JP2002024697A - Method and system for registering leaflet advertisement, and method and system for distributing leaflet advertisement - Google Patents

Abstract

PROBLEM TO BE SOLVED: To make not only people living in an advertising region but also people living outside the advertising region possible to freely read the contents of leaflet advertisements of all regions if only they have an interest in the contents of leaflet advertisements. SOLUTION: The contents 23 of leaflet advertisement provided from an advertiser 50 are stored together with inserted information 21 including a desired inserting region and a desired inserting period in a site 10, selection of the region and the kind of business is urged according to access, and the leaflet advertisement of the selected region and kind of business is distributed from the site 10 to an access origin 80/90.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method for registering a flyer advertisement applied to, for example, the Internet, a registration system thereof, a method of distributing a flyer advertisement, and a distribution system thereof.

[0002]

2. Description of the Related Art In Japan, as a means for various businesses to advertise their products and services to an unspecified number of consumers, various types of flyer advertisements represented by newspaper inserts are used. This type of flyer advertisement is usually distributed in printed matter, but recently it is created as image data using a personal computer, and the image data is printed on a printing machine.

[0003] In addition, this type of flyer advertisement is usually distributed only to a specific area, but under the recent development of transportation means, outside the area where one lives. Even so, there are many people who are interested in going if there is an advertisement such as opening a new store.

[0004]

However, in the case of a flyer advertisement distributed in a conventional printed matter, since the printing cost and the distribution cost increase as the number of distributions increases, it cannot be increased without limit. Only regional distribution methods can be adopted, and as a result, the advertisement content of the flyer does not reach the eyes of many people who are interested but live outside the distribution area. Also, there is a problem that the newspaper insert flyer is not reachable to those who do not have a newspaper contract.

[0005] The object of the present invention is to solve the above-mentioned problems of the prior art, and not only people living in the advertising target area but also people living outside the advertising target area have an interest. An object of the present invention is to provide a flyer advertisement registration method and a registration system thereof, and a flyer advertisement distribution method and a distribution system thereof, in which the advertisement content of the flyer advertisement can be freely viewed as long as it exists.

[0006]

Means for Solving the Problems The present invention solves the above-mentioned problems, and the invention according to claim 1 is a method for registering a flyer advertisement using a computer network. And prompts for the location of each store, registers the input information as member information of the advertiser, requests the advertiser member to provide advertisement contents of the flyer advertisement, and stores the advertisement effective store of the flyer advertisement. ,
This is a method of registering a flyer advertisement that prompts the user to input an advertisement content validity period, a desired publication area, a desired publication period, and coupon information, and registers the input information as publication information of the flyer advertisement together with the advertisement content.

According to a second aspect of the present invention, in the first aspect of the present invention, the advertisement content of the flyer advertisement is provided in a method of registering a flyer advertisement that is requested to be provided as image information of the flyer advertisement.

According to a third aspect of the present invention, in the first aspect of the invention, the input of the desired publication area, the type of business, and the location of the store is input by selecting from a number of types of business and regions prepared in advance. This is a method of registering a flyer advertisement that prompts the user.

According to a fourth aspect of the present invention, in the invention according to the first aspect, the input of the advertisement effective store is a flyer for prompting the user to select and input from among the stores registered as the advertiser's member information. This is how to register an advertisement.

[0010] The invention according to claim 5 is a system for registering a flyer advertisement using a computer network, wherein the business type and the location area of each store inputted by the advertiser are registered as member information of the advertiser. Means, means for storing the advertisement content of the flyer advertisement provided by the advertiser member, advertisement effective stores, advertisement content effective period, desired publication area, desired publication period of the flyer advertisement inputted from the advertiser member Means for registering the coupon information as the insertion information of the flyer advertisement, and the advertisement content stored in the storage means, the advertisement effective store of the flyer advertisement, the advertisement content effective period, the desired publication area, the desired publication period and This is a flyer advertisement registration system including means for associating with coupon information.

