CN114493711B - Digital management method and system for member rights and interests - Google Patents
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Abstract
The invention provides a member rights and interests digital management method and system. The management method comprises the following steps: after the user applies for the member of the E-commerce platform, the user automatically obtains the member rights and interests as the member; prompting a user to share the membership interests, wherein the membership interests share range is a non-membership platform friend of the user on the e-commerce platform; monitoring the rights and interests use records of the member rights and interests sharees in real time, and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records; judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the process of communicating with the friends on the platform, and limiting the use of the interests according to the interest transfer condition.
Description
Technical Field
The invention provides a member rights and interests digital management method and system, and belongs to the technical field of information management.
Background
With the continuous development of internet technology, various living activities of people are also performed by using the internet gradually, such as shopping activities, however, the member interests of various platforms are only effective for member clients nowadays, so that the sales object group of the specified product types in the range of the member interests is limited, and the problem of low sales is caused.
Disclosure of Invention
The invention provides a member equity digital management method and a member equity digital management system, which are used for solving the problem that the sales object group of a specified product type in the member equity range is limited and the sales amount is lower due to the fact that the existing member equity only allows member users to use, and the adopted technical scheme is as follows:
a member rights and interests digital management method, the management method comprising:
after the user applies for the member of the E-commerce platform, the user automatically obtains the member rights and interests as the member; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of;
prompting a user to share the membership interests, wherein the membership interests share range is a non-membership platform friend of the user on the e-commerce platform;
monitoring the rights and interests use records of the member rights and interests sharees in real time, and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the process of communicating with the friends on the platform, and limiting the use of the interests according to the interest transfer condition.
Further, prompting the user to share the membership rights and interests, wherein the membership rights and interests sharing range is a platform friend of a non-membership of the user on the e-commerce platform, and the method comprises the following steps:
after registering members of an e-commerce platform, the user sends member equity reminding information to the user, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
setting sharable identifications after aiming at each sharable member benefit in the sharable rights list;
and the member users share the member interests to platform friends of non-members on the e-commerce platform according to the sharable identifications, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
Further, monitoring the rights and interests usage records of the member rights and interests sharees in real time, and determining whether rights and interests usage restrictions are to be performed on the member rights and interests sharees according to the rights and interests usage records, including:
after the member users share the member interests, marking the shared persons of the member interests, and monitoring the rights and interests using records of the shared persons of the member interests in the product transaction process in real time;
And judging whether the rights and interests use of the member rights and interests sharees reaches the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests use rights of the member rights and interests sharees according to the judging result.
Further, judging whether the rights and interests use of the member rights and interests sharer reaches the first rights and interests use index in real time at a preset use monitoring time period, and determining whether to stop the rights and interests use of the member rights and interests sharer according to the judging result, including:
if the rights and interests of the member rights and interests sharees cannot reach the first rights and interests use index within the preset use monitoring time period, carrying out rights and interests use reminding on the member rights and interests sharees;
if the rights and interests of the member rights and interests sharees still do not reach the first rights and interests use index after the second usage monitoring time period after the preset usage monitoring time period is finished, stopping the rights and interests of the member rights and interests sharees;
after the member equity use permission of the member equity sharer is stopped, notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharer, and deleting the mark corresponding to the member equity sharer.
The first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; when m-k=0, (m-k)/n=0.67.
Further, determining in real time whether the member rights and interests sharee performs rights and interests transfer and classification on the member rights and interests acquired through sharing in the process of communicating with the platform friends, and performing rights and interests use restriction according to the rights and interests transfer and classification condition, includes:
judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the process of communicating with the friends of the platform;
when the member equity sharee is monitored to conduct equity transfer on the member equity acquired through sharing, transfer prohibition reminding is conducted on the equity sharee, and meanwhile, equity use violation marking is conducted on the member equity sharee who conducts equity transfer;
If the member rights and interests sharee performing the rights and interests transfer are not subjected to the rights and interests transfer again within a preset time interval, deleting the illegal marks of the rights and interests sharee;
if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee exceeds a second equity use index, performing permission suspension for 1 month on the member equity which is obtained by sharing and performs equity transfer; wherein the second benefit use index is higher than the first benefit use index; and, the second benefit use index is obtained by the following formula:
the first rights use index is obtained through the following formula:
wherein K is 2 Representing a second rights usage indicator; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =int (0.4 n); when m-k=0, (m-k)/n=0.72.
