JP2002189859A - Method for optimizing distribution - Google Patents

Abstract

PROBLEM TO BE SOLVED: To optimize the economical value of selling shelf, right of installing an information terminal or storehouse for goods in distribution of goods in affiliated stores, chain stores or franchise stores. SOLUTION: The values of the shelves or storehouse are optimized by obtaining basic information on the goods selling shelves or warehouse for commodity, executing designated operation, performing digitization, issuing securities and distributing the same.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to the securitization and marketing of merchandise sales shelf rights, information terminal installation rights, and merchandise warehouse rights in merchandise distribution, and more particularly to optimization of merchandise distribution.

[0002]

2. Description of the Related Art In merchandise distribution at affiliated stores, chain stores or franchise stores, merchandise sales shelves and merchandise warehouses are managed by individual stores or headquarters. Retail stores manage product placement on product shelves, and manufacturers rely on retailers to place their products, and there is no system for rationally deciding placement. In disc sales at chain stores typified by DigiCube, emphasis was placed on product selection by market research.

On the other hand, real estate securitization has been realized.
It is also well known that David Bowie has securitized his copyright. Such securitizations do not allow the use of fragmented rights on a security basis.
The distribution optimization method according to the present invention is also novel in that it is possible to install a merchandise sales shelf, an information terminal (such as a multimedia station), and use a merchandise warehouse as objects to be converted into securities in units of divided securities. It is a feature. For this reason, manufacturers with fewer popular products sell securities in the market to reduce their distribution rights, and manufacturers who have hit popular products buy securities in the market to distribute products. Optimizing product distribution can be promoted by securing space.

[0004]

The problem to be solved by the present invention is to quantify the value of the right to install a shelf, an information terminal or the value of a merchandise warehouse in the distribution of merchandise at affiliated stores, chain stores or franchise stores, Is to issue and sell to optimize product distribution.

[0005]

SUMMARY OF THE INVENTION The present invention provides a merchandise sales shelf,
The main feature is that the right to install the information terminal or the warehouse is digitized, securitized, and distributed to optimize the right to install the shelf and the information terminal or the value of the warehouse.

[0006] That is, in merchandise distribution of affiliated stores, chain stores or franchise stores, 1) information acquisition for acquiring at least one basic information selected from POS information, location information, customer demography information, and management information in the store; 2) Numericalizing means for quantifying the value of at least one right selected from merchandise selling shelf rights, information terminal installation rights, and merchandise warehouse rights by performing arithmetic processing on the basic information, 3). Optimizing product distribution by issuing or trading securities based on a security price set by a computer system including a setting means for setting a security price based on the quantified value. The method of distribution optimization was adopted.

[0007] Here, the merchandise sales shelf is a jukebox, and if the merchandise distribution is a sale of disks, distribution of music CDs and the like may be more efficient.

[0008] With respect to the aforementioned rights,
The security may be issued with at least one selected from 1) the minimum sales amount, 2) the minimum sales quantity, and 3) the minimum stock rotation speed as the right validity condition of the security.

In order to realize securitization, it is more preferable that the merchandise sales shelves are unitized and an ID number is set for each unit. It is desirable that the above-described basic information is stored in a storage device.

The above-mentioned merchandise sales shelf is a display device, and is divided into a plurality of display areas for each of a plurality of selection targets for selecting goods or services displayed on a display section of the display device, and Issuance of securities may be performed using an area as the unit. More preferably, this area includes an area in a hierarchical structure.

Further, as basic information for quantifying the value of each unit of the display unit, at least one selected from a click rate, an area position, an area size, and a display method may be adopted.

In another aspect of the present invention, in the distribution of merchandise at affiliated stores, chain stores, or franchise stores, 1) at least one basis selected from POS information, location information, customer demography information, and management information at the store. An information acquisition means for acquiring information; and 2) a numerical value for quantifying the value of at least one right selected from merchandise sales shelf rights, information terminal installation rights, and merchandise warehouse rights by performing arithmetic processing on the basic information. Means for setting a membership price of a series, chain or franchise based on the quantified value; and means for setting a membership of the chain or franchise based on the membership price set by the computer system. Optimize product distribution by recruiting and optimizing membership distribution Employing the method of the flow optimization which is characterized and.

Here, the merchandise sales shelf is a jukebox, and if the merchandise distribution is the sale of discs, the music CD
Etc. is a system that streamlines the distribution.

With respect to the aforementioned rights, per unit time,
If at least one of 1) the minimum sales amount, 2) the minimum number of sales, and 3) the minimum number of rotations of the stock is set as the effective condition of the member, a reliable system may be provided.

[0015] In order to realize the above-mentioned membership, it is more preferable that the merchandise sales shelf is unitized and an ID number is set for each unit. It is desirable that the above-described basic information is stored in a storage device.

[0016]

BEST MODE FOR CARRYING OUT THE INVENTION

[Embodiment 1] A jukebox for selling disks will be described as an example. FIG. 1 shows an overview of a jukebox for storing and selling disks according to an embodiment of the present invention.
It has a jukebox main body 101, a unitized inventory slot 102, and a disk 103 for sale. The disc 103 stored in the jukebox body 101 is taken out of the inventory slot 102 and sold to the customer who wants to purchase. The inventory slot functions as a product shelf and a warehouse. The number of inventory slots is limited, and the right to stock a disk in the inventory slot at a store is important to the disk manufacturer. This right is quantified and securities are issued. When a docking station for transferring data such as MP3 to a portable music device is installed on this jukebox, this installation right can also be quantified and securities can be issued.

