JP2018028894A - Information processing apparatus and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To make it possible to guide a user who is not much interested in games as a whole to download a game application.SOLUTION: An information processing apparatus 14, while a publishing site publishing game information on a game of a game application that can be installed in a terminal device 10 is displayed on the terminal device 10, when receiving selection information indicating that the game information is selected, executes an emulator 14A to control to enable a user to play game emulation that achieves at least part of the game on the terminal device 10, and when the game emulation is played by a user of the terminal device 10, provides the user with a reward that can be used on the publishing site.SELECTED DRAWING: Figure 3

Description

  The present invention relates to an information processing apparatus and a program.

Conventionally, an advertisement banner related to a game application (hereinafter referred to as “game application”) is displayed on the screen of the terminal device of the user, and in response to the selection of the advertisement banner by the user, the user is prompted to download the game application. There is known a technique for guiding to a position (see, for example, Patent Document 1).

JP 2013-196044 A

However, since it takes a long time to download the game application, the user who is guided to the download page determines the content of the game by review evaluation of the game application before playing the game, and as a result, downloads are performed. There was no case.

Therefore, the present inventors examined providing at least a part of a game realized by a game application to a user as a game emulation using an emulator program executed on the server side. According to this emulator program, since it is not necessary to download the program to the terminal device, it is possible to immediately start the game emulation similar to the game of the game application, and the user can experience the content by experiencing the game emulation himself. Can be judged.

However, even if an environment for providing game emulation is prepared, users who are not interested in the game in general are likely not interested in game emulation, so they can experience game emulation through the emulator program. As a result, there is a problem that the user cannot be guided until the game application is downloaded.

The present invention has been made in view of such problems, and an object thereof is to provide an information processing apparatus and a program that can guide download of a game application to a user who is not very interested in the game in general. There is.

In order to solve the above problems, an information processing apparatus according to the present invention provides:
An information processing apparatus capable of communicating with one or more terminal devices,
Storage means for storing an emulator program for realizing at least a part of a game realized by a game application that can be installed in the terminal device as game emulation;
When receiving the selection information indicating that the game information has been selected when a posting site on which game information related to the game is posted is displayed on the terminal device, the emulator program is executed. Emulator execution means for controlling the game emulation to be played in the terminal device;
When the game emulation is played by the user of the terminal device, reward granting means for granting the user a reward that can be used on the posting site;
Is provided.

According to the above configuration, when the game emulation is played by the user, a reward that can be used on the posting site is given to the user. Therefore, the game information posted on the posting site is selected and the emulator program is executed. Thus, the user can be motivated to experience game emulation. If this emulator program is executed, the user can experience game emulation. As a result, it becomes possible to generate interest in the game in general or the game application game, and thus the user can be guided until the game application is downloaded.

According to the present invention, it is possible to guide the download of a game application to a user who is not interested in the entire game.

FIG. 1 is a block diagram showing an example of the overall configuration of the game system according to the embodiment of the present invention. FIG. 2 is a block diagram showing an example of a hardware configuration of the emulator server shown in FIG. FIG. 3 is a block diagram illustrating an example of functional configurations of the application providing server and the emulator server. FIG. 4 is a flow of processing of the game system, that is, processing performed between the terminal device, the emulator server, and the application providing server until the game application is installed and executed on the terminal device. It is a flowchart for demonstrating the flow of this. FIG. 5 is a flowchart for explaining the subsequent flow of the processing shown in FIG. 6A to 6D are transition diagrams of the screen of the terminal device shown in FIG.

Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings. In order to facilitate understanding of the description, the same components and steps are denoted by the same reference numerals as much as possible in each drawing, and redundant description is omitted.

<Overall configuration>
FIG. 1 is a block diagram showing an example of the overall configuration of the game system according to the embodiment of the present invention.

As shown in FIG. 1, the game system 1 includes one or more terminal devices 10, an application providing server 12, and an emulator server 14.

The terminal device 10 is a device possessed by a user who plays a game. Examples of the terminal device 10 include various devices such as a video game machine, a portable game machine, an arcade game machine, a mobile phone, a tablet, and a personal computer.

In addition to a control device including a memory and a CPU (Central Processing Unit), this terminal device 10 outputs communication means for communicating with, for example, the application providing server 12 and the emulator server 14, display means for displaying images, and sound. Sound output means and operation means for accepting a user operation. The terminal device 10 includes an application providing server 12 and an emulator server 1
4 has a platform such as a browser for acquiring and displaying data from a Web server including the browser 4.

