DE102018214001A1 - Method for operating an output device of a motor vehicle, communication device, motor vehicle, and server device for operating on the Internet - Google Patents

Abstract

The invention relates to a method for operating an output device (12) of a motor vehicle (10). A communication device (20) determines a current position of the motor vehicle (10, S2) and a location of a predetermined service provider (28, S3) and specifies an information area (32), preferably a radius around the specified location of the service provider (28, S1). It checks whether the motor vehicle (10) and the determined location of the specified service provider (28) are in the specified information area (32) (S4). It provides a service provider information signal that describes a service provider-specific output content. The communication device (20) checks whether the motor vehicle (10) fulfills a predetermined activation criterion (S6). If these requirements are met, it transmits the service provider information signal to the output device (12) for outputting the output content (S7). If the checking (S4) shows that the motor vehicle (10) and / or the determined location of the specified service provider (28) is no longer in the specified information area, it ends the output of the provided service provider information signal (S8).

Description

The invention relates to a method for operating an output device of a motor vehicle. An output device is understood to mean a device, a device component or a device group which is set up for outputting, for example, an audio content and / or an image content. Such an output device can have, for example, a screen and / or a loudspeaker.

Especially in metropolitan areas or in the vicinity of large cities, there are more and more people commuting to their workplaces in a motor vehicle. The further the place of residence is from a place of work, the longer it takes to drive to or from work. So the commute often takes a lot of time. If there are additional things that need to be done, for example shopping, a motor vehicle user is on the road even longer. This is also the case when driving or traveling, or the user has to drive off especially for the exemplary shopping. This is due to the fact that things to do in different shops, for example, require that the motor vehicle user has to take a detour to the shops, in the worst case a detour to each of the shops.

The DE 10 2013 202 968 A1 describes a computer-implemented method that includes accessing a list that contains one or more items for purchase.

The US 2002/0007306 A1 describes an in-vehicle advertising system and a method for distributing advertising information.

From the DE 11 2011 105 746 T5 an advertising presentation system, an advertising presentation device and an advertising providing device are known.

However, whether the occupant of the motor vehicle wants to see or hear a lot of advertising is not taken into account.

One object of the invention is to reduce information when operating a motor vehicle.

The object is achieved by the inventive method and the inventive devices. Advantageous further developments are given by the subclaims.

The invention is based on the idea that, depending on an information area, which can also be referred to as an information area, information is transmitted from a given company to the motor vehicle and output in the motor vehicle, provided the service provider and the motor vehicle are in the information area and the user has activated such a service , The information area is understood to be the area in which a motor vehicle is in a predetermined proximity to the service provider. The output of information can thus be regulated in a user-specific manner. Because it is determined whether the motor vehicle and the service provider are in the information area and whether the motor vehicle has activated for such a service, only information is output from those companies which are activated for such a service. The user is presented with less but more interesting information. Entrepreneurs can use a platform from, for example, a motor vehicle manufacturer and / or car sharing provider

The method according to the invention for operating an output device of a motor vehicle has the following steps carried out by a communication device. A communication device is understood to mean a device or a device component that is set up for wired and / or wireless data communication. This communication device can be designed, for example, as an internet module and / or a mobile radio module and takes over the function of an interface between the company sending the information, for example an advertising information transmitted to the communication device via a company's external data server, and the output device of the motor vehicle.

The communication device determines a current position of the motor vehicle, for example via GPS data and / or digital map information. Likewise, the communication device determines a location of a predetermined service provider, for example a company. The communication device also carries out a specification of an information area. The information area can be specified, for example, by pre-programming a maximum radius around the motor vehicle.

On the basis of the specified information area and the current position of the motor vehicle ascertained, a check is carried out to determine whether the motor vehicle and the location of the service provider are located in the specified information area. A service provider information signal is provided from the server device external to the motor vehicle, for example by receiving the service provider information signal via a Mobile radio connection, the service provider information signal describing a service provider-specific output content. Alternatively, the service provider information signal can be provided, for example, in that the service provider information signal can be generated by the communication device. The service provider information signal provided describes a service provider-specific output content, for example information about current offers, or information about a history of the exemplary company.

This is followed by a check as to whether the motor vehicle fulfills a predefined activation criterion, the predefined activation criterion describing an authorization of a user of the motor vehicle to receive the service provider-specific output content. In other words, the activation criterion describes that the user of the motor vehicle may, for example, hear and / or see the service provider-specific output content. The activation criterion can preferably be motor vehicle-specific, that is to say that any person who is in the motor vehicle can be authorized to receive the output content.

