CN113988741A - Information recommendation method and device, electronic equipment and storage medium - Google Patents

Information recommendation method and device, electronic equipment and storage medium Download PDF

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CN113988741A
CN113988741A CN202111199488.1A CN202111199488A CN113988741A CN 113988741 A CN113988741 A CN 113988741A CN 202111199488 A CN202111199488 A CN 202111199488A CN 113988741 A CN113988741 A CN 113988741A
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user terminal
delivery
dimensional
recommended
position coordinate
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李扬
李宏愿
段航
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Beijing Sankuai Online Technology Co Ltd
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    • G06Q20/401Transaction verification
    • G06Q20/4015Transaction verification using location information
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Abstract

The application provides an information recommendation method, an information recommendation device, electronic equipment and a storage medium, belongs to the technical field of information processing, and aims to push a recommended delivery position suitable for service delivery to a user terminal, so that a user can place an order with the recommended delivery position, and service providers can provide services quickly, user experience is improved, and service loss of a service providing platform is reduced. The method comprises the following steps: acquiring a two-dimensional position coordinate where a user terminal requesting service is currently located; determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate; and pushing the recommended delivery position to the user terminal.

Description

Information recommendation method and device, electronic equipment and storage medium
Technical Field
The present invention relates to the field of information processing technologies, and in particular, to an information recommendation method and apparatus, an electronic device, and a storage medium.
Background
With the wide application of network science and technology in the field of service industry, modern service industry is gradually intelligentized and networked. In modern services, such as network takeout, network shopping, network taxi taking, etc., it is common for a user to place an order after selecting a delivery location, and then for service providers (e.g., distributors, network car appointment drivers, etc.) to complete service delivery to the user at the delivery location.
In the prior art, when a user needs to newly add a delivery position, the user mainly searches for a delivery position with a short distance near a user positioning position to meet the requirement, and meanwhile, the user refers to the distance, the heat and the type of the delivery position to sort; overall, the industry currently recommends a delivery position with a short distance to the user in priority.
However, in the prior art, it is recommended that the user locate a delivery position near a short distance, and there may be a case where, referring to fig. 1, there are too many candidate delivery positions near, and many are inside a building or are not visible, thereby making it difficult to give a suitable delivery position; another situation that may arise is that the user is near a tall building, resulting in a recommended delivery location that is not accurate enough and prone to error; still another situation may occur, referring to fig. 2, in a special scenario of a hospital, a service provider cannot enter a recommended delivery location, and therefore frequent telephone communication between the user and the service provider is required to determine the actual delivery location, resulting in poor user experience and high service loss of the service providing platform.
Disclosure of Invention
In view of the above problems, embodiments of the present invention provide an information recommendation method, apparatus, electronic device and storage medium, so as to overcome the above problems or at least partially solve the above problems.
In a first aspect of the embodiments of the present invention, an information recommendation method is provided, where the method includes:
acquiring a two-dimensional position coordinate where a user terminal requesting service is currently located;
determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate;
and pushing the recommended delivery position to the user terminal.
Optionally, determining a recommended delivery position according to the delivery position of each of the plurality of historical orders of the two-dimensional position coordinate includes:
clustering delivery positions of a plurality of historical orders of the two-dimensional position coordinate;
and determining the recommended delivery position according to the clustering result.
Optionally, the obtaining of the two-dimensional position coordinate of the current location of the user terminal requesting the service includes:
determining the current three-dimensional space position of the user terminal according to the signal intensity of each WIFI detected by the user terminal;
and inquiring a spatial membership map according to the current three-dimensional spatial position of the user terminal to acquire the two-dimensional position coordinates of the user terminal, wherein the spatial membership map represents the parent-child relationship between each two-dimensional position coordinate and each three-dimensional spatial position.
Optionally, the obtaining of the two-dimensional position coordinate of the current location of the user terminal requesting the service includes:
determining the current two-dimensional position coordinate of the user terminal according to the GPS information of the user terminal or the information of the connected base station;
and inquiring a building outline database according to the two-dimensional position coordinate of the current position of the user terminal to acquire the relationship between the two-dimensional position coordinate of the current position of the user terminal and a building, wherein the building outline database comprises outline data representing a two-dimensional space covered by a building.
Optionally, pushing the recommended delivery location to the user terminal includes:
adding a first preset label to the recommended delivery position, and adding a second preset label to a two-dimensional position coordinate where the user terminal is located currently;
inserting the recommended delivery position with the first preset label and the two-dimensional position coordinate with the second preset label into the top of a candidate delivery position list;
and pushing the candidate delivery position list to the user terminal.
Optionally, pushing the recommended delivery location to the user terminal includes:
inputting the recommended delivery positions and the confidence degrees thereof, and the delivery positions and the confidence degrees thereof of the plurality of historical orders into a sequencing model to obtain a sequencing result, wherein the confidence degree of one delivery position represents: the ratio of the number of delivery positions within the preset distance range of the delivery position to the number of delivery positions of the plurality of historical orders;
and pushing the sequencing result to the user terminal.