According to a sixth aspect of the present invention, in the fifth aspect of the present invention, there is provided a flyer advertisement registration system in which the advertisement content of the flyer advertisement is provided as image information of the flyer advertisement.

[0012] The invention according to claim 7 is a method for distributing a flyer advertisement using a computer network,
The advertisement content of the flyer advertisement provided by the advertiser is stored on the site, and according to the access, the selection of the region and the type of business is promoted, and the flyer advertisement of the selected region and the type of business is referred from the site to the access source This is a method of distributing a flyer advertisement to be distributed.

[0013] The invention according to claim 8 is a method of distributing a flyer advertisement using a computer network,
While the advertisement content of the flyer advertisement provided by the advertiser is saved on the site, the applicant of the advertisement of the flyer is prompted to enter the e-mail address, the desired business type, and the desired area, and the input information is Registered on the site as member information of the member, and periodically send by e-mail from the site to the member the identification code of the file storing the leaflet advertisement of the registered desired business type and desired region of each member by e-mail Then, in response to the access, when the access is from the registered member, the flyer advertisement stored in the file with the identification code transmitted to the member is distributed from the site to the member. This is a method for distributing flyer advertisements.

According to a ninth aspect of the present invention, there is provided a system for distributing a flyer advertisement using a computer network, wherein a means for storing advertisement contents of a flyer advertisement provided by an advertiser on a site, And a means for prompting the user to select a region and a type of business, and distributing the flyer advertisement of the selected region and type of business from the site to the access source.

According to a tenth aspect of the present invention, there is provided a system for distributing a flyer advertisement using a computer network, wherein a means for storing an advertisement content of a flyer advertisement provided by an advertiser on a site; A means for registering an e-mail address, a desired business type, and a desired region input from a browsing applicant on the site as member information of the browsing applicant, and from the site to the member, the registered desired business type and wish of each member Means for periodically transmitting the identification code of the file in which the regional flyer advertisement is stored by e-mail, and in response to the access, when the access is from the registered member, the identification code is transmitted to the member Means for distributing the flyer advertisement stored in the file with the identification code from the site to the member. Which is the delivery system.

[0016]

Embodiments of the present invention will be described with reference to the drawings. FIG. 1 is a conceptual diagram showing one embodiment of a flyer advertisement registration / distribution system according to the present invention. In this flyer advertisement registration / distribution system, an operating entity has a store in a plurality of areas (for example, areas). Advertiser with a flyer ad content (flyer image)
Is received and stored in a database, and distributed in response to access from a user resident in each area.

That is, the advertiser A has a head office and a branch in the area, and also has a branch in the area. From the advertiser A, the operating entity directly accepts the flyer image, and the operating entity directly collects a leaflet posting fee by bank debit or the like.

Advertiser B has a head office and a branch in the area, and also has a branch in the area. The flyer image from the advertiser B is received by the operating entity after being mediated by a member agency that has a store in the area, and the leaflet posting fee from the advertiser B is collected by the member agent. The royalty is paid from the member agency to the operating entity.

Advertiser C has a head office in the area, and Advertiser D has a head office and a branch in the area. These flyer images from the advertisers C and D are accepted by the operating entity after being mediated by a member agency that has a store in the area, and the flyer posting fee from the advertisers C and D is After collection by the affiliated agents, royalties are paid from the affiliated agents to the operating entity.

On the other hand, a user resident in the area can access and browse the flyer image of the advertiser B, which has a head office and a branch in the same area, and can establish the head office and the branch in another area. Advertiser A
The user can access and browse the flyer image of the company, and can also access and browse the flyer image of the advertiser C or D which has a store in another area.

A user who lives in the area can access and browse the flyer image of the advertiser C or D, which has a store in the same area, and also has a head office and a branch in another area. Advertiser A
The company can access and browse the flyer image of the company, and can also access and browse the flyer image of the advertiser B, which has a head office and a branch office in another area.

