JP2010157162A - Web server and terminal equipment for member to be used for membership system internet connection fee free service system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a point service system for enabling a user to surely browse advertisements, and for reasonably setting the Internet connection fee free of charge. <P>SOLUTION: A Web server is provided with: a membership information management means for giving membership attributes to membership information transmitted from terminal equipment for members; a prescribed software/URL management means for transmitting prescribed software or prescribed URL to the terminal equipment for members; a request advertisement management means for applying advertisement attributes to request advertisements; a request advertisement selection means for comparing the membership attributes with advertisement attributes, and for transmitting the request advertisements to prescribed members; a point issuing means for issuing the number of points on the basis of the click information of the request advertisements; and a point management means for, when the result of the subtraction of an Internet connection fee corresponding to a fixed period from a sum applied to the cumulative number of points after the lapse of a fixed period is minus, managing the number of points so that the result can be turned to be plus by forcedly displaying the request advertisements at terminal equipment for members, wherein the request advertisements or the number of points are displayed at the tool bar display part of the screen of the terminal equipment for members. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to a point service system using an Internet advertisement displayed on a terminal device connected to the Internet, and more particularly to a service system that frees an Internet connection fee.

  As a system for advertising products and services via a homepage on the Internet, for example, on a shopping advertisement page, based on requests from a plurality of advertisement requesters, these company names are displayed on a predetermined part of the advertisement page screen. There is a system in which an advertisement display section such as the above is posted and an advertisement screen on which more detailed contents are posted is displayed by a user clicking on the advertisement display section. In addition, there is a system in which a so-called banner advertisement is displayed on a part of a homepage, and a user of the homepage can browse an advertisement page on which more detailed contents are displayed by clicking on the banner advertisement.

  In these systems, for example, a user browsing a predetermined homepage can access and display more detailed advertisement information by clicking an advertisement display section such as a company name or an advertisement display section such as a banner advertisement. You can apply for purchase through the network by looking at the photos of the products and the contents of the services.

  In addition, an information provider that provides information on the homepage can generate revenue from the ad requester by displaying an advertisement page on the homepage that provides this advertisement display section and specific products and services. It has gained. Therefore, the more times the user clicks on the advertisement display section or the advertisement page, the more effective the advertisement is, which may affect the revenue of the information provider.

However, in order to promote the use of such an advertising system using the Internet, it is necessary for the user to have an advantage. Therefore, an advertisement system that gives a predetermined point to a user who browses advertisements has been proposed.
For example, Patent Document 1 states that “a point service system using an Internet advertisement that makes it possible to provide a benefit to a user who purchases a product etc. using the Internet by paying an advertising fee according to the sales results. As a solution, the WWW server has a homepage display means for displaying a homepage including an advertisement display section on a user terminal, click information on the user terminal, and an advertisement request. Access history storage means for storing application information transmitted to the terminal for the user, point issue means according to the amount of payment, point management means for storing the points issued by the point issue means, and point issuance Communication means for transmitting the points issued by the means to the user terminal, and the user terminal includes a card The storage unit or the recording unit, equipped with a card reader writer having a storage means or recording means is stored or recorded points received from Server "has a configuration. Further, Patent Document 2 has an issue of “providing an Internet point granting system that allows many clients to access an established homepage”. A hyperlink is set up in the main column to encourage clients to access the link, and for each client on the server side based on the answer data that was answered to the problem on the homepage that was moved through the link The point is calculated and the earned points are disclosed on the homepage. The earned points can be returned at a predetermined exchange ratio when the advertiser purchases the product.
JP 2003-50950 A JP 2003-67620 A

  By the way, as both patent document 1 and patent document 2 have installed the hyperlink on the predetermined homepage, in these point service systems, the hyperlink is installed on the existing homepage, or the advertisement is made by the banner advertisement. A method was adopted to encourage the client to access the homepage. In addition, so-called free providers, which make provider fees free from revenues from advertisements, used advertisement space in the pop-up screen and the text of Internet communications as the display location of advertisements. Therefore, there is a problem that the screen on which the advertisement is displayed is uncomfortable for the user, and resistance to browsing the advertisement occurs.

  Therefore, the present invention is a membership-based Internet connection fee free service in which the contents of the requested advertisement are surely understood without relying on the existing homepage, and the Internet connection fee of the user who browses the advertisement without knowing it is free. It is an object of the present invention to provide a Web server and a user terminal device used in the system.

