a predetermined period has elapsed since the item was exhibited.

  For example, the notification unit 134 notifies the exhibitor E01 of the purchase price at the above-mentioned assessment deadline. At this time, the notification unit 134 causes the seller terminal 10 to display a “purchase application button” (see FIG. 1), and when the buyer application button is operated by the seller E01, the purchase price is sent to the seller E01. Notice.

  As described above, the assessment deadline is a deadline determined based on the action history information 122. Therefore, the notification unit 134 notifies the seller E01 of the purchase price at a timing determined based on the action history information 122. Thereby, the exhibitor E01 can notify the purchase price at an appropriate timing when the seller E01 wishes to sell the business to the business operator.

  By the way, in this embodiment, as described above, an assessment request is sent to a plurality of purchasers B01 to B03 at a time, and an input of a different purchase price for each period is accepted from one purchaser B01 to B03. Is possible.

  Therefore, for example, the notification unit 134 notifies the seller E01 of the highest purchase price among a plurality of purchase prices at the time of notifying the seller E01 of the purchase price. FIG. 7 is a diagram illustrating an example of processing for determining a purchase price.

  FIG. 7 shows a purchase price set by each purchaser B01 to B03 and a period during which the purchase is made at the purchase price. In the example shown in FIG. 7, from time t1 to time t2, the purchase price (60,000 yen) by the purchaser B02 is higher than the purchase prices (58,000 yen) by the other purchasers B01 and B03.

  Therefore, the notification unit 134 notifies the purchase price (60,000 yen) by the purchaser B02 when notifying the seller E01 of the purchase price during the period from time t1 to time t2.

  Thereafter, during the period from time t2 to t3, the purchase price (58,000 yen) by the purchaser B03 is higher than the purchase price (55,000 yen) by the other purchaser B01. During this period, the notification unit 134 notifies the purchase price (58,000 yen) by the purchaser B03 when notifying the seller E01 of the purchase price.

  Thereafter, during the period from time t3 to time t4, only the purchase price (55,000 yen) by the purchaser B01 is assessed, and during this period, the notification unit 134 provides the purchase price to the seller E01. Is notified of the purchase price (55,000 yen) by the purchaser B01.

  Thus, the notification unit 134 notifies the highest purchase price at the time of notifying the exhibitor E01 among the purchase prices by the plurality of purchasers B01 to B03. As a result, the exhibitor E01 can be purchased at a high price, so that the satisfaction of the exhibitor E01 can be improved.

  In the example shown in FIG. 7, the purchase price is the most expensive in the period from time t1 to time t2. Therefore, the notification unit 134 may notify the seller E01 of the purchase price during the period.

  Further, when notifying the purchase price to the exhibitor E01, the notification unit 134 may notify the seller E01 together with the guaranteed expiration date of the purchase price. Thus, the exhibitor E01 can consider whether or not to sell the product during the period up to the warranty expiration date.

  Further, for example, assume that the purchase price fluctuates every moment. In this case, it is assumed that the notification unit 134 once notifies the seller E01 of the purchase price, and does not immediately decide to sell, but decides to sell after several days.

  In such a case, the notification unit 134 may notify the purchase price notified last time together with the current purchase price when notifying the seller E01 of the purchase price again. In such a case, the purchase price notified last time may be notified with a strikethrough.

  Further, the notification unit 134 may notify the seller E01 of the purchase price at an arbitrary timing based on the action history information 122 when the assessment time limit is constant. That is, as described above, after waiting for the exhibited product to be presumed to be in a “selling state”, the purchase price may be notified to the exhibitor E01.

  In addition, the notification unit 134 may notify the seller E01 of the purchase price at the timing when the purchase price is acquired from the buyers B01 to B03, or may be purchased at the desired sales deadline set by the seller E01. The price may be notified to the exhibitor E01.

  That is, the notification unit 134 can notify the exhibitor E01 of the purchase price at an arbitrary timing after the purchasers B01 to B03 make an assessment. In other words, the notification unit 134 can notify the seller E01 of the purchase price at an arbitrary timing if a predetermined period has elapsed since the item was exhibited.

  As a result, when the seller E01 wishes to sell the product to the purchasers B01 to B03, the purchase price by the purchasers B01 to B03 can be immediately presented.

(About payment unit 135)
Returning to the description of FIG. 3, the settlement unit 135 will be described. When the exhibitor E01 performs a purchase consent operation on the purchase price by the notification unit 134, the settlement unit 135 establishes the sale of the product to the purchasers B01 to B03 and settles the product.

  For example, as shown in FIG. 1, when the seller terminal 10 displays an acceptance button together with the purchase price, and the seller E01 operates the acceptance button, the settlement unit 135 performs a settlement process for the product.

