EP2404264A4 - Method and system for providing advertising to users of social network - Google Patents
Method and system for providing advertising to users of social networkInfo
- Publication number
- EP2404264A4 EP2404264A4 EP09840966.7A EP09840966A EP2404264A4 EP 2404264 A4 EP2404264 A4 EP 2404264A4 EP 09840966 A EP09840966 A EP 09840966A EP 2404264 A4 EP2404264 A4 EP 2404264A4
- Authority
- EP
- European Patent Office
- Prior art keywords
- users
- social network
- providing advertising
- advertising
- providing
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Withdrawn
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
- G06Q50/01—Social networking
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Development Economics (AREA)
- Accounting & Taxation (AREA)
- Economics (AREA)
- Theoretical Computer Science (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Entrepreneurship & Innovation (AREA)
- Game Theory and Decision Science (AREA)
- General Health & Medical Sciences (AREA)
- Tourism & Hospitality (AREA)
- Primary Health Care (AREA)
- Human Resources & Organizations (AREA)
- Health & Medical Sciences (AREA)
- Computing Systems (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
- Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
PCT/CN2009/000223 WO2010099632A1 (en) | 2009-03-03 | 2009-03-03 | Method and system for providing advertising to users of social network |
Publications (2)
Publication Number | Publication Date |
---|---|
EP2404264A1 EP2404264A1 (en) | 2012-01-11 |
EP2404264A4 true EP2404264A4 (en) | 2014-01-08 |
Family
ID=42709188
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP09840966.7A Withdrawn EP2404264A4 (en) | 2009-03-03 | 2009-03-03 | Method and system for providing advertising to users of social network |
Country Status (8)
Country | Link |
---|---|
EP (1) | EP2404264A4 (en) |
JP (1) | JP5390642B2 (en) |
KR (1) | KR101624680B1 (en) |
CN (1) | CN102414705A (en) |
AU (1) | AU2009341525B2 (en) |
BR (1) | BRPI0924542A2 (en) |
CA (1) | CA2754121C (en) |
WO (1) | WO2010099632A1 (en) |
Families Citing this family (77)
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US8868448B2 (en) | 2000-10-26 | 2014-10-21 | Liveperson, Inc. | Systems and methods to facilitate selling of products and services |
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US9432468B2 (en) | 2005-09-14 | 2016-08-30 | Liveperson, Inc. | System and method for design and dynamic generation of a web page |
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US8260846B2 (en) | 2008-07-25 | 2012-09-04 | Liveperson, Inc. | Method and system for providing targeted content to a surfer |
US8762313B2 (en) | 2008-07-25 | 2014-06-24 | Liveperson, Inc. | Method and system for creating a predictive model for targeting web-page to a surfer |
US8805844B2 (en) | 2008-08-04 | 2014-08-12 | Liveperson, Inc. | Expert search |
US9892417B2 (en) | 2008-10-29 | 2018-02-13 | Liveperson, Inc. | System and method for applying tracing tools for network locations |
US9767212B2 (en) | 2010-04-07 | 2017-09-19 | Liveperson, Inc. | System and method for dynamically enabling customized web content and applications |
US9350598B2 (en) | 2010-12-14 | 2016-05-24 | Liveperson, Inc. | Authentication of service requests using a communications initiation feature |
US8918465B2 (en) | 2010-12-14 | 2014-12-23 | Liveperson, Inc. | Authentication of service requests initiated from a social networking site |
US8775429B2 (en) * | 2011-04-04 | 2014-07-08 | Northwestern University | Methods and systems for analyzing data of an online social network |
JP5802064B2 (en) * | 2011-06-21 | 2015-10-28 | 株式会社ミクシィ | Advertisement distribution system and advertisement distribution method in SNS |
JP2013020561A (en) * | 2011-07-14 | 2013-01-31 | Konami Digital Entertainment Co Ltd | Management device, portable terminal and program |
US8650070B2 (en) | 2011-08-02 | 2014-02-11 | Google Inc. | System and method for sharing content on third-party mobile applications |
