JP2004152186A - Information processing system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an information processing system capable of providing a user with information in such a way that setting of a trade area of commercial transaction foothold becomes easy. <P>SOLUTION: In a map (m) provided by a map providing unit 12 and displayed on a user terminal 20, "synthetic regional information" is prepared by synthesizing "regional information" on an area (a') which constitutes a set trade area A' by an information synthesizing unit 14 in accordance that the trade area A' has virtually been set by the user. Then, an information providing unit 15 provides the user terminal 20 with the synthesized regional information prepared by the information synthesizing unit 14 via a network and displays it together with the map (m). <P>COPYRIGHT: (C)2004,JPO

Description

[0001]
TECHNICAL FIELD OF THE INVENTION
The present invention relates to a system for processing information transmitted and received between a user terminal and a network.
[0002]
[Prior art]
How to set the trade area of a commercial base such as a store that provides services such as sales of automobiles and services such as automobile inspection is an important judgment item from the viewpoint of promotion of sales of products and the like. Further, when determining the setting of the commercial area of the commercial base, it is necessary to predict and determine the supply and demand of the products and the like at the commercial base, the influence of the setting of the commercial area on the commercial transaction, and the like. In addition, a great variety of information is required in large quantities as prediction and judgment materials for these matters.
[0003]
[Problems to be solved by the invention]
However, various and large amounts of information have become complicated, and it has been extremely difficult to determine how to set a trade area of a commercial transaction base.
[0004]
Therefore, an object of the present invention is to provide a system capable of providing information to a user in such a manner that the setting of a trade area of a commercial transaction base is facilitated.
[0005]
[Means for Solving the Problems]
An information processing system according to the present invention for solving the above-mentioned problem includes an information management means for managing a plurality of district information, and a plurality of districts and a district belonging to a commercial base by network communication with a user terminal. Map providing means for displaying a map indicating a trade area on the user terminal; and, when a trade area is virtually set by the user on the map displayed on the user terminal, the set trade area is set via network communication with the user terminal. Information provision means for preparing comprehensive district information by integrating the district information of the districts constituting the area, and information provision for providing the comprehensive district information created by the information comprehensive means to the user terminal via a network and displaying it together with a map Means.
[0006]
According to the present invention, the user can virtually set the trade area on the map displayed on the terminal, and thereby obtain “comprehensive area information” of the set trade area through the terminal. Here, in setting the trade area by the user, in addition to designating one or more districts that constitute a virtual new trade area, a district that constitutes a part of the current trade area is added as a part of another current trade area. And division as part of a virtual new trade area.
[0007]
Then, the user compares, for example, the current trade area with the virtual set trade area based on the “comprehensive area information” and examines whether or not the set trade area is appropriate from the viewpoint of commercial transactions. Can be determined.
[0008]
In addition, the present invention includes, in the district information, all or a part of the number, distribution and density of goods related to customers or goods or services held by the customers in the district, and the market share of a specific entity. According to the present invention, the information comprehensive means creates the total or average of the parameters of the districts constituting the business area set by the user or the rank of the districts according to the magnitude of the parameters as comprehensive district information.
[0009]
According to the present invention, the user can recognize, through the terminal, the “total area information”, such as the total or average of the parameters of the areas constituting the virtual set trade area. Since the parameters correspond to the market share of the specific entity, the user can easily determine whether the set trade area is appropriate in view of the market share in the current trade area through the comprehensive district information.
[0010]
Further, the present invention is characterized in that, when a parameter is specified by the user at the user terminal, the information totaling means creates comprehensive district information based on the specified parameter for the trade area set by the user via network communication with the user terminal. And
[0011]
ADVANTAGE OF THE INVENTION According to this invention, after specifying the parameter which a user considers important, the user can grasp | ascertain comprehensive district information based on the said parameter, and a more appropriate judgment based on a user's experience etc. is attained.
[0012]
Also, according to the present invention, the map providing means provides a user terminal via a network with a map which indicates a plurality of districts according to the district information or the comprehensive district information by color or pattern, or a combination thereof, and displays the map. It is characterized by making it.
[0013]
ADVANTAGE OF THE INVENTION According to this invention, a user can easily recognize visually what kind of district information or a district concerning comprehensive district information the district which comprises a commercial area is.