If the motor vehicle fulfills the specified activation criterion (if, for example, the motor vehicle or, for example, a portal of the motor vehicle manufacturer has paid for such a service or an authorization has been entered for this motor vehicle) and only if the motor vehicle and the location of the service provider are in the information area are or lie, the service provider information signal provided is transmitted to the output device for outputting the output content. If the checking shows that the motor vehicle and / or the location of the service provider are no longer in the information area, the output of the provided service provider information signal is ended.

In other words, for example, an advertisement or information text about the company is only issued as long as the motor vehicle and the service provider are in the information area. As a result, the user of the motor vehicle receives the content of the output only if they are at a corresponding, predetermined distance from the service provider, that is to say a stopover at the service provider, for example, visiting the service company or purchasing a product in a strategically advantageous manner. The user of the motor vehicle can thus learn, for example, on his way to work or on another trip, for example which shopping opportunities are nearby, as a result of which he can do something during the trip without too much detour. A travel time is thus optimally used, i.e. not delayed too much. The user does not have to drive off for his purchases.

If the information area is determined on the basis of a radius around the motor vehicle, in other words information is displayed by service providers in a radius of the motor vehicle, a user of the motor vehicle is given advertising by all those companies which are in the vicinity of the motor vehicle. An occupant in the motor vehicle can therefore be confronted with a lot of advertising under certain circumstances, for example if he drives through an industrial area. This is improved if, according to a preferred embodiment of the method according to the invention, the information area is specified by specifying a radius around the specified location of the specified service provider.

The output content can preferably describe an advertisement for a commercial good of the service provider and / or a history of the service provider and / or a message from the service provider. A commercial good is understood to mean, for example, a product or a service. A message from the service provider can, for example, be a novelty, for example new offers or information about a current development of the company.

The communication device can preferably check whether the service provider is authorized to provide the service provider information signal. This can be the case, for example, if the service provider has paid a monthly amount to the service provider. Only if the service provider is authorized can the service provider be activated and thus the service provider specified. Activation can be done online, for example.

The user of the motor vehicle is not flooded with information from all the service providers nearby. The other advantages already mentioned are increased.

The check whether the motor vehicle fulfills the specified activation criterion can preferably be carried out by the communication device being able to check whether a card reading device of the motor vehicle is coupled to a chip card element, wherein the authorization can be stored on the chip card element. A card reading device is understood to mean a device for reading chip card elements, a chip card element being understood to mean, for example, a chip card or, for example, a dongle. By using such hardware, the user of the motor vehicle can temporarily interrupt the authorization by, for example, the Chip card element removed while his children are driving. This gives the user more control over who or when the service is used.

The above object is achieved by a communication device, the communication device being set up to carry out the method steps relating to a communication device according to one of the above-described embodiments of the method according to the invention. The communication device can be designed, for example, as a control device or as a control chip. The communication device can preferably have a processor device, that is to say a device or a device component for electronic data processing. The optional processor device can preferably have at least one microprocessor and / or at least one microcontroller. A program code can optionally be stored on a data memory, for example a data memory of the communication device, which, when executed by the processor device, causes the communication device to carry out the method according to the invention. The advantages described above result in each case.

The above object is achieved by a motor vehicle with an output device, characterized by an embodiment of the communication device according to the invention. The advantages mentioned above also result here.

Preferably, the motor vehicle, which can be configured, for example, as a motor vehicle, for example as a passenger car. The motor vehicle can preferably have a card reading device.

The object set above, while achieving the advantages already mentioned, is also achieved by a server device for operation on the Internet, which can be configured, for example, as a data server, data cloud or computer network, which has an embodiment of the communication device according to the invention.

The invention also includes combinations of the features of the described embodiments.

Exemplary embodiments of the invention are described below. For this purpose, the only figure (“FIG.”) Shows: a schematic representation of an embodiment of the method and the devices according to the invention.

The exemplary embodiments explained below are preferred embodiments of the invention. In the exemplary embodiments, the described components of the embodiments each represent individual features of the invention that are to be considered independently of one another and that further develop the invention independently of one another. Therefore, the disclosure is intended to include combinations of the features of the embodiments other than those shown. Furthermore, the described embodiments can also be supplemented by further features of the invention that have already been described.

