JP2008103783A - Portable telephone, method of operatively connecting moving image with web browser, and method of selling product by portable telephone - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To improve convenience in the display of a moving image and a WEB page in a portable telephone. <P>SOLUTION: A display screen 2 of the portable telephone 1 is divided into a moving image display region 2a and a WEB browser display region 2b. Moving image display operation for displaying moving images on the moving image display region 2a operatively connects with browser display operation for displaying WEB pages on the WEB browser display region 2b. <P>COPYRIGHT: (C)2008,JPO&INPIT

Description

  The present invention relates to a mobile phone having a display screen for displaying various images, a moving image displayed on the mobile phone and a WEB browser, and a product sales method using the mobile phone.

  In addition to the improvement in communication speed and performance of mobile phones, a flat-rate service for connection charges to the Internet has also begun, so distribution services using large-capacity communication such as video distribution have become popular on mobile phones as well as personal computers. Have begun to do.

  Specific service contents have been used in content distribution such as video programs and music, and in product sales fields such as product introduction and sales.

  In the conventional merchandise sales system, two main processes are necessary: merchandise introduction (output) and merchandise ordering procedure (input). In the prior art, each was realized by a separate application.

  A specific conventional merchandise sales method using a mobile phone will be described with reference to the flowchart of FIG. In step S101, the moving image distribution application installed in the mobile phone is activated. In step S102, a product selection screen is displayed on the display screen. In step S103, the product introduction video distribution is started. When the user selects a product order on the product page in step S104, the video distribution application is automatically terminated in step S105, and the process proceeds to step S106. If there is no product order in step S104, the process returns to step S102 and the product introduction is repeated.

  In step S106, a WEB browser is activated. In step S107, an order page is displayed. In step S108, the order on the order page is confirmed, and it is determined that there is a product purchase. If the product purchase is canceled, the process returns to step S101, and the moving image distribution application is restarted. If the order is confirmed in step S108, the process proceeds to step S109 to perform ordering processing.

  In step S110, it is determined whether or not there is another product order. If there is no other product order, the process proceeds to step S111, and the WEB browser is terminated. If there is, the WEB browser is terminated, the process returns to step S101, and the moving image distribution application is restarted.

Japanese Laid-Open Patent Publication No. 2002-247206 (Patent Document 1) discloses a technique for embedding an address of a homepage related to a moving image in the moving image and starting the WEB browser during the distribution of the moving image to display the homepage. It is disclosed in claim 6 and the like. In the disclosed technology, a moving image distribution application is downloaded to a mobile phone equipped with Java (registered trademark) to distribute the moving image. Linking with a WEB browser is performed using a standard specification in a mobile phone equipped with Java, which is called “browser activation”. Specifically, a web browser built in the mobile phone is started from the moving image distribution application and connected to the corresponding home page.
JP 2002-247206 A

  With regard to the conventional product sales method shown in FIG. 9, there is no seamless method for connecting from product introduction through video distribution etc. to ordering procedures due to restrictions on the functions of mobile phones. That is, the moving image distribution application ends when the WEB browser is activated.

  Also in the disclosed technique of Patent Document 1, as in FIG. 9, the caller's moving picture distribution application ends when the WEB browser is activated. As described above, in the conventional system, only one application can be activated due to the limitation of the mobile phone.

(Object of the present invention)
An object of the present invention is to provide a mobile phone that can improve the convenience of displaying a moving image and a WEB page on a mobile phone, a method for linking a moving image and a WEB browser, and a method for selling products using the mobile phone.

  In order to achieve the above object, according to the present invention, a display screen is divided into a moving image display area and a WEB browser display area, a moving image display operation for displaying a moving image in the moving image display area, and a WEB page displayed in the WEB browser display area The mobile phone is linked with the browser display operation to be performed.

  Further, the present invention includes a step of obtaining moving image information and WEB page information in a distribution server or an internal memory of a mobile phone, and when there is the moving image information, the moving image information is displayed in a moving image display area of a display screen of the mobile phone. Displaying the WEB page information in the WEB browser display area of the display screen while displaying the moving picture information in the moving picture display area when there is the WEB page information; and the moving picture display area; The moving image and WEB browser link method includes a step of switching the display in the moving image display area and the other of the WEB browser display areas in accordance with an operation in one of the WEB browser display areas.

