JP2008299733A - Information transmission/reception system and information transmission/reception program - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an information transmission/reception system and information transmission/reception program, capable of performing seamless distribution, such as distribution from one user's blog and homepage to a different (another) user's desktop. <P>SOLUTION: Information 4 and a functional part 5 which are objects to be distributed are downloaded from an information processor 1 of a distribution source to one individual user 2a, and are further downloaded from the one individual user 2a to different individual users 2b and 2c, and at least either one between the information 4 and the functional part 5 of the distribution objects is made to spread in a tree diagram. <P>COPYRIGHT: (C)2009,JPO&INPIT

Description

  The present invention provides, for example, service software such as RSS and DTS, FLASH images, and the like from a website prepared on an information processing apparatus such as a personal computer on a distribution source called a content holder or server via the Internet. The present invention relates to an information transmission / reception system and an information transmission / reception program that are downloaded to an information processing apparatus such as a personal computer or a mobile phone.

  Conventionally, this type of information transmission / reception system and information transmission / reception program have been proposed in, for example, Japanese Patent Application Laid-Open No. 2002-73545 (Patent Document 1) and Japanese Patent Application Laid-Open No. 11-175532 (Patent Document 2). According to these techniques, a part of a web page displayed via a browser software or the like on a display screen of an individual information processing terminal device such as a user's personal computer or mobile phone is represented by a banner advertisement. Images, text advertisements, etc. are displayed, and when they are clicked, the information listed on the web page of the link destination (distribution source) can be viewed on the screen of the information processing terminal device on the user side. ing.

JP 2002-73545 A JP-A-11-175532

  However, in the conventional technology as described above, the so-called content holder layer or server as a distribution source website directly accesses the website, and the RSS or the like accompanied by the advertisement prepared on the site. It is possible to spread the distribution from the distribution source to the user as a fan layer, such as accessing the distribution source and receiving the download directly from the distribution source, such as downloading parts etc. having various functions. However, it is said that RSS and other various functional parts used in the fan layer user's homepage and blog are further downloaded to other viral layer users. It was not taken into consideration. For this reason, it is possible to achieve seamless distribution from a distribution source website to one user, and from a blog or homepage opened by that person and the next user to another user's desktop. Although desired, it has been difficult for the prior art to cope with it.

  In the conventional technology, distribution from the content holder layer to the fan layer is possible as described above, but further, distribution from the fan layer to the viral layer has not been considered. For this reason, it has been difficult to realize a seamless spread of viral distribution such that a user who has received distribution of information from a distribution source directly to another user.

  In the prior art, it has been virtually impossible for each user of the fan layer and the viral layer to track and grasp the distribution of the distribution as described above.

  The present invention has been made in view of such problems. The purpose of the present invention is to provide a single user with simple operations such as clicking on FLASH material, icons, etc., for information to be distributed and various functional parts. Providing an information transmission / reception system and information transmission / reception program that enables seamless distribution from other blogs and homepages to other (different) desktops of users, and realizes a seamless spread of viral distribution To provide an information transmission / reception system and an information transmission / reception program that can be performed, and to provide an information transmission / reception system and an information transmission / reception program that enable each user of a fan layer and a viral layer to track and grasp the spread of distribution There is.

  The information transmission / reception system according to claim 1 of the present invention includes a distribution source information processing device as a content holder layer, individual information processing terminal devices of each individual user as a fan layer and a viral layer, and at least a distribution source information processing An information transmission / reception system having a computer network that transmits and receives information between the information processing terminal device of each individual user and the information processing terminal device of each individual user. In response to a download request from an individual user, at least one of the information to be distributed or functional parts stored in a state that can be distributed in response to a download request via a computer network, Distribution target information or machine selected for download by the individual user A function of transmitting at least one of the parts to the information processing terminal device of the individual user via the computer network, at least one of the transmitted information or functional parts to be distributed, and Requests the transmission of the identification information of the individual user who issued the download request in response to the download request from the individual user in response to the download request from the individual user and the function to make the icon for enabling it resident on the desktop of the information processing terminal device of the individual user A function for receiving the identification information of the individual user, writing the identification information of the individual user to the terminal identification list, and copying an icon placed on the desktop to another page in the same information processing terminal device Or in response to a download request from another individual user, An information transmission / reception program having a function of connecting an information processing terminal device to a distribution source information processing device via a computer network to enable transmission / reception of information as a single software package for a single download request Correspondingly, it is prepared so that it can be downloaded at one time, and at least one of the information or functional parts to be distributed is downloaded from the information processing apparatus of the distribution source to one individual user, and further from the one individual user It is downloaded to another individual user, and is set such that at least one of the distribution target information or functional parts is spread with a tree-like correlation.

  The information transmission / reception system according to claim 2 of the present invention is the information transmission / reception system according to claim 1, wherein the information transmission / reception program further receives a download request from another individual user for one individual user. A function of transmitting download request history information indicating that there has been a download request from the other individual user to the information processing apparatus as a distribution source, and storing it in the download request history information list as download request history information regarding one individual user; One individual user receives a request for browsing download request history information from another individual user for his / her information terminal processing device and subsequent download request history information in the form of a tree diagram. Download request history information from another individual user for the user's information terminal processing device and After that, a function to request the distribution source information processing apparatus to transmit the download request history information continuously in a dendrogram, and a download request transmitted from the distribution information processing apparatus in response to the request A function of receiving history information and storing or outputting it to an information terminal processing device of one individual user, and when the information processing device of the distribution source receives a request for transmission of download request history information from the individual user, Correspondingly, download request history information from another individual user for the information terminal processing device of the individual user and download request history information continuous in a tree diagram thereafter are read from the download request history information list, A download function having a function of transmitting the download request history information to the information terminal processing device of the individual user who is requesting the transmission. It is characterized by having a history tracking program.