If the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a second equity use index but exceeds a first equity use index, suspending the authority of the member equity obtained by sharing and performing equity transfer on the member equity of the member equity sharee for 3 months;
if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a first equity use index, stopping processing of the member equity which is obtained by sharing and performs equity transfer on the member equity of the member equity sharee for a long time; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
A membership rights digital management system, said management system comprising:
The automatic acquisition module is used for automatically acquiring the member rights and interests of the member after the user applies for the member of the electronic commerce platform; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of;
the prompting module is used for prompting the user to share the membership and benefit, and the membership and benefit sharing range is a platform friend of a non-membership of the user on the e-commerce platform;
the monitoring module is used for monitoring the rights and interests use records of the member rights and interests sharees in real time and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
the judging module is used for judging whether the member interests are subjected to interest transfer in real time by the member interests shared person in the process of communicating with the friends on the platform, and limiting the interests according to the interest transfer conditions.
Further, the prompting module includes:
the information sending module is used for sending member equity reminding information to the user after the user registers members of the e-commerce platform, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
the identification setting module is used for setting sharable identifications after aiming at each sharable member benefit in the sharable rights list;
And the sharing module is used for sharing the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification by member users, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
Further, the monitoring module includes:
the record monitoring module is used for marking the member rights and interests sharee after the member users share the member rights and interests, and monitoring rights and interests usage records of the member rights and interests sharee in the product transaction process in real time;
the use judgment module is used for judging whether the rights and interests use of the member rights and interests sharee reaches the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests use rights of the member rights and interests sharee according to the judgment result.
Further, the usage judgment module includes:
the use reminding module is used for reminding the rights and interests of the member rights and interests sharee if the rights and interests use times of the member rights and interests sharee cannot reach the first rights and interests use index within the preset use monitoring time period;
The rights and interests stopping module is used for stopping the rights and interests using rights of the member rights and interests shared person if the rights and interests using times of the member rights and interests shared person still cannot reach the first rights and interests using index after the second usage monitoring time period after the preset usage monitoring time period is finished;
and the stop notification module is used for notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharee after stopping the member equity use permission of the member equity sharee, and deleting the mark corresponding to the member equity sharee.
The first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; when m-k=0, (m-k)/n=0.67.
Further, the judging module includes:
the real-time judging module is used for judging whether the member interests are subjected to interest transfer by the member interests obtained through sharing in the process of communicating with the friends on the platform in real time;
the violation marking module is used for carrying out a transfer prohibition reminder on the rights and interests sharee when monitoring that the rights and interests sharee carries out the rights and interests transfer on the member rights and interests acquired through sharing, and carrying out a rights and interests use violation marking on the member rights and interests sharee carrying out the rights and interests transfer;
the deletion marking module is used for deleting the illegal marking of the rights and interests sharee if the rights and interests sharee of the member which performs the rights and interests sharing does not perform the rights and interests sharing again within a preset time interval;
the punishment module I is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons obtained through sharing and performing rights and interests transfer for 1 month if the member rights and interests use times of the member rights and interests shared persons exceed a second rights and interests use index; wherein the second benefit use index is higher than the first benefit use index; and, the second benefit use index is obtained by the following formula:
The first rights use index is obtained through the following formula:
wherein K is 2 Representing a second rights usage indicator; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =int (0.4 n); when m-k=0, (m-k)/n=0.72.
The punishment module II is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons for 3 months through sharing if the member rights and interests use times of the member rights and interests shared persons do not exceed the second rights and interests use index but exceed the first rights and interests use index;
A punishment module III, configured to extract a benefit usage record of the member benefit sharee if the member benefit sharee who performs the benefit transfer again within a preset time interval, and if the member benefit usage number of the member benefit sharee does not exceed a first benefit usage index, suspend processing of a long-term use of a member benefit obtained by sharing and performing the benefit transfer on the member benefit of the member benefit sharee; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
The invention has the beneficial effects that:
the digital management method and the digital management system for the membership benefits can enable the non-membership friends of the membership users to also utilize the membership benefits in a membership benefit sharing mode, so that the limitation on sales object groups of specified product types in the membership benefit range is greatly reduced, and the sales amount of the specified products in the membership benefit range is further greatly improved. Meanwhile, in the member equity sharing process, the member equity sharee is effectively monitored and the member equity use is effectively monitored, users with insufficient member equity use rate are effectively screened out to limit and terminate the member equity rights, and the use rate of the shared member equity is effectively improved. On the other hand, through the monitoring of the rights and interests transfer and distribution behaviors of the member rights and interests sharees, the supervision degree of the rights and interests sharing rules of the members is effectively improved, and the problem that the rights and interests of the members cannot be effectively managed due to the fact that rights and interests of the members other than the member users are shared by the members in disorder is solved.
