CN1930597A - Packaged article comprising a lenticular label - Google Patents
Packaged article comprising a lenticular label Download PDFInfo
- Publication number
- CN1930597A CN1930597A CNA2005800081347A CN200580008134A CN1930597A CN 1930597 A CN1930597 A CN 1930597A CN A2005800081347 A CNA2005800081347 A CN A2005800081347A CN 200580008134 A CN200580008134 A CN 200580008134A CN 1930597 A CN1930597 A CN 1930597A
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- CN
- China
- Prior art keywords
- container
- packing articles
- substantially transparent
- observer
- lenticular label
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
- 238000012856 packing Methods 0.000 claims description 52
- 239000012530 fluid Substances 0.000 claims description 34
- -1 polyethylene terephthalate Polymers 0.000 claims description 6
- 229920000139 polyethylene terephthalate Polymers 0.000 claims description 6
- 239000005020 polyethylene terephthalate Substances 0.000 claims description 6
- 238000013519 translation Methods 0.000 claims description 6
- 239000000499 gel Substances 0.000 claims description 5
- 239000002453 shampoo Substances 0.000 claims description 4
- 239000004743 Polypropylene Substances 0.000 claims description 3
- 229920001903 high density polyethylene Polymers 0.000 claims description 3
- 239000004700 high-density polyethylene Substances 0.000 claims description 3
- 239000000203 mixture Substances 0.000 claims description 3
- 229920001155 polypropylene Polymers 0.000 claims description 3
- 239000004800 polyvinyl chloride Substances 0.000 claims description 3
- 239000004793 Polystyrene Substances 0.000 claims description 2
- 239000011521 glass Substances 0.000 claims description 2
- 239000007788 liquid Substances 0.000 claims description 2
- 239000000344 soap Substances 0.000 claims description 2
- 229920002223 polystyrene Polymers 0.000 claims 1
- 229920000915 polyvinyl chloride Polymers 0.000 claims 1
- 238000000034 method Methods 0.000 abstract description 15
- 239000012263 liquid product Substances 0.000 abstract description 4
- 206010021403 Illusion Diseases 0.000 abstract 1
- 238000004806 packaging method and process Methods 0.000 abstract 1
- 239000000047 product Substances 0.000 description 38
- 239000000463 material Substances 0.000 description 16
- 229920003023 plastic Polymers 0.000 description 9
- 239000004033 plastic Substances 0.000 description 8
- 238000013461 design Methods 0.000 description 7
- 238000005516 engineering process Methods 0.000 description 7
- 230000000694 effects Effects 0.000 description 6
- 238000004519 manufacturing process Methods 0.000 description 6
- 230000000007 visual effect Effects 0.000 description 6
- 230000015556 catabolic process Effects 0.000 description 5
- 239000012611 container material Substances 0.000 description 5
- 238000006731 degradation reaction Methods 0.000 description 5
- 235000013399 edible fruits Nutrition 0.000 description 5
- 230000004438 eyesight Effects 0.000 description 4
- 239000000758 substrate Substances 0.000 description 4
- 238000005034 decoration Methods 0.000 description 3
- 239000000853 adhesive Substances 0.000 description 2
- 230000001070 adhesive effect Effects 0.000 description 2
- 238000003384 imaging method Methods 0.000 description 2
- 230000002045 lasting effect Effects 0.000 description 2
- 238000012986 modification Methods 0.000 description 2
- 230000004048 modification Effects 0.000 description 2
- 239000002985 plastic film Substances 0.000 description 2
- 238000007639 printing Methods 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 238000005266 casting Methods 0.000 description 1
- 239000011248 coating agent Substances 0.000 description 1
- 238000000576 coating method Methods 0.000 description 1
- 239000003086 colorant Substances 0.000 description 1
- 230000002950 deficient Effects 0.000 description 1
- 230000007850 degeneration Effects 0.000 description 1
- 238000004049 embossing Methods 0.000 description 1
- 238000007667 floating Methods 0.000 description 1
- 239000003205 fragrance Substances 0.000 description 1
- 230000003760 hair shine Effects 0.000 description 1
- 238000002372 labelling Methods 0.000 description 1
- 238000013507 mapping Methods 0.000 description 1
- 239000004417 polycarbonate Substances 0.000 description 1
- 229920000515 polycarbonate Polymers 0.000 description 1
- 229920000728 polyester Polymers 0.000 description 1
- 238000002360 preparation method Methods 0.000 description 1
- 239000012056 semi-solid material Substances 0.000 description 1
- 239000007787 solid Substances 0.000 description 1
- 125000000391 vinyl group Chemical group [H]C([*])=C([H])[H] 0.000 description 1
- 229920002554 vinyl polymer Polymers 0.000 description 1
- 230000004304 visual acuity Effects 0.000 description 1
Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Details Of Rigid Or Semi-Rigid Containers (AREA)
- Packages (AREA)
- Containers Having Bodies Formed In One Piece (AREA)
- Stereoscopic And Panoramic Photography (AREA)
Abstract