FIG. 2 shows a flow of the method of the present embodiment. First, in a unit designation step 201, an inventory slot to be securitized is designated. Here, the inventory slot is assigned an ID number for each unit, and the designation is completed by inputting the ID number.

In a basic information acquiring step 202, a store database provided in advance is accessed, and the average sales amount of the designated unit in the past six months, the location of the store where the jukebox is placed, and the area of the store Get population information for

In a digitizing step 203, a predetermined operation is performed on the average sales amount, store location, and population information in the past six months to generate an index indicating the value of this slot.

In the price setting step 204, a predetermined operation is performed on the generated index to set the price of the specified unit.

In a security issuing step 205, a security for a specified unit is issued at a set price. Here, the quantified points are used for issuing securities, but they may be used to determine a transaction price when the issued securities are put on sale.

For example, when convenience store A exists,
“Convenience store A slot securities” are sold at a price obtained by the method shown in FIG. The owner of this security has the right to occupy the slot of the jukebox located at convenience store A. The securities sold may have restrictions such as an expiration date, a minimum sales amount, a minimum sales quantity, and a minimum number of rotations in stock.

The distribution securitization system can use an object to be converted into a security in divided security units. For this reason,
Manufacturers with less popular products sell securities in the market,
Manufacturers who have hit popular products will optimize their product distribution space by purchasing securities in the market. Optimization through this market would be welcome as it also works for retailers and benefits from credit creation through rights distribution.

[0024]

Embodiment 2 Embodiment 2 shows a case where the display screen of the EC site is securitized. FIG. 3 shows an always-on screen of an EC site securitized in the embodiment of the present invention. Reference numeral 301 denotes the entire screen, and 302, 303, and 304 are selection targets for ordering a product MP3 player, a CD player, and a personal computer, respectively. Clicking on each of the selections gives the description of the product and the order button. FIG. 4 shows FIG.
Is an order screen of the product MP3 player selected by clicking the area 304 in FIG.

FIG. 5 is a table showing the click rate and order rate of each area. FIG. 6 is an index of the security value calculated based on the click rate and the order rate. Securitization may be performed based on this index.

[0026]

As described above, according to the present invention, the value of a display screen or a shelf is quantified, and securities are issued or traded at a rationally set price to optimize commodity transactions. It becomes possible.

[Brief description of the drawings]

Fig. 1 Jukebox

FIG. 2 is a flowchart of a method according to an embodiment.

FIG. 3 is a display screen

FIG. 4 MP3 player order screen

FIG. 5 is a table showing click rates and order rates.

Fig. 6 Index of securities value

[Explanation of symbols]

 101 Jukebox 102 Inventory Slot 103 Disk

Claims (13)

[Claims] 1. In the distribution of merchandise at affiliated stores, chain stores or franchise stores, 1) information acquisition for acquiring at least one basic information selected from POS information, location information, customer demography information, and management information in the store. 2) Numericalizing means for quantifying the value of at least one right selected from merchandise selling shelf rights, information terminal installation rights, and merchandise warehouse rights by performing arithmetic processing on the basic information, 3). Optimizing the distribution of goods by issuing or trading the right security based on the security price set by the computer system including the setting means for setting the security price based on the quantified value. A distribution optimization method characterized by the following. 2. The distribution optimizing method according to claim 1, wherein said merchandise sales shelf is a juke box, and said merchandise sales are disks. 3. The minimum sales amount per unit time, 1)
3. The distribution optimization method according to claim 1, wherein at least one selected from 2) the minimum sales quantity and 3) the minimum number of rotations of the stock is set as the right validity condition of the security. . 4. The distribution optimization system according to claim 1, wherein said merchandise sales racks are unitized, and an ID number is set for each unit. Method. 5. The distribution optimization system according to claim 1, wherein said basic information is stored in a storage device. 6. In the distribution of merchandise at affiliated stores, chain stores or franchise stores, 1) information acquisition for acquiring at least one basic information selected from POS information, location information, customer demography information, and management information at the store. 2) Numericalizing means for quantifying the value of at least one right selected from merchandise selling shelf rights, information terminal installation rights, and merchandise warehouse rights by performing arithmetic processing on the basic information, 3). Membership distribution by recruiting members of the chain or franchise based on the membership price set by the computer system, including setting means for setting the membership price of the series, chain or franchise based on the quantified value Distribution optimization characterized by optimizing product distribution by optimizing Method. 7. The distribution member system according to claim 5, wherein said merchandise sales shelf is a juke box, and said merchandise distribution is sales of discs. 8. A unit price, 1) minimum sales amount,
8. The distribution optimization method according to claim 6, wherein at least one of 2) a minimum sales quantity and 3) a stock minimum rotation number is set as the right effective condition of the member. 9. The distribution optimization system according to claim 6, wherein said merchandise sales rack is unitized and an ID number is set for each unit. Method. 10. The apparatus according to claim 6, wherein said basic information is stored in a storage device.
Item or the method of distribution optimization according to Item 9. 11. The merchandise sales shelf is a display device, and is divided into a plurality of display areas for each of a plurality of selection targets for selecting goods or services displayed on a display unit of the display device. 2. The system according to claim 1, wherein the security issuance is performed by using the area which has been set as the unit.
Item 6. The distribution optimization method according to item 3, item 3, item 4 or item 5. 12. The method according to claim 11, wherein said area includes an area in a hierarchical structure. 13. The basic information is at least one selected from a click rate, a position of a region, a size of a region, and a display method.
The method for securitization of distribution according to claim 11 or 12, characterized in that: