CN115115411A - One-stop passenger obtaining platform based on big data acquisition - Google Patents

One-stop passenger obtaining platform based on big data acquisition Download PDF

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Publication number
CN115115411A
CN115115411A CN202210819992.5A CN202210819992A CN115115411A CN 115115411 A CN115115411 A CN 115115411A CN 202210819992 A CN202210819992 A CN 202210819992A CN 115115411 A CN115115411 A CN 115115411A
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customer
big data
platform
stop
acquisition
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李锦红
吴家浪
刘秋淋
胡雅云
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Guangdong Red Power Intellectual Property Agency Co ltd
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Guangdong Red Power Intellectual Property Agency Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0202Market predictions or forecasting for commercial activities
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements

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  • Entrepreneurship & Innovation (AREA)
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  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
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Abstract

The invention belongs to the technical field of marketing, and particularly relates to a one-stop type passenger obtaining platform based on big data acquisition, which comprises a one-stop type passenger obtaining platform, wherein the one-stop type passenger obtaining platform comprises: enterprise clue inquiry is used for searching business enterprises in a multi-dimensional mode according to mass data of the whole network, a robot intelligently calls out, numbers are led in batch, cooperative business opportunities are automatically excavated, intention clients and mobile phone terminals are pushed in real time, 5G video marketing short messages are used for popping pictures and texts/videos to reach the clients, a short video client obtaining system is used for intelligently searching accurate clients, one-key searching of industrial videos is achieved, accurate client clues are found, a short video publishing system is used for rapidly producing videos and publishing the whole network in a one-key mode, large data flow modeling is used for multi-dimensional label modeling and deep searching of potential clients, and the method has the advantages of achieving browser login background logging, automatic 24-hour operation, low cost and high efficiency client obtaining.

Description

One-stop passenger obtaining platform based on big data acquisition
Technical Field
The invention relates to the technical field of marketing, in particular to a one-stop type customer acquisition platform based on big data acquisition.
Background
Marketing refers to the process of discovering or discovering consumer needs by an enterprise, so that consumers can know the product and then purchase the product. Marketing (Marketing) is also known as marketspace, Marketing or Marketing. Classical merchant administration courses such as MBA and EMBA all use marketing as an important module for managing and educating managers. Marketing is an activity, process and system that brings economic value to customers, clients, partners, and the entire society in creating, communicating, disseminating, and exchanging products. The method mainly refers to a process of developing operation and sales behaviors aiming at markets at the same time in marketing, namely a process of realizing conversion of operation and sales.
At present, the most main step in the marketing process is to acquire customers, but the current customer acquisition platform has a backward popularization mode, few customer channel resources, high customer acquisition cost in public domain, difficult private domain flow operation and low precision and conversion, so that the invention provides a one-stop customer acquisition platform based on large data acquisition.
Disclosure of Invention
The present invention has been made in view of the above and/or other problems with a conventional big data acquisition-based one-stop guest-obtaining platform.
Therefore, the present invention is directed to a one-stop passenger-obtaining platform based on big data acquisition, which can solve the above-mentioned problems.
To solve the above technical problem, according to an aspect of the present invention, the present invention provides the following technical solutions:
a one-stop type passenger obtaining platform based on big data acquisition comprises the one-stop type passenger obtaining platform, and the one-stop type passenger obtaining platform comprises:
the enterprise clue query is used for searching the enterprise of the merchant in multiple dimensions according to the mass data of the whole network;
the robot intelligent outbound is used for importing numbers in batches, automatically mining the partner opportunities and pushing the intention clients to the mobile phone end in real time;
the 5G video marketing short message is used for popping up the pictures and texts/videos to the front of the customer;
the short video client obtaining system is used for intelligently searching accurate clients, realizing one-key searching of industrial videos and finding accurate client clues;
the short video publishing system is used for quickly producing videos and publishing the whole network by one key;
large data flow modeling is used for multi-dimensional label modeling and deep search of hidden passengers;
the advertisement delivery system is used for delivering advertisements in one-stop type account opening of each large mainstream platform, and delivery of thousands of people and thousands of faces, accurate crowds and cost price is realized;
the website building system is used for making a website in a template mode, and realizing self-adaptation of a computer/mobile phone end, server and domain name providing and website management background.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the enterprise clue query is to search enterprise businesses of all industries on/off the whole internet to quickly find out the resources of clients on/off the internet, and to perform full-channel/multi-dimensional label query to mine the effective clues of decision makers of the enterprises and support batch export.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the robot intelligent outbound is to guide the searched clue number into the outbound system, automatically find out the intention client, and push the found cooperation business to the salesman for follow-up, thereby greatly improving the efficiency of developing the client and reducing the repetitive labor.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the robot intelligent outbound comprises:
real person recording, wherein the real person recording is the interactive conversation experience of 99% of real conversation experience of real person customized conversation dubbing, intelligent conversation, support interruption and creation;
intention identification, intelligent understanding of conversation contents, automatic identification of conversation keywords, judgment of the intention of a client and automatic intention grading;
real-time pushing, namely automatically sending an on-hook short message, automatically adding a WeChat and reminding a salesman to return to visit after identifying a client with high intention;
the line support is that the system automatically calls the connection line efficiently without preparing the line or the number.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the 5G video marketing short message is a new generation 5G short message marketing scheme, supports image-text/video display, has better browsing experience by a unique jump backflow technology, can add WeChat by one key of the short message, has higher conversion rate by adopting a 5G three-network private line channel, has 95 percent of arrival rate, avoids invalid interception, and directly reaches the eyes of customers.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the short video customer acquisition system is an automatic search whole-network short video platform, acquires videos of a designated industry, intelligently analyzes a comment area, mines and finds out customers of the intention, achieves automatic touch, improves drainage efficiency and reduces customer acquisition cost.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the short video publishing system is used for manufacturing explosive money videos in batch through an Al video intelligent fission and repetition elimination technology, the materials are published to a whole network by one key, and the seo overlord screen is efficiently exposed and guided on large platforms.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the big data traffic modeling is to joint global big data of the Internet, independently model according to marketing requirements, deeply search potential customers, analyze figures according to keywords, customer service telephones, APP traffic and website traffic labels, search target intention customers, effectively increase enterprise customer resources and reduce customer acquisition cost.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the advertisement delivery system integrates mainstream platform advertisement resources, and one-stop type account opening delivery is carried out, so that the cost price of a service provider channel is used for delivery, and the marketing cost is saved by 40%.
As a preferred scheme of the big data acquisition-based one-stop passenger acquisition platform of the present invention, wherein: the website building system is used for building PC/mobile terminal websites in various industries in a visual mode, rich templates are arranged in the website building system, a server and a building environment are simply provided for free, online release is achieved quickly, and services are more formal.
Compared with the prior art:
the method comprises the steps of searching for merchants and enterprises in a multi-dimensional mode according to mass data of the whole network through enterprise clue inquiry, leading in numbers in batches through intelligent outbound of a robot, automatically excavating cooperative business opportunities, pushing mobile terminals of interested clients in real time, popping pictures and texts/videos to the eyes of the clients through 5G video marketing short messages, intelligently searching for accurate clients through a short video client obtaining system, realizing one-key searching of industrial videos, finding out accurate client clues, quickly producing videos through a short video publishing system, publishing the whole network through one key, modeling through large data flow modeling for multi-dimensional label modeling, deeply searching for potential clients, releasing advertisements through an advertisement releasing system in one-stop type opening of each main flow platform, realizing thousands of people, accurate crowd and cost price releasing, using a website building system for template making of websites, and self-adapting of a computer/mobile phone terminal, the method realizes the provision of the server and the domain name and the website management background, and has the advantages of realizing the login background of the browser, the 24-hour automatic operation, low cost and high efficiency of obtaining the customers.
Drawings
FIG. 1 is a schematic flow chart of the present invention.
In the figure: the system comprises a one-stop customer acquisition platform 10, an enterprise clue query 11, a robot intelligent outbound 12, a 5G video marketing short message 13, a short video customer acquisition system 14, a short video publishing system 15, a large data flow modeling 16, an advertisement delivery system 17 and a website building system 18.
Detailed Description
To make the objects, technical solutions and advantages of the present invention more apparent, embodiments of the present invention will be described in detail with reference to the accompanying drawings.
The present invention provides a one-stop type platform for getting passengers based on big data acquisition, please refer to fig. 1, which includes a one-stop type platform for getting passengers 10, the one-stop type platform for getting passengers 10 includes:
the enterprise clue query 11 is used for searching the enterprise of the merchant in a multi-dimension mode according to the mass data of the whole network;
the enterprise clue query 11 is to search business enterprises of various industries on/off the whole network line, quickly find the resources of clients on/off the line, query through a full channel/multidimensional label, mine effective clues of decision makers of the enterprises and support batch export;
the inquiry channel comprises enterprise and commerce, official networks, B2B websites, recruitment networks, maps, comments, APPs, public number applets and the like, and potential sales leads are quickly found;
the robot intelligent outbound 12 is used for importing numbers in batches, automatically mining the partner opportunities and pushing the intended clients to the mobile phone end in real time;
the robot intelligent outbound 12 is to guide the searched clue number into an outbound system, automatically find out the intention customer, and push the found cooperation business to the salesman for follow-up, thereby greatly improving the efficiency of developing customers and reducing the repetitive labor;
the robot intelligent outbound 12 includes:
real person recording, wherein the real person recording is the interactive conversation experience of 99% of real conversation experience of real person customized conversation dubbing, intelligent conversation, support interruption and creation;
intention identification, intelligent understanding of conversation contents, automatic identification of conversation keywords, judgment of the intention of a client and automatic intention grading;
real-time pushing, namely automatically sending an on-hook short message, automatically adding a WeChat and reminding a salesperson to return visit after identifying a client with high intention;
line support, wherein the line support is that a line or a number does not need to be prepared, and a system automatically calls out a connection line in an automatic and efficient manner;
the 5G video marketing short message 13 is used for popping up the pictures, texts and videos to the front of the client;
the 5G video marketing short message 13 is a new generation 5G short message marketing scheme, supports image-text/video display, has better browsing experience by a unique jump backflow technology, can add WeChat by one key of the short message, has higher conversion rate by adopting a 5G three-network special line channel, has 95 percent of arrival rate, avoids invalid interception, and directly reaches the eyes of customers;
the short video client obtaining system 14 is used for intelligently searching accurate clients, realizing one-key searching of industrial videos and finding accurate client clues;
the short video customer acquisition system 14 is an automatic search full-network short video platform, collects videos of specified industries, intelligently analyzes and mines evaluation areas to find out intended customers, realizes automatic reaching, improves drainage efficiency and reduces customer acquisition cost;
wherein, short video platform includes: a certain voice, a certain hand, a B station, a certain red book, etc.;
the analysis intention of the comment area includes:
price inquiry class: how much money, price, charge;
collaboration class: how to collaborate, interest, mode;
an address class: manufacturer, where, address;
the contact class: phone, number, how to contact;
consultation class: inquiring about service specific detail questions;
the short video publishing system 15 is used for rapidly producing videos and publishing the whole network by one key;
the short video publishing system 15 is used for manufacturing explosive money videos in batch through an Al video intelligent fission and weight elimination technology, and materials are published to all large platforms of a whole network and a seo super screen in a one-key mode through a quality and quantity account matrix publishing system and are efficiently exposed and guided;
the big data flow modeling 16 is used for multi-dimensional label modeling and deep search of hidden guests;
the big data traffic modeling 16 is used for butt-joint of global big data of the Internet, independent modeling is carried out according to marketing requirements, potential customers are deeply searched, image analysis is carried out according to keywords, customer service calls, APP traffic and website traffic labels, target intention customers are searched, enterprise customer resources are effectively increased, and customer acquisition cost is reduced;
the advertisement delivery system 17 is used for delivering advertisements in one-stop type account opening of each large mainstream platform, and delivering thousands of people and thousands of faces, accurate crowds and cost price;
the advertisement delivery system 17 integrates mainstream platform advertisement resources, including search bidding, information flow advertisement and the like, and opens an account in one-stop mode for delivery at the cost price of a service provider channel, thereby saving 40% of marketing cost;
the website building system 18 is used for making a website in a template mode, and the computer/mobile phone end is self-adaptive to provide a server + domain name and a website management background;
the website building system 18 is used for building PC/mobile terminal websites in various industries in a visual mode, rich templates are arranged in the website building system, a server and a building environment are provided simply and freely, online release is achieved quickly, and services are more formal.
While the invention has been described above with reference to an embodiment, various modifications may be made and equivalents may be substituted for elements thereof without departing from the scope of the invention. In particular, the various features of the disclosed embodiments of the invention may be used in any combination, provided that no structural conflict exists, and the combinations are not exhaustively described in this specification merely for the sake of brevity and resource conservation. Therefore, it is intended that the invention not be limited to the particular embodiments disclosed, but that the invention will include all embodiments falling within the scope of the appended claims.

Claims (10)

1. One-stop passenger-obtaining platform based on big data acquisition, comprising the one-stop passenger-obtaining platform (10), wherein the one-stop passenger-obtaining platform (10) comprises:
the enterprise clue query (11) is used for searching the enterprise of the merchant in a multi-dimension mode according to the mass data of the whole network;
the robot intelligent outbound (12) is used for importing numbers in batches, automatically mining the partner opportunities and pushing the intended clients to the mobile phone end in real time;
the 5G video marketing short message (13) is used for popping up the pictures, texts and videos to the front of the client directly;
the short video customer acquisition system (14) is used for intelligently searching accurate customers, realizing one-key searching of industrial videos and finding accurate customer clues;
the short video publishing system (15) is used for rapidly producing videos and publishing the whole network in a one-key mode;
large data traffic modeling (16) for multi-dimensional tag modeling, deep search of potential customers;
the advertisement putting system (17) is used for putting advertisements on one-stop type account opening of each large mainstream platform, and putting thousands of people and thousands of faces, accurate crowd and cost price;
and the website building system (18) is used for making a website in a template mode, and realizing self-adaptation of a computer/mobile phone end, server + domain name providing and website management background.
2. The big data acquisition-based one-stop customer acquisition platform as claimed in claim 1, wherein the enterprise clue query (11) is to search all industry business enterprises on/off the whole network line, quickly find the resources of customers on/off the line, and carry out full channel/multidimensional label query to mine the effective clues of enterprise decision makers, thereby supporting batch export.
3. The one-stop customer obtaining platform based on big data acquisition according to claim 1, characterized in that the robot intelligent outbound call (12) is to guide the searched clue number into an outbound call system, automatically find the intended customer, and push the excavated partner opportunity to the salesperson for follow-up, thereby greatly improving customer-finding efficiency and reducing repetitive labor.
4. A big data acquisition based one-stop guest-obtaining platform according to claim 3, wherein the robot intelligent outbound call (12) comprises:
real person recording, wherein the real person recording is the interactive conversation experience of 99% of real conversation experience of real person customized conversation dubbing, intelligent conversation, support interruption and creation;
intention identification, intelligent understanding of conversation contents, automatic identification of conversation keywords, judgment of the intention of a client and automatic intention grading;
real-time pushing, namely automatically sending an on-hook short message, automatically adding a WeChat and reminding a salesman to return to visit after identifying a client with high intention;
the line support is that the system automatically calls the connection line efficiently without preparing the line or the number.
5. The one-stop customer acquisition platform based on big data acquisition as claimed in claim 1, wherein the 5G video marketing message (13) is a new generation 5G message marketing scheme, supports graphics and text/video display, has better browsing experience with a unique skip-and-return technology, can add WeChat by one key of the message, has higher conversion rate by adopting a 5G three-network dedicated line channel, has 95% arrival rate, avoids invalid interception, and reaches the customer.
6. The one-stop customer acquisition platform based on big data acquisition according to claim 1, wherein the short video customer acquisition system (14) is an automatic search whole-network short video platform, acquires videos of a specified industry, intelligently analyzes a comment area to find out an intended customer, realizes automatic reaching, improves drainage efficiency and reduces customer acquisition cost.
7. The one-stop passenger-obtaining platform based on big data acquisition is characterized in that the short video publishing system (15) is used for manufacturing explosive money videos in batch through an Al video intelligent fission and repetition elimination technology, a material quality and quantity account number matrix publishing system is published to a whole network through one key, and the seo overlord screen is used for each big platform, and efficient exposure and drainage are realized.
8. The big data collection-based one-stop customer acquisition platform as claimed in claim 1, wherein the big data traffic modeling (16) is to interface internet global big data, independently model according to marketing needs, deeply search potential customers, perform portrait analysis according to keywords, customer service telephone, APP traffic and website traffic labels, search target intention customers, effectively increase enterprise customer resources and reduce customer acquisition cost.
9. The big data collection-based one-stop customer acquisition platform as claimed in claim 1, wherein the advertisement delivery system (17) integrates mainstream platform advertisement resources, and one-stop account opening delivery is performed, and delivery is performed at cost price of a service provider channel, thereby saving marketing cost by 40%.
10. The big data acquisition-based one-stop customer acquisition platform according to claim 1, wherein the website building system (18) is used for building PC/mobile websites in various industries in a visual manner, is provided with rich templates, provides a server and a building environment simply and freely, and releases online quickly to make services more formal.
CN202210819992.5A 2022-07-13 2022-07-13 One-stop passenger obtaining platform based on big data acquisition Pending CN115115411A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117314082A (en) * 2023-09-26 2023-12-29 选房宝(珠海横琴)数字科技有限公司 Client follow-up method, system, equipment and medium based on client clues

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117314082A (en) * 2023-09-26 2023-12-29 选房宝(珠海横琴)数字科技有限公司 Client follow-up method, system, equipment and medium based on client clues

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