CN114158002B - Broadband service recommendation method, server, system, device and medium - Google Patents
Broadband service recommendation method, server, system, device and medium Download PDFInfo
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- CN114158002B CN114158002B CN202111437336.0A CN202111437336A CN114158002B CN 114158002 B CN114158002 B CN 114158002B CN 202111437336 A CN202111437336 A CN 202111437336A CN 114158002 B CN114158002 B CN 114158002B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
- H04W4/23—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel for mobile advertising
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W8/00—Network data management
- H04W8/18—Processing of user or subscriber data, e.g. subscribed services, user preferences or user profiles; Transfer of user or subscriber data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W8/00—Network data management
- H04W8/26—Network addressing or numbering for mobility support
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W84/00—Network topologies
- H04W84/02—Hierarchically pre-organised networks, e.g. paging networks, cellular networks, WLAN [Wireless Local Area Network] or WLL [Wireless Local Loop]
- H04W84/10—Small scale networks; Flat hierarchical networks
- H04W84/12—WLAN [Wireless Local Area Networks]
Abstract
The invention provides a method, a server, a system, a device and a medium for recommending broadband services, wherein the method comprises the following steps: acquiring a public network IP address of a user terminal accessing the Internet by using WiFi at a specified time period; judging whether the public network IP address is provided by the broadband service of the operator; if the public network IP address is not provided by the broadband service of the operator, recommending the broadband service of the operator to the user terminal. According to the invention, the public network IP address of the WiFi internet used by the user terminal at the appointed time period is obtained, and the public network IP address is utilized to judge whether the broadband service used by the user is the broadband service provided by the operator, so that the broadband service user of the non-operator is found out and the broadband service marketing information of the operator is pushed to the broadband service user, the problem that the broadband service marketing information of the operator cannot be pushed by the non-operator broadband user in the prior art is solved, and the purposes of accurate marketing and further improvement of the broadband market share of the operator are achieved.
Description
Technical Field
The present invention relates to the field of communications technologies, and in particular, to a broadband service recommendation method, a broadband service recommendation server, a broadband service recommendation system, a computer device, and a computer-readable storage medium.
Background
In order to improve broadband market share and user loyalty, an operator usually binds a mobile phone with a broadband, designs a preferential package, and pushes related marketing information to the mobile phone user of the operator.
However, for example, in a home broadband, the user usually performs broadband registration in a home unit, and it is possible that the user of the mobile phone of the operator does not register broadband, and other members of the home register broadband of the operator or other operators. For the family which has registered the broadband of the operator, it has no meaning to push the broadband service marketing information to the mobile phone user of the operator, and the harassment is also caused.
Therefore, the operator of the broadband used by the mobile phone user is accurately identified, and then the marketing information is pushed to the broadband user who is not the operator, so that the marketing accuracy can be improved, and the broadband market share of the operator is further improved.
Disclosure of Invention
The technical problem to be solved by the present invention is to provide a method, a server, a system, a device and a medium for recommending broadband services in order to solve the problem that the prior art cannot push the marketing information of broadband services of the operator for broadband users other than the operator.
In a first aspect, the present invention provides a method for recommending a broadband service, which is applied to a broadband service recommendation server, and the method includes:
acquiring a public network IP address of a user terminal surfing the Internet by using WiFi in a specified time period and an area where the user terminal is located in the specified time period;
judging whether the public network IP address is provided by the broadband service of the operator and whether the area of the user terminal is covered by the broadband service of the operator;
if the public network IP address is not provided by the broadband service of the operator and the area of the user terminal is covered by the broadband service of the operator, the broadband service of the operator is recommended to the user terminal.
Preferably, the acquiring a public network IP address of the user terminal accessing the internet by using WiFi at the specified time period specifically includes:
acquiring a public network IP address provided by a device management DM server, wherein the public network IP address is used by a user terminal for surfing the Internet at a specified time period by using WiFi;
the user terminal is an operator customizing machine, a Device Management (DM) program is preinstalled in the operator customizing machine, and the public network IP address is acquired by the DM server through the DM program.
