CN208477591U - A kind of shared single car advertisement system based on NB-IOT - Google Patents

Abstract

The utility model discloses a kind of shared single car advertisement system based on NB-IOT, including the advertising unit, remote terminal and background control center being located on shared bicycle;Remote terminal is mounted with single car advertisement APP and data processing SDK, and data processing SDK is communicated to connect by the 2nd NB-IOT terminal module and background control center;Advertising unit includes persistence of vision display module, the first NB-IOT terminal module and RF tag, and the first NB-IOT terminal module is connect with persistence of vision display module by serial interfaces, and is communicated to connect with the 2nd NB-IOT terminal module of remote terminal;Background control center includes that the 3rd NB-IOT terminal module, the 3rd NB-IOT terminal module and the first NB-IOT terminal module and the 2nd NB-IOT terminal module communicate to connect, and matching background control center and advertising unit and remote terminal interconnect.The utility model be view-based access control model persist, the single car advertisement system of NB-IOT technology and POV LED display, advertisement is launched convenient and to provide bicycle utilization rate, economic well-being of workers and staff big.

Description

A kind of shared single car advertisement system based on NB-IOT

Technical field

The utility model relates to share single car advertisement field, especially a kind of shared single car advertisement system based on NB-IOT System.

Background technique

On September 9th, 2017, the 7th Chinese intelligence that National Information Center's sharing economy research center is held in Ningbo of Zhejiang Publication in intelligent city fair " shared bicycle industry obtain employment research report ", report is pointed out: only by July, 2017, state Interior shared bicycle adds up injected volume and just reaches 16,000,000, and shared bicycle whole industry day order reaches 50,000,000 single left and right.It is average The frequency of riding of each shared bicycle reaches 3.125 times.And sharing bicycle in investment field also becomes shared warp with 22 financings The most subdivision field of financing event number, financed amount reach 104.33 hundred million yuan in Ji field.And only mobike shares bicycle so far Injected volume just up to 200,000,000, this also do not include the public bicycles in each province and city, each scenic area and scenic spot lease bicycle and other are non- Public bicycles.

In the case where bicycle now has penetrated into the every nook and cranny of everybody life, but remain unchanged only for the utilization of bicycle It rests on and simply rides and lease, up to the present, the profit model of shared bicycle, which is also essentially consisted in user, asks for cash pledge, The cash pledge mode of profit is created with the cash flow that cash pledge obtains.Although rub for the previous period visit bicycle and ofo all declare off 2 yuan/ The monthly card of the moon restores the moon mode card of 20 yuan/month, it is desirable to increase shared profit of the bicycle in terms of lease in this way, However it is averaged with each and 1500 yuan of cost and is easy preceding period cost required for the shared bicycle that is destroyed again and the later period ties up Shield cost is compared, and this price raising is obviously inadequate.Moreover, user certainly will be influenced for sharing making for bicycle by significantly raising the price With rate, so that the realization of the theory of " Green Travel solves people's last one kilometer " of shared bicycle is hindered.

In order to improve the utilization rate of bicycle, it is existing in contemplate bicycle utilized to carry out advertisement dispensing.And businessman is to shared list It is very good that effect is launched in advertisement brought by the mobility of vehicle.Using the mobility of shared bicycle, for shared bicycle design one The efficiently convenient ad system of kind is extremely urgent.

Each scholar of this reality pain spot single for bicycle profit model and enterprise all refer to and accept advertisement dispensing The new outlet of the especially shared bicycle of bicycle, however most of improvement that mode is only confined in this discussion, only a few Expert and scholar propose that a kind of either a kind of method of technology is realized.

In existing, a kind of shared single car advertisement display methods and device (number of patent application: 2017102647734) and a kind of Advertisement display and the method (number of patent application: 2017107261294) to existing middle phase of the shared motor bicycle of Self-disconnecting The technical solution of pass is disclosed.From the technical solution of above-mentioned disclosure, current shared single car advertisement is predominantly in bicycle Upper installation display screen starts when detecting people's foot not on the footrests to show advertisement and advertisement is projected ground two ways.

