JP2015041288A - Point application pos program and device - Google Patents

Abstract

PROBLEM TO BE SOLVED: To solve the problems that it is not possible to know tendencies of both members and nonmembers toward a wide variety of merchandise, and that it is not possible to invite new customers (members) in a conventional POS system.SOLUTION: A point application POS program includes: a searcher acceptance unit for accepting the information of a searcher; a search unit for displaying a search screen after the input of the information of the searcher, and for extracting merchandise pertinent to search conditions from a merchandise database after the input of search; a result display unit for displaying the detail information of the merchandise as well as the search result; a point generation unit for generating points at different rations between members and nonmembers on the basis of the search conditions after the display of the search result, and for presenting the points to the searcher by print means or electronic mail transmission means; and a search information storage unit for storing the search conditions and the information of the searcher in at least the merchandise information in the merchandise database.

Description

  The present invention relates to a point granting POS program and an apparatus capable of knowing trends in a wide range of products regardless of members and non-members and acquiring new customers (members).

  POS (Point Of Sale: point-of-sale information) system collects product sales information such as product name, price, quantity, date and time and customer information such as purchaser's age group and gender at the point of sale, Since it is possible to grasp and manage each or each customer, it is popular in stores and merchandise transactions.

  The POS system can obtain various information at the time of sale as described above mainly from a POS terminal (also referred to as a POS register) attached to the POS system. Recently, for example, as shown in Patent Documents 1 and 2 Providing appropriate information to buyers is also becoming more common.

  Patent Documents 1 and 2 have the following configuration for the purpose of providing advertisement information of related products related to products together with product history information without increasing the management cost and management burden of the traceability system. Yes.

  In Patent Document 1, the product information management server searches for history information of a product using a traceability code in response to a history information acquisition request, and causes the search processing server to search for advertisement information of related products related to the product. A history information providing screen including a display area for displaying the searched advertisement information is generated and provided, and product browsing history information indicating a browsing history of product history information is accumulated. And the consumer ID and the traceability code included in the consumer purchase information including the consumer ID acquired by the POS register installed in the store and the traceability code given to the product to be purchased are included. Points are given when it is determined that the product search history information is accumulated.

  In Patent Document 2, the merchandise information management server accumulates merchandise sales information including the consumer ID acquired by the POS register installed in the store and the history information search code in the management server DB, and the consumer ID In response to a request to obtain history information from the store terminal that presented the search information and the history information search code, the history information of the product is searched, and the search processing server is searched for the advertisement information of the related product related to the specific product. A history information providing screen on which information and history information are displayed is generated and provided, and points are given on the condition that the specific consumer has determined that the specific consumer has been purchased.

  Points contribute to sales promotion and contribute to sales promotion. However, if points are given meaninglessly and have a monetary value, sales are effectively discounted. So) there is one aspect that there is not much merit.

  In this regard, Patent Literature 1 determines that product search history information including the consumer ID and the traceability code included in the consumer purchase information including the traceability code assigned to the purchased product is accumulated. Sometimes, Patent Document 2 only has a merit that a related advertisement is issued instead of giving points, such as giving points when a specific consumer determines that a specific product has been purchased.

  In other words, Patent Documents 1 and 2 can check the trend of purchase and search of “specific” products and customers, but check trends for a wide range of products regardless of whether they are members or non-members ( Data mining) cannot be performed, and new customers (members) cannot be acquired. Furthermore, Patent Documents 1 and 2 may be troublesome for members who basically dislike displaying related advertisements.

JP 2008-108097 A JP 2008-102808 A

  The problems to be solved are that Patent Documents 1 and 2 cannot know the trend of a wide range of products regardless of members and non-members, and cannot acquire new customers (members). is there.

  In order to solve the above problems, the present invention is a point granting POS program for giving points by searching for products, and includes a product database storing product information and a member database storing customer information of members. A searcher reception unit that connects to the stored POS server via a network and receives information on a searcher input by the input unit, and a search screen displayed by the display unit after the searcher information is input by the searcher reception unit When the search for the product database is input by the input means, the search unit that accepts the input of the search and extracts products corresponding to the search condition from the product database, and the search unit The detailed information of the purchased product is extracted from the product database and the display means together with the search result of the search unit. After displaying the search result by the result display unit to be displayed and the result display unit, the printing unit or the transmission unit generates points with different ratios between the member and the non-member based on the search condition received by the search unit. The main features include a point generation unit to be presented to a searcher and a search information storage unit that stores search conditions and information of the searcher in at least product information in a product database.