  The information transmission / reception system according to claim 3 according to the present invention is the information transmission / reception system according to claim 1 or 2, wherein the information processing apparatus of the distribution source includes the distribution target information or functional parts to which the download request is made. Further, the present invention is characterized by comprising a download counting program having a function of counting at least one download count and storing or outputting the information.

  An information transmission / reception system according to a fourth aspect of the present invention is the information transmission / reception system according to any one of the first to third aspects, wherein the information processing apparatus as a distribution source is based on a terminal identification list. Distribution that distributes at least one of new distribution target information or functional parts to all or some individual users stored in the terminal identification list all at once. It features a data update program.

  According to a fifth aspect of the present invention, there is provided an information transmission / reception program comprising: a distribution source information processing apparatus; an information processing terminal apparatus for each individual user; and at least a distribution source information processing apparatus and each individual user information processing terminal apparatus. An information transmission / reception program used in an information transmission / reception system having a computer network for transmitting / receiving information between them, and stored in a state that can be distributed in response to a download request from an individual user via a computer network Among the distribution target information or functional parts, at least one of the data and the distribution target information or functional parts selected as the download target by the individual user in response to the download request from the individual user, At least one of the computers in the information processing terminal device of the individual user A function to be transmitted via the network, at least one of the transmitted information or functional parts to be distributed, and an icon for enabling the function are made resident on the desktop of the information processing terminal device of the individual user. In response to a download request from an individual user, a function for requesting transmission of identification information of the individual user who issued the download request, and identification information of the individual user in response to transmission of the identification information of the individual user In the terminal identification list, the function of copying or moving the icon arranged on the desktop to another page in the same information processing terminal device, and the download request from another individual user. Information by connecting information processing terminal devices of individual users to a distribution source information processing device via a computer network An information transmission / reception program having a function for enabling transmission / reception is provided as a single software package so that it can be downloaded at one time in response to a single download request. At least one of information or functional parts to be distributed that is deployed in the information processing apparatus is downloaded from the information processing apparatus that is the distribution source to one individual user, and further from the one individual user to another individual user. And at least one of the distribution target information or functional parts is set to spread in a tree-like correlation.

  An information transmission / reception program according to a sixth aspect of the present invention is the information transmission / reception program according to the fifth aspect, wherein when there is a download request from another individual user to one individual user, the information transmission / reception program is downloaded from the other individual user. A function of transmitting download request history information that a request has been made to the distribution source information processing apparatus and storing it in the download request history information list as download request history information relating to one individual user; In response to a request for browsing the download request history information from another individual user for the information terminal processing device and the download request history information continuously thereafter in the form of a tree diagram, another information for the information terminal processing device of one individual user Download request history information from individual users and subsequent tree diagram A function for requesting the transmission request history information to be transmitted to the information processing apparatus of the distribution source, and the download request history information transmitted from the information processing apparatus of the distribution source in response to the request, information of one individual user The terminal processing device has a function of storing or outputting.

  An information transmission / reception program according to a seventh aspect of the present invention is the information transmission / reception program according to the fifth or sixth aspect, wherein at least one of information or functional parts to be distributed to an information processing apparatus as a distribution source. The function of counting the number of downloads and requesting transmission of the information on the number of downloads, and the information on the number of downloads transmitted from the information processing apparatus of the distribution source correspondingly to the information terminal of one individual user The processing device is provided with a function of storing or outputting.

  The information transmission / reception program according to claim 8 of the present invention is stored in the terminal identification list based on the terminal identification list in the information transmission / reception program according to any one of claims 5 to 7. Provide at least a distribution data update function that distributes at least one of new distribution target information or functional parts simultaneously to all or some individual users selected from all of them It is characterized in that it is deployed in the information processing apparatus as the distribution source at the start time.

  According to the invention of claim 1, or the invention of claim 5, the information and functional parts to be distributed are downloaded from the information processing apparatus as the distribution source to one individual user, and further from the individual user to another individual One individual user who has received the distribution of information from the distribution source because it has been downloaded to the user and at least one of the distribution-target information or functional parts has been used in a tree-like manner. It is possible to realize a seamless spread of viral distribution such as directly from one to another individual user.

  According to the invention of claim 2 or claim 6, the download request history information from another individual user for the information terminal processing device of one individual user and the download request history continuously in a tree diagram thereafter Since the information is stored or output to the information terminal processing device of one individual user, each individual user in the fan layer and the viral layer has a tree-like spread of distribution after own download and It becomes possible to track and grasp information such as the correlation between an individual user and another individual user.

  According to the invention of claim 3, or the invention of claim 7, the number of downloads is counted for at least one of the distribution target information or the functional parts that are the target of the download request, and the information is stored or output. Thus, the distribution source or each individual user can grasp the distribution target information or the usage status of the functional parts.