A packaged article comprises a substantially transparent container having a longitudinal axis, a first surface, and a second surface opposing the first surface; and a lenticular label having a front face and a rear face; wherein the front face of the lenticular label comprises a multidimensional image; and wherein the front face of the multidimensional image is adhered in a facing relationship to the second surface of the substantially transparent container. A method of packaging a liquid product which is at least semi-transparent, said method comprising the steps of: (a) providing a substantially transparent container having a longitudinal axis, a first surface, and a second surface opposing the first surface; (b) providing a lenticular label having a front face and a rear face, wherein the front face comprises a multidimensional image which imparts at least one visual illusion; (c) adhering the front face of the lenticular label in a facing relationship to the second surface of the substantially transparent container; and (d) providing the liquid product which is at least semi-transparent in said substantially transparent container.
Description
Technical field
The present invention relates to a kind of packing articles that comprises lenticular label.More particularly, the packing articles that the present invention relates to comprises the lenticular label of the rear surface of the container that adheres to substantially transparent.On the one hand, the present invention relates to a kind of aforesaid packing articles that comprises translucent at least fluid product.On the other hand, the present invention relates to a kind of method that is packaged to not a half transparent fluid product.
Background technology
The situation of selling well of product not only relies on the quality of product self, but also relies on novel unique product advertising.Advertisement form is various, and medium are numerous, but best advertisement often product from one's body or its packing on.Yet adjacent on the shelf in shop to put many kinds of packing articles be very common.For sales promotion, usually be attracted on the product with gay colours design and foofaraw notice with the potential customer.For the potential customer can be distinguished their product and other similar products easily, some manufacturer uses the packing of special shape, size or color.In order to attract and catch client's notice, usually label is fixed to packing articles for example on one or more outside surfaces of container or bottle.Also use label that the information of the content of relevant packing articles is provided, comprise the identity of product details and manufacturer.
The label that is intended to adhere on container or the bottle is made up of paper or plastic sheet etc. usually, and it has printing or copies to literal on it or the front of pattern, and described literal or pattern are intended to decoration container or relate to the product that is included in the container.The common outside surface of coating suitable adhesive at the back side of container or label being adhered to container by the plastics of thermal shrinkage making label.Usually, the label of general type has print surface, and literal, pattern or image are provided on its front.Yet, owing to only be intended to adhere to or be glued to the main body of container or bottle, so the back side is hiding or invisible fully.
Some company has recognized and can advantageously utilize the surface of the label that adheres to container to transmit information to client easily.Have at least a company that picture is printed on the adhesion side at the label back side, make that it sees through container positive as seen.The combination of image comes information information or further decorate relevant with other of transferring case grown place and content thereof before and after can using.Yet the limitation of this configuration is that any relevant information or decoration are two-dimentional, presents as its institute on by the two dimension of made such as paper or plastic sheet or smooth surface.
Other company has recognized the inside surface that label and other decorative element can be inserted and be attached to container or bottle, perhaps even in the fluid product in container of floating in can be on being attached to inside surface.The label of other type or decorative element are for inserting and be suspended on the inside surface that need not be attached to container in the container.These configurations can allow the three-dimensional of physics to decorate.Yet the manufacturing of this label or decorative element may be compared heaviness with assembling, and therefore more expensive than using conventional two-dimensional tag.In addition, physical size or physical Design have limited the magnificent degree of label or decorative element, and this has limited its attraction and has caused consumer alert's ability.
Therefore, lasting needs provide the ornamental packing articles with improved aesthetic property and Geng Jia, and these goods can have the uniqueness of design aspect and more magnificent, keep conventional the manufacturing and the efficient and the cost effectiveness of assembling simultaneously.
Recently, the application of biconvex lens technology in product and point-of-purchase display increases, and this technology allows multiplanar imaging on two dimension or plane.Biconvex lens is acquisition that know and commercially available.Biconvex lens can be attached in the label assembly, it can use conventional labeling device to paste object for example on container or the bottle, and it allows to keep makes and efficiency of assembling.Therefore, the biconvex lens technology has been used for multiple article, for example packing, postcard and the business card of medal, magnetic stripe, plate mat, collectibles, displaying placard, mark, Menu Board, chest, and point of purchase material, for example label etc.Yet these application have identical characteristic, promptly usually the biconvex lens technology are used as biconvex lens, and wherein its back side adheres to the outside surface of substrate, and its front (multidimensional image as seen on it) deviates from substrate.In other words, the observer sees biconvex lens through the interface that may be defined as lens/air.For example, in this typical configurations, biconvex lens faces up and is placed on the outside of container or bottle.
Although the biconvex lens technology allows multiplanar imaging (this can provide improved aesthetic property and better ornamental for packing articles) on two dimension or plane, but its conventional application, especially relating to packing and point of purchase material for example in the application such as label, there are some defectives.When seeing through lens/air interface and observe the multidimensional image of biconvex lens, as in above-mentioned multiple conventional the use like that, multidimensional image look be blur or lose Jiao.Usually, the observer with experience to a certain degree image degradation or the other problem relevant with transparency, sharpness or picture quality.This effect can reduce the packing that for example in a usual manner biconvex lens is applied on it or the aesthetic property of point of purchase material.
Therefore, lasting needs provide has the biconvex lens multidimensional image that improves quality, thereby reduces fuzzy and image degradation and improve whole vision and aesthetic effect, relates in particular to the biconvex lens technology is applied to packing and point of purchase material for example on the label etc.
Therefore, still need packing articles to have the ornamental of improved aesthetic property and Geng Jia, it uses biconvex lens but has reduced image blurring and improved the quality of image, keeps conventional simultaneously and makes and the efficient and the cost effectiveness of assembling.
Summary of the invention
A kind of packing articles that comprises the container of substantially transparent is provided, described container have longitudinal axis, first surface and with described first surface opposing second surface; And the lenticular label with front and back, wherein the front of lenticular label comprises multidimensional image, and wherein the front of lenticular label adheres to the second surface of the container of substantially transparent with aspectant relation.
In one aspect of the invention, the packing articles that provides comprises the container of substantially transparent, described container have longitudinal axis, first surface and with described first surface opposing second surface; The lenticular label that comprises front, the back side, a plurality of biconvex lens and a plurality of staggered subimages; And translucent at least fluid product; Wherein the front of lenticular label comprises multidimensional image, and it gives at least a optical illusion, and wherein the front of lenticular label adheres to the rear surface of the container of substantially transparent with aspectant relation.And wherein a plurality of staggered subimages are arranged corresponding to a plurality of biconvex lens, make the observer can see through substantially transparent container first surface and see through fluid product and see multidimensional image and undistorted basically at viewing distance (this is apart from allowing described observer to see described optical illusion).
In another aspect of this invention, provide the method that is packaged to not a half transparent fluid product, said method comprising the steps of: (a) provide have longitudinal axis, first surface and with the container of the substantially transparent of described first surface opposing second surface; (b) provide the lenticular label with front and back, wherein said front comprises the multidimensional image of giving at least a optical illusion; (c) front of lenticular label is adhered to the second surface of the container of substantially transparent with aspectant relation; (d) in the container of described substantially transparent, provide translucent at least fluid product.
For a person skilled in the art, by reading the disclosure of the specification, these and other feature of the present invention, aspect and advantage will become apparent.
Embodiment
Though this instructions it is believed that by following explanation to understand the present invention better by particularly pointing out and clearly claimed claims of the present invention are drawn a conclusion.
Packing articles of the present invention comprises the container of lenticular label and substantially transparent.Each and preferred or optional assembly in these basic modules hereinafter have been described in detail in detail.
A. lenticular label
Packing articles of the present invention comprises lenticular label.Comprise that lenticular label has the notice that can attract the potential customer and is the decoration of the uniqueness of its transmission information and the packing articles of improved aesthetic appearance to provide.
Lenticular label has front and back.The front of lenticular label comprises biconvex lens and therefore comprises multidimensional image.Term used herein " multidimensional image " is meant the image that transmits the degree of depth for example and/or motion optical illusion for the observer, and can comprise the combination in any of figure, logo, text or other visual information.The back side of lenticular label comprises the label substrate, and this substrate can be by paper, plastics or any other suitable made.
Biconvex lens is acquisition that know and commercially available.The manufacturing of biconvex lens does not constitute a part of the present invention.Biconvex lens is thin transparent lens, its first or the back side be flat, second or the front on comprise a plurality of biconvex lens parallel, linear, arranged side by side-elongated convex lens.Each biconvex lens is typically the part of long column face, and it focuses on and extend beyond the whole length of the part of following image.Typically, when seeing through biconvex lens following image regarded as multidimensional or lenticular images, following image printing or the flat or back side that adheres to lens with the generation optical illusion.
The biconvex lens typical case is by the plastic material manufacturing, for example one or more polyester, vinyl, polycarbonate, Polyvinylchloride (PVC), polyethylene terephthalate (PET), amorphism polyethylene terephthalate (APET).Can use several different methods, for example casting, embossing and extrude the manufacturing biconvex lens.Usually, these methods of manufacturing biconvex lens are known.
The biconvex lens typical case has nominal thickness, and each biconvex lens has the characteristic parameter that comprises focal length, radian and width, as United States Patent (USP) 6,424, described in 467.The nominal thickness of rib shape or hemispherical lens typically is the thickness of measuring to the flat rear surface of lens from the outermost edge of the curved surface of lens.Nominal thickness is being called " high resolving power " biconvex lens at least about the biconvex lens in the 10 mil scopes.
The preparation of following image is well known in the art.Following image is the combination of a plurality of subimages, and these images self preferably have photographic quality or any other quality that is suitable for desired use.Desired characteristic according to multidimensional image comes the chooser image.Then, arrange giving image, cut apart, alternation sum shines upon to produce following image, this image must correctly align or corresponding arrangement with the suitable biconvex lens of biconvex lens, to produce the multidimensional image and the optical illusion of expectation therein.The method of arrange, cut apart, alternation sum shining upon subimage is described in United States Patent (USP) 5,488,451,5,617178,5,847,808 and 5,896,230.Guarantee that subimage correctly aligns with the suitable biconvex lens of biconvex lens or the method for corresponding arrangement requires the concrete physical attribute of the selected biconvex lens of consideration, observes the distance of multidimensional image usually, whether see through an interface (except comprising biconvex lens and air, also comprising one or more physical mediums) and observe subimage, and the concrete physical attribute of one or more additional physical mediums.In embodiments of the invention, when arrange, cut apart, when alternation sum mapping subimage makes it consistent with a plurality of biconvex lens, the physical attribute (as described in this area) that compensates the material of the container of substantially transparent and/or translucent at least fluid product can guarantee that multidimensional image is visual and undistorted basically.
When subimage does not correctly align with the suitable biconvex lens of biconvex lens or during corresponding arrangement, image degradation and image fault or the generation other problem relevant with transparency, sharpness or the quality of multidimensional image may take place.In addition, when image blurring or mistake Jiao, also may produce image fault, this depends on quality, material, thickness and/or other characteristic of biconvex lens.Term used herein " degeneration ", " distortion " and/or other characteristic relevant with transparency, sharpness or the quality of multidimensional image are determined by the situation that allows the observer to observe multidimensional image at the viewing distance that perceives optical illusion, as hereinafter describing in detail.
The front of lenticular label comprises the multidimensional image that optical illusion (for example degree of depth and/or motion) is passed to the observer.Usually, optical illusion can comprise " degree of depth ", " motion ", " upset ", " convergent-divergent " and " deformation "." degree of depth " optical illusion provides and has looked and look like three-dimensional image." motion " optical illusion provides and has looked the image that looks like moving." upset " optical illusion provides and has looked and look like to swerve or flickering image." convergent-divergent " optical illusion provides and has looked that picture is varying sized, near or the image that moves of outlying observation person." deformation " optical illusion provides and has looked the image that looks like to change into or be deformed into another image.Usually, multidimensional image can transmit one or more optical illusions as required.
Allowing the observer to see the viewing distance of optical illusion, the observer can observe and distinguish the expection optical illusion of being given by multidimensional image.Preferably, viewing distance is that about 30cm (about 12 inches) is to about 91cm (about 36 inches).
In an exemplary of the present invention, multidimensional image comprises the image of flowers, plant, fruit and/or their combination, wherein flowers, plant or fruit appear as three-dimensional, look to look like in full bloom or in other words deformation, and/or look and in gentle breeze, wave or picture lets it flow.