Drawings
FIG. 1 is a flow chart of a method according to the present invention;
FIG. 2 is a second flowchart of the method of the present invention;
fig. 3 is a system block diagram of the system of the present invention.
Detailed Description
The preferred embodiments of the present invention will be described below with reference to the accompanying drawings, it being understood that the preferred embodiments described herein are for illustration and explanation of the present invention only, and are not intended to limit the present invention.
The embodiment of the invention provides a member rights and interests digital management method, as shown in figure 1, which comprises the following steps:
s1, after a user applies for a member of an electronic commerce platform, automatically obtaining a member right as a member; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of;
s2, prompting the user to share the member interests, wherein the member interests share range is a platform friend of a non-member of the user on the e-commerce platform;
s3, monitoring the rights and interests use records of the member rights and interests sharees in real time, and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
and S4, judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the communication process with the friends on the platform, and limiting the interests according to the interest transfer condition.
The method for prompting the user to share the member interests, wherein the member interests sharing range is a platform friend of a non-member of the user on the e-commerce platform, and comprises the following steps:
s201, after the user registers the member of the e-commerce platform, member equity reminding information is sent to the user, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
s202, setting sharable identifications after each sharable member benefit in the sharable rights list;
and S203, the member users share the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
The working principle of the technical scheme is as follows: firstly, after a user applies for a member of an e-commerce platform, automatically obtaining a member right as a member; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of; then prompting the user to share the member interests, wherein the member interests share range is the platform friends of the user on the E-commerce platform, which are not members; then, monitoring the rights and interests use records of the member rights and interests sharees in real time, and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records; and finally, judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the communication process with the friends on the platform, and limiting the interests according to the interest transfer condition.
The method for prompting the user to share the member interests, wherein the member interests sharing range is a platform friend of a non-member of the user on the e-commerce platform, and comprises the following steps:
firstly, after the user registers a member of an e-commerce platform, sending member equity reminding information to the user, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
then, in the sharable equity list, setting a sharable identifier for each sharable member equity;
and finally, the member user shares the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
The technical scheme has the effects that: according to the member equity digital management method, the non-member friends of the member users can also utilize the member equity in the member equity sharing mode, so that limitation on sales object groups of specified product types in the member equity range is greatly reduced, and sales amount of specified products in the member equity range is greatly improved. Meanwhile, in the member benefit digital management method provided by the embodiment, effective monitoring and member benefit use monitoring are carried out on the member benefit shared person in the member benefit sharing process, users with insufficient member benefit utilization rate are effectively screened out to limit and terminate the member benefit permission, and the shared member benefit utilization rate is effectively improved. On the other hand, through the monitoring of the rights and interests transfer and distribution behaviors of the member rights and interests sharees, the supervision degree of the rights and interests sharing rules of the members is effectively improved, and the problem that the rights and interests of the members cannot be effectively managed due to the fact that rights and interests of the members other than the member users are shared by the members in disorder is solved.
In one embodiment of the present invention, as shown in fig. 2, monitoring a rights and interests usage record of a member rights and interests sharee in real time, and determining whether rights and interests usage restrictions are to be performed on the member rights and interests sharee according to the rights and interests usage record, includes:
s301, after a member user shares a member equity, marking a member equity sharee, and monitoring the equity use record of the member equity sharee in the product transaction process in real time;
s302, judging whether the rights and interests use of the member rights and interests sharee reaches the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests use of the member rights and interests sharee according to the judging result.
The method for judging whether the rights and interests of the member rights and interests sharee reach the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests of the member rights and interests sharee according to the judging result comprises the following steps:
s3011, if the number of times of rights and interests of the member rights and interests sharee can not reach the first rights and interests use index within a preset use monitoring time period, carrying out rights and interests use reminding on the member rights and interests sharee;
S3012, stopping the member rights and interests use permission of the member rights and interests shared person if the rights and interests use times of the member rights and interests shared person still cannot reach the first rights and interests use index after the second use monitoring time period after the preset use monitoring time period is finished;
s3013, after stopping the member equity use permission of the member equity sharer, notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharer, and deleting the mark corresponding to the member equity sharer.