In order to achieve the above object, a Web server used in the membership system Internet connection fee free service system according to claim 1 of the present application is a terminal device for a user connected to the Internet and an advertisement requester connected to the Internet. In a membership point service system using an Internet advertisement comprising a terminal device and a Web server for providing an advertisement requested by an advertisement requester to the user terminal via the Internet, Member information management means for storing member information sent from a user terminal and assigning and managing member attributes based on the member information; and predetermined application software on the user terminal of a prospective member Stores predetermined software / URL management means for transmitting a predetermined URL and the requested advertisement of the advertisement requester And request advertisement management means for assigning and managing an advertisement attribute including an advertisement heading to the requested advertisement, and selecting the user terminal of the member from the requested advertisement by comparing and calculating the member attribute and the advertisement attribute Request advertisement selection means to be transmitted and click information transmitted from the user terminal when the advertisement headline displayed on the user terminal and / or a predetermined portion of the requested advertisement is clicked. Click information managing means for managing, point issuing means for issuing a predetermined number of points based on the click information, and transmitting a cumulative number of points within a predetermined period, and giving a predetermined economic value to the point number for a predetermined period If the result of subtracting the Internet connection fee for a certain period from the amount given to the cumulative number of points after the lapse is negative, To the display a request ads to the user terminal, comprising: and a point management means for managing a number of points so that the calculation result is zero or positive, it is characterized in that. Internet connection charges refer to provider charges or provider charges plus line charges, and “advertising headline” refers to words and diagrams that express the contents and outline of requested advertisements. "Internet connection fee corresponding to the period" means that if the period that is the basis for the Internet connection fee is a monthly unit, that is, a monthly fee, for example, if one day or one week is a fixed period, "Internet connection fee" is approximately 1/30 or 1/4 of the monthly fee.
Further, the Web server used for the membership-based Internet connection fee free service system according to claim 2 of the present application is the Web server used for the membership-based Internet connection fee free service system according to claim 1, and has a predetermined settlement period. If the calculation result becomes positive after the lapse, the number of points for the positive is carried over to the next clearing period, and if it is negative, the connection fee calculating means for sending the Internet connection fee corresponding to the negative amount to the user terminal It is characterized by comprising. The term “clearing period” refers to a period that serves as a basis for billing an Internet connection fee, and is usually a monthly fee that is charged every month.
And the web server used for the membership system internet connection fee free service system according to claim 3 of the present application is the web server used for the membership system internet connection fee free service system according to claim 1 or claim 2, An advertisement display unit in which the advertisement headline is displayed on a toolbar display unit of a screen of the user terminal displayed by an Internet browsing program when the predetermined application software is installed in the user terminal And means for displaying a point display section for displaying the cumulative number of points, means for displaying the requested advertisement corresponding to the advertisement headline by clicking the advertisement display section and / or moving a mouse pointer. Click information when the advertisement display part is clicked And grant means for transmitting the click information when the predetermined portion of the request ad was clicked from the user terminal, comprising the said user terminal device is characterized in that.
Furthermore, the web server used for the membership system internet connection fee free service system according to claim 4 of the present application is a web server used for the membership system internet connection fee free service system according to claim 1 or claim 2, The predetermined URL is a pop-up display of an advertisement display unit on which the advertisement headline is displayed on the user terminal and a point display unit on which the cumulative number of points is displayed, and when the advertisement display unit is clicked And / or means for displaying the requested advertisement corresponding to the advertisement headline when the mouse pointer is put together, click information when the advertisement display unit is clicked, and when a predetermined part of the requested advertisement is clicked Means for transmitting the click information of the user from the user terminal, Obtain, it is characterized in that.
Further, the Web server used for the membership-based Internet connection fee free service system according to claim 5 of the present application is the Web server used for the membership-based Internet connection fee free service system according to any one of claims 1 to 4. The predetermined location of the requested advertisement is a location suggested in the requested advertisement, or a location where the content of the requested advertisement is confirmed on a screen displayed on the next screen, and the point issuing means A bonus point number larger than the normal point number is issued when a predetermined portion of the advertisement display unit is clicked. Note that the “suggested part in the requested advertisement” is not a specified part, but a part that can be determined by the description in the requested advertisement, and “the contents of the requested advertisement are displayed on the next screen. The “location to be confirmed on the screen” is, for example, the “correct answer” of the options presented in the quiz format during the advertisement displayed on the screen displayed on the next screen based on the description content of the requested advertisement. It is a place.
The user terminal device used in the membership-based Internet connection fee free service system according to claim 6 of the present application includes a user terminal device connected to the Internet and an advertisement requester terminal device connected to the Internet. And a Web server that provides an advertisement requested by the advertisement requester to the user terminal via the Internet, in a membership-based point service system using an Internet advertisement. An advertisement display section in which the advertisement headline according to claim 1 or 2 is displayed on a toolbar display section of the screen of the user terminal displayed by the Internet browsing program after the predetermined application software is installed And point table that displays the total number of points Means for displaying the requested advertisement corresponding to the advertisement headline when the advertisement display section is clicked and / or the mouse pointer is moved, and the click when the advertisement display section is clicked And click information transmitting means for transmitting click information when a predetermined portion of the requested advertisement is clicked.

