CN117478924B

CN117478924B - Digital live broadcast control method and related device based on artificial intelligence

Info

Publication number: CN117478924B
Application number: CN202311816867.XA
Authority: CN
Inventors: 陈达剑; 陈鹏
Original assignee: Tuoshe Technology Group Co ltd; Jiangxi Tuoshi Intelligent Technology Co ltd
Current assignee: Tuoshe Technology Group Co ltd; Jiangxi Tuoshi Intelligent Technology Co ltd
Priority date: 2023-12-27
Filing date: 2023-12-27
Publication date: 2024-05-14
Anticipated expiration: 2043-12-27
Also published as: CN117478924A

Abstract

The application discloses a digital live broadcast control method based on artificial intelligence and a related device. The method comprises the following steps: acquiring first historical live broadcast data of a target agricultural product in each period, and acquiring first historical live broadcast heat of a plurality of live broadcast account numbers for live broadcasting the target agricultural product; predicting the start time of current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account; acquiring a digital live video of a target agricultural product; and sending an authorization instruction to the live broadcast terminal corresponding to each live broadcast account, wherein the authorization instruction corresponding to each live broadcast account comprises the digital live broadcast video and the open time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to live broadcast with the digital live broadcast video at the corresponding open time through the corresponding live broadcast terminal, so that the data processing pressure in the live broadcast process is reduced.

Description

Digital live broadcast control method and related device based on artificial intelligence

Technical Field

The application relates to the technical field of video live broadcast application in image communication, in particular to a digital human live broadcast control method based on artificial intelligence and a related device.

Background

With the continuous development of the mobile internet, the live webcast is also gradually popular, and live webcast sales are realized, wherein the live webcast sales display goods to customers in real time in a live webcast mode, and the functions of the goods and the like, and the customers can directly purchase the goods displayed by the live webcast in a live webcast room of the live webcast when watching shopping live webcast.

At present, live time is mainly divided into golden time periods (high flow rate or high heat) and non-golden time periods (low flow rate or low heat), and people generally prefer to select golden time periods with high flow rate for live broadcast, so that many people live in the golden time periods increase data processing pressure in the live broadcast process, and further the quality and efficiency of live broadcast are reduced.

Disclosure of Invention

The application provides a digital human live broadcast control method and a related device based on artificial intelligence, which lighten the data processing pressure in the live broadcast process and improve the live broadcast efficiency and quality.

In a first aspect, the present application provides a digital live broadcast control method based on artificial intelligence, the method comprising:

Acquiring first historical live broadcast data of a target agricultural product in each period, and acquiring first historical live broadcast heat of a plurality of live broadcast account numbers for live broadcasting the target agricultural product;

predicting the start time of current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account;

Acquiring a digital live video of a target agricultural product;

and sending an authorization instruction to the live broadcast terminal corresponding to each live broadcast account, wherein the authorization instruction corresponding to each live broadcast account comprises a digital live broadcast video and a broadcast time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to carry out live broadcast on the digital live broadcast video at the corresponding broadcast time through the corresponding live broadcast terminal.

In a second aspect, the present application provides a live control apparatus, the apparatus comprising: a transceiver unit and a processing unit;

The receiving and transmitting unit is used for acquiring first historical live broadcast data of the target agricultural products in each period and acquiring first historical live broadcast heat of the target agricultural products live broadcast by the plurality of live broadcast accounts;

the processing unit is used for predicting the start time of the current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account;

the receiving and transmitting unit is also used for acquiring a digital live video of the target agricultural product;

The processing unit is further configured to send an authorization instruction to a live broadcast terminal corresponding to each live broadcast account, where the authorization instruction corresponding to each live broadcast account includes a digital live video and an on-air time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to live broadcast with the digital live video at the corresponding on-air time through the corresponding live broadcast terminal.

In a third aspect, the present application provides an electronic device comprising: a processor and a memory, the processor being connected to the memory, the memory being for storing a computer program, the processor being for executing the computer program stored in the memory to cause the electronic device to perform the method as in the first aspect.

In a fourth aspect, the present application provides a computer-readable storage medium storing a computer program, the computer program causing a computer to perform the method as in the first aspect.

In a fifth aspect, the present application provides a computer program product comprising a non-transitory computer readable storage medium storing a computer program, the computer being operable to cause a computer to perform a method as in the first aspect.

According to the method, for a plurality of live account numbers managed by a live control device, first historical live broadcast data of target agricultural products in each period are obtained, and first historical live broadcast heat of the target agricultural products are obtained by the live account numbers; then, based on the first historical live broadcast data corresponding to each period and the first historical live broadcast heat corresponding to each live broadcast account, predicting the opening time of the current live broadcast corresponding to each live broadcast account; and acquiring the digital live video aiming at the target agricultural product, and then based on the opening time corresponding to each live account, sending an authorization instruction to the live terminal corresponding to each live account, wherein the authorization instruction corresponding to each live account comprises the digital live video and the opening time corresponding to each live account, and the authorization instruction corresponding to each live account is used for authorizing each live account to carry out live broadcast on the digital live video at the corresponding opening time through the corresponding live terminal, that is, after the opening time corresponding to each live account is predicted, authorizing the live terminal corresponding to each live account to carry out live broadcast on the digital live video of the target agricultural product at the corresponding opening time, so that most merchants can be prevented from carrying out live broadcast at the same time, the data processing pressure in the live broadcast process is reduced, and further the live broadcast efficiency and quality are improved.

Drawings

In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings required for the description of the embodiments will be briefly described below, and it is obvious that the drawings in the following description are some embodiments of the present application, and other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.

FIG. 1 is a schematic diagram of a digital live control system based on artificial intelligence according to an embodiment of the present application;

fig. 2 is a schematic flow chart of a digital live control method based on artificial intelligence according to an embodiment of the present application;

FIG. 3 is a schematic flow chart of another digital live control method based on artificial intelligence according to an embodiment of the present application;

Fig. 4 is a functional unit composition block diagram of a live broadcast control device according to an embodiment of the present application;

Fig. 5 is a schematic structural diagram of an electronic device according to an embodiment of the present application.

Detailed Description

The following description of the embodiments of the present application will be made clearly and fully with reference to the accompanying drawings, in which it is evident that the embodiments described are some, but not all embodiments of the application. All other embodiments, which can be made by those skilled in the art based on the embodiments of the application without making any inventive effort, are intended to be within the scope of the application.

The terms "first," "second," "third," and "fourth" and the like in the description and in the claims and drawings are used for distinguishing between different objects and not necessarily for describing a particular sequential or chronological order. Furthermore, the terms "comprise" and "have," as well as any variations thereof, are intended to cover a non-exclusive inclusion. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those listed steps or elements but may include other steps or elements not listed or inherent to such process, method, article, or apparatus.

Reference herein to "an embodiment" means that a particular feature, result, or characteristic described in connection with the embodiment may be included in at least one embodiment of the application. The appearances of such phrases in various places in the specification are not necessarily all referring to the same embodiment, nor are separate or alternative embodiments mutually exclusive of other embodiments. Those of skill in the art will explicitly and implicitly appreciate that the embodiments described herein may be combined with other embodiments.

From the background technology, people are generally willing to select a golden period with high flow to live, so that many people live in the golden period, the data processing pressure in the live process is increased, for example, the data processing pressure of a live source station (i.e. a cloud or server for uniformly managing live broadcasting of all users) is increased, and the quality and efficiency of live broadcasting are further reduced. Therefore, the application provides the digital human live broadcast control method and the related device based on the artificial intelligence, which are used for intelligently predicting the opening time corresponding to each live broadcast account and then authorizing the live broadcast terminal corresponding to each live broadcast account to live broadcast with the digital human live broadcast video of the target agricultural product at the corresponding opening time, so that most merchants can be prevented from live broadcasting in the same period, the data processing pressure in the live broadcast process is reduced, and the live broadcast efficiency and quality are further improved.

Referring to fig. 1, fig. 1 is a schematic diagram of a digital live control system based on artificial intelligence according to an embodiment of the present application.

The digital human live broadcast control system based on artificial intelligence shown in fig. 1 comprises a live broadcast control device and a plurality of live broadcast terminals. The live broadcast terminals respectively correspond to a plurality of live broadcast accounts, the live broadcast accounts correspond to a plurality of users in a user set (such as a merchant set for selling target agricultural products) in a target area, and each user in the user set is a user authorized to be authenticated by a live broadcast control device (such as real-name authentication and authentication are all users for selling target rural products); the live broadcast control device may be a server, the server may be an independent physical server, a server cluster or a distributed system formed by a plurality of physical servers, or a cloud server for providing cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communication, middleware services, domain name services, security services, basic cloud computing services such as big data and an artificial intelligent platform, and the application is not limited in particular. Each live terminal may be a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart television, a desktop computer, etc., and the present application is not limited in particular. Specifically:

The method comprises the steps that a live control device obtains first historical live broadcast data of a target agricultural product in each period, and obtains first historical live broadcast heat of a plurality of live broadcast account numbers for live broadcasting the target agricultural product; then, the live broadcast control device predicts the start time of the current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account, and acquires a digital live broadcast video aiming at a target agricultural product; then, the live broadcast control device sends an authorization instruction to a live broadcast terminal corresponding to each live broadcast account based on the corresponding opening time of each live broadcast account, wherein the authorization instruction corresponding to each live broadcast account comprises a digital live broadcast video and the opening time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to carry out live broadcast on the digital live broadcast video at the corresponding opening time through the corresponding live broadcast terminal; further, after each live broadcast terminal receives the authorization instruction, the live broadcast terminal can live broadcast the live broadcast video of the digital person at the corresponding on-time based on the authorization instruction, so that the data processing pressure of the live broadcast source station is reduced, and the live broadcast efficiency and quality are further improved.

Referring to fig. 2, fig. 2 is a flow chart of an artificial intelligence-based digital live control method according to an embodiment of the present application, where the method includes, but is not limited to, steps S201 to S204:

s201: the live control device acquires first historical live broadcast data of the target agricultural product in each period, and acquires first historical live broadcast heat of the target agricultural product live broadcast by the plurality of live broadcast accounts.

In the embodiment of the present application, each day is set in advance to a plurality of time periods, and the time length of each time period is not limited; the target agricultural product may be a plurality of products in one category (such as various fruits in a fruit category), or may be a specific product (such as a specific fruit), and the present application is not limited in particular; then, first historical live broadcast data of the target agricultural product in each period, namely, live broadcast the target agricultural product in each period or live broadcast first historical live broadcast data related to the agricultural product (such as the same category), wherein the first historical live broadcast data comprises, but is not limited to, the number of merchants for live broadcast of the target agricultural product in each period, and second historical live broadcast heat of each merchant for live broadcast of the target agricultural product in each period (such as one or more of comment total number, praise total number, online total number of live broadcast rooms and the like); and acquiring a first historical live broadcast heat of the live broadcast target agricultural product of each live broadcast account, namely acquiring the heat of each live broadcast account in the plurality of live broadcast accounts in the historical live broadcast of the target agricultural product, wherein the heat comprises one or more of comment total number, praise total number, online total number of live broadcast rooms and the like.

S202: the live broadcast control device predicts the start time of the current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account.

In the embodiment of the application, the first historical live broadcast data corresponding to each period comprises the number of merchants living the target agricultural product in each period and the second historical live broadcast heat of each merchant living the target agricultural product in each period, wherein the number of merchants corresponding to each period can be obtained by averaging based on the sum of the number of merchants in each period in a plurality of historical days, and the second historical live broadcast heat of each merchant corresponding to each period can also be obtained by averaging based on the sum of the live broadcast heat (such as the number of online people, the number of comments and the like) in each period in a plurality of historical days.

Then, based on the number of merchants corresponding to each time period and the second historical live broadcast heat of each merchant in each time period, determining the historical average heat corresponding to each time period, for example, summing the second historical live broadcast heat of each merchant in each time period to obtain the first total heat corresponding to each time period, summing the number of merchants corresponding to each time period to obtain the first total merchant number corresponding to each time period, and based on the ratio of the first total heat corresponding to each time period to the first total merchant number corresponding to each time period, obtaining the historical average heat corresponding to each time period; then, ordering the time periods based on the sequence from high to low of the historical average heat corresponding to the time periods to obtain a first sequence, wherein the first sequence is obtained by ordering the time periods from front to back according to the sequence from high to low of the historical average heat; and then, based on the sequence from low to high of the first historical live broadcast heat corresponding to each live broadcast account, sequencing the live broadcast accounts to obtain a second sequence, wherein the second sequence is obtained by sequencing the live broadcast accounts from front to back according to the sequence from low to high of the first historical live broadcast heat.

And finally, determining the opening time corresponding to each live account based on the first sequence and the second sequence, wherein the opening time corresponding to each live account is in one of a plurality of time periods (namely each time period) in the first sequence, for example, based on the preset merchant number corresponding to each time period, sequentially determining a plurality of target live accounts corresponding to each time period from the plurality of live accounts in the second sequence, wherein the sum of the preset merchant numbers corresponding to each time period is greater than or equal to the number of the plurality of live accounts, and the number of the plurality of target live accounts corresponding to each time period is less than or equal to the preset merchant number corresponding to each time period. For example, assuming that the multiple time periods included in the first sequence are sequentially a first time period, a second time period and a third time period, and the number of preset merchants corresponding to each time period is 2, the multiple live account numbers in the second sequence are sequentially a first direct-broadcast account number, a second live account number, a third live account number, … and a sixth live account number, then the multiple target live account numbers corresponding to the first time period are the first direct-broadcast account number and the second live account number, the multiple target live account numbers corresponding to the second time period are the third live account number and the fourth live account number, and the multiple target live account numbers corresponding to the third time period are the fifth live account number and the sixth live account number; and further, based on a plurality of target live account numbers corresponding to each period, determining the opening time corresponding to each live account number, for example, if the first direct-broadcasting account number is in the first period, the opening time corresponding to the first direct-broadcasting account number is in the first period, and can be any time in the first period.

In an optional embodiment, based on the first sequence and the second sequence, determining the open time corresponding to each live account may further be: acquiring the number of preset merchants corresponding to each time period and acquiring the preset average heat corresponding to each time period; then, determining the first merchant quantity corresponding to each time period based on the preset merchant quantity corresponding to each time period, the preset average heat corresponding to each time period and the historical average heat corresponding to each time period, wherein the first merchant quantity corresponding to the ith time period can be obtained through a formula (1):

（1）

Wherein, For the first merchant quantity corresponding to the ith period,/>For the preset merchant quantity corresponding to the ith period of time,/>For the historical average heat corresponding to the ith period,/>For the preset average heat corresponding to the ith period,/>The ith period is any one of a plurality of periods as a rounding function.

Finally, determining a plurality of second live account numbers corresponding to each time period based on the first merchant number, the first sequence and the second sequence corresponding to each time period, wherein the principle of determining the plurality of second live account numbers corresponding to each time period is similar to that of determining the plurality of target live account numbers corresponding to each time period, and the description is omitted. And further, based on a plurality of second live account numbers corresponding to each time period, the play time corresponding to each live account number is determined, and the principle is similar to that of the above-mentioned method for determining the play time corresponding to each live account number based on a plurality of target live account numbers corresponding to each time period, and is not repeated.

It should be noted that in this embodiment, by sequencing each period to obtain a first sequence, sequencing the plurality of live account numbers based on the sequence from low to high of the first historical live broadcast heat corresponding to each live account number to obtain a second sequence, and then determining the open time corresponding to each live account number based on the first sequence and the second sequence, determining the open time corresponding to the merchant with the lower historical live broadcast heat in the period with the higher historical average heat, the flow rate of each live account number during live broadcast can be balanced better, and the rationality of live broadcast is increased.

S203: and the live broadcast control device acquires the digital human live broadcast video aiming at the target agricultural product.

In the embodiment of the application, the digital human live video for the target agricultural product can be generated by a live control device or can be obtained from other equipment, and the application is not particularly limited. The application provides a method for generating a digital human live video for a target agricultural product based on artificial intelligence, which specifically comprises the following steps: acquiring introduction audio for a target agricultural product, wherein the introduction audio for the target agricultural product can be pre-recorded by a target object (such as a user) based on introduction text; acquiring a virtual product corresponding to a target agricultural product and acquiring a digital body (or understood as an virtual image and a digital person); then generating a virtual live broadcast scene based on a preset scene control, the virtual product and the digital body; determining the action of a target object corresponding to each frame of audio in the introduction audio; splicing the actions of the target objects corresponding to each frame of audio to obtain an action video; and fusing the received audio and the action video according to frames to obtain the digital live video.

S204: and the live broadcast control device sends an authorization instruction to the live broadcast terminal of each live broadcast account.

In the embodiment of the application, the authorization instruction corresponding to each live account comprises the digital live video and the open time corresponding to each live account, and the authorization instruction corresponding to each live account is used for authorizing each live account to live with the digital live video at the corresponding open time through the corresponding live terminal, so that each live terminal can live with the digital live video at the corresponding open time after receiving the corresponding authorization instruction, and the open time of each live account is reasonably distributed, so that most accounts are prevented from being gathered to live in the same period, the data processing pressure of a live source station is effectively reduced, and further the live efficiency and quality are improved.

Of course, in an alternative embodiment, after sending the authorization instruction to the live broadcast terminal corresponding to each live broadcast account, the live broadcast control device may further receive a first direct broadcast request from a first direct broadcast terminal, where the first direct broadcast terminal is a terminal that does not start current live broadcast among the multiple live broadcast terminals, and the multiple live broadcast terminals respectively correspond to the multiple live broadcast accounts, where the first direct broadcast request includes a sending time of the first direct broadcast request, and of course, may also be a receiving time of the first direct broadcast request, and the application is not limited; then, the live broadcast control device determines first response information corresponding to the first direct broadcast terminal based on the sending time of the first direct broadcast request and the opening time corresponding to the first direct broadcast terminal (namely, the opening time of the live broadcast account corresponding to the first direct broadcast terminal in the current live broadcast); and then, sending first response information to the first direct-broadcasting terminal, wherein the first response information comprises an acceptance response or a rejection response aiming at the first direct-broadcasting request, if the first response information is the acceptance response, the first direct-broadcasting terminal logs in a corresponding direct-broadcasting account to live broadcast the digital human direct-broadcasting video of the target agricultural product, and if the first response information is the rejection response, the first direct-broadcasting terminal still can not start live broadcasting.

In an alternative embodiment, the determining the first response information corresponding to the first direct-broadcast terminal based on the sending time of the first direct-broadcast request and the open time corresponding to the first direct-broadcast terminal may specifically include, but is not limited to, steps S11-S14:

S11: and judging whether the sending time of the first direct-broadcasting request is the same as the corresponding open time of the first direct-broadcasting terminal, if so, executing the step S12, and if not, executing the step S13.

S12: the first response information is determined to be an acceptance response.

That is, if the time when the first direct-broadcasting terminal sends the first direct-broadcasting request is the same as the current direct-broadcasting time corresponding to the first direct-broadcasting terminal, which means that the merchant or the user accurately performs the direct-broadcasting based on the predicted open-broadcasting time, and the data processing pressure of the direct-broadcasting source station is not increased, the first direct-broadcasting terminal can be directly agreed to perform the direct-broadcasting.

S13: and acquiring the second live broadcast terminal and current live broadcast data of a live broadcast account corresponding to the second live broadcast terminal.

The second live broadcast terminal is a terminal which starts to live broadcast at the current time in the plurality of live broadcast terminals.

S14: and determining first response information based on the second live broadcast terminal and the current live broadcast data.

If the number of the second live terminals is smaller than the first preset value (the application is not limited in detail), determining the first response information as a refusal response; and if the number of the second live broadcast terminals is larger than the first preset value, determining the current heat corresponding to each second live broadcast terminal based on the current live broadcast data of the live broadcast account corresponding to each second live broadcast terminal. For example, the current live broadcast data corresponding to each second live broadcast terminal comprises one or more of the current online population, the current comment population, the current praise population and the like, and if the current live broadcast data is a plurality of the current live broadcast data, the current online population, the current comment population and the current praise population corresponding to each second live broadcast terminal are weighted and averaged to obtain the current heat corresponding to each second live broadcast terminal; then, determining the current average heat based on the current heat corresponding to each second live broadcast terminal, namely carrying out weighted average on the current heat corresponding to each second live broadcast terminal; if the current average heat is larger than a second preset value, determining the first response information as an accepted response; if the current average heat is smaller than a second preset value, determining the historical heat of the first direct-broadcasting terminal based on the second historical direct-broadcasting data of the direct-broadcasting account corresponding to the first direct-broadcasting terminal, for example, the second historical direct-broadcasting data of the first direct-broadcasting terminal comprises one or more of a historical online number, a historical comment number and a historical praise number, and if the second direct-broadcasting data is more than one, the historical online number, the historical comment number and the historical praise number corresponding to the first direct-broadcasting terminal can be weighted and averaged to obtain the historical heat corresponding to the first direct-broadcasting terminal; and if the historical heat is greater than the second preset value, determining the first response information as an accepted response.

It should be noted that, in this embodiment, after the live broadcast terminal receives the authorization instruction, if the live broadcast terminal is ready to start the live broadcast, the live broadcast request needs to be sent to the live broadcast control device, if the time for the live broadcast terminal to send the live broadcast request is different from the corresponding start time of the live broadcast terminal, for example, before or after the corresponding start time, whether the live broadcast terminal, that is, the first direct broadcast terminal is approved for live broadcast is determined according to the number of the live broadcast terminals, that is, the second direct broadcast terminals, which are currently being live broadcast, so as to avoid excessive numbers of current live broadcast merchants, increase the data processing pressure of the live broadcast source station, avoid the situation that the live broadcast merchants are too many and the heat, that is, the flow is too low, so as to ensure the live broadcast effect and quality.

In an alternative embodiment, if the current average heat is greater than the second preset value and the sum of the numbers of the second live terminal and the first live terminal is less than the first preset number (the present application is not limited specifically), the live control device may further implement: determining a first priority corresponding to each third live broadcast terminal based on third historical live broadcast data of a live broadcast account corresponding to each third live broadcast terminal and a start time corresponding to the current live broadcast in the third live broadcast terminals, wherein the third live broadcast terminals are terminals which do not start the current live broadcast except the second live broadcast terminal and the first live broadcast terminal in the live broadcast terminals, namely, the rest terminals which do not start the current live broadcast, for example, the third historical live broadcast data corresponding to each third live broadcast terminal comprises a historical live broadcast duration and a historical live broadcast sales amount, and then obtaining an average sales amount corresponding to each third live broadcast terminal based on a ratio of the historical live broadcast sales amount corresponding to each third live broadcast terminal to the historical live broadcast duration; sequencing a plurality of third live broadcast terminals based on the sequence from first to last of the corresponding start time of each third live broadcast terminal to obtain a third sequence; sequencing the plurality of third live broadcast terminals based on the order from high to low of the average sales corresponding to each third live broadcast terminal to obtain a fourth sequence; the sequence numbers of each third live broadcast terminal in the third sequence and the fourth sequence are weighted and averaged to obtain a first priority corresponding to each third live broadcast terminal; then, determining target live broadcast terminals with target number from a plurality of third live broadcast terminals based on the first priority corresponding to each third live broadcast terminal, for example, each target live broadcast terminal is a terminal with the first priority larger than a preset threshold value; and finally, sending the start prompt information to each target live broadcast terminal.

It should be noted that in this embodiment, if the current average heat is very high and the number of the live merchants at this time is very small, that is, the current average heat is greater than the second preset value and the sum of the numbers of the second live terminal and the first live terminal is smaller than the first preset number, then the target live terminal of the target number is determined from the remaining live terminals that have not started to be live currently, and the start prompt information is sent to the target live terminal, so that the target live terminal can live through the live video of the digital person based on the prompt information, thereby realizing reasonable utilization of idle network resources, such as flow, heat, and the like, avoiding live broadcast in the same period, and reducing the data processing pressure of the live source station.

In an alternative embodiment, if the current average heat is smaller than the second preset value, the live broadcast control device may further implement: acquiring propaganda videos aiming at target agricultural products; the method comprises the steps of obtaining a plurality of first candidate accounts and a plurality of second candidate accounts, wherein each first candidate account has the same IP (Internet protocol) attribution as a plurality of live accounts, each second candidate account has different IP attribution as a plurality of live accounts, namely, the IP attributions of the plurality of live accounts are the same, such as the same region, the plurality of first candidate accounts and the plurality of live accounts belong to the same region, and the plurality of second candidate accounts and the plurality of live accounts belong to different regions; then, screening a plurality of first candidate accounts based on the heat value of each first candidate account to obtain a plurality of first target accounts, wherein the heat value corresponding to each first target account is larger than a third preset value, for example, the heat value of each first candidate account can be one or more of the number of vermicelli, the number of praise works, the number of collection works and the like, and if the heat value is a plurality of the heat values, the number of vermicelli, the number of praise works and the number of collection works can be weighted and averaged to obtain the heat value; then determining the association degree of the release content and/or the live broadcast content of each second candidate account and the target agricultural product, wherein the association degree is determined through the similarity between the release content and/or the live broadcast content of each second candidate account and the domain of the target agricultural product, the similarity and the association degree have a preset mapping relation, and the association degree corresponding to each second candidate account is determined based on the similarity between each second candidate account and the domain of the target agricultural product and the corresponding mapping relation; then, screening the plurality of second candidate accounts based on the association degree corresponding to each second candidate account and the heat value of each second candidate account (the association degree corresponding to each second candidate account is the same as the heat value of each first candidate account, and is not repeated), so as to obtain a plurality of second target accounts, wherein the association degree corresponding to each second target account is larger than a fourth preset value, and the heat value corresponding to each second target account is larger than a third preset value; and finally, transmitting propaganda videos to the plurality of first target account numbers and the plurality of second target account numbers so as to release the propaganda videos through the plurality of first target account numbers and the plurality of second target account numbers, thereby realizing propaganda and popularization of target agricultural products and further increasing the heat of the plurality of live broadcast account numbers for live broadcasting the target agricultural products.

In an optional embodiment, if the number of the first direct-broadcasting terminals is multiple, and the number of the merchants currently playing live broadcast is a first number, where the first number is the maximum value allowed to play live broadcast at present, that is, the maximum value or limit of the number of merchants currently playing live broadcast account numbers or target agricultural products can be played live broadcast at present is the first number, the determining the first response information corresponding to the first direct-broadcasting terminals based on the sending time of the first direct-broadcasting request and the open time corresponding to the first direct-broadcasting terminals may further specifically include: acquiring first direct broadcast times and direct broadcast duration of each direct broadcast corresponding to each first direct broadcast terminal; then, based on the live broadcast time length of each live broadcast corresponding to each first live broadcast terminal, screening the live broadcast of the first live broadcast times corresponding to each first live broadcast terminal to obtain second live broadcast times corresponding to each first live broadcast terminal, wherein the live broadcast time length of each live broadcast in the second live broadcast times is longer than the preset time length; then, the direct broadcast conversion rate of each direct broadcast corresponding to each first direct broadcast terminal is obtained, for example, the direct broadcast conversion rate is the ratio of the number of purchases in a direct broadcast room to the total number of the direct broadcast room; then determining a second priority of each first direct-broadcasting terminal based on a second direct-broadcasting number of times corresponding to each first direct-broadcasting terminal and a direct-broadcasting conversion rate of each direct-broadcasting corresponding to each first direct-broadcasting terminal, for example, presetting a first mapping relation (such as the smaller number of direct-broadcasting times, the larger priority) of the direct-broadcasting number of times and the priority and a second mapping relation of the direct-broadcasting conversion rate (such as the lower direct-broadcasting conversion rate, the larger priority) and the priority, then determining a third priority of each first direct-broadcasting terminal based on the second direct-broadcasting number of times and the first mapping relation of each first direct-broadcasting terminal, and determining a fourth priority of each first direct-broadcasting terminal based on the direct-broadcasting conversion rate and the second mapping relation of each first direct-broadcasting terminal; then, carrying out weighted average on the third priority and the fourth priority corresponding to each first direct-broadcasting terminal to obtain the second priority corresponding to each first direct-broadcasting terminal; and then determining first response information corresponding to each first direct broadcast terminal based on the second priority and the first number corresponding to each first direct broadcast terminal, for example, if the number of the first direct broadcast terminals is larger than the first number, selecting the first direct broadcast terminal of the first number from a plurality of first direct broadcast terminals with the second priority from high to low, then determining the first response information of the first direct broadcast terminal of the first number as an acceptance response, determining the first response information of the first direct broadcast terminals except for the first direct broadcast terminal of the first direct broadcast terminals as a rejection response, and if the number of the first direct broadcast terminals is smaller than or equal to the first number, determining the first response information of the first direct broadcast terminals as the acceptance response.

It should be noted that, in this embodiment, in order to ensure the live smoothness of the target agricultural product of live broadcasting of multiple accounts, the maximum number of accounts that allow live broadcasting, that is, the first number, is generally determined, so when multiple live broadcasting terminals simultaneously request live broadcasting, that is, when the number of first live broadcasting terminals is multiple, the second priority of each first live broadcasting terminal is determined through the live broadcasting times and the live broadcasting conversion rate of each first live broadcasting terminal, for example, the lower the live broadcasting times are, the lower the live broadcasting conversion rate is, the greater the corresponding second priority is, then the size relation between the number of the multiple first live broadcasting terminals and the first number is compared, and further, the first response information of each first live broadcasting terminal is determined.

In an optional embodiment, after acquiring the digital live video for the agricultural product, for a time other than each time period which is not preset, the live broadcast terminal of the third live broadcast account may further display the digital live video, so as to teach a target object (such as a user or a merchant) corresponding to the live broadcast terminal of the third live broadcast account, where the third live broadcast account is any one of the plurality of live broadcast accounts; the live broadcast terminal of the third live broadcast account can also comprise a camera module, the live broadcast terminal of the third live broadcast account shoots the heel-on video of the target object aiming at the digital live broadcast video of the person through the camera module, and the heel-on video is synchronously live broadcast through the live broadcast terminal of the third live broadcast account; meanwhile, the live broadcast terminal of the third live broadcast account sends the follow-up video to the live broadcast control device in real time; the live broadcast control device performs audio extraction on the follow-up video to obtain first audio, and performs audio extraction on the digital live broadcast video to obtain second audio; then, the live broadcast control device respectively carries out text conversion on the first audio and the second audio to respectively obtain a first text and a second text; then determining the semantic similarity of the first text and the second text, and determining difference content based on the semantic similarity, wherein the difference content represents that the first text is different from the content of the second text and the semantic similarity is smaller than a preset value; and then, based on the difference content, generating first prompt information, wherein the first prompt information is used for prompting that the target object does not accurately follow-up the live video of the digital person, so that the target object can correct or pay more attention to follow-up training (such as paying attention to the accuracy of the dictation content or the rationality of actions). That is, in this embodiment, the live video of the digital person is shown by the live terminal to teach the target object, that is, the target object can live with the live video of the digital person, meanwhile, the camera module of the live terminal shoots the live video of the target object and synchronously live with the live video, and simultaneously analyzes the live video to prompt the target object in real time, so that the merchant does not need to live the live video of the digital person outside each preset period (that is, live through the live video of the digital person), but can live through live with the live video of the digital person in real time, thereby increasing autonomy of live broadcast and interactivity with the merchant.

It can be seen that, in the embodiment of the application, for a plurality of live account numbers managed by the live control device, first historical live broadcast data of a target agricultural product in each period is obtained, and first historical live broadcast heat of the target agricultural product is obtained by the plurality of live account numbers; then, based on the first historical live broadcast data corresponding to each period and the first historical live broadcast heat corresponding to each live broadcast account, predicting the opening time of the current live broadcast corresponding to each live broadcast account; and acquiring the digital live video aiming at the target agricultural product, and then based on the opening time corresponding to each live account, sending an authorization instruction to the live terminal corresponding to each live account, wherein the authorization instruction corresponding to each live account comprises the digital live video and the opening time corresponding to each live account, and the authorization instruction corresponding to each live account is used for authorizing each live account to carry out live broadcast on the digital live video at the corresponding opening time through the corresponding live terminal, that is, after the opening time corresponding to each live account is predicted, authorizing the live terminal corresponding to each live account to carry out live broadcast on the digital live video of the target agricultural product at the corresponding opening time, so that most merchants can be prevented from carrying out live broadcast at the same time, the data processing pressure of a live source station is reduced, and further the live broadcast efficiency and quality are improved.

Referring to fig. 3, fig. 3 is a flow chart of another digital live control method based on artificial intelligence according to an embodiment of the present application, where the method includes, but is not limited to, steps S301-S309:

S301, the live control device acquires first historical live broadcast data of the target agricultural product in each period and acquires first historical live broadcast heat of the target agricultural product live broadcast by the plurality of live broadcast accounts.

S302, the live broadcast control device predicts the on-air time of the current live broadcast corresponding to each live broadcast account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account.

S303, the live broadcast control device acquires a digital live broadcast video of the target agricultural product.

S304, the live broadcast control device sends an authorization instruction to the live broadcast terminal corresponding to each live broadcast account.

S305, the live broadcast control device receives a first live broadcast request from a first live broadcast terminal.

And S306, the live broadcast control device judges whether the sending time of the first live broadcast request is the same as the opening time corresponding to the first live broadcast terminal, if so, the step S307 is executed, and if not, the step S308 is executed.

S307, the live broadcast control device determines the first response information as an acceptance response.

S308, the live broadcast control device acquires the second live broadcast terminal and current live broadcast data of a live broadcast account corresponding to the second live broadcast terminal.

S309, the live broadcast control device determines first response information based on the second live broadcast terminal and the current live broadcast data.

It should be noted that the principles of steps S301 to S309 may be described with reference to the related description of the digital live broadcast control method based on artificial intelligence provided in the foregoing embodiments, and the same technical effects may be achieved, which is not described herein.

Referring to fig. 4, fig. 4 is a functional unit block diagram of an early warning device according to an embodiment of the present application. The live broadcast control apparatus 400 includes: a transceiver unit 401 and a processing unit 402;

The transceiver unit 401 is configured to obtain first historical live broadcast data of the target agricultural product in each period, and obtain first historical live broadcast heat of the target agricultural product live broadcast by the plurality of live broadcast accounts;

The processing unit 402 is configured to predict an on-air time of a current live broadcast corresponding to each live account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live account;

the transceiver unit 401 is further configured to acquire a digital live video of a target agricultural product;

The transceiver unit 401 is further configured to send an authorization instruction to a live broadcast terminal corresponding to each live broadcast account, where the authorization instruction corresponding to each live broadcast account includes a digital live video and an on-air time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used to authorize each live broadcast account to perform live broadcast with the digital live video at the corresponding on-air time through the corresponding live broadcast terminal.

In one embodiment of the present application, after sending the authorization instruction to the live terminal corresponding to each live account, the processing unit 402 is specifically configured to:

Receiving a first direct-broadcasting request from a first direct-broadcasting terminal, wherein the first direct-broadcasting terminal is a terminal which does not start current direct-broadcasting in a plurality of direct-broadcasting terminals, the plurality of direct-broadcasting terminals respectively correspond to a plurality of direct-broadcasting accounts, and the first direct-broadcasting request comprises the sending time of the first direct-broadcasting request;

Determining first response information corresponding to the first direct-broadcasting terminal based on the sending time of the first direct-broadcasting request and the opening time corresponding to the first direct-broadcasting terminal;

And sending first response information to the first direct broadcast terminal, wherein the first response information comprises an acceptance response or a rejection response for the first direct broadcast request.

In one embodiment of the present application, the processing unit 402 is specifically configured to, based on the transmission time of the first direct-broadcasting request and the on-time corresponding to the first direct-broadcasting terminal, determine first response information corresponding to the first direct-broadcasting terminal:

if the sending time of the first direct-broadcasting request is the same as the corresponding opening time of the first direct-broadcasting terminal, determining the first response information as an acceptance response;

if the sending time of the first direct broadcasting request is different from the opening time corresponding to the first direct broadcasting terminal, acquiring a second direct broadcasting terminal and current direct broadcasting data of a direct broadcasting account corresponding to the second direct broadcasting terminal, wherein the second direct broadcasting terminal is a terminal which starts to broadcast in the current time in the plurality of direct broadcasting terminals;

And determining first response information based on the second live broadcast terminal and the current live broadcast data.

In one embodiment of the present application, the processing unit 402 is specifically configured to, in determining the first response information based on the second live terminal and the current live data:

if the number of the second live broadcast terminals is smaller than a first preset value, determining that the first response information is refused to respond;

If the number of the second live broadcast terminals is larger than a first preset value, determining the current heat corresponding to each second live broadcast terminal based on the current live broadcast data of the live broadcast account corresponding to each second live broadcast terminal;

Determining a current average heat based on the current heat corresponding to each second live terminal;

If the current average heat is larger than a second preset value, determining the first response information as an accepted response;

If the current average heat is smaller than a second preset value, determining the historical heat corresponding to the first direct-broadcasting terminal based on second historical direct-broadcasting data of the direct-broadcasting account corresponding to the first direct-broadcasting terminal;

If the historical heat is larger than the second preset value, the first response information is determined to be an accepted response.

In one embodiment of the present application, if the current average heat is greater than the second preset value and the sum of the numbers of the second live terminal and the first live terminal is less than the first preset number, the processing unit 402 is specifically configured to:

Determining a first priority corresponding to each third live broadcast terminal based on third historical live broadcast data of a live broadcast account corresponding to each third live broadcast terminal and a start time corresponding to current live broadcast in the third live broadcast terminals, wherein the third live broadcast terminals are terminals which are not started to be live broadcast at the current time except the second live broadcast terminal and the first live broadcast terminal in the live broadcast terminals;

Determining target live broadcast terminals with target number from the plurality of third live broadcast terminals based on the first priority corresponding to each third live broadcast terminal;

And sending the start prompt information to each target live broadcast terminal.

In one embodiment of the present application, if the current average heat is less than the second preset value, the processing unit 402 is specifically configured to:

Acquiring propaganda videos aiming at target agricultural products;

acquiring a plurality of first candidate accounts and a plurality of second candidate accounts, wherein each first candidate account has the same IP (Internet protocol) attribute as the plurality of live accounts, and each second candidate account has different IP attribute as the plurality of live accounts;

Screening the plurality of first candidate accounts based on the heat value of each first candidate account to obtain a plurality of first target accounts, wherein the heat value corresponding to each first target account is larger than a third preset value;

determining the association degree of the release content and/or the live broadcast content of each second candidate account and the target agricultural product;

screening the plurality of second candidate accounts based on the association degree corresponding to each second candidate account and the heat value of each second candidate account to obtain a plurality of second target accounts, wherein the association degree corresponding to each second target account is larger than a fourth preset value, and the heat value corresponding to each second target account is larger than a third preset value;

and sending the propaganda video to the first target account numbers and the second target account numbers.

In one embodiment of the application, the first historical live broadcast data corresponding to each time period comprises the number of merchants living the target agricultural products in each time period and the second historical live broadcast heat of each merchant living the target agricultural products in each time period; in predicting the on-air time of the current live broadcast corresponding to each live account based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live account, the processing unit 402 is specifically configured to:

Determining historical average heat corresponding to each time period based on the number of merchants corresponding to each time period and the second historical live heat of each merchant in each time period;

sequencing all the time periods based on the sequence from high to low of the historical average heat corresponding to the time periods to obtain a first sequence;

Sequencing a plurality of live account numbers based on the sequence from low to high of the first historical live hotness corresponding to each live account number to obtain a second sequence;

and determining the open time corresponding to each live account based on the first sequence and the second sequence, wherein the open time corresponding to each live account is in one of the time periods.

In a specific implementation, the transceiver unit 401 and the processing unit 402 described in the embodiments of the present invention may execute the implementation described in all embodiments of the digital live control method based on artificial intelligence provided in the embodiments of the present invention, which is not described herein again.

Referring to fig. 5, fig. 5 is a schematic structural diagram of an electronic device according to an embodiment of the present application. As shown in fig. 5, the electronic device 500 includes a transceiver 501, a processor 502, and a memory 503. Which are connected by a bus 504. The memory 503 is used to store computer programs and data, and the data stored in the memory 503 may be transferred to the processor 502.

The processor 502 is configured to read a computer program in the memory 503 to perform the following operations:

The method comprises the steps that a transceiver 501 is controlled to obtain first historical live broadcast data of a target agricultural product in each period, and obtain first historical live broadcast heat of a plurality of live broadcast account numbers for live broadcasting the target agricultural product;

controlling the transceiver 501 to acquire a digital human live video for a target agricultural product;

The control transceiver 501 sends an authorization instruction to the live broadcast terminal corresponding to each live broadcast account, where the authorization instruction corresponding to each live broadcast account includes a digital live video and an on-air time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to live broadcast with the digital live video at the corresponding on-air time through the corresponding live broadcast terminal.

In one embodiment of the present application, after sending the authorization instruction to the live terminal corresponding to each live account, the processor 502 is specifically configured to perform the following steps:

In one embodiment of the present application, the processor 502 is specifically configured to determine the first response information corresponding to the first direct broadcast terminal based on the sending time of the first direct broadcast request and the on-time corresponding to the first direct broadcast terminal, where the steps are specifically executed as follows:

In one embodiment of the present application, the processor 502 is specifically configured to perform the following steps in determining the first response information based on the second live terminal and the current live data:

In one embodiment of the present application, if the current average heat is greater than the second preset value and the sum of the number of the second live terminal and the first live terminal is less than the first preset number, the processor 502 is specifically configured to execute the following steps:

In one embodiment of the present application, if the current average heat is less than the second preset value, the processor 502 is specifically configured to perform the following steps:

Acquiring propaganda videos aiming at target agricultural products;

In one embodiment of the present application, the first historical live broadcast data corresponding to each period includes the number of merchants that live the target agricultural product in each period and the second historical live broadcast heat of each merchant that live the target agricultural product in each period, and the processor 502 is specifically configured to execute the following steps in predicting, based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account, the on-air time of the current live broadcast corresponding to each live broadcast account:

Specifically, the transceiver 501 may be the transceiver unit 401 of the live broadcast control apparatus 400 in the embodiment of fig. 4, and the processor 502 may be the processing unit 402 of the live broadcast control apparatus 400 in the embodiment of fig. 4.

In a specific implementation, the transceiver 501, the processor 502 and the memory 503 described in the embodiments of the present invention may execute the implementation described in all the embodiments of the digital live control method based on artificial intelligence provided in the embodiments of the present invention, which is not described herein.

It should be understood that the electronic device in the present application may include a smart Phone (such as an Android Mobile Phone, an iOS Mobile Phone, a Windows Phone Mobile Phone, etc.), a tablet computer, a palm computer, a notebook computer, a Mobile internet device MID (Mobile INTERNET DEVICES, abbreviated as MID), a wearable device, etc. The above-described electronic devices are merely examples and are not intended to be exhaustive and include, but are not limited to, the above-described electronic devices. In practical applications, the electronic device may further include: intelligent vehicle terminals, computer devices, etc.

The embodiment of the application also provides a computer readable storage medium, wherein the computer readable storage medium stores a computer program, and the computer program is executed by a processor to realize part or all of the steps of any artificial intelligence-based digital live control method in the embodiment of the method.

Embodiments of the present application also provide a computer program product comprising a non-transitory computer-readable storage medium storing a computer program operable to cause a computer to perform part or all of the steps of any one of the artificial intelligence-based digital live control methods described in the method embodiments above.

It should be noted that, for simplicity of description, the foregoing method embodiments are all described as a series of acts, but it should be understood by those skilled in the art that the present application is not limited by the order of acts described, as some steps may be performed in other orders or concurrently in accordance with the present application. Further, those skilled in the art will also appreciate that the embodiments described in the specification are alternative embodiments, and that the acts and modules referred to are not necessarily required for the present application.

In the foregoing embodiments, the descriptions of the embodiments are emphasized, and for parts of one embodiment that are not described in detail, reference may be made to related descriptions of other embodiments.

In the several embodiments provided by the present application, it should be understood that the disclosed apparatus may be implemented in other manners. For example, the apparatus embodiments described above are merely illustrative, such as a division of units, merely a division of logic functions, and there may be additional divisions in actual implementation, such as multiple units or components may be combined or integrated into another system, or some features may be omitted, or not performed. Alternatively, the coupling or direct coupling or communication connection shown or discussed with each other may be an indirect coupling or communication connection via some interfaces, devices or units, or may be in electrical or other forms.

The units described as separate units may or may not be physically separate, and units shown as units may or may not be physical units, may be located in one place, or may be distributed over a plurality of network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of this embodiment.

In addition, each functional unit in the embodiments of the present application may be integrated in one processing unit, or each unit may exist alone physically, or two or more units may be integrated in one unit. The integrated units described above may be implemented either in hardware or in software program modules.

The integrated units, if implemented in the form of software program modules and sold or used as a stand-alone product, may be stored in a computer readable memory. Based on this understanding, the technical solution of the present application may be embodied essentially or in a part contributing to the prior art or in whole or in part in the form of a software product stored in a memory, comprising several instructions for causing a computer device (which may be a personal computer, a server or a network device, etc.) to perform all or part of the steps of the method of the various embodiments of the present application. And the aforementioned memory includes: a usb disk, a Read-Only Memory (ROM), a random access Memory (RAM, random Access Memory), a removable hard disk, a magnetic disk, or an optical disk, or other various media capable of storing program codes.

Those of ordinary skill in the art will appreciate that all or a portion of the steps in the various methods of the above embodiments may be implemented by a program that instructs associated hardware, and the program may be stored in a computer readable memory, which may include: flash disk, read-Only Memory (ROM), random access Memory (Random Access Memory, RAM), magnetic disk or optical disk.

