JP2002373239A - Questionnaire system utilizing portable telephone /portable information terminal equipment and personal computer connectable to the internet - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a new questionnaire system easily and instantaneously capable of summing up questionnaires, easily changing questionnaire contents so as to be matched with a purpose and providing the various kinds of accompanying services by utilizing a portable telephone/portable information terminal equipment and a personal computer, etc., connectable to the Internet. SOLUTION: Through equipment connectable to the Internet such as information terminal equipment, the questionnaires from users are summed up, analyzed and reflected on business. The basic information of the users is online registered simultaneously, and a service provider (company/shop) distributes the questionnaires /information/various kinds of services matched with attributes of the users (consumers) and repeaters are increased.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a questionnaire system using a portable telephone / portable information terminal device or a personal computer which can be connected to the Internet.

[0002]

2. Description of the Related Art When a large number of companies try to get opinions from an unspecified number of people about their products, they take a questionnaire on the street, gather people in one place and ask for opinions,
This is done by enclosing a questionnaire postcard with the product and returning it.

[0003] When a large number of stores try to ask opinions from an unspecified number of people about a store / affiliated store, a questionnaire sheet is set up in the store, and a questionnaire is sent to a collection box installed in the store. There is a method of having a questionnaire postcard posted to a post box.

[0004] The method of collecting these questionnaires is a very time-consuming and time-consuming way for the service provider (company / store) to immediately obtain desired information and results. The content is analog information, and it takes more time and effort to convert it into data. In many cases, the information obtained by the questionnaire is not effectively used and remains filed.

[0005]

In the above-mentioned conventional questionnaire collection / aggregation method, it is necessary for the service provider (company / store) to analyze the information collected by the questionnaire and reflect the information in the business. It may take time and effort, and it may not be possible to make effective use of the results.

In the conventional questionnaire collection / aggregation method as described above, it is necessary to send a direct mail from a service provider (company / store) via a mail system in order to make the user a repeater. That would be expensive for each copy, and it would take a lot of effort and money to provide similar services to many people.

In addition to the above questionnaire distribution / collection method, when a user answers a questionnaire of a service provider (company or store) and tries to receive a present or a service, a questionnaire on products of the company is given. It takes time and effort to go to a store or the like to get and post the paper, or go to the store and fill out the questionnaire in the store and post it.

[0008] In addition, mobile phones that have been particularly developed in recent years
It is common practice to use mobile information terminal devices and personal computers and connect them to the Internet to act as a store questionnaire. However, a questionnaire system that includes company products and the contents of the questionnaire are provided by the service provider (company, Stores) are updated and changed as needed, and a questionnaire system linked to the service provider's website has not yet been realized.

[0009]

Means for Solving the Problems The present invention has been repeatedly devised to solve the problems in the conventional method as described above. Service provider (company /
Store) distributed the questionnaire and calculated the
It can be distributed and counted instantly using a portable information terminal device or personal computer, and at the same time, by using the basic information of the user as registration information, it can be used without using a postal system such as postcards and direct mail It is possible to easily introduce products and stores to consumers online. The user can also connect to and answer the questionnaire of the service provider (company / store) and receive various accompanying services. Specifically, it is as follows.

[0010] (1) A questionnaire access code is printed or attached to products and product packaging materials of service providers (company / stores), and is notified by a point-of-purchase advertisement (POP advertisement). Via mobile phones, personal digital assistants, personal computers, etc.
A questionnaire system using mobile phones, personal digital assistants, and personal computers, which can be answered instantly.

(2) It has a questionnaire portal site,
(1) characterized in that you can freely participate in questionnaires of companies and stores that provide services on the site
Questionnaire system using mobile phones, personal digital assistants, and personal computers described in the section.

(3) The basic information of the user is registered online via a mobile phone, a portable information terminal device, a personal computer, or the like, which can be connected to the Internet, and the service provider (company / store) is registered by clarifying the attributes. ) Is capable of transmitting a questionnaire in accordance with the attributes required for questionnaire totalization and performing the totalization, wherein the mobile phone / portable information terminal device according to the above item (1) or (2) is characterized. And a questionnaire system using a personal computer.

(4) The method of distributing and counting analog questionnaires which the service provider (company / store) has performed by the conventional method can be distributed and counted instantaneously, The questionnaire system using a mobile phone / portable information terminal device or a personal computer according to any one of the above items (1) to (3), characterized in that the basic information can be registered online and utilized as a repeater.

(5) Information and results required by the service provider (company / store) are instantaneously tabulated online, and the information is taken into the mobile phone / PC used by the service provider (company / store). Characterized by the ability to
The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (4).