  For example, the settlement unit 135 deposits the purchase price into the account of the exhibitor E01 as a settlement process. Therefore, the exhibitor E01 can immediately change the merchandise to cash when accepting the purchase of the merchandise.

  In this way, it is possible to improve the service for the exhibitor E01 by quickly depositing money. The settlement unit 135 deposits a part of the purchase price into the account of the exhibitor E01 when the purchase acceptance operation is performed, and then after the purchasers B01 to B03 receive the goods, The price may be deposited into the account of the exhibitor E01.

  Then, the settlement unit 135, for example, withdraws the purchase price from the account of the purchasers B01 to B03 after the purchasers B01 to B03 receive the goods. In the case of separately providing a payment server that performs payment, the payment unit 135 may instruct the payment server to perform the payment processing described above.

  Further, the settlement unit 135 can perform a process different from the above-described process for the settlement process in the inter-personal transaction. For example, in the case of an interpersonal transaction, the settlement unit 135 establishes a sales contract with payment of the purchaser of the product. Thereby, the trouble in the transaction between individuals can be avoided beforehand.

(About the proposal section 136)
The suggestion unit 136 will be described. The proposing unit 136 can propose a reference price based on feedback data from the purchasers B01 to B03 to the exhibitor E01 at the time of exhibition.

  FIG. 8 is a diagram illustrating an example of the reference price. As shown in FIG. 8, the proposal unit 136 acquires and analyzes an input value input by the seller E01 on the screen where the seller E01 “inputs information on the product to be exhibited”, and the product to be exhibited. It is possible to search for feedback data related to similar products (which may be read as “same product”) from the feedback information 124 and propose it as a reference price.

  In the example shown in FIG. 8, a case is shown in which the price of a similar product when contracted by individual transaction and the price when contracted by a vendor purchase are presented as reference prices. The exhibitor E01 can input an appropriate sales price with reference to the reference price, and can sell the product more easily.

  Note that the proposing unit 136 may propose the reference price only when it is determined that the error from the selling price input by the exhibitor E01 is large, for example. In addition, since the transaction price of a product generally varies from moment to moment according to economic conditions and the like, it may be proposed not only at the time of exhibition but also updated as appropriate.

[4. Processing procedure of transaction control apparatus 100]
Next, the process procedure which the transaction control apparatus 100 which concerns on embodiment performs is demonstrated. FIG. 9 is a flowchart illustrating a processing procedure executed by the transaction control apparatus 100 according to the embodiment.

  As shown in FIG. 9, when the transaction control apparatus 100 receives an exhibition request from the seller E01 via the interpersonal transaction platform (step S101), the transaction control apparatus 100 transmits an assessment request collectively to the plurality of purchasers B01 to B03. (Step S102).

  Subsequently, the transaction control apparatus 100 acquires the behavior information of the viewer for the received product browsing page (step S103), and determines the purchase price notification timing based on the behavior information (step S104). Note that the transaction control apparatus 100 is not limited to the behavior information, and may determine the notification timing in consideration of, for example, a purchase price transition. That is, the period when the purchase price is the highest may be set as the notification timing.

  Thereafter, the transaction control device 100 determines whether or not the product has been sold through an interpersonal transaction (step S105). If the product has been sold through an interpersonal transaction (step S105, Yes), the process is performed. finish.

  If the sale of the product has not been completed in the interpersonal transaction in the determination in step S105 (No in step S105), the transaction control apparatus 100 determines whether or not it is the notification timing of the purchase price for the seller E01 (step S105). S106).

  Here, when it is not the notification timing (No at Step S106), the transaction control apparatus 100 proceeds to the process at Step S105. On the other hand, if it is the notification timing (step S106, Yes), the transaction control apparatus 100 displays a purchase application button on the seller terminal 10 (step S107), and determines whether or not a purchase application has been accepted (step S108). ).

  In the determination of step S108, when the transaction control apparatus 100 accepts a purchase application (step S108, Yes), the transaction control apparatus 100 notifies the seller E01 of the purchase price (step S109) and ends the process. Moreover, the transaction control apparatus 100 transfers to the process of step S104, when the purchase application is not received in determination of step S108 (step S108, No).

[5. Hardware configuration)
The transaction control device 100, the exhibitor terminal 10, and the purchaser device 20 according to the embodiment described above are realized by a computer 1000 having a configuration as shown in FIG. 10, for example. Hereinafter, the transaction control apparatus 100 will be described as an example. FIG. 10 is a hardware configuration diagram illustrating an example of a computer 1000 that implements the functions of the transaction control apparatus 100. The computer 1000 includes a CPU 1100, RAM 1200, ROM 1300, HDD 1400, communication interface (I / F) 1500, input / output interface (I / F) 1600, and media interface (I / F) 1700.

