JP2002041939A - System and method for advertisement utilizing communication line - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an advertisement system utilizing a communication line capable of easily and simply performing advertisement activities at a low cost by positively using communication terminals including portable communication appliances. SOLUTION: In a communication system 100 utilizing a communication line 5 in which a business body 2 having an information terminal 1 with the communication function and providing advertisement of predetermined companies to a third party and a plurality of users 4 having information terminals 3 with the communication function are connected to each other via the predetermined communication line 5, each user 4 calls image information or voice information displaying advertisement of a desired company from the business body 2 on his own information terminal 3 when the user transmits predetermined information to other user 41 via the communication line 5, pastes image information or voice information displaying advertisement of the company to a part of information to be transmitted by himself to the other user 41, and executes the transmission thereof.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement system using a communication line and an advertisement method using the communication line, and more particularly, to a method in which a specific business entity is connected to a portable communication system via a communication line such as the Internet. For each user who is a specific contractor who has the means to use the company advertisement information when each user exchanges predetermined information with other users, to realize corporate advertisement The present invention relates to an advertisement system using a communication line and an advertisement method using the communication line.

[0002]

2. Description of the Related Art Conventionally, a user who uses a portable communication device such as a mobile phone, a PHS, and a pager exchanges information with each other through a communication line and, at the same time, exchanges his or her own personal information. The information and, if necessary, the personal information of the partner user are stored and used in a storage means provided in the own communication device.

[0003] For example, in general, when a user transmits desired information to another user, the user transmits the information as it is as audio information to another user in a telephone format, or converts the information into predetermined image information. The image data is converted and transmitted to another user, and the other user confirms the transmitted image information on the display means of his / her own communication terminal.

Recently, Postpet (registered trademark) has been used.
As described above, a method of transmitting a predetermined mail using a predetermined character when transmitting the desired information to another user is also known.

[0005] In other words, in the post-pet system, each user individually sets his / her own mail / pet / character, and each time a mail is transmitted, the character is attached and transmitted, so that another user having the same software can be used. It is transmitted in the user's virtual space.

According to this method, another user who has received an e-mail from the user has an effect that it is convenient because he can instantly judge from whom the e-mail came. Since the character of the e-mail is always the same, there is a problem that the other user gets tired of using the character for a long time.

In the prior art, the number of postpets that can be used is limited due to a software problem. Therefore, in addition to the problem that the frequency of using the same postpet is increased, Therefore, when trying to increase the number of the post pets, another software had to be purchased and the operation of installing the software had to be performed. There was a limit to the spread of post pets.

On the other hand, in the era of the IT revolution, it is an important solution for each company how to make its corporate image known to consumers, and the urgent need to construct a new advertising system is urgent. It is the present situation.

[0009] However, in the above-described conventional corporate advertisement system using the Internet, a banner system is generally used, and an appropriate animation or a button is inserted into a predetermined site. By clicking on the animation or button, the system is a system where the advertisement information of the company can be viewed. Therefore, the number of people who see the company advertisement information is small, and therefore it can be said that it is not very effective as a company advertisement activity. Did not.

[0010]

However, at present, there is no effective, efficient, and easily realizable medium.

Accordingly, it is an object of the present invention to improve the above-mentioned disadvantages of the prior art and to actively utilize communication terminals including portable communication devices which are used by many individual users nowadays. Another object of the present invention is to provide an advertisement system using a communication line and an advertisement method using the communication line, which can easily and simply carry out an advertising activity at low cost.

[0012]

In order to achieve the above-mentioned object, the present invention employs the following basic technical configuration.

That is, as a first aspect according to the present invention,
A business entity having an information terminal having a communication function and providing a service of providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are connected via a predetermined communication line. In a communication system that is configured to be connectable to each other, when each user transmits predetermined information to another user via the communication line, an advertisement of a desired company is transmitted from the business entity. Call the image information or audio information indicating the advertisement to the own information terminal, attach the image information or the audio information indicating the advertisement of the company to a part of the information that the user wants to transmit to another user, and execute the transmission operation. An advertisement system using a communication line configured as described above, and as a second aspect according to the present invention,
A business entity having an information terminal having a communication function and providing a service of providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are connected via a predetermined communication line. In a communication system that is configured to be connectable to each other, when each user transmits predetermined information to another user via the communication line, an advertisement of a desired company is transmitted from the business entity. Calling the company advertisement information consisting of image information and / or sound information indicating the information on the display means of its own information terminal; and selecting a desired company advertisement from a plurality of types of the company advertisement information group displayed on the display means. A step of selecting information, a step of attaching the selected company advertisement information to a part of information that the user wants to transmit to another user, and a step in which the user attaches the company advertisement information. The desired information is an advertisement method using a communication line is composed of a step of transmitting to the other users.

[0014]

DESCRIPTION OF THE PREFERRED EMBODIMENTS The personal information list creating system and the personal information list creating method according to the present invention employ the above-mentioned technical configuration.・ It is possible to appeal to companies using songs.

In other words, the public sends an image character or an image song of a well-known company together with mail information to a mail destination via, for example, E-mail via the Internet. The characters constituting the company advertisement information are displayed on the communication terminal of the other party, and the user enjoys images or music.

More specifically, for example, a user who wants to send an e-mail writes the desired e-mail information in the conventional manner, and then downloads the e-mail to a server of the business entity or a predetermined download to the communication terminal of the user. Select one or more types of desired company advertisement information from among the plurality of types of company advertisement information owned by the business entity using the software, and send it to other users created by the user together with the selection result information When the mail information to be sent to the business entity, the business entity attaches the company advertisement information selected by the user to a part of the mail information transmitted from the user and includes the company advertisement information. Sends mail information to other specified users via a communication line.

The other user who has received the mail information is required to have predetermined software stored in the communication terminal of the other user (both the transmitting side, the business entity, and the receiving side have common software). When the file is opened via (there is), first, predetermined corporate advertisement information is reproduced as image information and / or audio information on display means of the communication terminal of the other user, After confirming the company advertisement information, predetermined mail information is displayed on the display means.

[0018] Therefore, the recipient of the mail always comes into contact with the company advertisement information, so that the advertisement effect is enhanced on the company side.

On the other hand, since the sender side selects the relevant company advertisement information, it means that the sender has cooperated with the advertisement / advertising activity of the relevant company. It is set so that the number of rewards can be obtained. Therefore, the number of points obtained by the user using the predetermined company advertisement information is the number of points predetermined by the company (the number of points that can receive the reward for each company is (Differs), so that you can get a reward.

[0020] Therefore, since the user actively tries to use the corporate advertisement information having a high number of points, the effect of the advertising activity is further improved.

[0021] Also, the recipient of the e-mail can see the animation of the character according to the corporate advertisement information or listen to the music information, thereby increasing the enjoyment of receiving the e-mail, thereby improving the game characteristics. Become.

In the case where the other user also replies to the user, if the predetermined contract is concluded with the business entity, similarly, the company advertisement information may be selected and returned. Because it is possible, the fun of both parties is increased, and the number of points obtained by both parties is also increased at the same time, so the fun is also increased, and as a result, more advertising activities are performed as a company.

