JP2014109539A - Guidance information providing device and guidance information providing method - Google Patents

Abstract

PROBLEM TO BE SOLVED: To exhibit a sufficient guide function even in a narrow area or outdoors where GPS is not available.SOLUTION: A guidance information providing device includes guide request reception means of receiving a guide request accompanied by identification information on information desks installed at a plurality of points and direction information that a main axis of a terminal device indicates from the terminal device; present position specifying means of specifying the present position of the terminal device by reference to guide desk data in which the identification information and position information on the guide desks are made to correspond to each other on the basis of the identification information; map image generation means of generating a map image matching the direction of the main axis of the terminal device at display time by reference to the map database on the basis of the present position and direction information; and page transmission means of transmitting page data including the map image to the terminal device.

Description

  The present invention relates to a technique for providing guidance information to a terminal device such as a smartphone via a network.

  In recent years, portable terminals equipped with a GPS (Global Positioning System) function have become standard, and there are increasing opportunities to use a map display service in order to get there without getting lost.

  However, the accuracy of GPS at present is not so high, and it is difficult to go to the destination using the current map display service in a narrow area or indoors where GPS cannot be used.

  The applicant has not been able to find published prior art documents related to the present invention by the time of filing. Therefore, prior art document information is not disclosed.

  As described above, in the current map display service, the guidance function in a small area or indoors where GPS cannot be used is not sufficient, and its improvement has been demanded.

  The present invention has been proposed in view of the above-described conventional problems, and an object of the present invention is to exhibit a sufficient guidance function even in a narrow area or indoors where GPS cannot be used.

  In order to solve the above-described problem, in the present invention, a guidance request reception that accepts a guidance request including identification information of information centers installed at a plurality of points and direction information indicated by the main axis of the terminal device from the terminal device. And a current position specifying means for specifying a current position of the terminal device with reference to a guide information database in which identification information of the information center and position information are associated with each other from the identification information, the current position and the direction Based on the information, referring to the map database, map image generating means for generating a map image that matches the direction of the main axis of the terminal device at the time of display, and page transmission for transmitting page data including the map image to the terminal device Means.

  In the present invention, a sufficient guiding function can be exhibited even in a narrow area.

It is a figure which shows the structural example of the system concerning one Embodiment of this invention. It is a figure which shows the example of the signal of various sensors. It is a figure which shows the data structure example of information center DB. It is a figure which shows the data structure example of user DB. It is a figure which shows the data structure example of map DB. It is a figure which shows the data structure example of store DB. It is a figure which shows the example of a data structure of advertisement DB. It is a sequence diagram which shows the process example of embodiment. FIG. 10 is a diagram (part 1) illustrating an example of a display screen; It is FIG. (2) which shows the example of a display screen.

  Hereinafter, preferred embodiments of the present invention will be described.

<Configuration>
FIG. 1 is a diagram showing a configuration example of a system according to an embodiment of the present invention.

  In FIG. 1, a plurality of terminal devices 2 such as a smartphone, a mobile phone, and a PC (Personal Computer) operated by a user are connected to a network 1 such as the Internet. The terminal device 2 includes various sensors 21 and a general browser (Web browser) 22.

  Various sensors 21 include an inclination sensor and an acceleration sensor. As shown in FIG. 2 (a), the tilt sensor includes an alpha signal indicating the tilt with reference to true north in the horizontal plane in the longitudinal direction (main axis) of the terminal device 2, and as shown in FIG. 2 (b). A beta signal indicating the inclination of the display surface of the terminal device 2 in the longitudinal direction and a gamma signal indicating the inclination of the display surface of the terminal device 2 in the short direction are output as shown in FIG.

  Returning to FIG. 1, the browser 22 requests, obtains and displays page data written in a language such as HTML (Hyper Text Markup Language) according to HTTP (Hyper Text Transfer Protocol), which is a standard protocol of the Internet, and form data. It has a function to transmit. Note that a dedicated application (application program) may be used instead of the browser.

  A plurality of information centers 4 are provided in conspicuous places in the city. In the information center 4, advertisement information is acquired from a signboard 41 on which information (information center ID) for identifying the information center 4 and a reading code (two-dimensional code, etc.) are described, and a guide information providing device 3 described later. And a digital signage device 42 for displaying advertisements.