With the above configuration, the present invention has the following effects.
(1) Based on member information or based on information on a homepage browsed by a user terminal device with a predetermined application software (hereinafter referred to as “predetermined software”) installed. An advertisement that matches the content can be displayed. For this reason, since the displayed request advertisement matches the advertisement that the member likes to browse, the advertisement effect of the advertisement requester increases. In addition, since the advertisement display method can be used by displaying the advertisement by fixing the tool bar display unit to a location different from the existing home page, the user can use the Internet without feeling uncomfortable or resisting.
(2) Since the advertisement display unit and the point display unit are displayed on a part of the screen of the user terminal separate from the toolbar display unit by accessing a predetermined URL, the display of a part of the screen is uncomfortable or resistant. Users who do not have a feeling can enjoy the benefits of the membership-based Internet connection fee free service system without installing predetermined software.
(3) Personally and locally-based advertisements such as specific member-only information and region-specific information that match the contents of member information and / or homepage information viewed by users are possible, making it cost effective. It rises further.
(4) Since a larger number of bonus points can be obtained by clicking on a predetermined portion of the advertisement display section as in the quiz format, the contents of the advertisement are surely understood by encouraging the members to be happy.
(5) With this Internet connection fee free service system, if you are a regular user with an Internet usage time of about 1 to 2 hours per day, the Internet connection fee will be free without your knowledge. Even if the time is less than normal users, if the result of subtracting the Internet connection fee corresponding to a certain period from the amount given to the accumulated points after a certain period is negative, it is mandatory Since the request advertisement is displayed on the terminal for the user and the number of points is managed so that the calculation result becomes zero or plus, the Internet connection fee is surely free, and the merit of the user who became a member Is big.
(6) If the calculation result is positive after the specified liquidation period has elapsed, the number of hours used will be used for users who have a change in the number of hours used for each liquidation period by carrying forward the number of points for the next liquidation period. Disadvantages caused by changes in If the calculation result is negative, the Internet connection fee corresponding to the negative amount will be charged, but the corresponding user is a member who is hardly connected to the Internet, and the member is free of the Internet connection fee Therefore, since the advertisement display unit is attempted to be accessed using a short connection time, the effect of the requested advertisement is increased even for such a user.

Embodiments according to the best mode for carrying out the present invention will be described below with reference to FIGS. 1 is an overall configuration diagram of a membership-based Internet connection fee free service system according to an embodiment of the present invention, and FIG. 2 is an example of a homepage displayed on a member terminal device according to the embodiment of the present invention. FIG. 3 is a flowchart showing the processing procedure of the membership system Internet connection fee free service system according to the embodiment of the present invention.
1 and 2, reference numeral 1 is a Web server, reference numeral 11 is member information management means, reference numeral 12 is predetermined software / URL management means, reference numeral 13 is request advertisement management means, reference numeral 14 is request advertisement selection means, reference numeral 15 is a click information management means, 16 is a point issuing means, 17 is a point management means, 18 is a connection charge calculating means, 3 is a terminal device for users, 31 is an input means, 32 is an advertisement / point Display means, reference numeral 33 is a request advertisement display means, reference numeral 34 is a click information transmission means, reference numeral 36 is a screen of a user terminal device, reference numeral 37 is a toolbar display section, reference numeral 38 is an advertisement display section, reference numeral 39 is a point / fee The display unit, reference numeral 5 is an advertisement requester terminal device, and reference numeral 7 is the Internet.

First, a membership-based Internet connection fee free service system (hereinafter referred to as “connection fee free service system”) according to the present invention will be described with reference to FIG. 1 and FIG.
The connection fee free service system according to the present invention includes a provider-side Web server 1 connected to the Internet 7, a plurality of user terminal devices 3 connected to the Internet 7, and a plurality of terminals connected to the Internet 7. Although it is comprised from the terminal device 5 for advertisement requesters, the terminal device 5 for advertisement requesters is not necessarily an essential structural member.

