JP2013061609A - Sk-type daily belongings advertisement work - Google Patents

Sk-type daily belongings advertisement work Download PDF

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Publication number
JP2013061609A
JP2013061609A JP2011215586A JP2011215586A JP2013061609A JP 2013061609 A JP2013061609 A JP 2013061609A JP 2011215586 A JP2011215586 A JP 2011215586A JP 2011215586 A JP2011215586 A JP 2011215586A JP 2013061609 A JP2013061609 A JP 2013061609A
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costs
advertisements
stores
schedule book
company
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Japanese (ja)
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Shun Sugawara
舜 菅原
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Individual
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Abstract

PROBLEM TO BE SOLVED: To provide a reservation-based advertisement system which reduces user costs of personal organizers as daily belongings and enables advertising corporations and stores to advertise persistently during desired periods with low costs.SOLUTION: The existing costs of personal organizers are eliminated by inserting corporate advertisements into personally used schedules and charging advertising corporations and stores for the advertisements to cover necessary expenses for the personal organizers such as printing costs, transportation costs and design costs.

Description

本発明は、個人で使用するスケジュール帳に関する。  The present invention relates to a schedule book for personal use.

従来では、個人で必携する完成されたスケジュール帳は全て有料で、コストがかかる。  Conventionally, all completed schedule books that individuals must carry are charged and costly.

店舗広告に用いられる、チラシやフリーペーパーはかさばり、廃棄されるために宣伝広告に持続性が見込めない。  Flyers and free paper used for store advertisements are bulky and discarded, so the advertisements cannot be sustained.

従来では、企業広告の手段にテレビ、及びインターネット上でのコマーシャル等があるが、膨大なコストがかかる。  Conventionally, there are TV advertisements and commercials on the Internet as means for corporate advertising, but it costs enormous costs.

従来の低コストの広告手段では、実用的なものに広告を掲載するものの、目に触れない場所に広告を掲載するため、広告業務の意味よりも利潤追求の意味合いの方が強かった。  The conventional low-cost advertising means puts advertisements in practical use, but places advertisements in unseen places, so the meaning of pursuing profits was stronger than the meaning of advertising work.

特開2008−203804  JP2008-203804

なし  None

以上に述べた従来のシステムでは、スケジュール帳にコストが掛かっていた。  In the conventional system described above, the schedule book is expensive.

以上に述べた従来のシステムでは、膨大な費用や持続性の欠乏といった問題が発生している。  The conventional systems described above have problems such as enormous costs and lack of sustainability.

本発明はこのような従来の構成が有していた問題を解決しようとするものであり、スケジュール帳を使う側のコストダウンを目的とするビジネスモデルであり、広告掲載企業、店舗側は低コストや、確実な希望消費者層へのアピール、広告の持続性、さらには、希望日時での確実な宣伝を目的とするものである。  The present invention is intended to solve the problems of such a conventional configuration, and is a business model aimed at cost reduction on the side using the schedule book. In addition, it aims to appeal to the desired consumer group, to maintain the advertisement, and to promote the advertisement at the desired date and time.

そして、本発明は上記目的を達成するために、個人で使用されるスケジュール帳の内部に企業及び店舗広告を掲載する。  And in order to achieve the said objective, this invention posts a company and a store advertisement inside the schedule book used by an individual.

スケジュール帳の内部に企業及び店舗広告掲載する企業及び店舗から、広告掲載料を頂く。  Get advertisement placement fees from companies and stores that place advertisements in the schedule book.

広告掲載料の中には、スケジュール帳制作費、運搬費、デザイン料及び用紙代等が含まれる。  The ad listing fee includes schedule book production costs, transportation costs, design fees, and paper fees.

スケジュール帳の内部に企業及び店舗広告が掲載された物を、個人及び広告を掲載した店舗へ、無料配布する。  The company and store advertisements posted in the schedule book will be distributed free of charge to individuals and stores that have posted advertisements.

上述したように本発明のビジネスモデルは、個人で使用されるスケジュール帳のコストを削減することが可能となる。  As described above, the business model of the present invention can reduce the cost of a schedule book used by an individual.

広告掲載企業及び店舗は、低価格で、ターゲットの消費者層へ、長期間自動で毎日宣伝でき、また予め時期を定めることができる宣伝が可能となる。  Advertising companies and stores can be advertised to target consumers at a low price every day automatically for a long period of time, and can be advertised in advance.

個人は無料でスケジュール帳と企業及び店舗情報を入手できる。  Individuals can get a schedule book and company and store information for free.

本発明ビジネスモデルの実施形態を示す図  The figure which shows embodiment of this invention business model 一般的なスケジュール帳販売形態を示す図  Diagram showing a general schedule book sales form

特許出願人は、フリーペーパー制作団体及び企業等に本発明の提案(▲1▼)をする。特許出願人はフリーペーパー制作団体及び企業等より報酬の一部(▲2▼)を得る  The patent applicant makes a proposal (1) of the present invention to a free paper production organization and a company. Patent applicants get a part of the reward (2) from free paper production organizations and companies.

フリーペーパー制作団体及び企業等は店舗及び企業に営業を行い、広告掲載企業及び店舗より広告に掲載する企業店舗情報(▲3▼)、必要経費(▲4▼)、フリーペーパー制作団体及び企業等への報酬(▲5▼)を受け取る。  Free paper production organizations and companies operate in stores and companies. Information on company stores (▲ 3 ▼), required expenses (▲ 4 ▼), free paper production groups and companies, etc. Receive a reward (5).