  The present invention further includes a step of displaying a product introduction video in a video display area of a display screen of a mobile phone, and a product page including an order operation button while displaying the product introduction video in the video display area. Displaying in the WEB browser display area of the display screen, displaying an order page in the WEB browser display area in response to the operation button of the order being operated, and confirming the order in the order page This is a product sales method using a mobile phone, which includes a step and an order processing process for a product whose order has been confirmed.

  ADVANTAGE OF THE INVENTION According to this invention, the convenience of the display of the moving image in a mobile phone and the display of a WEB page can be improved.

  The best mode for carrying out the present invention is as described in Examples described later.

  FIG. 1A shows a mobile phone equipped with Java, which is an embodiment of the present invention. The display screen 2 of the mobile phone 1 is divided into a moving image display area 2a and a WEB browser display area 2b. 3 is an input key, and 4 is an antenna. When a video browser-linked application by Java is downloaded to the mobile phone 1, a video display operation for displaying a video in the video display region 2a and a browser display operation for displaying a WEB page in the WEB browser display region 2b are shown in FIG. As shown in FIG. 1 (b), they operate independently of each other and can communicate with each other and work seamlessly. These operations are controlled by a microcomputer (not shown) provided in the mobile phone 1.

  The moving image display area 2a is where the distributed moving image is displayed. The WEB browser display area 2b is a place for displaying a WEB page, and has an interface and a function for scrolling and browsing the display and for transmitting / receiving information to / from the server, like a general WEB browser.

  FIG. 2 is a diagram showing a configuration of a network to which the mobile phone 1 is connected.

  In FIG. 2, the mobile phone 1 is connected to a distribution server 10 via a mobile phone network 5, an exchange 6, a router 7, the Internet 8, and a router 9. In response to a request from the mobile phone 1, the distribution server 10 downloads an application and distributes information registered by the client (moving images, WEB pages, etc.). Reference numeral 11 denotes a client computer that creates information to be distributed. The computer 11 is connected to the distribution server 10 via the Internet 8 and the router 9. The client authors (combines and edits) the WEB page and the moving image on the computer 11 to create distribution data, and performs conversion so that it can be distributed to the mobile phone. Then, the created distribution data is uploaded to the distribution server 10 via the Internet 8.

  The distribution server 10 has the function of an application server, and also prepares a video browser linked application. In order to view the distribution data in which the moving image and the WEB page are linked, the general user first needs to download the moving image browser linked application to the mobile phone 1, and if not downloaded, the general user first accesses the distribution server 10 first. Need to download. Once the moving image browser-linked application is downloaded, the general user can acquire distribution data from the distribution server 10 and view it.

  The distribution server 10 appropriately distributes information in response to a request from the mobile phone 1 and also receives and processes the order information when the mobile phone 1 performs an ordering process.

  FIG. 3 is a flowchart showing the initial activation operation of the moving image browser-linked application. When the moving image browser-linked application is activated in step S1, the distribution server 10 acquires the moving image information of the top page displayed in the moving image display area 2a and the WEB page information displayed in the WEB browser display area 2b in step S2. . The distribution server 10 transmits top page information to the mobile phone 1 in step S3. If it is determined in step S4 that there is moving image information after the acquisition is completed, the moving image distributed in the moving image display area 2a is displayed in step S5. If it is determined in step S6 that there is web page information, the web page distributed in the web browser display area 2b is displayed in step S7. Then, the process ends at step S8.

  As described above, corresponding information is displayed in each of the moving image display area 2a and the WEB browser display area 2b. On the screen of the moving image display area 2a and the WEB browser display area 2b, it is possible to operate each other. First, the operation (switching) of the moving image in the moving image display area 2a from the WEB page displayed in the WEB browser display area 2b will be described.