  In addition, the store 5 in the city is provided with a terminal device 51 that receives notification of information such as a user's profile that is expected to visit the store from the guidance information providing device 3 described later.

  Further, a guidance information providing device 3 that provides guidance information in response to a guidance request from the terminal device 2 is connected to the network 1.

  The guidance information providing apparatus 3 includes, as function units, a guidance request receiving unit 301, a destination receiving unit 302, a position update request receiving unit 303, a current position specifying unit 304, a user specifying unit 305, various sensor signal value acquiring units 306, and a map. An image generation unit 307, a route generation unit 308, a route correction unit 309, a store identification unit 310, an advertisement content determination unit 311, a page generation unit 312, a page transmission unit 313, an advertisement transmission unit 314, and a user profile transmission unit 315 are provided. Yes.

  These functional units are realized by a computer program executed on hardware resources such as a CPU (Central Processing Unit), a ROM (Read Only Memory), and a RAM (Random Access Memory) of the computer constituting the guidance information providing apparatus 3. It is what is done. These functional units do not need to be arranged on a single computer, and may be distributed as necessary.

  In addition, as a database used by the guidance information providing device 3, a guidance center DB321, a user DB322, a map DB323, a store DB324, and an advertisement DB325 are provided. These databases systematically hold predetermined data on a storage medium such as an HDD (Hard Disk Drive) in a computer constituting the guidance information providing apparatus 3. The information center DB 321, the user DB 322, the map DB 323, the store DB 324, and the advertisement DB 325 are not necessarily arranged in the guidance information providing device 3, and may be arranged on other devices.

  FIG. 3 is a diagram showing an example of the data structure of the information center DB 321 and includes items (fields) such as “information center ID”, “position information”, “preferential guidance target availability”, and the like. The “information center ID” is information for specifying the information center 4. “Position information” is information such as latitude and longitude of the information center. “Preferential guidance target availability” is information on whether or not to perform guidance via the information center for the purpose of intentionally creating a flow of people.

  FIG. 4 is a diagram showing an example of the data structure of the user DB 322, and includes items such as “user ID”, “sex”, “age”, “profession”, and “interest of interest”. “User ID” is information that identifies the user. In addition to a member ID that can identify the user in detail, bcookie that can be identified as access from the same browser (written as cookie information of the browser at the first access, and thereafter Etc.). “Gender” is information on the gender of the user. “Age” is information on the age or age group of the user. “Occupation” is information indicating the occupation of the user. “Interested object” is information such as a category in which the user is interested.

  FIG. 5 is a diagram showing an example of the data structure of the map DB 323, and includes items such as “position range”, “graphic data”, and “note data”. The “position range” is a latitude / longitude range. “Graphic data” is data for drawing a graphic in a map, and includes a point, a line, and a surface. “Note data” is text data such as a place name and a facility name.

  FIG. 6 is a diagram illustrating an example of the data structure of the store DB 324, and includes items such as “store ID”, “location information”, “advertisement ID”, and “notification destination address”. “Store ID” is information for specifying a store. “Location information” is information such as latitude and longitude of the store. “Advertisement ID” is an advertisement ID of advertisement content related to the store. The “notification address” is an address for notifying the store of information such as a user's profile expected to visit the store.

  FIG. 7 is a diagram illustrating an example of a data structure of the advertisement DB 325, and includes items such as “advertisement ID”, “category”, and “advertisement content data”. “Advertisement ID” is information that identifies advertisement content. “Category” is a classification to which the advertising content belongs or is related. “Advertising content data” is link information to the data body or storage location of the advertising content.

  Returning to FIG. 1, the guidance request receiving unit 301 of the guidance information providing device 3 obtains the guidance center ID of the signboard 41 and the direction information of the terminal device 2 from the browser (or dedicated application) 22 of the terminal device 2. It has a function to accept accompanying guidance requests.

  The destination receiving unit 302 has a function of receiving a destination from the browser 22 of the terminal device 2.