  The CPU 1100 operates based on a program stored in the ROM 1300 or the HDD 1400 and controls each unit. The ROM 1300 stores a boot program executed by the CPU 1100 when the computer 1000 is started up, a program depending on the hardware of the computer 1000, and the like.

  The HDD 1400 stores a program executed by the CPU 1100, data used by the program, and the like. The communication interface 1500 receives data from other devices via the network N and sends the data to the CPU 1100, and transmits data generated by the CPU 1100 to other devices via the network N.

  The CPU 1100 controls an output device such as a display and a printer and an input device such as a keyboard and a mouse via the input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. Further, the CPU 1100 outputs the data generated via the input / output interface 1600 to the output device.

  The media interface 1700 reads a program or data stored in the recording medium 1800 and provides it to the CPU 1100 via the RAM 1200. The CPU 1100 loads such a program from the recording medium 1800 onto the RAM 1200 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. Etc.

  For example, when the computer 1000 functions as the transaction control apparatus 100 according to the embodiment, the CPU 1100 of the computer 1000 implements the function of the control unit 130 by executing a program loaded on the RAM 1200. The HDD 1400 stores data in the storage unit 120. The CPU 1100 of the computer 1000 reads these programs from the recording medium 1800 and executes them. However, as another example, these programs may be acquired from other devices via the network N.

[6. Others]
In addition, among the processes described in the above embodiment, all or part of the processes described as being automatically performed can be performed manually, or the processes described as being performed manually can be performed. All or a part can be automatically performed by a known method. In addition, the processing procedures, specific names, and information including various data and parameters shown in the document and drawings can be arbitrarily changed unless otherwise specified. For example, the various types of information illustrated in each drawing is not limited to the illustrated information.

  Further, each component of each illustrated apparatus is functionally conceptual, and does not necessarily need to be physically configured as illustrated. In other words, the specific form of distribution / integration of each device is not limited to that shown in the figure, and all or a part thereof may be functionally or physically distributed or arbitrarily distributed in arbitrary units according to various loads or usage conditions. Can be integrated and configured. For example, the reception unit 131 and the acquisition unit 132 illustrated in FIG. 3 may be integrated. Further, for example, information stored in the storage unit 120 may be stored in a predetermined storage device provided outside via the network N.

  In addition, the above-described embodiments and modifications can be combined as appropriate within a range that does not contradict processing contents.

  Further, in the above-described embodiment, the case where the business that can be the takeover of the commodity is the purchasers B01 to B03 is described as an example, but the present invention is not limited to this, and may be, for example, a scrap car processor. In the above-described embodiment, the case where there are a plurality of purchasers is described as an example, but one purchaser may be provided. The same applies to the case where the business operator is a scrap car processing company or the like.

[7. effect〕
The transaction control apparatus 100 according to the embodiment includes a reception unit 131, a transmission unit 133, and a notification unit 134. The accepting unit 131 accepts listing of merchandise from the exhibitor E01 via a platform that mediates transactions between individuals. The transmission unit 133 transmits a purchase price assessment request for the product received by the reception unit 131 to purchasers B01 to B03 (an example of a business operator) that can be a purchaser of the product other than the inter-personal transaction. The notification unit 134 notifies the exhibitor E01 of the purchase price acquired from the business based on the situation after the product is exhibited. Therefore, according to the transaction control apparatus 100 according to the embodiment, the convenience of the service can be improved.

  Further, the notification unit 134 notifies the exhibitor E01 of the purchase price when a predetermined period has elapsed since the item was exhibited. Therefore, when the exhibitor E01 switches from the interpersonal transaction to the sale to the business operator, the purchase price of the business operator can be immediately presented to the exhibitor E01.

  In addition, the transaction control apparatus 100 according to the embodiment sells the product to the purchasers B01 to B03 (an example of the business) when the exhibitor E01 applies for the purchase price notified by the notification unit 134. And a settlement unit 135 that settles the product. Therefore, a quick service can be provided.

  In addition, the transmission unit 133 transmits an assessment request collectively to a plurality of purchasers B01 to B03 (corresponding to an example of “business”), and the notification unit 134 selects the highest purchase price among the plurality of purchase prices. Notice. Therefore, since the merchandise can be purchased at the highest price from the purchasers B01 to B03, the satisfaction of the exhibitor E01 can be improved.

  Moreover, the transaction control apparatus 100 further includes an acquisition unit 132 that acquires information related to a behavior history of a viewer who browses product data regarding the product via the platform, and the notification unit 134 acquires the behavior history acquired by the acquisition unit 132. The purchase price is notified at a timing determined based on the information regarding. Therefore, the exhibitor E01 can notify the purchase price at an appropriate timing when the seller E01 desires to sell the business to the business operator.

