CN114445100A - Advertising scheduling method, apparatus, electronic device and computer readable medium - Google Patents

Abstract

The embodiment of the application provides an advertisement scheduling method, an advertisement scheduling device, electronic equipment and a computer readable medium, and relates to the technical field of Internet. Wherein the method comprises the following steps: performing schedule conflict detection on the advertisement based on multi-dimensional schedule characteristic data of the advertisement to obtain a schedule conflict detection result of the advertisement; and if the scheduling conflict detection result indicates that no scheduling conflict exists, performing scheduling occupation on the advertisement. By the embodiment of the application, the detection efficiency of the scheduling conflict of the advertisement can be effectively improved, and the computing resource and the storage resource for detecting the scheduling conflict of the advertisement can be effectively saved.

Description

Advertising scheduling method, apparatus, electronic device and computer readable medium

technical field

The embodiments of the present application relate to the field of Internet technologies, and in particular, to an advertisement scheduling method, apparatus, electronic device, and computer-readable medium.

Background technique

Advertising is ubiquitous in life, and advertisers have the need to push advertisements to users to promote products or services. Currently, with the wide application of the Internet and computers, online advertising has become a new form of advertising. In the online advertising system, advertisers pay advertisement publishers to place their advertisements through web pages, browsers, applications (APP, Application) or other online media.

In order to support the delivery of contract advertisements for a fixed period of time, the online advertising system needs to have an advertisement scheduling function. Specifically, the core logic of the advertisement scheduling function is the advertisement scheduling conflict detection, that is, under the same conditions and in the same time period, only one advertisement can be arranged. There will be scheduling conflicts for ads. However, in the prior art, the advertisement scheduling conflict detection has the problem of low detection efficiency. Therefore, how to effectively improve the detection efficiency of the scheduling conflict of advertisements has become an urgent technical problem to be solved.

SUMMARY OF THE INVENTION

The purpose of the embodiments of the present application is to provide an advertisement scheduling method, apparatus, electronic device, and computer-readable medium, which are used to solve the technical problem of how to effectively improve the detection efficiency of advertisement scheduling conflicts in the prior art.

According to a first aspect of the embodiments of the present application, an advertisement scheduling method is provided. The method includes: based on the multi-dimensional scheduling feature data of the advertisement, performing scheduling conflict detection on the advertisement to obtain a scheduling conflict detection result of the advertisement; if the scheduling conflict detection result is that there is no scheduling conflict If there is a conflict in the schedule, the advertisement will be scheduled and occupied.

According to a second aspect of the embodiments of the present application, an apparatus for scheduling advertisements is provided. The device includes: a detection module for performing scheduling conflict detection on the advertisement based on multi-dimensional scheduling feature data of the advertisement, so as to obtain a scheduling conflict detection result of the advertisement; If the result of the scheduling conflict detection is that there is no scheduling conflict, the advertisement is scheduled and occupied.

According to a third aspect of the embodiments of the present application, there is provided an electronic device, comprising: one or more processors; a computer-readable medium configured to store one or more programs, when the one or more programs are executed The one or more processors execute, so that the one or more processors implement the advertisement scheduling method described in the first aspect of the above embodiment.

According to a fourth aspect of the embodiments of the present application, there is provided a computer-readable medium on which a computer program is stored, and when the program is executed by a processor, implements the advertisement scheduling method described in the first aspect of the foregoing embodiment.

According to the advertisement scheduling solution provided by the embodiment of the present application, based on the multi-dimensional scheduling feature data of the advertisement, the scheduling conflict detection is performed on the advertisement to obtain the scheduling conflict detection result of the advertisement; If the result of the conflict detection is that there is no scheduling conflict, the advertisement is scheduled and occupied. Compared with other existing methods, scheduling conflict detection is performed on the advertisement through the multi-dimensional scheduling feature data of the advertisement. , not only can effectively improve the detection efficiency of the scheduling conflict of advertisements, but also can effectively save the computing resources and storage resources used for the detection of scheduling conflicts of advertisements.