Thus, by providing the communication means, the terminal device 10 has a game application 12A (hereinafter referred to as “game application 12A”) from an application providing server 12 described later.
Can be provided. In addition, by providing the control device, the terminal device 10 can install and execute the game application 12A. When the game application 12A is executed by the control device, a game is realized on the terminal device 10. The user of the terminal device 10 plays the realized game while operating the operation means. Hereinafter, a game realized by the game application 12A may be appropriately referred to as a game of the game application 12A.

Further, by providing the platform, the terminal device 10 outputs a game realized by an emulator program 14A (hereinafter referred to as “emulator 14A”) of the game application 12A via the platform. This emulator 14A is
It is a program for realizing at least a part of a game realized by the game application 12A. In the present embodiment, when the user selects an advertisement or the like of the game application 12A displayed while using the terminal device 10, the emulator 14A is executed on the emulator server 14, and the game output information realized by the emulator 14A. Is output to the terminal device 10. The user plays the realized game while operating the operation means. In the following, emulator 1
A game realized by 4A may be referred to as “game emulation” as appropriate.

The application providing server 12 is a Web server that provides (distributes) the game application 12A to the terminal device 10 via the network NT. In the present embodiment, the application providing server 1
2 provides (distributes) the game application 12 </ b> A to the terminal device 10 when there is an installation request from the terminal device 10. Thereby, the game application 12A is downloaded (received) to the terminal device 10 and installed. Note that the game application 12A may be distributed not from the application providing server 12 but from an application store or the like.

The emulator server 14 is a Web server that can communicate with one or more terminal devices 10 via the network NT and provides game emulation to the terminal devices 10. In this embodiment, the emulator server 14 receives the operation information from the terminal device 10 by executing the emulator 14A, emulates at least a part of the game of the game application 12A, and emulates the terminal device. 10 to be provided to the user.

As described above, the output information of the game emulation is output to the terminal device 10 via the platform. That is, the user plays at least a part of the game realized by the game application 12A using the platform of the terminal device 10 without installing the game application 12A, that is, the same or the same game as the game. It is possible to play.

When the game emulation realizes a part of the game of the game application 12A,
As part of this, the part that starts immediately after the tutorial ends, the user's operation during the game is relatively easy, the ability of the character that the user operates during the game is high, etc.
The game part that can convey the most fun of the game is listed.

<Hardware configuration>
FIG. 2 is a block diagram illustrating an example of a hardware configuration of the emulator server 14.

In the example shown in FIG. 2, the emulator server 14 has a hardware configuration as the control device 3.
0, a communication device 36, and a storage device 38 are mainly provided. The control device 30 mainly includes a CPU 32 and a memory 34.

In the control device 30, the CPU 32 functions as various function realization means by executing predetermined programs stored in the memory 34 or the storage device 38. Details of this function realizing means will be described later.

The communication device 36 includes a communication interface for communicating with an external device. The communication device 36 transmits and receives various types of information to and from the terminal device 10 and the application providing server 12, for example.

The storage device 38 is composed of a hard disk or the like. The storage device 38 stores various programs and various information necessary for execution of processing in the control device 30, and information on processing results.

The emulator server 14 can be realized by using an information processing apparatus such as a dedicated or general-purpose server computer. The emulator server 14 may be constituted by a single information processing apparatus or may be constituted by a plurality of information processing apparatuses distributed on the network NT.

FIG. 2 shows only a part of the main hardware configuration of the emulator server 14, and the emulator server 14 can have other configurations generally provided in the server device.

Further, the application providing server 12 can also be realized by using an information processing apparatus mainly having the same configuration as the hardware configuration of the emulator server 14 as shown in FIG. The description of the details will be omitted. In the present embodiment, the application providing server 12 and the emulator server 14 are realized by using different information processing apparatuses, but may be realized by using the same information processing apparatus.

<Functional configuration>
FIG. 3 is a block diagram illustrating an example of a functional configuration of the application providing server 12 and the emulator server 14.

  First, the application providing server 12 will be described.

The application providing server 12 includes a storage unit 120 and a distribution unit 122. The storage means 120 is realized by one or a plurality of storage devices 38 as shown in FIG.
The control device 30 as shown in FIG. 2 is realized by executing a predetermined program.