But deficiency existing for technical solution disclosed by 2017102647734 patents is: installing on each bicycle aobvious Display screen is at high cost；Advertisement can only be launched for user is cycled, and audient face is small；There are security risk and display screen material fragilities, hold It is subject to be damaged.And deficiency existing for technical solution disclosed by 2017107261294 patents is: advertisement can only be for cycling User launches, and audient face is small；The note for having dispersed user, be easy to cause security risk；It is easy by light in ground material, environment It interferes and influences display effect；Projection arrangement poor anti jamming capability.Based on this, so that two kinds of shared bicycles being primarily present now Advertisement putting mode is all since its respective disadvantage makes it difficult to the upper use that puts goods on the market.

Utility model content

The technical issues of solution of the utility model is to provide a kind of base for above-mentioned existing defect in the prior art In the shared single car advertisement system of NB-IOT, which is that view-based access control model persists and the single car advertisement system of NB-IOT technology System shows advertisement using POV LED display, the security hidden trouble caused by avoiding because of bicyclist's attention, audient face Greatly.

First aspect according to the present utility model provides a kind of shared single car advertisement system based on NB-IOT, including sets Advertising unit, remote terminal and background control center on shared bicycle;The remote terminal be mounted with single car advertisement APP and Data processing SDK, the data processing SDK are communicated to connect by the 2nd NB-IOT terminal module and background control center;It is described Advertising unit includes persistence of vision display module, the first NB-IOT terminal module and RF tag, the first NB-IOT terminal Module is connect with persistence of vision display module by serial interfaces, and the 2nd NB-IOT terminal module communication link with remote terminal It connects;The background control center includes the 3rd NB-IOT terminal module, the 3rd NB-IOT terminal module and the first NB-IOT Terminal module and the communication connection of the 2nd NB-IOT terminal module, matching background control center are interacted with advertising unit and remote terminal Connection;Wherein,

The data processing SDK is used to obtain the advertisement inputted on single car advertisement APP and obtains and scans in single car advertisement APP The corresponding vehicle tag data of the bicycle obtained after the RF tag of bicycle according to preset tag database are obtained, and are sent The advertisement of acquisition and vehicle tag data are to background control center；

The persistence of vision display module is used to form advertisement display surface in bicycle wheels and matches display advertisement, and/ Or for executing the movement for opening/closing advertisement when bicycle rides user by means of vehicle/return the car, and the label of formation is beaten into ON/OFF The transaction data for closing advertisement is sent to background control center;

The background control center is used to generate and correspond to according to the data processing SDK vehicle tag data sent and advertisement Advertisement idsplay order and matched persistence of vision module is sent to by the 3rd NB-IOT terminal module, and/or be used for basis The bicycle user that rides launches user to advertisement by means of the transaction data for vehicle/return the car and carries out charging and send long-range end for metering data End, matching to advertisement launch user charge and to bicycle ride user carry out launch advertisement compensate.

It is further described as to above-mentioned technical proposal:

In the above-mentioned technical solutions, the persistence of vision display module includes power module, control unit, POV LED drive Moving cell, POV LED display and sensor；Wherein,

The power module is used to power for the persistence of vision display module；

Described control unit can obtain and be decoded and obtain to the image code stream stream after the matched image code stream of advertisement To the concurrent POV LED drive unit of pixel data stream；

The POV LED drive unit is used to generate timing control signal after receiving matched pixel data stream, and Pixel data stream and timing control signal are sent to POV LED display, control POV LED display carries out advertisement and shows；

The POV LED display is for following the wheel of bicycle to rotate to form matched advertisement display surface；

For detecting to the riding position of bicycle, matching described control unit controls and makes POV the sensor LED display is stablized progress advertisement and is shown.