  In the present invention, a person who searches is a member or a person who has become a member at the time of searching (member) and a person who is not a member or does not register as a member at the time of searching (nonmember). When the member searches, more points are given than non-members search, so the probability of becoming a member from a non-member increases, and as a result, so-called customer enclosure is easier. There is an advantage that it can be done.

  In addition, the present invention can be used as a (discount) voucher even if a customer is planning to purchase the product manufacturer and product name by simply searching for the product that he / she needs in the store. While there is an advantage that willingness to purchase will increase because the points that can be done, the store side enters the information of the person who performs the search as a condition that enables the search, what kind of search the searcher performs, what kind of search There is an advantage that information such as whether the product is actually purchased can be collected.

  Furthermore, the present invention makes it easy to compare the product lineup and similar products in the store, and can quickly go to the displayed position, improving the convenience for customers and reducing the number of store clerks. However, there is an advantage that a large number of customers can be handled at the same time. In addition, since it is possible to narrow down and select products that are difficult to ask the store clerk, there is an advantage that it is easy to purchase such products.

FIG. 1 is a view showing an appearance of a POS device according to the present invention. FIG. 2 is a diagram showing a schematic configuration of the POS apparatus and program of the present invention. FIG. 3 is a flowchart showing the processing of the program of the present invention. FIG. 4 is a flowchart showing the processing of the program of the present invention.

Example 1
The present invention is implemented by the modes shown in FIGS. The point grant POS device 1 of the present invention (hereinafter referred to as POS device 1) is arranged at a plurality of locations in the store entrance. The POS device 1 is connected to a POS register (not shown) for settlement online and is also connected to a host POS server 2. By the way, the POS device 1 when compared with a POS register having a settlement function mainly generates search points and points that can be used for discounts based on the search, and results of the search and information of the searcher in the product database. It is specialized for feedback.

  The POS device 1 includes a POS server 2 having a product database 2A storing product information, a member database 2B storing customer information as members, and a search database 2C storing search conditions and search results described later. Are connected to the network via a connection unit 6 described later. The POS device 1 also includes an input / display unit 3 (so-called touch panel) that serves as both an input unit and a display unit that can perform input and display.

  Further, the POS device 1 includes a processing unit 4 that processes an input received by the input / display unit 3 and data to be displayed on the input / display unit 3, and a program storage unit having a program for operating the POS device 1. 5 and a connection unit 6 for connecting to the POS server 2 via a network.

  The POS device 1 according to the present invention includes a searcher receiving unit 5A that receives input of searcher information in the program storage unit 5, and a search unit 5B that receives a search for the product database 2A and extracts information from the product database 2A. And a result display unit 5C for displaying the product information from the product database 2A for the product extracted by the search unit 5B, and a point with a different ratio between the member and the non-member based on the search condition received by the search unit 5B. The point generation unit 5D and the search condition and information of the searched person are added to the product information in the product database 2A and accumulated. In this example, if the searched person is a member, the search condition is added to the member information in the member database 2B. Add search results and grant point information, and add search conditions and search results to the search database 2C. To the product, it stores the retrieval information storage unit 5E, the in constructed program.

  Further, the POS device 1 according to the present invention executes the program stored in the program storage unit 7 as described above and cooperates with the processing unit 6, so that the searcher reception unit 5A, the search unit 5B, and the result display unit 5C. The point generation unit 5D and the search information storage unit 5E are embodied.

  Further, the POS device 1 of the present invention basically stores only the program having the above configuration in the program storage unit 5, stores the product database 2A, the member database 2B, and the search database 2C in the POS server 2, and the program. The program stored in the storage unit 5 is activated to enable connection to the POS server 2 via the connection unit 8 and input / display output of data by the input / display unit 5.

  Since the POS device 1 of the present invention shown in FIG. 1 is assumed to be installed in a store, the point information generated by the point generation unit 5D is printed together with product information and product display position information. 7 is printed.

  The POS device 1 of the present invention configured as described above operates as follows. Hereinafter, a situation where a plurality of the POS devices 1 shown in FIG. 1 are installed in the store will be described as an example. In the following description, “button is displayed” and “button is pressed” are both displayed by the input / display unit 3 as a button description or design for input (operation), button Each means pressing a digitized display.