Optionally, the method further comprises:
and pushing the recommended delivery position to other user terminals which are away from the two-dimensional position coordinate of the current position of the user terminal by a preset distance.
In a second aspect of the embodiments of the present invention, there is provided an information recommendation apparatus, including:
the positioning module is used for acquiring a two-dimensional position coordinate where a user terminal requesting service is currently located;
the determining module is used for determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate;
and the pushing module is used for pushing the recommended delivery position to the user terminal.
In a third aspect of the embodiments of the present invention, there is provided an electronic device, including: the information recommendation method comprises a processor, a memory and a computer program which is stored on the memory and can run on the processor, wherein the processor executes the program to realize the information recommendation method of any one of the above embodiments.
In a fourth aspect of the embodiments of the present invention, a computer-readable storage medium is provided, where a computer program is stored on the computer-readable storage medium, and when the computer program is executed, the computer program implements the information recommendation method according to any of the embodiments.
The embodiment of the invention has the following advantages:
in the embodiment, the two-dimensional position coordinate where the user terminal requesting the service is currently located can be obtained; determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate; and pushing the recommended delivery position to the user terminal. When the user needs to add a new delivery position, the current accurate positioning of the user terminal is achieved, the scene where the user is located is identified, the service providing requirement of the scene is considered, the recommended delivery position is determined by combining the delivery positions of a plurality of historical orders, and then the recommended delivery position is pushed to the user terminal. Therefore, even if too many candidate delivery positions close to the positioning position of the user terminal are provided, or the user is in an unfamiliar position, or the user is in a special passing scene such as a hospital, the recommended delivery position pushed to the user terminal is a position suitable for service providers to deliver services to the user nearby, so that the user experience is improved, and the service loss of the service providing platform is reduced.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings needed to be used in the description of the embodiments of the present application will be briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art that other drawings can be obtained according to these drawings without inventive exercise.
FIG. 1 is a diagram of an existing recommended delivery location when there are too many candidate delivery locations;
FIG. 2 is a diagram of a prior art recommended delivery location in a particular scenario;
FIG. 3 is a flowchart illustrating steps of a method for recommending information according to an embodiment of the present invention;
FIG. 4 is a schematic flow chart illustrating mining of an optimal delivery location for a historical order according to an embodiment of the present invention;
FIG. 5 is a schematic flow chart of an embodiment of the present invention for identifying a precise location of a building;
FIG. 6 is a flowchart illustrating steps for pushing the recommended delivery location to the user terminal according to an embodiment of the present invention;
fig. 7 is a schematic structural diagram of an information recommendation apparatus according to an embodiment of the present invention.
Detailed Description
In order to make the aforementioned objects, features and advantages of the present application more comprehensible, the present application is described in further detail with reference to the accompanying drawings and the detailed description.
The application provides the following technical concept for solving the problem that the delivery position recommended to the user is not suitable for service providers to deliver the service in the prior art: the method comprises the steps of obtaining accurate positioning of a user terminal, determining a recommended delivery position according to an actual delivery position of a history order of the accurate positioning, and pushing the recommended delivery position to the user terminal so as to enable the recommended delivery position to be a position suitable for service providers to deliver services to users.
Those skilled in the art will appreciate that the information recommendation method of the present invention is applicable to situations including, but not limited to, a net car order driver taking a guest, a takeaway, etc. requiring a service provider to make a service delivery to a user requesting the service at a delivery location. The execution subject of the embodiment of the present invention may be a server.
Referring to fig. 3, a flowchart illustrating steps of an information recommendation method according to an embodiment of the present invention is shown, and as shown in fig. 3, the information recommendation method may specifically include the following steps:
step S301: and acquiring the current two-dimensional position coordinate of the user terminal requesting the service.
The two-dimensional position coordinate of the user terminal at present refers to the projection of the three-dimensional space position of the user terminal on the two-dimensional map. For example, if the three-dimensional spatial position of the user is 32 th building, the projection of the three-dimensional spatial position on the two-dimensional map is the 32 th building.
Therefore, the two-dimensional position coordinates where the user terminals in the same building are located can be regarded as the same.
Optionally, the two-dimensional position coordinate where the user terminal is currently located may also be a two-dimensional position coordinate corresponding to a geographic position input by the user.
Step S302: and determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate.
The delivery location of the historical order refers to the location in the historical order where the service provider actually made the service delivery to the user, i.e., the location suitable for the service provider to make the service delivery, rather than the order placement location originally selected by the user in the historical order. For example, if the place of ordering initially selected by the user in one historical order is "building 1 unit 101 of building 2 of the sea lake region of beijing city, the place where the service provider actually delivers the service to the user is" west gate of sea lake region of beijing city, the west gate of sea lake region of beijing city, and the place of delivery of the historical order is "west gate of sea lake region, the west gate of sea lake region of beijing city, the west gate of sea lake region, the north gate, the west gate of sea region, the north gate, and the like". Because the delivery location of the historical order is the location where the service provider actually made the service delivery to the user, the delivery location is certified as being a suitable location for making the service delivery. Therefore, the recommended delivery position determined based on the delivery positions of the plurality of historical orders can be ensured to be a position suitable for the service provider to make the service delivery.