In addition, in the case of a user residing in the area or a registered user who has registered in advance the type of business and area he / she wants to browse among the users residing in the area, the desired type of business and area Since the address (identification code) of the flyer image is periodically transmitted from the operator by e-mail, the flyer image of the desired business type can be directly accessed and viewed.

FIG. 2 is a block diagram of a flyer advertisement registration / distribution system whose conceptual diagram is shown in FIG.
And the advertiser 50 / member agency 60 is connected to the Internet 70
Site 10 and member user 80
/ Non-member user 90 is connected via the Internet 70.

[0024] The site 10 has a genre master 11 storing business types of flyer advertisements, a prefectural master 12,
An area master 13 and a browsing database (DB) 20 are provided, and the browsing database (DB) 20 includes a publication information file 21, a coupon information file 22, and a flyer image file 23.

The site 10 has a genre master 1
1 and an advertiser member registration module 31 for registering the type of business and other member information inputted from the advertiser 50 or the affiliated agency 60, and an advertiser member database for storing data on the registered advertiser members ( DB) 32, a store registration module 33 for registering each store area and other store information of the owned store inputted from the advertiser 50 or the member agency 60 with reference to the prefecture master 12 and the region master 13. Database (DB) 34 for storing data about the stores that have been registered, an e-mail transmission module 35, an advertiser member login module 36, an advertisement-enabled store input from the logged-in advertiser 50 or the affiliated agent 60, and desired posting. Register the region, desired posting period, and advertisement validity period as the advertisement information for the flyer advertisement and 21, a coupon information registration module 38 for registering coupon information and storing it in the coupon information file 22, and converting an image of a flyer advertisement provided by the advertiser 50 to convert the image. A flyer image conversion module 39 for saving the flyer image file 23 is provided.

The advertiser member registration module 31
Is configured to prompt the user to select and input from among a number of industries prepared in advance for the input of the type of business. In addition, the store registration module 33, It is configured to prompt the user to input by selecting from the area.

The publication information registration module 37 prompts the user to select an advertisement effective store from among the stores registered as the advertiser's member information, and to input a desired publication area. It is configured to prompt the user to select and input from a number of regions prepared in advance.

The browsing database (DB) 20
Is configured to associate the flyer image stored in the flyer image file 23 with the advertisement effective store, the desired publication area, the desired publication period, and the advertisement content valid period stored in the publication information file 21.

The site 10 has a genre master 1
1. A member user registration module 41 that registers the desired business type and e-mail address input from the member user 80 with reference to the prefecture master 12 and the region master 13 as member information of the member user. The member user database (DB) 42 for storing the data of the user and the identification code (file name) of the file storing the leaflet image of the registered desired business type and the desired area are periodically transmitted to the member user 80 by e-mail. E-mail transmission module 43, access frequency module 44 for counting the number of accesses from member user 80 or non-member user 90, and access frequency database (DB) 45 for storing the number of accesses from member user 80 and non-member user 90 And a member user 80 or a non-member user It accepts a search operation from 0 to search browsing database (DB) 20 search module 4
6 and a flyer distribution module 47 for distributing the contents of the browsing database (DB) 20 to the member user 80 or the non-member user 90 according to the search.

When the access is from the member user 80, the flyer distribution module 47 saves the flyer image stored in the file with the identification code (file name) previously transmitted to the member user 80, The contents are distributed to the member user 80.

Next, the operation of the above embodiment will be described.
This will be described with reference to the flowcharts shown in FIGS.

As shown in FIG. 3, the registration of the advertiser 50
First, an advertiser registration screen is displayed (step S1), and the affiliated agency 60 inputs advertiser information data (step S2). Then, the input data is entered into the advertiser member database (DB) 32 and the store database (D
B) is registered in 34 (step S3). Then, the operating entity of the site 10 issues the member number of the advertiser 50 (step S4), and the member number is
5 is transmitted to the advertiser 50 and the member agency 60.