That is, in the advertisement system of the company according to the present invention, the user who can transmit the mail information considers personal hobbies, characters, behavioral behaviors, etc. of other users who receive the mail information. Then, since it is possible to select and transmit the corporate advertisement information that the other user is most likely to see, the probability that the other user will always see the corporate advertisement information is extremely high. Even so, the efficiency of the advertising effect increases.

In the present invention, the user can be given a specific advantage by using the company advertisement information of the company from the predetermined company. Since the corporate advertisement information that other users of the transmission destination are happy with can be used, the efficiency of corporate advertisement can be further improved.

[0025]

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a block diagram showing an embodiment of an advertisement system using a communication line and an advertisement method using the communication line according to the present invention.

That is, FIG. 1 is a block diagram showing a configuration of a specific example of an advertisement system 100 using the communication line according to the present invention, in which an information terminal 1 having a communication function is provided. In addition, a business entity 2 that provides a service for providing advertisements of a predetermined company to a third party and a plurality of users 4 having information terminals 3 having a communication function can be connected to each other via a predetermined communication line 5. In the communication system 100, each user 4 transmits an advertisement of a desired company from the business entity 2 when the user 4 transmits predetermined information to another user 41 via the communication line 5. The image information or the sound information indicating the advertisement of the company is called by calling the image information or the sound information
An advertisement system 100 using a communication line 5 configured to execute a transmission operation by attaching itself to a part of information to be transmitted to another user 41 is shown.

In the present invention, the user 4 makes a predetermined contract with the business entity 2 in advance, selects disclosure of the company advertisement information described later, and transmits the selected company advertisement information to another user. It is desirable to share software for combining with transmission information to be transmitted.

However, when the user considers only transmission, the transmission destination user does not necessarily need to have a contract similar to that of the business entity 2.

On the other hand, the business entity 2 according to the present invention concludes a contract with one or a plurality of specific companies 61 to 64 who want to make a company advertisement using the communication line 5, and the respective companies 61 to 64
4 is provided with company advertisement information 71 to 74 including image information and / or audio information indicating image characters of each company, and stores the information in a predetermined company advertisement information storage unit 8 owned by the business entity 2. It is configured as follows.

In the present invention, when the business entity 2 receives the provision of the company advertisement information 71-74 from the company, the company advertisement information 71-74 by mail or facsimile is provided.
Or in writing by post or by hand, floppy (registered trademark), magnetic tape, CD-RO
M or MO may be sent. If each of the companies 61 to 64 is connected to the communication line 5 via a predetermined communication terminal 611 to 641, the communication line may be sent. 5, the company advertisement information 71 to 74 may be transmitted and received.

In the present invention, the company advertisement information is composed of image information and / or audio information, which are image characters or image songs of each company, or both. It was created to make the corporate activities known to the public.

In the present invention, the business entity is the company 61 providing the company advertisement information 71-74.
It is desirable that a predetermined contract fee is collected every predetermined period from ~ 64.

On the other hand, the communication line 5 in the present invention is:
It is desirable to include a telephone line network consisting of a wired or wireless network and the Internet.

The communication terminal 1 owned by the business entity 2 in the present invention can be any computer as long as it has a communication function. In particular, the communication terminal 1 of the business entity 2 can be used. It is desirable that the communication terminal 1 owned by the business entity 2 has an application / server function.
Preferably a service provider (ASP),
It is preferable that the business entity 2 is electrically connected to the communication line 5 via the application service provider (ASP) 1.

On the other hand, according to the present invention, the communication terminals 3, 3 individually owned by the users 4, 41, 42 are used.
1, 32 are at least one selected from a mobile phone, a PHS, a PDA, a mobile notebook personal computer, a notebook personal computer, a computer game terminal having a communication function, a desktop personal computer, an Internet terminal connected to a home television, and the like. It is preferable to be composed of one.

Further, the business entity 2 is connected to the communication line 5 in the present invention by a method described later.
It is also desirable to provide a charging system 9 for charging a predetermined fee to the users 1 to 64 or the users 4, 41, and 42 and storing the fee.

Next, in the advertising system 100 using the communication line according to the present invention, the predetermined user 4 has contracted with the business entity 2 or has signed a contract with the business entity 2. Other users 41, 4 not signed
When transmitting desired information to any one of the communication lines 5 via the communication line 5, the user 4 accesses the business entity 2 and stores it in the company advertisement information storage means 8 owned by the business entity 2. Types of corporate advertisement information 71-7
4 is called to its own information terminal 3 and desired corporate advertisement information can be selected from the information terminal 3.

In the present invention, the company advertisement information is individually stored in the company advertisement information storage means 8 in the form of well-known contents or packages.

In the present invention, in order to enable each of the company advertisement information individually stored in the company advertisement information storage means 8 to be distributed to the user 4, According to a contract concluded between the business entity 2 and the user 4, the distribution of the corporate advertisement information owned by the business entity 2 in advance and the selection operation thereof, and further the predetermined specific corporate advertisement information is determined. An application including software that enables the connection processing with the e-mail can be downloaded to the communication terminal 3 of the user.

In the first embodiment of the advertisement system 100 using the communication line according to the present invention, when the user 4 transmits predetermined mail information to another predetermined user 41, The user 4 operates the information 71 on his / her own communication terminal 3 to execute an operation of attaching the information 71 to a part of the mail information to be transmitted, and the mail information obtained by combining the corporate advertisement information 71 with the user 4 itself. A method for transmitting the information to the other user 41 via the communication line 5 is shown.

In the present invention, the position where the company advertisement information 71 is attached to the mail information is not particularly limited. For example, the position can be attached to the head of the mail information. The effect is particularly high.

In addition, the company advertisement information 71 can be attached to the middle or rear end of the mail information or a blank portion of the mail information.

In this case, the application may be resident in the predetermined storage means 12 of the communication terminal 3 of the user 4, or the user may use the predetermined corporate advertisement information to transmit the predetermined mail. When transmitting the information, the download may be permitted only when the business entity is accessed, and when the transmission of the mail is completed, the application may be extinguished or invalidated.

That is, in this specific example, the user 4 pastes the company advertisement information 71 to a part of the desired mail information before transmitting the desired information to the other user 41. Thereafter, the corporate advertisement information 71 and the desired information are simultaneously transmitted via the communication line 5.

In the present invention, the information terminal 121 of the other user 41 that has received the predetermined information from the user 4 transmits the desired information transmitted by the user 4 to the other user 41. Immediately before being displayed on the display means 13 of the information terminal 31 owned by the company 41, the company advertisement information 71
Is displayed on the display means 13 in the form of image information, audio information, or both information.

In the present invention, the other user 41
If the user has concluded a predetermined contract with the business entity 2 as described above, and wants to reply to the received e-mail information from the user 4, the same operation as described above is performed.
It is possible to attach the corporate advertisement information 72 desired by the other user 41 to a part of the mail information returned to the user 4 and transmit the same.

