JP4204275B2 - Print vs. - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a printed material pair , and more particularly to a printed material pair that transmits predetermined information by combining information provided by two printed materials.
[0002]
[Prior art]
Conventionally, in mails sent by mail such as direct mail, the information that the sender wants to notify the recipient is printed on a predetermined sheet of paper as text or images, most of which is enclosed or sealed in an envelope, etc. And sent to the recipient as an inclusion.
[0003]
In such an enclosure, when the recipient opens the envelope and browses the delivery enclosed in the envelope or the like, the recipient is notified of the information that the sender wants to notify.
[0004]
[Problems to be solved by the invention]
However, as described above, in a conventional enclosure in which a delivery is enclosed in an envelope, information that the sender wants to notify is received by the recipient opening the envelope and viewing the delivery enclosed in the envelope. In the state where the recipient does not open the envelope, such as when the recipient discards the envelope without opening the envelope, the information that the sender wants to notify cannot be notified to the recipient. Further, in that case, there is a problem that the labor and cost for producing the inclusion body and the cost for mailing when this inclusion body is mailed are wasted.
[0005]
The present invention has been made in view of the problems of the conventional technology as described above, and provides a printed material pair capable of increasing the opening rate of an encapsulated body in which a package is enclosed in an envelope. Objective.
[0006]
[Means for Solving the Problems]
In order to achieve the above object, the present invention provides:
A printed material pair consisting of two printed materials, each of which is printed with information in which predetermined information is expressed in combination with each other,
A concave portion is formed on one of the two printed materials, and the first information is printed on the concave portion,
The other printed material of the two printed materials has a shape that can be fitted into the concave portion, and the second printed material expresses code information by being superimposed on the first information when fitted into the concave portion. With a tag printed with
At least one of the two printed materials has a transparent film portion so that the code information can be seen from at least one surface when the tag is fitted into the one printed material.
[0009]
In addition, invariant code information is printed on one of the two printed materials, and variable code information is printed on the other printed material.
[0010]
(Function)
In the present invention configured as described above, one of the two printed materials printed with information that expresses predetermined information by being combined with each other is incorporated into the other printed material. Each of the two printed materials is printed with information representing bar code information or two-dimensional code by superimposing each other when one printed material is incorporated into the other printed material.
[0011]
Since the predetermined information is expressed by combining the two printed materials configured as described above, the opening rate of the enclosure in which these printed materials are enclosed is increased in order to obtain the predetermined information.
[0012]
In addition, since the information printed on each of the two printed materials is superimposed on one of the printed materials by being incorporated into the other printed material, the barcode information or the code information is expressed. Therefore, the information is printed on each of the two printed materials. The information can be accurately aligned, and fine code information such as bar code information and two-dimensional code can be expressed.
[0013]
In addition, if the invariant code information is printed on one of the two printed materials and the variable code information is printed on the other printed material, the invariable code information is printed in common on one printed material constituting the printed material pair. And can be applied in combination to a plurality of printed matter on which the other variable code information is printed.
[0014]
DETAILED DESCRIPTION OF THE INVENTION
Embodiments of the present invention will be described below with reference to the drawings.
[0015]
(First embodiment)
FIG. 1 is a diagram for explaining a first embodiment of a printed material pair and an information transmission method using the same according to the present invention. FIG. 1A is a diagram showing a configuration of one printed material of the printed material pair; (B) is a cross-sectional view taken along the line AA ′ shown in (a), (c) is a diagram showing a state where the peeled portion is removed from the printed matter shown in (a), and (d) is an A shown in (c). -A 'sectional view, (e) is a diagram showing the configuration of the other printed matter among the printed matter, (f) shows a state where a part of the printed matter shown in (e) is combined with the printed matter shown in (a). FIG. 4G is a cross-sectional view taken along line AA ′ shown in FIG.
[0016]
As shown in FIG. 1, the printed material pair in this embodiment includes two direct printed materials 10 and 20.
[0017]
The direct mail 10 which is one printed material constituting the printed material pair has a structure in which film layers 14a and 14b and a paper layer 12b are laminated on a part of the paper layer 12a via adhesive layers 13a to 13c. Of the adhesive layers 13a to 13c, the adhesive layer 13b is made of a peelable pseudo-adhesive. Further, in the region where the film layers 14a, 14b and the paper layer 12b are laminated on the paper layer 12a, the paper layer 12a and the film layer 14a are provided with slits 15 so that the paper layer 12a and the film layer 14a are formed. A peelable peeling portion 11 is formed. In addition, at least film layer 14b is comprised from the transparent film among film layers 14a and 14b. In addition, when a part of the direct mail 20 is incorporated in the area where the peeling part 11 of the direct mail 10 is removed, the paper layer 12b is combined with information printed on a part of the direct mail 20 to display a bar. First information 16 representing code information is printed.
[0018]
In addition, the direct mail 20 which is the other printed material constituting the printed material pair has a size equivalent to the area where the peeling part 11 of the direct mail 10 is removed, and is made of a transparent film which can be incorporated in the area. A tag 21 is attached, and the built-in tag 21 is combined with information 16 printed on the direct mail 10 when the built-in tag 21 is built in the area where the peeling portion 11 of the direct mail 10 is removed. Thus, the second information 22 expressing the barcode information is printed.
[0019]
Hereinafter, an information transmission method using the printed material pair configured as described above will be described.
[0020]
First, when the direct mail 10 is taken out from an envelope (not shown) and the peeling portion 11 of the direct mail 10 is removed by the slit 15, as shown in FIG. Information 16 printed on 12b is visible through the film layer 14b.
[0021]
Next, the direct mail 20 is taken out from the envelope (not shown), the built-in tag 21 is removed from the direct mail 20, and the built-in tag 21 is built into the area where the peeling portion 11 of the direct mail 10 is removed. Then, as shown in FIG. 1 (f), the barcode information is expressed by the information 16 printed on the paper layer 12 b of the direct mail 10 and the information 22 printed on the built-in tag 21. Here, since the built-in tag 21 is made of a transparent film, the barcode information is visible from the side where the built-in tag 21 is built.
[0022]
In this way, the information 16 printed on the paper layer 12b of the direct mail 10 and the information 22 printed on the built-in tag 21 are incorporated into the area where the peel-off part 11 of the direct mail 10 is removed. As a result, the barcode information is expressed by being superimposed, so that the information 16 printed on the paper layer 12b of the direct mail 10 and the information 22 printed on the built-in tag 21 can be accurately aligned. Fine information such as barcode information can be expressed.
[0023]
Thereafter, for example, barcode information expressed by the information 16 printed on the paper layer 12b of the direct mail 10 and the information 22 printed on the built-in tag 21 is read using a portable terminal (not shown) or the like in advance. It is also conceivable to transmit to a predetermined transmission destination and receive a predetermined service.
[0024]
Since the barcode information is composed of an invariant code portion that is common to all barcode information and a variable code portion that differs for each barcode information, the invariant code portion is printed as one of the information 16 and 22. If the variable code part is printed as the other of the information 16 and 22, the information that becomes the invariant code part can be printed in common for all direct mails, and the information that becomes the variable code part is printed. Even if there is a plurality of other printed materials, if there is one printed material having an invariant code portion, it can be combined with it.
[0025]
In this embodiment, the information 16 printed on the paper layer 12b of the direct mail 10 and the information 22 printed on the built-in tag 21 are combined with each other so as to express the barcode information. However, as the code information, there is a two-dimensional code or the like in addition to the barcode information, and it can be considered to be information that expresses the two-dimensional code by being combined with each other. Even in that case, as in the case of the barcode information, the invariant code part of the two-dimensional code is printed as one of the information 16 and 22, and the variable code part of the two-dimensional code is printed as the other of the information 16 and 22. The information that becomes the invariant code part can be printed in common for all direct mails.
[0026]
(Second Embodiment)
FIG. 2 is a diagram for explaining a second embodiment of a printed material pair and an information transmission method using the same according to the present invention, (a) is a diagram showing a configuration of one printed material of the printed material pair, (B) is a cross-sectional view taken along the line AA ′ shown in (a), (c) is a diagram showing a state where the peeled portion is removed from the printed matter shown in (a), and (d) is an A shown in (c). -A 'sectional view, (e) is a diagram showing the configuration of the other printed matter among the printed matter, (f) is a diagram showing a state where the printed matter shown in (e) is combined with the printed matter shown in (a), ( g) is an AA ′ cross-sectional view shown in FIG.
