JP2016057973A - Business information management device - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a business information management device which enables each person in charge of business or the like to use business information such as slide displayed to a terminal, such as a tablet, and to correctly grasp a subject, such as messages transmitted to a target person, such as a customer.SOLUTION: A business information management device has a business information including part including business information displayed to a display part of a terminal and a plurality of individual business information including parts having business target information. The respective individual business information including parts include change parts for changing the individual business information including parts displayed to the display part to other individual business information including parts. The plurality of individual business information including parts include a plurality of kinds of transmission information. The respective transmission information are associated with the business target information, and a change part different from other transmission information every transmission information is associated.SELECTED DRAWING: Figure 9

Description

  The present invention relates to a sales information management apparatus for managing sales information such as sales contents used by a sales representative or the like on a terminal or the like.

Conventionally, proposals have been made for grasping the contents of sales activities of sales representatives (for example, Patent Document 1).
Also, in recent years, sales representatives bring so-called tablet-type mobile terminals with large displays, and conduct sales activities. Sales slides for display on the display are prepared in advance.
Therefore, it is common for each salesperson to store the sales slide on his / her tablet, visit the customer in charge, and perform sales while showing the sales slide to the customer.

  For this reason, companies that manage sales representatives monitor how each sales representative shows each slide in what order, how long, and to the customer, and compares the results with sales etc. It manages the sales activities of the person in charge.

JP 2005-23496 A

However, sales people who use slides in the same way may have very different sales. To understand this discrepancy, it ’s necessary to clarify what message (theme) each sales representative communicated to the customer on each slide. This is information about the slide display time and display order on the tablet. Can not be grasped only by acquiring from each tablet.
Therefore, each company makes a sales representative report what kind of message is conveyed to the customer, or conducts an investigation through an external research company or the like.
However, such a method has many problems such as omission of declarations and the like, and accurate information cannot be grasped.

  Therefore, the present invention is a sales information management that can accurately grasp the theme of a message or the like transmitted to a target person such as a customer using sales information such as a slide displayed on a terminal such as a tablet by each sales person or the like. An object is to provide an apparatus.

  According to the present invention, the problem includes a business information inclusion unit including business information to be displayed on a display unit of a terminal, and the business information inclusion unit includes business purpose information appealing to a sales target person. , Including a plurality of individual business information inclusion units that are classified according to whether or not they can be simultaneously displayed on the display unit, wherein each individual business information inclusion unit is the individual business information inclusion unit displayed on the display unit A change unit for changing the information to another individual business information inclusion unit, and at least one of the plurality of individual business information inclusion units includes a plurality of types of transmission information for transmitting to a sales target person, Each of the transmission information is associated with the business purpose information, and is achieved by a business information management device characterized in that each of the transmission information is associated with the change unit different from the other transmission information. Ru

According to the above configuration, each piece of transmission information is associated with business purpose information such as a message (theme) appealing to a sales target person, and a different change unit from other transmission information is associated with each piece of transmission information. .
That is, for example, even when the individual sales information inclusion unit such as one slide includes transmission information such as a plurality of items, and the theme of each transmission information is different, the terminal owner and the explanation business By operating the change section associated with the communication information such as the item that the person in charge explained, and changing the display to the next slide, etc., what theme the sales person explained on the slide Can be grasped automatically.
Therefore, it is possible to effectively grasp the theme such as a message transmitted to a target person such as a customer by using a slide or the like displayed on a terminal such as a tablet by each sales person.

  Preferably, the display time of each individual business information inclusion unit displayed on the display unit is measured and stored.

  According to the said structure, since it becomes the structure which measures and memorize | stores the display time of each individual sales information inclusion part displayed on a display part, the sales representative grasps | ascertains correctly the time required for description about each slide etc. be able to.

  Preferably, the individual sales information corresponding to the input attribute information of the target person has a sales target corresponding information storage unit that stores information of the individual sales information inclusion unit corresponding to the attribute of the sales target person An inclusion part is selected and displayed on the display part.