Preferably, the determining whether the public network IP address is provided by the broadband service of the operator specifically includes:
and inquiring a broadband access server BRAS of the operator to determine whether the public network IP address is provided for the broadband service of the operator.
Preferably, the obtaining the area where the user terminal is located in the specified time period specifically includes:
acquiring the information of the mobile network base station accessed by the user terminal in the specified time period, which is provided by the DM server;
wherein the mobile network base station information is transmitted to the DM server by the DM program;
and inquiring a base station information base according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determining the coverage area of the base station as the area where the user terminal is located.
Preferably, the determining whether the area where the user terminal is located is covered by the broadband service of the operator specifically includes:
acquiring the condition of the operator broadband service coverage cell by inquiring the operator broadband service area coverage database;
constructing a map electronic fence according to the situation of the operator broadband service coverage cell;
and when the area where the user terminal is located is in the map electronic fence, judging that the area where the user terminal is located has the broadband coverage of the operator, otherwise, judging that the area where the user terminal is located does not have the broadband coverage of the operator.
Preferably, if the public network IP address is not provided by the broadband service of the operator, the method further includes:
acquiring user identification information of the user terminal provided by the DM server;
wherein the user identification information is sent to the DM server by the DM program;
inquiring the operation business ordering server according to the user identification information to obtain a user mobile phone number corresponding to the user identification information;
the recommending the broadband service of the operator to the user terminal specifically comprises:
and recommending the broadband service of the operator to the mobile phone number of the user in a mode of mobile phone short message or phone return visit.
In a second aspect, the present invention provides a broadband service recommendation server, including:
the system comprises an acquisition module, a display module and a display module, wherein the acquisition module is used for acquiring a public network IP address of a user terminal surfing the Internet by using WiFi at a specified time period and an area where the user terminal is located at the specified time period;
the judging module is connected with the acquiring module and is used for judging whether the public network IP address is provided by the broadband service of the operator and whether the area where the user terminal is located is covered by the broadband service of the operator;
and the recommending module is connected with the judging module and is used for recommending the broadband service of the operator to the user terminal after judging that the public network IP address is not provided by the broadband service of the operator and the area where the user terminal is located is covered by the broadband service of the operator.
In a third aspect, the present invention provides a broadband service recommendation system, including: a broadband service recommendation server and a user terminal;
the broadband service recommendation server is used for executing the broadband service recommendation method.
In a fourth aspect, the present invention provides a computer device, comprising a memory and a processor, wherein the memory stores a computer program, and when the processor runs the computer program stored in the memory, the processor executes the broadband service recommendation method as described above.
In a fifth aspect, the present invention provides a computer-readable storage medium having stored thereon a computer program which, when executed by a processor, implements the broadband service recommendation method as described above.
The invention provides a broadband service recommendation method, a server, a system, equipment and a medium, wherein a public network IP address and a user terminal area where a user terminal uses WiFi to surf the internet at a specified time interval are obtained, and the public network IP address is used for judging whether a broadband service used by a user is a broadband service provided by an operator and whether the user terminal area is covered by the broadband service of the operator, so that a user who is not covered by the broadband service of the operator is found out and the broadband service marketing information of the operator is pushed to the user, and the aim of accurate marketing and further improvement of the broadband market share of the operator is fulfilled.
Drawings
Fig. 1 is a schematic structural diagram of a broadband service recommendation system according to an embodiment of the present invention;
fig. 2 is a flowchart of a broadband service recommendation method according to embodiment 1 of the present invention;
fig. 3 is a flowchart of another broadband service recommendation method according to an embodiment of the present invention;
fig. 4 is a schematic structural diagram of a broadband service recommendation server according to embodiment 2 of the present invention;
fig. 5 is a schematic structural diagram of a computer device according to embodiment 4 of the present invention.
Detailed Description
In order to make those skilled in the art better understand the technical solution of the present invention, the following detailed description will be made with reference to the accompanying drawings.
It is to be understood that the specific embodiments and figures described herein are merely illustrative of the invention and are not to be considered as limiting.