In the above-mentioned technical solutions, described control unit is the arm processor of STM32F103 model；

The POV LED drive unit is the POV LED drive circuit being made of 74HC595 chip;

The POV LED display includes four display arms, and four display arms are arranged in bicycle wheels and are electrically connected at "+" The POV LED drive unit, each display arm are rearranged by the highlighted LED that becomes of several three colors；

The sensor is the gyroscope for being monitored to cycling posture；

The power module includes lithium battery and the hub motor that is electrically connected, and the lithium battery is for conveying for vision The power supply of display module work is persisted, the hub motor is rotated and matched under bicycle wheels drive and charged to lithium battery.

In the above-mentioned technical solutions, the power module is also electrically connected and matches with the first NB-IOT terminal module and supplies for it Electricity.

In the above-mentioned technical solutions, the advertising unit further includes GPS module, and the GPS module can be temporary by the vision It stays module control and obtains the position of bicycle, and the GPS module cooperates the first NB-IOT terminal module matching to constitute institute It states the NB-IOT module of advertising unit and can match in the positioning for carrying out bicycle and advertising unit and remote terminal and Background control The heart interactively communicates.

Compared with prior art, the beneficial effect of the ad system of the utility model is: first is that, the base of the utility model Advertising signal can be sent to remote terminal by NB-IOT module by background control center in the ad system of shared bicycle, Remote terminal controls advertising unit and shows advertisement, so as to use shared bicycle to launch advertisement, not only novel form, and Er Qierang Bicycle, which is ridden, also becomes a line of scenery line；Second is that ad system provided by the utility model transmits number by NB-IOT module According to realization mass-sending function can fast implement the replacement of e-advertising, substantially reduce human cost.And the advertisement on wheel is not It replaces by manpower, but is completed by electronic communication technology again, it is time saving and energy saving；Third is that advertisement system provided by the utility model System can also launch advertisement according to the real time position for sharing bicycle, when shared bicycle is when presumptive area is ridden, it will broadcast automatically The advertising information of specific content is put, realizes to play in different regions and launches advertising strategy intelligently pushing associated electrical according to default Advertisement keeps the dispensing of advertisement more targeted and validity, and intelligence is convenient;Fourth is that ad system provided by the utility model It also is configured with generator for shared bicycle, when user rides, kinetic energy can be switched to electric energy, provide necessary electricity for advertising unit The problem of energy, the electricity shortage possible using solar power generation both solved, also accord with the requirement of environmental protection and energy saving.

Detailed description of the invention

Fig. 1 is the functional-block diagram of the utility model ad system；

Fig. 2 is the circuit diagram of the advertising unit of the utility model ad system；

Fig. 3 is the flow chart of the utility model advertising method.

Specific embodiment

The utility model is described in further detail with reference to the accompanying drawing.

It is exemplary by reference to the embodiment that attached drawing describes, it is intended to for explaining the application, and should not be understood as pair The limitation of the application.In the description of the present application, it is to be understood that term " center ", " longitudinal direction ", " transverse direction ", " length ", " width ", " thickness ", "upper", "lower", "front", "rear", "left", "right", "vertical", "horizontal", "top", "bottom" "inner", "outside", The orientation or positional relationship of the instructions such as " clockwise ", " counterclockwise " be based on the orientation or positional relationship shown in the drawings, be only for Convenient for description the application and simplify description, rather than the device or element of indication or suggestion meaning there must be specific side Position is constructed and operated in a specific orientation, therefore should not be understood as the limitation to the application.In addition, term " first ", " second " It is used for description purposes only, is not understood to indicate or imply relative importance or implicitly indicates indicated technical characteristic Quantity.Thus, define " first ", the feature of " second " can explicitly or implicitly include one or more spy Sign.In the description of the present application, " several ", the meaning of " plurality " is two or more, unless otherwise clearly specific It limits.Unless otherwise clearly defined and limited, in this application, the arts such as term " installation ", " connected ", " connection ", " fixation " Language shall be understood in a broad sense, for example, it may be being fixedly connected, may be a detachable connection, or be integrally connected;It can be machinery Connection, is also possible to be electrically connected;It can be directly connected, two elements can also be can be indirectly connected through an intermediary Internal connection.For the ordinary skill in the art, above-mentioned term can be understood in the application as the case may be In concrete meaning.Unless otherwise clearly defined and limited, in this application, fisrt feature the "upper" of second feature or it "lower" may include that the first and second features directly contact, and also may include that the first and second features are not direct contacts but lead to Cross the other characterisation contact between them.And fisrt feature includes above the second feature " above ", " above " and " above " One feature is right above second feature and oblique upper, or is merely representative of first feature horizontal height higher than second feature.First is special Sign includes fisrt feature right above second feature and oblique upper under the second feature " below ", " below " and " below ", or only Indicate that first feature horizontal height is less than second feature.

