CN105323322A - Information pushing method and device - Google Patents
Information pushing method and device Download PDFInfo
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- CN105323322A CN105323322A CN201510789760.XA CN201510789760A CN105323322A CN 105323322 A CN105323322 A CN 105323322A CN 201510789760 A CN201510789760 A CN 201510789760A CN 105323322 A CN105323322 A CN 105323322A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/12—Messaging; Mailboxes; Announcements
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Abstract
The invention provides an information pushing method and device. The method comprises the following steps: analyzing Internet access data and call data of mobile phone users to determine a mobile phone user having a broadband access demand; under the situation that the mobile phone user does not register to use an operator broadband as judged, further determining a relative mobile phone number; and judging whether to push broadband service information or not according to the relative mobile phone number or position coordinates of user addresses of the relative mobile phone number and the mobile phone number. Thus, an object to which the broadband service information is pushed is determined; the information pushing accuracy is increased; broadband package recommendation to the mobile phone user having a broadband use demand but not using the operator broadband is realized; and the operation cost of an operator is lowered.
Description
Technical field
The present invention relates to communication technical field, be specifically related to a kind of information-pushing method and device.
Background technology
Along with " broadband China " strategy development, estimate will reach 70% in the year two thousand twenty China fixed broadband home penetration rate, when the time comes, not only broadband popularity rate can significantly promote, and network speed also needs the bandwidth demand improving constantly to adapt to netizen.At present, except telecom operators, broadcasting and TV, virtual operator, private bandwidth operator can both provide broadband service, and Competition of Broadband Market is very fierce.
In order to the loyalty of the occupation rate of market and user that improve broadband, telecom operators can promote fixed broadband business by the market advantage of cellphone subscriber usually, and mobile phone and broadband are carried out binding design preferential set meal.Whether telecom operators normally register this operator broadband as the basis for estimation whether pushing wide-band-message according to this operator cellphone subscriber, in this operator cellphone subscriber, regularly do not use the user of this operator broadband services to push broadband services information to carry out and publicize and promoting service.
But in real life, the registration in broadband is in units of family, and in one family, any one kinsfolk may register broadband, and the phone number of different home member may be the phone number of different telecom operators.The broadband services information pushing object determined according to existing scheme, wherein having is the broadband that have registered this operator greatly, for this part user, this propelling movement behavior is insignificant, not only unnecessary information harassing and wrecking are caused to this part user, and cause the insignificant increase of telecom operators' operation cost.
Therefore, a kind of information pushing scheme is needed badly in order to solve the problems of the technologies described above.
Summary of the invention
The embodiment of the present invention provides a kind of information-pushing method and device, in order to solve the cellphone subscriber that accurately cannot be positioned with wideband requirements, the coarse problem of broadband services information pushing caused.
To achieve these goals, the embodiment of the present invention adopts following technological means:
The embodiment of the present invention provides a kind of information-pushing method, and described method comprises:
Obtain communicating data and the Internet data of phone number, and judge whether described phone number user uses broadband at home according to described communicating data and Internet data;
If use, then determine the position coordinates in described phone number user address;
Judge described phone number whether registered operator broadband, if unregistered, then determine relatives' phone number of described phone number;
According to described relatives' phone number, or the position coordinates in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number.
The embodiment of the present invention also provides a kind of server, comprising: acquisition module, judge module and processing module;
Acquisition module is used for, and obtains communicating data and the Internet data of phone number;
Judge module is used for, and the communicating data got according to acquisition module and Internet data judge whether described phone number user uses broadband at home; And, judge described phone number whether registered operator broadband; And according to relatives' phone number that described processing module is determined, or the position coordinates in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number;
Processing module is used for, and when described judge module judges that described phone number user uses broadband at home, determines the position coordinates in described phone number user address; And, when described judge module judges described phone number unregistered operator broadband, determine relatives' phone number of described phone number.
Compared with prior art, the above embodiment of the present invention has following Advantageous Effects:
The information pushing scheme that the embodiment of the present invention provides, by analyzing Internet data and the communicating data of cellphone subscriber, define the cellphone subscriber of broadband access demand, when judging the unregistered use of described cellphone subscriber this operator broadband, determine its relatives' phone number further, and according to the position coordinates in this relatives' phone number or relatives' phone number and described phone number user address, judge whether to push broadband services information, thus determine the object pushing broadband services information, improve the accuracy of information pushing, achieve there being broadband user demand and do not use the cellphone subscriber in this operator broadband to carry out broadband set meal recommendation, reduce operator cost.
Accompanying drawing explanation
The overall flow schematic diagram of the information pushing that Fig. 1 provides for the embodiment of the present invention;
Fig. 2 for the embodiment of the present invention provide according to described relatives' phone number or, the position coordinates in described relatives' phone number and described phone number user address judges whether the schematic flow sheet of pushed information;
Fig. 3 to converse relation schematic diagram for cellphone subscriber that the embodiment of the present invention provides;
Fig. 4 belongs to phone number schematic flow sheet for the embodiment of the present invention provides really to become engaged;
The structural representation of the server that Fig. 5 provides for the embodiment of the present invention.