According to the said structure, it has a sales subject corresponding | compatible information storage part which memorize | stores the information of the said individual sales information inclusion part corresponding to the attribute of the said sales subject, and the individual corresponding to the inputted attribute information of the said subject The sales information inclusion part is selected and displayed on the display part.
For this reason, the sales person in charge can quickly acquire the optimal slide or the like by inputting attribute information such as the specialty or experience of the sales target person.

  The present invention provides a sales information management apparatus capable of accurately grasping a theme such as a message transmitted to a target person such as a customer using sales information such as a slide displayed on a terminal such as a tablet by each sales person. There is an advantage that it can be provided.

It is the schematic which shows the slide information management system which has the management server which is the sales information management apparatus of this invention, for example. It is a schematic block diagram which shows the main structures of the management server of FIG. It is a schematic block diagram which shows the main contents of the server side 1st various information storage part of FIG. It is a schematic block diagram which shows the main contents of the server side 2nd various information storage part of FIG. It is a schematic block diagram which shows the main structures of MR terminal of FIG. It is a schematic flowchart which shows the main operation examples etc. of a slide information management system. It is another schematic flowchart which shows the main operation examples etc. of a slide information management system. It is another schematic flowchart which shows the main operation examples etc. of a slide information management system. It is a schematic explanatory drawing which shows the content of the slide database for Y pharmaceutical company sales activities. It is a schematic explanatory drawing which shows the data memorize | stored in the said terminal use plan slide memory | storage part of FIG. FIG. 10 is a schematic explanatory diagram showing a slide display screen of types and features of diabetes drugs. It is a schematic explanatory drawing which shows the display screen of the comparison of the effect | action of X and another SGLT2 inhibitor.

Preferred embodiments of the present invention will be described below in detail with reference to the accompanying drawings.
The embodiments described below are preferred specific examples of the present invention, and thus various technically preferable limitations are given. However, the scope of the present invention is particularly limited in the following description. Unless otherwise stated, the present invention is not limited to these embodiments.

FIG. 1 is a schematic diagram showing a “slide information management system 1” having, for example, a “management server 10”, which is a sales information management apparatus of the present invention.
The slide information management system 1 includes, for example, sales information in which a pharmaceutical company describes sales information for explaining various medicines and the like that are their products to a sales person, for example, a doctor in a hospital or the like. For example, it is a system that manages information related to slides.
Further, as shown in FIG. 1, the slide information management system 1 includes, for example, an MR terminal 50 that is a terminal that is communicably connected to the management server 10 via the Internet network 2 and the base station 3. Yes.

This MR terminal 50 is a terminal possessed for use when a medical information representative (MR), who is a sales representative of a pharmaceutical company, interviews a doctor or the like.
As shown in FIG. 1, the MR terminal 50 is a so-called tablet-type terminal, and has a “touch panel 51” that is a touch panel type display having a vertically long rectangle at the center.
This touch panel is an electronic component that combines a display and a position input device, for example, a display unit, and is an input device that can input various types of information when the user touches the display on the display.
The MR terminal 50 has a terminal side input button 52 in addition to the touch panel 51.

  The MR terminal 50 and the management server 10 have a computer, and have a CPU (Central Processing Unit), a RAM (Random Access Memory), a ROM (Read Only Memory), etc., not shown, which are connected via a bus or the like. Has been.

FIG. 2 is a schematic block diagram showing the main configuration of the management server 10 of FIG.
As shown in FIG. 2, the management server 10 has a “server control unit 11”, and the server control unit 11 displays “server side communication device 12” for communicating with the MR terminal 50 and the like, and various information. The “display 13” and the “input device 14” for inputting various information are controlled.
Further, the server control unit 11 controls the “server-side first various information storage unit 20” and the “server-side second various information storage unit 30” illustrated in FIG.
3 and 4 are schematic block diagrams showing main contents of the “server-side first various information storage unit 20” and the “server-side second various information storage unit 30” in FIG. 4, respectively. These contents will be described later.