Before the specific example to the utility model is described, herein first to correlation involved in the application Technology is explained, and cellular narrowband Internet of Things (Narrow Band Internet of Things, NB-IOT) is as at present Emerging Internet of Things communication modes have low-power consumption, wide covering, four low cost, large capacity basic characters.The terminal mould of NB IOT Block stand-by time is up to 10 years as long as.Under same frequency range, NB IOT compares the gain that existing network has 20dB, and raising is covered Lid range capability is about 100 times, and the entreprise cost of single link block is expected no more than 5 dollars, at the same time NB-IOT mono- A sector can support 100,000 connections, and NB-IOT need to only consume the bandwidth of about 180KHz, can be deployed directly into GSM Network, UMTS network or LTE network, to reduce lower deployment cost, realize smooth upgrade.SDK(Software Development Kit, Software Development Kit), refer to that software engineer is that specific software package, software frame, hardware platform, operating system etc. are built The set of developing instrument when vertical application software.

The utility model provides a kind of shared single car advertisement system based on NB-IOT, and attached drawing 1 is according to the utility model reality A kind of functional-block diagram of the shared single car advertisement system based on NB-IOT of example is applied, attached drawing 2 is the advertisement of the example of the utility model The circuit diagram of unit, with reference to attached drawing 1-2, a kind of shared single car advertisement system based on NB-IOT of the present embodiment includes setting Advertising unit 001, remote terminal 002 and background control center 003 on shared bicycle;

The remote terminal 002 is mounted with single car advertisement APP and data processing SDK, the data processing SDK pass through second NB-IOT terminal module and background control center 003 communicate to connect;In the present embodiment and in practice, remote terminal 002 is usually Select mobile phone, and single car advertisement APP be controllable by matched shared bicycle platform (by single car advertisement APP and shared bicycle Platform is of coupled connections, and is associated with so that mobile phone be made to couple with shared bicycle platform), when mobile phone loads matched single car advertisement APP, Then can surface mobile phone using bicycle and launch advertisement as terminal is controllable, meanwhile, remote terminal 002 can also be to being located at given zone Shared bicycle and advertising unit (Advertisement controller) in domain mass-send advertisement;

The advertising unit 001 includes persistence of vision display module 004, the first NB-IOT terminal module 005 and radio frequency mark Label 006, the first NB-IOT terminal module 005 is connect with persistence of vision display module 004 by serial interfaces, and with it is long-range 2nd NB-IOT terminal module 007 of terminal 002 communicates to connect;The advertising unit 001 further includes GPS module 009, described GPS module 009 can control and obtain the position of bicycle by the persistence of vision module 004, and the GPS module 009 cooperates institute The matching of the first NB-IOT terminal module 005 is stated to constitute the NB-IOT module of the advertising unit 001 and progress bicycle can be matched Positioning and advertising unit 001 and remote terminal 002 and background control center 003 interactively communicate;The advertising unit 001 also wraps Storage unit is included, and is responsible for storage background control center 003 and is sent to the information such as the advertisement of advertising unit 001, due to storage Capacity is limited, which only stores the advertising information in a certain range of businessman of bicycle, and in the persistence of vision The advertising information is called out under the control of the control unit of display module 004, and periodically storage mode is purged, realization pair The timely switching that single car advertisement is shown, the memory module can use superfine small flash memory cards Micro-SD, subtract significantly The small volume of module, improves the performance of whole system；