  The Web server 1 includes a member information management means 11 for classifying and storing each item in the member attribute table based on the member information sent from the user terminal 3 of the applicant for the membership, and a terminal for the user of the applicant for the membership Predetermined software / URL management means 12 for transmitting predetermined software or a predetermined URL to the machine 3 and the requested advertisement of the advertisement requester are stored, and the requested advertisement is stored for each item of the advertisement attribute table corresponding to the item of the member attribute table. The requested advertisement management means 14 for classifying and storing the advertisement headline and the member attribute table and the advertisement attribute table are compared, and the member user terminal 3 having a predetermined match is selected and the requested advertisement is transmitted. Requested advertisement selection means 14 to be transmitted, and a click transmitted from the user terminal 3 when the advertisement headline or a predetermined portion of the requested advertisement displayed on the user terminal 3 is clicked. Click information management means 15 for managing information, point issuing means for issuing a predetermined number of points based on the click information, and transmitting the total number of points within a certain period, point issuing means 16 for a predetermined economic value If the calculation result of subtracting the Internet connection fee corresponding to a certain period from the amount given to the accumulated points after a certain period of time is negative, the request advertisement is forcibly displayed on the user terminal. Display the point management means 17 for managing the number of points so that the calculation result is zero or positive, and if the calculation result is positive after the predetermined liquidation period, the number of points for the plus is calculated in the next liquidation period. Connection charge calculation means to send the internet connection fee equivalent to the minus amount to the terminal for the user when carrying over and minus It is provided with a 8, a.

  Member attribute table items include, for example, address, telephone number, name, age, gender, occupation, family structure, hobbies, luxury items, etc., and the advertisement attribute table item includes, for example, an advertisement if it is a product. There are product characteristics / preference, locality of the target product, target age, target sex, target occupation, target family composition, and the like. The click information includes the number of clicks associated with the user terminal 3, the click location, the click date and time, and the like.

The predetermined software is installed in the user terminal 3, so that the advertisement display unit 38 that displays the advertisement headline on the toolbar display unit 37 of the screen 36 of the user terminal displayed by the browsing program on the Internet and the cumulative points And a point / charge display section 39 for displaying the Internet connection fee, click information when the advertisement display section 38 displayed on the user terminal 3 is clicked, and an advertisement when the advertisement display section 38 is clicked. A request advertisement corresponding to the headline is displayed, and a click information when a predetermined part of the request advertisement is clicked is provided from the user terminal 3 to the Web server 1.
Note that the requested advertisement corresponding to the advertisement headline may be displayed by moving the mouse pointer instead of clicking the advertisement display unit 38. For users who do not wish to install the predetermined software, by accessing a predetermined URL, an advertisement display unit for displaying an advertisement headline on the screen of the user terminal 3 and a point for displaying the total number of points The display unit may be popped up.

  For example, the predetermined part of the advertisement display unit 38 is a part that can be understood by reading the description in the request advertisement. Furthermore, the answer content is described in the request advertisement on the previous screen, and the request advertisement on the rear screen is being displayed. It may be a correct answer in a quiz format in which options are shown in FIG. By clicking a predetermined location, a bonus point number larger than the normal point number is issued.

The user terminal 3 has an input means 31 for inputting member information of a user who desires to join, a communication means 32 for transmitting the member information to the Web server 1, and browsing the Internet by installing predetermined software. Advertisement / point display for displaying an advertisement display section 38 for displaying an advertisement headline and a point / charge display section 39 for displaying the total number of points on the toolbar display section 37 of the screen 36 of the user terminal device displayed by the program. Clicking means when the advertisement display unit 38 is clicked, the requested advertisement display unit 33 that displays the requested advertisement corresponding to the advertisement headline by clicking the means 32, the advertisement display unit 38, or the mouse pointer. Click information transmission to send click information when a predetermined part of the requested advertisement is clicked It includes a stage 34, a. The user terminal 3 has the same configuration as that of a normal Internet terminal, and is different in that predetermined software is installed.
As described above, by accessing a predetermined URL without installing predetermined software, it is possible to enjoy the benefits of this connection fee free service system. Even in this case, the member information is stored in the Web server 1. It is premised on sending to.

  The advertisement requester terminal device 5 has the same configuration as that of a normal Internet terminal, and includes control means, storage means, input means, display means, and communication means, and installation of predetermined software is unnecessary.