In the present invention, the business entity 2 is a user who has concluded a predetermined contract with the business entity 2 and has at least one of the enterprise advertisement information 71 to 74 held by the business entity 2. When the desired information is transmitted to the other user 41 via the communication line 5 using the one, the predetermined use fee is charged every time the user 4 uses the company advertisement information 71 to 74. It is configured to charge the user or to give the user a predetermined point or reward.

According to the present invention, the business entity 2 determines whether the specific user 4 has acquired a point number exceeding a predetermined value or the usage fee of the user 4 exceeds a predetermined amount. In this case, it is also desirable that the user 4 be configured to give some kind of reward.

The award may be any of various cards including cash, tickets, telephone cards, and the like, and may be a discount on the usage fee.

More specifically, the business entity 2 pays the reward for the predetermined user 4 as cash, and transfers the reward to a bank account of the user via the communication line 5 via a charging system 9 described later. Is efficient and desirable.

That is, in the present invention, the communication line 5 includes the business entity 2 with respect to the enterprises 61 to 64, for example, the business entity with respect to the business entity 2 If a new advertisement information is desired, or if the contract period is regularly updated and continued, furthermore, the company may be partially or partially stored in the company advertisement information already stored in the storage means of the business entity. When making a change to add or change all of them, or when the business entity 2 sends mail information to the users 4, 41, 42 using the company advertisement information. It is desirable to provide a charging system 9 for charging a predetermined fee for each of the above and storing the fee.

In other words, according to the present invention, the business entity adds another company advertisement information to the business advertisement information storage means of the business entity, or the business entity of the business entity already has When the company advertisement information stored in the advertisement information storage means is changed, it is preferable that a predetermined fee be charged to the company each time.

On the other hand, in the present invention, the business entity is
At the request of the user, the company advertisement information owned by the business entity can be distributed to the user's communication terminal, and the company advertisement information can be attached to a part of the information used by the user for transmission It is preferable to have a corporate advertisement information processing program to do.

In the present invention, the business entity is configured to permit downloading of the corporate advertisement information processing program of the business entity to a communication terminal owned by the contracted user. That is desirable.

In this case, the user is configured to be able to store the corporate advertisement information processing program in an appropriate storage means connected to the communication terminal owned by the user.

To briefly explain another specific example of the advertising system using the communication line according to the present invention described above, the predetermined user 4 has contracted with the business entity 2 or has been contracted with the business entity. When transmitting desired information via the communication line 5 to any of the other users 41 and 42 who have not concluded a contract with the business entity 2, the user 4 accesses the business entity 2 and Selects the desired company advertisement information 71 from the plurality of types of company advertisement information 71 to 74 stored in the company advertisement information storage means 8 owned by
Is configured to transmit desired information to be transmitted to the other user, and further, when the business entity 2 receives the desired information to be transmitted from the user 4,
The company advertisement information 71 designated by the user is attached to a part of the information to be transmitted by the user 4 to the other user 41, and the company advertisement information 71 is attached to the other user 41 on behalf of the user 4 to the company. The transmission information having the advertisement information 71 is configured to be distributed via the communication line 5.

That is, in this specific example, the user 4 creates mail information transmitted to the other user 41 and stores the mail information in the company advertisement information storage means 8 of the business entity 2. After selecting desired company advertisement information 71 from the company advertisement information 71 to 74, the mail information and the selected company advertisement information 71 are transmitted to the business entity, and the business entity 2 Instead of 4, the company advertisement information 71 and the mail information are combined, and a transmission operation is performed to the other user 41 via the communication line 5.

In this specific example as well, in the information terminal 31 of the other user 41 which has received predetermined information from the user 4 via the business entity 2, the user 4 has transmitted the predetermined information. Immediately before the desired information is displayed on the display unit 13 of the information terminal 31 owned by the other user 41, the company advertisement information 71 is displayed on the display unit 13 in the form of image information, audio information, or both. Will be displayed.

In this specific example, the business entity 2 is
User 4 who has concluded a predetermined contract with the business entity 2
Are the company advertisement information 71 to 7 held by the business entity 2
4 when requesting transmission of the desired information to the business entity 2 to the predetermined other user 41 by designating at least one of the information items 4, each time the transmission of the information is completed on the business entity 2 side In addition, it is desirable that the user 4 be charged with a predetermined usage fee or a predetermined point or reward is given to the user 4.

Further, in this specific example as well, the business entity can be used when a specific user obtains a point number exceeding a predetermined value or when the usage fee of the user exceeds a predetermined amount. In such a case, it is preferable that a reward is given to the user.

On the other hand, in this specific example, the business entity 2
Is, at the request of the user 4, the business entity 2
Distributes the company advertisement information 71 to 74 owned by the user 4 to the communication terminal 3 of the user 4, and then transmits the selected company advertisement information 71 selected by the user 4 to the information that the user 4 intends to transmit. It owns a corporate advertisement information processing program that enables it to be attached to a department.

In this case, it is desirable that only the company advertisement information selection processing program be distributed to the user.

In the present invention, in each of the above-described specific examples, the business entity 2 communicates with the business advertisement information processing program possessed by the business entity 2 by the user 4 who has the contract. It is also desirable that the terminal device 3 be configured to permit downloading to the terminal 3.

In any of the specific examples, the user 4 can store the corporate advertisement information processing program in an appropriate storage means 12 connected to the communication terminal 3 owned by the user 4. It is preferable that it is configured as possible.

Further, in any of the above specific examples, each of the companies may be connected to the communication line via a communication terminal having a predetermined communication function.

On the other hand, in any of the specific examples according to the present invention, the user 4 transmits predetermined information to other users using the corporate advertisement information distributed from the business entity 2. In this case, the company advertisement information 71 may be configured to disappear, and if there is a possibility that the same company advertisement information 71 may be used more than once in the future,
Each time it is complicated to download from the business entity, it may be resident in the storage means of the information terminal owned by the user.

In such a case, the user is required to store the company advertisement information 71 resident in the storage means of his own information terminal.
Is used in subsequent mail information operations, the business entity naturally has a system that can confirm the fact.

In FIG. 1, the business entity 2 includes a company advertisement information processing program storage means 10 for storing the company advertisement information processing program and a central control means 11 for comprehensively controlling and controlling the above-mentioned respective means. Is desirably provided.

Next, a specific example of the advertisement method using the communication line according to the present invention will be described in detail with reference to the drawings.

That is, as described above, the advertisement method using the communication line according to the present invention has a service that includes the information terminal 1 having a communication function and provides an advertisement of a predetermined company to a third party. In a communication system 100 configured such that a business entity 2 to perform and a plurality of users 4 having information terminals 3 having a communication function can be connected to each other via a predetermined communication line 5, the respective users 4 When the user himself / herself transmits predetermined information to the other user 41 via the communication line 5, the enterprise advertisement information 71 including image information and / or audio information indicating an advertisement of a desired company from the business entity 2 or both of them. Is called on the display means 13 of the information terminal 3 of the user, and the desired company advertisement information 71 is selected from the plurality of types of the company advertisement information groups 71 to 74 displayed on the display means 13.
Selecting, the selected company advertisement information 71
Is attached to a part of the information that the user wants to transmit to another user 41. The user 4 transmits the desired information with the corporate advertisement information attached to the other user 41.
1 is a method of advertising using a communication line, which comprises a step of transmitting to a communication line.