Description of drawings

Other features, objects and advantages of the present application will become more apparent by reading the detailed description of non-limiting embodiments made with reference to the following drawings:

FIG. 1A is a flowchart showing the steps of an advertisement scheduling method in Embodiment 1 of the present application;

FIG. 1B is a schematic diagram of an advertisement scheduling method provided according to Embodiment 1 of the present application;

1C is a schematic diagram of an advertisement scheduling scenario provided according to Embodiment 1 of the present application;

1D is a schematic diagram of the interaction between an advertising client and an Internet of Things device according to Embodiment 1 of the present application;

FIG. 2 is a schematic structural diagram of an advertisement scheduling device in Embodiment 2 of the present application;

3 is a schematic structural diagram of an electronic device in Embodiment 3 of the present application;

FIG. 4 is a hardware structure of an electronic device in Embodiment 4 of the present application.

Detailed ways

The present application will be further described in detail below with reference to the accompanying drawings and embodiments. It should be understood that the specific embodiments described herein are only configured to explain the related invention, rather than limit the invention. In addition, it should be noted that, for the convenience of description, only the parts related to the related invention are shown in the drawings.

It should be noted that the embodiments in the present application and the features of the embodiments may be combined with each other in the case of no conflict. The present application will be described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.

Referring to FIG. 1A , there is shown a flowchart of steps of an advertisement scheduling method according to Embodiment 1 of the present application.

Specifically, the advertisement scheduling method provided by this embodiment includes the following steps:

In step S101, a scheduling conflict detection is performed on the advertisement based on the multi-dimensional scheduling feature data of the advertisement, so as to obtain a scheduling conflict detection result of the advertisement.

In the embodiment of the present application, the multi-dimensional scheduling feature data includes at least one of the following: scheduling feature data in the date dimension, scheduling feature data in the advertising space dimension, scheduling feature data in the gender dimension, age The scheduling feature data of the dimension, the scheduling feature data of the network environment dimension, and the scheduling feature data of the country dimension. For example, the scheduling feature data of the date dimension can be May 18, 2019, the scheduling feature data of the advertising slot dimension can be "banner position", and the scheduling feature data of the gender dimension can be For males, the scheduling feature data of the age dimension may be 18 to 30 years old, the scheduling feature data of the network environment dimension may be 5G networks, and the scheduling feature data of the country dimension may be China, etc. In addition, under the same dimension (country, gender, age, etc.), only one advertisement can be placed in the same time period. If the same time period is sold repeatedly, there will be a scheduling conflict of brand advertisements. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not make any limitation on this.

In a specific example, when performing scheduling conflict detection on the advertisement based on the multi-dimensional scheduling feature data of the advertisement, the scheduling feature data of each dimension in the multi-dimensional scheduling feature data is based on the multi-dimensional scheduling feature data. , obtain at least one advertisement set corresponding to the scheduling feature data of each dimension; The advertisement union corresponding to the scheduling feature data; the intersection of the advertisements corresponding to the scheduling feature data of each dimension is obtained. If the result of the intersection is an empty set, the scheduling conflict detection result is There are no scheduling conflicts. If the result of the intersection is a non-empty set, the scheduling conflict detection result is that there is a scheduling conflict. The at least one advertisement set corresponding to the scheduling feature data of each dimension may be understood as at least a set of advertisements having the scheduling feature data of each dimension. In this way, by using basic mathematical set operations, complex scheduling conflict detection functions can be completed, the implementation cost is greatly reduced, the interpretability is stronger, the information query is more convenient, and the time and space overhead is greatly reduced. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not make any limitation on this.

In step S102, if the result of the scheduling conflict detection is that there is no scheduling conflict, the advertisement is scheduled and occupied.

In a specific example, when scheduling and occupying the advertisement, the identifier of the advertisement is added to the advertisement corresponding to the scheduling feature data of each dimension in the multi-dimensional scheduling feature data in the collection. In this way, by adding the identifier of the advertisement to the advertisement set corresponding to the scheduling feature data of each dimension in the multi-dimensional scheduling feature data, it is possible to effectively realize the scheduling space of the advertisement. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not make any limitation on this.