The background control center 003 includes the 3rd NB-IOT terminal module 008, the 3rd NB-IOT terminal module 008 and the first NB-IOT terminal module 005 and the 2nd NB-IOT terminal module 007 communicate to connect, match background control center 003 It is interconnected with advertising unit 001 and remote terminal 002, matching is completed advertisement and launched;Wherein,

The data processing SDK is used to obtain the advertisement inputted on single car advertisement APP, and obtains and sweep in single car advertisement APP The corresponding vehicle tag data of the bicycle obtained after the RF tag 006 for obtaining bicycle according to preset tag database are retouched, And the advertisement for sending acquisition and vehicle tag data are to background control center 003, and vehicle tag data are to pass through radio frequency identification It is obtained that module acquires RF tag；

The persistence of vision display module 004 is used to form advertisement display surface in bicycle wheels and matches display advertisement, And/or for executing the movement for opening/closing advertisement when bicycle rides user by means of vehicle/return the car, and the label of formation opened/ The transaction data for closing advertisement is sent to background control center;When it should be noted that so-called bicycle is ridden, user borrows vehicle/return the car The movement that the execution of persistence of vision display module 004 opens/closes advertisement, which refers to, scans single car advertisement APP in remote terminal 002, With opening shared bicycle and matching the advertising unit 001 opened on shared bicycle, to match opening ad action;And work as user Returning the car is, then matches the advertising unit 001 closed on shared bicycle and shared bicycle, and the transaction data includes opening/pass It closes advertising time, exchange hour, vehicle tag data, advertising content information, number of ads, advertisement duration and advertisement and launches user Information；

The background control center 003 is used for according to the data processing SDK vehicle tag data sent and advertisement, generation pair The advertisement idsplay order answered simultaneously is sent to matched persistence of vision module by the 3rd NB-IOT terminal module 008, and/or is used for By means of the transaction data for vehicle/return the car user is launched to advertisement according to the bicycle user that rides and carry out charging and (produced in the ride of somewhere Raw advertising expenditure) and by metering data send remote terminal 002, matching launches user to advertisement and charges and to bicycle The user that rides carries out launching advertisement compensation, it should be noted that, charge is carried out to advertisement dispensing user and refers to background control center 003 sends matched expense on remote terminal 002 and single car advertisement APP, and when due to single car advertisement APP with it is third-party Shared bicycle platform coupling is associated, when needing to launch user's charge to advertisement, then has single car advertisement APP cooperation third-party total Bicycle platform is enjoyed to deduct fees, and to bicycle ride user carry out launch advertisement compensation expense then by third-party shared bicycle Platform cooperation single car advertisement APP pays the bicycle user that rides and (such as is converted to bicycle and rides user and third-party shared list The remaining sum of vehicle platform associated account number).

