CN113627961A - Urban cloud media technology system - Google Patents
Urban cloud media technology system Download PDFInfo
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- CN113627961A CN113627961A CN202010372911.2A CN202010372911A CN113627961A CN 113627961 A CN113627961 A CN 113627961A CN 202010372911 A CN202010372911 A CN 202010372911A CN 113627961 A CN113627961 A CN 113627961A
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- 238000005516 engineering process Methods 0.000 title claims abstract description 30
- 238000004519 manufacturing process Methods 0.000 claims description 11
- 238000012216 screening Methods 0.000 claims description 4
- 238000007726 management method Methods 0.000 claims 1
- 230000008901 benefit Effects 0.000 abstract description 4
- 206010063385 Intellectualisation Diseases 0.000 abstract description 3
- 238000011161 development Methods 0.000 abstract description 3
- 238000010586 diagram Methods 0.000 description 3
- 238000000034 method Methods 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 230000000694 effects Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 238000003032 molecular docking Methods 0.000 description 1
- 238000012544 monitoring process Methods 0.000 description 1
- 238000005457 optimization Methods 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
Abstract
The invention discloses an urban cloud media technology system, which is characterized in that: including trade company's film company, cloud media center and show center, trade company and film company: for placing advertisements or movies; the cloud media center: the advertisement or film center is used for helping a merchant or a film center to put advertisements or films; and (4) displaying the center: the system is used for displaying advertisements or films of a playing merchant or a film center, and comprises the following operation steps: firstly, a merchant or a film company transmits advertisements to a cloud media center; and then the cloud media center puts the merchant advertisement to the display platform. The invention changes the situation that the entity in the prior art is involved with people to put advertisements, establishes a set of complete cloud media system, greatly saves the time of film companies of merchants, improves the advertisement putting benefit, saves the labor force of a cloud media center, and is very suitable for the development of modern intellectualization.
Description
Technical Field
The invention relates to the technical field of cloud media, in particular to an urban cloud media technical system.
Background
The mass media library integrating the Baidu alliance, Taobao alliance, Sao-Canitis alliance and Sao-Miao alliance covers more than 2000 comprehensive and vertical high-end media networks including four households, 90% of Chinese netizens can be covered, and target audiences are covered by advertisers to the maximum extent; the target audience is accurately locked for propagation by using orientation technologies such as third-party data orientation, historical data orientation, time orientation, region orientation, broadband access orientation, keyword orientation, exposure frequency orientation, returning passenger orientation and the like; in the advertisement putting process, the cloud media can also carry out real-time advertisement monitoring, and carry out optimization means such as media, time, materials and the like according to the advertisement effect, so as to realize the optimal ROI for the advertiser.
The existing cloud media system is not perfect enough, and a complete cloud media system is lacked, so that the manual docking and the negotiation for advertisement putting are needed, and the operation is very troublesome.
Disclosure of Invention
The invention aims to provide an urban cloud media technology system to solve the problems in the background technology.
In order to achieve the purpose, the invention provides the following technical scheme: a city cloud media technology system is characterized in that: comprises a merchant film company, a cloud media center and a display center,
merchants and movie companies: for placing advertisements or movies;
the cloud media center: the advertisement or film center is used for helping a merchant or a film center to put advertisements or films;
and (4) displaying the center: used for showing advertisements or films of playing merchants or film centers.
Further, the system comprises the following operation steps:
s1: firstly, a merchant or a film company transmits advertisements to a cloud media center;
s2: and then the cloud media center puts the merchant advertisement to the display platform.
Further, the cloud media center comprises a database, an operation center, a screening center, a fund management center and an operation center.
Further, the database is used for storing qualified advertisements and movies of merchants or movie companies; the operation center is used for operating the number of advertisements or films released by merchants or film companies and the release time; the screening center is used for judging whether the advertisement or the film is qualified or not and whether the content suspected of violation exists or not; the fund management center is used for charging the advertisements or the films of the merchants or the film companies; the production center is used for producing advertisements.
Further, the fund management center operates as follows,
s1: firstly, judging the cost of a merchant or a film company according to the advertisement or the film of the merchant or the film company;
s2: then, according to the judged cost, sending the generated cost production WeChat, Payment treasure and bank account to a merchant or a film company;
s3: the system transmits the expense information data to the cloud media center after judging that the expense of the merchant or the film company is received.
Further, the advertisement putting amount and the advertisement putting time selection are set on a fund payment interface of the merchant.
Further, the working system of the cloud media center is as follows:
s1: firstly, screening qualified advertisements or videos from received advertisements or videos of merchants or video companies through a screening center;
s2: sending the screened qualified film to a fund management center for charging;
s3: selecting a proper putting amount and putting time for the charged advertisement to be put out through an operation center;
s4: storing advertisements or films of merchants or film companies in a database;
s5: and if the merchant does not have the advertisement, sending the information provided by the merchant to a production center for production, and repeating the steps S2-S4 after the production is qualified.