In a specific example, as shown in FIG. 1B , the advertisement scheduling system obtains the information through the storage query device according to the input multi-dimensional scheduling features (such as female, Russian, banner location, February 2, 2020, etc.). The set of advertisement IDs corresponding to options (single-dimensional scheduling features). Then, a union is obtained for the sets corresponding to all options in the dimensions such as date, advertising space, gender, age, network environment, and country. Then, find the intersection of the unions corresponding to the different dimension options. If the result of the intersection is a non-empty set, it means that there is a scheduling conflict, and the ad scheduling fails. If the result of the intersection is an empty set, then there is no scheduling conflict, and the scheduling placement of the advertisement can be started. The scheduling and occupying device adds the ID of the advertisement to the set corresponding to all dimension options related to the advertisement, so as to complete the scheduling and occupying of the advertisement. Wherein, the scheduled placeholder device may be a virtual device used for the scheduled placeholder of advertisements. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not limit this in any way.

In a specific example, as shown in FIG. 1C , the application of the mobile terminal performs scheduling conflict detection on the advertisement of the application of the mobile terminal based on the multi-dimensional scheduling feature data of the advertisement of the mobile web page, so as to obtain The scheduling conflict detection result of the advertisement of the application program of the mobile terminal; if the scheduling conflict detection result is that there is no scheduling conflict, the advertisement of the application program of the mobile terminal is scheduled and occupied. After scheduling and occupying the advertisement of the application of the mobile terminal, wait until the advertisement of the application of the mobile terminal can be displayed at the splash screen position (brand advertisement display area) when the application of the mobile terminal is started , the advertisement is displayed at the splash screen position when the application of the mobile terminal is started. In this way, not only the detection efficiency of the scheduling conflict of advertisements can be effectively improved, but also the computing resources and storage resources used for the detection of scheduling conflicts of advertisements can be effectively saved. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not limit this in any way.

In a specific example, as shown in FIG. 1D , the IoT device obtains a set of advertisement IDs corresponding to the single-dimensional scheduling feature data according to the received multi-dimensional scheduling feature data of the advertisement. Then, a union is obtained for the sets of advertisement IDs corresponding to the single-dimensional scheduling feature data respectively. Then, an intersection is obtained for the union of the advertisement IDs corresponding to the scheduling feature data of different dimensions. If the result of the intersection is a non-empty set, it means that there is a scheduling conflict, and the ad scheduling fails. If the result of the intersection is an empty set, then there is no scheduling conflict, and the scheduling placement of the advertisement can be started. Finally, the IoT device appends the ID of the advertisement to the set corresponding to the scheduling feature data of all dimensions related to the advertisement, so as to complete the scheduling and occupying of the advertisement. If the IoT device receives the advertisement loading request sent by the advertisement client in the terminal device A, the IoT device determines the advertisement requested by the advertisement loading request in the scheduled advertisements, and generates an advertisement loading request based on the determined advertisement. Finally, the advertisement loading response is sent to the advertisement client in terminal device A, so that the advertisement client in terminal device A loads the advertisement carried in the advertisement loading response. It can be understood that, the above description is only exemplary, and the embodiments of the present application do not limit this in any way.

With the advertisement scheduling method provided by the embodiment of the present application, based on the multi-dimensional scheduling feature data of the advertisement, the scheduling conflict detection is performed on the advertisement, so as to obtain the scheduling conflict detection result of the advertisement; If the result of the conflict detection is that there is no scheduling conflict, the advertisement is scheduled and occupied. Compared with other existing methods, scheduling conflict detection is performed on the advertisement through the multi-dimensional scheduling feature data of the advertisement. , not only can effectively improve the detection efficiency of the scheduling conflict of advertisements, but also can effectively save the computing resources and storage resources used for the detection of scheduling conflicts of advertisements.

The advertising scheduling method provided in this embodiment may be executed by any appropriate device with data processing capabilities, including but not limited to: cameras, terminals, mobile terminals, PCs, servers, vehicle-mounted devices, entertainment devices, advertising devices, personal digital Assistant (PDA), Tablet PC, Notebook PC, Handheld Game Console, Glasses, Watch, Wearable Device, Virtual Display Device or Display Enhancement Device, etc.