Next, the flow of the connection fee free service system according to the present invention will be described with reference to FIG.
For example, if you wish to join the free connection fee service system, you can access the homepage of the provider that provides the free connection fee service system, and the address, phone number, name, age, gender, occupation, etc. The member information necessary for member registration is entered, and “predetermined software” or “predetermined URL” is selected and the “send” button is clicked (S101). The member information sent to the Web server 1 is registered and stored in each item of the member information table (S102). Then, the predetermined software is transmitted to the user terminal device 3 of the applicant who has selected the predetermined software (S103), and the user terminal device 3 of the user who has selected the predetermined URL is notified of the predetermined URL. The
By installing the predetermined software (S104), in the user terminal device 3, when an appropriate homepage is launched, the advertisement display unit 38 and the point / points are displayed on the toolbar display unit 37 of the screen 36 of the user terminal device. A charge display unit 39 is displayed. In addition, by accessing the predetermined URL, an advertisement display section in which an advertisement headline is displayed on the user terminal 3 and a point display section in which the cumulative number of points is displayed are popped up.

  On the other hand, the provider that received the advertisement placement request (S201) from the advertisement requester assigns a predetermined advertisement attribute including the advertisement headline to the requested advertisement and registers it in the advertisement attribute table of the Web server 1 (S202, S105). Then, the member attribute table and the advertisement attribute table are compared and calculated, and the requested advertisement with a predetermined item matching is selected and transmitted from the member user terminal 3 (S106). The transmitted advertisement headline is displayed on the advertisement display unit 38 of the machine 3. Note that when the predetermined items match, for example, when the advertisement attribute item is “20s female target”, the age of the member attribute item corresponds to “20s” and the gender corresponds to “female”. The member user terminal 3 is selected.

In the toolbar display section 37 of the screen 36 of the user terminal device, advertisement headlines of a plurality of requested advertisements are displayed on the advertisement display section 38. By clicking on the advertisement headlines, requested advertisements corresponding to the advertisement headlines are displayed. Clicking on a predetermined location of the requested advertisement (S108), the click information is transmitted to the Web server 1 (S109), and is registered in the Web server 1 in association with the user terminal 3. (S110). Then, the Web server 1 issues a predetermined number of points based on the click information (S111) and transmits it to the user terminal 3, and the user terminal 3 stores the accumulated points for a certain period in the point / fee display unit 39. Points are displayed (S112).
As described above, a bonus point number larger than the normal point number may be issued by clicking a predetermined location suggested in the description content in the display advertisement.

Subtract the Internet connection fee corresponding to a certain period from the amount given to the accumulated points after a certain period (S113), and determine whether the result of the calculation is negative (S114). Forcibly displays the requested advertisement on the user terminal 3 (S115).
For example, if the fixed period is one week and the checkout period is one month, the Internet connection fee is 4,000 yen / month, and the economic value of the cumulative number of points per week is 600 yen Since the Internet connection fee corresponding to a certain period is 4,000 yen / month × 7 days / 30 days≈933 yen, 600 yen−933 yen = −333 yen, and the calculation result becomes negative. Therefore, the requested advertisement is forcibly displayed on the user terminal 3 so that the economic value of the number of points is 350 to 400 yen.
The forcible display is performed after a comment indicating that the requested advertisement is displayed on the user terminal 3 in advance.

  After the settlement period has elapsed, the internet connection fee corresponding to the settlement period is subtracted from the amount given to the accumulated points during the settlement period (S116), and it is determined whether the computation result is negative (S117). In the case of plus, the internet connection fee for the settlement period is not generated and is free (S118). In the case of minus, the internet connection fee for the settlement period is generated (S119), and the point / fee display section 39. When the calculation result is positive, the positive amount may be carried over to the next settlement period. When an internet connection fee is generated, the user pays the internet connection fee to the provider by an appropriate means.

  On the other hand, for the advertisement requester, an advertisement fee is calculated based on the click information registered in S110 (S203), and a bill for this advertisement fee is sent to the advertisement requester (S204). The “request for advertisement” in S201 and the “billing of advertisement fee” in S204 may be performed via the terminal 5 for advertisement requester or by other means.