  According to the invention of claim 4 or the invention of claim 8, the information processing apparatus of the distribution source is for all the individual users selected from all or all of the information stored in the terminal identification list, Since at least one of the new information or functional parts to be distributed has been distributed all at once, new information and functional parts can be Distribution becomes possible.

  Hereinafter, an information transmission / reception system and an information transmission / reception program according to embodiments of the present invention will be described with reference to the drawings. FIG. 1 is a diagram showing a schematic configuration of an information transmission / reception system according to an embodiment of the present invention, and FIG. 2 is a distribution target data and functions of main parts in an information transmission / reception program used as one package in the information transmission / reception system. FIG. 3, FIG. 4, FIG. 5, FIG. 6, and FIG. 7 show the flow of main information processing operations and information transmission / reception operations in the information transmission / reception system according to the embodiment of the present invention. FIG.

  As shown in FIG. 1, this information transmission / reception system includes an information processing apparatus 1 that is a distribution source, information processing terminal apparatuses 2a, 2b, and 2c of individual users, and a computer network (also called the Internet) 3. It is a system composed of At least at the time of distribution, information 4 (various visual and auditory prepared to be distributed) 4 and various functional parts 5 (as shown in FIG. 2) are sent to the information processing apparatus 1 that is the distribution source. Hereinafter, these are collectively referred to as distribution target data 6) together with the information transmission / reception program 7 as a so-called one data package 8 so that they can be downloaded together in response to a single download request. Has been deployed. The distribution target data 6 is downloaded from the information processing apparatus 1 that is the distribution source to, for example, one individual user 2a via the Internet 3, and further, from a blog or homepage opened by the one individual user 2a, by a simple operation. It is set so that it is downloaded seamlessly directly, to another individual user 2b, and further to another individual user 2c, for example, in a tree diagram or geometric series. .

  The information processing apparatus 1 as a distribution source is a so-called server that opens a predetermined website as a content holder. In the information processing apparatus 1 that is the distribution source, at least at the start of distribution, the information 4 to be distributed and the data 6 of the functional part 5 and the information transmission / reception program 7 that is set to be distributed or downloaded together with the information 4 are provided. One data package 8 is collected and deployed. In addition to the one data package 8, the distribution source information processing apparatus 1 is provided with a download history tracking program, a download count program, and a distribution data update program (all not shown in FIG. 2).

  On a predetermined screen in the website, an image of data to be distributed and an image such as an icon for downloading the data are arranged so as to be arbitrarily downloaded by the individual user 2a, 2b or 2c. For example, a FLASH material such as an icon or a mascot having the function is provided in a predetermined screen on the website opened by the distribution source, and the icon or the FLASH material is individually visited by visiting the website. When the user 2a etc. clicks, it is set so that it becomes a download request input from the individual user 2a etc. clicked at that time.

  The information transmission / reception program 7 includes a distribution function 9, an icon resident function 10, an icon copy function 11, an individual user identification information transmission request function 12, an individual user identification information writing function 13, a server connection function 14, and a download. A request history information writing function 15, a download request history information transmission request function 16, and a download request history information output function 17 are provided.

  In response to a download request from an individual user, the distribution function 9 selects information to be distributed 4 or a functional part 5 for which the request has been made by the individual user and downloads the information. This is a function of distributing to the terminal devices 2a, 2b, and 2c via the computer network 3.

  The icon resident function 10 is an icon for enabling the transmitted data to be distributed (for example, various information 4 automatically distributed by RSS, various functional parts 5 and the like) and the information transmission / reception program 7 downloaded therewith. This is a function to make a FLASH material having an equivalent function resident on the desktop of the information processing terminal devices 2a, 2b and 2c of the individual user.

  The icon copy function 11 copies an icon arranged on the desktop of an information processing terminal device (for example, 2a) of one individual user to another page such as a blog page in the same information processing terminal device 2a. Or it is a function to move.

  The individual user identification information transmission request function 12 is a function for requesting transmission of identification information such as an e-mail address or a registration authentication number of an individual user who has issued the download request in response to a download request from the individual user. It is.

  The individual user identification information writing function 13 is provided in the storage device 18 of the information processing apparatus 1 that is the distribution source via the Internet 3 in response to transmission of the identification information of the individual user. This is a function of writing in the terminal identification list 19 being stored.

  The server connection function 14 automatically generates an HTML tag of a website opened by a distribution source, for example, so that an individual user different from one individual user (for example, 2a) (hereinafter simply referred to as another individual user). Calling a user; for example, in response to a download request from 2b), the information processing terminal device 2b of another individual user is connected to the information processing device (that is, server) 1 as a distribution source via a computer network. This is a function that enables information to be transmitted and received between the information processing terminal device 2b of another individual user and the information processing terminal device 1 of the distribution source.

  When the download request history information writing function 15 receives a download request from another individual user 2b for one individual user 2a, the download request history information indicating that there is a download request from the other individual user 2b, This is a function of transmitting to the information processing apparatus 1 as a distribution source and writing the information in the download request history information list 20 as download request history information regarding one individual user 2a.

  The download request history information transmission request function 16 includes one individual user's download request history information from another individual user 2b with respect to his / her information terminal processing device 2a and subsequent download request history information in a tree form. In response to a request for browsing, the reading request history information from another individual user 2b to the information terminal processing device 2a of one individual user and the download request history information continuous in a tree diagram thereafter are read to transmitted. This is a function for requesting the information processing apparatus 1 as a distribution source.