The storage means 120 stores the above-described game application 12A and play data 12B.

One or more pieces of play data 12B are stored in association with the user identification information of the user. The play data 12B is game data generated by the game application 12A,
It is data which shows the play condition of the game by the user when the game application 12A is executed. The play status includes information such as the number of game stages cleared by the user (game progress status), the level of the character operated by the user, acquisition points, acquisition items, play time, and the like. In addition, as user identification information, before playing a game, Web
Examples include a user ID registered in advance on the site and a terminal ID of the terminal device 10.
Hereinafter, a case where the user identification information is a terminal ID will be described.

The distribution unit 122 distributes at least a part of the game application 12 </ b> A to the terminal device 10 via the communication device 36 in response to an instruction from the user or the emulator server 14, for example.
For example, the part of the game application 12A is a program part or a content part when the game application 12A is divided into a program part such as a source code and a content part such as a game sound or an image.

  Next, the emulator server 14 will be described.

The emulator server 14 includes a storage unit 140, an emulator execution unit 142, a determination unit 144, a reward granting unit 146, a takeover unit 148, and a notification unit 150. The storage means 140 is realized by one or a plurality of storage devices 38 as shown in FIG. 2, and the other means 142 to 150 are realized by the control device 30 as shown in FIG. 2 executing a predetermined program. Is done.

The storage unit 140 stores the above-described emulator 14A and play data 14B. The storage unit 140 stores a plurality of advertisements including advertisements (information) of the game application 12A.

One or more pieces of play data 14B are stored in association with the user identification information of the user. The play data 14B is game data generated by the emulator 14A.
This is data indicating the game play status by the user when the emulator 14A is executed.

When the emulator executing means 142 receives selection information indicating that game information has been selected when a posting site on which game information related to the game of the game application 12A is posted is displayed on the terminal device 10, The emulator 14A is executed to control the terminal device 10 so that game emulation can be played. Specifically, the emulator execution unit 142 executes the emulator 14A to start game emulation and generates output information of the game emulation. Further, when an operation request for operating the game emulation is received from the terminal device 10, the emulator execution unit 142 progresses the game and generates output information by the operation. Then, the emulator execution unit 142 transmits the generated output information to the terminal device 10 via the communication device 36. In addition, the emulator execution means 142 indicates the play status of the game emulation corresponding to the terminal ID of the user at any time after the game starts.
Store in B.

The “game information” includes, for example, a game advertisement, a play button with a description that prompts the user to play a game such as “play” and “let's play the game by pressing a button”, or a description similar to the left. Hyperlinks etc. In the present embodiment, a case where the “game information” is a game advertisement will be described.

In addition, the “published site” includes a game site for mainly providing information related to the game to the user. Examples of the game site include a site managed by a game and game emulation provider and another game provider, a game capture site created by a user, a game review site, and the like. Examples of the “site to be managed” include a game installation site (installation page), a website for introducing a company profile of a provider, a website for introducing a plurality of games, and the like. . Note that “mainly information related to the game in general” means that 51% or more of the information included in the posted site is information related to the game in general.
In addition, the “published site” includes a non-game site for mainly providing the user with information other than information related to the game in general. As this non-game site, for example, a website (search site) that can use a system for searching a target website or information on the Internet (a search site), a website that introduces a restaurant or the like (an introduction site)
, A website for booking a trip (reservation site), a website capable of shopping, a website providing entertainment information, and the like. Note that “mainly information other than information related to the game in general” means that 51% or more of the information included in the posted site is other than information related to the game in general.

The determination unit 144 acquires information related to the posting site from the terminal device 10 and determines (specifies) the posting site based on the acquired information. Examples of the “information regarding the posting site” include URL (Uniform Resource Locator), information described in the posting site, and the like.

The reward granting means 146 is used when the game emulation is played by the user.
A reward that can be used on the posting site is given to the user. In this embodiment, reward granting means 1
46 changes the reward according to the posting site determined by the determining means 144. As a reward, when the posting site is a search site, for example, coupons that can be used at virtual stores introduced on the search site, videos viewed on the search site, and listening to music The point etc. to do is mentioned. In addition, as rewards, when the posting site is an introduction site, coupons, points, and the like that can be used at the introduction destination can be mentioned. In addition, the reward may be a point that can be used in common on a posting site, a site other than the posting site, an actual store, or the like (a point that can be saved and used in common at a partner of a point company).