広告掲載企業及び店舗から広告に掲載する企業及び店舗情報を受け取ったフリーペーパー制作団体及び企業等は、スケジュール帳内部に掲載する企業及び店舗広告のデザイン、構成を行い、印刷会社へ印刷の依頼、印刷代の支払い(▲6▼)を行い、印刷会社から印刷の仕上がった広告入りスケジュール帳の用紙(▲7▼)を受け取り、フリーペーパー制作団体及び企業等はそれを加工してスケジュール帳を完成させる。  Free paper production organizations and companies that received advertisements from companies and stores that advertise in advertisements, design and configure advertisements for companies and stores that appear in the schedule book, and request printing from printing companies. Pay the printing fee (▲ 6 ▼), and receive the printed ad book form (▲ 7 ▼) from the printing company, and the free paper production organization and companies complete the schedule book by processing it Let

フリーペーパー制作団体及び企業等は本発明のビジネスモデルの契約をしている店舗等は、広告入りスケジュール帳(▲8▼)を各消費者へ配布する。  Free paper production organizations, companies, etc. distribute a schedule book with advertisements (8) to each consumer at stores that have contracts for the business model of the present invention.

結果としてスケジュール帳を配布する店舗等は、自身の店舗情報の記載された新しい宣伝物を配布可能となり、スケジュール帳を受け取った消費者は店舗及び企業情報を無料で入手することが可能となる。  As a result, a store or the like that distributes the schedule book can distribute a new promotional material in which its store information is described, and a consumer who receives the schedule book can obtain store and company information free of charge.

企業広告が掲載されたスケジュール帳を入手した消費者はその広告を見ることによって、企業及び店舗情報(▲9▼)を入手することができる。結果として広告掲載企業及び店舗へ消費者は顧客、入会、従業員として訪問する可能性(▲10▼)が生じる。  A consumer who has obtained a schedule book on which a company advertisement is posted can obtain company and store information (9) by viewing the advertisement. As a result, there is a possibility that the consumer visits the advertisement posting company and the store as a customer, a member, or an employee ((10)).

コマーシャルなど、非常にコストのかかる広告を除く、チラシやフリーペーパーなどは、生活する中で廃棄されることが多い。低コストで毎日、定期的に長期間広告が可能でない広告業務がほとんどなのが現状だが、毎日必携するスケジュール帳内部の、予定を書き込む頁に店舗及び企業広告を載せることにより、企業及び店舗は低コストで持続性、有益性を十分に見込めるコマーシャル活動が可能となる。Flyers, free paper, etc., except for very costly advertisements such as commercials, are often discarded during their lives. The current situation is that most advertising operations do not allow long-term advertisements on a regular basis for a low cost every day, but by placing stores and company advertisements on the page to write schedules in the schedule book that is essential every day, companies and stores are low. Commercial activities with sufficient sustainability and benefits can be realized at a low cost.

店舗及び企業広告が掲載されたスケジュール帳を用いる消費者側は、無料で企業、店舗情報を入手でき、コストも削減できるため、需要は見込まれる。  Consumers who use a schedule book on which stores and company advertisements are posted can obtain company and store information free of charge and can reduce costs, so demand is expected.

尚、企業、店舗広告はスケジュール帳内部に掲載されることにより、消費者はスケジュール帳、有益な店舗企業情報の二つをかさばることなく持ち歩くことが可能となる。  The company and store advertisements are posted in the schedule book, so that the consumer can carry the schedule book and useful store company information without bulk.

▲1▼発明技術
▲2▼報酬
▲3▼企業及び店舗情報
▲4▼必要経費
▲5▼報酬
▲6▼印刷依頼、印刷代
▲7▼広告入りスケジュール帳原紙
▲8▼広告入りスケジュール帳
▲9▼広告入りスケジュール帳
▲10▼企業及び店舗情報
▲11▼スケジュール帳代、報酬
▲12▼スケジュール帳
▲13▼スケジュール帳
▲14▼報酬、必要経費(印刷代、デザイン代、製本代等)
(1) Invention technology (2) Reward (3) Company and store information (4) Necessary expenses (5) Reward (6) Print request, printing fee (7) Schedule book with advertisement (8) Schedule book with advertisement (9) ▼ Schedule book with advertisements ▲ 10 ▼ Company and store information ▲ 11

Claims (2)

個人へ、スケジュール帳の内部に企業及び店舗広告を印刷したものを無料配布する。  Free distribution of printed company and store advertisements in the schedule book to individuals. スケジュール帳を用いた企業及び店舗広告業務。  Company and store advertising business using a schedule book.
JP2011215586A 2011-09-10 2011-09-10 Sk-type daily belongings advertisement work Withdrawn JP2013061609A (en)

Priority Applications (1)

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Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPS5589659U (en) * 1978-12-14 1980-06-20
JP2004098293A (en) * 2002-09-04 2004-04-02 Musshu:Kk Calendar
JP2004306520A (en) * 2003-04-09 2004-11-04 Shin Caterpillar Mitsubishi Ltd Memorandum paper and memorandum pad
JP2008203804A (en) * 2007-02-16 2008-09-04 Endo Management Planning:Kk Copy paper advertising operation

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPS5589659U (en) * 1978-12-14 1980-06-20
JP2004098293A (en) * 2002-09-04 2004-04-02 Musshu:Kk Calendar
JP2004306520A (en) * 2003-04-09 2004-11-04 Shin Caterpillar Mitsubishi Ltd Memorandum paper and memorandum pad
JP2008203804A (en) * 2007-02-16 2008-09-04 Endo Management Planning:Kk Copy paper advertising operation

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
JPN6013038671; '有名大に限定配布 無料ノートで求人' [online] , 20080922, 株式会社ブラシナ *

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