When the observer was close mutually with the packing articles that comprises the lenticular label with multidimensional image, the observer can see optical illusion.Usually, when the observer has moved the packing articles that is stained with lenticular label, perhaps pass by when being stained with the packing articles of lenticular label as the observer, for example as observer during through the packing articles that displays on the shelf, observer and lenticular label can relatively move.
Importantly, the orientation of the optical illusion of the orientation of biconvex lens decision expectation.As mentioned above, lenticular label comprises a plurality of biconvex lens parallel, linear, arranged side by side.Lenticular label can adhere to packing articles, for example has the container or the bottle of longitudinal axis, makes in a plurality of biconvex lens each all be basically parallel to longitudinal axis.Therefore, more particularly, when the observer was stained with the packing articles of lenticular label around the longitudinal axis rotational translation, the observer can see optical illusion.When the observer holds by packing articles and tilts, reverses or when rotating packing articles, can rotate translation.Alternatively, when the packing articles that is stained with lenticular label during perpendicular to the longitudinal axis translation, the observer can see optical illusion.The observed person is displaced sideways when packing articles self, perhaps when observer's side direction is passed by packing articles, translation can take place.Preferably, lenticular label is directed, and makes in a plurality of biconvex lens each be basic vertical direction, and therefore is basically parallel to the longitudinal axis of the container of substantially transparent.
As mentioned above, lenticular label has front and back.The front of lenticular label adheres to the rear surface of the container of substantially transparent with aspectant relation.In other words, lenticular label is adhered to or the second surface of the container that is firmly adhered to substantially transparent of in other words facing down.Therefore, the observer sees biconvex lens through the interface that is defined as lens/container material/air.Can use any method known in the art to adhere to lenticular label, for example using suitable adhesive, condition is the quality that the optical illusion of being given by multidimensional image is not interfered or reduced to adhesion method.
The back side of lenticular label is up and away from the second surface of the container of substantially transparent.The back side of lenticular label can be opaque, and can comprise any desired appended drawings picture, stamp, pattern or visual information as required, condition is that this appended drawings picture etc. sees through and shows on the front of lenticular label and/or in other words not have interference to be included in multidimensional image on the front of lenticular label.Alternatively, the back side of lenticular label can be blank.
B. the container of substantially transparent
Lenticular label of the present invention adheres on the container of substantially transparent.In addition, because lenticular label adheres to the second surface of the container of substantially transparent with aspectant relation, so the container of substantially transparent also provides physical medium (promptly except biconvex lens is provided, at least the first and second surfaces of the container of substantially transparent), see through it and can observe multidimensional image.As mentioned above, the observer sees through the interface that is defined as lens/container material/air and observes biconvex lens, and it is relative with the conventional configuration that lens/air interface is provided.It is found that, the front of lenticular label is adhered to the second surface of the container of substantially transparent with aspectant relation, make at least the first and second surfaces that in lens/container material/air interface, see through the container of substantially transparent can observe multidimensional image, can improve picture quality, reduce fuzzy and image degradation, and improve the whole vision and the aesthetic effect of multidimensional image.
Without being limited by theory, material the playing at the interface with corrective lens between the multidimensional image of biconvex lens and observer of supposing the container of substantially transparent similarly acts on.
The container of substantially transparent can be vessel, container, reservoir etc. usually, and can for any suitably or the shape of expectation, as long as its general structure provide around continuous wall, wherein first or front surface may be defined as and be arranged on the position relative usually with second or rear surface.In one embodiment of the invention, at least one in first surface and the second surface is bowed shape.Make in first surface and the second surface at least one be whole vision and the aesthetic effect that arc (that is, arc or circle) further improved multidimensional image.An example of this specific embodiments is for having the bottle of avette or oval cross section usually.Another example of this specific embodiments is for having the bottle of cylindrical cross section usually.
The material of substantially transparent container has enough penetrabilitys and passes to allow enough light, and make seeing through it can clearly in the viewing distance of optical illusion see distant objects or image unimpededly allowing the observer to see.Preferably, viewing distance is that about 30cm (about 12 inches) is to about 91cm (about 36 inches).The container of substantially transparent can be transparent, perhaps can tinge certain color or tone, as long as the transparency of above-mentioned abundance is allowed to.The refractive index of the material of substantially transparent container about 1.3 to about 1.8 scope.