When the game application 12A is distributed to the terminal device 10, the takeover means 148 sets the play data 14B generated by the emulator 14A so that it can be referred to by the game application 12A so that the game of the game application 12A can take over. In this embodiment, the transfer means 1
48 obtains the play data 14B from the storage means 140, and transmits the takeover instruction together with the play data 14B and the corresponding terminal ID to the application providing server 12, thereby setting the game application 12A to be referable.

The notification means 150 notifies the user of information for installing the game application 12A in the terminal device 10 after receiving the selection information of the game information. The timing of this notification is
Although it is not particularly limited as long as it is after the selection information is received, in the present embodiment, after the selection information is received and after the game emulation play by the user is finished. The information for installation may be, for example, the URL of the installation page or the installation page itself.

<Process flow>
FIG. 4 shows the processing of the game system 1, that is, the terminal device 10 and the emulator server 14.
And a process flow performed between the application providing server 12 and the game application 12A.
5 is a flowchart for explaining the flow of processing until is installed in the terminal device 10 and executed. FIG. 5 is a flowchart for explaining the subsequent flow of the processing shown in FIG. 6A to 6D are transition diagrams of the screen of the terminal device 10.

(Step SP10)
For example, as shown in FIG. 6A, when a user browses a posting site 50 such as a search site on the terminal device 10, an advertisement request is sent from the terminal device 10 or a server providing the posting site 50 to an emulator server. 14 is transmitted. And a process transfers to the process of step SP12.

(Step SP12)
The emulator execution unit 142 of the emulator server 14 receives an advertisement request from the terminal device 10 or the like via the communication device 36. In response to this, the emulator execution unit 142 acquires the advertisement 52 of the game application 12A from the storage unit 140. Then, the emulator execution unit 142 sends the acquired advertisement 52 via the communication device 36 to the terminal device 1 that is the advertisement request source.
Send to 0. And a process transfers to the process of step SP14.

(Step SP14)
The terminal device 10 receives the advertisement 52 from the emulator server 14. Then, as shown in FIG. 6A, the terminal device 10 displays the posting site 50 on the screen in a form in which the advertisement 52 is posted. And a process transfers to the process of step SP16.

(Step SP16)
The terminal device 10 displays selection information indicating that the advertisement 52 is selected when the advertisement 52 is selected when the posting site 50 is displayed on the screen of the emulator server 14.
Send to. And a process transfers to the process of step SP18.

(Step SP18)
The emulator server 14 receives selection information from the terminal device 10 via the communication device 36. In response to this, the emulator execution unit 142 executes the emulator 14A to start game emulation. And a process transfers to the process of step SP20.

(Step SP20)
The emulator execution unit 142 generates output data such as a game image and game sound after the game emulation is started as game emulation output information. Then, the emulator execution unit 142 transmits the generated output data to the terminal device 10 that is the transmission source of the selection information via the communication device 36. And a process transfers to the process of step SP22.

(Step SP22)
The terminal device 10 receives output data from the emulator server 14. Then, the terminal device 10 outputs the game image 60 and the game sound as shown in FIG. 6B based on the received output data. And a process transfers to the process of step SP24, and the process of step SP26.

(Step SP24)
The terminal device 10 determines whether or not the user has stopped the emulator 14A.
If the determination is affirmative, the process proceeds to step SP36. If the determination is negative, the process proceeds to step SP28.

(Step SP26)
The emulator execution unit 142 determines whether or not a stop condition for the emulator 14A is satisfied. The stop condition is, for example, whether the play time of the game emulation by the user is equal to or greater than a threshold value, whether the progress of the game emulation is equal to or greater than the threshold value, except when a termination request is received from the terminal device 10 (step SP38). Is defeated. If the determination is affirmative, the process proceeds to step SP40. If the determination is negative, the process proceeds to step SP30.
(Step SP28)
The terminal device 10 receives a game emulation operation request from a user. When the terminal device 10 actually receives an operation request from the user, the terminal device 10 transmits the operation request to the emulator server 14. And a process transfers to the process of step SP30.

(Step SP30)
The emulator server 14 receives an operation request from the terminal device 10 via the communication device 36. Next, the emulator execution unit 142 operates a game emulation character or the like based on the operation request. And a process transfers to the process of step SP32.