  The download request history information output function 17 receives the download request history information transmitted from the information processing apparatus 1 as a distribution source in response to the request of one individual user 2a, and uses it as information on the one individual user. This is a function for causing the terminal processing device 2a to store or output.

  The distribution target data 6 and the information transmission / reception program 7 are obtained from the distribution source information processing apparatus 1 that is the content holder layer, and the desktop of the information terminal processing apparatus 2a of one individual user that is the fan layer via the Internet 3. Then, it is downloaded as one package. After that, it is copied from the desktop of the information terminal processing device 2a of one individual user that is the fan layer, for example, to a homepage or blog opened by the one individual user 2a. When another individual user (for example, 2b or 2c) who is a viral layer visits the homepage or blog and clicks, the FLASH material having the icon or equivalent function used there is given to the other individual user. Downloaded. At this time, the data 6 to be distributed and the information transmission / reception program 7 such as icons and FLASH materials having equivalent functions are transferred from the information terminal processing device 2a of one individual user to the information terminal processing device 2b of another individual user. Copied onto the desktop. At the same time, the recognition information of another individual user 2b or 2c that is the viral layer that has received the download (in other words, requested download) is transmitted to the information processing apparatus 1 that is the distribution source, and the terminal identification list 19 and It is written in the download request history information list 20.

  In the information terminal processing device 2b of the other individual user, the data 6 and the information transmission / reception of the distribution target are transmitted from the information processing terminal device 2b of the other individual user to the information processing terminal device 2c of another individual user. Program 7 is downloaded.

  By repeating such downloads, the use of data for various types of information 4 to be distributed and other types of functional parts 5 can be spread seamlessly in a tree diagram or geometric series, with a geometric series momentum. It will be gone.

  Upon receiving a download request history information transmission request from an individual user (for example, 2a), the download history tracking program 21 responds to a request from another individual user (for example, 2b) for the information terminal processing device 2a of that individual user. Download request history information and download request history information continuous in a tree diagram thereafter from the download request history information list, and an information terminal processing device of an individual user who requests transmission of the download request history information It is a program having a function of transmitting to 2a.

  The download count program 22 is a program having a function of counting the number of downloads of the distribution target information 4 or the functional part 5 that is the target of the download request, and storing or outputting the information.

  The distribution data update program 23 is based on the terminal identification list 19 and all the individual users stored in the terminal identification list 19 or a specific individual user selected by the distribution source from the same. This is a program having a function of distributing new distribution target data 6.

  In this information transmission / reception system, information processing and information transmission / reception operations as shown in FIG. 3 are performed. An information processing terminal device 2a of one individual user accesses a website by the information processing device 1 as a distribution source (S-1 in FIG. 3), and an icon arranged in the predetermined screen or a download switch equivalent thereto When a FLASH material having a function is clicked (S-2 in FIG. 3), it becomes an input of a download request, and the information terminal 1 of the individual user that is a fan layer from the information processing apparatus 1 that is the content holder layer. Data 6 to be distributed and information transmission / reception program 7 are collectively downloaded as one package data 8 to the desktop of the processing device 2a. The icon or FLASH material corresponding to the data 6 to be distributed and the information transmission / reception program 7 downloaded to the desktop of the information terminal processing device 2a of one individual user that is the fan layer is the information according to the desire of the one individual user. From the desktop of the terminal processing device 2a, for example, the individual user copies and uses it on the homepage or blog screen opened by his / her information processing terminal device 2a (S-6 in FIG. 3).

  When an individual user 2b who is a viral layer visits the homepage or blog (S-4 in FIG. 3) and clicks as desired (S-5 in FIG. 3), an icon used there or an equivalent The FLASH material having the function is downloaded to the desktop of the information processing terminal device 2b of another individual user who clicked at that time. At this time, the data to be distributed and the information transmission / reception program corresponding to the FLASH material having an icon or an equivalent function are also sent from the home page or blog of the information terminal processing device 2a of one individual user to the information terminal processing device of another individual user. It is copied to the desktop 2b (S-6 in FIG. 3). Along with this, the recognition information of the other individual user 2b received at this time gives tree-like correlation information with the identification information of the information terminal processing device 2a of the individual user of the download source. Then, it is transmitted to the information processing apparatus 1 as the distribution source (S-7 in FIG. 3) and stored in both the terminal identification list 19 and the download request history information list 20 (S-8 in FIG. 3).

  In the information terminal processing device 2b of another individual user, the FLASH material having the icon and the equivalent function and the corresponding data 6 to be distributed and the information transmission / reception program 7 are opened from the desktop, for example, by the information processing terminal device 2b. It is used by copying it into the screen of the homepage or blog that has been made (S-9 in FIG. 3).