[0027]
As shown in FIG. 2, the printed material pair in the present embodiment includes two direct printed mails 110 and a built-in tag 121.
[0028]
The direct mail 110, which is one of the printed materials constituting the printed material pair, has a configuration in which film layers 114a and 114b are laminated on a part of the paper layer 112a via adhesive layers 113a and 113b. Of the adhesive layers 113a and 113b, the adhesive layer 113b is made of a peelable pseudo-adhesive. Further, in the region where the film layers 114a and 114b are laminated on the paper layer 112a, the paper layer 112a and the film layer 114a are provided with slits 115, whereby the paper layer 112a and the film layer 114a can be peeled off. A portion 111 is formed. Of the film layers 114a and 114b, at least the film layer 114b is made of a transparent film. In addition, the film layer 114b is combined with information printed on a part of the direct mail 120 when a part of the direct mail 120 is incorporated in the area where the peeling portion 111 of the direct mail 110 is removed. First information 116 representing code information is printed.
[0029]
Further, the built-in tag 121 which is the other printed material constituting the printed material pair has the same size as the area where the peeling portion 111 of the direct mail 110 is removed, and has a shape that can be incorporated into the area. On one side of the built-in tag 121, barcode information is displayed by combining with the information 116 printed on the direct mail 110 when the built-in tag 121 is built in the area where the peeling portion 111 of the direct mail 110 is removed. Second information 122 to be expressed is printed.
[0030]
Hereinafter, an information transmission method using the printed material pair configured as described above will be described.
[0031]
First, when the direct mail 110 is taken out from the envelope (not shown) and the peeling portion 111 of the direct mail 110 is removed by the slit 115, the film layer is removed in the region where the peeling portion 111 is removed as shown in FIG. Information 116 printed on 114b becomes visible.
[0032]
Next, the built-in tag 121 is built into the area where the peeling part 111 of the direct mail 110 is removed. Then, as shown in FIG. 2 (f), the barcode information is expressed by the information 116 printed on the film layer 114 b of the direct mail 110 and the information 122 printed on the built-in tag 121. Here, since the film layer 114 b of the direct mail 110 is made of a transparent film, the barcode information can be viewed from the back side of the direct mail 110.
[0033]
As described above, the information 116 printed on the film layer 114b of the direct mail 110 and the information 122 printed on the built-in tag 121 are incorporated into the area where the peeling portion 111 of the direct mail 110 is removed. As a result, the barcode information is expressed by superimposing the information 116, so that the information 116 printed on the film layer 114b of the direct mail 110 and the information 122 printed on the built-in tag 121 can be accurately aligned. Fine information such as barcode information can be expressed.
[0034]
Thereafter, for example, barcode information expressed by the information 116 printed on the film layer 114b of the direct mail 110 and the information 122 printed on the built-in tag 121 is read using a portable terminal (not shown) or the like in advance. It is also conceivable to transmit to a predetermined transmission destination and receive a predetermined service.
[0035]
Since the barcode information is composed of an invariant code portion that is common to all barcode information and a variable code portion that is different for each barcode information, the invariant code portion is printed as one of the information 116 and 122. If the variable code part is printed as the other of the information 116 and 122, the information that becomes the invariant code part can be printed in common for all direct mails.
[0036]
In this embodiment, the information 116 printed on the film layer 114b of the direct mail 110 and the information 122 printed on the built-in tag 121 are combined with each other to represent bar code information. However, it is also conceivable to make information that expresses a two-dimensional code by being combined with each other. Even in this case, as in the case of the barcode information, the invariant code part of the two-dimensional code is printed as one of the information 116 and 122, and the variable code part of the two-dimensional code is printed as the other of the information 116 and 122. The information that becomes the invariant code portion can be printed in common.
[0037]
(Third embodiment)
FIG. 3 is a diagram for explaining a third embodiment of a printed material pair and an information transmission method using the same according to the present invention, and (a) is a diagram showing a configuration of one printed material of the printed material pair; (B) is a cross-sectional view taken along line AA ′ shown in (a), (c) is a view showing the configuration of the other printed matter among the printed matters, (d) is a cross-sectional view taken along AA ′ shown in (c), (E) is a figure which shows the state which combined a part of printed matter shown to (c) with the printed matter shown to (a), (f) is AA 'sectional drawing shown to (e).