  The POS device 1 is designed so that it can be operated even by an elderly person or a person unfamiliar with the keyboard operation. For example, the input can be performed by pressing a few choice buttons. This point will also be described sequentially.

  As shown in the flowchart of FIG. 3, the POS apparatus 1 displays “Yes” and “No” buttons as to whether or not to search for an item as an initial screen (procedure 1, hereinafter referred to as # 1). When the display of “Yes” is pressed (Yes in # 1), buttons of “member” and “non-member” are displayed (# 2). It should be noted that in # 1, it is in a standby state until "Yes" is pressed (No in # 1).

  When “Member” and “Non-Member” buttons are displayed (# 2) and the “Member” button is pressed (Yes in # 2), characters “A” to “N” and “0” are displayed on the input / display unit 3. "~ 9" is displayed, and if you are a member but forgot your membership card, enter the name and date of birth by pressing the button, and if you have a membership card, enter / display The member card is placed on the reading unit 8 provided in a part different from the display of the unit 3, and the reading unit 8 reads the information on the member card (# 3).

  The processing unit 4 inquires the member database 2B of the POS server 2 through the connection unit 6 for the member input or read in # 3, and displays a search screen when matching is confirmed (Yes in # 5) (# 6) If the verification does not match (No in # 5), the process returns to # 2.

  On the other hand, if you are a non-member in # 2, that is, if you press the “non-member” button (No in # 2), “When you become a member, the points that can be used for discounts will increase. "Become a member" or "Do not become" buttons are displayed below the display of the explanatory text such as "No. is issued" (# 6).

  Then, when the “Becoming a member” button is pressed in # 6 (Yes in # 6), the above-mentioned input / display unit 3 displays characters “a” to “n” and numbers “0” to “9”. In addition, a simple symbol such as “-” hyphen is displayed and the reading unit 8 is activated. For example, if you have an ID such as a license, place it in the reader 8 and read the address, name and date of birth through image recognition processing and register as a member. For example, if you do not have an ID When the name, date of birth and address are entered by pressing the letters, numbers and symbol buttons, the user is registered as a member (# 7).

  In addition, when the button “No” is pressed in # 6 (No in # 6), gender and generation buttons such as “male”, “female”, “teens” to “90s” are displayed, and the corresponding button is pressed. Input is made (# 8), and in # 2 and # 6, the search screen is displayed after the members and non-members are processed (# 9). The above processing is performed by the searcher receiving unit 5A by operating the input / display unit 3, the connection unit 6, and the reading unit 8 via the processing unit 4 in the program.

  As described above, the present invention makes a nonmember a member at this timing by presenting that the point given after the search is higher than that of a nonmember if it is a member before starting the search. This is an opportunity to attract new customers (members).

  Here, the non-member can immediately become a member and search as a member if there is an ID that can be read by the reading unit 8, and even if there is no ID, letters, numbers, By pressing the symbol button and entering the name, address, and date of birth, a search can be made as a member, and this customer convenience improves the rate of new customers (members).

  On the other hand, even a non-member who does not become a member can perform a search, and points that can be used for discounts associated with the search are given. There are benefits to do.

  In # 9, the search screen displayed on the input / display unit 3 is displayed in the following order. For example, a large category of products handled at the store is displayed. When one of the large categories is selected, the middle category in the selected large category is then displayed. When one of the middle categories is selected, the small category in the selected middle category is then displayed. Each of the screen transitions is performed by sequentially pressing a category button.

  For example, when the POS device 1 of the present invention is installed in a commercial pharmacy (not a dispensing pharmacy), for example, if “drug” is selected from a large category such as “medicine”, “cosmetics”, “detergent”, etc., ”,“ Eye ”,“ Mouth ”,“ Ear ”, etc. If you select“ Cold General ”from these categories, you will see small categories such as“ General ”,“ Cough ”,“ Headache ”,“ Chill ”… To do. It should be noted that the narrowing down of this category is not limited to three steps as in this example, but may be made in multiple steps so that the details can be narrowed as much as possible.

  That is, the POS device 1 of the present invention and the program of the present invention are not assumed to be used by, for example, a person who has specified a product name without hesitation from the beginning, for example, from among a group of products in the same small category. It is assumed that it will be used when you cannot find a product that truly matches your purchase conditions.

  In # 9, when displaying up to the lowest small category to which the actual product to be purchased belongs, the processing unit 4 inquires of the product database 2A of the POS server 2 and displays it in order. Since it takes time to inquire each time the category is narrowed down to the POS server 2, the product data in the product database 2 </ b> A of the POS server 2 is temporarily stored in the program of the POS device 1 when narrowing down to the large category or the middle category. If the data is buffered in the storage unit 5, processing after narrowing down the category can be performed in the POS device 1. In this example, the description will be continued by inquiring the POS server 2 one by one.

  After # 9, the processing unit 4 once displays a list of products belonging to the same (minimum) category, and refers to the product data in the product database 2A on the input / display unit 3, for example, “price” “feature” “large” By displaying buttons related to common items of the product itself such as “sa” “purchase rate” and pressing this button, the search condition is input (# 10), and every time one of these buttons is pressed (# 11) No), the products are rearranged in order of price, for example. The processing from # 9 to # 11 is performed by operating the input / display unit 3 and the connection unit 6 via the processing unit 4 by the search unit 5B on the program.

  Each time the process passes through # 10 and # 11 (Yes in # 11), the display of the displayed product group itself is displayed as a button and the “Search” button is displayed. After pressing the display part (button) of one or a plurality of products in the buttoned product group, pressing the “Search” button causes the result display unit 5C to display the selected product on the program. The detailed information of the product is extracted from the product database 2A of the POS server 2 connected to the network by the connection unit 6 via the processing unit 4, and each product detail is displayed by the input / display unit 3 (# 12).

  In # 12, after the product details are displayed by the input / display unit 3, a comparison item button is further displayed during the display. The comparison item buttons are, for example, buttons such as “price”, “purchase rate”, and “(product) characteristics” that are commonly included in the product detail data. By pressing this button, it is possible to further rearrange the product groups currently displayed as candidates for comparison (# 13).

  After # 13, the input / display unit 3 displays “search end” and “redo” buttons on the screen (# 14), and presses the “search end” button (Yes in # 14). Proceed to 15. On the other hand, if the “Redo” button is pressed in # 14 (No in # 14), then “Return” and “Clear” buttons are displayed (# 15), and if the “Return” button is pressed, the process is changed to # 10. Returning and pressing the “Clear” button (No in # 15) clears the search so far (# 16), and the process returns to # 9.

  When the “search end” button is pressed (# 14), the processing unit 4 determines whether the current search is by a member or a non-member based on the processing up to # 5 (# 17). In the case of a search by a member (Yes in # 17), on the program, the point generation unit 5D generates a point for a member, for example, “10” points (# 18), and a search by a non-member (No in # 17), the point generator 5D also generates a non-member point, for example, “1” point (# 19).

  In the case of a member, the processing unit 4 adds each information of the search history, the search result, the given points, and the product information to the member information in the member database 2B by the search information storage unit 5E on the program. And accumulate (# 20). On the other hand, in the case of a non-member and after # 20, the processing unit 4 displays the information of the search history, the search result, and the person who performed the search in the program in the product database 2A by the search information storage unit 5E. 14, the information is added to the information of the candidate product when the “end search” button is pressed (# 21).

  Further, the processing unit 4 stores the search history and the search result in the search database 2C by the search information storage unit 5E on the program (# 22). By storing the search history and search results in the member information at # 20, it is useful not only for the purchase history of the member but also for data mining later on the thinking process that led to the purchase.

  In addition, by storing the search history and the search result in the product information in # 21, it is useful when data mining later on what kind of person the product has been selected under what conditions. Further, by accumulating the search history and the search result in the search database 2C in # 22, it is useful when reviewing the efficiency of the condition for making a categorized button.

  After the processing up to # 22 is performed, the input / display unit 3 displays the final (candidate) product information, the location information in the store where the category is displayed, and points (numbers) that can be used as discount vouchers. Then, a “print” button is displayed (# 23). Thereafter, when the “print” button is pressed, the point is converted into a bar code that can be read by, for example, a bar code scanner in the POS register, and the entire display of # 23 is printed (# 24). If a certain period of time elapses without pressing the “print” button, the screen is cleared and the initial screen is restored.

  This printed material can be used as a comparison table of products scheduled to be purchased in the store, as a map that can quickly reach the displayed location, and as a discount voucher for purchase of search target products. . Note that information such as a serial number is written on the printed barcode, and is managed so that it cannot be reused once it is read and used as a discount voucher with a POS register. In addition, the discount by the points given by the search is valid only once on the day.

  In addition to the points obtained by the search, points for purchase are given to members in the POS register, and the purchase history and the like are accumulated from the POS register in the member information of the member database 2C of the POS server 2.