The first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; when m-k=0, (m-k)/n=0.67.
The technical scheme has the effects that: through the method, in the process of sharing the member interests, the member interests are effectively monitored and the member interests are effectively used for monitoring, users with insufficient member interests utilization rate are effectively screened to limit and terminate the member interests, and the utilization rate of the shared member interests is effectively improved. On the other hand, the first equity use index obtained through the formula can be combined with the historical shopping characteristics of the shared people of the equity of the member to perform index characterization setting, so that the matching property of the equity use index and the personal shopping habit of the user can be effectively improved, and the rationality of the equity use index setting is further improved. The problem that the rights and interests of the member and interests shared person are limited unreasonably due to unreasonable or excessively high rights and interests use indexes is effectively prevented.
According to one embodiment of the invention, whether the member interests are subjected to interest transfer by the member interests shared person in the communication process with the platform friends and according to the interest transfer condition, the method comprises the following steps:
s401, judging whether a member equity sharer performs equity transfer on the member equity acquired through sharing in the process of communicating with friends on a platform in real time;
S402, when the member equity sharee is monitored to conduct equity transfer on the member equity acquired through sharing, conducting transfer prohibition reminding on the equity sharee, and meanwhile conducting equity use violation marking on the member equity sharee who conducts equity transfer;
s403, if the member equity sharee who performs equity transfer is not subjected to equity transfer again within a preset time interval, deleting the violation mark of the equity sharee;
s404, if the member benefit sharee who performs the benefit transfer is subjected to the benefit transfer again within a preset time interval, extracting a benefit use record of the member benefit sharee, and if the member benefit use number of the member benefit sharee exceeds a second benefit use index, performing permission suspension for 1 month on the member benefit which is obtained by the member benefit sharee through sharing and is subjected to the benefit transfer; wherein the second benefit use index is higher than the first benefit use index; and, the second benefit use index is obtained by the following formula:
wherein the second benefit usage index is obtained by the following formula:
Wherein K is 2 Representing a second rights usage indicator; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =int (0.4 n); when m-k=0, (m-k)/n=0.72.
S405, if the member benefit sharee who performs the benefit transfer is subjected to the benefit transfer again within a preset time interval, extracting a benefit use record of the member benefit sharee, and if the member benefit use frequency of the member benefit sharee does not exceed a second benefit use index but exceeds a first benefit use index, suspending the authority of the member benefit obtained by the member benefit sharee through sharing and performing the benefit transfer for 3 months;
s406, if the member equity sharer performing equity transfer is performing equity transfer again within a preset time interval, extracting an equity use record of the member equity sharer, and if the member equity use number of the member equity sharer does not exceed a first equity use index, performing right-duration suspension processing on the member equity obtained by sharing and performing equity transfer on the member equity sharer; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
The working principle of the technical scheme is as follows: firstly, judging whether a member equity sharer performs equity transfer on the member equity acquired through sharing in the process of communicating with a platform friend in real time; then, when the member equity sharee is monitored to conduct equity transfer on the member equity acquired through sharing, conducting transfer prohibition reminding on the equity sharee, and meanwhile conducting equity use violation marking on the member equity sharee who conducts equity transfer; if the member rights and interests sharee performing the rights and interests transfer are not subjected to the rights and interests transfer again within a preset time interval, deleting the illegal marks of the rights and interests sharee; if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee exceeds a second equity use index, performing permission suspension for 1 month on the member equity which is obtained by sharing and performs equity transfer; wherein the second benefit use index is higher than the first benefit use index.
If the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a second equity use index but exceeds a first equity use index, suspending the authority of the member equity obtained by sharing and performing equity transfer on the member equity of the member equity sharee for 3 months;
if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a first equity use index, stopping processing of the member equity which is obtained by sharing and performs equity transfer on the member equity of the member equity sharee for a long time; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
The technical scheme has the effects that: by monitoring the equity transfer behavior of the equity sharee of the member equity, the supervision degree of the equity sharing rule of the member is effectively improved, and the problem that the equity sharee except the member user is messy to share the equity of the member, so that the equity of the member cannot be effectively managed is solved. On the other hand, the second equity use index obtained through the formula can be combined with the historical shopping characteristics of the shared people of the equity of the member to perform index characterization setting, so that the matching property of the equity use index and the personal shopping habit of the user can be effectively improved, and the rationality of the equity use index setting is further improved. The rationality and the accuracy of the evaluation of the use degree of the member rights of the user are effectively improved, the rationality of the subsequent permission pause triggering is further improved, and the balance between the member departure degree and the specific product sales of the member rights is further effectively improved; the problem that the sales of the member rights corresponding to the specific products are reduced due to unreasonable or too serious member rights caused by unreasonable and inaccurate member rights evaluation of the member rights sharees is prevented.
