CN115134668A - OTT-based family member age group and family structure dividing method and device - Google Patents
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- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4661—Deriving a combined profile for a plurality of end-users of the same client, e.g. for family members within a home
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Abstract
The invention discloses a family member age group and family structure dividing method and device based on OTT, wherein the method comprises the following steps: acquiring the movie content watched by the user, and recording the movie name and time of the movie content watched by the user; according to the movie name of the movie content watched by the user, acquiring the age bracket corresponding to the movie content watched by the user and the data of the content corresponding to the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data; and analyzing the age data of the family members to obtain family structure data. The method can solve the problem of the division of the family member age bracket and the family structure of the user; through obtaining the user and watching the program characteristics, carry out the age bracket to the program and divide, form family member through family member structure simultaneously and portrait, can realize producing the portrait of member age bracket and family structure to many members in the family, be favorable to carrying out accurate propelling movement, provide convenient for the user uses.
Description
Technical Field
The invention relates to the technical field of playing equipment, in particular to a method and a device for dividing age groups and family structures of family members based on OTT.
Background
With the development of science and technology and the continuous improvement of the living standard of people, the use of various playing devices such as smart televisions is more and more popular. The smart television has become an indispensable entertainment tool in people's life.
The user portrait is also called a user role and is an effective tool for delineating target users and connecting user appeal and design direction, and the user portrait is widely applied to various fields. However, in the OTT industry, a user portrait is generated only by one device, and people in a family cannot produce portraits of member ages and family structures, so that accurate pushing is inconvenient in some cases.
Thus, there is a need for improvements and enhancements in the art.
Disclosure of Invention
The invention aims to solve the technical problems that the invention provides a family member age group and family structure dividing method, a device, a playing device and a storage medium based on OTT (over the top technology), and aims to solve the technical problems in the prior art.
In order to solve the above technical problem, a first aspect of the present invention provides a method for dividing age groups and family structures of family members based on OTT, where the method includes:
carrying out label classification on the film and television contents in advance, and marking the watching age range corresponding to the film and television contents;
acquiring the movie content watched by the user, and recording the movie name and time of the movie content watched by the user;
according to the movie name of the movie content watched by the user, acquiring the age bracket corresponding to the movie content watched by the user and the data of the content corresponding to the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data;
and analyzing the obtained age data of the family members to obtain family structure data.
The family member age group and family structure division method based on the OTT is characterized in that the method comprises the following steps of classifying the video content in advance by labels, and labeling the watching age group corresponding to the video content at the same time:
carrying out label classification on the film and television contents in advance: the method comprises the following steps of (1) dividing the method into an affiliated region, an affiliated year, a content form, an interest channel and a content category; wherein each video is tagged in a content category.
The family member age group and family structure division method based on the OTT is characterized in that the step of carrying out label classification on the film and television contents in advance and marking the watching age group corresponding to the film and television contents comprises the following steps:
and classifying the film and television contents according to the film names, and labeling the watching age groups corresponding to the films.
The OTT-based family member age group and family structure dividing method comprises the following steps of obtaining movie contents watched by a user and recording movie names and time of the movie contents watched by the user:
acquiring the movie content watched by the user of the same MAC address playing device, and recording the movie name and the time of the movie content watched by the user, wherein the time comprises: a start viewing time and an end viewing time.
According to the OTT-based family member age group and family structure dividing method, data of the age group corresponding to the movie content watched by the user and the content corresponding to the user are obtained according to the movie name of the movie content watched by the user; the step of merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain the age group data of the family members comprises the following steps:
according to the movie name of the movie content watched by the user, acquiring the age bracket corresponding to the movie content watched by the user and the data of the content corresponding to the user;
cleaning, processing and filtering the obtained data of the age group corresponding to the movie and television contents watched by the user and the content corresponding to the user to obtain a program list watched by the user member and an age list corresponding to the program;
finally obtaining age interval data according to the obtained program list watched by the user member and the age list corresponding to the program;
and obtaining the age data of the family members based on the age interval data.
The family member age group and family structure dividing method based on the OTT is characterized in that the step of analyzing the obtained family member age group data to obtain the family structure data comprises the following steps:
and analyzing the attribute of the family member age data according to the obtained family member age data to obtain family structure data.
The family member age group and family structure division method based on the OTT, wherein the step of analyzing the obtained family member age group data to obtain the family structure data further comprises the following steps:
and acquiring the MAC address of the playing equipment which obtains the family structure data, and acquiring the cell address through the longitude and latitude data of the MAC address to generate the deformation of the family structure data.
An OTT-based family member age bracket and family structure partitioning apparatus, wherein the apparatus comprises:
the system comprises a presetting module, a judging module and a judging module, wherein the presetting module is used for carrying out label classification on film and television contents in advance and marking watching age groups corresponding to the film and television contents;
the acquisition module is used for acquiring the movie content watched by the user and recording the movie name and time of the movie content watched by the user;
the age data confirmation module is used for obtaining the age of the movie content watched by the user and the data of the content corresponding to the user according to the movie name of the movie content watched by the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data;
and the family structure data confirmation module is used for analyzing the obtained family member age data to obtain family structure data.
A playback device comprising a memory, and one or more programs, wherein the one or more programs are stored in the memory, and wherein the one or more programs being configured to be executed by the one or more processors includes for performing any of the methods described herein.
A non-transitory computer readable storage medium, wherein instructions in the storage medium, when executed by a processor of a playback device, enable the playback device to perform any of the methods described herein.
Has the advantages that: compared with the prior art, the invention provides a family member age group and family structure dividing method based on OTT. The method can solve the problem of the division of the family member age bracket and the family structure of the user; through obtaining the user and watching the program characteristics, carry out age bracket to the program and divide, form family member through family member structure simultaneously and portrait, can realize producing the portrait of member age bracket and family structure to many members in the family, be favorable to carrying out accurate propelling movement, provide convenient for the user uses.
Drawings
Fig. 1 is a flowchart of a specific implementation of a method for dividing age groups and family structures of family members based on OTT according to an embodiment of the present invention.
Fig. 2 is a schematic diagram of a film and television content label classification structure of an OTT-based family member age group and family structure division method according to an embodiment of the present invention.
Fig. 3 is a diagram illustrating the age group architecture of family members in an OTT user portrait based on the age group and family structure division method of OTT family members according to an embodiment of the present invention.
Fig. 4 is a schematic block diagram of an OTT-based family member age group and family structure dividing device according to an embodiment of the present invention.
Fig. 5 is a schematic block diagram of an internal structure of a playback device according to an embodiment of the present invention.
Detailed Description
In order to make the objects, technical solutions and effects of the present invention clearer and clearer, the present invention is further described in detail below with reference to the accompanying drawings and examples. It should be understood that the specific embodiments described herein are merely illustrative of the invention and do not limit the invention.
With the development of science and technology and the continuous improvement of the living standard of people, the use of various playing devices such as smart televisions is more and more popular. The smart television has become an indispensable entertainment tool in people's life. OTT refers to the development of various video and data service services based on the open internet by internet companies across operators.
The user portrait is also called a user role and is used as an effective tool for drawing target users and connecting user appeal and design direction, and the user portrait is widely applied to various fields. However, in the OTT industry, a user portrait is generated only by one device, and people in a family cannot produce portraits of member ages and family structures, so that accurate pushing is inconvenient in some cases.
In order to solve the problems in the prior art, this embodiment provides a family member age group and family structure dividing method based on OTT, and in specific implementation, an age interval is marked for a video program, a main family age interval is obtained according to content watched by a user through a video, and finally a family member structure of the user is derived. The method can solve the problem of the division of the family member age bracket and the family structure of the user. Therefore, the invention can realize that the user portrait of the intelligent television in the OTT industry portrays a plurality of members in a family aiming at one device, better accords with the application scene of the actual family, and provides convenience for the use of the user.
Exemplary method
The embodiment provides a family member age group and family structure dividing method based on OTT, and the specific embodiment mainly comprises the following four steps: the first part is the media information system output movie content label. The second part is a label of the marked content after the user watches the film and the television. And the third part of users combines the corresponding content and the corresponding age bracket of the content to output the family age bracket. The fourth part obtains the division of family structure through the attribute of family age group. The details are as follows:
the method of the embodiment may be applied to a playing device, and in specific implementation, as shown in fig. 1, the method for dividing age groups and family structures of family members based on OTT of the embodiment of the present invention specifically includes the following steps:
s100, carrying out label classification on the film and television contents in advance, and labeling viewing age groups corresponding to the film and television contents;
in the embodiment of the present invention, after each movie content is produced, the movie content is subjected to tag classification in the movie library in advance, and as shown in fig. 2, the present invention can classify the movie content tags into regions to which the movie content belongs, ages to which the movie content belongs, content forms, interest channels, and content categories.
The region is a region to which the video content belongs, for example, china, japan and korea, hong kong and australia, europe and america, south east asia, and other regions.
The generation belongs to the generation to which the movie contents belong, such as the last three years, the 2020 generation, the 2000 generation, the 90 generation and the like.
And the content form is a content form to which the movie content belongs, such as a television play, a movie, a short video, a documentary, a cartoon, an art program and the like.
The interested channel is the channel to which the movie content belongs, such as sports, fashion, life, scientific education, news information, etc.; the present invention tags each video in the content category, such as: the first collection of jubilance grey tarsie, the first English of synchronous tutor # first, the first collection of love apartment season, the first collection of family secret, the first collection of Kangxi dynasty, the first collection of A story, the first collection of three nationalities' performance, B open screen type and so on. When a user clicks on the video on the television, the user is tagged.
In the embodiment of the invention, the film and television contents are classified according to the film names, and the corresponding watching age groups of the films are labeled. Specifically, there is a certain arrangement before the release of the movie on the tv, especially the content aspects are classified according to the movie name, and the movie watching age is noted as shown in table 1 below:
table 1: corresponding age bracket of movie and television contents
As shown in the above table, the first movie content is the first set of jubilant, belonging to china, with the attributes of the year being nearly three years, the content being in the form of animation, the channel of interest being a young child, and the age group being under 10 years.
S200, acquiring the movie content watched by the user, and recording the movie name and time of the movie content watched by the user;
in specific implementation of the embodiment of the present invention, a device of the OTT-based family member age group and family structure division method, such as an intelligent television or a software conference, first obtains movie content watched by a user of a same MAC address playing device, and records movie names and time of the movie content watched by the user, where the time includes: a start viewing time and an end viewing time.
For example: when a user watches a film, the client records the name and time of a video observed by the user, one television or one set top box has one mark which is the MAC address, and the user can understand the MAC address. As shown in table 2 below:
table 2 records the video name and time observed by the user
As shown in table 2 above: the user ID is 0854BBBD670D, and the movie content is: the first group of jubilaria; the viewing time is 2022-01-1512: 00:00 and the end time is 2022-01-1513: 00: 00.
Step S300, obtaining data of the age group corresponding to the movie content watched by the user and the content corresponding to the user according to the movie name of the movie content watched by the user, where for example, the movie content watched by the user is: the first set of the jubilance gray tarsier corresponds to users with the age stage below 10 years old, and the data of the corresponding content of the users is 0854BBBD 670D; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data; that is, the age group corresponding to the movie content watched by all users under the same playing device (playing device with the same MAC address) and the data of the content corresponding to the user are merged, so as to obtain the age group data of the family member corresponding to the playing device.
In this step, specifically: according to the acquired movie name of the movie content watched by the user of the same playing device, acquiring the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user; for example, when the same playback device (which may be a playback device with the same MAC address) acquires that the user ID is 0854BBBD670D, the viewed movie content is: the first set of the American gray Tailang is liked, and the movie content corresponds to the age group of less than 10 years old and corresponds to the children of the user; and the other user ID is 1077170D4DCA, and the viewed movie contents are: the first set of family secrets would correspond to the age range 31-40 years. And the other user ID is A4E61596390A, and the viewed movie content is: the first group of the three kingdoms performance corresponds to the age stage of over 60 years.
Then, cleaning, processing and filtering the obtained data of the age group corresponding to the movie and television contents watched by the user and the content corresponding to the user to obtain a program list watched by the user member and an age list corresponding to the program; as shown in table 2 and table 1. The list of programs viewed by the user 0854BBBD670D with the same user ID is: the first set of Xiyanggai Tailang, the synchronous tutor # first English, and the first set of love apartments in the first season. The age lists corresponding to the programs are respectively as follows: the first group of Xiyanggai Tailang, corresponding to the age group under 10 years old; sync tutor # first English, corresponding to age group 11-20 years old; the first collection of love apartments in the first season corresponds to the age bracket of 21-30 years.
Then, according to the obtained program list watched by the user member and the age list corresponding to the program, finally obtaining age interval data; and obtaining the age data of the family members based on the age interval data.
As described above, the program list viewed by the user 0854BBBD670D with the same user ID is: the first collection of jubilance gray Tailang, the first English of synchronous tutor # and the first collection of love apartment in the first season. The age lists corresponding to the programs are respectively as follows: the first group of Xiyanggai Tailang, corresponding to the age group under 10 years old; sync tutor # first English, corresponding to age group 11-20 years old; the first collection of love apartments in the first season corresponds to the age bracket of 21-30 years. Finally, the data of the age interval are obtained, wherein the data of the age interval comprise children under 10 years old, children corresponding to 11-20 years old, young children corresponding to 21-30 years old, and the like.
And S400, analyzing the obtained age data of the family members to obtain family structure data.
In the embodiment of the invention, the attribute of the family member age data is analyzed according to the obtained family member age data to obtain the family structure data.
In the embodiment of the invention, the data of the age bracket corresponding to the movie content and the content corresponding to the user are cleaned, processed and filtered, so that the program list watched by the user member and the age list corresponding to the program can be obtained, and the age interval data is finally obtained according to different cleaning rules of each company. The family structure can be obtained through data of the age interval. (alternatively: it can be filtered if the time of the movie viewed by the user is less than 5 minutes, or it can be filtered if the number of occurrences of a certain age group is less than 5), as follows:
table 3 family age group and family structure table
As shown in the above table: the playing device of the user 0854BBBD670D, after processing and cleaning the movie content data: age and content correspond to: "under 10 years of age," favorite ocean gray wolf first set "," 11-20 years of age ": synchronous tutor # first english", "21-30 years of age": "love apartment first season first collection". Then the family structure is judged as: three family of young people.
The playback device of the user 1077170D4DCA, after processing and cleaning the movie content data: age and content correspond to: "31-40 years old", "family secret first collection", "41-50 years old" first collection of Kangxi dynasty. Then the family structure is judged as: two people in middle age.
The playing device of the user A4E61596390A, after processing and cleaning the movie content data: age and content correspond to: "51-60 years old": "Kangxi dynasty first episode", "above 60": "story first set of a". Then the family structure is judged as follows: the old people living alone.
As shown in fig. 3, fig. 3 is a diagram illustrating the architecture of the age group of family members in OTT user images according to an embodiment of the present invention. Firstly, in a media information system, for a film and television content label, the film and television content of a user watching television and the corresponding content of the user, the age stage corresponding to the content is identified. The family age stage is divided into 10 years old or below, 11-20 years old, 21-30 years old, …, 41-50 years old, 51-60 years old, and 60 years old or above. The machine family structure is divided into: three-family young, two-family middle-age, one old and one few, solitary old, three-generation and four-generation in-house ….
The invention relates to a family member age group and family structure dividing method based on OTT, further comprising the following steps:
and acquiring the MAC address of the playing equipment which obtains the family structure data, and acquiring the cell address through the longitude and latitude data of the MAC address to generate the deformation of the family structure data. For example, the cell address can be obtained by the latitude and longitude of the MAC, allowing for a modification of the home structure, such as a good home, a rich home, a low income home, a medium birth home, and so on. Through the deformation of the family structure data, the abundant condition of each family is known, and the related marketing data can be pushed to the user more accurately.
Therefore, according to the method embodiment of the invention, the program is divided into age groups by acquiring the characteristics of the program watched by the user, and the family member portrait is formed by the family member structure, so that the family structure is mined out according to the movie watching behavior rules, such as: family three young, two middle-aged, family of solitary old people, etc. through the content of watching and the member detail of age interval extraction to each user, define user's family structure at last, can realize producing the portrait of member age bracket and family structure to many members in the family, be favorable to carrying out accurate propelling movement, provide convenience for the user uses.
Exemplary device
As shown in fig. 4, an embodiment of the present invention provides an OTT-based family member age group and family structure dividing apparatus, which includes:
the presetting module 410 is used for carrying out label classification on the film and television contents in advance and marking the watching age groups corresponding to the film and television contents;
the acquiring module 420 is configured to acquire the movie content watched by the user, and record the movie name and time of the movie content watched by the user;
the age data confirmation module 430 is configured to obtain, according to the movie name of the movie content watched by the user, an age group corresponding to the movie content watched by the user and data of the content corresponding to the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain the age group data of the family members;
the family structure data confirming module 440 is configured to analyze the obtained data of the age group of the family member to obtain the family structure data, which is specifically described in the foregoing method embodiment.
Based on the above embodiment, the present invention further provides a playing device, and a schematic block diagram thereof may be as shown in fig. 5. The playing device comprises a processor, a memory, a network interface and a display screen which are connected through a system bus. Wherein the processor of the playback device is configured to provide computing and control capabilities. The memory of the playing device comprises a nonvolatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operating system and the computer program to run on the non-volatile storage medium. The network interface of the playback device is used for connecting and communicating with an external terminal through a network. The computer program is executed by a processor to implement an OTT-based family member age bracket and family structure partitioning method. The display screen of the playing device can be a liquid crystal display screen or an electronic ink display screen.
It will be understood by those skilled in the art that the block diagram shown in fig. 5 is only a block diagram of a part of the structure related to the solution of the present invention, and does not constitute a limitation to the playback device to which the solution of the present invention is applied, and a specific playback device may include more or less components than those shown in the figure, or combine some components, or have different arrangements of components.
In one embodiment, a playback device is provided that includes a memory, and one or more programs, wherein the one or more programs are stored in the memory and configured for execution by the one or more processors to perform the one or more programs includes instructions for:
carrying out label classification on the film and television contents in advance, and marking the watching age range corresponding to the film and television contents;
acquiring the movie content watched by the user, and recording the movie name and time of the movie content watched by the user;
according to the movie name of the movie content watched by the user, acquiring the age bracket corresponding to the movie content watched by the user and the data of the content corresponding to the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data;
analyzing the obtained age data of the family members to obtain family structure data, which is specifically described above.
Wherein, carry out label classification with movie & TV content in advance, the step of the corresponding viewing age bracket of mark movie & TV content simultaneously includes:
carrying out label classification on film and television contents in advance: the method comprises the following steps of (1) dividing the method into a region, a year, a content form, an interest channel and a content category; wherein each video is tagged in a content category.
The method comprises the following steps of classifying the labels of the film and television contents in advance, and simultaneously labeling the watching age groups corresponding to the film and television contents, wherein the steps comprise:
and classifying the film and television contents according to the film names, and labeling the watching age groups corresponding to the films.
The OTT-based family member age group and family structure dividing method comprises the following steps of obtaining movie contents watched by a user and recording movie names and time of the movie contents watched by the user:
acquiring the movie content watched by the user of the same MAC address playing device, and recording the movie name and the time of the movie content watched by the user, wherein the time comprises: a start viewing time and an end viewing time.
The method comprises the steps of obtaining the age bracket corresponding to the movie content watched by a user and the data of the content corresponding to the user according to the movie name of the movie content watched by the user; the step of merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain the age group data of the family members comprises the following steps:
according to the movie name of the movie content watched by the user, acquiring the data of the age group corresponding to the movie content watched by the user and the content corresponding to the user;
cleaning, processing and filtering the obtained data of the age bracket corresponding to the content of the film and television watched by the user and the content corresponding to the user to obtain a program list watched by the members of the user and an age list corresponding to the program;
finally obtaining age interval data according to the obtained program list watched by the user member and the age list corresponding to the program;
and obtaining the age data of the family members based on the age interval data.
Wherein, the step of analyzing the obtained family member age data to obtain family structure data comprises the following steps:
and analyzing the attribute of the family member age data according to the obtained family member age data to obtain family structure data.
Wherein, the step of analyzing the obtained family member age data to obtain family structure data further comprises:
and acquiring the MAC address of the playing equipment for obtaining the family structure data, and acquiring the cell address through the longitude and latitude data of the MAC address to generate the deformation of the family structure data.
It will be understood by those skilled in the art that all or part of the processes of the methods of the embodiments described above may be implemented by hardware instructions of a computer program, which may be stored in a non-volatile computer-readable storage medium, and when executed, may include the processes of the embodiments of the methods described above. Any reference to memory, storage, databases, or other media used in embodiments provided herein may include non-volatile and/or volatile memory. Non-volatile memory can include read-only memory (ROM), Programmable ROM (PROM), Electrically Programmable ROM (EPROM), Electrically Erasable Programmable ROM (EEPROM), or flash memory. Volatile memory can include Random Access Memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double Data Rate SDRAM (DDRSDRAM), Enhanced SDRAM (ESDRAM), synchronous Link (Synchlink) DRAM (SLDRAM), Rambus (Rambus) direct RAM (RDRAM), direct bused dynamic RAM (DRDRAM), and bused dynamic RAM (RDRAM).
In summary, the invention discloses a method, a device, a playing device and a storage medium for dividing family member age groups and family structures based on OTT. The method can solve the problem of the division of the family member age bracket and the family structure of the user; through obtaining the user and watching the program characteristics, carry out the age bracket to the program and divide, form family member through family member structure simultaneously and portrait, can realize producing the portrait of member age bracket and family structure to many members in the family, be favorable to carrying out accurate propelling movement, provide convenient for the user uses.