(6) When a user who has answered a questionnaire is asked to become a repeater, it is not a direct mail of the conventional postal system but an e-mail distribution at a low cost.
The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (5), wherein the questionnaire system can be responded instantaneously.

(7) The contents of the questionnaire can be easily changed according to the purpose of the service provider (company / store), and the questionnaire can be compiled according to the request of the service provider (company / store). The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (6).

(8) The service provider (company / store) analyzes multivariable data based on a questionnaire system by an easy online operation, wherein the items (1) to (7) are provided. Mobile phone according to any one of the items
Questionnaire system using personal digital assistants and personal computers.

(9) According to the above item (1), the service provider (company / store) has a function of easily and flexibly creating its own dedicated questionnaire screen and a product / company / store introduction. (8) A questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above (8).

(10) According to the above item (1), the service provider (company / store) can easily deliver the service / privilege to the user instantly to announce the service / privilege of the day. The mobile phone according to any one of (9) and
Questionnaire system using personal digital assistants and personal computers.

(11) The above-mentioned (1), wherein the questionnaire of the service provider (company / store), the provision of information, and the processing of the questionnaire from the user are collectively performed through a dedicated management server. A questionnaire system using the mobile phone, the portable information terminal device, or the personal computer according to any one of the items (1) to (10).

(12) The service provider (company / store) performs a collation process with the registered basic information of the user.
Any one of the above-mentioned items (1) to (11), characterized in that overlapping questionnaire responses from the same user can be restricted or permitted as necessary.
Questionnaire system using mobile phones, personal digital assistants and personal computers described in (1).

(13) At the request of the service provider (company / store), a questionnaire is distributed and tabulated based on the basic information of the user, and the answer information is automatically made into a database for simple analysis. Characterized by providing
A questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (12).

(14) The questionnaire system of the present invention can be laid out on a website of a service provider (company / store). As a result, when the user accesses the website of the service provider (company / store) and opens the questionnaire screen on the website, the website header / footer part changes to the service provider (company / store).
Store), a method of obtaining the laid-out variable part from a questionnaire system supplier from a server, and linking the header and footer part and the variable part as if they are simultaneously displayed as a website screen of one service provider. I do. The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (13).

(15) The administrator of the service provider (company / store) who manages the questionnaire system of the present invention can obtain related information from the questionnaire system operator and optionally check the questionnaire totalization result and information from the user. In addition, an administrator-only screen that can be downloaded is provided. A questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to any one of the above items (1) to (14).

[0025]

By using the system of the present invention, the basic information of the user is registered via a mobile phone / portable information terminal device or a personal computer which can be connected to the Internet, and the service provider (company / store) is able to register the basic information. The combined questionnaire can be sent by e-mail. Further, the tally result can be instantaneously converted into data. In addition, data analysis can be performed online.

By using the system of the present invention, a user (consumer) can use a portable telephone /
Through a mobile information terminal or a personal computer, it connects to and answers the questionnaire of the service provider (company / store). At this time, it is possible to receive the supply of various services accompanying the service.

By processing the results of the questionnaire survey to the service provider (company / store) and the basic information from the user (consumer) collectively via the management dedicated server,
Provision and management of information can be performed comprehensively, and it is reasonable without waste.

As information to be provided to the user (consumer) in association with the questionnaire of the service provider (company / store),
By providing advertisement information (privileges, coupon information, campaign information, monitor information, new product information, new store opening information, gift mailing information, etc.) of service providers (company / store), users (consumers) It ’s easier to get attention,
Advertising effectiveness can be further improved. It will also increase the number of repeaters of service providers (company / store).

Based on the basic information of the user (consumer) and past questionnaire response data, the attributes and preferences of each user are analyzed, and advertisement information suitable for the user is selected, and the relevant user is sent by e-mail. By distributing, a high-quality information providing service can be provided for the user.

[0030]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS A basic embodiment of the present invention will be described with reference to the drawings. First, FIG. 1 shows a basic flow of the present invention. The user (consumer) 103 uses a personal computer, a mobile phone, or a portable information terminal device that can be connected to the Internet, and uses the service provider (company / store) 10
The server 102 accesses the server 102 which is collectively managed and answers the questionnaire. At that time, the user (consumer) 10
The basic information of No. 3 is registered online. Server 1
02 is the service provider (company / store) 1
The attribute of the questionnaire / user (consumer) answered in 01 is converted into data and submitted as needed.