The major technique that the ad system of the present embodiment uses for NB-IOT technology, and the first NB-IOT terminal module 005, 2nd NB-IOT terminal module 007 and the 3rd NB-IOT terminal module 008 successively constitute advertising unit 001,002 and of remote terminal The NB-IOT module of background control center 003, in practice, the first, second, third NB-IOT terminal module includes Tri- kinds of operating modes of Connect, Idle and PSM, specifically, under Connect mode, the first, second, third NB-IOT terminal Module, which networks, starts data transmit-receive, returns to configuration parameter link after the failure of multiple sending and receiving data, reenters Connect mould Formula；Base station connection is disconnected under Idle mode, when the first, second, third NB-IOT terminal module data transmit-receive, subsequently into PSM mode: under PSM mode, the first, second, third NB-IOT terminal module is in super low-power consumption dormant state, after being waken up First, second, third NB-IOT terminal module restores data transmit-receive;Bicycle is daily be not used by when, first, second, third NB-IOT terminal module is in super low-power consumption dormant state, and PSM mode is used by a user the first, second, third NB- after wake-up IOT terminal module restores data transmit-receive and enters Connect mode；Under Connect mode, the first, second, third NB-IOT terminal Module, which networks, starts data transmit-receive, returns to configuration parameter link after the failure of multiple sending and receiving data, reenters Connect mould Base station connection is disconnected under Idle mode, when the first, second, third NB-IOT terminal module data transmit-receive, subsequently into PSM likes: Mode;The ad system of the present embodiment utilizes NB-IOT technology, and Background control is on the one hand controlled 003 pair of advertising unit 001 The control information of display content is transferred to advertising unit 001, realizes the real-time control that content is shown to bicycle；Another aspect advertisement System utilizes NB-IOT technology to obtain bicycle location information in real time again, utilizes the location information combination big data analysis processing technique Realize single car advertisement intelligence launch, in terms of the cloud platform of NB-IOT, the present embodiment choose Huawei's cloud core net release with IOT connecting tube platform is the Ocean Connect of core, using pre-integration solution and ecological chain building, access Unrelated (arbitrary equipment, arbitrary network, multi-protocols adaptation), powerful opening and integration capability, the global mainstream IOT standard of support etc. Advantage is very suitable to be similar to the demand of the project for the feature that access node is more, data capacity is big in this project;In the big of system In terms of data analysis and its processing technique, the present embodiment uses Hadoop framework, is achieved in and generates to during solo running Mass data analysis, intelligently realize the demand launched to advertisement of businessman.

With reference to attached drawing 1-2, the persistence of vision display module 004 includes power module 101, control unit 102, POV LED drive unit 103, POV LED display 104 and sensor 105；Wherein, the power module is used to be that the vision is temporary Display module 004 is stayed to power, the power module 101 is also electrically connected and matches with the first NB-IOT terminal module 005 to be supplied for it Electricity;And the power module 101 includes lithium battery (O1-O3) and the hub motor (not showing in circuit diagram) being electrically connected, The lithium battery (O1-O3) is used to convey the power supply for the work of persistence of vision display module, and the hub motor is in bicycle wheels It rotates and matches under drive and charge to lithium battery (O1-O3)；Described control unit 102 can obtain and the matched image code of advertisement After stream the concurrent POV LED drive unit 103 of pixel data stream, described control unit are decoded and obtained to the image code stream stream For the arm processor (U0) of STM32F103 model, meanwhile, control unit 102 also carries out the first NB-IOT terminal module 005 Control, matching advertising unit 001 are completed to communicate to connect with remote terminal 002 and rear end control centre 001；The POV LED drives Moving cell 103 after receiving matched pixel data stream for generating timing control signal, and by pixel data stream and timing Control signal is sent to POV LED display 104, and control POV LED display 104 carries out advertisement and shows, the POV LED Driving unit 103 is the POV LED drive circuit being made of 74HC595 chip (U1-U4)；The POV LED display 104 is used In following the wheel of bicycle to rotate to form matched advertisement display surface, the POV LED display 104 includes four display arms, and four Display arm is arranged in bicycle wheels at "+" and is electrically connected the POV LED drive unit 103, and each display arm is by several three The highlighted LED that becomes of color is rearranged；In the present embodiment, every display arm uses the highlighted LED that becomes of 48 3 colors to arrange again, high 8500 pixels generated up to 16,770,000 kinds of colors and when rotating, and pass through the core of STM32F103 single-chip microcontroller (control unit) The extension of heart control and 74HC595 chip (POV LED drive unit) to single-chip processor i/o mouth is utilized in bicycle wheels rotation The visual persistence effect of human eye shows the advertisement to be launched；The sensor be used for the riding position of bicycle into It goes and detects, matching described control unit 102 controls and so that POV LED display 104 is stablized progress advertisement and show, in this implementation In example, the sensor is the gyroscope (Q1) for being monitored to cycling posture.