As shown in FIG. 4, registration of a flyer posting is
First, the member agency 60 obtains the image data / publication information of the flyer image from the advertiser 50 (step S11). Next, this image data is converted to a flyer image conversion module 39.
(Step S12), the image data is registered in the flyer image file 23, and the publication information is registered in the publication information file 21 (step S13).

As shown in FIG. 5, to register a member user 80, first, a user registration screen is displayed (step S2).
1) Next, personal information data is input (step S22). Then, the input data is registered in the member user database (DB) 42 (step S23).
Then, the operating entity of the site 10 issues the member number of the member user 80 (step S24), and the member number is transmitted to the member user 80 by the mail transmission module 43.

As shown in FIG. 6, when browsing the member user 80, first, the address (identification code) of the flyer image is transmitted to the member user 80 by mail (step S31). Next, it is determined whether or not there is access from the member user 80 (step S32). If there is no access, the process ends. If there is access, the image data of the flyer is displayed (step S33). Next, it is determined whether or not the coupon / advertiser's homepage is selected (step S34).

If a coupon has been selected, a coupon screen is displayed (step S35), and it is determined whether or not a coupon is to be output (step S36). If no coupon is to be output, the process proceeds to step S33. Returning to display the flyer image data, if the coupon is output, the process ends.

When the homepage of the advertiser is selected, the homepage of the advertiser 50 is displayed (step S37), and it is determined whether or not to return to the flyer image (step S38). Returns to step S33 to display the image data of the flyer, and otherwise returns to the end.

As shown in FIG. 7, when browsing the non-member user 90 / member user 80, first, the top page of the operating entity is displayed (step S41). Next, from among the items on this top page, the non-member user 90 / member user 8
0 selects a prefecture / region / genre (step S
42). Then, a list of flyers is displayed on the screen (step S43). Next, from this list screen, the non-member user 90 / member user 80 clicks on a desired leaflet shop name (step S44). Then, the image data of the clicked flyer is displayed (step S4).
5). Next, it is determined whether the coupon / advertiser's homepage / list screen is selected (step S4).
6).

If a coupon is selected, a coupon screen is displayed (step S47), and it is determined whether or not to output a coupon (step S48). If no coupon is output, the process proceeds to step S45. Returning to display the flyer image data, if the coupon is output, the process ends.

When the homepage of the advertiser is selected, the homepage of the advertiser 50 is displayed (step S49), and it is determined whether or not to return to the image of the flyer (step S50). Returns to step S45 to display the image data of the flyer, and if not returned, ends.

If the list screen is selected, the flow returns to step S43 to display a list of flyers on the screen.

[0042]

As described above, according to the present invention, the advertisement content of the flyer advertisement provided by the advertiser is stored in the site together with the publication information including the desired publication region and the desired publication period, , We ’ve encouraged the user to select a region and industry, and we ’ve configured the site to serve flyers for the selected region and industry,
Not only people living in the advertising target area, but also people who live outside the advertising target area in the traditional sense, there is an effect that the contents of the flyer advertisement can be freely viewed as long as they are interested .

[Brief description of the drawings]

FIG. 1 is a conceptual diagram showing an embodiment of a leaflet advertisement registration / distribution system.

FIG. 2 is a block diagram showing an embodiment of a leaflet advertisement registration / distribution system.

FIG. 3 is a flowchart for advertiser registration.

FIG. 4 is a flowchart for flyer posting registration.

FIG. 5 is a flowchart for member user registration.

FIG. 6 is a flowchart for member user browsing.