The explanation of the system shown in FIG. 2 is based on the basic information of the user (consumer) 103 that allows the service provider (company / store) 101 to pass through the management company of the server 102.
Questionnaires and information can be distributed by e-mail to users who meet the purpose. As a result, it is possible to instantaneously and inexpensively distribute the contents, as compared with a direct mail using a postal system.

The description of the system shown in FIG. 3 is based on the assumption that a coupon such as a privilege discount issued by a service provider (company / store) 101 is used by a user (consumer) 10 who has answered a questionnaire.
Issued in response to the request of 3. At that time the user (consumer)
Is displayed on the screen of mobile phones and personal digital assistants, and can be printed out and used on personal computers.

The description of the system shown in FIG. 4 is based on the assumption that the service provider (company / store) 101 provides a service provider (company / store) to a user (consumer) 103 who has answered a questionnaire for a present prepared by the service provider (company / store) 101. Store) 101 is won by lottery. Winners will be notified by e-mail. In addition, the management company of the server 102 can also independently provide a present for the purpose of expanding users.

The above-described basic system of the present invention will be described with specific embodiments. As a typical example, a case of a questionnaire system limited to each company and each store using a mobile phone and limiting service providers (company and store) will be described as an example with reference to the drawings. From the initial screen displayed on the LCD screen of mobile phones and personal digital assistants,
The procedure up to the “top menu” screen of the questionnaire system of the present invention may vary slightly depending on the model, but the user (consumer) first enters the questionnaire site notified by the service provider (company / store). Upon access, the “top menu” screen of the questionnaire system in FIG. 5A is displayed. The display on the screen can be changed according to the request of the service provider (company / store), and the company / store name or logo can be displayed in the empty space 104.

From the “Top Menu” screen of the questionnaire system of FIG.
6 "Questionnaire with gift" and 107 "Fun corner" are selected. In this case, 104
When "NEWS" is selected, FIG. 5B is displayed and the advertisement information of the service provider (company / store) is displayed.

The screen for having the basic information of the user (consumer) registered is selected by selecting the “Questionnaire with gift” 106 in FIG. 6A.
(B) is displayed. On this screen, an introduction 108 of a present of a service provider (company / store) and a questionnaire entry 109 are explained. Since gifts are only available to users (consumers) who answered the questionnaire,
The user inevitably selects 109 "questionnaire", and a questionnaire entry screen is displayed.

The questionnaire entry screen is displayed in FIG. The questionnaire settings are set so that the service provider (company or store) can make their own changes.
The screen of FIG. 6C can be freely set by the service provider (company / store) according to the purpose.

When the entry is completed in FIG. 6C, "Next" is selected, and a user (consumer) basic information registration screen, FIG.
Go to (D). Here, the user shifts to a specific basic information registration processing screen. With this basic information, personal information is input as data in an appropriate format, and "registration" is selected when the necessary items have been input. Note that the “basic information” in the present invention is to clearly identify users (consumers) who participated in the questionnaire system of the present invention by online processing, and to present gifts provided by service providers (company / store). This is information that must be registered in order to make sure that it is sent. Specifically, as shown in Fig. 6 (D), the e-mail address, postal code, address, name, telephone number, date of birth, gender, marriage It is information such as unmarried status.
Only the information that is indispensable for operating the system of the present invention may be requested.

When the above “registration” is officially completed, FIG.
The screen shifts to a “questionnaire end” screen as shown in (E), and the user can confirm that the questionnaire response and registration have been completed normally. After completing the procedure up to this point, the user (consumer) has the right to receive the present of the service provider since the user participates in the questionnaire system of the present invention and answers the questionnaire of the service provider (company / store). It will be done. However, this is not the case in the case of a lottery.

When "top" is selected in FIG. 6 (E), the display returns to the "top menu" shown in FIG. 5 (A) or FIG. 6 (A). Next, if you select 107 “Enjoyment Corner”, in this explanation, “Our original standby screen” and “Menu calorie check” are prepared. This space may be used as a space for displaying services and benefits provided by the service provider (company / store).

Next, when "our original stand-by screen" is selected in the "enjoyment corner" of 107, FIG. 7 (A)
From FIG. 7 (B). In FIG. 7B, 1
10 "Download Method", 111 "Sample",
Select one of 112 "downloads". 110
When the "download method" is selected, the process proceeds to FIG. 7C. Here, a standby screen download method of services and benefits provided by a service provider (company or store) will be described. In addition, if there are other services to be provided, they can be explained. Next, when “download” is selected, the screen shifts to a “download completed” screen in FIG. 7E, and it can be confirmed that the download has been completed. If you do not download, see Fig. 7 (C)
By selecting "Do not download" and selecting "Return" or "Return to top", you can return to any screen.