Determining a recommended delivery position according to the delivery positions of a plurality of historical orders of a two-dimensional position coordinate where a user terminal is currently located, wherein the specific method comprises the following steps: the method comprises the steps that a user terminal obtains a current two-dimensional position coordinate and then sends the current two-dimensional position coordinate to a server, the server inquires a plurality of historical orders with the same historical position coordinate of historical positioning and the current two-dimensional position coordinate of the user terminal in historical orders, then a plurality of delivery positions of the plurality of historical orders with the same two-dimensional position coordinate are obtained, an optimal delivery position is determined according to the plurality of delivery positions, and the optimal delivery position is a recommended delivery position of the current user terminal.
For example, the two-dimensional position coordinate of the current location of the user terminal is "building 2 of the north jing sea lake region perpetual tai garden", the two-dimensional coordinate located in the historical query order by the server is also 10 orders of "building 2 of the north jing sea lake region perpetual tai garden", the actual delivery position of 7 orders among the 10 orders is "western gate of the north jing sea lake region perpetual tai garden", the actual delivery position of 2 orders is "north gate of the north jing sea lake region perpetual tai garden", the actual delivery position of 1 order is "north gate of the north sea lake region perpetual tai garden", an optimal delivery position (for example, north sea lake region perpetual tai garden west gate) is determined according to the actual delivery positions of the 10 historical orders, and the optimal delivery position is the recommended delivery position of the current user terminal. Different optimal delivery positions can be determined by different methods.
Optionally, the method for determining the recommended delivery position according to the delivery positions of the multiple historical orders of the two-dimensional position coordinate where the user terminal is currently located may be implemented by mining a corresponding relationship list between the two-dimensional position coordinate and the optimal delivery position in the historical orders in an off-line manner in advance, so that when the two-dimensional position coordinate where the user terminal is currently located is obtained, the corresponding relationship list may be directly queried, and the corresponding optimal delivery position may be determined as the recommended delivery position.
Step S303: and pushing the recommended delivery position to the user terminal.
After the recommended delivery position of the user terminal is determined, the recommended delivery position is pushed to the user terminal, so that the user can select the recommended delivery position as an order placement position.
By adopting the technical scheme of the embodiment of the application, the two-dimensional position coordinate where the user terminal requesting service is currently located can be obtained; determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate; and pushing the recommended delivery position to the user terminal. Therefore, the recommended delivery position pushed to the user terminal can be a position suitable for service providers to deliver the service, and therefore, when too many close candidate delivery positions of the user terminal or in a special scene, the recommended delivery position can also be pushed to the user terminal and is suitable for the service providers to deliver the service, the situation that the user does not know which delivery position should be selected or the selected delivery position is inside a building and is invisible when too many close candidate delivery positions of the user terminal are avoided, the situation that the delivery position pushed to the user is a position where the service providers cannot enter is also avoided, the user experience is improved, and the service loss of a service providing platform is reduced.
In another embodiment of the present application, determining a recommended delivery location according to the delivery location of each of the plurality of historical orders with the two-dimensional location coordinate includes: clustering delivery positions of a plurality of historical orders of the two-dimensional position coordinate; and determining the recommended delivery position according to the clustering result.
The method comprises the steps that a large amount of data are accumulated in a historical order, wherein the data comprise delivery positions, the delivery positions are associated with the order-placing two-dimensional position coordinates of a user, the optimal delivery position corresponding to the order-placing two-dimensional position coordinates of the user is found through big data clustering and association, the optimal delivery position is used as a recommended delivery position, and therefore the corresponding relation of the large amount of data, namely the order-placing two-dimensional position coordinates and the recommended delivery position, is collected according to the large amount of data in the historical order.
Referring to fig. 4, a schematic flowchart of an embodiment of a process for mining an optimal delivery location of a historical order is shown, and in this embodiment, as shown in fig. 4, the process may specifically include the following steps:
step S401: and (5) the user gives a single position for structured analysis.
The user ordering position structured analysis means that the position of ordering of the user is identified as the position of a fixed structure. For example, "building 1 unit 2 of the beijing city hai lake district yongtai garden [ district ]1 unit [ unit ]101[ room ]" is recognized as "building [ unit ]2 of the beijing city [ city ] hai lake district [ district ] yongtai garden [ district ]1 unit [ unit ]101[ room ]" by the position structured analysis ner model.
The structured position is then projected on a two-dimensional map. For example, "building No. 2 [ building ]1 unit [ unit ]101[ room ] in" beijing city [ city ] hai lake region [ district county ] immortal [ district ] and projection on the two-dimensional map is "building No. 2 in" beijing city hai lake region immortal [ building ] on the two-dimensional map. Thus, the two-dimensional position coordinates of the users who are in different units and rooms of the Yongtaiyuan No. 2 building in the Haizu district of Beijing City are all 'the Yongtaiyuan No. 2 building in the Haizu district of Beijing City'.