In the advertisement method using the communication line according to the present invention, the business entity 2 uses the communication line 5 to advertise one or more specific companies 61 to 64.
And a contract is concluded, and the companies 61 to 64 receive the company advertisement information 71 to 74 including the image information and / or the voice information indicating the image character of each company, and the business entity 2 owns the information. It is configured to be stored in a predetermined company advertisement information storage means 8.

To show a more specific configuration of the advertising method using the communication line according to the present invention, the predetermined user 4 has contracted with the business entity 2 or has signed a contract with the business entity 2. Other users 41, 42 not signed
The user 4 first accesses the business entity 2 when transmitting desired information via the communication line 5 to any one of the business advertisement information and the business advertisement information owned by the business entity 2. A step of reading a plurality of types of corporate advertisement information 71 to 74 stored in the storage means 8 to its own information terminal, and displaying the corporate advertisement information 71 to 74 stored in the information terminal of the own information terminal And a step of selecting desired corporate advertisement information 71 from among the plurality of types of corporate advertisement information 71 to 74 displayed on the display means of the information terminal of the user, and thereafter, The user 4 pastes the company advertisement information 71 before the desired information before transmitting the desired information to the other user 41. Is preferably via the communication line 5 and broadcast simultaneously is composed of a step of transmitting to others 41.

In this case, as described above, the user browses and selects the company advertisement information on his / her own information terminal, and at the same time, the user checks the mail information to be transmitted to another user and the company information. Since the advertisement information and the advertisement information are combined on the information terminal of the user 4, the company advertisement information processing program for executing the above operation, which is already owned by the business entity 2, is executed by the information terminal 3 of the user 4. Must be downloaded.

The processing operation is predetermined by the contract.

In this specific example, as described above, in the information terminal 31 on the other user 41 side receiving the predetermined information from the user 4, the desired information transmitted by the user 4 is transmitted. Immediately before the information is displayed on the display unit 13 of the information terminal 31 owned by the other user 41, the company advertisement information 71 is displayed on the display unit 13 in the form of image information and / or audio information. Will be.

In the advertising method using the communication line in this specific example, for example, the business entity 2 distributes the company advertisement information owned by the business entity 2 to the communication terminal of the user. Owns a company advertisement information processing program that enables the user to attach the company advertisement information to a part of the information that the user intends to use for transmission, and the business entity makes a request from the user 4 It is also desirable that the system be configured to permit downloading of the corporate advertisement information processing program of the business entity to a communication terminal owned by the contracted user.

The user can store the corporate advertisement information processing program in an appropriate storage means connected to the communication terminal owned by the user.

In the present invention, in order to further improve the advertising effect of the company, for example, the company advertising information is transmitted to a part of the company advertising information attached to the mail information. It is also desirable to have a click operation unit linked to the website of the company that is doing the work.

That is, according to the present invention, when incorporating predetermined corporate advertisement information into predetermined mail information, the business entity or the user uses a predetermined program to attach a company advertised to the mail information created by the user. By providing a click operation unit having an appropriate shape, such as a click button, in a part of the advertisement information, and configuring the click operation unit to link to the website of the company that transmits the company advertisement information, The user or another user who has received the e-mail information from the user clicks a click button in the company advertisement information attached to the e-mail information, and thereby the company's website, for example, the company's homepage, etc. Can be skipped.

In such a case, if another user who has received the mail information from the user is interested,
It is possible to see more detailed advertisements, advertisements, and business activities of the company.

Therefore, in this specific example, another user who has received the mail information as the business entity,
By providing a system that confirms that the click operation unit of the company advertisement information has been operated, other users transmitted by the user can use the click operation unit of the company advertisement information attached to the mail information. When operated, it is also possible to provide a point or a reward to the user in addition to the above.

[0101] Another specific example of the advertisement method using the communication line according to the present invention will be described. In the specific example, the predetermined user 4 is contracted with the business entity 2 and When transmitting desired information via the communication line 5 to any of the other users 41 and 42 that have not concluded a contract with the business entity 2,
Is the process of accessing the business entity 2 and the user 4
Is a step of selecting desired company advertisement information 71 from a plurality of types of company advertisement information 71 to 74 stored in the company advertisement information storage means 8 owned by the business entity 2. The user 4 is the other user 41
Transmitting the desired information that the user 4 wants to transmit, the business entity 2 receives the desired information to be transmitted from the user 4, and the user 4 specifies the enterprise advertisement information 71 specified by the user 4 A step of attaching the company advertisement information 71 to a part of the information to be transmitted to the other user 41, in which the business entity 2 transmits the transmission information having the company advertisement information 71 to the other user 41 on behalf of the user 4; And a step of distributing via the communication line 5.

In this specific example, the business entity 2 does not need to distribute the above-mentioned corporate advertisement information processing program to the user 4, and provides the user 4 having access to the business entity 2 who has the contract. First, a part or all of the plurality of company advertisement information stored in the company advertisement information storage means 8 owned by the business entity 2 is stored in the user 4.
To the information terminal 3 and the display means 1 of the information terminal 3
3 and the display means 1 of the information terminal 3
3. A program for executing an operation of selecting at least one of the company advertisement information displayed on the display 3 and an operation of returning the mail information created by the user to the business entity 2 together with the selected company advertisement information 71. It is sufficient that only the information terminal on the user side exists.

Thereafter, in the business entity 2, the company advertisement information 71 specified by the user is added to a part of the mail information transmitted by the user using the company advertisement information processing program. The configuration is such that the business entity 2 transmits the mail information with the corporate advertisement information to another user 41 attached and designated.

A more detailed process of the advertisement method using the communication line according to the present invention will be described with reference to the flowchart of FIG.

That is, in the first specific example of the advertisement method using the communication line according to the present invention, an information terminal having a communication function and an advertisement of a predetermined company are provided to a third party. In a communication system configured so that a business entity that provides a service to perform and a plurality of users having information terminals having a communication function can be connected to each other via a predetermined communication line,
A first step in which the business entity receives predetermined company advertisement information from each contracted company and stores it in a company advertisement information storage means provided in the business entity; When transmitting predetermined information to the user through the communication line, the business entity is accessed, and the company advertisement information including image information and / or audio information indicating an advertisement of a desired company from the business entity is provided. A second step of calling the desired corporate advertisement information from a plurality of types of the corporate advertisement information groups displayed on the display means, A fourth step of attaching the corporate advertisement information to a part of the information that the user wants to transmit to another user, wherein the user sends the desired information with the corporate advertisement information attached to the other user; A fifth step in which the business entity advances the number of points given to the user by one in accordance with the frequency of use of the company advertisement information of the user by one step; And a seventh step in which the business entity gives a predetermined reward to the user when the value has been reached.

As a second specific example of the advertisement method using the communication line according to the present invention, as shown in FIG. 3, an advertisement of a predetermined company having an information terminal having a communication function is provided. In a communication system in which a business entity providing a service provided to a third party and a plurality of users having information terminals having a communication function can be mutually connected via a predetermined communication line, the business entity concerned Is a first step of receiving predetermined company advertisement information from each contracted company and storing the same in a company advertisement information storage means provided in the business entity. When transmitting the predetermined information via the communication line, the business entity is accessed and the business advertisement information including the image information and / or the voice information indicating the advertisement of the desired company from the business entity is transmitted to the user. information A second step of calling the end of the display means,
A third step of selecting desired company advertisement information from a plurality of types of the company advertisement information groups displayed on the display means, wherein the user specifies the selected company advertisement information, A fourth step of transmitting information to be transmitted to the user to the business entity, and a fifth step of attaching the company advertisement information designated by the user to a part of the transmission information transmitted from the user in the business entity. A sixth step in which the business entity transmits the predetermined information including the company advertisement information to the designated other user on behalf of the user; A seventh step of increasing the number of points given to the user by 1 according to the frequency of use, and providing the user with the point when the number of points of the user reaches a predetermined value. The entity Te is an advertisement method using a communication line and a eighth step of providing a predetermined award.

A specific example of an overall operation procedure when the business entity executes the advertisement method using the communication line according to the present invention as a business will be described below with reference to FIGS. 4 and 5. .

That is, in FIG. 4 and FIG. 5, after the start, it is determined in step (ST-1) whether or not the business entity has been accessed. The operation of ST-1) is repeated, and if YES, the process proceeds to step (ST-2) to determine whether or not the access is a company. If YES, the process proceeds to step (S-2).
Proceeding to T-3), it is determined whether or not the company has paid a predetermined basic contract fee.

In the advertising method using the communication line, the business entity 2 provides the company with the above-mentioned advertisement service on the Internet instead of providing the service for a predetermined period of time, for example, 1 day. It is possible to set a minimum contract period with a term of one year, so that a basic contract fee is collected.

Of course, the contract period can be extended by paying a renewal fee, and the contract fee depends on the number of company advertisement information that the company has requested the business entity 2 to advertise. Desirably different.

[0092] As described later, the company wants to correct part or all of the company advertisement information already registered for the business entity or add new company advertisement information within the one contract period. In such a case, a predetermined fee may be paid according to the number each time.

That is, in step (ST-3), Y
If ES, the process proceeds to step (ST-7). If NO in step (ST-3), the process proceeds to step (ST- 7).
In step 4), the user is prompted to pay the contract fee, and in step (ST-5), it is determined whether the contract fee has been paid. If NO in step (ST-5), The process proceeds to step (ST-6), where it is determined whether or not the number of times of the reminder has exceeded a predetermined value, for example, three times. If NO, the process returns to step (ST-4) to repeat the above-described process. This is repeated, and if YES, END is set.

On the other hand, if “YES” in the step (ST-5), the process proceeds to a step (ST-7), in which the business entity obtains predetermined company advertisement information from a company, and executes the step (ST- 5).
8) The acquired company advertisement information is stored in the company advertisement information storage means 8 of the business entity.

Thereafter, the process proceeds to step (ST-9), where it is determined whether or not the stored corporate advertisement information has been added or changed. If NO, the process proceeds to step (ST- 9).
Proceeding to 10), it is determined whether the contract with the company is continuing or not. If YES, that is, if it is determined that the contract between the business entity and the company is continuing, step (ST-
Returning to 9), the above steps are continued, and if NO,
If the contract period has expired, the step (ST
Proceeding to -11), it is determined whether the renewal contract fee has been paid. If YES, that is, if the contract renewal fee has been paid by the company, step (ST-).
Returning to 9), the above steps are continued, and if NO,
In step (ST-12), payment of the contract renewal fee is prompted, and in step (ST-13), it is determined whether the contract renewal fee has been paid.

Then, if YES in step (ST-13), the process returns to step (ST-9) to continue each of the above steps. If NO, step (ST-1)
In 4), the number of times of the reminder is set to a predetermined value, for example, 3
It is determined whether or not the number of times has been exceeded, and if NO, the process returns to step (ST-12) to repeat the above steps, and
If it is S, it becomes END.

On the other hand, in step (ST-9), YE
If S, that is, if the addition or change of the company advertisement information has occurred, the process proceeds to step (ST-15), and the company advertisement information relating to the addition or change of the company advertisement information is obtained from the company, In step (ST-16), it is determined whether or not an additional fee has been paid for the addition / change of the company advertisement information.
If YES in 6), that is, if a fee for the predetermined additional change has been paid, the process returns to step (ST-8), and the added / changed company advertisement information is stored in the company advertisement information storage means 8. After storing, the registration process is completed, and each step after step (ST-8) is repeated.

In step (ST-16), NO
In step (ST-17), payment of the charge for the addition / change is prompted in step (ST-17), and it is determined in step (ST-18) whether the charge has been paid. I do.

If YES in step (ST-18), that is, if the additional change fee has been paid, the process returns to step (ST-8) to continue the above steps, and NO , The step (ST-1)
At 9), it is determined whether the number of times of the reminder has exceeded a predetermined value, and if NO, step (ST-17).
And the above steps are repeated. If YES, EN
D.

In the above step (ST-2),
If NO, that is, if the user who accessed the business entity is a user, the step (ST-2)
In (0), it is determined whether or not the user is a contractor, and if NO, that is, if it is determined that the user has not concluded a contract with the business entity, the step (ST-
In step 36), the user is invited to join the contract. In step (ST-37), it is determined whether the user has joined the contract. , END, but if YES is determined in the step (ST-37), the process proceeds to a step (ST-21) in which a predetermined corporate advertisement information processing program (P / G) or software is provided to the user in advance. It is determined whether or not to distribute, and in the case of YES, that is, in the case of distributing the corporate advertisement information processing program to the user, in step (ST-22), in response to the request of the user, Then, a part or all of the corporate advertisement information is distributed to the user, and step (ST-23)
Then, the user displays the distributed company advertisement information on the display means of the information terminal of the user and checks the information.

Thereafter, in step (ST-24), it is determined whether or not the user has selected at least one desired company advertisement information from the company advertisement information. Does not select any of the company advertisement information, the step (ST-2)
Proceeding to 5), it is determined whether or not the transmission operation has been stopped. If NO, the process returns to step (ST-24).
If YES, it becomes END.

On the other hand, in step (ST-24),
If YES, in step (ST-26), the enterprise advertisement information selected by the user is notified to the business entity, and in step (ST-27), the business entity determines the Counter value n indicating the number of points according to the conventional frequency of use for corporate advertisement information
Check.

Thereafter, the process proceeds to step (ST-28),
The user creates mail information to be transmitted to another user, and in step (ST-29), the user himself / herself
The selected company advertisement information is combined with a part of the mail information, and in step (ST-30), the user transmits the mail information with the company advertisement information to another user via a communication line.

Thereafter, the process proceeds to step (ST-31),
It is determined whether or not the user has transmitted the mail information using the designated company advertisement information.