It is to be understood that the embodiments and features of the embodiments can be combined with each other without conflict.
It is to be understood that, for the convenience of description, only parts related to the present invention are shown in the drawings of the present invention, and parts not related to the present invention are not shown in the drawings.
It should be understood that each unit and module related in the embodiments of the present invention may correspond to only one physical structure, may also be composed of multiple physical structures, or multiple units and modules may also be integrated into one physical structure.
It will be understood that, without conflict, the functions, steps, etc. noted in the flowchart and block diagrams of the present invention may occur in an order different from that noted in the figures.
It is to be understood that the flowchart and block diagrams of the present invention illustrate the architecture, functionality, and operation of possible implementations of systems, apparatus, devices and methods according to various embodiments of the present invention. Each block in the flowchart or block diagrams may represent a unit, module, segment, code, which comprises executable instructions for implementing the specified function(s). Furthermore, each block or combination of blocks in the block diagrams and flowchart illustrations can be implemented by a hardware-based system that performs the specified functions or by a combination of hardware and computer instructions.
It is to be understood that the units and modules involved in the embodiments of the present invention may be implemented by software, and may also be implemented by hardware, for example, the units and modules may be located in a processor.
Example 1:
with reference to fig. 1 and 2, an embodiment 1 of the present invention provides a broadband service recommendation method, where the broadband service recommendation method is applied to a broadband service recommendation server 1 disposed in a broadband service recommendation system as shown in fig. 1.
Specifically, the broadband service recommendation system shown in fig. 1 further includes: the system comprises a Device Management (DM) Server 2, a user terminal 3, a Broadband Access Server (BRAS) 5, a base station information base 6, a Broadband service area coverage database 7 and a service subscription Server 8, wherein the user terminal 3 accesses the Internet through a Wireless local area network (WiFi) provided by a Wireless router 4 of a user Broadband, the connection between the user terminal 3 and the DM Server 2 can be established, the BRAS5 distributes a public Internet Protocol (IP) address for the user Broadband, and the Broadband service recommendation Server 1 is connected with the DM Server 2, the BRAS5, the base station information base 6, the Broadband service area coverage database 7 and the service subscription Server 8.
As shown in fig. 2, the broadband service recommendation method executed by the broadband service recommendation server 1 includes the following steps:
s11, obtaining the public network IP address of the user terminal 3 accessing the Internet by using WiFi in the appointed time period.
In this embodiment 1, step S11 specifically includes:
acquiring a public network IP address of a user terminal 3 accessing the Internet by using WiFi at a specified time period, wherein the public network IP address is provided by a device management DM server 2;
the user terminal 3 is an operator customizing machine, a device management DM program is pre-installed in the operator customizing machine, and the public network IP address is obtained by the DM server 2 through the DM program.
Specifically, in this embodiment 1, the broadband service is a home broadband service, the broadband service recommendation server 1 is configured to recommend home broadband service product information of the operator to a mobile phone user of the operator who does not use the home broadband service of the operator, the specified time period is a time period when the user is at home, the time period when the user is at home may be determined to be 20-24% per day according to living habits of general people, or more specifically may be determined to be the time period when the user is at home by analyzing location information of the user in different time periods such as working days, holidays, and the like, the user terminal 3 is a mobile phone of a mobile phone user of the operator, and is specifically a subscription machine of the operator in which a DM program is pre-installed, the DM server 2 is a DM server 2 of the operator, in order to identify whether the home broadband of the user is a home broadband service product provided by the operator, firstly, an operator to which a user home broadband belongs is to be acquired, so that when the DM program is used to determine that the user terminal 3 is using WiFi to surf the internet within a specified time period, the DM server 2 establishes a communication connection with the DM server 2 and sends information to the DM server 2, the DM server 2 can acquire a public network IP address of a user home broadband exit from a network request for sending information to the DM server 2 by the DM program, the acquisition principle is that any TCP network request for accessing the server includes an access source IP address, in this embodiment 1, this IP address is a public network IP address of a home broadband exit used by the user terminal 3, the server can read this IP address in the server program in various ways, and can also acquire a public network IP address of its own broadband exit when the user terminal 3 connects WiFi to surf the internet by the DM program, and then, the public network IP address is sent to the DM server 2, and the DM server 2 obtains the public network IP address and provides the public network IP address to the broadband service recommendation server 1.