Finally, it should be noted that: the above examples are only intended to illustrate the technical solution of the present invention, but not to limit it; although the present invention has been described in detail with reference to the foregoing embodiments, it will be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions of the embodiments of the present invention.
Claims (10)
1. An OTT-based family member age group and family structure dividing method is characterized by comprising the following steps:
carrying out label classification on the film and television contents in advance, and marking the watching age range corresponding to the film and television contents;
acquiring the movie content watched by the user, and recording the movie name and time of the movie content watched by the user;
according to the movie name of the movie content watched by the user, acquiring the data of the age group corresponding to the movie content watched by the user and the content corresponding to the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data;
and analyzing the obtained age data of the family members to obtain family structure data.
2. The OTT-based family member age group and family structure division method according to claim 1, wherein the step of classifying the movie contents in advance by labels and labeling the viewing age group corresponding to the movie contents comprises:
carrying out label classification on the film and television contents in advance: the method comprises the following steps of (1) dividing the method into a region, a year, a content form, an interest channel and a content category; wherein each video is tagged in a content category.
3. The OTT-based family member age group and family structure division method according to claim 2, wherein the step of classifying the movie contents in advance by tags and labeling the viewing age group corresponding to the movie contents comprises:
and classifying the film and television contents according to the film names, and labeling the watching age groups corresponding to the films.
4. The OTT-based family member age group and family structure division method according to claim 1, wherein the step of obtaining the movie contents watched by the user and recording the movie names and the time of the movie contents watched by the user comprises:
acquiring the movie content watched by the user of the same MAC address playing device, and recording the movie name and the time of the movie content watched by the user, wherein the time comprises: a start viewing time and an end viewing time.
5. The OTT-based family member age group and family structure division method according to claim 1, wherein the data of the age group corresponding to the movie content watched by the user and the content corresponding to the user is obtained according to the movie name of the movie content watched by the user; the step of merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain the age group data of the family members comprises the following steps:
according to the movie name of the movie content watched by the user, acquiring the age bracket corresponding to the movie content watched by the user and the data of the content corresponding to the user;
cleaning, processing and filtering the obtained data of the age group corresponding to the movie and television contents watched by the user and the content corresponding to the user to obtain a program list watched by the user member and an age list corresponding to the program;
finally obtaining age interval data according to the obtained program list watched by the user member and the age list corresponding to the program;
and obtaining the age data of the family members based on the age interval data.
6. The OTT-based family member age group and family structure division method according to claim 1, wherein the step of analyzing the obtained family member age group data to obtain family structure data comprises:
and analyzing the attribute of the family member age data according to the obtained family member age data to obtain family structure data.
7. The method for dividing age bracket and family structure of family members based on OTT as claimed in claim 4, wherein the step of analyzing the obtained age bracket data of family members to obtain the family structure data further comprises:
and acquiring the MAC address of the playing equipment which obtains the family structure data, and acquiring the cell address through the longitude and latitude data of the MAC address to generate the deformation of the family structure data.
8. An OTT-based family member age group and family structure dividing device, the device comprising:
the system comprises a presetting module, a judging module and a judging module, wherein the presetting module is used for carrying out label classification on film and television contents in advance and marking watching age groups corresponding to the film and television contents;
the acquisition module is used for acquiring the movie content watched by the user and recording the movie name and time of the movie content watched by the user;
the age data confirmation module is used for obtaining the age of the movie content watched by the user and the data of the content corresponding to the user according to the movie name of the movie content watched by the user; merging the age group corresponding to the movie content watched by the user and the data of the content corresponding to the user to obtain family member age group data;
and the family structure data confirmation module is used for analyzing the obtained family member age data to obtain family structure data.
9. A playback device comprising a memory, and one or more programs, wherein the one or more programs are stored in the memory, and wherein the one or more programs being configured to be executed by the one or more processors comprises instructions for performing the method of any one of claims 1-7.
10. A non-transitory computer-readable storage medium, wherein instructions in the storage medium, when executed by a processor of a playback device, enable the playback device to perform the method of any one of claims 1-7.
Priority Applications (2)
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| CN202210247730.6A CN115134668A (en) | 2022-03-14 | 2022-03-14 | OTT-based family member age group and family structure dividing method and device |
| PCT/CN2023/075751 WO2023173975A1 (en) | 2022-03-14 | 2023-02-13 | Ott-based family member age group and family structure division method and device |
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| CN202210247730.6A CN115134668A (en) | 2022-03-14 | 2022-03-14 | OTT-based family member age group and family structure dividing method and device |
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