  Thereafter, another individual user 2c visits the homepage or blog of another individual user 2b (S-10 in FIG. 3), and download request is made for the icon or FLASH material arranged in the screen. When clicked (S-11 in FIG. 3), the information processing terminal device 2b of another individual user becomes an existence like a fan layer, and the information processing terminal device 2c of another individual user exists like a viral layer. From the information processing terminal device 2b of another individual user as the fan layer to the information processing terminal device 2c of another individual user as the viral layer, the data 6 to be distributed and the information transmission / reception program described above 7 is downloaded (S-12 in FIG. 3). Along with this, the recognition information of the further individual user 2c received at this time is transmitted to the information processing apparatus 1 as the distribution source and stored in the terminal identification list 19, and the further individual The recognition information of the user 2c is given tree-like correlation information with the identification information of the information terminal processing device 2b of another individual user who is the download source, and transmitted to the information processing device 1 of the distribution source (S-13 in FIG. 3) and stored in the download request history information list 20 (S-14 in FIG. 3). In FIG. 3, END is placed after step S-14. Actually, however, from the information processing terminal device of one individual user as described above to another individual user and further to another individual user. As described above, the download of one data package 8 is repeated in an endless manner. By seamlessly repeating such downloads, the use of information to be distributed and data of functional parts is spread in a tree diagram or geometric series.

  In the download history tracking operation, as shown in FIG. 4, when the information processing apparatus 1 as a distribution source receives a request for transmission of download request history information from an individual user (for example, 2a) via the Internet 3 (FIG. 4). 4 S-1), correspondingly, download request history information from another individual user (for example, 2b) with respect to the information terminal processing device 2a of the individual user, and individual users (in a tree diagram continuous thereafter) For example, the download request history information from 2c) is read from the download request history information list 20 and transmitted to the information terminal processing device of the individual user who requests transmission of the download request history information (S- in FIG. 4). 2). In the information terminal processing device 2a of the individual user who has received the download request history information, the download request history information is stored in the storage device 18 such as a hard disk or displayed on a screen of a display device (not shown). Alternatively, it is printed out (S-3 in FIG. 4). Alternatively, when the distribution source desires self-output (Yes in S-4 in FIG. 4), the download request history information is read out and displayed or printed out in the information processing apparatus 1 (S- in FIG. 4). 5).

  In the download counting operation, as shown in FIG. 5, when the information processing apparatus 1 as the distribution source receives a request for transmission of download request history information from an individual user (for example, 2a) via the Internet 3 (FIG. 5). S-1 yes), correspondingly, the number of downloads of the distribution target data 6 requested as the clock number target is stored in the information stored in the terminal identification list 19 and the download request history information list 20. Based on the count (S-2 in FIG. 5), the count result data is transmitted to the information processing terminal device 2a of the individual user who requested it (S-3 in FIG. 5). The information processing terminal device 2a of the individual user that has received the information stores or outputs information on the number of downloads (S-4 in FIG. 5).

  Alternatively, as shown in FIG. 6, when the distribution source makes a request for outputting the same number of downloads to its own information processing apparatus 1 (S-1 in FIG. 6), its own information processing is performed. The number of downloads of the distribution target data 6 requested to be counted is counted by the device 1 (S-2 in FIG. 6), and the information is stored in its own storage device 18 or its own display output device or the like (not shown) (S-3 in FIG. 6).

  In the distribution data update operation, as shown in FIG. 7, when the distribution source desires transmission of new distribution data (Yes in S-1 in FIG. 7), terminal identification is performed by the information processing device 1 of the distribution source. Information processing terminal device 2a for each individual user stored in association with all the individual users stored in list 19 or the identification information of a specific individual user selected by the distribution source from among them The URL or HTML data using the data 6 or the like to be distributed in 2b and 2c is read (S-2 in FIG. 7), and new distribution is simultaneously performed for all the individual users who are the distribution destinations. The target data 6 is distributed (S-3 in FIG. 7).

  As described above, according to the information transmission / reception system and the information transmission / reception program according to the present embodiment, information 4 to be distributed and various functional parts 5 that are arranged to be downloadable to the information processing apparatus 1 that is the distribution source at least at the time of distribution. However, it is downloaded to the information processing terminal device (for example, 2a) of one individual user from the distribution source information processing device 1 via the Internet 3 by only a simple operation such as one click. From a blog or homepage established by an individual user, the information processing terminal device (for example, another individual user) (for example, without visiting the website of the distribution source one by one by a simple operation such as one click as in the previous case) 2b) is downloaded seamlessly, and the information processing terminal device Since the information is downloaded from 2b to another information processing terminal device 2c, the information 4 and the functional parts 5 to be distributed are used by the individual user who is the fan layer from the distribution source that is the content holder layer. In addition, it is possible to spread it seamlessly in a dendrogram (geometric series) from one individual user to another individual user who is a viral layer.

  There is a download request history information from the information terminal processing device 2b of another individual user who is a viral layer to the information terminal processing device 2a of one individual user who is a fan layer, and there has been a download request thereafter (therefore download history The download request history information etc. from the information terminal processing device 2c of another individual user can be obtained as a tree-like continuous download request history information from which the correlation between them can be understood at a glance. Since it is stored or output to the information terminal processing device, the tree-like spread of distribution after own download for each individual user of the fan layer and the viral layer and the correlation with another individual user Each individual user or distributor can track and grasp the relationship etc. at a glance. It can become.

  The number of downloads of at least one of the distribution target information 4 or the functional part 5 that is the target of the download request is counted, and the information is counted as the distribution source information processing apparatus 1 or each individual user information processing terminal apparatus 2a. Since the data is stored or output in 2b and 2c, the distribution source or each individual user can grasp the usage status of the distribution target data 6 such as the distribution target information 4 and the functional parts 5.