Referring to FIG. 2 , a schematic structural diagram of an advertisement scheduling apparatus in Embodiment 2 of the present application is shown.

The advertisement scheduling device provided in this embodiment includes: a detection module 201, configured to perform scheduling conflict detection on the advertisement based on multi-dimensional scheduling feature data of the advertisement, so as to obtain a scheduling conflict detection result of the advertisement; The scheduling and place-holding module 202 is configured to perform scheduling and place-holding on the advertisement if the result of the scheduling conflict detection is that there is no scheduling conflict.

Optionally, the detection module 201 is specifically configured to: based on the scheduling feature data of each dimension in the multi-dimensional scheduling feature data, obtain the at least one corresponding to the scheduling feature data of each dimension. an advertisement set; a union of at least one advertisement set corresponding to the scheduling feature data of each dimension is obtained to obtain a union of advertisements corresponding to the scheduling feature data of each dimension; The advertisements corresponding to the scheduling feature data of the dimension are unioned and intersected, and if the result of the intersection is an empty set, the scheduling conflict detection result is that there is no scheduling conflict.

Optionally, the scheduling placeholder module 202 is specifically configured to: add the identifier of the advertisement to the advertisement set corresponding to the scheduling feature data of each dimension in the multi-dimensional scheduling feature data .

Optionally, the multi-dimensional scheduling feature data includes at least one of the following: scheduling feature data in the date dimension, scheduling feature data in the advertising space dimension, scheduling feature data in the gender dimension, and ranking feature data in the age dimension. Period feature data, scheduling feature data of the network environment dimension, and scheduling feature data of the country dimension.

The advertisement scheduling device provided in this embodiment is used to implement the corresponding advertisement scheduling methods in the foregoing method embodiments, and has the beneficial effects of the corresponding method embodiments, which will not be repeated here.

3 is a schematic structural diagram of an electronic device in Embodiment 3 of the present application; the electronic device may include:

one or more processors 301;

Computer-readable medium 302, which can be configured to store one or more programs,

When the one or more programs are executed by the one or more processors, the one or more processors implement the advertisement scheduling method described in the first embodiment above.

FIG. 4 is the hardware structure of the electronic device in Embodiment 4 of the application; as shown in FIG. 4 , the hardware structure of the electronic device may include: a processor 401, a communication interface 402, a computer-readable medium 403 and a communication bus 404;

The processor 401, the communication interface 402, and the computer-readable medium 403 communicate with each other through the communication bus 404;

Optionally, the communication interface 402 can be an interface of a communication module, such as an interface of a GSM module;

The processor 401 may be specifically configured to: perform scheduling conflict detection on the advertisement based on the multi-dimensional scheduling feature data of the advertisement, so as to obtain the scheduling conflict detection result of the advertisement; if the scheduling conflict detection If the result is that there is no scheduling conflict, the advertisement is scheduled to occupy the space.

The processor 401 may be a general-purpose processor, including a central processing unit (Central Processing Unit, CPU for short), a network processor (Network Processor, NP for short), etc.; it may also be a digital signal processor (DSP), an application-specific integrated circuit (ASIC). ), off-the-shelf programmable gate array (FPGA) or other programmable logic devices, discrete gate or transistor logic devices, discrete hardware components. The methods, steps, and logic block diagrams disclosed in the embodiments of this application can be implemented or executed. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like.

The computer-readable medium 403 may be, but is not limited to, a random access storage medium (Random Access Memory, RAM), a read-only storage medium (Read Only Memory, ROM), a programmable read-only storage medium (Programmable Read-Only Memory, PROM) ), an erasable read-only storage medium (Erasable Programmable Read-Only Memory, EPROM), an electrically erasable read-only storage medium (Electric Erasable Programmable Read-Only Memory, EEPROM), and the like.