Specifically, the broadband service recommendation system shown in fig. 1 is configured to recommend broadband service product information of a business family of the business family to a broadband user of a business family of a non-business family of the business family, and a corresponding broadband service recommendation method is shown in fig. 3, and includes:
step S01, when the user terminal 3 is judged to use WiFi to surf the Internet at a specified time period through a device management DM program preinstalled in an operator customization machine, user identification information and mobile network base station information are sent to a device management DM server 2; the information sent by the DM program to the DM server 2 may include user Identification information of the user terminal 3, and if the user terminal 3 is a user Mobile phone, the information may send an International Mobile Subscriber identity Number (IMSI) for subsequently and uniquely identifying the user information, and may also include information of a Mobile network base station to which the user terminal 3 is connected, such as a Location Area Code (LAC) of the base station and a base station Number (CELLID), for subsequently determining, according to the location of the base station and a network coverage area thereof, a region where the user terminal 3 is located, and further determining whether the region is covered by a home broadband service of the operator.
Step S02, the DM server 2 receives the user identification information and the mobile network base station information, acquires a public network IP address of the user terminal 3 accessing the Internet by using WiFi according to a network request of information sent by the DM program, and provides the public network IP address, the user identification information and the mobile network base station information for a broadband service recommendation server; the network request of the information sent to the DM server 2 by the DM program includes a source IP address, the DM server 2 can obtain a real public network IP address of the user home broadband exit through the program, and the DM server 2 provides the obtained public network IP address, the received user identification information and the mobile network base station information to the broadband service recommendation server 1.
Step S03, the broadband service recommendation server 1 receives the public network IP address, the user identification information and the mobile network base station information; therefore, the broadband service recommendation server 1 can subsequently acquire the public network IP address of the user terminal 3 accessing the internet by using WiFi in the specified time period, and the corresponding user identification information and the mobile network base station information from the received information.
S12, judging whether the public network IP address is provided by the broadband service of the operator.
In this embodiment 1, step S12 specifically includes:
and inquiring a broadband access server BRAS5 of the operator to determine whether the public network IP address is provided for the broadband service of the operator.
Specifically, in this embodiment 1, the broadband service recommendation server 1 queries a home broadband access server BRAS5 of the operator, where the home broadband access server BRAS5 of the operator allocates a public network IP address to a home broadband user of the operator, and by querying the home broadband access server BRAS5 of the operator, it may be accurately determined whether the obtained public network IP address is provided for a home broadband service of the operator.
Specifically, for the broadband service recommendation system shown in fig. 1, as shown in fig. 3, a broadband service recommendation method further includes:
step S04, the broadband service recommendation server 1 inquires the broadband service access server BRAS5 of the operator according to the public network IP address; the broadband service recommendation server 1 obtains the public network IP address of the user terminal 3 accessing the internet by using WiFi in the designated time period from the information received in step S04, and then judges whether the user broadband is provided by the operator by inquiring the broadband service access server BRAS5 of the operator, that is, judges whether the user is a family broadband service user of the operator.
Step S05, judging whether the user is the operator broadband service user; specifically, in this embodiment 1, the broadband service recommendation server 1 determines, according to a query result of the operator BRAS5, whether the public network IP address is provided by a family broadband service of the operator, if the public network IP address is provided by the family broadband service of the operator, it indicates that the user is a family broadband service user of the operator, and does not need to recommend the broadband service of the operator to the user, at this time, the process is directly ended, if the public network IP address is not provided by the broadband service of the operator, it indicates that the user is not a family broadband service user of the operator, at this time, a subsequent process needs to be further executed to achieve a purpose of recommending the broadband service of the operator to a broadband user that is not the operator.
In this embodiment 1, the broadband service recommendation method executed by the broadband service recommendation server 1 further includes the following steps:
acquiring the area of the user terminal 3 in the specified time period;
and judging whether the area of the user terminal 3 is covered by the broadband service of the operator.
In this embodiment 1, the acquiring the area where the user terminal 3 is located in the specified time period specifically includes:
acquiring the information of the mobile network base station accessed by the user terminal 3 in the specified time period, which is provided by the DM server 2;
wherein the mobile network base station information is transmitted to the DM server 2 by the DM program;
and inquiring a base station information base 6 according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determining the coverage area of the base station as the area where the user terminal 3 is located.
In this embodiment 1, the determining whether the area where the user terminal 3 is located is covered by the broadband service of the operator specifically includes:
the condition that the broadband service of the operator covers the cell is obtained by inquiring the broadband service area coverage database 7 of the operator;
constructing a map electronic fence according to the situation of the operator broadband service coverage cell;
and when the area of the user terminal 3 is in the map electronic fence, judging that the area of the user terminal 3 has the broadband coverage of the operator, otherwise, judging that the area of the user terminal 3 does not have the broadband coverage of the operator.
Specifically, in this embodiment 1, the operator broadband service area coverage database 7 is the operator family broadband service area coverage database 7, the base station information database 6 may be the base station information database 6 of the operator, and may also include the base station information database 6 of the friend base station information, since the user terminal 3 is the operator customization machine, the base station connected thereto is usually the base station of the operator, but the present invention is not limited thereto.
Specifically, for the broadband service recommendation system shown in fig. 1, as shown in fig. 3, a broadband service recommendation method further includes:
step S06, the broadband service recommendation server 1 inquires the broadband service area coverage database 7 of the operator according to the mobile network base station information; in this embodiment 1, the broadband service recommendation server 1 obtains the mobile network base station information from the information received in step S04, obtains the coverage area of the base station corresponding to the mobile network base station information by querying the base station information base 6, where the coverage area of the corresponding base station is the location of the user terminal 3, and determines that the coverage area of the base station is within the coverage area of the broadband service of the operator by querying the coverage area database 7 of the broadband service of the operator since the user is at home, that is, the area where the user home is located.
Step S07, judging whether the area where the user family is located is in the broadband service coverage area of the operator; in this embodiment 1, the determination may be specifically performed by constructing a map electronic fence, if it is determined that the area where the user family is located is not in the broadband service coverage area of the operator, that is, the area does not have the broadband service coverage of the operator, the process may be directly ended without further analysis on the user, and if the area where the user family is located is in the broadband service coverage area of the operator, the family broadband service of the operator needs to be recommended to the user through subsequent steps.
S13, if the public network IP address is not provided by the broadband service of the operator, recommending the broadband service of the operator to the user terminal 3.
In this embodiment 1, step S13 specifically includes:
if the public network IP address is not provided by the broadband service of the operator and the area where the user terminal 3 is located is covered by the broadband service of the operator, the broadband service of the operator is recommended to the user terminal 3.
In this embodiment 1, if the public network IP address is not provided by the broadband service of the operator, the method further includes:
acquiring the user identification information of the user terminal 3 provided by the DM server 2;
wherein the user identification information is transmitted to the DM server 2 by the DM program;
inquiring the operation business ordering server 8 according to the user identification information to obtain a user mobile phone number corresponding to the user identification information;
the recommending the broadband service of the operator to the user terminal 3 specifically includes:
and recommending the broadband service of the operator to the mobile phone number of the user in a mobile phone short message or telephone return visit mode.
Specifically, in this embodiment 1, after it is determined that the public network IP address is not provided by the broadband service of the operator, the broadband service of the operator may be recommended to the user terminal 3, but in order to further improve marketing accuracy and user experience, the step of recommending the service is executed after it is determined that the area where the user terminal 3 is located is covered by the broadband service of the operator, and the recommending method is to perform a short message service or a call return visit to a mobile phone number of a user of a customized machine of the operator, so as to implement a one-to-one notification to recommend a home broadband service product with higher cost performance to the user.