(Example 2)
The first embodiment shows the POS device 1 of the present invention in which the program of the present invention is stored. However, the program of the present invention may be installed in a so-called portable terminal device such as a cellular phone as follows. It can be implemented.

  The usage conditions that presuppose Example 2 are, for example, before going to a store, checking the product lineup (whether or not the product is handled), product comparison, and the location in the store, and obtaining points that can be used as discounts In addition, assuming the case of purchasing at a store, in this example, it is assumed that the program of the present invention is installed and used in a recent so-called smartphone as a mobile terminal device.

  In the flowcharts of FIGS. 3 and 4, the steps (# 1 to # 5) for becoming a member, a non-member, and a non-member of # 2 are input from a key on the smartphone, that is, a member if a member. Enter the number, name, address, date of birth if you are going to be a member from a non-member, and gender and generation # 8 if you want to continue the process without being a non-member.

  Each input on the smartphone is processed by the searcher reception unit 5A on the program and sent to the POS server 2 via the communication function of the smartphone. If the process is to be continued without being a member, the gender and the generation are registered, and the process proceeds to # 8.

  Thereafter, steps # 9 to # 23 are performed by the smartphone in the same manner as the processing of the POS device 1 of the first embodiment. The display on the POS terminal 1 and the smartphone is slightly different, but the procedure itself is the same.

  After the final display is displayed on the smartphone in # 23, the second embodiment is different in that the content printed in # 24 in the first embodiment is sent by e-mail. That is, in the second embodiment, instead of printing, the final (candidate) product information, the location information in the store where the category is displayed, and points (numbers) that can be used as discount vouchers are included in the body of the e-mail. And a bar-coded image file that can be read by a bar-code scanner in the POS register, for example, is attached to the e-mail.

  The user brings a smartphone, goes to a store, selects a product, displays an image file attached to an e-mail received by the smartphone, reads the displayed barcode image with a POS register scanner, and settles it. Then, you can receive a discount for points.

  According to the second embodiment, the opportunity to visit the store increases, and the opportunity to take in non-members as members as in the first embodiment also increases. Further, according to the present invention, the customer's willingness to purchase can be improved, and for the store, the thinking process leading to product selection not only for members but also for non-members, that is, for customers in general, is acquired instead of giving points. Data mining can be performed in detail.

  In the second embodiment, an example is shown in which point discounts can be received by a smartphone and e-mail. However, this program replaces a smartphone with a user's personal computer (hereinafter referred to as a personal computer) and displays an image displayed on the personal computer. It is also possible to carry out printing.

  Furthermore, as another example, in the above, a point is given by performing a product search in the store. However, as a service for those who have registered this as a member, a product is obtained from one's own purchase history in the member database 2B. Points may also be given by searching, for example, searching for “a product that has been purchased before” by searching. In this way, it also serves as a member benefit, and the member service is improved.

DESCRIPTION OF SYMBOLS 1 (Point assignment) POS apparatus 2 POS server 2A Product database 2B Member database 2C Search database 3 Input / display part (input means display means)
4 processing unit 5 program storage unit 5A searcher reception unit 5B search unit 5C result display unit 5D point generation unit 5E search information storage unit 6 connection unit 7 printing unit 8 reading unit

Claims (2)

  A point granting POS program for granting points by performing a product search, connecting to a POS server storing a product database storing product information and a member database storing customer information of members, and inputting means A searcher reception unit that receives information of a searcher input by the user, and a search screen displayed by display means after the information of the searcher is input by the searcher reception unit, and the product database by the input unit When a search is input for the search, a search unit that accepts the search input and extracts a product that satisfies the search condition from the product database, and extracts detailed information of the product extracted by the search unit from the product database A result display unit that displays the search result together with the search unit, and a result table After the search result is displayed by the part, the point generation to be presented to the person searched by the printing means or the e-mail sending means by generating points with different ratios between the member and the non-member based on the search condition received by the search part A point granting POS program, comprising: a search information storage unit that stores at least product information in a product database.   A point granting POS device for granting points by performing a product search, the program storing unit storing the program according to claim 1, a processing unit for processing the program and input information in the program storing unit, A display unit for displaying information processed by the processing unit, an input unit for inputting information to the processing unit, a connection unit for connecting to the POS server, and a content displayed on the display unit are printed. A point giving POS device comprising a printing unit.

Images