When "Sample" 111 is selected in FIG. 7B, the process proceeds to FIG. 7D. Here, a sample display of a standby screen of services and benefits provided by the service provider (company / store) can be confirmed. In addition, if there are other services to be provided, the display can be confirmed. Next, when "download" is selected, the screen shifts to the "download completed" screen of FIG. 7E, and it can be confirmed that the download has been completed.
When the download is not performed, the user can return to an arbitrary screen by selecting “do not download” in FIG. 7E and selecting “return” or “return to top”.

When “download” 112 is selected in FIG. 7B, the screen shifts to the “download completed” screen of FIG. 7E, and it can be confirmed that the download has been completed. By selecting "Return to top", you can return to any screen. FIG.
In (B), “Download method”, “Sample”,
Click Back if none of the Downloads are selected
Alternatively, it is possible to return to any screen by selecting “return to top”.

Next, when "menu calorie check" is selected in the "enjoyment corner" of 107, FIG.
8B. Here, if the shop used is a shop where meals are available, a system for calculating calories of meals eaten based on the menu of the shop is incorporated as a game element. Therefore, it is possible to create a unique calorie calculation system for the store according to the menu of the store, and to differentiate the store from other stores.

FIG. 8B shows a list of menus, and FIG.
When the user enters a meal that has been eaten in accordance with the menu and finally selects “register”, the total calories of the meal that has been eaten are displayed as shown in FIG. 8D.

In FIG. 8 (D), when calorie calculation is to be performed or corrected again, it is possible to return to the input screen again by selecting "return to calorie top" or "return". By selecting "return to top", it is possible to return to the top menu screen.

The above-described method has been described by taking as an example the case where a so-called "i-mode" system of a mobile phone is used. However, as described above, other than that, in other words, a mobile phone / portable information terminal device or a personal computer can be used. Any system that can be connected to the Internet and can exchange data can be similarly employed.

Further, in FIG. 9, the questionnaire system of the present invention can be laid out on a website of a service provider (company / store) by file processing and HTML (layout and link) work. As a result, when the user accesses the website of the service provider (company / store) and opens the questionnaire screen on the website, the website header / footer portion 113 is opened.
Obtains the laid-out variable part 114 from the server of the service provider (company / store) from the questionnaire system provider, and links the header / footer part and the variable part as if they were one service provider's website screen at the same time. Enables a way to show.

In some cases, the answer to the questionnaire may allow a plurality of answers from the same person, but a plurality of answers to the questionnaire and applications for accompanying service gifts are received from the same user. In some cases, it may be inconvenient for data aggregation, and in such a case, it is necessary to restrict duplicate answers and applications from the same user. By utilizing the questionnaire system of the present invention, since the basic information of the user (consumer) who has answered the questionnaire and applied for the present is registered, it is possible to easily eliminate duplicate answers and duplicate applications. it can. Therefore, it is possible to easily and instantaneously perform processing operations such as permitting or excluding a duplicate answer and a duplicate application from the same user in response to a request of a service provider (company / store).

[0050]

According to the present invention as described above, a service provider can easily and instantly use a questionnaire through an information terminal device that can be connected to the Internet using a portable telephone / portable information terminal device or personal computer. Aggregate results can be obtained, meaningful data for market research and product development can be obtained, and the effects of product improvement and sales promotion can be effectively achieved. In addition, users can easily receive the services that accompany the questionnaire, and can use the e-mail function to appropriately distribute information tailored to individual users. Each of them enhances convenience and is a commercially valuable invention.

[Brief description of the drawings]

FIG. 1 is an explanatory diagram showing an embodiment of an operation system of a questionnaire system of the present invention.

FIG. 2 is an explanatory diagram showing distribution of an e-mail to a user who meets the purpose from among users who have registered online in the questionnaire system of the present invention.

FIG. 3 is an explanatory diagram of a flow in issuing a coupon or the like to a user who has answered a questionnaire in response to a request;

FIG. 4 is an explanatory diagram of a flow in which a present is won by lottery from users who have answered a questionnaire.

FIG. 5 is an explanatory diagram of a display screen on a mobile phone.

FIG. 6 is an explanatory diagram of a display screen when basic information is registered online from a mobile phone.

FIG. 7

FIG. 8 is an explanatory diagram of how to use a “fun corner”.

FIG. 9 is a front view in which the questionnaire system of the present invention is laid out on a homepage screen of a service provider.