CN103049860A (en) * | 2011-10-17 | 2013-04-17 | 成都蓉奥科技有限公司 | Presentation popularizing method based on social game |
US8943002B2 (en) | 2012-02-10 | 2015-01-27 | Liveperson, Inc. | Analytics driven engagement |
US8756168B1 (en) | 2012-02-22 | 2014-06-17 | Google Inc. | Endorsing a product purchased offline |
US8805941B2 (en) | 2012-03-06 | 2014-08-12 | Liveperson, Inc. | Occasionally-connected computing interface |
US9262791B2 (en) | 2012-03-23 | 2016-02-16 | Facebook, Inc. | Targeting stories based on influencer scores |
US9563336B2 (en) | 2012-04-26 | 2017-02-07 | Liveperson, Inc. | Dynamic user interface customization |
US9672196B2 (en) | 2012-05-15 | 2017-06-06 | Liveperson, Inc. | Methods and systems for presenting specialized content using campaign metrics |
US10580056B2 (en) | 2012-05-17 | 2020-03-03 | Walmart Apollo, Llc | System and method for providing a gift exchange |
US10346895B2 (en) | 2012-05-17 | 2019-07-09 | Walmart Apollo, Llc | Initiation of purchase transaction in response to a reply to a recommendation |
US10740779B2 (en) | 2012-05-17 | 2020-08-11 | Walmart Apollo, Llc | Pre-establishing purchasing intent for computer based commerce systems |
US10181147B2 (en) | 2012-05-17 | 2019-01-15 | Walmart Apollo, Llc | Methods and systems for arranging a webpage and purchasing products via a subscription mechanism |
US10210559B2 (en) | 2012-05-17 | 2019-02-19 | Walmart Apollo, Llc | Systems and methods for recommendation scraping |
WO2013173799A1 (en) * | 2012-05-17 | 2013-11-21 | Luvocracy Inc. | Reward structures |
JP6125628B2 (en) * | 2012-06-22 | 2017-05-10 | グーグル インコーポレイテッド | Online activity aggregation |
WO2014010277A1 (en) * | 2012-07-10 | 2014-01-16 | Necカシオモバイルコミュニケーションズ株式会社 | Community server, community method, and program |
US9020835B2 (en) * | 2012-07-13 | 2015-04-28 | Facebook, Inc. | Search-powered connection targeting |
US20140052534A1 (en) * | 2012-08-16 | 2014-02-20 | Shaheen A. Gandhi | Electronic Advertising Targeting Multiple Individuals |
US8788420B1 (en) | 2012-10-15 | 2014-07-22 | Google Inc. | Generating peer-to-peer transaction risk ratings |
US10423984B2 (en) * | 2012-10-16 | 2019-09-24 | Facebook, Inc. | Sponsored stories in notifications |
WO2014062791A1 (en) * | 2012-10-18 | 2014-04-24 | Google Inc. | Facilitating following a content provider |
US20140136441A1 (en) * | 2012-11-14 | 2014-05-15 | Facebook, Inc. | Methods and systems for identity based subscription management |
US8788487B2 (en) | 2012-11-30 | 2014-07-22 | Facebook, Inc. | Querying features based on user actions in online systems |
US20140164132A1 (en) * | 2012-12-12 | 2014-06-12 | Teck Chia | Client-Side Advertising Decisions |
CN103870534B (en) * | 2012-12-12 | 2018-01-09 | 塔塔咨询服务有限公司 | Social network analysis |
US9430782B2 (en) * | 2012-12-17 | 2016-08-30 | Facebook, Inc. | Bidding on search results for targeting users in an online system |
US20140172564A1 (en) * | 2012-12-17 | 2014-06-19 | Facebook, Inc. | Targeting objects to users based on queries in an online system |
AU2013101758A4 (en) * | 2013-03-12 | 2016-07-07 | Instant Sponsor.Com Pty Ltd | Sponsorship System |
JP6449149B2 (en) * | 2013-05-08 | 2019-01-09 | パナソニック インテレクチュアル プロパティ コーポレーション オブ アメリカPanasonic Intellectual Property Corporation of America | Service provision method |
US20140337160A1 (en) * | 2013-05-09 | 2014-11-13 | Microsoft Corporation | Considering social information in generating recommendations |
CN104376028A (en) * | 2013-08-15 | 2015-02-25 | 北京千橡网景科技发展有限公司 | Method and device for recommending information to users in social network |
CN103838819A (en) * | 2013-12-20 | 2014-06-04 | 深圳指掌时代网络科技有限公司 | Information publish method and system |
US9380128B2 (en) * | 2013-12-20 | 2016-06-28 | Facebook, Inc. | Combining user profile information maintained by various social networking systems |
CN104142975B (en) * | 2014-02-10 | 2017-02-08 | 腾讯科技(深圳)有限公司 | Microblog information promotion method, device and system |