The container of substantially transparent can be by any suitable made, for example glass or one or more plastic materials such as polyethylene terephthalate (PET), polystyrene (PS), Polyvinylchloride (PVC), polypropylene (PP) and high density polyethylene (HDPE).
C. translucent at least optional fluid product
Packing articles of the present invention can randomly comprise fluid product in the container of substantially transparent, wherein said fluid product is at least translucent.At least translucent fluid product randomly can be included in the container of substantially transparent, to provide another kind of physical medium on the basis of biconvex lens providing, sees through it and can observe multidimensional image.Therefore, the observer sees biconvex lens through the interface that is defined as lens/container material/fluid product/air.It is found that, the front of lenticular label is adhered to the second surface of the container of substantially transparent with aspectant relation, make first and second surface that can see through the container of translucent at least fluid product and the substantially transparent in lens/container material/fluid product/air interface see multidimensional image, can improve picture quality, reduce fuzzy and image degradation, and improve the whole vision and the aesthetic effect of multidimensional image.
Without being limited by theory, suppose that the material of substantially transparent container and translucent at least fluid product playing at the interface with corrective lens between the multidimensional image of biconvex lens and observer similarly acts on.
As the example of the visual effect that strengthens, by the translucent at least fluid product in the container that adds substantially transparent, multidimensional image looks that looking like solid floats in fluid product.
At least translucent fluid product has enough penetrabilitys and passes to allow enough light, and make seeing through it can see distant objects or image at least effectively allowing the observer to see in the viewing distance of optical illusion.Preferably, viewing distance is that about 30cm (about 12 inches) is to about 91cm (about 36 inches).At least translucent fluid product can be transparent, perhaps can tinge certain color or tone, if the transparency of above-mentioned abundance is allowed to.The refractive index of translucent at least fluid product about 1.2 to about 1.7 scope.Preferably, the refractive index of translucent at least fluid product is similar to the refractive index of the material of substantially transparent container, for example in about 0.5 scope of another material.
Term used herein " fluid product " comprises that demonstration has the semi-solid material of material and gel and other thickness of fluid behaviour.At least translucent fluid product can for example be shampoo, conditioner, hair purificant, hair gel Hairstyling composition, liquid soap and bath gels.At least translucent fluid product does not contain bubble substantially when chemistry or physical equilibrium be preferred.
In an exemplary of the present invention, at least translucent shampoo or conditioner are included in the transparent plastic bottle with substantially elliptical xsect, and wherein the front of lenticular label adheres to the second surface of plastic bottle with aspectant relation.In this exemplary embodiment, the multidimensional image of lenticular label comprises the image of flowers, plant, fruit and/or their combination, comprising the concrete flowers in multidimensional image, plant or fruit representative or replenish the shampoo that is included in the plastic bottle or fragrance, one or more compositions or other characteristic of conditioner.When the observer observes plastic bottle and while when moving with respect to plastic bottle with about 30cm (about 12 inches) to the viewing distance of about 91cm (about 36 inches), flowers, plant or fruit look similarly to be three-dimensional, look similarly to be in full bloom or in other words deformation, and/or look and in gentle breeze, wave, perhaps as letting it flow.
D. Ren Xuan additional design
Packing articles of the present invention can be chosen wantonly on the first surface of substantially transparent container and comprise at least a additional design.Additional design can comprise and is used for ornamental and improved aesthetic property being provided and can attracting potential customer's notice and/or to its combination in any of transmitting figure, logo, text or other visual information of information, condition is that additional design does not stop the multidimensional image of watching lenticular label substantially for packing articles.For example, described pattern can be the label that adheres to the first surface of substantially transparent container.Alternatively, described pattern can be for example directly serigraphy on the first surface of the container of substantially transparent.Described pattern can also be second lenticular label, and condition is that it does not stop the multidimensional image of watching first lenticular label basically.In one embodiment of the invention, described pattern is the replenishing of multidimensional image of lenticular label.When described pattern comprised usually with the purport of multidimensional image or the same or analogous figure of theme, logo, text or other visual information, this pattern can be the additional of multidimensional image.
E. be packaged to the method for not a half transparency liquid product
Another aspect of the present invention is the method that is packaged to not a half transparent fluid product.This method provides a kind of have improved aesthetic property and better ornamental packing articles, and it uses biconvex lens but has reduced the fuzzy of image and improved picture quality.