[Explanation of symbols]

101: Client (service provider: company, store) 102: Server management company 103: User (consumer) 104: Client use space (paste of company / store trademark etc.) 105: Client use space (latest) Information introduction space) 106: Client use space (questionnaire answer, basic information registration guide) 107: Client use space (introduction of "enjoyment corner" for users) 108 ... Present contents introduction 109 ... Guidance / description 110, 111, 112 ... How to use "Enjoy Corner" 113 ... Fixed banner part such as client company name 114 ... Part of questionnaire layout change part of server administrator

──────────────────────────────────────────────────の Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat ゛ (Reference) H04Q 7/20 H04B 7/26 109M 7/38 H04Q 7/04 Z (72) Inventor Yukihiko Tokunaga Farro Co., Ltd. F term (reference) 5B072 BB00 CC24 5K067 AA44 BB04 BB21 DD53 FF02 GG01 GG11 HH05 HH23

Claims (14)

[Claims] Claims 1. A questionnaire access code is printed or attached to a product or a product packaging material, and is notified by a point-of-purchase advertisement (POP advertisement) so that a consumer can connect to the mobile phone / portable information terminal device or personal computer. A questionnaire system using mobile phones, personal digital assistants, and personal computers, which provides an environment for responding to a questionnaire instantly using the Internet. 2. A free questionnaire system limited to each company / store conducted by a service provider (company / store) and a free questionnaire for companies / stores providing services on a questionnaire portal site. It features a questionnaire system. The mobile phone according to claim 1.
Questionnaire system using personal digital assistants and personal computers. 3. By utilizing a personal computer, a mobile phone and a portable information terminal device that can be connected to the Internet,
The distribution and counting of analog questionnaires, which service providers (company / stores) used to perform in the past, can be instantaneously distributed and counted, while the basic information of users is registered online. 3. The questionnaire system according to claim 1 or 2, wherein the questionnaire system can be used as a repeater. 4. The information and results required by the service provider (company / store) are totaled in real time online, and the information is taken into the personal computer / mobile phone used by the service provider (company / store). The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to claim 1, wherein the questionnaire system can be used. 5. The system according to claim 1, wherein when a user who has answered the questionnaire becomes a repeater, it is possible to respond quickly and inexpensively by distributing electronic mail instead of conventional direct mail. A questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to claim 4. 6. The contents of the questionnaire can be easily changed according to the purpose of the service provider (company / store),
The questionnaire using a personal computer, a mobile phone, or a portable information terminal device according to any one of claims 1 to 5, wherein the questionnaire can be compiled according to a request of a service provider (company or store). system. 7. The service provider according to claim 1, wherein a service provider (company / store) analyzes multivariable data based on a questionnaire system by an easy operation on-line. Questionnaire system using mobile phones, personal digital assistants and personal computers. 8. A billing method characterized in that attributes of a user can be easily converted into data, and a service provider (company / store) can easily distribute and count a questionnaire in which attributes are narrowed down. A questionnaire system using the mobile phone / portable information terminal device or a personal computer according to any one of Items 1 to 7. 9. The service provider (company / store) can easily and flexibly use its own dedicated questionnaire screen and the product / company /
It has a function to create a store introduction screen,
A questionnaire system using the mobile phone / portable information terminal device or personal computer according to claim 1. 10. The system according to claim 1, wherein the service provider (company / store) can easily notify the user of the service / privilege of the day by instantly distributing it to the user. Questionnaire system using mobile phones and personal digital assistants and personal computers described in 3. 11. A questionnaire system of the present invention is laid out on a website of a service provider (company / store). As a result, the user becomes a service provider (company / store)
Access to the website, and open the questionnaire screen on the website, link the website header / footer part and the laid-out variable part and make them appear as if they are one service provider's website screen at the same time The questionnaire system using a mobile phone, a portable information terminal device, or a personal computer according to claim 1, characterized in that: 12. An administrator of a service provider (company / store) managing the questionnaire system of the present invention can obtain relevant information from a questionnaire system operator and optionally check the questionnaire total result and information from a user. The questionnaire system using a mobile phone / portable information terminal device or a personal computer according to any one of claims 1 to 11, wherein an administrator-only screen that can be downloaded is provided. 13. The bar code recognition system according to claim 1, wherein a bar code recognition system is incorporated so that a user can easily and accurately access a questionnaire / information of a service provider (company / store). Questionnaire system using mobile phones, personal digital assistants and personal computers. 14. A service provider (company / store) having a group meeting on the Internet with a plurality of users selected in any region based on basic information of users nationwide. A questionnaire system using the mobile phone / portable information terminal device or a personal computer according to claim 1.