  The distribution-source information processing device 1 sends new distribution target information 4 and functional parts 5 to all of the individual users stored in the terminal identification list 19 or to some individual users selected from the same. Since it was distributed, even if the distribution spreads as described above and the total number of individual users reaches a huge number, all those individual users or a specific user selected by the distribution source from among them, It is possible to distribute new distribution target information 4 and functional parts 5 all at once without omission.

  In addition, each individual user uses, for example, HTML data or URL data of data to be distributed used in his blog, or a file of FLASH material having an icon or similar function as his / her e-mail. It is also possible to introduce the data to be distributed as described above to the friend by attaching it and sending it to the friend, or by copying and pasting it on a homepage established by the friend.

  In addition, it goes without saying that various variations can be made without departing from the spirit of the present invention.

  FIG. 8 is a diagram schematically showing a distribution screen and its operation realized by the information transmission / reception system and information transmission / reception program according to the present embodiment, and FIG. 9 is realized by the information transmission / reception system and information transmission / reception program according to the present embodiment. FIG. 10 is a diagram schematically illustrating an RSS marketing information collection operation realized by the information transmission / reception system and the information transmission / reception program according to the present embodiment. 11 schematically illustrates the operation of the FLASH material having a function as an icon used when performing the display and the download tracking information display screen realized by the information transmission / reception system and the information transmission / reception program according to the present embodiment. FIG. 12 and FIG. 12 show the information transmission / reception system and information transmission / reception program according to this embodiment. It is a diagram schematically showing the simultaneous delivery operation of the delivery target data to be realized Te.

  As shown in FIG. 8, according to the information transmission / reception system and the program used therefor according to the present example, the desktop tool 31 that can promote the viral effect as described in the above embodiment extremely effectively is shown. Then, the FLASH material corresponding to the data 6 to be distributed is made resident on the desktop of the information processing terminal device 2a of each individual user.

  The desktop tool 31 shown in FIG. 8 is arranged in a predetermined page screen 30 of a website, and when an individual user actually clicks on the browser 32 "Clicking ...", information on the individual user is displayed. The desktop tool 31 is automatically downloaded to the desktop of the processing terminal device 2a, and the FLASH moving image character 35 is set to be able to automatically walk around the screen. On the upper side of the entire FLASH material frame of the desktop tool 31, RSS distribution information 34 such as a stock bulletin such as “current stock price of G7, restart ...” is one of the distribution target information 4. It is set to be displayed as one. On the bulletin board 33 held by the character 35, which is a FLASH material having the function of an icon, the cumulative number of downloads since downloading from the information processing terminal device 2a of this individual user is the number of people who have “D friends” ( In this case, 240 users are displayed as an example, and after being downloaded from the information processing terminal device 2a of the individual user to another individual user site or the like calculated based on the information on the number of downloads and the download request history information The total number of sites using blog parts (BP) such as the desktop tool 31 is displayed as “number of BPs” (here, 200 sites as an example).

  As shown in FIG. 9, the desktop tool 31 is first arranged at a predetermined position in a predetermined screen 36 on a website opened in the information processing apparatus 1 by a distribution source that is a content holder layer. Is clicked on the frame area or the character 35 of the desktop tool 31 by the one individual user 38, the request is received as a download request, and the information transmission / reception program 7 and 1 are received on the desktop 37 of the one individual user 38. The data package 8 is downloaded so that it can be sent and received, and an image of the entire desktop tool 31 and an image or moving image of the character 35 are displayed. Since the information transmission / reception program 7 itself is basically an operation control program, it is of course not displayed on the screen of the desktop 37 as a FLASH moving image or the like. The desktop tool 31 downloaded to the desktop 37 is copied by a single individual user 38 into, for example, a blog screen 39 opened by the single individual user 38 itself. Then, when another individual user 41, 42, 43 clicks on the desktop tool 31 in the blog screen 39 of one individual user 38, the desktop tool 31 is switched to the desktop 44 of the other individual user 41, 42, 43. , 45 and 46, respectively. The desktop tool 31 downloaded to the desktops 44, 45, and 46 is downloaded to the desktop of another individual user (not shown). In this way, the distribution of the desktop tool 31 spreads seamlessly and geometrically among many individual users.

  As shown in FIG. 10, every time the desktop tool 31 or the character 35 or other blog parts (not shown) are downloaded, the number of DTS distributions, the number of DTS actives, the number of BPs (number of parts used for creating a blog) The RSS click count, the subscribed RSS URL, and the subscribe RSS click count data are transmitted to the information processing apparatus 1 that is the distribution source. Also, in the reverse direction, various types of information are distributed by RSS from the information processing apparatus 1 that is the distribution source to each individual user. The data on the number of RSS distributions at that time is stored in the information processing apparatus 1 itself that is the distribution source. The These data are collected in the storage device 18 of the information processing apparatus 1 that is the distribution source, and can also be used as data for performing RSS marketing. That is, for example, the distribution source 52 reads and analyzes a desired type of data from various data collected as described above and stored in the storage device 18 of the information processing apparatus 1 as the distribution source. For example, the number of clicks for each RSS is grasped and analyzed from the count data of the number of downloads. For example, the user 44 who has contracted the data as a member dedicated to browsing analysis data can download the data to his / her information processing terminal device 45 and use it.