Embodiment
For the problems referred to above that prior art exists, embodiments provide a kind of information pushing scheme, relate to the propelling movement of broadband services information, according to Internet data and the communicating data of cellphone subscriber, analyze the broadband access demand of this cellphone subscriber, and the situation in this operator broadband is registered by described cellphone subscriber and relatives thereof, determine the object pushing broadband services information, improve the accuracy of broadband services information pushing.Below in conjunction with accompanying drawing, the embodiment of the present invention is described in detail.
As shown in Figure 1, the embodiment of the present invention provides a kind of information-pushing method, and described method depends on Internet data to telecom operators cellphone subscriber and communicating data, and the inquiry and analysis of base station position information and broadband log-on message.
The Internet data of cellphone subscriber is stored in data server, can store in units of sky, as shown in table 1:
Table 1
The Internet data of cellphone subscriber comprises phone number, the corresponding relation of surf the Net time started and area identification, in addition, can also comprise online duration, uninterrupted, access IP, URL, other information such as discharge pattern, type of service.Area identification can be LAC (LocationAreaCode, Location Area Code), cell ID (CellID) or base station number, position residing during for representing that user surfs the Net.
The communicating data of cellphone subscriber is stored in data server, can store in units of sky, as shown in table 2:
Table 2
The communicating data of cellphone subscriber comprises the corresponding relation of calling number, called number, the duration of call and area identification, can also comprise the call time started.
Base station position information is as shown in table 3:
Table 3
| Lac/cellid | Longitude | Latitude | Positional information describes | |
| 1 | 65437/1232 | 116.12321 | 39.12212 | Chinese rose community, Haidian District |
| 2 | 17653/8767 | 116.7696 | 38.98678 | Wealth mansion, Fengtai |
| 3 | 36543/89876 | 116.11121 | 39.8790 | West, Haidian People's University |
| 4 | 34234/1232 | 116.72346 | 38.9098 | Xidan, west city |
| 5 | 56432/5467 | 116.12321 | 39.12212 | Dongdan, Dongcheng |
| 6 | 56834/5987 | 116.97696 | 38.8678 | ***** |
| 7 | 12354/3123 | 116.22341 | 38.92212 | ***** |
| 8 | 789456/8701 | 116.1244 | 38.81678 | ***** |
| 9 | 65437/3987 | 116.11211 | 39.2312 | ***** |
| 10 | 65436/124 | 116.14496 | 38.18678 | ***** |
Base station position information comprises the corresponding relation of area identification and position coordinates, and can also comprise positional information and describe, position coordinates comprises longitude and latitude.
Broadband log-on message is as shown in table 4:
Table 4
| Broadband number | Registered user's phone number | Positional information describes | |
| 1 | 1123212 | 186756XX43 | Changping-Changping hotel |
| 2 | 2321232 | 13100978XX | West, the Summer Palace, Haidian |
| 3 | 2897656 | 15123XX121 | Wealth mansion, Fengtai |
| 4 | 3439873 | 13867XXX12 | Haidian Tsing-Hua University west |
| 5 | 4323322 | 158XX45653 | Community, Xidan, west city |
| 6 | 2311230 | 185453XX11 | Mansion, Dongdan, Dongcheng |
| 7 | 1110999 | 15876XXX11 | ***** |
| 8 | 2213211 | 13398XXX76 | ***** |
| 9 | 9867800 | 18545XX097 | ***** |
Broadband log-on message comprises the corresponding relation of broadband number and phone number, and the positional information that can also comprise present position, broadband describes, and wherein, phone number is the subscriber phone number registering corresponding broadband.
The Internet data (table 1) of cellphone subscriber and communicating data (table 2) be along with cellphone subscriber's internet behavior and call behavior generation and write in real time, the change that base station position information (table 3) is disposed along with cell base station and upgrading, broadband log-on message (table 4) is along with broadband user's registration, the generation cancelling behavior and upgrading.