FIG. 7 is a flowchart for non-member user / member user browsing.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 1 Registration / distribution system of flyer advertisement 10 Site 11 Genre master 12 Prefectural master 13 Regional master 20 Browsing database (DB) 21 Publication information file 22 Coupon information file 23 Flyer image file 31 Advertiser member registration module 32 Advertiser member database ( DB) 33 Store registration module 34 Store database (DB) 35 Email transmission module 36 Advertiser member login module 37 Publication information registration module 38 Coupon information registration module 39 Flyer image conversion module 41 Member user registration module 42 Member user database (DB) 43 Email transmission module 44 Access count module 45 Access count database (DB) 46 Search module 47 Flyer distribution module 50 Tsugenushi 60 member agency 70 Internet 80 member user 90 non-member user

Claims (10)

[Claims] 1. A method of registering a flyer advertisement using a computer network, comprising the steps of prompting an advertiser to input a business type and a location of each store, and registering the input information as member information of the advertiser. Requesting the advertiser member to provide the advertisement content of the flyer advertisement, and prompting input of an advertisement effective store, an advertisement content effective period, a desired publication area, a desired publication period, and coupon information of the flyer advertisement, and input the input information. Is registered as the advertisement information of the flyer advertisement together with the contents of the advertisement. 2. The method for registering a flyer advertisement according to claim 1, wherein the advertisement content of the flyer advertisement is requested to be provided as image information of the flyer advertisement. 3. The flyer according to claim 1, wherein the input of the desired posting area, the type of business, and the location of the store is urged to input by selecting from a number of types of business and regions prepared in advance. How to register ads. 4. The method for registering a flyer advertisement according to claim 1, wherein the input of the advertisement effective store is urged to select and input from among the stores registered as the advertiser's member information. . 5. A system for registering a flyer advertisement using a computer network, comprising:
Means for registering as the member information of the advertiser; means for storing the advertisement content of the flyer advertisement provided by the advertiser member; advertising effective stores of the flyer advertisement input from the advertiser member; Means for registering a period, a desired publication area, a desired publication period, and coupon information as the publication information of the flyer advertisement; an advertisement content stored in the storage means; an advertisement effective store of the flyer advertisement; And a means for associating the desired publication area, desired publication period, and coupon information with a flyer advertisement registration system. 6. The flyer advertisement registration system according to claim 5, wherein the advertisement content of the flyer advertisement is provided as image information of the flyer advertisement. 7. A method of distributing a flyer advertisement using a computer network, wherein advertisement contents of a flyer advertisement provided by an advertiser are stored on a site, and a region and a type of business are selected according to access. Prompting and distributing a flyer advertisement of the selected region and business type from the site to an access source. 8. A method of distributing a flyer advertisement using a computer network, wherein advertisement contents of a flyer advertisement provided by an advertiser are stored on a site, and a mail address is provided to a person who wants to view the flyer advertisement. Prompts the input of the desired industry and the desired area, and registers the input information on the site as member information of the pertinent applicant, and from the site to the member, the registered desired industry and the desired area of each member The electronic mail periodically transmits the identification code of the file in which the flyer advertisement is stored, and in response to the access, when the access is from the registered member, the identification code transmitted to the member. A method for distributing a flyer advertisement, comprising: distributing a flyer advertisement stored in a file with a letter from the site to the member. 9. A system for distributing a flyer advertisement using a computer network, comprising: means for storing advertisement contents of a flyer advertisement provided by an advertiser on a site; Means for prompting the selection and distributing the flyer advertisement of the selected area and type of business from the site to the access source. 10. A system for distributing a flyer advertisement using a computer network, comprising: means for storing advertisement contents of a flyer advertisement provided by an advertiser on a site; Means to register the e-mail address, desired business type and desired area on the site as member information of the browsing applicant, and the site stores the flyer advertisement of the registered desired business type and desired area of each member in the member. Means for periodically sending an identification code of a file which has been sent by e-mail; and, in response to the access, when the access is from the registered member, the identification code sent to the member is attached. Means for delivering a flyer advertisement stored in a file from the site to the member. Delivery system.