Specifically, as shown in fig. 3, for the broadband service recommendation system, a broadband service recommendation method further includes:
s08, the broadband service recommendation server 1 queries the operation business subscription server 8 according to the user identification information to obtain a user mobile phone number; in this embodiment 1, the broadband service recommendation server 1 obtains the user identifier information from the information received in step S04, and obtains the mobile phone number of the user corresponding to the user identifier information by querying the service subscription server 8 of the operator, that is, queries the mobile phone number corresponding to the IMSI user from the service subscription server 8 of the operator through the IMSI.
S09, the broadband service recommendation server 1 recommends the broadband service of the operator to the mobile phone number of the user in a mode of mobile phone short message or phone return visit; in this embodiment 1, the broadband service recommendation server 1 recommends the broadband product information of the operator family with higher cost performance to the user in a form of automatically generating and sending a mobile phone short message or providing a call return visit, thereby achieving the purpose of accurate marketing.
Example 2:
as shown in fig. 1 and 4, an embodiment 2 of the present invention provides a broadband service recommendation server, including:
the obtaining module 11 is configured to obtain a public network IP address of the user terminal 3 accessing the internet by using WiFi at a specified time interval;
a judging module 12, connected to the acquiring module 11, for judging whether the public network IP address is provided by the broadband service of the operator;
and the recommending module 13 is connected with the judging module 12 and is used for recommending the broadband service of the operator to the user terminal 3 after judging that the public network IP address is not provided by the broadband service of the operator.
Optionally, the obtaining module 11 specifically includes:
a first obtaining unit, configured to obtain a public network IP address, which is provided by the device management DM server 2 and used by the user terminal 3 to surf the internet using WiFi in a specified time period;
the user terminal 3 is an operator customizing machine, a device management DM program is preinstalled in the operator customizing machine, the DM program sends information to the DM server 2 when judging that the user terminal 3 is using WiFi to surf the internet in a specified time period, and the public network IP address is obtained by the DM server 2 from a network request for sending information from the DM program to the DM server 2.
Optionally, the determining module 12 specifically includes:
the first inquiry unit is used for determining whether the public network IP address is provided for the broadband service of the operator by inquiring the broadband access server BRAS5 of the operator.
Optionally, the obtaining module 11 is further configured to obtain an area where the user terminal 3 is located in the specified time period;
the judging module 12 is further configured to judge whether the area where the user terminal 3 is located is covered by the broadband service of the operator;
the recommendation module 13 is specifically configured to:
and recommending the broadband service of the operator to the user terminal 3 when the public network IP address is judged not to be provided by the broadband service of the operator and the area where the user terminal 3 is located is covered by the broadband service of the operator.
Optionally, the obtaining module 11 further specifically includes:
a second obtaining unit, configured to obtain information of a mobile network base station, which is provided by the DM server 2 and is accessed by the user terminal 3 in the specified time period;
wherein the mobile network base station information is transmitted to the DM server 2 by the DM program;
a second querying unit, configured to query the base station information base 6 according to the mobile network base station information to obtain a coverage area of a base station corresponding to the mobile network base station information, and determine the coverage area of the base station as an area where the user terminal 3 is located.
Optionally, the determining module 12 specifically includes:
a third query unit, configured to query the operator broadband service area coverage database 7 to obtain a situation that the operator broadband service covers a cell;
the construction unit is used for constructing a map electronic fence according to the situation of the operator broadband service coverage cell;
a determining unit, configured to determine that the area where the user terminal 3 is located has the broadband coverage of the operator when the area where the user terminal 3 is located is in the map electronic fence, and otherwise determine that the area where the user terminal 3 is located has no broadband coverage of the operator.
Optionally, the obtaining module 11 further includes:
a third obtaining unit, configured to obtain the user identification information of the user terminal 3 provided by the DM server 2;
wherein the user identification information is transmitted to the DM server 2 by the DM program;
a fourth query unit, configured to query, according to the user identification information, the operator service ordering server 8 to obtain a user mobile phone number corresponding to the user identification information;
the recommendation module 13 specifically includes:
the short message recommending unit is used for recommending the broadband service of the operator to the mobile phone number of the user in a mobile phone short message mode;
and the telephone recommending unit is used for recommending the broadband service of the operator to the mobile phone number of the user in a telephone return visit mode.