For push broadband services information server in be preset with following parameter:
1, first time period, first time period is the period of getting home of coming off duty, and can be set to 17:00-20:00;
2, the second time period, the second time period was the period after next getting home before sleep, and can be set to: t-24:00, t belong to first time period, be the time started that cellphone subscriber in first time period surfs the Net for the last time;
3, first threshold, for the basis for estimation whether the position coordinates site0 as phone number user address is consistent with its relatives' phone number user address position coordinates site0 ', preferably, first threshold can be set to 1km;
4, Second Threshold, for when determining the final position coordinates site0 in phone number user address, delimit each sampled point site0 of phone number user address position coordinates
iscope, preferably, Second Threshold can be set to 1km;
5, the 3rd threshold value, for when determining the final position coordinates site0 in phone number user address, as each sampled point site0 judging phone number user address position coordinates
iwhether effectively basis for estimation, preferably, the 3rd threshold value can be set to 70%;
6, the 4th threshold value, for as determining whether phone number user address position coordinates site0 uses the basis for estimation in broadband, preferably, the 4th threshold value can be set to 70%;
7, the 5th threshold value, the basis for estimation whether position coordinates site1 during for conversing as phone number caller is consistent with phone number user address position coordinates site0, preferably, the 5th threshold value can be set to 2km;
8, the 6th threshold value, position coordinates site2 during for surfing the Net as phone number and the basis for estimation whether consistent with phone number user address position coordinates site0, preferably, the 6th threshold value can be set to 1h.
Below in conjunction with Fig. 1, the information pushing flow process that the embodiment of the present invention provides is described in detail.As shown in Figure 1, this flow process comprises the following steps:
Step 11, obtains communicating data and the Internet data of phone number.
According to described communicating data and Internet data, step 12, judges whether described phone number user uses broadband at home, if use, then perform step 13, otherwise, process ends.
Concrete, if described phone number user does not use broadband at home, illustrate that this phone number user does not have broadband user demand, then direct process ends.If described phone number user uses broadband at home, then can determine the position coordinates in this phone number user address, so that follow-up judgement uses (namely performing step 13).
Obtain the communicating data of phone number and Internet data, and, judge whether described phone number user uses that the specific implementation in broadband is follow-up to be described in detail more at home.
Step 13, determines the position coordinates in described phone number user address.
Concrete, the computational process of the position coordinates in described phone number user address is follow-up to be described in detail again.
Step 14, judges described phone number whether registered operator broadband, if unregistered, then performs step 15, otherwise, do not push broadband services information to described phone number.
Concrete, if described phone number unregistered operator broadband, then need to determine its relatives' phone number further, and do further judgement (namely performing step 15 and subsequent step thereof) according to its relatives' phone number, if described phone number registered operator broadband, illustrate that described phone number user has used this operator broadband, then no longer push broadband services information to it.
Step 15, determines relatives' phone number of described phone number.
Concrete, can determine whether this phone number has associated relatives' phone number by the user property inquiring about described phone number, if find that this phone number has associated relatives' phone number by the user property inquiring about described phone number, then can directly obtain relatives' phone number.If find the not associated relatives' phone number of this phone number by the user property inquiring about described phone number, then can determine its relatives' phone number according to the call-information of this phone number.The deterministic process of relatives' phone number is follow-up to be described in detail again.
Step 16, according to described relatives' phone number, or the position coordinates in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number.
Concrete, after determining relatives' phone number of this phone number, further according to described relatives' phone number, or, the position coordinates in described relatives' phone number and described phone number user address, judge whether the process pushing broadband services information to described phone number, follow-up 2 detailed descriptions by reference to the accompanying drawings again.
Can be found out by above-mentioned steps 11-16, the present invention is by analyzing Internet data and the communicating data of cellphone subscriber, define the cellphone subscriber of broadband access demand, when judging the unregistered use of described cellphone subscriber this operator broadband, determine its relatives' phone number further, and according to the position coordinates in this relatives' phone number or relatives' phone number and described phone number user address, judge whether to push broadband services information, thus determine the object pushing broadband services information, improve the accuracy of information pushing, achieve there being broadband user demand and do not use the cellphone subscriber in this operator broadband to carry out broadband set meal recommendation, reduce operator cost.
Further, judging that described method can also comprise the following steps whether to after described phone number pushes broadband services information:
Step 17, adds up the phone number waiting to push broadband services information, waits that the phone number pushing broadband services information pushes broadband services information to described.
In order to ensure to push effect, can also determine the priority waiting the phone number pushing broadband services information, the account form of priority is follow-up to be described in detail again.
Below in conjunction with Fig. 2, describe in detail according to described relatives' phone number, or the position coordinates in described relatives' phone number and described phone number user address, judges whether the flow process of pushed information.This flow process comprises the following steps:
Step 21, judges whether described relatives' phone number is this Service Dialing Numbers, if so, then performs step 22, otherwise, perform step 24.
Step 22, determines the position coordinates site0 ' in described relatives' phone number user address.
Concrete, if judge, relatives' phone number is this Service Dialing Numbers, also can perform above-mentioned steps 11-16, accordingly for this relatives' phone number, the computational process of the position coordinates site0 ' in this relatives' phone number user address is identical with step 13, follow-uply describes in detail again.
Step 23, judges whether the distance between site0 ' and site0 is less than default first threshold, if be less than first threshold, then performs step 24, otherwise, push broadband services information to described phone number.
Concrete, if the distance between site0 ' and site0 is less than first threshold, can think that this relatives' phone number user address is identical with this phone number user address, namely this phone number user and this relatives' phone number user live together, then judge this relatives' phone number whether registered operator broadband (namely performing step 24) further.