The method that is packaged to not a half transparency liquid product may further comprise the steps: (a) provide have longitudinal axis, first surface and with the container of the substantially transparent of described first surface opposing second surface; (b) provide lenticular label, the wherein positive multidimensional image of giving at least one optical illusion that comprises with front and back; (c) front of lenticular label is adhered to the second surface of substantially transparent container with aspectant relation; (d) be provided at the interior translucent at least fluid product of described substantially transparent container.
As mentioned above, without being limited by theory, suppose the material of substantially transparent container and translucent at least fluid product in the multidimensional image of biconvex lens and the effect of playing corrective lens at the interface between the observer, thereby produced above-mentioned beneficial effect.
The relevant portion of all documents of quoting in detailed Description Of The Invention is incorporated herein by reference; Quoting of any document may not be interpreted as its approval as prior art of the present invention.
Although illustrated and described the present invention with specific embodiments, it will be apparent to those skilled in the art that and to make various other variation and modifications in the case of without departing from the spirit and scope of protection of the present invention.Therefore, in additional claims, comprise all such changes and modifications that belong in the scope of the invention consciously.
Claims (10)
1. packing articles, described packing articles comprises:
A) container of substantially transparent, described container have longitudinal axis, first surface and with described first surface opposing second surface; With
B) lenticular label, described lenticular label has front and back, and the front of wherein said lenticular label comprises the multidimensional image of giving at least a optical illusion;
Be characterised in that the front of described lenticular label adheres to the second surface of the container of described substantially transparent with aspectant relation.
2. packing articles, described packing articles comprises:
A) container of substantially transparent, described container have longitudinal axis, first surface and with described first surface opposing second surface;
B) lenticular label, described lenticular label comprise front, the back side, a plurality of biconvex lens and a plurality of staggered subimage, and the front of wherein said lenticular label comprises the multidimensional image of giving at least a optical illusion; With
C) fluid product, described fluid product are for translucent at least, and described fluid product is preferably selected from shampoo, conditioner, hair purificant, hair gel Hairstyling composition, liquid soap and bath gels;
Be characterised in that the front of described lenticular label adheres to the second surface of the container of described substantially transparent with aspectant relation, and described a plurality of staggered subimage and the corresponding arrangement of described a plurality of biconvex lens, make the observer see through described substantially transparent container first surface and see through described fluid product and allowing described observer to see that the viewing distance of described optical illusion can see described multidimensional image and undistorted substantially.
3. packing articles as claimed in claim 1 or 2, wherein said optical illusion is selected from the degree of depth, motion, upset, convergent-divergent and deformation.
4. packing articles as claimed in claim 1 or 2, wherein when described packing articles and described observer moved relative to each other, the observer can see described optical illusion at the viewing distance of preferred 30cm to 91cm.
5. packing articles as claimed in claim 1 or 2, wherein when described observer rotated translation with described packing articles around described longitudinal axis, the observer can see described optical illusion at the viewing distance of preferred 30cm to 91cm.
6. packing articles as claimed in claim 1 or 2, wherein when described packing articles during perpendicular to described longitudinal axis translation, the observer can see described optical illusion at the viewing distance of preferred 30cm to 91cm.
7. packing articles as claimed in claim 1 or 2, the container of wherein said substantially transparent is by the made that is selected from polyethylene terephthalate, polystyrene, Polyvinylchloride, polypropylene, high density polyethylene and glass.
8. packing articles as claimed in claim 1 or 2, the described first surface of the container of wherein said substantially transparent and at least one in the described second surface are bowed shape.
9. packing articles as claimed in claim 1 or 2, described packing articles also comprise the pattern on the described first surface of container of described substantially transparent, and wherein said pattern is replenishing of described multidimensional image.
As described above the described packing articles of each claim in the application that is packaged to aspect the not a half transparent fluid product.
