JP2005222146A - Coordinate system and method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To promote sales by collaboration with a magazine by providing the same environment that a user goes to a store and receives a decoration-relevant commodity and service. <P>SOLUTION: A sales assistant candidate extraction part compares a taste attribute inputted by a user with service attributes providable by shop assistants in reference to a shop assistant information DB, and extracts candidates of shop assistants corresponding to the user's taste according to the result. An image of the user who tries on or wears purchased clothes is received through an image receiving part, and associated with information of a shop assistant who provides the clothes to form image information, and a storage medium or printing medium storing the image information is created by an image information output part. <P>COPYRIGHT: (C)2005,JPO&NCIPI

Description

  The present invention relates to a coordinate system and method suitable for use in purchasing and selling high-fashion clothing-related products and services such as clothes, accessories, and cosmetics via a communication network.

With the spread of computer networks using communications such as the Internet, it has become possible to purchase and sell desired products while at home.
As an example of a sales system using a communication network, a specific product or service can be positively appealed to a customer. There is a known system that promotes sales by manipulating animal image representation.

Specifically, the above-mentioned interface character is able to respond to customer service such as remarks and actions, and the interface character selects the clothing item that the customer wants to purchase, or the interface character coordinates the clothing item. (For example, refer to Patent Document 1).
JP 2001-134663 A

According to the technique disclosed in Patent Literature 1, since the interface character gives appropriate advice when the customer purchases the clothing, it is possible to select the clothing suitable for himself very easily. In addition, you can objectively see how the selected clothing and individual parts are combined.
However, even the method of mediating the interface character described above has its limits in appealing, and it is forced to make a choice and purchase without any advice from a third party. In many cases, the person himself does not know whether or not he / she looks good when wearing it, and therefore, it was difficult to make an immediate decision at the time of purchase. In addition, unless you subscribe to fashion magazines, etc., the response to changes in fashion is slow, and it is difficult to grasp daily fashion trends in the style of purchasing products while at home, so select products and services that go against the fashion Sometimes.

The present invention has been made in view of the above circumstances, and it is possible to purchase and sell clothing while receiving advice from a store clerk on a communication network, and to coordinate the same environment as actually visiting a store and purchasing it. It is an object to provide a system and method.
It is another object of the present invention to provide a coordinate system and method for improving the advertising effect by allowing access from a third party through collaboration with a magazine, promoting sales, and improving purchasing motivation.

  In order to solve the above-described problem, the present invention provides a coordinate system that is connected to a user terminal and a store terminal via a communication network, the user preference attribute input by operating the user terminal. A user information input capturing unit that captures user information, a service attribute input capturing unit that captures information about service attributes that can be provided by a store clerk, which is input by operating the store terminal, and the user's preferences A comparison is made between information on attributes and information on service attributes that can be provided by the store clerk, and a store clerk candidate extraction unit that extracts store clerk candidates that match the user's preference attributes, and transmits the extracted store clerk candidate to the user terminal And a salesclerk candidate information transmitting unit.

  Further, in the present invention, an image receiving unit that receives an image wearing a try-on or purchased outfit, which is transmitted by operating the store terminal, and the information of the store clerk who provided the image and the outfit. The image information storage unit stores the image information in association with each other, and the image information output unit outputs the image information stored in the image information storage unit to a recording medium or a print medium.

  In order to solve the above-described problems, the present invention provides a coordination method for coordinating clothing using a communication network, which is input by operating a user terminal connected via the communication network. The step of taking in information related to the user's preference attribute, the step of taking in information related to the service attribute that can be provided by the store clerk, which is input by operating the store terminal connected via the communication network, and the user's preference Comparing the attribute information with the service attribute information that can be provided by the store clerk, extracting a store clerk candidate that matches the user's preference, and extracting the extracted store clerk candidate via the communication network And transmitting to the terminal.