(Step SP32)
The emulator execution unit 142 generates output data such as game images and sounds reflecting the game emulation operation as game emulation output information. Then, the emulator execution unit 142 transmits the generated output data to the terminal device 10 that has made the operation request via the communication device 36. And a process transfers to the process of step SP34.

(Step SP34)
The terminal device 10 receives output data from the emulator server 14. And the terminal device 10 outputs a game image and a game sound based on the received output data. And
The process returns to the process of step SP24.

(Step SP36)
The terminal device 10 transmits a game emulation end request to the emulator server 14. And a process transfers to the process of step SP38.

(Step SP38)
The emulator server 14 receives an end request from the terminal device 10 via the communication device 36. And a process transfers to the process of step SP40.

(Step SP40)
The emulator execution unit 142 ends the game emulation by stopping the execution of the emulator 14A. And a process transfers to the process of step SP42.

(Step SP42)
The emulator execution unit 142 generates play data 14 </ b> B of the user who has played so far, and saves (stores) it in the storage unit 140. This step SP42 may be appropriately performed while the emulator 14A is being executed. And a process transfers to the process of step SP44.

(Step SP44)
The reward granting unit 146 (or determining unit 144) of the emulator server 14 determines whether or not the user has experienced the game emulation as a result of the game emulation being played by the user. If the determination is affirmative, the process proceeds to step SP46, and if the determination is negative, the process proceeds to step SP50. Whether or not the user has been able to experience is determined based on, for example, the number of operations by the user for proceeding with game emulation, play time, progress of game emulation, and the like. Specifically, if the number of operations, play time, progress, etc. are equal to or greater than a threshold, it is determined that the user has been able to experience. In particular, it is preferable to make a determination based on the number of operations, as described later, because the determination accuracy that the user can experience increases. Of course, it may be determined that the user has been able to experience just by starting the game emulation.

(Step SP46)
The determination unit 144 of the emulator server 14 receives the UR of the posting site 50 from the terminal device 10.
L is acquired, and the posting site 50 is determined (specified) based on the acquired URL. In addition,
This determination may be based on the already acquired URL when the URL is included in the advertisement request received in step SP12. And a process transfers to the process of step SP48.

(Step SP48)
The reward granting unit 146 grants a reward that can be used on the posting site 50 determined by the determining unit 144 to the user. In the present embodiment, the reward granting unit 146 changes the reward according to the posting site 50 determined by the determining unit 144. In this case, for example, the game emulation provider stores a correspondence table describing a plurality of posting sites 50 and rewards corresponding to the respective posting sites 50 in the storage unit 140 in advance, and the reward granting unit 146 includes: By referring to the correspondence table and grasping the reward corresponding to the determined posting site 50, the reward is changed according to the posting site 50. And a process transfers to the process of step SP50.

(Step SP50)
The notification unit 150 of the emulator server 14 notifies the user of the URL of the installation page. Specifically, the notification means 150 describes the URL of an installation page for installing the game application 12A, and sends a guidance page for guiding the user to installation to the terminal device 10 via the communication device 36. Send. And a process transfers to the process of step SP52.

(Step SP52)
The terminal device 10 receives the guidance page from the emulator server 14. In response to this, the terminal device 10 displays the guidance page on the screen. FIG. 6C is a diagram illustrating an example of a guidance page. The guide page 70 shown in FIG. 6C is the URL of the installation page.
72 or 74 indicating that a reward has been given to the user. The user who sees the guide page 70 selects the URL 72. In response to this selection, the terminal device 10 transmits a page request for an installation page to the application providing server 12. And processing is step SP5.
The process proceeds to 4.

(Step SP54)
The application providing server 12 receives a page request from the terminal device 10. In response to this, the application providing server 12 transmits an installation page corresponding to the page request to the terminal device 10 that is the page request source. And a process transfers to the process of step SP56.

(Step SP56)
The terminal device 10 receives the installation page from the application providing server 12. In response to this reception, the terminal device 10 displays the received installation page. FIG. 6 (D)
It is a figure which shows an example of an installation page. The installation page 80 shown in FIG. 6D includes an install button 82 and the like in addition to the outline of the game application 12A. And a process transfers to the process of step SP58.