  FIG. 4 shows an example of switching a program (moving picture) from the WEB page. In the video display area 2a, program 1 is being played back, and in the WEB browser display area 2b, “program 1 (playing back)” is displayed, and “program 2” and “program 3” are displayed so as to be clickable. . In this state, when “program 2” is clicked, the program goes to the distribution server 10 to acquire program 2. If the program 3 is selected by a click operation during the acquisition process of the program 2, the acquisition of the program 2 is canceled and the program 3 is acquired. The program 1 is also reproduced during the program 2 acquisition process. While the program 2 is being reproduced, the display in the WEB browser display area is updated to a display in which the program 2 (during reproduction), the program 1 and the program 3 can be clicked.

  FIG. 5 is a flowchart specifically showing the moving image switching operation of FIG. In step S11, when a moving image (for example, program 2) that the user wants to view is selected in the WEB browser display area 2b by a click operation, the operation is started. In step S12, the distribution server 10 acquires the distribution target moving image (program 2). In step S <b> 13, the distribution server 10 transmits the distribution target moving image (program 2) to the mobile phone 1. When the distribution video end notification is received from the distribution server 10 in step S14, the display of the WEB browser display area 2b is switched as shown in FIG. 4 in step S15. In step S16, the target moving image (one frame) is initialized (processed so that the image data on the main memory can be transferred to the graphic memory), and it is determined whether or not the moving image reproduction has been completed through path 1 in step S18. This routine is repeated until the video playback is completed to display the video.

  In addition, while executing the process of path 1 in parallel processing (multi-thread), it is monitored whether a video switching event (click operation or the like) has occurred in the WEB browser display area 2b in step S19 via path 2. Yes. When the moving image switching event occurs, the process returns to step S12 to switch the moving image. When the moving image switching event does not occur, the process proceeds to step S18. If it is determined in step S18 that the moving image reproduction has been completed, the operation in FIG. 5 is terminated in step S20.

  As described above, since the moving image display operation in the moving image display area 2a and the browser display operation in the WEB browser display area 2b move independently and in parallel with each other, the interlocking operation as shown in FIG. 4 is possible. . This is a process that is difficult to realize in a system in which the moving image distribution and the WEB browser are completely independent or incorporated in one side as in the prior art.

  Next, the operation (update) of the WEB page displayed in the WEB browser display area 2b from the moving picture in the moving picture display area 2a will be described.

  FIG. 6 shows an example used for merchandise sales. In this example, the web page is updated by the scene, time, and button operation of the distribution video. This is realized by incorporating a page update command in the distribution moving image data in accordance with the distribution (frame) time series of the moving image. Update information of the internal memory of the distribution server 10 or the mobile phone 1 is acquired by a page update command, and the page is updated. In FIG. 6A, a product introduction video is displayed in the video display region 2a, and a product description such as a product name and price and an order operation button 2c are displayed in the WEB browser display region 2b.

  Next, in FIG. 6B, a product description and order operation button area 2c different from those in FIG. 6A are displayed in the WEB browser display area 2b. When the order operation button 2c is pressed, as shown in FIG. 6C, the order form 2d and the order completion operation button 2e are displayed in the WEB browser display area 2b. When necessary items such as name and address are entered in the order form 2d and the order completion operation button 2e is pressed, the input information is transmitted to the distribution server 10. In FIG. 6D, an order completion moving image is displayed in the moving image display area 2a, and an order completion character is displayed in the WEB browser display area 2b.

  FIG. 7 is a flowchart specifically showing the update operation of the WEB page. When the WEB page update operation of FIG. 6 is started in step S21, it is determined in step S22 whether the WEB page needs to be switched in accordance with the moving image scene, time, and operation button 2c or 2e in the moving image display area 2a. If it is determined that there is a necessity, it is determined whether or not the WEB page to be updated is stored in the internal memory of the mobile phone 1 in step S23. If it is stored in the internal memory, the WEB page to be updated is acquired from the internal memory in step S24. If not stored in the internal memory, the distribution server 10 goes to acquire the WEB page to be updated in step S25. In step S26, the distribution server 10 transmits the WEB page to be updated to the mobile phone 1. In step S27, the WEB page is updated. In step S28, the WEB page update operation is terminated.