In particular, according to embodiments of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program carried on a computer-readable medium, the computer program containing program code configured to perform the methods illustrated in the flowcharts. In such an embodiment, the computer program may be downloaded and installed from a network via the communication portion, and/or installed from a removable medium. When the computer program is executed by a central processing unit (CPU), the above-mentioned functions defined in the method of the present application are performed. It should be noted that the computer-readable medium described in this application may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the above two. The computer readable medium can be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus or device, or a combination of any of the above. More specific examples of computer readable storage media may include, but are not limited to, electrical connections with one or more wires, portable computer disks, hard disks, random access storage media (RAM), read only storage media (ROM), erasable storage media programmable read-only storage media (EPROM or flash memory), optical fiber, portable compact disk read-only storage media (CD-ROM), optical storage media devices, magnetic storage media devices, or any suitable combination of the foregoing. In this application, a computer-readable storage medium can be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, apparatus, or device. In this application, however, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, carrying computer-readable program code therein. Such propagated data signals may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the foregoing. A computer-readable signal medium can also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program configured for use by or in connection with an instruction execution system, apparatus, or device . Program code embodied on a computer readable medium may be transmitted using any suitable medium including, but not limited to, wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.

Computer program code configured to perform the operations of the present application may be written in one or more programming languages, including object-oriented programming languages—such as Java, Smalltalk, C++, but also conventional Procedural programming language - such as "C" language or similar programming language. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer, or entirely on the remote computer or server. In the case of a remote computer, the remote computer can be connected to the user's computer through any kind of network: including a local area network (LAN) or a wide area network (WAN), or it can be connected to an external computer (for example, through the Internet using an Internet service provider) connect).

The flowchart and block diagrams in the Figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present application. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code that contains one or more logical functions configured to implement the specified functions executable instructions. There are specific sequence relationships in the above specific embodiments, but these sequence relationships are only exemplary, and during specific implementation, these steps may be fewer, more, or the execution order may be adjusted. That is, in some alternative implementations, the functions noted in the blocks may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It is also noted that each block of the block diagrams and/or flowchart illustrations, and combinations of blocks in the block diagrams and/or flowchart illustrations, can be implemented in dedicated hardware-based systems that perform the specified functions or operations , or can be implemented in a combination of dedicated hardware and computer instructions.

The modules involved in the embodiments of the present application may be implemented in a software manner, and may also be implemented in a hardware manner. The described modules can also be arranged in the processor, for example, it can be described as: a processor includes a detection module and a scheduling module. Among them, the names of these modules do not constitute a limitation of the module itself under certain circumstances. For example, the detection module can also be described as "based on the multi-dimensional scheduling feature data of the advertisement, the scheduling conflict of the advertisement is performed. A module that detects and obtains scheduling conflict detection results for the advertisement".

As another aspect, the present application also provides a computer-readable medium on which a computer program is stored, and when the program is executed by a processor, implements the advertisement scheduling method described in the first embodiment.

As another aspect, the present application also provides a computer-readable medium, which may be included in the apparatus described in the above-mentioned embodiments, or may exist independently without being assembled into the apparatus. The computer-readable medium carries one or more programs, and when the one or more programs are executed by the apparatus, the apparatus causes the apparatus to: perform scheduling conflict detection on the advertisement based on the multi-dimensional scheduling feature data of the advertisement to obtain the scheduling conflict detection result of the advertisement; if the scheduling conflict detection result is that there is no scheduling conflict, the advertisement is scheduled and occupied.

The expressions "first," "second," "the first," or "the second," as used in various embodiments of the present disclosure, may modify various elements regardless of order and/or importance , but these expressions do not limit the corresponding parts. The above expressions are only configured for the purpose of distinguishing an element from other elements. For example, the first user equipment and the second user equipment represent different user equipments, although both are user equipments. For example, a first element could be termed a second element, and, similarly, a second element could be termed a first element, without departing from the scope of the present disclosure.

When an element (eg, a first element) is referred to as being "(operatively or communicatively) coupled" or "(operatively or communicatively) coupled to" another element (eg, a second element) When an element (eg, a second element) or is "connected to" another element (eg, a second element), it should be understood that the one element is directly connected to the other element or the one element is via yet another element (eg, a third element) is indirectly connected to the other element. In contrast, it will be understood that when an element (eg, a first element) is referred to as being "directly connected" or "directly coupled" to another element (eg, a second element), no element (eg, a third element) is interposed between the two between.