  A download tracking information display screen realized by the information transmission / reception system and information transmission / reception program according to the present embodiment to promote a viral effect, and a FLASH material having a function as an icon for inputting a request for the screen display The functioning character 35 functions as schematically shown in FIG. When the bulletin board 33 held by the character 35 of the desktop tool 31 is clicked, a download tracking information display screen 46 is displayed. In the download tracking information display screen 46, a download history to an individual user other than the individual user after the download by the individual user who is browsing the download tracking information display screen 46 is displayed. It is displayed as a diagram showing a correlation like a figure. In FIG. 11, the character 35 represents an individual user, and is similar to the character 35 made of FLASH material that is connected by a correlation line that branches off from the character 35 like a tree diagram. Design characters 47, 48, 49, 50, 51... Represent the individual users of the download destinations after the individual user himself / herself. In the example shown in FIG. 11, the lines 47, 48, and 49 of Mr. B, Mr. C, and Mr. D from the character 35 of Mr. A who is the individual user who is viewing this download history indicate the correlation. Since A is connected, it can be seen that the download was performed from Mr. A to Mr. B, Mr. C, and Mr. D. Furthermore, since Mr. C's character 48 is connected to K's character 50, Mr. G's character 51, and Mr. H's character 52 in a branched manner, the Mr. C to Mr. K, It can be seen that the download was performed for Mr. G and Mr. H.

  The operation of distributing the distribution target data 6 simultaneously via the Internet 3 realized by the information transmission / reception system and the information transmission / reception program according to the present embodiment is performed by the distribution source 52 as schematically shown in FIG. Based on the terminal identification list 19 stored in the storage device 18, the information processing apparatus 1 can select all the individual users 53 to 58 in the list or a specific individual user selected by the distribution source 52 as desired. Can be performed all at once without omission.

  As the distribution target data 6, in addition to the desktop tool 31 including the character 35 as described above, for example, an analog clock 66 as shown in FIG. 13 can be distributed as a blog part. is there. As shown in FIG. 13A, a predetermined screen 67 of a website of a distribution source or an individual user's blog is accessed, an analog clock 66 arranged as a desktop tool is clicked, and a tool box 68 is clicked. Select “Post to Blog” 69. Then, a screen 70 as shown in FIG. 13B is displayed. When the user inputs the paste destination URL in the blank 71, an HTML tag for a blog part is generated. The HTML tag 72 generated as shown in FIG. 13B is automatically copied to the clipboard so that the HTML tag can be easily pasted. Information 73 indicating that it has been copied to the clipboard is displayed near the lower side of the screen 67, for example.

It is a figure which shows schematic structure of the information transmission / reception system which concerns on embodiment of this invention. It is a block diagram which shows typically the structure of the function of the principal part in the data and information transmission / reception program which are used as 1 package in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows the flow of main information processing operation | movement and information transmission / reception operation | movement in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows the flow of main information processing operation | movement and information transmission / reception operation | movement in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows the flow of main information processing operation | movement and information transmission / reception operation | movement in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows the flow of main information processing operation | movement and information transmission / reception operation | movement in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows the flow of main information processing operation | movement and information transmission / reception operation | movement in the information transmission / reception system which concerns on embodiment of this invention. It is a figure which shows typically the delivery screen implement | achieved by the information transmission / reception system which concerns on the Example of this invention, and an information transmission / reception program, and operation | movement using it. It is a figure which shows typically the geometrical expansion method of the delivery implement | achieved by the information transmission / reception system and information transmission / reception program which concern on the Example of this invention. It is a figure which shows typically the RSS marketing information collection operation | movement implement | achieved by the information transmission / reception system which concerns on the Example of this invention, and an information transmission / reception program. The figure which shows typically the operation | movement of the FLASH material which also has the function as an icon for performing the download tracking information display screen implement | achieved by the information transmission / reception system and information transmission / reception program which concern on the Example of this invention. is there. It is a figure which shows typically the operation | movement which distributes the data of the delivery object realized simultaneously by the information transmission / reception system and information transmission / reception program which concern on the Example of this invention. It is a figure which shows the blog part of an analog clock as an example of the variation of the data of distribution object.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Source information processing apparatus 2a Information processing terminal apparatus 2b Information processing terminal apparatus 2c Information processing terminal apparatus 3 Internet 4 Information to be distributed 5 Functional parts 6 Data to be distributed 7 Information transmission / reception program 8 Data package 9 Distribution function 10 Icon resident Function 11 Icon copy function 12 Individual user identification information transmission request function 13 Individual user identification information writing function 14 Server connection function 15 Download request history information writing function 16 Download request history information transmission request function 17 Download request history information output function 18 Storage Device 19 Terminal identification list 20 Download request history information list 21 Download history tracking program 22 Download count program 23 Distribution data update program 31 Desktop tool 32 “Click” browser 33 Display board 34 RSS distribution information 35 Character 36 Website screen 37 Desktop 38 Individual user 39 Blog screen 41 Individual user 44 Desktop 47 Character 53 Individual user

Claims (8)