The embodiment of the invention provides a member rights and interests digital management system, as shown in fig. 3, comprising:
the automatic acquisition module is used for automatically acquiring the member rights and interests of the member after the user applies for the member of the electronic commerce platform; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of;
the prompting module is used for prompting the user to share the membership and benefit, and the membership and benefit sharing range is a platform friend of a non-membership of the user on the e-commerce platform;
the monitoring module is used for monitoring the rights and interests use records of the member rights and interests sharees in real time and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
the judging module is used for judging whether the member interests are subjected to interest transfer in real time by the member interests shared person in the process of communicating with the friends on the platform, and limiting the interests according to the interest transfer conditions.
Wherein, the suggestion module includes:
the information sending module is used for sending member equity reminding information to the user after the user registers members of the e-commerce platform, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
The identification setting module is used for setting sharable identifications after aiming at each sharable member benefit in the sharable rights list;
and the sharing module is used for sharing the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification by member users, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
The working principle of the technical scheme is as follows: the operation process of the system comprises the following steps:
firstly, automatically acquiring a member right serving as a member after a user applies for the member of an electronic commerce platform through an automatic acquisition module; the member interests comprise preferential prices of specified product types, and the number of the specified product types is a plurality of; then, prompting a user to share the membership benefits through a prompting module, wherein the membership benefits sharing range is a platform friend of a non-membership of the user on the e-commerce platform; then, a monitoring module is adopted to monitor the rights and interests use records of the member rights and interests sharees in real time, and whether rights and interests use restrictions are to be carried out on the member rights and interests sharees or not is determined according to the rights and interests use records; and finally, judging whether the member interests are subjected to interest transfer by the member interests shared person in the process of communicating with the friends on the platform in real time by utilizing a judging module, and limiting the interests according to the interest transfer condition.
The operation process of the prompt module comprises the following steps:
firstly, after registering members of an e-commerce platform by a user through an information sending module, sending member equity reminding information to the user, wherein the member equity reminding information comprises member equity matters and sharable equity lists; then, setting sharable identifications for each sharable member benefit in the sharable rights list by using an identification setting module; and finally, the member user shares the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification by adopting a sharing module, wherein the sharing authority number of the same member interests is 2, namely, the same member interests can only be shared to two different non-member friends.
The technical scheme has the effects that: the member equity digital management system provided by the embodiment can enable non-member friends of member users to also utilize member equity through a member equity sharing mode, so that limitation on sales object groups of specified product types in the member equity range is greatly reduced, and sales amount of specified products in the member equity range is further greatly improved. Meanwhile, in the member benefit digital management system provided by the embodiment, effective monitoring and member benefit use monitoring are carried out on the member benefit shared person in the member benefit sharing process, users with insufficient member benefit utilization rate are effectively screened out to limit and terminate the member benefit permission, and the shared member benefit utilization rate is effectively improved. On the other hand, through the monitoring of the rights and interests transfer and distribution behaviors of the member rights and interests sharees, the supervision degree of the rights and interests sharing rules of the members is effectively improved, and the problem that the rights and interests of the members cannot be effectively managed due to the fact that rights and interests of the members other than the member users are shared by the members in disorder is solved.
In one embodiment of the present invention, the monitoring module includes:
the record monitoring module is used for marking the member rights and interests sharee after the member users share the member rights and interests, and monitoring rights and interests usage records of the member rights and interests sharee in the product transaction process in real time;
the use judgment module is used for judging whether the rights and interests use of the member rights and interests sharee reaches the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests use rights of the member rights and interests sharee according to the judgment result.
Wherein, the use judgment module includes:
the use reminding module is used for reminding the rights and interests of the member rights and interests sharee if the rights and interests use times of the member rights and interests sharee cannot reach the first rights and interests use index within the preset use monitoring time period;
the rights and interests stopping module is used for stopping the rights and interests using rights of the member rights and interests shared person if the rights and interests using times of the member rights and interests shared person still cannot reach the first rights and interests using index after the second usage monitoring time period after the preset usage monitoring time period is finished;
And the stop notification module is used for notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharee after stopping the member equity use permission of the member equity sharee, and deleting the mark corresponding to the member equity sharee.