In the figure, the same reference numerals designate elements with the same function.

The figure illustrates the principle of the method and the device according to the invention using a first embodiment. To this end, the figure shows a motor vehicle 10 , which can be designed, for example, as a motor vehicle. The car 10 has an output device 12 that can be part of an infotainment system, for example, and can have, for example, a screen and a loudspeaker.

The car 10 can be an optional card reader 14 have an optional chip card element 18 , for example a dongle or a SIM card or a chip card, can be coupled, for example can be inserted. The user of the motor vehicle 10 can, for example, be a customer of a motor vehicle manufacturer and / or car sharing provider and on a server device external to the motor vehicle 16 of the motor vehicle manufacturer have a user account in a portal of the motor vehicle manufacturer. Using the optional user account, the user can, for example, have bought or activated a function for providing information about service providers in his area. The chip card element 18 can then describe this activation and when coupling to the card reader 14 carry out the activation.

The communication device 20 in the example of the figure, for example, a computer program product or a control board of the server device external to the motor vehicle 16 of the motor vehicle manufacturer and / or car sharing provider. Alternatively, the communication device 20 a component of the motor vehicle 10 be or include, for example, automotive and automotive components. The communication device 20 of the example of the figure can be an optional processor device 22 have and / or an optional data storage 24 ,

A service provider 28 can be a server device external to the motor vehicle 26 provide in, for example, a variety of records current news or advertising information from the service provider 28 can be filed.

The communication device 20 and the non-automotive server device 26 of the service provider 28 can over a data communication connection 30 , for example an internet connection. With the dispenser 12 can the communication device 20 also via a data communication connection 30 be connected, for example via a mobile radio connection, or another type of wireless or wired data communication connection 30 , In the same way, the communication device 20 with the card reader 14 communicate.

Preferably, the specification of the information area can be specified by specifying a radius around the specified location of the service provider 28 (Step S1 ) respectively. The circumference can be specified, for example, by a user of the motor vehicle 10 enter the radius using, for example, the infotainment system. Alternatively, the radius may depend on which options, for example the service provider 28 has booked. The latter may have booked, for example, with the portal and thus with the motor vehicle manufacturer and / or car sharing provider, that his information is transmitted to the motor vehicles within a radius of 2.5 kilometers, or, for example, throughout Bavaria.

The perimeter 32 to the service provider 28 can, for example, in a digital map, for example in the data storage 24 can be filed.

The car 10 can be on a trip overland, for example. A section of an itinerary 34 is shown in the figure as an arrow. The travel route 34 can at the service provider 28 Directly or indirectly.

In the procedural step S2 a current position of the motor vehicle is determined 10 , for example via current GPS data of the motor vehicle. This location or position can also be entered in the optional digital map, as can the location of the specified service provider 28 , The location of the service provider 28 can be determined ( S3 ), for example by sending its exact coordinates to the communication device 20 can transmit.

By, for example, comparing the coordinates of the motor vehicle 10 and the coordinates of the information area 32 can be determined ( S4 ) that the motor vehicle 10 the information area 32 can approach. Once the motor vehicle 10 in the information area 32 arrives, the exam ( S4 ) give a positive result, and the communication facility 20 can provide a service provider information signal ( S5 ), for example by generating the service provider information signal. The service provider information signal can be, for example, an advertisement of the service provider 28 describe. Before, after or during this, the user's authorization can be checked ( S6 ) for example by checking whether the chip card element 18 with the card reader 14 is coupled.

A distance from the motor vehicle 10 The location of the service provider can optionally be displayed on an instrument cluster, for example.

In the example in FIG. 1, the specified activation criterion, that is to say the exemplary criterion, that can be found in the card reading device 14 a chip card element 18 coupled with an appropriately coded authorization. As soon as the motor vehicle 10 in the information area 32 and if the activation criterion is met, which may be the case in the example of the figure, the service provider information signal provided is transmitted via the data communication connection 30 to the dispenser 12 transfer ( S7 ). The exemplary advertising information can be output until the motor vehicle 10 the information area 32 leaves again, whereby the output can be ended (S8), for example by transmitting a corresponding shutdown signal to the output device 12 ,

Checking an authorization of the service provider 28 ( S9 ) and its activation ( S10 ) can be done, for example, by checking a transferred activation amount.