  Further, in the present invention, the step of receiving an image wearing a try-on or purchased clothing transmitted by operating the store terminal is associated with the image and the information of the clerk who provided the clothing. And storing the image information on a recording medium or a printing medium.

According to the present invention, by comparing the preference attribute input by the user with the service attribute that the clerk can provide, and extracting the clerk candidate corresponding to the user's preference according to the result, the user can create a new style. It is possible to easily find a store clerk who can coordinate with the customer, which improves the user's willingness to purchase and enables sales promotion on the store side.
In addition, by receiving images wearing try-on or purchased clothing items, and creating a recording medium or printing medium that records image information associated with the information of the clerk who provided the clothing items, By browsing the three parties, it is possible to easily search for clothing items according to one's preference and to reference their own clothing coordinates. You can also find a shop assistant who can provide you with your favorite clothing and go to the shop, so that you can grasp daily fashion trends and become sensitive to fashion.

FIG. 1 is a diagram quoted for explaining the business model for realizing the coordination method of the present invention and the relationship between its users.
In FIG. 1, reference numeral 1 is a purchaser who purchases clothes or accessories, cosmetics, or other fashion-related goods or services, or a user consisting of a viewer, and reference numeral 2 is a store that provides them. The provision of the above-described products and services is mediated by the coordinated service brokerage business operator 3. The user 1 is a user terminal 10 such as a mobile phone having an Internet connection environment, the store 2 is a store terminal 20 such as a PC, and the coordinated service provider 3 is a server 30 on which the coordinate system of the present invention is mounted. These are all connected via an IP (Internet Protocol) network 40.

An outline of the data flow will be described. First, the user 1 (purchaser) accesses a site operated by the coordination service broker 3 and registers a preference attribute in his / her whole body image to make a coordination request (a).
The coordinated service brokerage company 3 that has received the request transmits an image and a preference attribute registered by the user 1 to the store 2 and issues a coordination request (b). When the coordination service broker 3 issues a coordination request to the store 2, it is necessary to make a selection with reference to the attributes of the service that can be provided for each clerk belonging to the store 2 registered in advance by the store 2. Or you may follow the direct nomination from the user 1. FIG.

Subsequently, at the store 2, for example, a salesclerk called charisma creates an image obtained by coordinating ornaments with the received whole body image of the user and registers the image on the site of the coordinated service broker 3 (c).
Note that an image taken by the user 1 going to the store 2 and trying on an ornament sold in the store 2 or an image taken while wearing the ornament purchased in the store 2 is displayed from the store 2. You may upload to the site of Coordinating Service Broker 3. Here, the uploaded images are classified into categories based on the attributes of the user's preference information after obtaining the user's consent, and the information of the store clerk coordinated with this image is linked and released on the network ( d). The publication may be recorded on a recording medium such as a DVD (Digital Versatile Disk) or printed on a printing medium such as a magazine and sold by a publisher.

On the other hand, the user 1 (viewer) accesses the site of the coordinated service brokerage business operator 3, and the product or service content registered by the store 2 to which the popular or charismatic clerk belongs is classified first. Browse by category (e).
Here, for the contents to be browsed, a URL (Uniform Resource Locator) described in a DVD or a magazine can be referred to. Here, it is possible to purchase or sell goods and services related to favorite clothing by electronic commerce or by visiting the store 2 (f).

FIG. 2 is a block diagram showing the functions of the internal configuration of the coordinate system of the present invention, specifically, the server 30 shown in FIG. Here, only the blocks related to the present invention are extracted and shown.
The coordinate system of the present invention includes a user information input capturing unit 301, a service attribute input capturing unit 302, a clerk candidate extraction unit 303, a clerk candidate information transmission unit 304, a DB (Data Base) management unit 305, The store clerk information DB 306, the image receiving unit 307, the category classification unit 308, the image information DB 309, and the image information output unit 310 are configured.