FIG. 5 is a schematic block diagram showing the main configuration of the MR terminal 50 of FIG.
As shown in FIG. 5, the MR terminal 50 has a “terminal control unit 53”, controls the “touch panel 51” and the “terminal-side input button 52” shown in FIG. The “terminal side communication device 54” for communicating with is also controlled.
Further, the terminal-side control unit 53 includes a “timer 55”, a “terminal-side scheduled use slide storage unit 56”, a “terminal-side history information storage unit 57”, and a “terminal-side doctor attribute information storage unit 58” illustrated in FIG. Also controls.
The contents of the “terminal side scheduled use slide storage unit 56”, “terminal side history information storage unit 57”, “terminal side doctor attribute information storage unit 58”, etc. will be described later.

6 to 8 are schematic flowcharts showing main operation examples of the slide information management system 1.
In this embodiment, an MR (medicine information officer) who is an employee of “Y pharmaceutical company” explains his / her “diabetic drug X” to his / her MR terminal 50 for his / her doctor in charge. An example of performing the above by slide will be described below.
In the present embodiment, the Y pharmaceutical company manages the management server 10 in FIG. 1, and in this management server 10, individual slides for explaining “diabetic drug X” (individual sales information inclusion section). An example) is stored.

Specifically, it is stored in the “Y pharmaceutical company sales activity slide database 21” in FIG.
FIG. 9 is a schematic explanatory diagram showing the contents of “Y pharmaceutical company sales activity slide database 21”.
As shown in FIG. 9, for example, a slide for explaining “diabetic drug X” or the like is stored in this database.
These slides of “diabetic drug X” are classified and stored according to their contents. Specifically, as shown in FIG. 9, first, it is divided into large concepts such as “basic information of diabetes drug”, “information of action of diabetes drug X”, “information of prescription example”, etc. “A”, “B”, and “C” are attached as symbols.

In addition, “diabetic drug basic information (A)” includes “diabetic drug types and features” and the like as slides, and this slide is provided with “A-1” and the like as slide symbols.
This “diabetic drug type and characteristics (A-1)” is “one slide” displayed on the touch panel 51 of the MR terminal 50.
Furthermore, a plurality of explanatory items (an example of transmission information) are described in one slide (A-1). For example, slides of “Types and Features of Diabetes Drugs (A-1)” include “Characteristics of Sulfonylurea Drugs (SU Agents), Fast-Acting Insulin Secretion Promoters”, “Sulfonylurea Drugs (SU Agents), Fast-Effects 4 explanatory items are included, such as “side effects such as proliferative insulin secretagogue”, “characteristics of“ SGLT2 inhibitor ”to which diabetes X belongs” and “side effects of“ SGLT2 inhibitor ”to which diabetes X belongs”.
About these explanatory items, each content symbol of "A-1-1", "A-1-2", "A-1-3", and "A-1-4" is attached | subjected, respectively.

Incidentally, for example, four messages (themes), which are business purpose information, are set in the slide of the present embodiment.
Specifically, “explanation of superiority of diabetes drug X”, “explanation of side effects of diabetes drug X”, “explanation of characteristics of diabetes drugs of other companies”, and “explanation of side effects of diabetes drugs of other companies”. In the present embodiment, “theme symbols” are assigned to “T1”, “T2”, “T3”, and “T4”, respectively.

  And in this Embodiment, about each description item ("A-1-1", "A-1-2", "A-1-3", "A-1-4") of FIG. 9, respectively, In order to clarify which one of the four themes is applicable, the content symbol of each explanation item and the theme symbol of the theme are stored in association with each other.