Overall, the invention provides, for example, representation, information in the motor vehicle 10 to nearby participants, for example a company as a service provider 28 , enables. The advantages mentioned above result. In addition, a new business model and a source of income are emerging for a motor vehicle manufacturer, for example. A win-win situation arises for a mobility provider, for example a car sharing company, and the service provider 28 , for example a company.

According to a further exemplary embodiment, a technical implementation can provide that the motor vehicle, for example, using GPS data 10 knows where it is. Unlocked service providers 28 , for example companies, for example company X, can send current information via GSM, for example. These can be from the motor vehicle 10 can be received, for example through a portal of a motor vehicle manufacturer or the car sharing provider, and can be used by a user of the motor vehicle 10 are displayed. He can then react to it, for example on his travel route 34 briefly with the service provider 28 stop and shop.

The service provider 28 may have signed a contract with the mobility provider, for example. Optionally, a certain amount can be paid monthly.

Everyone benefits: The user of the motor vehicle 10 can access additional free information on request, the exemplary mobility provider can receive income and the service provider 28 can target information and address potential customers.

The figure shows an embodiment in which the service provider 28 , for example company X, can distribute information (for example advertising) to all activated road users who are in the vicinity.

Preferably in the motor vehicle 10 a card reader 14 a card reader, for example. From the exemplary car sharing provider or from the mobility provider, a chip card element can be used 18 give, for example, a card, preferably similar to pay TV. For example by inserting the exemplary chip card element 18 into the card reader 14 the user can then activate this service.

Additionally or alternatively, the exemplary car sharing provider can activate this service online and optionally charge the user for the additional costs or take over the effort himself and advertise it.

Additionally or alternatively, for example, a location system for car sharing vehicles can be used simultaneously for the transmission of information.

QUOTES INCLUDE IN THE DESCRIPTION

This list of documents listed by the applicant has been generated automatically and is only included for the better information of the reader. The list is not part of the German patent or utility model application. The DPMA assumes no liability for any errors or omissions.

Patent literature cited

• DE 102013202968 A1 [0003]
• US 2002/0007306 A1 [0004]
• DE 112011105746 T5 [0005]

Claims (9)

Method for operating an output device (12) of a motor vehicle (10), the method comprising the steps carried out by a communication device (20): - determining a current position of the motor vehicle (10, S2), - determining a location of a specified service provider (28, S3), - Specifying an information area (32, S1), on the basis of the specified information area (32) and the determined current position of the motor vehicle (10): checking whether the motor vehicle (10) and the determined location of the specified service provider (28) are in the specified information area (32) (S4), - Providing a service provider information signal from the server device (26, S5) external to the motor vehicle, the service provider information signal describing a service provider-specific output content, - Check whether the motor vehicle (10) fulfills a predetermined activation criterion (S6), which describes an authorization of a user of the motor vehicle (10) to receive the service provider-specific output content, - If the motor vehicle (10) fulfills the specified activation criterion and only if the motor vehicle (10) and the determined location of the specified service provider (28) are in the specified information area (32): transmit the provided service provider information signal to the output device (12) Output of the output content (S7), and - If the checking (S4) shows that the motor vehicle (10) and / or the determined location are no longer in the specified information area (32): Stop outputting the service provider information signal (S8) provided. Procedure according to Claim 1 The information area (32) is specified by specifying a radius around the specified location of the specified service provider (28). Method according to one of the preceding claims, wherein the output content describes an advertisement for a commercial good of the service provider (28) and / or a history of the service provider (28) and / or a message from the service provider (28). Method according to one of the preceding claims, the method comprising the steps carried out by the communication device (20): - Check whether the service provider (28) is authorized to provide the service provider information signal (S9), and - only if the service provider (28) is authorized: activation of the service provider (28, S9) and thereby specification of the service provider (28). Method according to one of the preceding claims, wherein the checking (S6) as to whether the motor vehicle (10) fulfills the specified activation criterion is carried out by the communication device (20) checking whether a card reading device (14) of the motor vehicle (10) with a chip card element (18) is coupled, the authorization being stored on the chip card element (18). Communication device (20), the communication device (20) being set up to carry out the method steps relating to a communication device (20) according to a method of the preceding claims. Motor vehicle (10) with an output device (12), characterized by a communication device (20) Claim 6 , Motor vehicle (10) after Claim 7 , comprising a card reader (14). Server device for operating on the Internet, comprising a storage medium with a program code, which is set up to carry out a method according to one of claims 1 to 5 when executed by a processor device (22).

Images