The user information input capturing unit 301 captures user information including user preference attributes input by operating the user terminal 10 and supplies the user information to the store clerk candidate extracting unit 303. In addition, the service attribute input capturing unit 302 captures information regarding service attributes that can be provided by the store clerk, which is input by operating the store terminal 20, and supplies the information to the store clerk candidate extracting unit 303. Here, the user information input from the user terminal 10 and the information regarding the service attributes that can be provided by the store clerk input from the store terminal 20 are input based on, for example, an input screen as shown in FIG. Here, items for selecting and entering clothes preferences and trends such as “flashy” and “feeling worn” from multiple levels, “DC brand”, “Antic”, “Ecology”, etc. There is an item to select about the form of fashion, such as “Punk” (for example, click here to select a check box), an item to select from a color chart to select the trend of the favorite color . The store clerk candidate extraction unit 303 refers to the store clerk information DB 306, compares the information related to the user's preference attribute with the information related to the service attribute that the store clerk can provide, and extracts the store clerk candidate that matches the user's preference attribute. Then, the clerk candidate information transmission unit 304 transmits the extracted clerk candidate to the user terminal 10 that requested it.
Note that the DB management unit 305 always stores the user's preference attributes captured by the user information input capture unit 301 or the service attribute input capture unit 302 in order to keep the clerk information DB 306 up to date. Has the function to update and register the service attribute of the clerk.

On the other hand, the image receiving unit 307 receives (stores) an image, which is transmitted (uploaded) by operating the store terminal 20, and stores it in the image information DB 309. The image information DB 309 functions as the image information storage unit of the present invention, and stores the image registered for coordination and the information about the store clerk who provided the clothing in association with each other. Further, the category classification unit 308 classifies the previously uploaded image based on the user's preference attribute for each category such as age or clothing preference, and stores the keyword in association with the previous image.
The image information output unit 310 has a function of outputting the image information stored in the image information DB 309 to a recording medium 311 such as a DVD or a print medium 312 such as a magazine.

An example of the data structure of the image information DB 309 is shown in FIG. The image information DB 309 includes data items for each category classified by the category classification unit 308, product number, image information, user information, and clerk information. The product number is sequential data added to each of the decorations or services, and the image information is an image obtained by coordinating the product or service corresponding to the product number with the whole body image of the user according to the user's preference.
In addition to attribute data such as mail address, address, name, age, occupation, etc., information related to hobbies, preferences, etc. with respect to ornaments is set as user information. Further, as store clerk information, in addition to attribute data such as store name, store address, name, gender, telephone number, etc., information related to specialty fields (service attributes), preferences, years of experience, etc. for each store clerk is set.

  4 and 5 are flowcharts showing the operation of the embodiment of the present invention. The operation of the embodiment of the present invention shown in FIGS. 2 and 3 will be described in detail below with reference to the flowcharts shown in FIGS.

In the flowchart shown in FIG. 4, first, in the store 2, the store clerk operated the store terminal 20, the user went to the store 2, and tried to photograph the ornaments, for example, clothes sold in the store 2. An image or an image photographed while wearing clothes purchased at the store 2 is uploaded to the server 30. The uploaded image is received by the image receiving unit 307 of the server 30 (S41), and further classified by the category classification unit 308 for each category based on the user 1 preference attributes such as age and hobby preference. The information and the store clerk information are linked and stored in the image information DB 309 (S42).
In the image information stored in the image information DB 309, as described above, coordinated store clerk information, for example, the store to which the store clerk belongs, the store address, the telephone number, and the store clerk's service attributes are linked and stored. Also, it is recorded on a recording medium 311 such as a DVD or printed on a printing medium 312 such as a magazine through the image information output unit 310, bound, and sold to general users by a publisher that has contracted with the coordinated service broker 3 (S43).