FIG. 1 is an overall configuration diagram of a membership-based Internet connection fee free service system according to an embodiment of the present invention. FIG. 2 is a screen example of a homepage displayed on the member terminal device according to the embodiment of the present invention. FIG. 3 is a flowchart showing a processing procedure of the membership system Internet connection fee free service system according to the embodiment of the present invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Web server 11 Member information management means 12 Predetermined software and URL management means 13 Request advertisement management means 14 Request advertisement selection means 15 Click information management means 16 Point issuing means 17 Point management means 18 Connection charge calculation means 3 User terminal device 32 Advertisement / point display means 33 Request advertisement display means 34 Click information transmission means 5 Advertisement requester terminal device 7 Internet

Claims (6)

A user terminal device connected to the Internet, an advertisement requester terminal device connected to the Internet, and a Web that provides advertisements requested by the advertisement requester to the user terminal device via the Internet In the membership point service system using the Internet advertisement consisting of a server,
Member information management means for storing member information sent from the user terminal of the applicant who wishes to join, and assigning and managing member attributes based on the member information;
Predetermined software / URL management means for transmitting predetermined application software or a predetermined URL to the user terminal of the applicant for membership;
Requested advertisement management means for storing the requested advertisement of the advertisement requester and managing the requested advertisement with an advertisement attribute including an advertisement headline,
Request advertisement selection means for comparing and calculating the member attribute and the advertisement attribute and selecting and transmitting the user terminal of the member from the requested advertisement;
Click information management means for managing click information transmitted from the user terminal when a predetermined portion of the advertisement headline and / or the requested advertisement displayed on the user terminal is clicked;
Point issuing means for issuing a predetermined number of points based on the click information and transmitting the total number of points within a certain period;
If the calculation result obtained by subtracting the Internet connection fee corresponding to a certain period from the amount given to the cumulative number of points after a certain period has been given a predetermined economic value to the number of points is forcibly forced Point management means for displaying the requested advertisement on the user terminal and managing the number of points so that the calculation result is zero or plus,
A web server used for a membership-based Internet connection fee free service system characterized by comprising:   If the calculation result becomes positive after the lapse of a predetermined liquidation period, the number of positive points is carried over to the next liquidation period, and if it is negative, an internet connection fee corresponding to the negative part is sent to the user terminal. 2. The Web server used in the membership system Internet connection fee free service system according to claim 1, further comprising a connection fee calculation means.   An advertisement display unit in which the advertisement headline is displayed on a toolbar display unit of a screen of the user terminal displayed by an Internet browsing program when the predetermined application software is installed in the user terminal And means for displaying a point display section for displaying the cumulative number of points, means for displaying the requested advertisement corresponding to the advertisement headline when the advertisement display section is clicked and / or a mouse pointer is put together, A means for causing the user terminal to transmit click information when the advertisement display unit is clicked and click information when a predetermined portion of the requested advertisement is clicked is provided to the user terminal. A membership-based Internet connection fee free service according to claim 1 or claim 2, Web server used for service system.   The predetermined URL is a pop-up display of an advertisement display unit on which the advertisement headline is displayed on the user terminal and a point display unit on which the cumulative number of points is displayed, and when the advertisement display unit is clicked And / or means for displaying the requested advertisement corresponding to the advertisement headline when the mouse pointer is put together, click information when the advertisement display unit is clicked, and when a predetermined part of the requested advertisement is clicked The Web server used for the membership system Internet connection fee free service system according to claim 1 or 2, further comprising means for transmitting the click information of the user from the user terminal. The predetermined location of the requested advertisement is a location suggested in the requested advertisement, or a location where the content of the requested advertisement is confirmed on a screen displayed on the next screen,
The point issuing means issues a bonus point number larger than a normal number of points when a predetermined portion of the advertisement display unit is clicked. Web server used for membership system free internet connection service system. A user terminal device connected to the Internet, an advertisement requester terminal device connected to the Internet, and an advertisement requested by the advertisement requester are provided to the user terminal via the Internet In a membership point service system using Internet advertisements consisting of a web server that
The advertisement headline according to claim 1 or 2 is displayed on a toolbar display portion of the screen of the user terminal displayed by the Internet browsing program after the predetermined application software according to claim 2 is installed. Advertisement / point display means for displaying an advertisement display portion to be displayed and a point display portion for displaying the cumulative number of points;
Requested advertisement display means for displaying a requested advertisement corresponding to the advertisement headline by clicking the advertisement display unit and / or moving a mouse pointer.
Click information transmitting means for transmitting click information when the advertisement display unit is clicked and click information when a predetermined portion of the requested advertisement is clicked;
A terminal device for a user for use in a membership-based Internet connection fee free service system characterized by comprising:

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