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US10/812,659 US20050218025A1 (en) | 2004-03-30 | 2004-03-30 | Packaged article comprising a lenticular label |
| US10/812,659 | 2004-03-30 |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN1930597A true CN1930597A (en) | 2007-03-14 |
Family
ID=35053102
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNA2005800081347A Pending CN1930597A (en) | 2004-03-30 | 2005-03-24 | Packaged article comprising a lenticular label |
Country Status (8)
| Country | Link |
|---|---|
| US (1) | US20050218025A1 (en) |
| EP (1) | EP1730715A2 (en) |
| JP (1) | JP2007533563A (en) |
| CN (1) | CN1930597A (en) |
| AU (1) | AU2005229917A1 (en) |
| BR (1) | BRPI0509310A (en) |
| CA (1) | CA2558874A1 (en) |
| WO (1) | WO2005098798A2 (en) |
Families Citing this family (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20060013993A1 (en) * | 2004-07-15 | 2006-01-19 | Rony Havive | Article releasing a fragrance and including a lenticular image |
| JP5334160B2 (en) * | 2008-08-08 | 2013-11-06 | Ｎｅｃエナジーデバイス株式会社 | Battery pack with nameplate |
| US8031201B2 (en) * | 2009-02-13 | 2011-10-04 | Cognitive Edge Pte Ltd | Computer-aided methods and systems for pattern-based cognition from fragmented material |
Family Cites Families (18)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US492641A (en) * | 1893-02-28 | Label | ||
| US635098A (en) * | 1899-08-28 | 1899-10-17 | Bernheim Brothers | Show or display card or label. |
| US2810978A (en) * | 1954-04-06 | 1957-10-29 | Chapman Dave | Containers for liquids |
| JPS5022630Y1 (en) * | 1972-06-08 | 1975-07-08 | ||
| US4842140A (en) * | 1987-11-18 | 1989-06-27 | Mesnard Curtis L | Novelty mailer |
| US4890739A (en) * | 1987-12-21 | 1990-01-02 | Mize Jr James | Sealed internal package label |
| US5310261A (en) * | 1992-10-29 | 1994-05-10 | Southern California Edison Company | Fluid specimen container |
| JPH0891379A (en) * | 1994-09-28 | 1996-04-09 | Toppan Printing Co Ltd | Transparent type hollow container |
| GB2303349A (en) * | 1995-07-14 | 1997-02-19 | Peter Glancy | Container bearing image and viewing means for viewing the image |
| CZ15198A3 (en) * | 1995-07-18 | 1999-06-16 | Colgate-Palmolive Company | Tank with three-dimensional patterns |
| US5953170A (en) * | 1996-06-26 | 1999-09-14 | Penalty Kick Management Ltd. | Label for container |
| US6272777B1 (en) * | 1999-07-02 | 2001-08-14 | Chester A. Swenson | Packaging system for clear bottled liquids |
| US6366401B1 (en) * | 1999-12-03 | 2002-04-02 | Unilever Home And Personal Care Usa | Clear container with magnifying feature |
| US6378906B1 (en) * | 1999-12-09 | 2002-04-30 | Morgan Adhesives Company | Inserted label for monitoring use of a container |
| IT1318643B1 (en) * | 2000-07-25 | 2003-08-27 | Commerciale Very Imp Ant Produ | LABEL WITH WINDOW. |
| GB0102933D0 (en) * | 2001-02-06 | 2001-03-21 | Unilever Plc | Product labelling |
| US6596361B2 (en) * | 2001-03-07 | 2003-07-22 | Ccl Label, Inc. | Lenticular label manufacture |
| US6781761B2 (en) * | 2002-08-29 | 2004-08-24 | Mark A. Raymond | Lenticular lens system and method for use in producing images with clear-walled containers |
-
2004
- 2004-03-30 US US10/812,659 patent/US20050218025A1/en not_active Abandoned
-
2005
- 2005-03-24 AU AU2005229917A patent/AU2005229917A1/en not_active Abandoned
- 2005-03-24 WO PCT/US2005/009688 patent/WO2005098798A2/en not_active Application Discontinuation
- 2005-03-24 CA CA002558874A patent/CA2558874A1/en not_active Abandoned
- 2005-03-24 EP EP05732967A patent/EP1730715A2/en not_active Withdrawn
- 2005-03-24 JP JP2007505138A patent/JP2007533563A/en active Pending
- 2005-03-24 CN CNA2005800081347A patent/CN1930597A/en active Pending
- 2005-03-24 BR BRPI0509310-4A patent/BRPI0509310A/en not_active Application Discontinuation
Also Published As
| Publication number | Publication date |
|---|---|
| WO2005098798A3 (en) | 2006-05-18 |
| JP2007533563A (en) | 2007-11-22 |
| CA2558874A1 (en) | 2005-10-20 |
| US20050218025A1 (en) | 2005-10-06 |
| EP1730715A2 (en) | 2006-12-13 |
| AU2005229917A1 (en) | 2005-10-20 |
| WO2005098798A2 (en) | 2005-10-20 |
| BRPI0509310A (en) | 2007-09-04 |
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