JP2002255238A - Medium set for delivery - Google Patents

Abstract

PROBLEM TO BE SOLVED: To increase the unsealing rate of direct mail by the method wherein information can not be checked from the outside of a medium set, and if the medium set is unsealed and the contents thereof are taken out, the information can be easily checked. SOLUTION: The medium set includes a bag body 2 having a polarization plane part 5, and contents 3 sealed in the bag body 2 and having a polarization plane part 8 on at least a part thereof facing the plane part 5 of the body 2. The direction A of a polarization grating of the part 5 of the body 2 intersects the direction B of a polarization grating of the part 8 of the contents 3 at right angles.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a sending medium set in which contents provided with various information are enclosed in a bag.

[0002]

When mail order dealers and large retailers have been introducing new products and services to their customers, a pamphlet or the like is placed in an envelope and direct mail is sent to each customer. However, since the envelope is in the form of an envelope that cannot be seen from the outside, the customer often discards the envelope without opening it. From this fact, in recent years, in order to attract attention with novelty, we put pamphlets etc. in envelopes using transparent film base materials so that we can see what is sent to customers from the outside, An ingenuity has been devised to increase the opening rate on the side. And in direct mail where a pamphlet or the like is placed in an envelope made of a transparent film base, we want to increase the opening rate by keeping the expectation of what is contained by making some parts invisible from the outside There is a request.
Therefore, in view of the above circumstances, the present invention aims to make it impossible to visually observe some information from the outside, and to make it possible to easily confirm the information by taking out the contents after opening the direct mail. The aim is to further increase the rate.

[0003]

SUMMARY OF THE INVENTION The present invention has been made in consideration of the above problems, and has a bag having a polarizing surface portion, and at least a portion of the bag which is sealed in the bag and corresponds to the polarizing surface portion of the bag. Wherein the direction of the polarization grating of the polarizing surface portion of the bag is orthogonal to the direction of the polarization grating of the polarizing surface portion of the content. Thus, the above problem is solved.

[0004]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Next, the present invention will be described in detail with reference to the embodiments shown in FIGS. In the figure, reference numeral 1 denotes a medium set for sending, and the medium set 1 for sending is a bag 2 made of a see-through film as a base material, in which a content 3 such as a pamphlet is enclosed. 3 is provided with various information to be notified to the customer. The bag 2 has a polarizing surface portion 5 on which a polarizing film 4 is attached on one entire surface to allow light transmission. On the other hand, in the case of the contents 3 enclosed in the bag 2, the polarizing surface 5 of the bag 2 is used.
Is provided with concealment information 6 as shown in FIG. The concealment information 6 includes, for example, introduction information that differs for each customer who receives the transmission medium set 1. The concealment information 6 is composed of a polarizing surface 8 formed by attaching a polarizing film 7 to a document 3a as shown in FIG.
Is provided in the region of the above. When the content 3 is handled alone, the polarization plane 8
The inside concealment information 6 can be visually checked.

As described above, the polarizing surface portion 5 of the bag 2 is provided by attaching the polarizing film 4 to a transparent film serving as a base of the bag 2, and the polarizing surface portion 8 of the contents 3 is formed of a normal material. The polarizing film 4 is attached to a required position of the document 3a. The direction A of the polarization grating of the polarizing film 4 on the polarization plane portion 5 of the bag 2 is a direction along the vertical direction of the bag 2. On the other hand, the polarizing film 7 on the polarizing surface 8 of the contents 3
Is the direction along the width direction of the bag 2, and the direction A of the polarizing grating of the polarizing film 4 of the bag 2 and the direction B of the polarizing grating of the polarizing film 7 of the contents 3 are orthogonal to each other. are doing.
As a result, when the position of the polarization plane 8 of the contents 3 in the sending medium set 1 is viewed through the polarization plane 5 of the bag,
Since the directions of the two polarization gratings are orthogonal to each other, the concealment information 6 inside the region of the polarization plane 8 cannot be seen, and the user has an expectation of what is described. . Of course, information other than the polarization plane 8 in the contents 3 can be viewed through the polarization plane 5 of the bag 2. Then, if the sending medium set 1 is opened and the contents 3 are taken out from the bag body 2, since the polarizing surface portion 5 of the bag body 2 does not exist on the polarizing surface portion 8, as shown in FIG. The concealment information 6 on the surface 8 can be visually checked, and the confirmation of the concealment information 6 itself can be performed by a simple operation of taking out the contents 3 from the bag 2.

In the above embodiment, the polarizing film 4 is attached to the entire surface of one side of the bag body 2 to provide the polarizing surface portion 5, but the present invention is not limited to this. FIGS. 4 and 5 show other examples, in which a polarizing surface portion 5 in which a polarizing film 4 is adhered to only the position corresponding to the concealment information 6 of the contents 3 in the bag body 2 is provided. The content 3 has a structure in which a document 3a on which the concealment information 6 is described is contained in an inner bag 3b made of a transparent film, and the inner bag 3b is polarized on one side corresponding to the concealment information 6 of the document 3a. The polarizing surface 8 is provided by attaching the film 7. Then, as in the above-described embodiment, the direction A of the polarization grating of the polarizing film 4 of the polarizing surface portion 5 and the direction B of the polarizing grating of the polarizing film 7 of the polarizing surface portion 8 are orthogonal to each other. When viewed from the outside, the concealment information 6 cannot be viewed, giving an expectation of what is described. Also, if the contents 3 are taken out of the bag 2, the contents The concealment information 6 is provided so that the concealment information 6 can be visually observed through the polarization plane portion 8 of the third embodiment. In each of the above embodiments, a polarizing film is attached to a film of a bag or a film of an inner bag to form a polarizing surface portion, but a polarizing grating is formed on the film itself to integrally form a polarizing surface portion. It may be provided.

[0007]

As described above, according to the sending medium set of the present invention, a bag having a polarizing surface portion and at least a part of the bag member which is sealed in the bag member and corresponds to the polarizing surface portion of the bag body. The bag comprises a content having a polarizing surface portion, and the direction of the polarization grating of the polarizing surface portion of the bag is orthogonal to the direction of the polarization grating of the polarizing surface portion of the content. As described above, since the direction of the polarization grating at the polarization plane of the bag is orthogonal to the direction of the polarization grating at the polarization plane of the contents,
The concealment information provided in the contents cannot be seen from the outside of the bag body, and it is possible to have the expectation of what is described on the side receiving this medium set, An increase in the opening rate for the media set can be expected.
Then, when confirming the concealment information of the contents, it is only necessary to open the contents and take out the contents from the bag, and the concealment information can be confirmed very easily. is there.

[Brief description of the drawings]

FIG. 1 is an explanatory diagram showing an example of a sending medium set according to the present invention.

FIG. 2 is an explanatory view showing an example in a cross section of a main part.

FIG. 3 is an explanatory view showing a state in which contents are taken out from a bag.

FIG. 4 is an explanatory diagram showing another example.

FIG. 5 is an explanatory diagram showing a cross section of a main part in another example.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 1 ... Sending medium set 2 ... Bag 3 ... Contents 3a ... Document 3b ... Inner bag 4 ... Polarizing film of bag 5 ... Polarizing surface part of bag 6 ... Concealment information 7 ... Polarizing film of contents 8 ... Contents A: Direction of polarization grating of bag B: Direction of polarization grating of contents

Claims (1)

[Claims] 1. A bag having a polarizing surface, and a content sealed in the bag and having a polarizing surface in at least a part corresponding to the polarizing surface of the bag. A transmission medium set, wherein the direction of the polarization grating is orthogonal to the direction of the polarization grating of the polarization plane of the content.