If the distance between site0 ' and site0 is more than or equal to first threshold, illustrate that this relatives' phone number user address is different from this phone number user address, namely this phone number user and this relatives' phone number user do not live together.That is, described phone number unregistered operator broadband, the relatives of this phone number user are this provider customer, but do not live together with this phone number user, in this case, broadband services information can be pushed directly to described phone number.Whether register this operator broadband as described relatives, and whether push broadband services information to described relatives, then judged by the information pushing flow process for this relatives' phone number.
Step 24, judges described relatives' phone number whether registered operator broadband, if registered, does not then push broadband services information to described phone number; Otherwise, push broadband services information to described phone number.
Concrete, if described relatives' phone number registered operator broadband, there are two kinds of situations, the first situation: described relatives' phone number is not this Service Dialing Numbers, but this relatives' phone number registered operator broadband, that is, these relatives may the broadband of to be this relatives' phone number be described phone number user registration.The second situation: described relatives' phone number is this Service Dialing Numbers, this relatives' phone number user and described phone number user live together, and this relatives' phone number registered operator broadband.For above-mentioned two situations, all no longer push broadband services information to described phone number.
If described relatives' phone number unregistered operator broadband, illustrate that described phone number user is in use broadband, site0 position, and himself and unregistered operator broadband, its relatives be non-Service Dialing Numbers and and unregistered operator broadband, this situation is likely that this phone number user is using other operator broadbands, therefore, broadband services information is pushed, can be striven for as this operator broadband user to described phone number.
Below in step 11-12, judge whether described phone number user uses the flow process in broadband to be described in detail, and this flow process comprises at home according to the communicating data of phone number and Internet data:
Step 111, chooses n working day, obtains the time started of phone number last online in i-th workaday default first time period, and according to the described time started, determines the position coordinates site0 in described phone number user address respectively
i, (i=1,2 ..., n), n be greater than 1 integer.Can choose continuously on n working day also can random selecting, n be greater than 1 integer, preferably, n>10.
Owing to being the address that the situation of surfing the Net by analyzing the next period cellphone subscriber got home determines user; therefore, can select workaday surfing Internet with cell phone data sampling, working day is relative to holiday; the probability that user normally goes home is larger, and sampled result is more accurate.
Concrete, can be in the following manner, in conjunction with the surfing Internet with cell phone data on some day (i-th working day), determine the position coordinates in this phone number user address: according to described phone number question blank 1, determine time started that in first time period, described phone number is surfed the Net for the last time and corresponding area identification, and according to described area identification question blank 3, determine the address position coordinates site0 of described phone number user
i.
Step 112, obtains the communicating data of described phone number within i-th workaday second time period and Internet data.
Concrete, the initial time of the second time period is the described time started.The communicating data of described phone number within the second time period and Internet data can be obtained from table 2 and table 1.
Because unitary sampling error is comparatively large, therefore, for a phone number, usually understands multiple repairing weld, namely gather communicating data and the Internet data of many days, the communicating data of comprehensive many days and Internet data judge whether to meet the Rule of judgment using broadband at home.
Step 113, judges whether the communicating data of described phone number within i-th workaday second time period and Internet data meet one of Rule of judgment using broadband at home, if meet, then perform step 114, otherwise, i=i+1.
Concrete, if the communicating data of described phone number within i-th workaday second time period and Internet data meet one of Rule of judgment using broadband at home, then counter m adds 1, and carries out next workaday sample detecting.If the communicating data of described phone number within i-th workaday second time period and Internet data do not meet broadband, site0 position use Rule of judgment, then carry out next workaday sample detecting, i.e. i=i+1.
Concrete, broadband, described site0 position uses Rule of judgment to comprise:
(1) described phone number is without communicating data, and without Internet data.This situation refers to, does not converse after cellphone subscriber to family, and is surfed the Net by broadband access wifi, no longer produces surfing Internet with cell phone flow.
(2) when described phone number has caller communicating data and without Internet data, the distance between position coordinates site1 during described phone number caller call and described site0 is less than the 5th default threshold value.This situation refers to, after cellphone subscriber to family, if there is caller to converse, then talking position should be exactly position, address, or near position, address.
(3) when the online duration of described phone number is less than the 6th default threshold value and dereliction communicating data time, the distance between position coordinates site2 during described phone number online and described site0 is less than the 5th default threshold value.This situation refers to, after cellphone subscriber to family, may go out neighbouring working again outward, such as, remove supermarket shopping, dereliction is called words in the process, but has online.Because this cellphone subscriber has left the broadband wifi coverage in its dwelling, the Internet data of this cellphone subscriber produces again, but this distance of going out can not be too far away, and the time of going out can not be oversize.