Attached drawing 3 is the flow chart of shared single car advertisement method of the present embodiment based on NB-IOT, and the present embodiment provides uses The method that above-mentioned ad system carries out advertisement, the advertising method include the following steps:

The step S01. bicycle user that rides scans the radio frequency mark of bicycle by the single car advertisement APP that is loaded on remote terminal Label, the data processing SDK of remote terminal obtain the advertisement inputted on single car advertisement APP and obtain and obtain in single car advertisement APP scanning The corresponding vehicle tag data of the bicycle obtained after the RF tag of bicycle according to preset tag database are obtained, and sends and obtains The advertisement that takes and vehicle tag data are to background control center;The RF tag is the two dimensional code for matching bicycle；

Step S02. background control center authenticates the remote terminal for sending advertisement and vehicle tag data, long-range Terminal is authenticated in successful situation by background control center, generates matched advertising information by background control center and instructs and pass through 3rd NB-IOT terminal module is sent to matched advertising unit;

Step S03. advertising unit opens/closes advertisement by means of vehicle/matching of returning the car in the bicycle user that rides, and based on the received Advertising information instruction carries out advertisement and shows in bicycle matching in user's ride of riding, and generates matched transaction data and lead to Crossing the first NB-IOT terminal module cooperates the 3rd NB-IOT module to be sent to background control center;The transaction data includes beating Opening/closing advertising time, exchange hour, vehicle tag data, advertising content information, number of ads, advertisement duration and advertisement are thrown Put user；

Step S04. background control center carries out matched charging according to the transaction data received, and metering data is sent out It send to the single car advertisement APP of remote terminal, remote terminal launches user to advertisement according to matched metering data and carries out advertisement throwing Put charge and to bicycle ride user carry out launch advertisement compensation.

Preferably, the advertisement inputted on the single car advertisement APP that the data processing SDK in step S01 is obtained includes:

Bicycle rides user as advertisement and launches the advertisement letter that user is inputted and designed by single car advertisement APP before riding Breath, and

What bicycle was distributed when riding user as non-advertisement dispensing user and non-selected advertisement by background control center automatically User is launched by advertisement and passes through the advertising information that single car advertisement APP is inputted and designed in advance;In the transaction data, vehicle tag Data are obtained by radio frequency identification module acquisition RF tag;In practice, advertisement is launched user's input and is designed wide Information is accused, is divided into two kinds of situations, it is a kind of to ride the advertisement that user inputs and designed by single car advertisement APP before riding for bicycle Information, i.e. bicycle user are that user is launched in advertisement;Another kind is that non-bicycle is ridden the needs that user launches for advertisement, i.e. bicycle User is launched in the non-advertisement of user, by inputting and designing the advertising information that oneself need to be launched in single car advertisement APP in advance, in list Vehicle ride user's non-selected advertising business when, background management system is that it distributes advertising information automatically；And have for advertisement dispensing Following two mode: personality frame: in this mode, user can import personalization by cell phone application (single car advertisement APP) Text, picture or video, play personal electric advertisement during riding, and end of riding is charged according to time;Trade company's mode: this Mode aims at commercial user's design, and trade company can purchase a certain number of e-advertising rights of broadcasting in a certain specific region, when altogether Bicycle is enjoyed when the region is ridden, it will the automatic e-advertising for playing businessman and launching, this mode is by region, shared bicycle investment Quantity and advertisement launch number of days charging;

Preferably, the background control center 003 in step S02, which generates matched advertising information instruction, generates packet It includes:

Background control center receive bicycle ride user demand launch advertising business application in the case where, generate matching ride The advertising information instruction of the advertising information of row user input and design；

Background control center do not receive bicycle ride user demand launch advertising business application in the case where, generate matching Advertisement is launched user and is instructed by the advertising information that the demand of single car advertisement APP application launches advertisement before riding.