Specifically, as shown in FIG. 9, the explanatory item “Characteristics of sulfonylurea (SU), fast-acting insulin secretagogue, etc. (A-1-1)” includes the corresponding theme “diabetes of other companies”. "Description of drug characteristics (T3)".
The explanation item “Side effects (A-1-2) such as sulfonylurea drugs (SU agents) and fast-acting insulin secretagogues” includes the theme “Explanation of side effects of other diabetes drugs (T4)”, explanation items The theme “Description of superiority of diabetes drug X (T1)” is associated with “characteristic (A-1-3) of“ SGLT2 inhibitor ”to which diabetes X belongs”.
Furthermore, the theme “Description of side effects of diabetes drug X (T2)” is associated with the explanation item “Side effects of“ SGLT2 inhibitor ”to which diabetes X belongs” (A-1-4) ”.

  Explanation item (B-1-) of “Comparison of action of X and other SGLT2 inhibitor (B-1)”, which is a slide included in “Information on action of diabetes drug X (B)” shown in FIG. 1) and the like, the theme symbol T1 and the like are associated in the same manner as described above.

As described above, the flowchart of FIG. 6 will be described on the assumption that the management server 10 has the “Y pharmaceutical company sales activity slide database 21”.
First, the MR of Y Pharmaceutical Company needs to prepare a slide before going to the doctor in his hospital to explain his “diabetic drug X”. Therefore, the user's own MR terminal 50 shown in FIG.

When accessed from the MR terminal 50, the management server 10 requests input of attribute information of a doctor in charge (an example of attribute information of the subject), for example, a specialized department, years of experience, and the like.
Next, the process proceeds to step ST (hereinafter referred to as “ST”) 1 in FIG. In ST1, it is determined whether or not the attribute information of the doctor is input from the MR terminal 50. If it is determined that the attribute information is input, the process proceeds to ST2.

In ST2, the MR terminal 50 stores the input attribute information, for example, doctor's specialized department (internal medicine, etc.) and years of experience (training doctor, etc.) in the “terminal-side doctor attribute information storage unit 58” in FIG.
Next, the process proceeds to ST3. In ST3, the MR terminal 50 transmits the data of the “terminal side doctor attribute information storage unit 58” to the management server 10 via the “terminal side communication device 54” of FIG. Thereafter, the management server 10 stores the received data in the “server-side doctor attribute information storage unit 31” in FIG.

  Next, the process proceeds to ST4. In ST4, the “attribute-specific slide selection unit (program) 22” in FIG. 3 operates, “Y pharmaceutical company sales activity slide database 21” in FIG. 3, and “server-side doctor attribute information storage unit 31” in FIG. Further, the “attribute-specific slide information storage unit 23” in FIG. 3 is referred to.

Here, the “attribute-specific slide information storage unit 23” stores attributes such as doctors (specialized subjects, years of experience, etc.) and corresponding information on the corresponding slide classification.
For example, in the case of a doctor such as an internal medicine or a resident doctor, a slide of “Types and characteristics of diabetes drug (A-1)” in “Basic information of diabetes drug (A)” in FIG. Slide of “Comparison of action of X and other SGLT2 inhibitor (B-1)” in “Information (B)” and “Prescription example of X and other SGLT2 inhibitor” in “Prescription example information (C)” "Comparison (C-1)" is preferably stored.
For this reason, the attribute-specific slide information storage unit 23 is an example of a sales subject correspondence information storage unit.

Therefore, the attribute-specific slide selection unit (program) 22 selects a slide corresponding to the attribute of the doctor stored in the server-side doctor attribute information storage unit 31 and displays it on the touch panel 51 of the MR terminal 50. Other slides are also displayed.
For example, in the case of a doctor such as the internal medicine and the resident in the above example, a slide of “Types and characteristics of diabetes drug (A-1)” in “Basic information on diabetes drug (A)”, “Action of diabetes drug X” Slide of “Comparison of action of X and other SGLT2 inhibitor (B-1)” in “Information (B)” and “Prescription of X and other SGLT2 inhibitor” in “Prescription Example Information (C)” “Comparison of example (C-1)” is displayed to be preferable, and slides of other classifications are also displayed.
That is, according to the present embodiment, an appropriate slide is automatically selected and displayed when explaining the diabetes drug X to a doctor who is scheduled to visit by the MR.