US11386442B2 (en) | 2014-03-31 | 2022-07-12 | Liveperson, Inc. | Online behavioral predictor |
JP2016053941A (en) * | 2014-09-01 | 2016-04-14 | 有限会社フォトラバー | Program for photograph/moving image and server device for photograph and moving image |
WO2016035738A1 (en) * | 2014-09-01 | 2016-03-10 | 株式会社しゃらぽ | Server device, program, and photographic image management system |
CN104660496B (en) * | 2015-01-28 | 2018-09-25 | 腾讯科技(深圳)有限公司 | A kind of information processing method, client and server |
KR102333992B1 (en) * | 2015-03-12 | 2021-12-02 | 한국전자통신연구원 | Apparatus and method for emergency psychiatric state prediction |
JP6646945B2 (en) | 2015-04-22 | 2020-02-14 | Line株式会社 | User ranking server and method |
KR101698558B1 (en) * | 2015-05-08 | 2017-01-23 | 네이버 주식회사 | Method and system for registering service the link in the content |
JP6762963B2 (en) | 2015-06-02 | 2020-09-30 | ライブパーソン, インコーポレイテッド | Dynamic communication routing based on consistency weighting and routing rules |
CN106302368B (en) * | 2015-06-11 | 2019-06-07 | 阿里巴巴集团控股有限公司 | Transaction methods and device |
KR101956893B1 (en) * | 2015-08-13 | 2019-03-11 | 안수영 | Priority-based advertising method for social commerce service |
CN105262794B (en) * | 2015-09-17 | 2018-08-17 | 腾讯科技(深圳)有限公司 | Content put-on method and device |
CN105677881B (en) * | 2016-01-12 | 2020-07-03 | 腾讯科技(深圳)有限公司 | Information recommendation method and device and server |
CN106909594B (en) | 2016-06-06 | 2020-05-05 | 阿里巴巴集团控股有限公司 | Information pushing method and device |
CA3033743A1 (en) | 2016-08-14 | 2018-02-22 | Liveperson, Inc. | Systems and methods for real-time remote control of mobile applications |
US11348138B2 (en) | 2016-08-25 | 2022-05-31 | Repohappy Co., Ltd. | Feedback-type SNS user information communicativity scoring server |
US10885131B2 (en) | 2016-09-12 | 2021-01-05 | Ebrahim Bagheri | System and method for temporal identification of latent user communities using electronic content |
CN110020375B (en) * | 2017-12-28 | 2023-06-27 | 沈阳新松机器人自动化股份有限公司 | Evaluation method for influence of social network users |
US20190318392A1 (en) * | 2018-04-13 | 2019-10-17 | Mediagistic, Inc. | Advertising System and Method |
JP7199078B2 (en) * | 2018-06-11 | 2023-01-05 | 株式会社クロスリング | Scoring device, scoring method and program |
JP7217813B2 (en) * | 2019-09-26 | 2023-02-03 | 富士フイルム株式会社 | Information processing system and method, and information processing device |
CN110830306B (en) * | 2019-11-20 | 2022-03-29 | 北京百分点科技集团股份有限公司 | Method, device, storage medium and electronic equipment for determining influence of network user |
JP7012755B2 (en) * | 2020-01-14 | 2022-01-28 | Line株式会社 | Server, information processing method, program |
KR102242733B1 (en) * | 2020-04-16 | 2021-04-21 | 리더스가이드 주식회사 | Method, server, program, computer readable recording medium for inspecting product using collective intelligence |
CN111882370B (en) * | 2020-09-27 | 2020-12-08 | 武汉卓尔数字传媒科技有限公司 | Advertisement recommendation method and device and electronic equipment |
JPWO2022234672A1 (en) * | 2021-05-07 | 2022-11-10 | ||
KR102360969B1 (en) * | 2021-08-17 | 2022-02-10 | (주)브이플랫폼 | Method and system for providing advertising |
JP7418379B2 (en) * | 2021-09-15 | 2024-01-19 | Lineヤフー株式会社 | Information processing device, information processing method, and information processing program |
WO2023054773A1 (en) * | 2021-10-01 | 2023-04-06 | 노명진 | Method for providing advertiser-customized matching service |
US11977653B2 (en) * | 2022-03-07 | 2024-05-07 | Recolabs Ltd. | Systems and methods for securing files and/or records related to a business process |
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US6285987B1 (en) * | 1997-01-22 | 2001-09-04 | Engage, Inc. | Internet advertising system |
WO2000064165A1 (en) * | 1999-04-20 | 2000-10-26 | Expanse Networks, Inc. | Advertising management system for digital video streams |