  On the other hand, the user 1 (viewer) browses via the IP network 40, or subscribes to a DVD or magazine, and refers to a category related to his / her preference or the like as a key (S44), and links to an ornament that he / she is interested in. The coordinated clerk's information is referred to (S45). And if the salesclerk who wants to nominate is decided at this time, the user 1 goes to the shop 2 and asks the designated salesclerk to coordinate. Alternatively, it is also possible to input user information such as preferences and to extract and introduce salesclerks who match their preferences on the network (server 30) (S47).

As for the coordination correspondence (S47), as shown in the flowchart shown in FIG. 5, when the user 1 operates the user terminal 10, the user information input capturing unit 301 first captures preference information (S471). In addition, when the store clerk 2 operates the store terminal 20, the service attribute capturing unit 302 captures the service attribute information of the store clerk (S472).
Subsequently, the clerk information extraction unit 303 refers to the clerk information DB 306 and compares the information about the user preference attribute with the information about the service attribute that the clerk can provide, and selects a clerk candidate that matches the user preference attribute. Extract (S473). Here, the user information is compared with information related to service attributes that can be provided by the store clerk. For example, for the user information, the level selected for the preference and tendency of the clothes selected on the input screen in FIG. If it is within the level or a color chart for selecting a trend of a favorite color, a clerk candidate with information about service attributes that can be provided by a clerk of the same color or similar colors is extracted. . This clerk's extraction may be one clerk for one user, or a plurality of clerk's with similar preferences may be extracted. And the salesclerk candidate extracted via the salesclerk candidate information transmission part 304 is transmitted to the user terminal 10 which requested | required (S474).

In addition, according to the above-described embodiment of the present invention, the case where clothes are mainly applied as a decoration has been described. However, the present invention can also be applied to the field of accessories, cosmetics, etc. For example, the field of clothing and the field of clothing may be combined for total coordination.
In this case, as shown in FIG. 4, a store such as an accessory is introduced by a banner advertisement or the like displayed on the screen browsing the clothing store 2 and clicked by the user (S48, Yes). ), A screen for inputting preference information corresponding to the store 2 is displayed, and the user is allowed to input preference information about accessories (S49). And the candidate of the salesclerk who belongs to the accessory store corresponding to the input preference information is extracted and transmitted to the user terminal 10 for introduction to the user 2 (S50).

Further, instead of keeping the store related with the banner described above, it may be possible to search collectively. For example, keywords common to different fields (clothes, accessories, nail art, etc.) are set for each clerk, and the clerk set with a keyword that matches the preference information input by the user is extracted for each different field. It is also possible to introduce.
Furthermore, color tone correction may be automatically performed when an image is output on the screen. As a result, an appropriate color can be obtained. Moreover, you may make it utilize not for oneself but to coordinate the person who receives when giving a gift.

In addition, you may make it transmit the data which can be utilized as a coupon or a gift certificate to the user terminal 10 which the user has uploaded to the user who uploaded the own image. Moreover, you may make it mail the printed coupon and gift certificate to a user. Further, as a reward, a prepaid card for the Web (World Wide Web) may be provided to the user, or a part of the communication cost for data transfer may be free.
Further, the user's own image posted on a DVD or magazine may be transmitted to the user terminal 10 owned by the user. Further, an ID or the like for viewing the image is transmitted to the user terminal 10, the user terminal 10 is connected to the store terminal 20, and the image is received by the store terminal 20 in the store 2 based on the ID. The output may be made on a relatively large screen installed in the store 2.

As described above, the present invention compares the preference attribute input by the user with the service attribute that can be provided by the clerk, and extracts the clerk candidate corresponding to the user's preference according to the result. Is an easy way to find a store clerk who can coordinate a new style, which improves the user's willingness to purchase and allows the store to promote sales.
In addition, it receives an image wearing a try-on or purchased apparel, and creates a recording medium or print medium that records image information associated with the information of the store clerk who provided the apparel, A third party who purchases these items can easily search for clothes according to his / her preference and can be used as a reference for his / her clothes coordination. You can also find a store clerk who can provide your favorite clothing and go to the store, so you can grasp daily fashion trends and become sensitive to fashion.