(Step SP58)
The user of the terminal device 10 presses the install button 82 after viewing the displayed install page 80. In response to this pressing, the terminal device 10 receives the game application 1
The 2A installation request is transmitted to the application providing server 12. And a process transfers to the process of step SP60.

(Step SP60)
The application providing server 12 receives an installation request from the terminal device 10. In response to this, the distribution means 122 of the application providing server 12 distributes the game application 12A to the terminal device 10 that has made the installation request. And a process transfers to the process of step SP62.

(Step SP62)
The terminal device 10 receives (downloads) the game application 12A from the application providing server 12. When the download is completed, the terminal device 10 displays the game application 12
Install A. When the installation is completed, the terminal device 10 transmits an installation completion notification including the terminal ID to the emulator server 14. Note that the installation completion notification may be transmitted via the application providing server 12.

(Step SP64)
The emulator server 14 receives an installation completion notification from the terminal device 10. In response to this, the handover means 148 of the emulator server 14 sends the user play data 12B.
Is set to be referable by the game application 12A so that the game of the game application 12A can take over.

Specifically, the takeover means 148 acquires the play data 14B corresponding to the terminal ID included in the installation completion notification from the storage means 140. Then, the takeover means 148 sends the play data 14B to the application providing server 12 together with the terminal ID included in the installation completion notification.
Send to. The application providing server 12 receives the play data 14B together with the terminal ID. In response to this, the application providing server 12 generates (stores) the received play data 14B as the play data 12B in the storage unit 120, and associates the play data 14B with the terminal ID that has received the play data 14B. And a process transfers to the process of step SP66.

(Step SP66)
The reward granting unit 146 grants a reward (game item, virtual currency, etc.) that can be used by the installed game application 12A as a consideration for the installation. Specifically, the reward granting unit 146 instructs the application providing server 12 to add data indicating the reward to the play data 12B corresponding to the user terminal ID.

(Step SP68)
The terminal device 10 executes the installed game application 12A in response to a user operation. At this time, the terminal device 10 transmits to the application providing server 12 that the application is executed together with the terminal ID. And a process transfers to the process of step SP70.

(Step SP70)
The application providing server 12 receives from the terminal device 10 the application execution together with the terminal ID. In response to this, the application providing server 12 acquires the play data 12B corresponding to the terminal ID from the storage unit 120. Then, the application providing server 12 transmits the play data 12B to the terminal device 10. And a process transfers to the process of step SP72.

(Step SP72)
The terminal device 10 receives the play data 12B from the application providing server 12. In response to this, the terminal device 10 starts the game of the game application 12A halfway based on the received play data 12B. That is, the terminal device 10 starts the game of the game application 12A from the continuation of the game played on the emulator 14A. In the game after the start, the user can use not only items obtained during the game but also items and the like given as rewards by installing the game application 12A.

As described above, according to the present embodiment, when the game emulation is played by the user, a reward that can be used on the posting site 50 is given to the user. Therefore, the emulator 52 is selected by selecting the advertisement 52 posted on the posting site 50. By executing 14A, the user can be motivated to experience game emulation. If this emulator program is executed, the user can experience game emulation. As a result, it becomes possible to generate interest in the game in general or the game application game, and thus the user can be guided until the game application is downloaded.

Moreover, according to this embodiment, since the posting site 50 includes a non-game site, a user who is browsing the non-game site is more interested in the game in general than a user who is browsing the game site. The possibility of a thin user is high. Even in such a case, when the game emulation is played by the user, a reward that can be used on the site for mainly providing the user with information other than information related to the game in general is given to the user. Can be generated for users who are not interested in the whole game.

Further, according to the present embodiment, since the reward is changed according to the posting site 50, the motive for experiencing game emulation by executing the emulator 14A for the user can be adjusted according to the posting site 50.

In the present embodiment, it is determined whether or not the game emulation has been experienced by the user based on the number of operations by the user for proceeding with the game emulation.
Thus, for example, when the game emulation is started but the play time is increased and the play time is long, the game emulation is compared with the case where it is determined that the game emulation is experienced by the user simply because the play time is long. The accuracy of determining that the game emulation has been experienced increases.

Further, in the present embodiment, when the game application 12A is distributed to the terminal device 10, the play data 14B generated by the emulator 14A is set to be referable by the game application 12A so that the game can take over. Thereby, the user can play the continuation of the game emulation played so far in the game of the game application 12A.