  The position update request accepting unit 303 has a function of accepting a position update request with time series measurement values of the acceleration sensor and the tilt sensor of the various sensors 21 or a cumulative value of the azimuth and the movement distance from the browser 22 of the terminal device 2. Have.

  The current position specifying unit 304 has a function of referring to the information center DB 321 based on the information center ID received by the information request receiving unit 301 and specifying the position of the information center 4 where the terminal device 2 is currently located. Yes.

  The user specifying unit 305 has a function of referring to the user DB 322 based on information of login performed prior to the guidance request or bcookie acquired at the time of the guidance request, and identifying the user who made the guidance request.

  The various sensor signal value acquisition unit 306 has a function of acquiring (extracting) various sensor signal values of the various sensors 21 of the terminal device 2 accompanying the guidance request and the position update request.

  The map image generation unit 307 has a function of referring to the map DB 323 based on the position of the information center 4 where the terminal device 2 specified by the current position specifying unit 304 is currently located and generating a map image around the current position. Have. At this time, the map generated by rotating the map image based on the alpha signal representing the orientation of the tilt sensor among the various sensor signal values acquired by the various sensor signal value acquisition unit 306 and displayed on the terminal device 2 Make sure the image orientation matches the actual cityscape.

  Note that the map image may be generated as a standard image with the upper direction being true north, and then the map image may be rotated. Further, the map image may be a standard image whose upper direction is true north, and the map image may be rotated when displayed on the terminal device 2 side. In addition, the map image generation unit 307 may generate a three-dimensional map image close to the scenery viewed from the viewpoint of the user of the terminal device 2 using the beta signal or the gamma signal of the tilt sensor.

  The route generation unit 308 has a function of generating the shortest route from the position of the information center 4 where the terminal device 2 is located to the destination when the destination reception unit 302 receives the destination.

  The route correction unit 309 refers to the information center DB 321 to check whether there is a priority guidance target availability setting in the nearby information center 4, and if so, the route generation unit 308 determines the route generated by the route generation unit 308. It has a function of correcting and generating a new route through the corresponding information center. It should be noted that whether or not the priority guidance target is set in the store of the store DB 324 may be set to be corrected to a route passing through the store set as the priority guidance target.

  The store specifying unit 310 has a function of referring to the store DB 324 and specifying the store 5 existing in the route generated by the route generating unit 308 (including the route corrected by the route correcting unit 309).

  The advertisement content determination unit 311 has a function of determining the advertisement content to be transmitted to the terminal device 2 and the digital signage device 42 of the information center 4 from the advertisement content stored in the advertisement DB 325.

  The page generation unit 312 displays the map image generated by the map image generation unit 307, the route generated by the route generation unit 308 when the route is displayed (including the route corrected by the route correction unit 309), When displaying an advertisement, it has a function of generating a page from the advertisement content determined by the advertisement content determination unit 311.

  The page transmission unit 313 has a function of transmitting the page data generated by the page generation unit 312 to the browser 22 of the requesting terminal device 2.

  The advertisement transmission unit 314 has a function of transmitting the advertisement content determined by the advertisement content determination unit 311 to the digital signage device 42 of the information center 4.

  The user profile transmission unit 315 has a function of notifying the terminal device 51 of the store 5 specified by the store specifying unit 310 of information such as the profile of the user who is expected to visit the store.

<Operation>
FIG. 8 is a sequence diagram showing a processing example of the above embodiment.

  In FIG. 8, the user of the terminal device 2 stops at the information center 4, visually checks the information ID of the signboard 41 and inputs or selects it in the browser 22 (accessed to the information information providing device 3 in advance and provided from the information information providing device 3). When the reading code is photographed by the camera function from the signboard 41 (step S101), the terminal device 2 is used. The browser 22 transmits a guidance request with the guidance center ID and the direction information of the terminal device 2 to the guidance information providing device 3 (step S102). At this time, destination input / selection can also be performed. The destination can be input and selected separately.

  The guidance request is received by the guidance request receiving unit 301 of the guidance information providing apparatus 3, and the destination is received by the destination receiving unit 302.

  Next, the current position specifying unit 304 refers to the information center DB 321 based on the information center ID received by the information request reception unit 301, and acquires the position information associated with the same information center ID, whereby the terminal device 2 specifies the position (current position) of the information center 4 where the current position is located (step S103).