Optionally, the structured addresses may be subdivided into different granularities when projected on the two-dimensional map according to the amount of data and the actual demand. For example, "building [ unit ] No. 2 building [ unit ] No. 101[ room ] in" beijing city [ city ] hai lake region [ district ] No. 2 building [ building ] No. 1 "projection on two-dimensional map can be subdivided into unit level, which is" building 1 unit in "hai lake region No. 2 building" in "beijing city.
In this embodiment, the order placing position is structurally analyzed, which may be applied to a delivery position for mining a historical order to obtain a two-dimensional position coordinate corresponding to the order placing position in the historical order, or may be applied to obtain a current two-dimensional position coordinate of the user terminal. Mining the delivery position of the historical order, specifically: and acquiring a two-dimensional position coordinate of each ordering position in the historical order, and acquiring a plurality of delivery positions corresponding to the two-dimensional position coordinate. Step S402: and (5) delivering position coordinate clustering.
After obtaining a plurality of delivery positions corresponding to the two-dimensional position coordinates in the historical order, clustering the coordinates of the plurality of delivery positions corresponding to each two-dimensional position coordinate to obtain the optimal delivery position corresponding to the two-dimensional position coordinate. The optimal delivery location is the recommended delivery location. The clustering method can be used for clustering the central point, or selecting the delivery position which is closest to the average distance of all the delivery positions as a clustering result, or other general algorithms.
Therefore, the corresponding relation between the coordinates of the multiple groups of lower single two-dimensional positions and the optimal delivery positions obtained by clustering the delivery positions can be obtained through historical data.
Step S403: the delivery location is associated.
And if the coordinates of the plurality of delivery positions corresponding to each two-dimensional position coordinate are clustered, and the obtained clustering result is a specific delivery position, storing the corresponding relation between the two-dimensional position coordinate and the delivery position, wherein the corresponding relation represents that the delivery position is a recommended delivery position corresponding to the two-dimensional position coordinate.
If the coordinates of the delivery positions corresponding to each two-dimensional position coordinate are clustered, the obtained clustering result is not a specific delivery position but a coordinate. And if the coordinate is not directly used for recommending the delivery position, associating the coordinate to the delivery position, taking the associated delivery position as the recommended delivery position corresponding to the two-dimensional position coordinate, and storing the corresponding relation between the two-dimensional position coordinate and the delivery position.
In general, the unit under the user is a position such as an entrance, a door, and the like, and the room entrance and the building entrance are relatively close to each other in the vertical direction, so that the address can be refined to the unit or building granularity in the address structured analysis. If the customer order placement location is in an area that does not allow the dealer to enter, the delivery location is typically at the entrance or exit location of the area. Therefore, when the coordinates obtained by clustering are associated with the delivery position, the addresses with different granularities corresponding to the addresses can be associated with the gateway, and the closest gateway delivery position can be selected from the fine granularity to the coarse granularity.
Still taking the address "building 1 unit 2 of the yongtai garden No. 2 in hai lake district, beijing as an example, the addresses available for association include: "the unit of building No. 2 Yongtaiyuan of Haizhiguan district of Beijing City", "south door of Yongtaiyuan of Haizhiguan district of Beijing City", "north door of Yongtaiyuan of Haizhiguan district of Beijing city", etc.
By adopting the technical scheme of the embodiment of the application, the corresponding relation between a large number of ordering two-dimensional position coordinates and the recommended delivery position can be mined off-line through the distribution data accumulated in the historical orders, so that the pressure of on-line processing of the server is reduced. The order placing position of the user is structurally analyzed, and the order placing position which is not standard enough and is disordered can be converted into two-dimensional position coordinates with different granularities according to actual requirements. Then, multiple delivery positions corresponding to the same two-dimensional position coordinate can be obtained, and the multiple delivery positions are clustered to obtain a recommended delivery position. Thus, the corresponding relation between the ordering two-dimensional position coordinate and the recommended delivery position is obtained. Therefore, when the two-dimensional position coordinate where the user terminal is located currently is obtained, the corresponding relation between the single two-dimensional position coordinate and the recommended delivery position in history can be directly inquired, and the recommended delivery position pushed to the user terminal is determined.
In another embodiment of the present application, the obtaining of the two-dimensional position coordinate of the current location of the user terminal requesting the service may specifically include the following steps:
step S501: and determining the current three-dimensional space position of the user terminal according to the signal intensity of each WIFI detected by the user terminal.
The signal strength of the WIFI signal may decrease with increasing propagation distance during the spatial propagation process. According to the intensity of the WIFI signal detected by the user terminal, the distance between the user terminal and the WIFI signal emission source can be calculated. By calculating the distance between the user terminal and the plurality of WIFI signal emission sources, the three-dimensional space position of the user terminal can be calculated, and therefore accurate positioning of the user terminal is achieved. Meanwhile, the three-dimensional space position of the user terminal is calculated according to the intensity of the plurality of WIFI signals detected by the user terminal.