[0038]
As shown in FIG. 3, the printed material pair in this embodiment includes two direct printed materials 210 and 220.
[0039]
The direct mail 210, which is one of the printed materials constituting the printed material pair, has a configuration in which a paper layer 212b is laminated on a part of the paper layer 212a via an adhesive layer 213, and the paper layer 212b includes When a part of the direct mail 220 is combined with the area where the paper layers 212b are stacked, the first information 216 expressing the barcode information is printed by combining with the information printed on a part of the direct mail 220 Has been.
[0040]
Further, the direct mail 220, which is the other printed material constituting the printed material pair, has a configuration in which a hole 226 having a size equivalent to the paper layer 212b of the direct mail 210 is formed in a part of the paper layer 224. In addition, a film layer 225 made of a transparent film is laminated on the paper layer 224 through the adhesive layer 226 so as to cover the hole 226. Further, the paper layer 224 is provided with a perforation 223 outside the film layer 225, and an area cut from the direct mail 220 by the perforation 223 is an area where the paper layer 212b of the direct mail 210 is laminated. The combination tag 221 is combined. The film layer 225 expresses barcode information by combining with the information 216 printed on the direct mail 210 when the combination tag 221 is combined with the area where the paper layer 212b of the direct mail 210 is laminated. Second information 222 is printed.
[0041]
Hereinafter, an information transmission method using the printed material pair configured as described above will be described.
[0042]
First, the direct mail 220 is taken out from an envelope (not shown), and the combination tag 221 of the direct mail 220 is disconnected from the direct mail 220 by the perforation 223.
[0043]
Next, the combination tag 221 is combined with the area where the paper layer 212b of the direct mail 210 is laminated. Then, as shown in FIG. 3E, barcode information is represented by information 216 printed on the paper layer 212b of the direct mail 210 and information 222 printed on the film layer 225 of the combination tag 221. Here, since the film layer 225 of the combination tag 221 is made of a transparent film, the barcode information is visible from the front side of the direct mail 210.
[0044]
As described above, the information 216 printed on the paper layer 212b of the direct mail 210 and the information 222 printed on the film layer 225 of the combination tag 221 are formed by the holes 226 of the paper layer 224 of the combination tag 221. Since the concave portion is combined with the convex portion formed by laminating the paper layer 212b of the direct mail 210, the bar code information is expressed by being superimposed on the concave portion, and is printed on the paper layer 212b of the direct mail 210. The information 216 and the information 222 printed on the film layer 225 of the combination tag 221 can be accurately aligned, and fine information such as barcode information can be expressed.
[0045]
Then, for example, the barcode information expressed by the information 216 printed on the paper layer 212b of the direct mail 210 and the information 222 printed on the film layer 225 of the combination tag 221 is used using a portable terminal (not shown) or the like. It is also conceivable to receive a predetermined service by reading the data and transmitting it to a predetermined destination.
[0046]
Since the barcode information is composed of an invariant code portion that is common to all barcode information and a variable code portion that differs for each barcode information, the invariant code portion is printed as one of the information 216 and 222. If the variable code part is printed as the other of the information 216 and 222, the information that becomes the invariant code part can be printed in common for all direct mails.
[0047]
In this embodiment, the bar code information is expressed by combining the information 216 printed on the paper layer 212b of the direct mail 210 and the information 222 printed on the film layer 225 of the combination tag 221 with each other. However, it is also possible to use information that expresses a two-dimensional code by being combined with each other. Even in that case, as in the case of the barcode information, the invariant code part of the two-dimensional code is printed as one of the information 216 and 222, and the variable code part of the two-dimensional code is printed as the other of the information 216 and 222. The information that becomes the invariant code part can be printed in common for all direct mails.
[0048]
In addition, it is preferable that the shape of the other printed matter incorporated in the printed matter which has a recessed part is a shape substantially the same as the printed matter which has a recessed part. Here, the substantially identical shape means that the code information is expressed when it is incorporated. For example, if part of the vertical and horizontal directions is substantially the same as the size of the concave portion, it does not necessarily match the shape of the concave portion. It is not necessary to set the size of the other printed matter with respect to the concave portion within the range of deviation that can be read by the reading device when the code information such as barcode and two-dimensional code is incorporated. Set as appropriate.