(4) when the online duration of described phone number is less than described 6th threshold value and has caller communicating data, distance between position coordinates site1 during described phone number caller call and described site0 is less than described 5th threshold value, and the distance between position coordinates site2 during the online of described phone number and described site0 is less than described 5th threshold value.This situation refers to, after cellphone subscriber to family, may go out neighbouring working again outward, in the process, existing caller call has online again, and distance of going out can not be too far away, and the time of going out can not be oversize.
Step 114, m=m+1, i=i+1.Wherein, the initial value of m is 0.
Further, after completing that described n is workaday and using the judgement in broadband at home, further comprising the steps of:
Step 115, calculates the first ratio α, α=m/n.
Step 116, by α compared with the 4th threshold value preset, if α is greater than the 4th threshold value, then judges that described phone number user uses broadband at home, can perform step 13.If α is less than or equal to the 4th threshold value, illustrate that described phone number user does not use the demand in broadband at home, process ends, do not push broadband services information to described phone number.
Below in step 13, according to site0
idetermine the flow process of the position coordinates site0 in described phone number user address, be described in detail, described flow process comprises:
131, determine m site0
imid point, and with described mid point be the center of circle, default Second Threshold for radius, formed border circular areas, add up the site0 within the scope of described border circular areas
iquantity p.
According to n the site0 that step 111 obtains
i, determine n site0
ipoint midway coordinate, the computational methods of point midway coordinate belong to prior art, do not repeat them here.With the point midway determined for the center of circle, Second Threshold (such as 1km) is radius, forms border circular areas, adds up the site0 fallen within the scope of this border circular areas
iquantity p.If site0
iwithin the scope of this border circular areas, then this sampled result and other sampled result difference are described not quite, this sampled result is relatively accurate.If site0
ioutside this border circular areas scope, then illustrating that this sampled result and most of sampled result difference are comparatively large, may be the situation of flase drop.
Step 132, calculates the first ratio beta, β=p/n.
Step 133, by β compared with the 3rd threshold value preset, if β is greater than the 3rd threshold value, then performs less than 134, otherwise, process ends.
Concrete, if β is greater than the 3rd threshold value, illustrates that the sampled result difference of suitable vast scale is little, fall into each site0 within the scope of described border circular areas
ieffectively, then by these site0
i(namely fall into the site0 within the scope of described border circular areas
i) center as the final position coordinate site0 in described phone number user address.
If β is less than or equal to the 3rd threshold value, site0 is described
isampled result inaccurate, cannot as the foundation of final position coordinate site0 calculating described phone number user address, then process ends (namely terminating the flow process judging whether to push broadband services information pushing to described phone number).
Step 134, determines each site0 within the scope of described border circular areas
icenter, the position coordinates at this center is the position coordinates site0 in described phone number user address.
Further, in step 111, at the position coordinates site0 determining described phone number user address
iafterwards, site0 can also be calculated
ivariance γ.
In step 17, can according to the descending order of described first ratio α, the second ratio beta and γ, the phone number sequence pushing broadband services information will be waited, thus determine to push priority, and according to described sequence, described in using, wait that the mobile terminal of the phone number pushing broadband services information pushes broadband services information successively.
Concrete, according to the first ratio α, can wait described the phone number sequence pushing broadband services information from big to small; If α is identical, then according to the second ratio beta, the phone number sequence waiting to push broadband services information of identical α will be had from big to small; If β is identical, then according to γ, will the phone number sequence waiting to push broadband services information of identical β be had from big to small, thus determine the propelling movement order waiting the phone number pushing broadband services information.
Below in conjunction with Fig. 3 and Fig. 4, describe the flow process determining relatives' phone number in detail.As shown in Figure 3, cellphone subscriber A, B, C, D, E, F, X, the unidirectional direction connecting expression caller call between cellphone subscriber, such as, the unidirectional connection of E to X represents that E initiates caller call to X.Both expressions that is bi-directionally connected between cellphone subscriber all initiate caller call to the other side, then the two is acquainted users, that is, there are mutual caller and incoming call data between two phone numbers of acquainted users each other simultaneously.If be acquainted users between each cellphone subscriber, then one of them cellphone subscriber is the common acquainted users of other cellphone subscribers.Such as, X and A, B, C are acquainted users, and B and C is also acquainted users, then B is the common acquainted users of X and C, and meanwhile, C is also the common acquainted users of B and X.
Cellphone subscriber and its relatives should be the acquainted users that cohesion is higher, cohesion can by the communicating data reflection between cellphone subscriber, such as, cohesion between acquainted users can pass through talk times, the duration of call, the measurement of common acquainted users quantity, the acquainted users quantity that talk times is more, the duration of call is longer, common is more, then cohesion is higher.
Below in conjunction with Fig. 3 and Fig. 4, describe the flow process determining relatives' phone number in detail, as shown in the figure, this flow process comprises:
Step 41, in preset duration, determines the acquainted users phone number of described phone number.