Step S502: and inquiring a spatial membership map according to the current three-dimensional spatial position of the user terminal so as to obtain the two-dimensional position coordinate of the user terminal.
The spatial membership map represents a parent-child relationship between each two-dimensional position coordinate and each three-dimensional spatial position, that is, a parent-child relationship representing each spatial position and an affiliated spatial position.
After the three-dimensional spatial position of the user terminal is obtained, the spatial membership map is inquired, so that the two-dimensional position coordinate where the user terminal is located can be obtained, and meanwhile, the area where the two-dimensional position coordinate where the user terminal is located is obtained.
Through the spatial membership map, the fact that the xx company is affiliated to the Yongtai garden No. 2 building can be known, and the Yongtai garden No. 2 building is affiliated to the Yongtai garden, so that the area where the user terminal is located is identified.
In another embodiment of the present application, the obtaining of the two-dimensional position coordinate of the current location of the user terminal requesting the service may specifically include the following steps:
step S601: and determining the current two-dimensional position coordinate of the user terminal according to the GPS information of the user terminal or the information of the connected base station.
If the user terminal does not start the WIFI detection permission or no WIFI signal emission source is nearby, the three-dimensional space position of the user terminal cannot be calculated according to the intensity of a plurality of WIFI signals detected by the user terminal. In this case, the two-dimensional position coordinate where the user terminal is currently located can be directly located through the user terminal GPS information or the information of the connected base station.
Even if the three-dimensional space position of the user terminal can be calculated according to the multiple WIFI signal strengths detected by the user terminal, the three-dimensional space position calculated according to the multiple WIFI signal strengths detected by the user terminal can be verified through the GPS information of the user terminal or the information of the connected base station.
Step S602: and inquiring a building outline database according to the two-dimensional position coordinate of the current position of the user terminal so as to obtain the relationship between the two-dimensional position coordinate of the current position of the user terminal and the building.
Wherein the building profile database includes profile data characterizing a planar map covered by a building. The contour data of the plane map covered by the building can be obtained through satellite photos or manually collected, which is not limited in the embodiment of the present invention.
The relationship between the two-dimensional position coordinate where the user terminal is currently located and the building may include that the two-dimensional position coordinate is inside the building, that the two-dimensional position coordinate is outside the building, that the two-dimensional position coordinate is in the middle of two buildings, and the like.
The relation between the two-dimensional position coordinate where the user terminal is located and the building is obtained, and accurate building identification can be achieved. After identifying a building, for some special scenarios, such as a hospital, it may be determined that the service provider cannot enter the area where the hospital is located.
In another embodiment of the present application, the technical means described in the above steps S501, S502, S601 and S602 may be combined as desired, for example, referring to fig. 5, a schematic flow chart for identifying accurate positioning of a building is shown, and in this embodiment, as shown in fig. 5, the following steps may be specifically included:
step S701: and (5) WIFI positioning.
And determining the current three-dimensional space position of the user terminal according to the signal intensity of each WIFI detected by the user terminal.
The method for implementing this step may be as in step S501.
Step S702: GPS information location or information location of base stations.
And determining the two-dimensional position coordinate of the user terminal according to the GPS information of the user terminal or the information of the connected base station.
The method for implementing this step may be as in step S601.
Step S703: and (6) positioning and sensing.
This step integrates the three-dimensional spatial position where the user terminal is currently located, which is obtained in step S701, and the two-dimensional position coordinate where the user terminal is currently located, which is obtained in step S702, to accurately sense the spatial position where the user terminal is currently located.
Step S704: a spatial membership map.
And inquiring the spatial membership map according to the accurately perceived spatial position of the current user terminal to acquire the two-dimensional position coordinate of the user terminal.
The method for implementing this step may be as in step S502.
Step S705: a building profile database.
And inquiring a building outline database according to the accurately perceived space position of the current user terminal to acquire the relationship between the two-dimensional position coordinate of the current user terminal and the building.
The method for implementing this step may be as in step S602.
Step S706: and identifying the buildings.
This step integrates the spatial position where the user terminal is currently located obtained in step S703, the two-dimensional position coordinate where the user terminal is located obtained in step S704, and the relationship between the two-dimensional position coordinate where the user terminal is currently located and the building obtained in step S705, so as to accurately identify the building or area where the user terminal is currently located.
By adopting the technical scheme of the embodiment of the application, the three-dimensional space position where the user terminal is located at present is determined by utilizing the signal intensity of each WIFI detected by the user terminal, and the accurate positioning of the user position can still be achieved in a place with a high-rise building. Meanwhile, WIFI signal intensity, GPS information and base station positioning are adopted, mutual verification can be achieved, and positioning accuracy is improved. Through the spatial membership map and the building profile database, buildings and areas where users are located can be accurately identified, and identification of accurate scenes is greatly improved. Therefore, on the basis of common positioning, building blocks and areas can be further determined, the coverage is larger than that of positioning perception based on wifi fingerprints, and the recognition rate of an accurate building scene is greatly improved.