  In addition, the transmission unit 133 transmits an assessment request including an input request for a purchase price guarantee period. Therefore, since the purchase price is guaranteed for a certain period in the changing market value, the exhibitor E01 can use the service with peace of mind.

  Moreover, the transmission part 133 transmits the assessment request containing the input request | requirement of a different purchase price for every some period. Therefore, the purchasers B01 to B03 can arbitrarily input a period and a purchase price in accordance with a change in their own stock or a change in the market.

  Moreover, the transmission part 133 notifies the sale in the transaction between individuals of the same goods of goods with an assessment request. Therefore, it becomes possible to facilitate the assessment of the purchasers B01 to B03.

  Further, the transmission unit 133 preferentially selects a business operator that is close to the address of the exhibitor E01 or the storage location of the product. Therefore, it is possible to suppress a monetary cost such as a freight charge and a time cost for collecting the goods.

  Further, the transaction control apparatus 100 includes a proposing unit 136 that proposes a desired sale price of the product to the exhibitor E01 based on the past sale price of the same kind of product. Therefore, the exhibitor E01 can input an appropriate desired selling price and can sell the product more easily.

  In addition, the “section (module, unit)” described above can be read as “means” or “circuit”. For example, the acquisition unit can be read as acquisition means or an acquisition circuit.

DESCRIPTION OF SYMBOLS 1 Transaction control system 10 Exhibitor terminal 20 Purchaser apparatus 30 Viewer terminal 100 Transaction control apparatus 110 Communication part 120 Storage part 121 Exhibit information 122 Action history information 123 Determination information 124 Feedback information 130 Control part 131 Acceptance part 132 Acquisition part 133 Transmission Part 134 Notification Part 135 Settlement Part 136 Proposal Part B01-B03 Purchaser E01 Exhibitor

Claims (12)

A reception unit that accepts product listings from sellers via a platform that mediates transactions between individuals;
A transmission unit that transmits an assessment request for a purchase price of the product received by the reception unit to an operator who can be a purchaser of the product other than the interpersonal transaction;
A transaction control apparatus comprising: a notifying unit that notifies the seller of the purchase price acquired from the business operator based on a state after the product is exhibited. The notification unit
The transaction control device according to claim 1, wherein the purchase price is notified when a predetermined period has elapsed since the sale of the product. When the seller applies for the purchase price notified by the notification unit, the settlement unit includes a settlement unit that establishes the sale of the product to the business operator and settles the product. The transaction control apparatus according to claim 1 or 2. The transmitter is
The assessment request is sent to a plurality of the companies at once,
The notification unit
The transaction control device according to claim 1, 2 or 3, wherein the highest purchase price among a plurality of the purchase prices is notified. An acquisition unit for acquiring information on an action history of a viewer who browses product data related to the product via the platform;
The notification unit
The transaction control apparatus according to any one of claims 1 to 4, wherein the purchase price is notified at a timing determined based on the action history acquired by the acquisition unit. The transmitter is
The transaction control apparatus according to any one of claims 1 to 5, wherein the assessment request including a request for inputting a guarantee expiration date of the purchase price is transmitted. The transmitter is
The transaction control apparatus according to any one of claims 1 to 5, wherein the assessment request including an input request for the purchase price that differs for each of a plurality of periods is transmitted. The transmitter is
The transaction control device according to any one of claims 1 to 7, wherein the assessment request is transmitted together with a selling price of the same-type product of the product in the inter-personal transaction. The transmitter is
The transaction control device according to any one of claims 1 to 8, wherein the business operator that transmits the assessment request is selected based on an address of the seller or a storage location of the product. The transaction control according to any one of claims 1 to 9, further comprising: a suggestion unit that proposes a purchase / purchase price of the product to the seller based on a selling price of the same kind of product. apparatus. A transaction control method executed by a computer,
An acceptance process for accepting product listings from sellers via a platform that mediates transactions between individuals;
A transmission step of transmitting an assessment request for a purchase price for the product received by the reception step to an operator who can be a purchaser of the product other than the interpersonal transaction;
A transaction control method comprising: a notification step of notifying the seller of the purchase price acquired from the business operator based on a state after the product is exhibited. Acceptance procedures for accepting product listings from sellers via a platform that mediates transactions between individuals,
A transmission procedure for transmitting a purchase price assessment request for the product accepted by the acceptance procedure to an operator who can be a buyer of the product other than the inter-personal transaction;
A transaction control program for causing a computer to execute a notification procedure for notifying the seller of the purchase price acquired from the business operator based on a situation after the product is exhibited.

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