KR20060129990A - The advertisment business using an insert, production applicant, insert supplier, expenses decrease between enterprises and marketing - Google Patents

Abstract

A method for reducing expenses and performing marketing among an advertiser, a client, a leaflet maker, and a company using leaflet AD(ADvertisement) is provided to enable the leaflet maker to receive more AD orders, enable the advertiser to perform nationwide AD through the AD leaflet at the minimized expenses, and enable the client to make/distribute the AD leaflet including the AD of other company at the low expenses. The advertiser impresses a brand of the advertiser to users at the minimized AD expenses by continuously exposing the AD through a long term contract with the leaflet maker. The advertiser pays the AD expenses to the client according to the contract including issuance volume, AD size/position, or design. The leaflet maker supplies the leaflet to the client at the lower price than other leaflet maker under a condition including the AD of the advertiser into the leaflet of the client.

Description

{Ad advertisment business using an insert, production applicant, insert supplier, expenses decrease between enterprises and marketing.}

Collaboration between advertisers, publishers, and manufacturers through flyers

The concept of this patent seeks to find economic benefits by mixing complementary relations with companies that produce online and offline leaflet advertisements, those who request leaflet production, and companies that want to advertise their leaflets. Is marketing.

Various leaflet production and distribution, newspaper advertisement insertion, life information magazine advertisement, unmanned distribution distribution flyer, etc.

Development of advertising leaflets and development of advertising techniques for maximizing the advertising effect of brand advertising companies

1) Advertiser-

First, advertisers can see the effect of advertising by making their brand visible to the general public by continuously exposing their ads through long-term contracts with leaflet makers who receive online and offline ads with minimal advertising costs.

However, in parallel with the number of advertisement leaflets, the advertising fee is paid by advertizing with the advertising company according to the specific arrangement according to the size and location of the advertisement leaflet's own advertisement exposure, and whether the brand impression is a brand including text (letter) or a specific design. In principle, it is.

2) flyer makers-

A company is a marketing that can provide a leaflet production at a lower price than other companies and promote competitiveness by differentiating other companies under the condition that an advertisement sponsored advertisement is requested to general consumers (clients requesting clients). .

3) Leaflet producer-

It is a marketing that can reduce the cost by producing a leaflet with a minimum cost only when it is determined that the advertisement of a specific company does not have a great influence on the effect of the leaflet advertisement.

A simple brand ad that wants to distribute small business owners and large-scale flyers who are unable to execute due to the burden of production costs while feeling the necessity of production distribution of advertising flyers, but does not feel the cost and leaflets needed to produce many flyers. In maximizing the effect of advertising flyers while achieving their advertising goals, they have the effect of promoting mutual cooperation.

Therefore, it is expected to greatly reduce the waste of pulp, a valuable import resource, and increase profits by reducing the advertising costs of small and medium-sized business owners.

Claims (1)

How to print cheap business promotion for self-employed people using leaflets, Unit price coordination in the step of producing the leaflet, Use your own brand advertising to promote general flyers, print distribution, How to promote your printers to attract customers.

Images