And after the precise positioning of the two-dimensional position coordinate of the user is realized and the recommended delivery position corresponding to the two-dimensional position coordinate is mined through a mass of historical orders, the recommended delivery position is pushed to the user terminal.
Referring to fig. 6, a flowchart illustrating a step of pushing the recommended delivery position to the user terminal in the embodiment of the present invention is shown, and as shown in fig. 6, the step of pushing the recommended delivery position to the user terminal may specifically include the following steps:
step S801: and adding a first preset label for the recommended delivery position, and adding a second preset label for the two-dimensional position coordinate where the user terminal is located currently.
A first preset tag is added to the recommended delivery location, which may be "best delivery" or "majority choice" to help the user understand the recommended delivery location.
A second preset tag is added to the two-dimensional position coordinate where the user terminal is currently located, where the second preset tag may be a "current position," and this is not limited in the embodiment of the present invention.
Step S802: and inserting the recommended delivery position with the first preset label and the two-dimensional position coordinate with the second preset label into the top of the candidate delivery position list.
And inserting the recommended delivery position with the first preset label and the two-dimensional position coordinate with the second preset label into the first two digits of the existing candidate delivery position list so as to realize fault tolerance on the excavation of the optimal delivery position to a certain extent.
Step S803: and pushing the candidate delivery position list to the user terminal.
And pushing the candidate delivery position list inserted with the recommended delivery position and the current two-dimensional position coordinate to a user terminal so as to ensure that the user can preferentially select the recommended delivery position as an order placement position.
The pushing method of the embodiment is suitable for the initial stage. The initial stage user behavior is not sufficient, and the historical order data is not enough, so that the recommended delivery position mined according to the historical order data may not be accurate enough. In the early stage, the pushing method inserted into the top of the candidate delivery position list is adopted to carry out cold start, so that the method is very direct and efficient.
In another embodiment of the application, pushing the recommended delivery position to the user terminal may specifically include the following steps:
step S901: and inputting the recommended delivery positions and the confidence degrees thereof, and the delivery positions and the confidence degrees thereof of the plurality of historical orders into a sequencing model to obtain a sequencing result.
Wherein the confidence of one delivery location characterizes: a ratio of a number of delivery locations within a preset distance of the delivery location to a number of delivery locations of the plurality of historical orders.
For the confidence representation of one delivery position of the two-dimensional position coordinate of the user terminal, the ratio of the number of historical delivery positions corresponding to the two-dimensional position coordinate of the user terminal in the historical order to the number of all historical delivery positions corresponding to the two-dimensional position coordinate of the user terminal in the historical order is determined by taking the delivery position as the center of a circle and taking the preset distance as the radius.
For example, the current two-dimensional position coordinate of the user terminal is the Yongtai garden No. 2 building, all historical delivery positions corresponding to the Yongtai garden No. 2 building in the historical order are the Yongtai garden Western door, the Yongtai garden North door, the Yongtai garden south door, the No. 2 building 1 unit and the No. 2 building 2 unit, the preset distance is 20 meters, and the distance between the No. 2 building 1 unit and the No. 2 building 2 unit is less than 20 meters from the Yongtai garden Western door; the confidence of the west door of the eternal garden is 3/5.
The confidence of the delivery location is a floating point number smaller than 1, and may also be related to other features, such as relevance, examples, heat, type, and the like, and may also be obtained by using other calculation methods, which is not limited in this embodiment of the present invention.
And inputting the recommended delivery position and the confidence coefficient thereof as well as the delivery positions and the confidence coefficients of the plurality of historical orders into a sequencing model to obtain a sequencing result. The delivery positions and the confidence degrees of the plurality of historical orders can also be input into the sorting model to obtain a sorting result, and then the recommended delivery position is inserted into the first position of the sorting result. The sorting result is a candidate delivery position list, and the candidate delivery position list comprises the recommended delivery position and the delivery positions of a plurality of historical orders. The candidate delivery position list may further include a close range delivery position searched by using a related technology.
Step S902: and pushing the sequencing result to the user terminal.
And pushing the sequencing result to a user terminal, wherein the sequencing result comprises a plurality of delivery positions so that the user can flexibly select the order placing position.
The pushing method of the embodiment is suitable for a stage with more historical orders, a period of time samples are accumulated in the stage, and the user feeds back areas with rich accumulation. By adopting the pushing method of the embodiment, the recommended delivery position and the delivery positions of a plurality of historical orders are merged into the ranking model according to different confidence characteristics, generalization is better, and compared with the method that only the recommended delivery position is inserted into the candidate delivery position list, the plurality of delivery positions are merged into the candidate delivery position list, the method is more comprehensive.
In an embodiment of the application, the recommended delivery position can be pushed to other user terminals, where the two-dimensional position coordinate of the user terminal is located at a preset distance. For a plurality of user terminals with a preset distance, under the condition that the preset distance is smaller, the delivery positions of the user terminals are often overlapped more. Therefore, the recommended delivery position of the two-dimensional position coordinate where the user terminal is currently located can be directly pushed to other user terminals, which are away from the two-dimensional position coordinate where the user terminal is currently located by the preset distance.