  Therefore, MR who visually recognizes this touch panel 51 can greatly shorten the time for the doctor to select an appropriate slide of the doctor who is going to visit for explanation of the diabetes drug X.

  Next, the process proceeds to ST5. In ST5, the slide used by the MR is specified on the touch panel 51 of the MR terminal 50, these slides are linked to each other, and the “specific number to be used” is added, such as the identification number of the MR. , In the “terminal-side scheduled use slide storage unit 56” in FIG.

FIG. 10 is a schematic explanatory diagram showing data stored in the terminal-side scheduled use slide storage unit 56 in FIG.
As shown in FIG. 5, the terminal-side scheduled use slide storage unit 56 stores the “scheduled use specific number” such as the MR identification number, for example, “1001”, and the selected slide information. At the same time, the theme symbol of the theme associated with the explanation item (A-1-1 etc.) of the slide is also stored together.

The “theme symbol correspondence information storage unit 24” in FIG. 3 of the management server 10 includes “the explanation of the superiority of the diabetes drug X”, “the explanation of the side effects of the diabetes drug X”, and “the diabetes of other companies”. “Theme symbols” corresponding to “Description of drug characteristics” and “Description of side effects of diabetes drugs of other companies”, that is, “T1”, “T2”, “T3”, and “T4”, respectively, are stored.
Therefore, the MR terminal 50 or the like can grasp the specific theme content of the theme symbol by referring to the theme symbol and the theme symbol correspondence information storage unit 24 of the terminal side scheduled use storage unit 56. It has become.

Next, the process proceeds to ST6. In ST6, the data in the “terminal side scheduled use slide storage unit 56” in FIG. 5 is transmitted to the management server 10, and the management server 10 stores the data in the “server side planned use slide storage unit 32” in FIG.
At this time, information on the slide or the like selected by the MR is stored in the server-side use scheduled slide storage unit 32 together with the MR's identification number or the like, such as the scheduled use specific number, “1001”, and the like. Information is also stored with the symbol.
Therefore, the management server 10 can clearly understand how the data in the slide database 21 for sales activities of Y pharmaceutical company in FIG. 9 is selected and who has selected it.

Thus, the MR slide preparation process is completed.
Next, with reference to FIG. 7 and FIG. 8, a process in which the MR actually visits the hospital and uses the MR terminal 50 to explain the diabetes drug X to the doctor will be described.

First, the MR turns on the power of its own MR terminal 50, and displays a slide display screen for explaining the diabetes drug X. Then, in ST11 of FIG. 7, the MR terminal 50 refers to the slide types of the “terminal side scheduled use slide storage unit 56” in FIG. 10 and displays them as a table of contents.
That is, “type and characteristic of diabetes drug”, “comparison of action of X and other SGLT2 inhibitor”, and “comparison of prescription example of X and other SGLT2 inhibitor” are displayed on touch panel 51 of MR terminal 50. The

Next, the process proceeds to ST12. In ST12, the “slide type” information selected by MR or the like on the touch panel 51, for example, the slide type A-1 of “diabetes medicine type and characteristics” is displayed in the “terminal-side history information storage unit 57” in FIG. To remember.
At this time, a slide of “type and characteristics of diabetes drug” is displayed on the touch panel 51. Specifically, as shown in FIG. 10, “characteristics of sulfonylurea (SU agent), fast-acting insulin secretagogue, etc.”, “side effects of sulfonylurea (SU agent), fast-acting insulin secretagogue”, “ Four explanatory items of “characteristics of“ SGLT2 inhibitor ”to which diabetes drug X belongs” and “side effects of“ SGLT2 inhibitor ”to which diabetes drug X belongs” are displayed on the same screen.