Example 3:
as shown in fig. 1, an embodiment 3 of the present invention provides a broadband service recommendation system, including: a broadband service recommendation server 1 and a user terminal 3;
the broadband service recommendation server 1 is configured to execute the broadband service recommendation method according to embodiment 1.
Optionally, the user terminal 3 is an operator customizing machine, in which a device management DM program is preloaded, and the DM program sends information to the DM server 2 when determining that the user terminal 3 is using WiFi to surf the internet at a specified time period;
the broadband service recommendation system further comprises: a device management DM server 2, configured to obtain a public network IP address from a network request for sending information to the DM server 2 by the DM program, and provide the public network IP address to the broadband service recommendation server 1.
Optionally, the broadband service recommendation system further includes: broadband access server BRAS5, base station information base 6, broadband service area coverage database 7 and service subscription server 8.
Specifically, as shown in fig. 1, the broadband service recommendation system provided in this embodiment 3 further includes: the broadband service recommendation system comprises a broadband service recommendation server 1, a device management DM server 2, a user terminal 3, a broadband access server BRAS5, a broadband service area coverage database 7, a base station information base 6 and a service subscription server 8, wherein the user terminal 3 accesses the internet through a wireless local area network WiFi provided by a wireless router 4 of a user broadband and is in communication connection with the DM server 2, the BRAS5 allocates a public network Internet protocol IP address for the user broadband, and the broadband service recommendation server 1 is connected with the DM server 2, the BRAS5, the base station information base 6, the broadband service area coverage database 7 and the service subscription server 8.
Example 4:
as shown in fig. 5, embodiment 4 of the present invention provides a computer device, where the computer device includes a memory 10 and a processor 20, a computer program is stored in the memory 10, and when the processor 20 runs the computer program stored in the memory 10, the processor 20 executes the broadband service recommendation method according to embodiment 1.
The memory 10 is connected to the processor 20, the memory 10 may be a flash memory, a read-only memory or other memories, and the processor 20 may be a central processing unit or a single chip microcomputer.
Example 5:
embodiment 5 of the present invention provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the broadband service recommendation method according to embodiment 1.
The computer-readable storage media includes volatile or nonvolatile, removable or non-removable media implemented in any method or technology for storage of information such as computer-readable instructions, data structures, computer program modules or other data. Computer-readable storage media include, but are not limited to, RAM (Random Access Memory), ROM (Read-Only Memory), EEPROM (Electrically Erasable Programmable Read-Only Memory), flash Memory or other Memory technology, CD-ROM (Compact disk Read-Only Memory), digital Versatile Disks (DVD) or other optical disk storage, magnetic cassettes, magnetic tape, magnetic disk storage or other magnetic storage devices, or any other medium which can be used to store the desired information and which can be accessed by a computer.
In the broadband service recommendation method, server, system, device, and medium provided in embodiments 1 to 5 of the present invention, a public network IP address of a user terminal 3 accessing the internet using WiFi at a specified time interval is obtained, and the public network IP address is used to determine whether a broadband service used by the user is a broadband service provided by the operator, so as to find out a user who is not a broadband service of the operator, and push marketing information of the broadband service of the operator to the user, so as to achieve the purpose of accurately marketing 5 services and further increasing the broadband market share of the operator.
In the broadband service recommendation method, the server, the system, the device and the medium provided in embodiments 1 to 5 of the present invention, the area where the user terminal 3 is located at this time is determined by obtaining base station information connected to the user terminal at a specified time period, and whether the area is covered by the broadband service of the operator is determined, marketing information is sent only for the user 0 in the area covered by the broadband service of the operator, accuracy of determining the area covered by the broadband service of the operator is improved by a map electronic fence matching manner, and in addition, a mobile phone number corresponding to the user terminal 3 is determined by an IMSI matching manner to realize short message or telephone marketing, and marketing accuracy and user satisfaction can be synchronously improved by the above method.