Preferably, preset duration can be set to 1 month, obtains the communicating data (i.e. table 2) of certain phone number x in one-month period, determines acquainted users phone number a, b, c of this phone number x according to calling number in table 2, called number.
Step 42, determines the common acquainted users quantity between described phone number and its acquainted users phone number.
Concrete, phone number x and acquainted users common between phone number a, b, c are b and c, therefore, acquainted users quantity common between phone number x and its acquainted users phone number a is 0, acquainted users quantity common between phone number x and its acquainted users phone number b is acquainted users quantity common between 1 (i.e. cellphone subscriber C), phone number x and its acquainted users phone number a is 1 (i.e. cellphone subscriber B).
Step 43, according to the talk times between described phone number and acquainted users phone number thereof, the duration of call and common acquainted users quantity, determines the cohesion of described phone number and each acquainted users phone number.
Concrete, phone number x and its acquainted users phone number a is obtained respectively according to table 2, b, talk times between c and the duration of call, and respectively according to the talk times between phone number x and its acquainted users phone number a, the duration of call and common acquainted users quantity, talk times between phone number x and its acquainted users phone number b, the duration of call and common acquainted users quantity, talk times between phone number x and its acquainted users phone number c, the duration of call and common acquainted users quantity, determine phone number x and each acquainted users phone number a, b, the cohesion of c.
Preferably, the cohesion Q of two acquainted users phone numbers can pass through following formulae discovery:
Wherein, s is the talk times between described two acquainted users phone numbers; T is the duration of call between described two acquainted users phone numbers; R is common acquainted users quantity between described two acquainted users phone numbers.
According to above-mentioned formula, the cohesion Qb of the cohesion Qa of phone number x and acquainted users phone number a, phone number x and acquainted users phone number b and the cohesion Qc of phone number x and acquainted users phone number c can be calculated respectively.
Step 44, according to the cohesion of described phone number and each acquainted users phone number, from each acquainted users phone number of described phone number, determines relatives' phone number of described phone number.
Concrete, Qa, Qb, Qc are sorted from big to small, determines cohesion maximum or the larger several acquainted users phone numbers of the cohesion relatives' phone number as this phone number.Such as, if Qc>Qb>Qa, then can determine relatives' phone number c and b of phone number x.
Preferably, the threshold number presetting relatives' phone number can be passed through, or the threshold value presetting cohesion determines the final amt of relatives' number.
Based on identical technical conceive, the embodiment of the present invention also provides a kind of server, and as shown in Figure 5, this server can comprise: acquisition module 501, judge module 502 and processing module 503.
Acquisition module 501 for, obtain the communicating data of phone number and Internet data.
Judge module 502 for, the communicating data got according to acquisition module 501 and Internet data judge whether described phone number user uses broadband at home; And, judge described phone number whether registered operator broadband; And according to relatives' phone number that described processing module is determined, or the position coordinates in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number.
Processing module 503 for, when described judge module 502 judges that described phone number user uses broadband at home, determine the position coordinates in described phone number user address; And, when described judge module 502 judges described phone number unregistered operator broadband, determine relatives' phone number of described phone number.
Preferably, judge module 502 specifically for, judge whether described relatives' phone number is this Service Dialing Numbers, if, then determine the position coordinates site0 ' in described relatives' phone number user address, and judge whether the distance between site0 ' and site0 is less than default first threshold; If described relatives' phone number is not this Service Dialing Numbers, or the distance between site0 ' and site0 is less than first threshold, then judge described relatives' phone number whether registered operator broadband, if registered, then do not push broadband services information to described phone number; Otherwise, push broadband services information to described phone number; If the distance between site0 ' and site0 is more than or equal to first threshold, then push broadband services information to described phone number.
Preferably, processing module 503 specifically for, in preset duration, determine the acquainted users phone number of described phone number, between two phone numbers of acquainted users each other, there are mutual caller and incoming call data simultaneously; Determine the common acquainted users quantity between described phone number and its acquainted users phone number; According to the talk times between described phone number and acquainted users phone number thereof, the duration of call and common acquainted users quantity, determine the cohesion of described phone number and each acquainted users phone number; According to the cohesion of described phone number and each acquainted users phone number, from each acquainted users phone number of described phone number, determine relatives' phone number of described phone number.
Preferably, acquisition module 501 specifically for, choose n working day, obtain the time started of phone number last online in i-th workaday default first time period; And obtain the communicating data of described phone number within i-th workaday second time period and Internet data, wherein, the initial time of the second time period is the described time started.
Processing module 503 specifically for, according to the time started that described acquisition module gets, determine the position coordinates site0 in described phone number user address respectively
i, (i=1,2 ..., n), n be greater than 1 integer.
Judge module 502 specifically for, judge whether the communicating data of described phone number within i-th workaday second time period and Internet data meet one of Rule of judgment using broadband at home, if meet, then the initial value of m=m+1, i=i+1, m is 0; And, after completing that described n is workaday and using the judgement in broadband at home, calculate the first ratio α, α=m/n, and by α compared with the 4th threshold value preset, if α is greater than the 4th threshold value, then judge that described phone number user uses broadband at home.