The first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; when m-k=0, (m-k)/n=0.67.
The working principle of the technical scheme is as follows: firstly, marking a member equity shared person after a member user shares the member equity through a record monitoring module, and monitoring the equity use record of the member equity shared person in the product transaction process in real time; and then, judging whether the rights and interests use of the member rights and interests sharees reaches the first rights and interests use index in real time by using the use judging module in a preset use monitoring time period, and determining whether to stop the rights and interests use rights of the member rights and interests sharees according to the judging result.
The operation process of the use judgment module comprises the following steps:
firstly, carrying out rights and interests use reminding on the rights and interests shared person if the rights and interests use times of the rights and interests shared person of the member can not reach the first rights and interests use index under the condition of a preset use monitoring time limit by using a reminding module;
then, when the second usage monitoring time period after the preset usage monitoring time period is finished, the usage times of the rights of the member rights shared person still cannot reach the first rights usage index by utilizing the rights stopping module, and then the rights of the member rights shared person are stopped;
and finally, notifying the corresponding member user according to the condition of stopping the member equity use authority of the member equity sharee after stopping the member equity use authority of the member equity sharee by the stopping notification module, and deleting the mark corresponding to the member equity sharee.
The technical scheme has the effects that: through the method, in the process of sharing the member interests, the member interests are effectively monitored and the member interests are effectively used for monitoring, users with insufficient member interests utilization rate are effectively screened to limit and terminate the member interests, and the utilization rate of the shared member interests is effectively improved. On the other hand, the first equity use index obtained through the formula can be combined with the historical shopping characteristics of the shared people of the equity of the member to perform index characterization setting, so that the matching property of the equity use index and the personal shopping habit of the user can be effectively improved, and the rationality of the equity use index setting is further improved. The problem that the rights and interests of the member and interests shared person are limited unreasonably due to unreasonable or excessively high rights and interests use indexes is effectively prevented.
In one embodiment of the present invention, the judging module includes:
the real-time judging module is used for judging whether the member interests are subjected to interest transfer by the member interests obtained through sharing in the process of communicating with the friends on the platform in real time;
the violation marking module is used for carrying out a transfer prohibition reminder on the rights and interests sharee when monitoring that the rights and interests sharee carries out the rights and interests transfer on the member rights and interests acquired through sharing, and carrying out a rights and interests use violation marking on the member rights and interests sharee carrying out the rights and interests transfer;
the deletion marking module is used for deleting the illegal marking of the rights and interests sharee if the rights and interests sharee of the member which performs the rights and interests sharing does not perform the rights and interests sharing again within a preset time interval;
the punishment module I is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons obtained through sharing and performing rights and interests transfer for 1 month if the member rights and interests use times of the member rights and interests shared persons exceed a second rights and interests use index; wherein the second benefit use index is higher than the first benefit use index; and, the second benefit use index is obtained by the following formula:
Wherein the second benefit usage index is obtained by the following formula:
wherein K is 2 Representing a second rights usage indicator; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =int (0.4 n); when m-k=0, (m-k)/n=0.72.
The punishment module II is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons for 3 months through sharing if the member rights and interests use times of the member rights and interests shared persons do not exceed the second rights and interests use index but exceed the first rights and interests use index;
A punishment module III, configured to extract a benefit usage record of the member benefit sharee if the member benefit sharee who performs the benefit transfer again within a preset time interval, and if the member benefit usage number of the member benefit sharee does not exceed a first benefit usage index, suspend processing of a long-term use of a member benefit obtained by sharing and performing the benefit transfer on the member benefit of the member benefit sharee; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
The technical scheme has the effects that: by monitoring the equity transfer behavior of the equity sharee of the member equity, the supervision degree of the equity sharing rule of the member is effectively improved, and the problem that the equity sharee except the member user is messy to share the equity of the member, so that the equity of the member cannot be effectively managed is solved. On the other hand, the second equity use index obtained through the formula can be combined with the historical shopping characteristics of the shared people of the equity of the member to perform index characterization setting, so that the matching property of the equity use index and the personal shopping habit of the user can be effectively improved, and the rationality of the equity use index setting is further improved. The rationality and the accuracy of the evaluation of the use degree of the member rights of the user are effectively improved, the rationality of the subsequent permission pause triggering is further improved, and the balance between the member departure degree and the specific product sales of the member rights is further effectively improved; the problem that the sales of the member rights corresponding to the specific products are reduced due to unreasonable or too serious member rights caused by unreasonable and inaccurate member rights evaluation of the member rights sharees is prevented.