  2, the user information input capture unit 301, the service attribute input capture unit 302, the store clerk candidate extraction unit 303, the store clerk candidate information transmission unit 304, the DB management unit 305, the image reception unit 307, and the category classification unit 308. The coordinate system of the present invention is realized by recording the procedure executed by each of the image information output unit 310 on a computer-readable recording medium, and causing the computer system to read and execute the program recorded on the recording medium. can do. The computer system here includes hardware such as an OS (Operating System) and peripheral devices.

Further, the “computer system” includes a homepage providing environment (or display environment) if a WWW (World Wide Web) system is used.
The program may be transmitted from a computer system storing the program in a storage device or the like to another computer system via a transmission medium or by a transmission wave in the transmission medium. Here, the “transmission medium” for transmitting the program refers to a medium having a function of transmitting information, such as a network (communication network) such as the Internet or a communication line (communication line) such as a telephone line.
The program may be for realizing a part of the functions described above. Furthermore, what can implement | achieve the function mentioned above in combination with the program already recorded on the computer system, and what is called a difference file (difference program) may be sufficient.

  The embodiment of the present invention has been described in detail with reference to the drawings. However, the specific configuration is not limited to this embodiment, and includes design and the like within the scope not departing from the gist of the present invention.

It is the figure quoted in order to demonstrate the business model which implement | achieves the coordination method of this invention, and the relationship between the utilization main bodies. It is the block diagram which expanded the function and showed the internal structure of the coordination system of this invention. It is a figure which shows an example of the data structure of image information DB used by embodiment of this invention. It is a flowchart which shows operation | movement of this invention embodiment. It is a flowchart which shows operation | movement of this invention embodiment. It is drawing which shows an example of the input screen of the information regarding user attribute information and a service attribute.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 ... User, 2 ... Store, 3 ... Coordination service mediator, 10 ... User terminal, 20 ... Store terminal, 30 ... Server (coordination system), 40 ... IP network, 301 ... User information input taking-in part, 302 ... Service attribute input fetch unit 303 ... Clerk candidate extraction unit 304 ... Clerk candidate information transmission unit 305 ... DB management unit 306 ... Clerk information DB 307 ... Image reception unit 308 ... Category classification unit 309 ... Image information DB, 310 ... Image information output unit

Claims (4)

The user terminal and the store terminal are coordinate systems connected via a communication network,
A user information input capturing unit that captures user information including user preference attributes, which is input by operating the user terminal;
A service attribute input capturing unit that captures information about service attributes that can be provided by a store clerk, which is input by operating the store terminal;
A store clerk candidate extraction unit that compares information about the user preference attribute with information about service attributes that can be provided by the store clerk, and extracts store clerk candidates that match the user preference attribute;
A clerk candidate information transmitting unit for transmitting the extracted clerk candidate to the user terminal;
Coordinate system characterized by having An image receiving unit that receives an image, which is transmitted by operating the store terminal, wearing a try-on or purchased clothing;
An image information storage unit for storing the image and the information of the clerk who provided the clothing in association with each other;
An image information output unit for outputting the image information stored in the image information storage unit to a recording medium or a print medium;
The coordinate system according to claim 1, further comprising: A coordination method for coordinating clothing using a communication network,
Capturing information relating to user preference attributes, which is input by operating a user terminal connected via the communication network;
Capturing information on service attributes provided by a store clerk, which is input by operating store terminals connected via the communication network;
Comparing the information related to the user's preference attribute and the information related to the service attribute that the store clerk can provide, and extracting candidate store clerks that match the user's preference;
Transmitting the extracted clerk candidate to the user terminal via the communication network;
Coordinating method characterized by having. A step of receiving an image wearing a try-on or purchased apparel transmitted by operating the store terminal;
Storing the image in association with the information of the clerk who provided the clothing;
Outputting the stored image information to a recording medium or a printing medium;
The coordination method according to claim 3, further comprising:

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