US8352499B2 (en) * | 2003-06-02 | 2013-01-08 | Google Inc. | Serving advertisements using user request information and user information |
WO2006110873A2 (en) * | 2005-04-12 | 2006-10-19 | Accoona Corp. | Apparatuses, methods and systems to identify, generate, and aggregate qualified sales and marketing leads for distribution via an online competitive bidding system |
US10740722B2 (en) * | 2005-04-25 | 2020-08-11 | Skyword Inc. | User-driven media system in a computer network |
US20070072676A1 (en) * | 2005-09-29 | 2007-03-29 | Shumeet Baluja | Using information from user-video game interactions to target advertisements, such as advertisements to be served in video games for example |
JP2008305258A (en) * | 2007-06-08 | 2008-12-18 | Nec Mobiling Ltd | Evaluation method for user, user evaluation system and program |
-
2009
- 2009-03-03 KR KR1020117023197A patent/KR101624680B1/en active IP Right Grant
- 2009-03-03 AU AU2009341525A patent/AU2009341525B2/en active Active
- 2009-03-03 BR BRPI0924542-1A patent/BRPI0924542A2/en not_active IP Right Cessation
- 2009-03-03 WO PCT/CN2009/000223 patent/WO2010099632A1/en active Application Filing
- 2009-03-03 CN CN2009801589364A patent/CN102414705A/en active Pending
- 2009-03-03 JP JP2011552295A patent/JP5390642B2/en active Active
- 2009-03-03 EP EP09840966.7A patent/EP2404264A4/en not_active Withdrawn
- 2009-03-03 CA CA2754121A patent/CA2754121C/en active Active
Non-Patent Citations (1)
Title |
---|
EPO: "Mitteilung des Europäischen Patentamts vom 1. Oktober 2007 über Geschäftsmethoden = Notice from the European Patent Office dated 1 October 2007 concerning business methods = Communiqué de l'Office européen des brevets,en date du 1er octobre 2007, concernant les méthodes dans le domaine des activités", JOURNAL OFFICIEL DE L'OFFICE EUROPEEN DES BREVETS.OFFICIAL JOURNAL OF THE EUROPEAN PATENT OFFICE.AMTSBLATTT DES EUROPAEISCHEN PATENTAMTS, OEB, MUNCHEN, DE, vol. 30, no. 11, 1 November 2007 (2007-11-01), pages 592 - 593, XP007905525, ISSN: 0170-9291 * |
Also Published As
Publication number | Publication date |
---|---|
WO2010099632A1 (en) | 2010-09-10 |
CA2754121C (en) | 2021-06-22 |
JP2012519336A (en) | 2012-08-23 |
CN102414705A (en) | 2012-04-11 |
AU2009341525B2 (en) | 2015-12-10 |
KR101624680B1 (en) | 2016-05-27 |
EP2404264A1 (en) | 2012-01-11 |
CA2754121A1 (en) | 2010-09-10 |
JP5390642B2 (en) | 2014-01-15 |
BRPI0924542A2 (en) | 2015-06-30 |
AU2009341525A1 (en) | 2011-09-22 |
KR20120004436A (en) | 2012-01-12 |
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Legal Events
Date | Code | Title | Description |
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PUAI | Public reference made under article 153(3) epc to a published international application that has entered the european phase |
Free format text: ORIGINAL CODE: 0009012 |
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17P | Request for examination filed |
Effective date: 20110929 |
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AK | Designated contracting states |
Kind code of ref document: A1 Designated state(s): AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO SE SI SK TR |
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DAX | Request for extension of the european patent (deleted) | ||
A4 | Supplementary search report drawn up and despatched |
Effective date: 20131206 |
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RIC1 | Information provided on ipc code assigned before grant |
Ipc: G06Q 50/00 20120101ALI20131202BHEP Ipc: G06Q 10/10 20120101ALI20131202BHEP Ipc: G06Q 30/02 20120101AFI20131202BHEP |
|
STAA | Information on the status of an ep patent application or granted ep patent |
Free format text: STATUS: THE APPLICATION IS DEEMED TO BE WITHDRAWN |
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18D | Application deemed to be withdrawn |
Effective date: 20140715 |
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P01 | Opt-out of the competence of the unified patent court (upc) registered |
Effective date: 20230519 |