Since the business entity always monitors the e-mail information transmission status of all the contracted users using a predetermined inspection program, it is easy to detect the fact. Is possible.

If NO in step (ST-31), that is, if the user does not use the company advertisement information, END is set, but YE is set.
If S, in step (ST-32), the count value n of the user is incremented by 1 or a predetermined value (n ← n + 1 or n ← n + α).

The increment of the count value is determined by the company in advance, and is applied to the business entity in advance. If the company wants to use the company advertisement information frequently, Increases the number of points given to the user each time the user uses the corporate advertisement information, and in that case, the stepping amount may be one or more.

Then, the process proceeds to a step (ST-33),
It is determined whether the count value n for the use of the company advertisement information by the user is equal to or greater than a predetermined value A.

In other words, where to partition the count value related to the point is based on each company's determination of where to place a level to which a reward for improving the advertising effect is given. For companies that want to significantly improve the value, the predetermined value A is a low value.

Then, in the step (ST-33), Y
If it is ES, in step (ST-34), the business entity provides a predetermined reward or reward item or another service as a reward to the user on behalf of the company, and as a result, To the company,
You will be charged a corresponding fee from the company.

Thereafter, the process proceeds to step (ST-35),
It is determined whether or not the user transmits the next mail information. If YES, the process returns to step (ST-23) to repeat the above steps, and if NO, END
Becomes

On the other hand, if NO in step (ST-33), the flow advances to step (ST-35) to perform the same operation as described above.

Next, in step (ST-21),
If the company advertisement information processing program is not to be delivered to the user, the process proceeds to step (ST-36), and the company advertisement information is delivered to the user using a predetermined program. At 37), the user displays the distributed corporate advertisement information on the display means of the information terminal of the user and checks it.

Then, in step (ST-38), it is determined whether or not the user has selected at least one desired company advertisement information from the company advertisement information. Does not select any of the company advertisement information, the step (ST-2)
Proceeding to 5), it is determined whether the transmission operation has been stopped. If NO, the process returns to step (ST-38).
If YES, it becomes END.

On the other hand, in step (ST-38),
If YES, in step (ST-39), the enterprise advertisement information selected by the user is notified to the business entity, and in step (ST-40), the business entity determines the Counter value n indicating the number of points according to the conventional frequency of use for corporate advertisement information
Check.

Thereafter, the flow advances to step (ST-41),
The user creates mail information to be transmitted to another user, and in step (ST-42), the user transmits the mail information to the business entity.

Thereafter, the process proceeds to step (ST-43), where the mail information created by the user and the corporate advertisement information selected by the user are combined in the business entity, and the process proceeds to step (ST-44). Then, the mail information including the company advertisement information is transmitted to the designated other user by the business entity on behalf of the user.

Thereafter, the above-described steps (ST-3)
Returning to 2), the same configuration as described above is repeated thereafter.

Another embodiment of the present invention is a recording medium which records a program for causing a computer to execute an operation procedure in the advertising method using the communication line shown in each of the above specific examples.

[0120]

As described above, according to the present invention, a large number of individual users can easily and easily use a communication terminal including a portable communication device used individually. An advertisement system using a communication line and an advertisement method using the communication line can be obtained in a simple and low-cost manner.

Further, the personal information list creating system and the personal information list creating method according to the present invention make it possible to appeal a company using a company's image character or image song on a communication line.

In other words, the public sends an image character or an image song of a well-known company together with mail information to a mail destination via, for example, E-mail via the Internet. The characters constituting the company advertisement information are displayed on the communication terminal of the other party, and the user enjoys images or music.

Further, the recipient of the mail always contacts the company advertisement information, so that the advertisement effect is enhanced on the company side.

On the other hand, on the sender side, by selecting the relevant company advertisement information, it means that the sender has cooperated with the advertisement and advertising activities of the relevant company. It is set so that the number of rewards can be obtained. Therefore, the number of points obtained by the user using the predetermined company advertisement information is the number of points predetermined by the company (the number of points that can receive the reward for each company is (Differs), so that you can get a reward.

[0125] Therefore, since the user actively tries to use the corporate advertisement information having a high number of points, the effect of the advertising activity is further improved.

[Brief description of the drawings]

FIG. 1 is a block diagram showing a configuration of a specific example of an advertisement system using a communication line according to the present invention.

FIG. 2 is a flowchart showing an outline of an operation procedure in a specific example of an advertisement method using the communication line according to the present invention.

FIG. 3 is a flowchart showing an outline of an operation procedure in another specific example of the advertisement method using the communication line according to the present invention.

FIG. 4 is a flowchart showing an example of a more detailed operation procedure in one specific example of an advertisement method using a communication line according to the present invention.

FIG. 5 is a flowchart showing an example of a more detailed operation procedure in a specific example of an advertisement method using a communication line according to the present invention.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 1 ... Information terminal 2 ... Business entity 3, 31, 32 ... Information terminal 4, 41, 42 ... User 5 ... Communication line 61-64 ... Company 71-74 ... Company advertisement information 8 ... Company advertisement information storage means 9 ... Billing system DESCRIPTION OF SYMBOLS 10 ... Corporate advertisement information processing program storage means 11 ... Control means 12, 121, 122 ... User side information terminal storage means 13 ... Display means 100 ... Advertising system using a communication line

Claims (54)