Preferably, advertising information instruction is ridden use in bicycle based on the received for the advertising unit in step S03 Matching progress advertisement, which is shown, in the ride of family includes the following steps:

The step 301. bicycle user that rides rides the POV LED display is driven to follow the wheel of bicycle to rotate to be formed The advertisement display surface matched；

The image code stream that step 302. described control unit decodes and matched by the advertisement that platform control centre sends, obtains Pixel data stream is simultaneously sent to POV LED drive unit;

POV LED drive unit described in step 303. generates timing control signal after receiving matched pixel data stream, And pixel data stream and timing control signal are sent to POV LED display and carry out advertisement and is shown；

Step 304. bicycle is ridden to match in user's ride and be detected to the riding position of bicycle, and described in cooperating Control unit controls and so that POV LED display is stablized progress advertisement and show.

Preferably, the advertising method further include:

Step 401. is ridden and is carried out in advertisement process in the bicycle user that rides, and advertising unit passes through the first NB-IOT terminal Module the 3rd NB-IOT terminal module of cooperation carries out interval with background control center and interactively communicates, and GPS module is obtained Bicycle location information is sent to background control center;

Step 402. background control center is adjusted advertising unit content according to the location information of the bicycle of acquisition, throws It puts simultaneously advertisement and launches the corresponding advertisement of user close to the advertisement of advertising unit and shared bicycle.

Do not limit the technical scope of the present invention above, it is all according to the utility model technical spirit to On embodiment made by any modification, equivalent variations and modification, in the range of still falling within the technical solution of the utility model.

Claims (5)

1. a kind of shared single car advertisement system based on NB-IOT, it is characterised in that, including the handbill being located on shared bicycle Member, remote terminal and background control center；The remote terminal is mounted with single car advertisement APP and data processing SDK, the data SDK is handled to communicate to connect by the 2nd NB-IOT terminal module and background control center；The advertising unit includes the persistence of vision Display module, the first NB-IOT terminal module and RF tag, the first NB-IOT terminal module and the persistence of vision show mould Block is connected by serial interfaces, and is communicated to connect with the 2nd NB-IOT terminal module of remote terminal；The background control center Including the 3rd NB-IOT terminal module, the 3rd NB-IOT terminal module and the first NB-IOT terminal module and the 2nd NB-IOT Terminal module communication connection, matching background control center and advertising unit and remote terminal interconnect.

2. a kind of shared single car advertisement system based on NB-IOT according to claim 1, it is characterised in that, the vision Persisting display module includes power module, control unit, POV LED drive unit, POV LED display and sensor；Wherein, The power module is used to power for the persistence of vision display module；

Described control unit is for controlling the POV LED drive unit work；

The POV LED drive unit is shown for driving POV LED display to carry out advertisement；

The POV LED display is for following the wheel of bicycle to rotate to form matched advertisement display surface；

For detecting to the riding position of bicycle, matching described control unit controls and keeps POV LED aobvious the sensor Display screen carries out advertisement and shows.

3. a kind of shared single car advertisement system based on NB-IOT according to claim 2, it is characterised in that,

Described control unit is the arm processor of STM32F103 model；

The POV LED drive unit is the POV LED drive circuit being made of 74HC595 chip；

The POV LED display includes four display arms, and four display arms are arranged in bicycle wheels and described in being electrically connected at "+" POV LED drive unit, each display arm are rearranged by the highlighted LED that becomes of several three colors；

The sensor is the gyroscope for being monitored to cycling posture；

The power module includes lithium battery and the hub motor that is electrically connected, and the lithium battery is for conveying for the persistence of vision The power supply of display module work, the hub motor are rotated and are matched under bicycle wheels drive and charged to lithium battery.

4. a kind of shared single car advertisement system based on NB-IOT according to claim 3, it is characterised in that, the power supply Module is also electrically connected and matches with the first NB-IOT terminal module and powers for it.

5. a kind of shared single car advertisement system based on NB-IOT according to claim 4, it is characterised in that, the advertisement Unit further includes GPS module, and the GPS module can control and obtain the position of bicycle by the persistence of vision module, and described GPS module cooperates the first NB-IOT terminal module matching to constitute the NB-IOT module of the advertising unit and can match progress The positioning of bicycle and advertising unit and remote terminal and background control center interactively communicate.