  Next, the user identification unit 305 identifies the user who has made the guidance request with reference to the user DB 322 based on the information of login performed prior to the guidance request or bcookie acquired at the time of the guidance request (step S104).

  Next, the various sensor signal value acquisition unit 306 acquires (extracts) the signal value of the various sensors 21 of the terminal device 2, here the signal value of the tilt sensor, accompanying the guidance request (step S <b> 105).

  Next, the map image generation unit 307 refers to the map DB 323 based on the position (current position) of the information center 4 where the terminal device 2 identified by the current position identification unit 304 is currently located, and the position is a position information range. The graphic data and the note data included in the are acquired and drawn to generate a map image around it (step S106). At this time, the map generated by rotating the map image based on the alpha signal representing the orientation of the tilt sensor among the various sensor signal values acquired by the various sensor signal value acquisition unit 306 and displayed on the terminal device 2 Make sure the image orientation matches the actual cityscape.

  Note that the map image may be generated as a standard image with the upper direction being true north, and then the map image may be rotated. Further, when the map image is rotated based on the azimuth information at the time of display on the terminal device 2 side, the map image may be a standard one with the upward direction being true north. Moreover, you may make it the map image generation part 307 generate | occur | produce the three-dimensional map image close | similar to the landscape seen from the user's viewpoint of the terminal device 2 using the beta signal or gamma signal of an inclination sensor.

  Next, when the destination receiving unit 302 receives the destination, the route generation unit 308 generates the shortest route from the position of the information center 4 where the terminal device 2 is currently located (current position) to the destination ( Step S107). For example, the current position and the destination are specified on the map image generated by the map image generation unit 307, and the shortest route that is not obstructed by an obstacle such as a building is generated.

  Next, the route correction unit 309 refers to the information center DB 321 and confirms whether there is any information on whether priority guidance targets are set in the information center 4 around the current position. The route generated by the above is corrected, and a new route passing through the corresponding information center is generated (step S108).

  Next, the store identifying unit 310 refers to the store DB 324 and identifies the store 5 existing in the route generated by the route generating unit 308 (including the route corrected by the route correcting unit 309) (step S109). That is, the store 5 having position information close to the position on the route is specified from the store DB 324.

  Next, the advertising content determination unit 311 determines the advertising content to be transmitted to the digital signage device 42 of the terminal device 2 and the information center 4 from the advertising content stored in the advertising DB 325 (step S110). As the advertising content to be transmitted to the terminal device 2, the advertising content associated with the store 5 existing in the route generated by the route generation unit 308 (including the route corrected by the route correction unit 309) in the store DB 324 is used. Make a priority decision. The advertising content transmitted to the digital signage device 42 of the information center 4 preferentially determines the advertising content associated with the store 5 existing around each information center 4.

  Next, the page generation unit 312 displays the map image generated by the map image generation unit 307 and the route generated by the route generation unit 308 when the route is displayed (including the route corrected by the route correction unit 309). And when displaying an advertisement, a page is produced | generated from the advertising content determined by the advertising content determination part 311 (step S111).

  Next, the page transmission unit 313 transmits the page data generated by the page generation unit 312 to the browser 22 of the requesting terminal device 2 (step S112).

  The browser 22 of the terminal device 2 receives the page data and displays it (step S113).

  If the point A on the map in FIG. 9A is the current position where the information center 4 is located and the alpha signal of the tilt sensor indicates the direction of the arrow B, the terminal device 2 is shown in FIG. 9B. In this way, a map image that matches the direction in which the terminal device 2 is directed is displayed. In addition, it is applicable not only to an outdoor map but also to a map of an indoor store or the like.

  FIG. 10 shows a state in which a route from the current position point A to the destination point C is displayed.

  The terminal device 2 displays the icon of the store 5 on the route (changes to the detailed page when selected) on the map image, or displays a banner advertisement at the lower end or the upper end of the screen. be able to.

  Returning to FIG. 8, the advertisement transmission unit 314 of the guidance information providing device 3 transmits the advertising content determined by the advertising content determination unit 311 to the digital signage device 42 of the information center 4 (step S114).