[Claims] 1. A business entity having an information terminal having a communication function and providing a service of providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are provided by a predetermined method. In a communication system configured to be mutually connectable via a communication line, each of the users transmits the predetermined information to another user through the communication line, and the respective user receives the information from the business entity. Image information or audio information indicating the advertisement of the desired company is called to its own information terminal, and image information or audio information indicating the advertisement of the company is
An advertisement system using a communication line, characterized in that it is configured to execute a transmission operation by attaching itself to a part of information to be transmitted to another user. 2. The advertisement system using a communication line according to claim 1, wherein said user has previously made a predetermined contract with said business entity. 3. The business entity enters into a contract with one or more specific companies that want to make a company advertisement using a communication line,
It is characterized in that each of the companies receives provision of company advertisement information including image information and / or sound information indicating an image character of each company and stores it in a predetermined company advertisement information storage means owned by the business entity. An advertisement system using the communication line according to claim 1 or 2. 4. The communication line according to claim 1, wherein the business entity collects a predetermined contract fee from the company providing the company advertisement information. Advertising system. 5. The predetermined user transmits desired information via the communication line to either the user who has contracted with the business entity or another user who has not concluded a contract with the business entity. At this time, the user accesses the business entity, calls and displays a plurality of types of company advertisement information stored in the company advertisement information storage means owned by the business entity on its own information terminal, and from among the The advertisement system using a communication line according to any one of claims 1 to 4, wherein the advertisement system is configured so that desired corporate advertisement information can be selected. 6. The user, after transmitting the corporate advertisement information before the desired information before transmitting the desired information to the other user, processes the corporate advertisement information and the desired information. 6. The advertisement system using a communication line according to claim 5, wherein the advertisement is transmitted via the communication line at the same time. 7. In an information terminal of another user who has received predetermined information from the user, the desired information transmitted by the user is displayed on the display means of the information terminal owned by the other user. 7. The system according to claim 1, wherein the corporate advertisement information is displayed on the display means in the form of image information and / or audio information immediately before being displayed. An advertising system using the communication line described in 1. 8. The said business entity, a user who has concluded a predetermined contract with the business entity, using at least one of the company advertising information held by the business entity, through another communication line If you send the desired information to
2. The system according to claim 1, wherein each time the user uses the corporate advertisement information, a predetermined usage fee is charged to the user, or a predetermined point or reward is given to the user. An advertisement system using the communication line according to any one of claims 1 to 7. − 9. The business entity may provide the user with a request when a specific user obtains a point number exceeding a predetermined value or when the usage fee of the user exceeds a predetermined amount. 9. The advertisement system using a communication line according to claim 8, wherein the advertisement system is configured to give a reward. 10. The communication line is provided with a charging system in which the business entity charges a predetermined fee to the company or the user and executes the storage of the fee. An advertisement system using the communication line according to claim 1. 11. When the user transmits predetermined information to another user using the company advertisement information distributed from the business entity, the company advertisement information is lost or The advertisement system according to any one of claims 1 to 10, wherein the advertisement system is configured to be resident in an information terminal on the user side for repeated use. 12. The business entity, wherein the company adds another company advertisement information to the company advertisement information storage means of the business entity or is already stored in the company advertisement information storage means of the business entity. The advertisement system according to any one of claims 1 to 11, wherein a predetermined fee is charged to the company every time the company advertisement information is changed. 13. The business entity distributes the company advertisement information owned by the business entity to the user's communication terminal at the request of the user and uses the company advertisement information for transmission by the user. The advertisement system according to any one of claims 1 to 12, wherein the advertisement system has a corporate advertisement information processing program that allows the information to be attached to a part of information. 14. The business entity is configured to permit downloading of the corporate advertisement information processing program possessed by the business entity to a communication terminal owned by the contracted user. Claims 1 to 13
Advertising system according to any one of the above. 15. The system according to claim 15, wherein the user is capable of storing the corporate advertisement information processing program in an appropriate storage unit connected to the communication terminal owned by the user. 15. The advertisement system according to any one of 1 to 14. 16. The predetermined user transmits desired information via the communication line to any of the users who have contracted with the business entity or have not concluded a contract with the business entity. At this time, the user accesses the business entity, selects desired company advertisement information from a plurality of types of company advertisement information stored in the company advertisement information storage means owned by the business entity, The advertisement system according to any one of claims 1 to 4, wherein the advertisement system is configured to transmit desired information that the user wants to transmit to the other user to the business entity. 17. The business entity, when receiving the desired information to be transmitted from the user, transmits a part of the information to be transmitted by the user to another user, the corporate advertisement information designated by the user. Wherein said company advertisement information is attached to said other user, and transmission information having said company advertisement information is distributed to said other user on behalf of said user via said communication line. The advertising system according to any one of claims 7 to 10. 18. The business entity, after transmitting the company advertisement information before the desired information before transmitting the information requested by the user to another user,
18. The advertisement system using a communication line according to claim 17, wherein the system is configured to simultaneously transmit the company advertisement information and the desired information via the communication line. 19. In an information terminal of another user who has received predetermined information from the user via the business entity, desired information transmitted by the user is owned by the other user. 2. The method according to claim 1, wherein the corporate advertisement information is displayed on the display means in the form of image information and / or audio information immediately before being displayed on the display means of the information terminal. 16-18
An advertisement system using the communication line according to any one of the above. 20. The business entity, wherein a user who has concluded a predetermined contract with the business entity designates at least one of the company advertisement information held by the business entity and requests the user for the business entity. When the transmission of the information is requested to another predetermined user, the business entity charges a predetermined usage fee to the user or transmits a predetermined point or reward each time the transmission of the information is completed. 20. The advertisement system using a communication line according to claim 16, wherein the advertisement system is configured to provide the user with the communication line. 21. The business entity, when a specific user obtains a point number exceeding a predetermined value,
21. The advertisement system using a communication line according to claim 20, wherein if the usage fee of the user exceeds a predetermined amount, a reward is given to the user. 22. The advertisement system according to claim 1, wherein the communication line includes a telephone line network made of a wire or wireless, and the Internet. 23. The advertisement system according to claim 1, wherein the communication terminal owned by the business entity is a computer having a communication function. 24. The advertisement system according to claim 1, wherein the communication terminal of the business entity has a server function. 25. The communication terminal owned by the business entity is an application service provider (AS).
The advertisement system according to any one of claims 1 to 24, wherein P) is electrically connected to the communication line via the application service provider (ASP). 26. The communication terminal individually owned by the user includes a portable telephone, a PHS, a PDA, a mobile notebook personal computer, a notebook personal computer, a computer game terminal having a communication function, a desktop personal computer, and a home television. The advertisement system according to any one of claims 1 to 25, comprising at least one selected from a connected Internet terminal or the like. 27. The communication line is provided with a charging system in which the business entity charges a predetermined fee to the company or the user and executes the storage of the fee. An advertising system using the communication line according to claim 1. 28. When the user transmits predetermined information to another user using the company advertisement information distributed from the business entity, the company advertisement information is deleted or The advertisement system according to any one of claims 1 to 27, wherein the advertisement system is configured to be resident in an information terminal of the user for repeated use. 29. The business entity distributes the company advertisement information owned by the business entity to the communication terminal of the user and requests the user to transmit the company advertisement information in response to a request from the user. 29. The advertisement system according to any one of claims 1 to 28, wherein the advertisement system has a corporate advertisement information processing program that allows the information to be attached to a part of information. 30. The business entity is configured to permit downloading of the corporate advertisement information processing program of the business entity to a communication terminal owned by the contracted user. Claims 1 to 29
Advertising system according to any one of the above. 31. The user can store the corporate advertisement information processing program in an appropriate storage means connected to the communication terminal owned by the user. 31. The advertisement system according to any one of 1 to 30. 32. The advertisement using a communication line according to claim 1, wherein the company is connected to the communication line via a communication terminal having a predetermined communication function. system. 33. A business entity having an information terminal having a communication function and providing a service of providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are provided by a predetermined method. In a communication system configured to be mutually connectable via a communication line, each of the users transmits the predetermined information to another user through the communication line, and the respective user receives the information from the business entity. A step of calling the company advertisement information comprising the image information and / or the voice information indicating the advertisement of the desired company to the display means of its own information terminal, and a step of calling the plurality of types of the company advertisement information group displayed on the display means. Selecting the desired corporate advertising information from