It is to be understood that the above embodiments are merely exemplary embodiments that are employed to illustrate the principles 5 of the present invention, and that the present invention is not limited thereto. It will be apparent to those skilled in the art that various modifications and improvements can be made without departing from the spirit and substance of the invention, and these modifications and improvements are also considered to be within the scope of the invention.
Claims (10)
1. A method for recommending broadband service is characterized in that the method is applied to a broadband service recommendation server, and the method comprises the following steps:
acquiring a public network IP address of a user terminal accessing the Internet by using WiFi in a specified time period and an area where the user terminal is located in the specified time period;
judging whether the public network IP address is provided by the broadband service of the operator and whether the area of the user terminal is covered by the broadband service of the operator;
if the public network IP address is not provided by the broadband service of the operator and the area where the user terminal is located is covered by the broadband service of the operator, recommending the broadband service of the operator to the user terminal.
2. The method according to claim 1, wherein the obtaining of the public network IP address of the WiFi internet access used by the user terminal in the specified time period specifically comprises:
acquiring a public network IP address of a user terminal accessing the Internet by using WiFi at a specified time period, which is provided by a device management DM server;
the user terminal is an operator customizing machine, a Device Management (DM) program is preinstalled in the operator customizing machine, and the public network IP address is acquired by the DM server through the DM program.
3. The method according to claim 1 or 2, wherein the determining whether the public network IP address is provided by the broadband service of the operator specifically includes:
and inquiring a broadband access server BRAS of the operator to determine whether the public network IP address is provided for the broadband service of the operator.
4. The method according to claim 2, wherein the obtaining the area where the ue is located in the specified time period specifically includes:
acquiring the information of the mobile network base station accessed by the user terminal in the specified time period, which is provided by the DM server;
wherein the mobile network base station information is transmitted to the DM server by the DM program;
and inquiring a base station information base according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determining the coverage area of the base station as the area where the user terminal is located.
5. The method according to claim 4, wherein the determining whether the area where the user terminal is located has coverage of the broadband service of the operator specifically includes:
the condition that the broadband service of the operator covers a cell is obtained by inquiring a broadband service area coverage database of the operator;
constructing a map electronic fence according to the situation of the operator broadband service coverage cell;
and when the area where the user terminal is located is in the map electronic fence, judging that the area where the user terminal is located has the broadband coverage of the operator, otherwise, judging that the area where the user terminal is located does not have the broadband coverage of the operator.
6. The method of claim 2, wherein if the public network IP address is not provided by the broadband service of the operator, the method further comprises:
acquiring user identification information of the user terminal provided by the DM server;
wherein the user identification information is sent to the DM server by the DM program;
inquiring the operation business ordering server according to the user identification information to obtain a user mobile phone number corresponding to the user identification information;
the recommending the broadband service of the operator to the user terminal specifically comprises:
and recommending the broadband service of the operator to the mobile phone number of the user in a mode of mobile phone short message or phone return visit.
7. A broadband service recommendation server, comprising:
the system comprises an acquisition module, a display module and a display module, wherein the acquisition module is used for acquiring a public network IP address of a user terminal surfing the Internet by using WiFi at a specified time period and an area where the user terminal is located at the specified time period;
the judging module is connected with the acquiring module and is used for judging whether the public network IP address is provided by the broadband service of the operator and whether the area where the user terminal is located is covered by the broadband service of the operator;
and the recommending module is connected with the judging module and is used for judging that the public network IP address is not provided by the broadband service of the operator, and recommending the broadband service of the operator to the user terminal after the area where the user terminal is located is covered by the broadband service of the operator.
8. A broadband service recommendation system, comprising: a broadband service recommendation server and a user terminal;
the broadband service recommendation server is configured to perform the broadband service recommendation method according to any one of claims 1 to 6.
9. A computer arrangement comprising a memory and a processor, the memory having a computer program stored therein, the processor when executing the computer program stored in the memory performing the method of broadband service recommendation according to any one of claims 1-6.
10. A computer-readable storage medium, having stored thereon a computer program which, when executed by a processor, implements a broadband service recommendation method according to any one of claims 1-6.
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