FIG. 11 is a schematic explanatory diagram showing a display screen of a slide of “Types and characteristics of diabetes drug”. As shown in FIG. 11, four explanation items are displayed on the same screen of the touch panel 51, and for each explanation item, an icon which is a change portion of each page, for example, “NEXT” is displayed. Is displayed.
This “NEXT” button is arranged in association with each explanation item.

By the way, since the time that MR gives to the doctor when explaining the slide of the diabetes drug X is extremely limited, it is often impossible to explain all the explanation items simultaneously displayed on the slide.
For this reason, each MR comprehensively determines the attributes and personality of the doctor and the situation at that time, and selects and explains effective explanation items.
In the past, in order to grasp which explanation items the MR explained at this time, it was reported to the MR afterwards, or an investigation was conducted through an external research company. It was difficult to grasp whether the explanation item was selected and explained.

Therefore, in this embodiment, when the MR selects a specific explanation item for explanation and then transitions to the next page, the user clicks the “NEXT” button associated with the explained explanation item. It has a configuration that can.
Thereby, it is possible to accurately recognize the explanation item explained before the page is changed. Each explanation item is associated with a “theme symbol” as shown in FIG.
Therefore, by storing in the “terminal history information storage unit 57” in FIG. 5 which explanation item the “NEXT” button is clicked, it is possible to grasp which explanation item of which slide has transitioned to the next slide. At the same time, it is possible to clearly understand which theme was explained on the slide.

For example, in the above-described example, when the “NEXT” button associated with “the side effect of the“ SGLT2 inhibitor ”to which the diabetes drug X belongs” is clicked among the explanation items of FIG. 11 displayed on the touch panel 51, FIG. In the “terminal-side history information storage unit 57”, a slide is first displayed in “Types and characteristics of diabetes drug”, and an explanation item of “Side effects of“ SGLT2 inhibitor ”to which diabetes drug X belongs” is included in this slide. After being explained, it is stored that the transition to the next slide has been made.
The theme associated with this “side effect of“ SGLT2 inhibitor ”to which diabetes drug X belongs” is the symbol “T2”, that is, “description of side effect of diabetes drug X”, and this message (theme) is sent to the doctor. You will be able to understand what has been communicated.

When the slide shown in FIG. 11 is displayed in ST12, the “timer 55” in FIG. 5 starts measuring simultaneously in ST13.
Then, the process proceeds to ST14. In ST14, it is determined whether or not any of the “NEXT” buttons associated with the explanation items is clicked.

When it is determined in ST14 that any “NEXT” button has been clicked, the process proceeds to ST15. In ST15, a page of a slide capable of transition (movable) is displayed in a pop-up in another window.
For example, in the above-mentioned example, “Comparison of the action of X and other SGLT2 inhibitors” shown in FIG. 10 is displayed as the second page, and “Comparison of X and other SGLT2 inhibitor prescription examples” is displayed as the third page. The

Next, the process proceeds to ST16. In ST16, it is determined whether any of the pop-up displayed pages has been selected.
When a specific page, for example, page 2 (comparison of action of X and other SGLT2 inhibitor) is selected in ST16, the process proceeds to ST17.

In ST17, the slide of “Comparison of action of X and other SGLT2 inhibitor” in FIG.
FIG. 12 is a schematic explanatory view showing a display screen of “Comparison of action of X and other SGLT2 inhibitor”.
In FIG. 12, each explanation item (such as “dominance of the action of X” and the like) is displayed as in FIG. 11, and a plurality of “NEXT” buttons are arranged in association with each explanation item.

At this time, slide (B-1) was displayed in “Comparison of action of X and other SGLT2 inhibitor”, and in the previous slide (A-1), as described above, “diabetic drug” The fact that the “NEXT” button associated with the “side effect of“ SGLT2 inhibitor ”to which X belongs” is clicked is stored in the “terminal-side history information storage unit 57”.
With this stored information, as described above, it is possible to accurately grasp which explanation item the MR explained in each slide, that is, which theme was explained.

