JP2006293966A - Hypothesis verification system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a system by which a person verifying a hypothesis can verify (1) POS data, (2) a special sale price article ledger, (3) an image of a flier, (4) a photograph of a sales floor which are necessary information on a screen of a computer at a remote place. <P>SOLUTION: Sales floor information, (2) the special sale price article ledger, (3) the image of the flier and (4) the picture of the sales floor, in which a way of sale is changed according to the hypothesis are displayed in a (1) time series list of POS data by different colors for every item for changing the way of sale and the person who browses and verifies them on the screen of the computer can easily identify them. Furthermore, a system is configured where the detailed content of (2), (3), (4) can be obtained by clicking parts displayed by different colors. <P>COPYRIGHT: (C)2007,JPO&INPIT

Description

The present invention relates to activation of distribution retailing and marketing utilization of manufacturers.

Conventional verification using POS data makes it difficult to imagine a hypothesis or a sales floor based only on a list of sales quantities and sales amounts, and is simply a system for searching for popular and deadly products.

For those who want to verify the hypothesis: (1) POS data plus necessary information: (2) Special price product ledger (selling price information), (3) Flyer image, (4) Sales floor (display information) photo Can be searched and viewed (verified) on a remote computer screen

(1) Sales floor information (▲ 2) Special selling price register (selling price) that has been changed according to the hypothesis in the time series list of POS data (by product day / sales volume / sales amount) Information), (3) Flyer images, (4) Sales floor (display information) photos) are displayed in different colors according to the changed items so that the person who verifies and verifies them on the computer screen can easily identify them. Furthermore, a system is constructed in which the detailed contents of (2), (3), and (4) can be grasped by clicking the color-coded portion.

Hypothesis of the sales method and display method (hypothesis) of the store and the sales results obtained from the hypothesis while reproducing the image of the flyer and the photo of the sales floor at a location physically distant from the distribution store that is the source of information That it can be verified, that is, more people can verify the correct hypothesis, and it becomes possible to plan a more accurate hypothesis. Therefore, it can be expected to contribute to sales to the retail distribution industry and to plan appropriate merchandising to the manufacturer.

BEST MODE FOR CARRYING OUT THE INVENTION

Obtain information on stores selected by distribution retailers and manufacturer companies that are the final user companies using the present invention, and unify the necessary information with the system (hypothesis verification system) developed by the present invention. Used by the person in charge who needs verification.

Hereinafter, the present invention will be described in detail with reference to embodiments shown in the drawings.

The “cash register sales process” shown in FIG. 1 is a business generally performed at a store.

The “special selling price information input” shown in FIG. 2 is a general business (headquarters / store), although there are some differences in operation.

The leaflet shown in FIG. 3 is generally created at a retail headquarters / store, and is information that is distributed to consumers via a newspaper insert or the like and finishes its role.
However, in this hypothesis verification system, “flyer information” is read with a scanner and imported as a database into the computer for the user who finally verifies on the computer screen.

In the hypothesis verification system, the “sales floor information” shown in FIG. 4 is taken by a camera for a user who finally verifies on the computer screen, and is taken in as a database inside the computer.

In FIG. 5, the users who finally verify the independent information (“POS data”, “special selling price information”, “flyer information”, “sales floor information”) shown in FIGS. 1 to 4 are the same on the computer. Centralize it so that it can be verified on the screen and create a database as "aggregated information" inside the computer.

FIG. 6 shows a screen where the final user verifies the information stored in the database inside the computer.
On the computer screen, “POS data”, “special price information”, “flyer image information”, and “sales photo information” are displayed.

In FIG. 7, the computer screen is described in detail. (1) Daily sales volume of “ABC products” in “POS data” by hypothesis category ((2) “Special selling price information”: Example of displaying selling price when selling price only is reduced. ▼ “Flyer special sale information”: An example of displaying the image and selling price of a flyer. ▲ 4 ▼ “Sales floor display information”: an example of displaying pictures and selling prices with cheaper selling prices and displaying the selling price) By clicking on the sales quantity portion that is color-coded, it is possible to search and verify what kind of sales, what kind of sales, and what kind of sales the “ABC product” showed. .

As an example of how to use it at a distribution company, the sales method (flyer contents, product selling price, product display method, etc.) implemented under the “certain hypothesis” at the store is realistic on the computer screen. By verifying with the information reproduced in the process, we will evaluate the “certain hypothesis” and promote sales while developing a more accurate hypothesis. As a result, it will evolve into a store that can gain the support of consumers who can come to the store.

As an example of how to use it at a manufacturer company, the distribution method (such as the contents of a flyer, the price of a product, the method of displaying a product, etc.) By verifying with the information that is realistically reproduced on the screen, evaluate a certain hypothesis, develop a more accurate hypothesis, and support merchandising to other customer distribution companies. It will lead to strengthening sales of in-house products.

  Figure processing sales with POS register   Figure entered to reflect special selling price information in the POS register   Illustration of taking flyer information into computer with image scanner   Diagram of sales floor display information imported from a digital camera to a computer   The figure which unifies each information of Drawing 1, Drawing 2, Drawing 3, and Drawing 4 into a file   The figure which displays the information unified in Drawing 5 on the screen   The figure which displays the information unified in drawing 5 on the screen in detail

Claims (1)

  A person who uses the system of the present invention (hypothesis verification system) sells according to the hypothesis in the time series list of (1) POS data (daily by product / sales quantity / sales amount) displayed on the computer screen. Sales area information ((▲ 2 ▼ Special Price Product Ledger (Sales Price Information) ・ ▲ 3 ▼ Flyer Image ・ ▲ 4) Sales Space (Display Information)) )) Are displayed in different colors according to the items to be changed so that they can be easily identified by those who search and view (verify) them on the computer screen. Furthermore, the system is characterized in that the detailed contents of (2), (3), and (4) can be grasped by clicking the color-coded part.

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