Information having a distribution source information processing apparatus, an information processing terminal apparatus for each individual user, and a computer network for transmitting and receiving information between at least the distribution source information processing apparatus and each individual user information processing terminal apparatus A transmission / reception system,
When the distribution source information processing apparatus is at least at the start of distribution,
At least one data of information to be distributed or functional parts stored in a distributable state in response to a download request via a computer network from an individual user;
In response to a download request from an individual user, at least one of distribution target information or functional parts selected as a download target by the individual user is connected to the information processing terminal device of the individual user with a computer network. A function for transmitting the information, a function for causing at least one of the transmitted information or functional parts to be distributed and an icon for enabling the function to reside on the desktop of the information processing terminal device of the individual user; In response to a download request from an individual user, a function for requesting transmission of the identification information of the individual user who issued the download request, and receiving the identification information of the individual user in response to the transmission of the identification information of the individual user The same information processing function for writing to the identification list and the icon placed on the desktop In response to a download request from another individual user and a function of copying or moving to another page in the terminal device, the information processing terminal device of the other individual user is distributed via a computer network. An information transmission / reception program that has a function of enabling connection of information by connecting to a computer is provided as a software package so that it can be downloaded at one time in response to a single download request.
At least one of the information or functional parts to be distributed is downloaded to one individual user from the information processing apparatus as the distribution source, and further downloaded from the one individual user to another individual user. An information transmission / reception system characterized in that at least one of the target information or functional parts is set to spread to a plurality of individual users with a tree-like correlation. An information transmission / reception program
When there is a download request from another individual user to one individual user, the download request history information that there is a download request from the other individual user is transmitted to the information processing apparatus of the distribution source. A function to store the download request history information related to individual users in the download request history information list;
One individual user receives a request for browsing download request history information from another individual user for his / her information terminal processing device and download request history information continuous in a tree diagram thereafter. A function of requesting the distribution source information processing apparatus to transmit the download request history information from another individual user to the information terminal processing apparatus and the transmission of the download request history information continuous in a tree diagram thereafter.
In response to the request, the download request history information transmitted from the information processing apparatus of the distribution source is received and stored or output to the information terminal processing apparatus of one individual user,
The information processing device of the distribution source
In response to a request for transmission of download request history information from an individual user, correspondingly, the download request history information from another individual user for the information terminal processing device of the individual user and the subsequent tree diagram A download history tracking program having a function of reading continuous download request history information from the download request history information list and transmitting it to an information terminal processing device of an individual user who requests transmission of the download request history information The information transmission / reception system according to claim 1. The information processing device of the distribution source
A download counting program having a function of counting the number of downloads of at least one of the distribution target information or functional parts to be downloaded and storing or outputting the information is provided. The information transmission / reception system according to claim 1 or 2. The information processing device of the distribution source
Based on the terminal identification list, at least any of the new distribution target information or functional parts for all or all of the individual users selected in the terminal identification list at the same time The information transmission / reception system according to any one of claims 1 to 3, further comprising a distribution data update program for distributing one of them. Information having a distribution source information processing apparatus, an information processing terminal apparatus for each individual user, and a computer network for transmitting and receiving information between at least the distribution source information processing apparatus and each individual user information processing terminal apparatus An information transmission / reception program used in a transmission / reception system,
At least one data of information to be distributed or functional parts stored in a distributable state in response to a download request via a computer network from an individual user;
In response to a download request from an individual user, at least one of distribution target information or functional parts selected as a download target by the individual user is connected to the information processing terminal device of the individual user with a computer network. A function for transmitting the information, a function for causing at least one of the transmitted information or functional parts to be distributed and an icon for enabling the function to reside on the desktop of the information processing terminal device of the individual user; In response to a download request from an individual user, a function for requesting transmission of the identification information of the individual user who issued the download request, and receiving the identification information of the individual user in response to the transmission of the identification information of the individual user The same information processing function for writing to the identification list and the icon placed on the desktop In response to a download request from another individual user and a function of copying or moving to another page in the terminal device, the information processing terminal device of the other individual user is distributed via a computer network. An information transmission / reception program that has a function of enabling connection of information by connecting to a computer is provided as a software package so that it can be downloaded at one time in response to a single download request.
At least at the time of distribution start, it is deployed in the information processing device of the distribution source,
At least one of the information or functional parts to be distributed is downloaded to one individual user from the information processing apparatus as the distribution source, and further downloaded from the one individual user to another individual user. An information transmission / reception program characterized in that at least one of target information or functional parts is set to spread in a tree-like correlation. When there is a download request from another individual user to one individual user, the download request history information that there is a download request from the other individual user is transmitted to the information processing apparatus of the distribution source, and one individual user A function to store the download request history information about the user in the download request history information list;
One individual user receives a request for browsing download request history information from another individual user for his / her information terminal processing device and download request history information continuous in a tree diagram thereafter. A function of requesting the distribution source information processing apparatus to transmit the download request history information from another individual user to the information terminal processing apparatus and the transmission of the download request history information continuous in a tree diagram thereafter.
6. A function for storing or outputting download request history information transmitted from an information processing apparatus as a distribution source in response to the request to an information terminal processing apparatus of one individual user. The information transmission / reception program described. A function for requesting the information processing device of the distribution source to count the number of downloads of at least one of the distribution target information or functional parts and to transmit the information on the number of downloads;
7. Correspondingly, a function of storing or outputting information on the number of downloads transmitted from an information processing apparatus as a distribution source in an information terminal processing apparatus of one individual user is provided. The information transmission / reception program described. Based on the terminal identification list, at least any of the new distribution target information or functional parts for all or all of the individual users selected in the terminal identification list at the same time It has a distribution data update function that distributes
The information transmission / reception program according to any one of claims 5 to 7, wherein the information transmission / reception program is provided in an information processing apparatus as a distribution source at least at a distribution start time.

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