  In addition, the user profile transmission unit 315 notifies the terminal device 51 of the store 5 specified by the store specifying unit 310 of information such as the profile of the user who is expected to visit the store (step S115).

  On the other hand, the position update request accepting unit 303 updates the position with the azimuth and moving distance, which are time-series measured values of the acceleration sensor and the tilt sensor of the various sensors 21 or their accumulated values, from the browser 22 of the terminal device 2. When the request is accepted, the map image generation unit 307 obtains a new current position by shifting the azimuth and the movement distance from the previous current position, regenerates a map image based on the current position, and transmits the page. The unit 313 transmits new page data to the browser 22 of the terminal device 2.

<Summary>
As described above, according to the present embodiment, a sufficient guide function can be exhibited even in a narrow area.

  The present invention has been described above by the preferred embodiments of the present invention. While the invention has been described with reference to specific embodiments, various modifications and changes may be made to the embodiments without departing from the broad spirit and scope of the invention as defined in the claims. Obviously you can. In other words, the present invention should not be construed as being limited by the details of the specific examples and the accompanying drawings.

DESCRIPTION OF SYMBOLS 1 Network 2 Terminal device 21 Various sensors 22 Browser 3 Guidance information provision apparatus 301 Guidance request reception part 302 Destination reception part 303 Location update request reception part 304 Current position specification part 305 User specification part 306 Various sensor signal value acquisition part 307 Map image Generation unit 308 Route generation unit 309 Route correction unit 310 Store identification unit 311 Advertisement content determination unit 312 Page generation unit 313 Page transmission unit 314 Advertisement transmission unit 315 User profile transmission unit 321 Information center DB
322 User DB
323 Map DB
324 store DB
325 Advertising DB
4 Information Center 41 Signboard 42 Digital Signage Device 5 Store 51 Terminal Device

Claims (7)

From the terminal device, a guidance request receiving means for receiving a guidance request with identification information of information centers installed at a plurality of points and azimuth information pointed to by the spindle of the terminal device;
From the identification information, referring to the information center database that associates the identification information of the information center and the position information, current position specifying means for specifying the current position of the terminal device;
Based on the current position and the azimuth information, referring to a map database, map image generation means for generating a map image that matches the direction of the main axis of the terminal device at the time of display;
A guide information providing apparatus comprising page transmission means for transmitting page data including the map image to the terminal device. In the guidance information provision device according to claim 1,
Destination receiving means for receiving designation of a destination from the terminal device;
A guide information providing apparatus comprising: route generation means for including a route from the current position to the destination in the map image. In the guidance information provision apparatus according to claim 2,
A guide information providing apparatus comprising route correction means for correcting the route to a route passing through a point to be guided with priority. In the guidance information provision device according to any one of claims 2 and 3,
Store identification means for identifying a store existing on the route;
An apparatus for providing guidance information, comprising: advertisement transmission means for acquiring advertisement information associated with a specified store and transmitting the advertisement information to the terminal device and / or the display device of the information center. In the guidance information provision device according to any one of claims 2 and 3,
User specifying means for specifying a user of the terminal device;
Store identification means for identifying a store existing on the route;
A guide information providing apparatus comprising: a user profile transmission unit configured to transmit the profile information of the user to a store terminal device of a specified store. In the guidance information provision device according to any one of claims 1 to 5,
From the terminal device, comprising a position update request receiving means for receiving a position update request with signal values or cumulative values of an acceleration sensor and an inclination sensor,
The map image generating means updates the current position and regenerates a map image based on the signal value or the accumulated value, and provides guidance information. A method executed by the guidance information providing apparatus,
From a terminal device, a guidance request receiving step for receiving a guidance request with identification information of information centers installed at a plurality of points and orientation information pointed to by the spindle of the terminal device;
From the identification information, referring to the information center database that associates the identification information of the information center and the position information, a current position specifying step of specifying the current position of the terminal device;
Based on the current position and the orientation information, referring to a map database, a map image generation step of generating a map image that matches the direction of the main axis of the terminal device at the time of display;
And a page transmission step of transmitting page data including the map image to the terminal device.

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