By adopting the method of the embodiment, the recommended delivery position is pushed to other user terminals away from the preset distance, and the method has the following advantages: and when the two-dimensional position coordinate excavated according to the historical order and the recommended delivery position do not exist in the corresponding relation list of the two-dimensional position coordinate and the recommended delivery position where the user terminal is located currently, the recommended delivery positions of other user terminals which are away from the user terminal by a preset distance can be pushed to the user terminal. Another advantage is that the recommended delivery positions of other user terminals are directly pushed to the user terminal, so that the pressure of the server can be relieved, and the computing resources are saved.
It should be noted that, for simplicity of description, the method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present invention is not limited by the illustrated order of acts, as some steps may occur in other orders or concurrently in accordance with the embodiments of the present invention. Further, those skilled in the art will appreciate that the embodiments described in the specification are presently preferred and that no particular act is required to implement the invention.
Fig. 7 is a block diagram of an information recommendation apparatus according to an embodiment of the present invention, and as shown in fig. 7, an information recommendation apparatus 700 may include: a positioning module 701, a determining module 702, and a pushing module 703, wherein:
a positioning module 701, configured to obtain a two-dimensional position coordinate where a user terminal requesting a service is currently located;
a determining module 702, configured to determine a recommended delivery position according to delivery positions of multiple historical orders of the two-dimensional position coordinate;
a pushing module 703, configured to push the recommended delivery location to the user terminal.
As can be seen from the above embodiments, in this embodiment, a recommended delivery position may be determined according to a delivery position of a plurality of historical orders of a two-dimensional position coordinate by obtaining the two-dimensional position coordinate where a user terminal requesting a service is currently located, and the recommended delivery position is pushed to the user terminal, so that the recommended delivery position pushed to the user terminal is a position suitable for a distributor to distribute, user experience is improved, and service loss of a service providing platform is reduced.
Optionally, as an embodiment, the determining module 702 may specifically include the following sub-modules:
the first clustering submodule is used for clustering delivery positions of a plurality of historical orders of the two-dimensional position coordinate;
and the first determining submodule is used for determining the recommended delivery position according to the clustering result.
Optionally, as an embodiment, the positioning module 701 may specifically include the following sub-modules:
the first positioning sub-module is used for determining the current three-dimensional space position of the user terminal according to the signal intensity of each WIFI detected by the user terminal;
and the second positioning submodule is used for inquiring a spatial membership map according to the current three-dimensional space position of the user terminal so as to obtain the two-dimensional position coordinates of the user terminal, wherein the spatial membership map represents the parent-child relationship between each two-dimensional position coordinate and each three-dimensional space position.
Optionally, as an embodiment, the positioning module 701 may further include the following sub-modules:
the third positioning submodule is used for determining the two-dimensional position coordinate of the user terminal according to the GPS information of the user terminal or the information of the connected base station;
and the fourth positioning submodule is used for inquiring a building outline database according to the two-dimensional position coordinate of the current user terminal to acquire the relation between the two-dimensional position coordinate of the current user terminal and a building, wherein the building outline database comprises outline data representing a two-dimensional space covered by a building.
Optionally, as an embodiment, the pushing module 703 may specifically include the following modules:
the tag adding module is used for adding a first preset tag to the recommended delivery position and adding a second preset tag to a two-dimensional position coordinate where the user terminal is located currently;
the inserting module is used for inserting the recommended delivery position with the first preset label and the two-dimensional position coordinate with the second preset label into the top of the candidate delivery position list;
and the first pushing submodule is used for pushing the candidate delivery position list to the user terminal.
Optionally, as an embodiment, the pushing module 703 may specifically include the following modules:
a sorting module, configured to input the recommended delivery position and the confidence level thereof, and the delivery positions and the confidence levels thereof of the multiple historical orders into a sorting model to obtain a sorting result, where the confidence level of one delivery position represents: the ratio of the number of delivery positions within the preset distance range of the delivery position to the number of delivery positions of the plurality of historical orders;
and the second pushing submodule is used for pushing the sequencing result to the user terminal.
Optionally, as an embodiment, the apparatus may further include:
and the second pushing module is used for pushing the recommended delivery position to other user terminals which are away from the two-dimensional position coordinate of the current position of the user terminal by a preset distance.
It should be noted that the device embodiments are similar to the method embodiments, so that the description is simple, and reference may be made to the method embodiments for relevant points.
An embodiment of the present invention further provides an electronic device, including: the information recommendation method comprises a processor, a memory and a computer program which is stored on the memory and can run on the processor, wherein the processor executes the program to realize the information recommendation method of any one of the above embodiments.
The embodiment of the present invention further provides a computer-readable storage medium, where a computer program is stored on the computer-readable storage medium, and when the computer program is executed, the information recommendation method according to any of the above embodiments is implemented.