The above description is only a preferred embodiment of the present application and an illustration of the applied technical principles. Those skilled in the art should understand that the scope of the invention involved in this application is not limited to the technical solution formed by the specific combination of the above technical features, and should also cover the above technical features or Other technical solutions formed by any combination of its equivalent features. For example, a technical solution is formed by replacing the above-mentioned features with the technical features disclosed in this application (but not limited to) with similar functions.

Claims (10)

1. A method for scheduling advertisements, the method comprising: Based on the multi-dimensional scheduling feature data of the advertisement, performing scheduling conflict detection on the advertisement to obtain a scheduling conflict detection result of the advertisement; If the result of the scheduling conflict detection is that there is no scheduling conflict, the advertisement is scheduled and occupied. 2 . The method according to claim 1 , wherein, based on the multi-dimensional scheduling feature data of the advertisement, performing scheduling conflict detection on the advertisement to obtain a scheduling conflict detection result of the advertisement, comprising: Obtain at least one advertisement set corresponding to the scheduling feature data of each dimension based on the scheduling feature data of each dimension in the multi-dimensional scheduling feature data; A union of at least one advertisement set corresponding to the scheduling feature data of each dimension is obtained to obtain a union of advertisements corresponding to the scheduling feature data of each dimension; An intersection of the advertisement unions corresponding to the scheduling feature data of each dimension is obtained, and if the result of the intersection is an empty set, the scheduling conflict detection result is that there is no scheduling conflict. 3. The method according to claim 1, wherein the performing scheduling and placing of the advertisement comprises: The identifier of the advertisement is added to the advertisement set corresponding to the scheduling feature data of each dimension in the multi-dimensional scheduling feature data. 4. The method according to any one of claims 1-3, wherein the multi-dimensional scheduling feature data comprises at least one of the following: The scheduling feature data of the date dimension, the scheduling feature data of the advertising space dimension, the scheduling feature data of the gender dimension, the scheduling feature data of the age dimension, the scheduling feature data of the network environment dimension, and the scheduling feature data of the country dimension. 5. An advertisement scheduling device, the device comprising: a detection module, configured to perform scheduling conflict detection on the advertisement based on the multi-dimensional scheduling feature data of the advertisement, so as to obtain the scheduling conflict detection result of the advertisement; A scheduling placeholder module, configured to perform a scheduling placeholder for the advertisement if the scheduling conflict detection result indicates that there is no scheduling conflict. 6. The device according to claim 5, wherein the detection module is specifically used for: Obtain at least one advertisement set corresponding to the scheduling feature data of each dimension based on the scheduling feature data of each dimension in the multi-dimensional scheduling feature data; A union of at least one advertisement set corresponding to the scheduling feature data of each dimension is obtained to obtain a union of advertisements corresponding to the scheduling feature data of each dimension; An intersection of the advertisement unions corresponding to the scheduling feature data of each dimension is obtained, and if the result of the intersection is an empty set, the scheduling conflict detection result is that there is no scheduling conflict. 7. The apparatus according to claim 5, wherein the scheduling and occupying module is specifically used for: The identifier of the advertisement is added to the advertisement set corresponding to the scheduling feature data of each dimension in the multi-dimensional scheduling feature data. 8. The apparatus according to any one of claims 5-7, wherein the multi-dimensional scheduling feature data comprises at least one of the following: The scheduling feature data of the date dimension, the scheduling feature data of the advertising space dimension, the scheduling feature data of the gender dimension, the scheduling feature data of the age dimension, the scheduling feature data of the network environment dimension, and the scheduling feature data of the country dimension. 9. An electronic device comprising: one or more processors; A computer-readable medium configured to store one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the advertisement scheduling method according to any one of claims 1-4. 10. A computer-readable medium on which a computer program is stored, which implements the advertisement scheduling method according to any one of claims 1-4 when the program is executed by a processor.

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