The foregoing has outlined rather broadly the more detailed description of embodiments of the application, wherein the principles and embodiments of the application are explained in detail using specific examples, the above examples being provided solely to facilitate the understanding of the method and core concepts of the application; meanwhile, as those skilled in the art will vary in the specific embodiments and application scope according to the idea of the present application, the present disclosure should not be construed as limiting the present application in summary.

Claims

1. An artificial intelligence-based digital live broadcast control method is characterized by comprising the following steps:

Acquiring first historical live broadcast data of a target agricultural product in each period, and acquiring first historical live broadcast heat of a plurality of live broadcast account numbers for live broadcasting the target agricultural product, wherein the first historical live broadcast data corresponding to each period comprises the number of merchants for live broadcasting the target agricultural product in each period and the second historical live broadcast heat of each merchant for live broadcasting the target agricultural product in each period;

Based on the first historical live broadcast data of each period and the first historical live broadcast heat corresponding to each live broadcast account, predicting the on-air time of the current live broadcast corresponding to each live broadcast account specifically comprises the following steps:

Sequencing the plurality of live account numbers based on the sequence from low to high of the first historical live hotness corresponding to each live account number to obtain a second sequence;

Based on the first sequence and the second sequence, determining the opening time corresponding to each live account, wherein the opening time corresponding to each live account is in one period of the periods;

Acquiring a digital live video of the target agricultural product;

And sending an authorization instruction to a live broadcast terminal corresponding to each live broadcast account, wherein the authorization instruction corresponding to each live broadcast account comprises the digital live broadcast video and the open time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to live broadcast the digital live broadcast video at the corresponding open time through the corresponding live broadcast terminal.

2. The method according to claim 1, wherein after the sending the authorization command to the live terminal corresponding to each live account, the method further comprises:

Receiving a first direct-broadcasting request from a first direct-broadcasting terminal, wherein the first direct-broadcasting terminal is a terminal which does not start current direct-broadcasting in a plurality of direct-broadcasting terminals, the plurality of direct-broadcasting terminals respectively correspond to the plurality of direct-broadcasting accounts, and the first direct-broadcasting request comprises the sending time of the first direct-broadcasting request;

And sending the first response information to the first direct broadcast terminal, wherein the first response information comprises an acceptance response or a rejection response for the first direct broadcast request.

3. The method of claim 2, wherein the determining the first response information corresponding to the first direct-broadcast terminal based on the sending time of the first direct-broadcast request and the open time corresponding to the first direct-broadcast terminal comprises:

If the sending time of the first direct-broadcasting request is the same as the opening time corresponding to the first direct-broadcasting terminal, determining the first response information as the receiving response;

If the sending time of the first direct broadcast request is different from the starting time corresponding to the first direct broadcast terminal, acquiring current direct broadcast data of a second direct broadcast terminal and a direct broadcast account corresponding to the second direct broadcast terminal, wherein the second direct broadcast terminal is a terminal which starts current direct broadcast in the plurality of direct broadcast terminals;

and determining the first response information based on the second live broadcast terminal and the current live broadcast data.

4. The method of claim 3, wherein the determining the first response information based on the second live terminal, the current live data, comprises:

If the number of the second live broadcast terminals is smaller than a first preset value, determining that the first response information is the refusal response;

If the number of the second live broadcast terminals is larger than the first preset value, determining the current heat corresponding to each second live broadcast terminal based on the current live broadcast data of the live broadcast account corresponding to each second live broadcast terminal;

if the current average heat is larger than a second preset value, determining the first response information as the acceptance response;

If the current average heat is smaller than the second preset value, determining the historical heat corresponding to the first direct-broadcasting terminal based on second historical direct-broadcasting data of a direct-broadcasting account corresponding to the first direct-broadcasting terminal;

And if the historical heat is larger than the second preset value, determining the first response information as the acceptance response.

5. The method of claim 4, wherein if the current average heat is greater than the second preset value and the sum of the number of second live terminals and the first live terminals is less than a first preset number, the method further comprises:

determining a first priority corresponding to each third live broadcast terminal based on third historical live broadcast data of a live broadcast account corresponding to each third live broadcast terminal and a live broadcast time corresponding to the current live broadcast in the plurality of third live broadcast terminals, wherein the plurality of third live broadcast terminals are terminals which do not start the current live broadcast except the second live broadcast terminal and the first live broadcast terminal in the plurality of live broadcast terminals;

6. The method of claim 4 or 5, wherein if the current average heat is less than the second preset value, the method further comprises:

Acquiring propaganda videos aiming at the target agricultural products;

acquiring a plurality of first candidate accounts and a plurality of second candidate accounts, wherein each first candidate account has the same IP (Internet protocol) attribution as the plurality of live accounts, and each second candidate account has different IP attribution as the plurality of live accounts;

Screening the plurality of second candidate accounts based on the association degree corresponding to each second candidate account and the heat value of each second candidate account to obtain a plurality of second target accounts, wherein the association degree corresponding to each second target account is larger than a fourth preset value, and the heat value corresponding to each second target account is larger than the third preset value;

7. A live control device, the device comprising: a transceiver unit and a processing unit;

The receiving and transmitting unit is used for acquiring first historical live broadcast data of the target agricultural product in each period and acquiring first historical live broadcast heat of the target agricultural product live broadcast by the plurality of live broadcast account numbers, wherein the first historical live broadcast data corresponding to each period comprises the number of merchants live broadcasting the target agricultural product in each period and the second historical live broadcast heat of the target agricultural product live broadcast by each merchant in each period;

The processing unit is configured to predict an on-air time of a current live broadcast corresponding to each live broadcast account based on first historical live broadcast data of each period and first historical live broadcast heat corresponding to each live broadcast account, and specifically includes:

the receiving and transmitting unit is further used for acquiring a digital live video of the target agricultural product;

the processing unit is further configured to send an authorization instruction to a live broadcast terminal corresponding to each live broadcast account, where the authorization instruction corresponding to each live broadcast account includes the digital live video and an open time corresponding to each live broadcast account, and the authorization instruction corresponding to each live broadcast account is used for authorizing each live broadcast account to live broadcast with the digital live video at the corresponding open time through the corresponding live broadcast terminal.

8. An electronic device, comprising: a processor and a memory, the processor being connected to the memory, the memory being for storing a computer program, the processor being for executing the computer program stored in the memory to cause the electronic device to perform the method of any one of claims 1-6.

9. A computer readable storage medium, characterized in that the computer readable storage medium stores a computer program, which is executed by a processor to implement the method of any of claims 1-6.