Further, in the present embodiment, after receiving the selection information of the advertisement 52, the URL 72 is notified to the user as information for installing the game application 12A in the terminal device 10. Accordingly, the user is prevented from inputting and copying the URL 72 for installation, and the user can smoothly install based on the notified URL 72.

<Modification>
In addition, this invention is not limited to said specific example. That is, in the above specific example,
Those appropriately modified by those skilled in the art are also included in the scope of the present invention as long as they have the characteristics of the present invention. In addition, the elements included in the above-described embodiment and the modifications described below can be combined as long as technically possible, and combinations thereof are also included in the scope of the present invention as long as they include the features of the present invention. .

For example, in the above-described embodiment, the determination unit 144 has acquired the information about the posting site 50 from the terminal device 10 and described the case where the posting site 50 is determined based on the acquired information. However, the determination unit 144 may acquire information (for example, URL 72) related to the posting site 50 from the terminal device 10, and may determine whether the posting site 50 is a game site or a non-game site based on the acquired information. And the reward granting means 146 is the judging means 14
The reward may be changed based on the determination result determined by 4. In this case, for example, the game emulation provider stores in advance a correspondence table describing URLs 72 of a plurality of posting sites 50 and information indicating whether each posting site 50 is a game site or a non-game site.
And the determination unit 144 refers to the correspondence table and obtains the URL 72
It is determined whether the posting site 50 is a game site or non-game site.

According to the above configuration, when the determination result of the determination unit 144 is a determination that the posting site 50 is a non-game site, the user is more interested in the game as a whole than when the posting site 50 is a determination that the posting site 50 is a game site. Since there is a high possibility of being a thin user, for example, posting site 5
0 is changed to a reward that is better than that of a game site, and the motivation for the user to experience game emulation by executing the emulator 14A is enhanced.
The user can be actively guided until the game application 12A is downloaded. In addition,
On the contrary, when the posting site 50 is a game site, the reward may be changed to a better reward than when the posting site 50 is a non-game site.

In addition, the determination unit 144 receives information about the posting site 50 from the terminal device 10 (for example, UR
L72) may be acquired, and the degree of association between the game application 12A game or the game in general and the posting site 50 may be determined based on the acquired information. And the reward provision means 146 may change a reward based on the relevance degree which the determination means 144 determined. In this case, for example, a game emulation provider stores a correspondence table describing URLs 72 of a plurality of posting sites 50 and relevance levels corresponding to the posting sites 50 in the storage unit 140 in advance. Then, the association degree corresponding to the acquired URL 72 is determined with reference to the correspondence table. Note that the determination unit 144 may determine the degree of relevance by analyzing the information on the posting site 50 without using the corresponding table.

According to the above configuration, the lower the degree of relevance determined by the determination unit 144 is, the higher the possibility that the user browsing the posting site 50 is a less interested user in the game in general. The reward is changed to a better one compared to the emulator 14
By executing A, the motivation for experiencing game emulation can be enhanced, and as a result, the user can be actively guided until the game application 12A is downloaded. Contrary to the above, the reward may be changed to a better one as the degree of association determined by the determination unit 144 is higher.

Moreover, although the said embodiment demonstrated the case where a reward was changed according to the publication site 50,
The reward granting unit 146 may determine the degree of interest of the user with respect to the game emulation based on parameters obtained by the user playing the game emulation, and may change the reward based on the determined degree of interest. This parameter may include at least one of a game emulation play time and a game emulation progress by the user. These play time and progress can be acquired by referring to the play data 14B. In addition, other parameters include score values obtained by playing game emulation, the number of game emulation plays, questionnaire results obtained by inquiring the degree of interest to the user during or after game emulation, etc. At least any one of them may be included.

According to the above configuration, for example, if the reward is changed to a better one as the degree of interest is higher, the game emulation can be actively played to the user. As a result, the game emulation, that is, the fun of the game of the game application 12A can be more reliably transmitted to the user, and the user can be actively guided until the game application 12A is downloaded.

In addition, as a reward to be given to the user, the terminal device 10 is displayed so as to display a selection screen for allowing the user to select a reward that can be used on the posting site 50 and a reward that can be used in the game of the game application 12A. The reward granting means 146 may give a reward corresponding to the selection result on the selection screen. That is, the reward granting means 146 gives the selected reward to the user when a reward available on the posting site 50 is selected, and when the reward available for the game of the game application 12A is selected, The selected reward is given to the user. The instructing means is realized, for example, when a control device 30 as shown in FIG. 2 executes a predetermined program.