It will be apparent to those skilled in the art that various modifications and variations can be made to the present invention without departing from the spirit or scope of the invention. Thus, it is intended that the present invention also include such modifications and alterations insofar as they come within the scope of the appended claims or the equivalents thereof.
Claims (6)
1. A member rights and interests digital management method, the management method comprising:
after the user applies for the member of the E-commerce platform, the user automatically obtains the member rights and interests as the member;
prompting a user to share the membership interests, wherein the membership interests share range is a non-membership platform friend of the user on the e-commerce platform;
monitoring the rights and interests use records of the member rights and interests sharees in real time, and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
judging whether a member benefit sharee carries out benefit transfer on the member benefit obtained through sharing in the process of communicating with the platform friends in real time, and limiting the use of the benefit according to the benefit transfer condition;
monitoring the rights and interests usage records of the member rights and interests sharees in real time, and determining whether rights and interests usage restrictions are to be performed on the member rights and interests sharees according to the rights and interests usage records, comprising:
After the member users share the member interests, marking the shared persons of the member interests, and monitoring the rights and interests using records of the shared persons of the member interests in the product transaction process in real time;
judging whether the rights and interests of the member rights and interests sharees reach the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests of the member rights and interests sharees according to the judging result;
the first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents that the member rights and interests sharer purchases the member rights and interests on the e-commerce platform before obtaining the member rights and interestsThe number of times the product type is specified; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; let (m-k)/n=0.67 when m-k=0;
the method for judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the communication process with the platform friends, and limiting the use of the interests according to the interest transfer conditions comprises the following steps:
Judging whether the member interests are subjected to interest transfer by the member interests shared person in real time in the process of communicating with the friends of the platform;
when the member equity sharee is monitored to conduct equity transfer on the member equity acquired through sharing, transfer prohibition reminding is conducted on the equity sharee, and meanwhile, equity use violation marking is conducted on the member equity sharee who conducts equity transfer;
if the member rights and interests sharee performing the rights and interests transfer are not subjected to the rights and interests transfer again within a preset time interval, deleting the illegal marks of the rights and interests sharee;
if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee exceeds a second equity use index, performing permission suspension for 1 month on the member equity which is obtained by sharing and performs equity transfer; wherein the second benefit use index is higher than the first benefit use index;
If the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a second equity use index but exceeds a first equity use index, suspending the authority of the member equity obtained by sharing and performing equity transfer on the member equity of the member equity sharee for 3 months;
if the member equity sharee who performs equity transfer is subjected to equity transfer again within a preset time interval, extracting an equity use record of the member equity sharee, and if the member equity use number of the member equity sharee does not exceed a first equity use index, stopping processing of the member equity which is obtained by sharing and performs equity transfer on the member equity of the member equity sharee for a long time; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
2. The method of claim 1, wherein prompting the user to share the membership rights and interests, wherein the membership rights and interests sharing range is a non-membership platform friend of the user on the e-commerce platform, comprises:
After registering members of an e-commerce platform, the user sends member equity reminding information to the user, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
setting sharable identifications after aiming at each sharable member benefit in the sharable rights list;
and the member user shares the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification, wherein the sharing rights number of the same member interests is 2.
3. The method of claim 1, wherein determining whether the rights use of the member rights sharer reaches the first rights use index in real time during a predetermined usage monitoring time period, and determining whether to stop the rights use of the member rights sharer based on the determination result, comprises:
if the rights and interests of the member rights and interests sharees cannot reach the first rights and interests use index within the preset use monitoring time period, carrying out rights and interests use reminding on the member rights and interests sharees;
if the rights and interests of the member rights and interests sharees still do not reach the first rights and interests use index after the second usage monitoring time period after the preset usage monitoring time period is finished, stopping the rights and interests of the member rights and interests sharees;
After the member equity use permission of the member equity sharer is stopped, notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharer, and deleting the mark corresponding to the member equity sharer.