[0049]
【The invention's effect】
As described above, in the present invention, in the information transmission method for transmitting predetermined information by combining information printed on two printed materials, and the printed material pair used in the information transmitting method, of the two printed materials constituting the printed material pair One printed product is incorporated into the other printed product, and each of the two printed products is overlapped with each other when the one printed product is incorporated into the other printed product, so that the barcode information or the two-dimensional code is obtained. Since the information to be expressed is printed, it is possible to increase the opening rate of the encapsulated body in which these printed materials are encapsulated in order to obtain predetermined information.
[0050]
In addition, since the information printed on each of the two printed materials is superimposed on one of the printed materials by being incorporated into the other printed material, the barcode information or the code information is expressed. The information can be accurately aligned, and fine information such as barcode information and two-dimensional code can be expressed.
[0051]
In addition, in two printed materials, invariant code information is printed on one printed material, and variable code information is printed on the other printed material, the invariant code information is printed in common on one printed material constituting the printed material pair. can do.
[Brief description of the drawings]
FIG. 1 is a diagram for explaining a first embodiment of a printed material pair and an information transmission method using the same according to the present invention, (a) is a diagram showing a configuration of one printed material of a printed material pair; (B) is a cross-sectional view taken along the line AA ′ shown in (a), (c) is a diagram showing a state where the peeled portion is removed from the printed matter shown in (a), and (d) is an A shown in (c). -A 'sectional view, (e) is a diagram showing the configuration of the other printed matter among the printed matter, (f) shows a state where a part of the printed matter shown in (e) is combined with the printed matter shown in (a). FIG. 4G is a cross-sectional view taken along line AA ′ shown in FIG.
FIG. 2 is a diagram for explaining a second embodiment of a printed material pair and an information transmission method using the same according to the present invention, and (a) is a diagram showing a configuration of one printed material of the printed material pair; (B) is a cross-sectional view taken along the line AA ′ shown in (a), (c) is a diagram showing a state where the peeled portion is removed from the printed matter shown in (a), and (d) is an A shown in (c). -A 'sectional view, (e) is a diagram showing the configuration of the other printed matter among the printed matter, (f) is a diagram showing a state where the printed matter shown in (e) is combined with the printed matter shown in (a), ( g) is a cross-sectional view taken along the line AA ′ shown in FIG.
FIG. 3 is a diagram for explaining a third embodiment of a printed material pair and an information transmission method using the same according to the present invention, (a) is a diagram showing a configuration of one printed material of the printed material pair; (B) is a cross-sectional view taken along line AA ′ shown in (a), (c) is a view showing the configuration of the other printed matter among the printed matters, (d) is a cross-sectional view taken along AA ′ shown in (c), (E) is a figure which shows the state which combined a part of printed matter shown to (c) with the printed matter shown to (a), (f) is AA 'sectional drawing shown to (e).
[Explanation of symbols]
10, 20, 110, 210, 220 Direct mail 11, 111 Peeling parts 12a, 12b, 112, 212a, 212b, 224 Paper layers 13a-13c, 113a, 113b, 213, 226 Adhesive layers 14a, 14b, 114a, 114b, 225 Film layer 15, 115 Slit 16, 22, 116, 122, 216, 222 Information 21, 121 Built-in tag 221 Combination tag 223 Perforation 226 Hole

Claims (2)

A printed material pair consisting of two printed materials, each of which is printed with information in which predetermined information is expressed by being combined with each other,
  A concave portion is formed on one of the two printed materials, and the first information is printed on the concave portion,
  The other printed material of the two printed materials has a shape that can be fitted into the concave portion, and when the second printed material is fitted into the concave portion, the second printed material expresses code information by being superimposed on the first information. With a tag printed with
  The two printed materials are a printed material pair in which at least one of the two printed materials has a transparent film portion so that the code information can be seen from at least one surface when the tag is fitted into the one printed material. The printed material pair according to claim 1 ,
A pair of printed materials, wherein invariant code information is printed on one of the two printed materials, and variable code information is printed on the other printed material.

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