According to the said structure, the choice of a reward can be given with respect to a user, and a more suitable reward for a user can be provided. Note that, when a reward that can be used in the game of the game application 12A is given, in the above-described embodiment, it is a specification that gives a reward that can be used in the game as a consideration for the installation (see step SP66). A reward may be given to the user. In addition, the instruction unit displays a selection screen for allowing the user to select a distribution of the reward that can be used on the posting site 50 and the reward that can be used in the game of the game application 12A as the reward to be given to the user. The terminal device 10 may be instructed.

In the above-described embodiment, the case where one type of emulator 14A is stored in the storage unit 140 has been described, but a plurality of types of emulators 14A may be stored. In this case, the reward granting unit 146 may change the reward according to the type of game emulation played by the user of the terminal device 10 among the game emulations of a plurality of types of emulators 14A.

According to the above configuration, the motive for experiencing game emulation by executing the emulator 14A for the user can be adjusted according to the type of game emulation.

10: Terminal device 12A: Game application 14: Emulator server (information processing device)
14A: Emulator program 14B: Play data 50: Posting site 52: Advertisement (game information)
140: storage means 142: emulator execution means 144: determination means 146: reward granting means 148: takeover means 150: notification means

Claims (11)

An information processing apparatus capable of communicating with one or more terminal devices,
Storage means for storing an emulator program for realizing at least a part of a game realized by a game application that can be installed in the terminal device as game emulation;
When receiving the selection information indicating that the game information has been selected when a posting site on which game information related to the game is posted is displayed on the terminal device, the emulator program is executed. Emulator execution means for controlling the game emulation to be played in the terminal device;
When the game emulation is played by the user of the terminal device, reward granting means for granting the user a reward that can be used on the posting site;
An information processing apparatus comprising: The reward granting unit changes the reward according to the posting site.
The information processing apparatus according to claim 1. The information about the posting site is acquired from the terminal device, and based on the acquired information, the information processing device further includes a determination unit that determines whether the posting site is a game site or a non-game site,
The reward granting unit changes the reward based on the determination result determined by the determination unit.
The information processing apparatus according to claim 2. The information regarding the posting site is acquired from the terminal device, and further includes a determination unit that determines the degree of association between the game and the posting site based on the acquired information.
The reward granting unit changes the reward based on the degree of association determined by the determination unit.
The information processing apparatus according to claim 2. The reward granting means grants the reward when the number of operations by the user for proceeding with the game emulation is equal to or greater than a threshold value.
The information processing apparatus according to any one of claims 1 to 4. The reward granting means determines the user's interest in the game emulation based on parameters obtained by the user playing the game emulation, and changes the reward based on the determined interest.
The information processing apparatus according to any one of claims 1 to 5. The terminal device is instructed to display a selection screen for causing the user to select a reward that can be used on the posting site and a reward that can be used in the game as a reward to be given to the user. Further comprising an instruction means,
The reward granting means grants a reward corresponding to the selection result on the selection screen,
The information processing apparatus according to any one of claims 1 to 6. When the game application is distributed to the terminal device, takeover means for setting the play data generated by the emulator program so that it can be referred to by the game application so that the game can take over;
The information processing apparatus according to any one of claims 1 to 7, further comprising: The storage means stores a plurality of types of emulator programs,
The reward granting unit changes the reward according to the type of game emulation played by the user of the terminal device among a plurality of types of emulator program emulations.
The information processing apparatus according to any one of claims 1 to 8. After receiving the selection information, further comprising a notification means for notifying the user of information for installing the game application in the terminal device;
The information processing apparatus according to any one of claims 1 to 9. With respect to a computer that is configured to be communicable with one or more terminal devices and that includes storage means for storing an emulator program that realizes at least a part of a game realized by a game application that can be installed in the terminal device as game emulation,
When receiving the selection information indicating that the game information has been selected when a posting site on which game information related to the game is posted is displayed on the terminal device, the emulator program is executed. An emulator execution function for controlling the game emulation to be played in the terminal device;
When the game emulation is played by a user of the terminal device, a reward granting function that gives the user a reward that can be used on the posting site;
A program that realizes

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