The embodiments in the present specification are described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments are referred to each other.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, apparatus, or computer program product. Accordingly, embodiments of the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, embodiments of the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
Embodiments of the present invention are described with reference to flowchart illustrations and/or block diagrams of methods, apparatus, electronic devices and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing terminal to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing terminal, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing terminal to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing terminal to cause a series of operational steps to be performed on the computer or other programmable terminal to produce a computer implemented process such that the instructions which execute on the computer or other programmable terminal provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
While preferred embodiments of the present invention have been described, additional variations and modifications of these embodiments may occur to those skilled in the art once they learn of the basic inventive concepts. Therefore, it is intended that the appended claims be interpreted as including preferred embodiments and all such alterations and modifications as fall within the scope of the embodiments of the invention.
Finally, it should also be noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or terminal that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or terminal. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in a process, method, article, or terminal that comprises the element.
The information recommendation method, apparatus, electronic device and computer-readable storage medium provided by the present invention are described in detail above, and a specific example is applied in the description to explain the principle and the implementation of the present invention, and the description of the above embodiment is only used to help understanding the method and the core idea of the present invention; meanwhile, for a person skilled in the art, according to the idea of the present invention, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present invention.

Claims (10)

1. An information recommendation method, characterized in that the method comprises:
acquiring a two-dimensional position coordinate where a user terminal requesting service is currently located;
determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate;
and pushing the recommended delivery position to the user terminal.
2. The method of claim 1, wherein determining a recommended delivery location based on the delivery location for each of the plurality of historical orders for the two-dimensional location coordinate comprises:
clustering delivery positions of a plurality of historical orders of the two-dimensional position coordinate;
and determining the recommended delivery position according to the clustering result.
3. The method of claim 1, wherein obtaining two-dimensional location coordinates of a current location of the user terminal requesting the service comprises:
determining the current three-dimensional space position of the user terminal according to the signal intensity of each WIFI detected by the user terminal;
and inquiring a spatial membership map according to the current three-dimensional spatial position of the user terminal to acquire the two-dimensional position coordinates of the user terminal, wherein the spatial membership map represents the parent-child relationship between each two-dimensional position coordinate and each three-dimensional spatial position.
4. The method of claim 1, wherein obtaining two-dimensional location coordinates of a current location of the user terminal requesting the service comprises:
determining the current two-dimensional position coordinate of the user terminal according to the GPS information of the user terminal or the information of the connected base station;
and inquiring a building outline database according to the two-dimensional position coordinate of the current position of the user terminal to acquire the relationship between the two-dimensional position coordinate of the current position of the user terminal and a building, wherein the building outline database comprises outline data representing a two-dimensional space covered by a building.
5. The method of any of claims 1-4, wherein pushing the recommended delivery location to the user terminal comprises:
adding a first preset label to the recommended delivery position, and adding a second preset label to a two-dimensional position coordinate where the user terminal is located currently;
inserting the recommended delivery position with the first preset label and the two-dimensional position coordinate with the second preset label into the top of a candidate delivery position list;
and pushing the candidate delivery position list to the user terminal.
6. The method of any of claims 1-4, wherein pushing the recommended delivery location to the user terminal comprises:
inputting the recommended delivery positions and the confidence degrees thereof, and the delivery positions and the confidence degrees thereof of the plurality of historical orders into a sequencing model to obtain a sequencing result, wherein the confidence degree of one delivery position represents: the ratio of the number of delivery positions within the preset distance range of the delivery position to the number of delivery positions of the plurality of historical orders;
and pushing the sequencing result to the user terminal.
7. The method according to any one of claims 1-4, further comprising:
and pushing the recommended delivery position to other user terminals which are away from the two-dimensional position coordinate of the current position of the user terminal by a preset distance.
8. An information recommendation apparatus, comprising:
the positioning module is used for acquiring a two-dimensional position coordinate where a user terminal requesting service is currently located;
the determining module is used for determining a recommended delivery position according to the delivery positions of the plurality of historical orders of the two-dimensional position coordinate;
and the pushing module is used for pushing the recommended delivery position to the user terminal.
9. An electronic device, comprising:
processor, memory, and computer program stored on the memory and executable on the processor, characterized in that the processor implements the information recommendation method according to any one of claims 1-7 when executing the program.
10. A computer-readable storage medium, characterized in that the computer-readable storage medium has stored thereon a computer program which, when executed, implements the information recommendation method according to any one of claims 1-7.
CN202111199488.1A 2021-10-14 2021-10-14 Information recommendation method and device, electronic equipment and storage medium Pending CN113988741A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117332157A (en) * 2023-10-16 2024-01-02 北京电竞次元文化传播有限公司 Message pushing method and system based on big data

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117332157A (en) * 2023-10-16 2024-01-02 北京电竞次元文化传播有限公司 Message pushing method and system based on big data
CN117332157B (en) * 2023-10-16 2024-05-07 北京电竞次元文化传播有限公司 Message pushing method and system based on big data

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