4. A member rights digital management system, the management system comprising:
the automatic acquisition module is used for automatically acquiring the member rights and interests of the member after the user applies for the member of the electronic commerce platform;
the prompting module is used for prompting the user to share the membership and benefit, and the membership and benefit sharing range is a platform friend of a non-membership of the user on the e-commerce platform;
the monitoring module is used for monitoring the rights and interests use records of the member rights and interests sharees in real time and determining whether rights and interests use restrictions are to be carried out on the member rights and interests sharees according to the rights and interests use records;
the judging module is used for judging whether the member interests are subjected to interest transfer in real time by the member interests shared person in the process of communicating with the friends on the platform, and limiting the interests according to the interest transfer condition;
the record monitoring module is used for marking the member rights and interests sharee after the member users share the member rights and interests, and monitoring rights and interests usage records of the member rights and interests sharee in the product transaction process in real time;
The use judgment module is used for judging whether the rights and interests of the member rights and interests sharee reach the first rights and interests use index in real time in a preset use monitoring time period, and determining whether to stop the rights and interests of the member rights and interests sharee according to the judgment result;
the first rights use index is obtained through the following formula:
wherein K is 1 Representing a first rights usage index; n represents the product purchase times of the member rights and interests sharees on the E-commerce platform; m represents the number of times that the member rights and interests sharer purchased the product type in the e-commerce platform before obtaining the member rights and interests; k represents the times of the designated product types in the e-commerce platform for purchasing the member benefits in the time period from the time when the member benefits are obtained to the time when the member benefits are obtained by the member benefits sharee and the same time period as the use monitoring time period; when m=0, or, when n-m=0, let K 1 =5; let (m-k)/n=0.67 when m-k=0;
wherein, the judging module includes:
the real-time judging module is used for judging whether the member interests are subjected to interest transfer by the member interests obtained through sharing in the process of communicating with the friends on the platform in real time;
The violation marking module is used for carrying out a transfer prohibition reminder on the rights and interests sharee when monitoring that the rights and interests sharee carries out the rights and interests transfer on the member rights and interests acquired through sharing, and carrying out a rights and interests use violation marking on the member rights and interests sharee carrying out the rights and interests transfer;
the deletion marking module is used for deleting the illegal marking of the rights and interests sharee if the rights and interests sharee of the member which performs the rights and interests sharing does not perform the rights and interests sharing again within a preset time interval;
the punishment module I is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons obtained through sharing and performing rights and interests transfer for 1 month if the member rights and interests use times of the member rights and interests shared persons exceed a second rights and interests use index; wherein the second benefit use index is higher than the first benefit use index;
the punishment module II is used for extracting the rights and interests use records of the member rights and interests shared persons if the member rights and interests shared persons perform rights and interests transfer again within a preset time interval, and suspending the rights and interests of the member rights and interests shared persons for 3 months through sharing if the member rights and interests use times of the member rights and interests shared persons do not exceed the second rights and interests use index but exceed the first rights and interests use index;
A punishment module III, configured to extract a benefit usage record of the member benefit sharee if the member benefit sharee who performs the benefit transfer again within a preset time interval, and if the member benefit usage number of the member benefit sharee does not exceed a first benefit usage index, suspend processing of a long-term use of a member benefit obtained by sharing and performing the benefit transfer on the member benefit of the member benefit sharee; and unless the member interests are registered as member users by the sharer, the corresponding member interests do not recover the rights and interests using rights in a sharing mode.
5. The management system of claim 4, wherein the hint module comprises:
the information sending module is used for sending member equity reminding information to the user after the user registers members of the e-commerce platform, wherein the member equity reminding information comprises member equity matters and sharable equity lists;
the identification setting module is used for setting sharable identifications after aiming at each sharable member benefit in the sharable rights list;
and the sharing module is used for sharing the member interests to platform friends of non-members on the e-commerce platform according to the sharable identification by member users, wherein the sharing authority number of the same member interests is 2.
6. The system of claim 4, wherein the usage determination module comprises:
the use reminding module is used for reminding the rights and interests of the member rights and interests sharee if the rights and interests use times of the member rights and interests sharee cannot reach the first rights and interests use index within the preset use monitoring time period;
the rights and interests stopping module is used for stopping the rights and interests using rights of the member rights and interests shared person if the rights and interests using times of the member rights and interests shared person still cannot reach the first rights and interests using index after the second usage monitoring time period after the preset usage monitoring time period is finished;
and the stop notification module is used for notifying the corresponding member user aiming at the condition of stopping the member equity use permission of the member equity sharee after stopping the member equity use permission of the member equity sharee, and deleting the mark corresponding to the member equity sharee.
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