Wherein, the described Rule of judgment in broadband that uses at home comprises:
Described phone number without communicating data, and without Internet data;
When described phone number have caller communicating data and without Internet data time, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number be less than the 6th default threshold value and dereliction communicating data time, position coordinates site2 during described phone number online
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number is less than described 6th threshold value and has caller communicating data, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than described 5th threshold value, and described phone number online time position coordinates site2
iwith described site0
ibetween distance be less than described 5th threshold value.
Preferably, processing module 503 specifically for, determine m site0
imid point, and with described mid point be the center of circle, default Second Threshold for radius, formed border circular areas, add up the site0 within the scope of described border circular areas
iquantity p, and calculate the first ratio beta, β=p/n; And, by β compared with the 3rd threshold value preset, if β is greater than the 3rd threshold value, then determine each site0 within the scope of described border circular areas
icenter, the position coordinates at this center is the position coordinates site0 in described phone number user address.
Further, described server also comprises pushing module 504.
Processing module 503 also for, determining the position coordinates site0 in described phone number user address
iafterwards, site0 is calculated
ivariance γ; And, determine whether to after described phone number pushes broadband services information at described judge module 502, add up the phone number waiting to push broadband services information, according to the descending order of described first ratio α, the second ratio beta and γ, the phone number sequence pushing broadband services information will be waited.
Pushing module 504 for, according to the sequence that processing module 503 is determined, described in using, wait that the mobile terminal of the phone number pushing broadband services information pushes broadband services information successively.
Be understandable that, the illustrative embodiments that above execution mode is only used to principle of the present invention is described and adopts, but the present invention is not limited thereto.For those skilled in the art, without departing from the spirit and substance in the present invention, can make various modification and improvement, these modification and improvement are also considered as protection scope of the present invention.
Claims (10)
1. an information-pushing method, is characterized in that, described method comprises:
Obtain communicating data and the Internet data of phone number, and judge whether described phone number user uses broadband at home according to described communicating data and Internet data;
If use, then determine the position coordinates site0 in described phone number user address;
Judge described phone number whether registered operator broadband, if unregistered, then determine relatives' phone number of described phone number;
According to described relatives' phone number, or the position coordinates site0 in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number.
2. the method for claim 1, is characterized in that, described according to described relatives' phone number, or, the position coordinates site0 in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number, specifically comprises:
Judge whether described relatives' phone number is this Service Dialing Numbers, if, then determine the position coordinates site0 ' in described relatives' phone number user address, and judge whether the distance between the position coordinates site0 ' in described relatives' phone number user address and the position coordinates site0 in described phone number user address is less than default first threshold;
If described relatives' phone number is not this Service Dialing Numbers, or the distance between site0 ' and site0 is less than first threshold, then judge described relatives' phone number whether registered operator broadband, if registered, then do not push broadband services information to described phone number; Otherwise, push broadband services information to described phone number;
If the distance between site0 ' and site0 is more than or equal to first threshold, then push broadband services information to described phone number.
3. the method for claim 1, is characterized in that, the described relatives' phone number determining described phone number, specifically comprises:
In preset duration, determine the acquainted users phone number of described phone number, between two phone numbers of acquainted users each other, there are mutual caller and incoming call data simultaneously;
Determine the common acquainted users quantity between described phone number and its acquainted users phone number;
According to the talk times between described phone number and acquainted users phone number thereof, the duration of call and common acquainted users quantity, determine the cohesion of described phone number and each acquainted users phone number;
According to the cohesion of described phone number and each acquainted users phone number, from each acquainted users phone number of described phone number, determine relatives' phone number of described phone number.
4. the method as described in any one of claim 1-3, is characterized in that, described acquisition phone number communicating data and Internet data, and judges whether described phone number user uses broadband at home, specifically comprises according to described communicating data and Internet data:
Choose n working day, obtain the time started of phone number last online in i-th workaday default first time period, and according to the described time started, determine the position coordinates site0 in described phone number user address respectively
i, (i=1,2 ..., n), n be greater than 1 integer;
Obtain the communicating data of described phone number within i-th workaday second time period and Internet data, wherein, the initial time of the second time period is the described time started;
Judge whether the communicating data of described phone number within i-th workaday second time period and Internet data meet one of Rule of judgment using broadband at home, if meet, then the initial value of m=m+1, i=i+1, m is 0;
After completing that described n is workaday and using the judgement in broadband at home, calculate the first ratio α, α=m/n, and by α compared with the 4th default threshold value, if α is greater than the 4th threshold value, then judge that described phone number user uses broadband at home;
Wherein, the described Rule of judgment in broadband that uses at home comprises:
Described phone number without communicating data, and without Internet data;
When described phone number have caller communicating data and without Internet data time, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number be less than the 6th default threshold value and dereliction communicating data time, position coordinates site2 during described phone number online
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number is less than described 6th threshold value and has caller communicating data, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than described 5th threshold value, and described phone number online time position coordinates site2
iwith described site0
ibetween distance be less than described 5th threshold value.