[0014]
In addition, according to the present invention, the map providing means may provide, according to the number of products sold to consumers in each district by each base as the district information, the demand by the one base among a plurality of districts constituting a trade area of the one base. A map in which a district where the number of products sold to a user is smaller than the number of products sold to a customer by another base is provided to the user terminal via a network, which is divided from the other districts.
[0015]
According to the present invention, the user, through the terminal, among a plurality of districts constituting the business area of a certain base, the number of products sold to the customer by the base is larger than the number of goods sold to the customer by the other base. Can recognize small districts. Then, based on this recognition, the user can determine whether or not the current commercial area of each base is appropriate.
[0016]
Specifically, the site in the district _{a 1i} which constitute a trade area _{A 1} of _{x 1,} base _x items sales by _{1 n (x 1, a 1i} ) product sales number n _(x 2 is due to other locations _{x 2,} a _1i ), the number n (x ₁ , a _1j ) of merchandise sold by the base x ₁ in the other district a _1j constituting the business area A ₁ is the number n of merchandise sold to the consumer by the other base x ₂ If the number is larger than (x ₂ , a _1j ), the area a _1i is displayed _separately from the area a _{1j on} the map of the user terminal.
[0017]
The user is able to see this map, but at present the district a _1i constitute a trade area A ₁ of the base x _1, trade area A of the current situation so as to constitute a trade area A ₂ of items sold a large number of sites x ₂ can be better to change the ₁ and a ₂ determines matters good like.
[0018]
When there are a plurality of types of products, the number of products sold means the number of sales of all or a part (for example, one type) of the plurality of types of products.
[0019]
Further, according to the present invention, the map providing means, based on the number of products sold to the customers in each district by each base as the district information, divides a plurality of districts constituting the business area of one base by all the bases as comprehensive district information. In accordance with the ratio of the number of goods sold to the customer by the one base to the number of goods sold to the customer, a map that is classified and provided to the user terminal via a network is characterized.
[0020]
According to the present invention, the user uses the map displayed on the terminal to, for each district, the ratio of the number of merchandise sold to a customer by a certain base to the number of merchandise sold to the consumer by all bases (comprehensive area information). Can be recognized. Then, based on this recognition, the user can determine whether or not the current trade area is appropriate.
[0021]
Specifically, in district _{a 1} constituting the trade area _{A 1} of the base _{x 1,} the ratio of product sales number _n by bases _{x 1} for all locations by product sales number N _{(a 1) (x} 1, _{a 1)} according to the level, each district a ₁ is displayed is divided in the map of the user terminal.
[0022]
The user is watching this map, it is better but at present district a ₁ constitutes a trade area A ₁ of the base x _1, since the ratio is low, changing the commercial area so as to constitute a trade area of another base Items such as good can be determined.
[0023]
Further, the present invention is characterized in that the map providing means provides a user terminal with a correspondence table between the combination of the contents of the district information or the comprehensive district information and the color or pattern of the district or a combination thereof, and displays the table together with the map. And
[0024]
According to the present invention, the user can easily visually recognize, through a correspondence table displayed on the terminal, a correspondence relationship as to what kind of color and the like is attached to what kind of district information or general district information. can do.
[0025]
BEST MODE FOR CARRYING OUT THE INVENTION
An embodiment of an information processing system according to the present invention will be described with reference to the drawings. FIG. 1 is an explanatory diagram of a configuration of an information processing system according to an embodiment of the present invention, and FIGS. 2 to 5 are explanatory diagrams of functions of the information processing system according to an embodiment of the present invention.
[0026]
The information processing system shown in FIG. 1 includes a server 10 that is connected to a user terminal 20 and other external terminals (not shown) via a network such as the Internet or an intranet so as to allow two-way communication. The server 10 may be composed of a plurality of servers (not shown).
[0027]
The information processing system of the present invention includes a DB (database: information management unit) 11, a map providing unit 12, an information obtaining unit 13, an information general unit 14, and an information providing unit 15.
[0028]
The DB 11 manages “maps”, a plurality of “area information”, and various other information as data.
[0029]
The map providing unit 12 provides the “map” managed by the DB 11 to the user terminal 20 via the network and displays it.
[0030]
The “map” indicates a current “trade area” composed of a plurality of “districts”, “commercial bases”, and districts belonging to existing bases. The “district” includes an administrative division unit such as “large” and other arbitrary division units. The “commerce base” includes a store such as an automobile dealer that sells products such as automobiles, and a place such as an automobile repair shop that provides services such as automobile repair.