  Unlike the prior art, it is not necessary to restart the application, and the WEB page can be updated and displayed.

  FIG. 8 is a flowchart showing an operation of applying a product introduction (output) and a product ordering procedure (input) using one moving image browser-linked application, in which the present embodiment is applied to the product sales method on the mobile phone 1. In FIG. 8, it is not necessary to restart the application in a series of processing, and the interlocking can be easily performed.

  In step S31, the moving image browser-linked application is activated. In step S32, a product selection screen is displayed. In step S33, distribution of moving images for product introduction is started. As a result, a product introduction video is displayed in the video display area 2a, and at the same time, a product page as shown in FIGS. 6A and 6B is displayed in the WEB browser display area 2b. If it is determined in step S34 that the user has selected a product order, an order page as shown in FIG. 6C is displayed in the WEB browser display area 2b in step S35. If there is no product order in step S34, the process returns to step S32 and the product introduction is repeated.

  In step S36, the order on the order page is confirmed, and it is determined that there is a product purchase. If the product purchase is canceled, the process returns to step S32. When the order is confirmed in step S36, the process proceeds to step S37 to perform an ordering process. In step S38, it is determined whether there is another product order, and if there is, the process returns to step S32. If not, the application is terminated in step S39.

It is a figure which shows the characteristic of the display screen and display operation | movement of the mobile telephone mounted with Java which is an Example of this invention. It is a figure which shows the structure of the network to which the mobile telephone which is an Example of this invention is connected. It is a flowchart which shows the initial starting operation | movement of the moving image browser cooperation application which concerns on the Example of this invention. It is a figure which shows the example which switches a program (moving image) from a WEB page in the Example of this invention. 5 is a flowchart specifically illustrating a moving image switching operation of FIG. 4. It is a figure which shows the example used for goods sales in the Example of this invention. 7 is a flowchart specifically illustrating an operation of updating the WEB page of FIG. 6. It is a flowchart which shows the operation | movement which performs goods introduction and goods order procedure in one Example of this invention by one moving image browser cooperation application. It is a flowchart which shows the conventional merchandise sales method with a mobile telephone.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Mobile phone 2 Display screen 2a Movie display area 2b WEB browser display area 2c Order operation button 2d Order form 2e Order completion operation button 5 Mobile phone network 8 Internet 9 Distribution server 11 Client computer

Claims (6)

  The display screen is divided into a moving image display area and a WEB browser display area, and a moving image display operation for displaying a moving image in the moving image display area and a browser display operation for displaying a WEB page in the WEB browser display area are linked. Mobile phone.   The moving image display operation in the moving image display region and the browser display operation in the WEB browser display region are independently performed, and the browser display operation can be operated in the moving image display region. The mobile phone according to claim 1.   The moving image display operation in the moving image display region and the browser display operation in the WEB browser display region are independently performed, and the operation of the moving image display operation can be performed in the WEB browser display region. The mobile phone according to claim 1.   A product introduction video is displayed in the video display area, a page for purchasing a product is displayed in the WEB browser display area, and the display of the video display area and the WEB browser display area is linked by one application. The mobile phone according to any one of claims 1 to 3, characterized in that:   A step of acquiring moving image information and WEB page information in a distribution server or an internal memory of a mobile phone; and a step of displaying the moving image information in a moving image display area of a display screen of the mobile phone when the moving image information is present; When there is WEB page information, displaying the WEB page information in the WEB browser display area of the display screen while displaying the moving picture information in the moving picture display area; and the moving picture display area and the WEB browser display area A method of interlocking a moving image and a WEB browser, comprising the step of switching display in the other of the moving image display region and the WEB browser display region in accordance with an operation on one side.   Displaying a product introduction video in a video display area of a display screen of a mobile phone; and displaying a product page including an order operation button while displaying the product introduction video in the video display area. A step of displaying in the display area; a step of displaying an order page in the WEB browser display area in response to the operation button of the order being operated; a step of confirming the order on the order page; and confirming the order A method for selling products using a mobile phone, comprising the step of:

Images