Attaching the selected company advertisement information to a part of the information that the user wants to transmit to another user, and transmitting the desired information to which the company advertisement information is attached to the other user; And an advertisement method using a communication line. 34. The advertisement method using a communication line according to claim 33, wherein said user has previously made a predetermined contract with said business entity. 35. The business entity signs a contract with one or more specific companies that want to make a company advertisement using a communication line, and obtains image information or sound from each of the companies that indicates the image character of each company. 35. The advertisement method using a communication line according to claim 33, wherein the advertisement is provided by receiving the enterprise advertisement information including the information or both of them, and storing the information in a predetermined enterprise advertisement information storage means owned by the business entity. . 36. The communication system according to claim 33, wherein the business entity collects a predetermined contract fee from the company providing the company advertisement information. Advertising method. 37. The predetermined user transmits desired information via the communication line to either the user who has contracted with the business entity or another user who has not concluded a contract with the business entity. A step in which the user accesses the business entity; a step in which the user calls a plurality of types of corporate advertisement information stored in the corporate advertisement information storage means owned by the business entity to his / her own information terminal; Selecting the desired corporate advertisement information from a plurality of types of corporate advertisement information called to its own information terminal. The communication line according to any one of claims 33 to 36, wherein The advertising method used. 38. A step of pasting the company advertisement information before the desired information before transmitting the desired information to the other user, wherein the user performs the process of attaching the company advertisement information and the desired information. 4. A step of transmitting data via the communication line at the same time.
An advertising method using the communication line according to any one of Items 3 to 37. 39. In the information terminal of another user which has received predetermined information from the user, the desired information transmitted by the user is displayed on the display means of the information terminal owned by the other user. 39. The system according to claim 33, wherein the corporate advertisement information is displayed on the display means in the form of image information and / or audio information immediately before being displayed. Advertising method using the communication line described in 1. 40. The business entity, wherein a user who has concluded a predetermined contract with the business entity can use at least one of the company advertisement information held by the business entity to communicate with another user via a communication line. When the desired information is transmitted to the user of the company, every time the user uses the company advertisement information,
The advertising method using a communication line according to any one of claims 33 to 39, wherein a predetermined usage fee is charged to the user, or a predetermined point or reward is given to the user. 41. The business entity, when a specific user obtains a point number exceeding a predetermined value,
41. The advertisement method using a communication line according to claim 40, wherein when the usage fee of the user exceeds a predetermined amount, a reward is given to the user. 42. When the user transmits predetermined information to another user using the company advertisement information distributed from the business entity, the company advertisement information is deleted at that time. 43. The advertisement method according to claim 33, wherein the advertisement method is configured to be resident at the information terminal of the user for subsequent repeated use. 43. The business entity, wherein the company adds another company advertisement information to the company advertisement information storage means of the business entity or is already stored in the company advertisement information storage means of the business entity. 43. The advertisement method according to claim 33, wherein a predetermined fee is charged to the company every time the company advertisement information is changed. 44. The business entity distributes the corporate advertisement information owned by the business entity to the user's communication terminal at the request of the user, and uses the corporate advertisement information by the user. 44. The advertisement method according to any one of claims 33 to 43, wherein the advertisement method has a corporate advertisement information processing program capable of attaching to a part of information. 45. The business entity according to claim 33, wherein the business entity is permitted to download the corporate advertisement information processing program possessed by the business entity to a communication terminal owned by the contracted user. The advertising method according to any one of the above. 46. The user according to claim 33, wherein the user stores the corporate advertisement information processing program in an appropriate storage connected to the communication terminal owned by the user. Advertising method. 47. The predetermined user transmits desired information via the communication line to either the user who has contracted with the business entity or another user who has not concluded a contract with the business entity. In this case, the user accesses the business entity, and the user obtains desired company advertisement information from a plurality of types of company advertisement information stored in the business advertisement information storage means owned by the business entity. Selecting, transmitting the desired information that the user wants to transmit to the other user to the business entity, and when the business entity receives the desired information to be transmitted from the user, the business entity A step of attaching the company advertisement information specified by the user to a part of the information to be transmitted to another user by the user, wherein the business entity substitutes for the user; 47. The advertising method according to claim 33, further comprising: distributing transmission information having the corporate advertisement information to the other user via the communication line. 48. In an information terminal of another user who has received predetermined information from the user via the business entity, desired information transmitted by the user is owned by the other user. 48. The system according to claim 33, wherein the corporate advertisement information is displayed on the display means in the form of image information and / or sound information immediately before being displayed on the display means of the information terminal. Advertising method using the communication line described in 1. 49. An advertisement using a communication line according to claim 33, wherein said company is connected to said communication line via a communication terminal having a predetermined communication function. Method. 50. A business entity having an information terminal having a communication function and providing a service of providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are provided by a predetermined In a communication system configured to be mutually connectable via a communication line, the business entity receives predetermined company advertisement information from each contracted company, and the company advertisement information provided in the business entity. A first step of storing in the storage means, each user accesses the business entity when he or she transmits predetermined information to another user via the communication line, and receives a request from the business entity; A second step of calling, on the display means of its own information terminal, corporate advertisement information comprising image information and / or audio information indicating an advertisement of the enterprise, and a plurality of types of the corporate advertisement information group displayed on the display means A third step of selecting a desired company advertisement information from among the above, the selected company advertisement information,
A fourth step in which the user attaches a part of information desired to be transmitted to another user, a fifth step in which the user transmits the desired information with the corporate advertisement information attached to the other user, the business A sixth step in which the body advances the number of points given to the user by 1 according to the frequency of use of the company advertisement information of the user, and when the number of points of the user reaches a predetermined value, the user And a seventh step in which the business entity provides a predetermined reward to the business entity. 51. A business entity having an information terminal having a communication function and providing a service for providing an advertisement of a predetermined company to a third party, and a plurality of users having an information terminal having a communication function are provided by a predetermined method. In a communication system configured to be mutually connectable via a communication line, the business entity receives predetermined company advertisement information from each contracted company, and the company advertisement information provided in the business entity. A first step of storing in the storage means, each user accesses the business entity when he or she transmits predetermined information to another user via the communication line, and receives a request from the business entity; A second step of calling, on the display means of its own information terminal, corporate advertisement information comprising image information and / or audio information indicating an advertisement of the enterprise, and a plurality of types of the corporate advertisement information group displayed on the display means A third step of selecting desired corporate advertisement information from among the above, a fourth step in which the user transmits to the business entity the information that the user wants to transmit to another user together with the designation of the selected corporate advertisement information. Process,
In the business entity, a fifth step of attaching the company advertisement information designated by the user to a part of the transmission information transmitted from the user, the business entity transmits the predetermined information including the company advertisement information A sixth step of transmitting to the designated other user on behalf of the user, in which the business entity increases the number of points given to the user by one according to the frequency of use of the company advertisement information of the user by the user; A communication process characterized by comprising a seventh step, and an eighth step in which the business entity gives a predetermined reward to the user when the number of points of the user reaches a predetermined value. Advertising method using the line. 52. A recording medium storing a program for causing a computer to execute the advertisement method using the communication line according to any one of claims 33 to 51. 53. A click operation unit linked to a website of a company that transmits said company advertisement information is provided in a part of said company advertisement information attached to said mail information. An advertising system using the communication line according to any one of claims 1 to 32. 54. A part of the company advertisement information attached to the mail information, wherein a click operation unit linked to a website of a company transmitting the company advertisement information is provided. Claims 33 to 49
An advertisement method using the communication line according to any one of the above.