[0031]
The information acquisition unit 13 acquires, from a user terminal 20 via a network, information for specifying a “business area” virtually set by a user on a map displayed on the user terminal 20.
[0032]
The information comprehensive unit 14 creates “general area information” by integrating the area information of the areas constituting the virtual set trade area.
[0033]
"District information" includes the "number", "distribution" and "density" of "consumers" or "goods" or "service related goods" held by consumers in each district, and the market of specific entities. A parameter representing the occupancy is included. In addition, the district information is sequentially updated by an artificial information input operation on the server 10 or external information collection by the server 10.
[0034]
The information providing unit 15 provides the “general area information” to the user terminal 20 via the network, and displays the information together with the “map”.
[0035]
The function of the information processing system of the present invention having the above configuration will be described with reference to FIGS.
[0036]
First, the user starts predetermined application software on the terminal 20 and then performs an initial operation such as inputting a password (s21 in FIG. 2).
[0037]
As a result, the map m is downloaded from the server 10 to the user terminal 20 (the map is provided to the user terminal 20 via the network by the map providing unit 12) (arrow {circle around (1)} in FIG. 2). Is displayed. Map x 1 (icon representing _the) commerce sites existing in the m, _{x 2,} ‥, base _x 1, _{x 2,} ‥ trade area _A 1, _{A 2,} configuration ‥, and commercial area _A 1, _{A 2,} a ‥ Area a ₁ , a ₂ ,. The reduction, enlargement, and movement of the map m are arbitrarily executed by the operation of the terminal 20 by the user.
[0038]
The map m, other locations x _i of a plurality of entities (sales companies, etc.), base x _i of the plurality of sub-entities belonging to one of the higher-level entity, design (shape, color, etc. which are different depending on the individual entities ). Which display entity bases x _i to map m may be selected by the operation of the terminal 20 by the user.
[0039]
Trade area A _1, A _2, ‥ it is color and pattern, supplementarily district a ₁ between the border district a ₂ between the borders, are presented separately by ‥ different boundary line (see FIG. 3 thick line) You. Which entity to display the business area A of the base x can be selected by the user operating the terminal 20.
[0040]
The districts _ai can be displayed in different colors and patterns according to the district information. In addition, the administrative section units such as “large section”, “city”, “town”, “village”, and “ward” can be changed and set by the user's operation of the terminal 20 as the area _ai .
[0041]
The user operates a predetermined method such as clicking the area a _i of the map m and the terminal 20, a portion of the plurality of area a ₂ constituting the trade area A ₂ (FIGS. 4 (a) the hatched portion) and it may be part of virtually trade area _{a 1} (FIG 2s22). In addition, the user specifies a "product sales number of sites x _1" as the "Parameters" (Figure 2s23). At this time, information for specifying the “set trade area A ₁ ′” and the “designated parameter” configured by adding a part of the district a ₂ configuring the trade area A ₂ to the current trade area A ₁ is stored in the user terminal. 20 to the server 10 (the information is acquired by the information acquisition unit 13 from the user terminal 20 via the network) (arrow (2) in FIG. 2).
[0042]
Moreover, the district a ₁ indicated by checkerboard in FIG. 4 (a), the product sales number for offices x ₁ is the designated parameter, representative of the top five districts in current commercial area A ₁ (the circled represent the order). On the user terminal 20, a correspondence table (not shown) showing the correspondence between the colors and patterns of the district and the contents of the district information is shown together with the map m.
[0043]
Incidentally, the current state of the commercial area A ₁ and the same trade area may be set as a virtual trade area A _{1 '.}
[0044]
In response, the information comprehensive unit 14 assigns the overall ranking of the district a ₁ ′ to the parameter indicating “the number of products sold at the base x ₁ ” as the district information in the virtual trade area A ₁ ′ shown in FIG. 4B. Then, information specifying the order and the top five districts a ₁ ′ is created as “general district information”.
[0045]
Then, the "comprehensive area information" is downloaded from the server 10 to the user terminal 20 (the information is provided to the user terminal 20 via the network by the information providing unit 15) (see arrow {circle around (3)} in FIG. 2).
[0046]
As a result, as shown in FIG. 4B, the user terminal 20 displays the top five districts (plaid portions) in the virtual trade area A ₁ ′ with other districts in terms of color and pattern with respect to the number of products sold at the base x _1. A map m that is shown separately is displayed.
[0047]
At this time, on the user terminal 20, a correspondence table (not shown) showing the correspondence between the colors and patterns of the district and the contents of the district information is shown together with the map m.
[0048]
According to the present system, the user virtually sets the trade area A ₁ ′ in the map m displayed on the terminal 20, and sets a parameter for the parameter indicating the number of product sales at the base x ₁ for the set trade area A ₁ ′. The ranking (comprehensive district information) of the district a ₁ ′ can be acquired through the terminal 20 (see FIG. 4B).
[0049]
The user based on the ranking, _'compared with the, the setting trade area A _1' and current trading areas A ₁ virtual set trade area A ₁ is examined whether it is appropriate from the viewpoint of commerce, actually what it can determine whether to set the trade area a ₁ of the base x ₁ as.
[0050]
Specifically, the parameter representing the number of items sold bases x _1, and the top five districts a ₁ in current commercial area A _{1 (FIGS.} 4 (a) see checkerboard portion), top five districts in the virtual trading area A _{1 '} a ₁ ′ (see the grid pattern in FIG. 4B) is different. That is, two of virtually four district a ₂ trade area A ₂ that is added to the commercial area A ₁ have been included in the top five districts a _{1 '.} This is the two districts a ₂ despite constituting the trade area A _2, large items sales offices x _1, believed to be commerce important area to the base x _1.
[0051]
Therefore, the user can judge from this knowledge that changing the current trade areas A ₁ and A ₂ (see FIG. 3) to the form shown in FIG. 5 is appropriate for promoting commercial transactions. Here, also for the locations x _2, it should be the final decision in consideration of the importance of the commerce each district a ₂ constituting the trade area A _2.
[0052]
In the present embodiment ranking of parameter representative of the "product sales locations x _1" was created as "general area information", "instruments held by the" consumer "or consumers as another embodiment "or" article concerning services "," number ", the" distribution "and" density ", and the parameter representative of the" market share "of a particular entity, configure settings trade area a ₁ '(see FIG. 4 (b)) The total, average, or rank of the districts a ₁ ′ to be created may be created as “general district information”.
[0053]
The “consumer” refers to one or both of a person who has a history of product purchase and the like and an unnecessary customer who has no product purchase history but is expected to purchase a product in the future. In addition, “consumers” are appropriately classified according to attributes such as gender, age, and occupation in view of the type of goods or services.
[0054]
"Commodity" means a car or the like sold by a seller. The “article related to services” means an automobile or the like provided with services such as car repair and car washing. Furthermore, “goods” or “services” may be classified according to the classification of the entity, the type of the article or the service, or the like.
[0055]
According to the other embodiment, for the number of consumers having a specific attribute (male who is 18 years old or older), if the cumulative total in the virtual commercial area A ′ is lower than the cumulative total in the current commercial area A, the consumer of the attribute is determined. From the viewpoint of promoting sales of a main target product (such as an automobile), it can be determined that the current trade area A is more preferable than at least the virtual trade area A ′. Also, regarding the market share of the product of the entity related to the user (such as an affiliated maker), if the average in the virtual trade area A ′ is lower than the average in the current trade area A, the virtual trade area A ′ is better than the current trade area A for the entity. It can be determined to be preferable because there is much room for product sales.
[0056]
Then, the user can set a more appropriate trade area based on comprehensive consideration and examination of the information.
[0057]
According to another embodiment of the present invention, the map providing unit 12 responds to the district information of “the number of products sold to the customer for each district by each base” according to the district information. A map showing a district in which the number of products sold to the customer by one base to the customer by the other base is smaller than the number of goods sold to the customer by another base is provided to the user terminal 20 via the network, separately from the other districts. May be done.
[0058]
According to this embodiment, for example, bases in district _{a 1i} which constitute a trade area _{A 1} of _{x 1,} items sales _n (x _{1, a 1i)} by site _{x 1} other locations _{x 2} by items sales n ( x ₂ , a _1i ), and in the other district a _1j that constitutes the business area A ₁ , the number n (x ₁ , a _1j ) of products sold by the base x _{1 is} a product to the customer by the other base x _2. If sales _n (x _{2, a 1j)} greater than, district _{a 1i} in the map m of the user terminal 20 is displayed is segmented with district _{a 1j} (see Figure 4 (a)).
[0059]
The user is able to see this map m, but at present the district a _1i constitute a trade area A ₁ of the base x _1, of the current situation so as to constitute a trade area A ₂ of items sold a large number of sites x ₂ trade area it is possible to determine the matter of good such as better to change a ₁ and a _2.
[0060]
When there are a plurality of types of products, the number of sales includes the number of products sold by type.
[0061]
According to another embodiment of the present invention, a plurality of districts constituting a trade area of one base are set to “all bases” based on district information of “the number of products sold to consumers in each district by each base” by the map providing unit 12. May be provided to the user terminal 20 in accordance with the general district information of "the ratio of the number of goods sold to the consumer by the one base to the number of goods sold to the consumer by the".
[0062]
According to the other embodiments, for example, bases in district _{a 1} constituting the trade area _{A 1} of _{x 1,} items sales n by bases _{x 1} for all locations by product sales number N _{(a 1) (x} 1, a according to the level of the ratio of _1), each district a ₁ is displayed is divided in the map m of the user terminal 20 reference (Figure 4 (a)).
[0063]
The user By looking at this map m, although at present the district a ₁ constitutes a trade area A ₁ of the base x _1, since the ratio is low, commercial area A ₂ of the other base trade area (e.g. bases x ₂ ) can be determined matters such should be revised trade area a ₁ to constitute a.
[Brief description of the drawings]
FIG. 1 is an explanatory diagram of a configuration of an information processing system according to an embodiment of the present invention; FIG. 2 is an explanatory diagram of functions of an information processing system according to an embodiment of the present invention; FIG. FIG. 4 is a functional explanatory diagram of an information processing system according to an embodiment of the present invention. FIG. 5 is a functional explanatory diagram of an information processing system according to an embodiment of the present invention.
10 server (information processing system), 11 DB (information management means), 12 map providing unit, 13 information obtaining unit, 14 information comprehensive unit, 15 information providing unit, 20 user terminal, m map , _x 1, _{x 2} ‥-commerce _{sites, A 1,} A ₂ ‥ trade _{area, a 1,} a ₂ ‥ district

Claims (7)

A system for processing information transmitted to and received from a user terminal via a network,
An information management means for managing a plurality of district information;
Map providing means for displaying, on the user terminal, a map indicating a trade area composed of a plurality of districts and a district belonging to a commercial transaction base through network communication with the user terminal;
In a map displayed on the user terminal, when a commercial area is virtually set by the user, comprehensive area information is created by integrating the area information of the areas constituting the set commercial area via network communication with the user terminal. Information comprehensive means to
An information processing system, comprising: an information providing unit that provides the comprehensive area information created by the information integrating unit to the user terminal via a network and displays the information together with a map. The district information includes parameters related to the number, distribution and density of goods relating to the customer or goods or services held by the customer in the district, and the market share of a particular entity, in whole or in part. ,
2. The information processing system according to claim 1, wherein the information comprehensive means creates, as the comprehensive district information, the total or average of the parameters of the districts constituting the trade area set by the user, or the rank of the district according to the magnitude of the parameters. 3. The method according to claim 2, wherein when a parameter is specified by the user at the user terminal, the information generalizing means creates comprehensive area information for the commercial area set by the user based on the specified parameter via network communication with the user terminal. The information processing system as described. The map providing means provides a user terminal via a network with a map showing a plurality of districts classified by color or pattern, or a combination thereof according to the district information or the comprehensive district information, and displays the map. The information processing system according to claim 1, 2 or 3. The map providing means, according to the number of products sold to consumers by each base as the district information as the district information, the number of products sold to the customer by the one base among a plurality of districts constituting the business area of one base. 5. The information processing method according to claim 4, wherein a map indicating a district where the number of products sold to the customer by another base is smaller than the other district is provided to the user terminal via the network. system. Based on the number of products sold to consumers by each base by each base as the district information, the map providing means divides the plurality of districts that make up the business area of one base into products by all bases as consumers 5. The information processing system according to claim 4, wherein a map that is classified and provided to the user terminal via a network according to a ratio of the number of products sold to the customer by the one base with respect to the number of sales. The map providing means provides a user terminal with a correspondence table between a combination of the contents of the district information or the comprehensive district information and a color or pattern of the district, or a combination thereof, and displays the table together with the map. 7. The information processing system according to 5 or 6.

Images