Next, the process proceeds to ST18. In ST18, the “timer 55” measures time, stores the display time of the page before the transition in the “terminal side history information storage unit 56”, and starts measuring the display time of the screen.
Therefore, the display time (explanation time) of each slide stored in the terminal-side history information storage unit 56 can also be accurately stored.

Next, the process proceeds to ST19. In ST19, it is determined whether or not the application is terminated.
If not finished, the same processing as described above is executed for each slide displayed after transition.

  If it is determined in ST19 that this application has ended, the process proceeds to ST20. In ST20, the MR terminal 50 transmits the data of the “terminal side history information storage unit 57” in FIG. 5 to the management server 10, and the management server 10 sends the data to the “server side history information storage unit 33” in FIG. To remember.

In this way, the management server 10 explains not only the display order of each slide but also which theme of each slide, and how long the time is, etc., via each MR terminal 50. Can do.
For example, if the Y pharmaceutical company does not have enough time to explain each slide in the slide of FIG. 10, the MR may recommend that “the explanation of the superiority of the diabetes drug X” in the theme “T1”. .
Specifically, in the slide “Types and Features of Diabetes Drugs”, the explanation item of “Side Effects of“ SGLT2 Inhibitor ”to which Diabetes Drug X belongs” is explained, and then the action of slide “X and other SGLT2 Inhibitors” "Explains the explanation item of" dominance of X action and the like ". Thereafter, in the slide “Comparison of X and other SGLT2 inhibitor prescription examples”, it is recommended to explain the explanation item of “X prescription example (effective)”.

  However, in fact, when MR is analyzed for increasing sales, the fact that the theme “T2” (description of side effects of diabetes drug X) is explained may be found. This is because if the doctor already knows the advantages of the antidiabetic drug X and has already started prescribing, what the doctor wants to know is information such as side effects.

  Previously, it was not possible to accurately grasp what theme MR explained in the slide, and the above facts could not be accurately grasped as objective facts. In this form, this fact can be grasped objectively and accurately.

  The present invention is not limited to the above-described embodiment.

  DESCRIPTION OF SYMBOLS 1 ... Slide information management system, 2 ... Internet network, 3 ... Base station, 10 ... Management server, 11 ... Server control part, 12 ... Server side communication apparatus, 13 ... -Display, 14 ... input device, 20 ... server side first various information storage unit, 21 ... slide database for sales activities of Y pharmaceutical company, 22 ... slide selection unit (program) by attribute, 23 ... Slide information storage unit by attribute, 24 ... Theme symbol correspondence information storage unit, 30 ... Server-side second various information storage unit, 31 ... Server-side doctor attribute information storage unit, 32 ... Server side scheduled use slide storage unit 33... Server side history information storage unit 50... MR terminal 51... Touch panel 52. ... Terminal communication Device, 55 ... timing device, 56 ... terminal history information storage unit, 57 ... terminal history information storage unit, 58 ... terminal physician attribute information storage unit

Claims (3)

Having a sales information inclusion section including sales information to be displayed on the display section of the terminal,
The sales information inclusion unit has a plurality of individual business information inclusion units that are classified according to whether or not they can be simultaneously displayed on the display unit, with business purpose information appealing to sales persons.
Each individual business information inclusion unit includes a changing unit for changing the individual business information inclusion unit displayed on the display unit to another individual business information inclusion unit,
At least one of the plurality of individual business information inclusion units includes a plurality of types of transmission information for transmitting to a sales target person,
Each said transmission information is linked | related with the said sales objective information, The said change part different from the said other transmission information is linked | related for every said transmission information, The sales information management apparatus characterized by the above-mentioned.   2. The business information management device according to claim 1, wherein a display time of each individual business information inclusion unit displayed on the display unit is measured and stored. A sales person correspondence information storage unit for storing information of the individual sales information inclusion unit corresponding to the attributes of the sales person;
The sales information according to claim 1 or 2, wherein the individual sales information inclusion unit corresponding to the inputted attribute information of the target person is selected and displayed on the display unit. Management device.

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