5. method as claimed in claim 4, it is characterized in that, the described position coordinates site0 determining described phone number user address, specifically comprises:
Determine m site0
imid point, and with described mid point be the center of circle, default Second Threshold for radius, formed border circular areas, add up the site0 within the scope of described border circular areas
iquantity p, and calculate the first ratio beta, β=p/n;
By β compared with the 3rd threshold value preset, if β is greater than the 3rd threshold value, then determine each site0 within the scope of described border circular areas
icenter, the position coordinates at this center is the position coordinates site0 in described phone number user address.
6. a server, is characterized in that, comprising: acquisition module, judge module and processing module;
Acquisition module is used for, and obtains communicating data and the Internet data of phone number;
Judge module is used for, and the communicating data got according to acquisition module and Internet data judge whether described phone number user uses broadband at home; And, judge described phone number whether registered operator broadband; And according to relatives' phone number that described processing module is determined, or the position coordinates in described relatives' phone number and described phone number user address, judges whether to push broadband services information to described phone number;
Processing module is used for, and when described judge module judges that described phone number user uses broadband at home, determines the position coordinates site0 in described phone number user address; And, when described judge module judges described phone number unregistered operator broadband, determine relatives' phone number of described phone number.
7. server as claimed in claim 6, it is characterized in that, described judge module specifically for, judge whether described relatives' phone number is this Service Dialing Numbers, if, then determine the position coordinates site0 ' in described relatives' phone number user address, and judge whether the distance between the position coordinates site0 ' in described relatives' phone number user address and the position coordinates site0 in described phone number user address is less than default first threshold; If described relatives' phone number is not this Service Dialing Numbers, or the distance between site0 ' and site0 is less than first threshold, then judge described relatives' phone number whether registered operator broadband, if registered, then do not push broadband services information to described phone number; Otherwise, push broadband services information to described phone number; If the distance between site0 ' and site0 is more than or equal to first threshold, then push broadband services information to described phone number.
8. server as claimed in claim 6, it is characterized in that, described processing module specifically for, in preset duration, determine the acquainted users phone number of described phone number, between two phone numbers of acquainted users each other, there are mutual caller and incoming call data simultaneously; Determine the common acquainted users quantity between described phone number and its acquainted users phone number; According to the talk times between described phone number and acquainted users phone number thereof, the duration of call and common acquainted users quantity, determine the cohesion of described phone number and each acquainted users phone number; According to the cohesion of described phone number and each acquainted users phone number, from each acquainted users phone number of described phone number, determine relatives' phone number of described phone number.
9. the server as described in any one of claim 6-8, is characterized in that, described acquisition module specifically for, choose n working day, obtain the time started of phone number last online in i-th workaday default first time period; And obtain the communicating data of described phone number within i-th workaday second time period and Internet data, wherein, the initial time of the second time period is the described time started;
Described processing module specifically for, according to the time started that described acquisition module gets, determine the position coordinates site0 in described phone number user address respectively
i, (i=1,2 ..., n), n be greater than 1 integer;
Described judge module specifically for, judge whether the communicating data of described phone number within i-th workaday second time period and Internet data meet one of Rule of judgment using broadband at home, if meet, then the initial value of m=m+1, i=i+1, m is 0; And, after completing that described n is workaday and using the judgement in broadband at home, calculate the first ratio α, α=m/n, and by α compared with the 4th threshold value preset, if α is greater than the 4th threshold value, then judge that described phone number user uses broadband at home;
Wherein, the described Rule of judgment in broadband that uses at home comprises:
Described phone number without communicating data, and without Internet data;
When described phone number have caller communicating data and without Internet data time, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number be less than the 6th default threshold value and dereliction communicating data time, position coordinates site2 during described phone number online
iwith described site0
ibetween distance be less than the 5th default threshold value;
When the online duration of described phone number is less than described 6th threshold value and has caller communicating data, position coordinates site1 during described phone number caller call
iwith described site0
ibetween distance be less than described 5th threshold value, and described phone number online time position coordinates site2
iwith described site0
ibetween distance be less than described 5th threshold value.
10. server as claimed in claim 9, is characterized in that, described processing module specifically for, determine m site0
imid point, and with described mid point be the center of circle, default Second Threshold for radius, formed border circular areas, add up the site0 within the scope of described border circular areas
iquantity p, and calculate the first ratio beta, β=p/n; And, by β compared with the 3rd threshold value preset, if β is greater than the 3rd threshold value, then determine each site0 within the scope of described border circular areas
icenter, the position coordinates at this center is the position coordinates site0 in described phone number user address.
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