Furthermore, the display center comprises a fixed display screen, a mobile display screen, a cinema delivery and an entity advertisement delivery.
Further, the fixed display screen comprises a building LED display screen and an LED display screen on a telegraph pole; the mobile display screen is a vehicle-mounted display screen.
Further, the entity advertisement is delivered for a billboard.
The invention has the beneficial effects that: the invention changes the situation that the entity in the prior art is involved with people to put advertisements, establishes a set of complete cloud media system, greatly saves the time of film companies of merchants, improves the advertisement putting benefit, saves the labor force of a cloud media center, and is very suitable for the development of modern intellectualization.
Drawings
FIG. 1 is a first system block diagram of an urban cloud media technology system according to the present invention;
FIG. 2 is a system block diagram II of an urban cloud media technology system according to the present invention;
fig. 3 is a system block diagram of a city cloud media technology system of the invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all embodiments, and all other embodiments obtained by a person of ordinary skill in the art without creative efforts based on the embodiments of the present invention belong to the protection scope of the present invention.
To facilitate an understanding of the invention, the invention will now be described more fully with reference to the accompanying drawings. Several embodiments of the invention are presented in the drawings. This invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete.
It will be understood that when an element is referred to as being "secured to" another element, it can be directly on the other element or intervening elements may also be present. When an element is referred to as being "connected" to another element, it can be directly connected to the other element or intervening elements may also be present. The terms "vertical," "horizontal," "left," "right," and the like as used herein are for illustrative purposes only.
Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. The terminology used in the description of the invention herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. As used herein, the term "and/or" includes any and all combinations of one or more of the associated listed items.
Referring to fig. 1-3, the present invention provides a technical solution:
a city cloud media technology system is characterized in that: comprises a merchant film company, a cloud media center and a display center,
merchants and movie companies: for placing advertisements or movies;
the cloud media center: the advertisement or film center is used for helping a merchant or a film center to put advertisements or films;
and (4) displaying the center: used for showing advertisements or films of playing merchants or film centers.
In order to further improve the use function of an urban cloud media technology system, the system operation steps are as follows:
s1: firstly, a merchant or a film company transmits advertisements to a cloud media center;
s2: and then the cloud media center puts the merchant advertisement to the display platform.
In order to further improve the use function of the urban cloud media technology system, the cloud media center comprises a database, an operation center, a screening center, a fund management center and an operation center.
In order to further improve the use function of the urban cloud media technology system, the database is used for storing qualified advertisements and films of merchants or film companies; the operation center is used for operating the number of advertisements or films released by merchants or film companies and the release time; the screening center is used for judging whether the advertisement or the film is qualified or not and whether the content suspected of violation exists or not; the fund management center is used for charging the advertisements or the films of the merchants or the film companies; the production center is used for producing advertisements.
In order to further improve the use function of the urban cloud media technology system, the operation steps of the fund management center are as follows,
s1: firstly, judging the cost of a merchant or a film company according to the advertisement or the film of the merchant or the film company;
s2: then, according to the judged cost, sending the generated cost production WeChat, Payment treasure and bank account to a merchant or a film company;
s3: the system transmits the expense information data to the cloud media center after judging that the expense of the merchant or the film company is received.
In order to further improve the use function of the urban cloud media technology system, the advertisement putting amount and the advertisement putting time selection are set on a fund payment interface of a merchant.
In order to further improve the use function of the urban cloud media technology system, the working system of the cloud media center is as follows:
s1: firstly, screening qualified advertisements or videos from received advertisements or videos of merchants or video companies through a screening center;
s2: sending the screened qualified film to a fund management center for charging;
s3: selecting a proper putting amount and putting time for the charged advertisement to be put out through an operation center;
s4: storing advertisements or films of merchants or film companies in a database;
s5: and if the merchant does not have the advertisement, sending the information provided by the merchant to a production center for production, and repeating the steps S2-S4 after the production is qualified.
In order to further improve the use function of the urban cloud media technology system, the display center comprises a fixed display screen, a mobile display screen, a cinema delivery and an entity advertisement delivery.
In order to further improve the use function of an urban cloud media technology system, the fixed display screen comprises a building LED display screen and an LED display screen on a telegraph pole; the mobile display screen is a vehicle-mounted display screen.
In order to further improve the use function of the urban cloud media technology system, the entity advertisement is put on an advertising board.
The operation process comprises the following steps: s1: firstly, a merchant or a film company transmits advertisements to a cloud media center;
s2: firstly, screening qualified advertisements or videos from received advertisements or videos of merchants or video companies through a screening center;
s3: the cloud media center sends the screened qualified film to a fund management center for charging;
s4: selecting a proper putting amount and putting time for the charged advertisement to be put out through an operation center;
s5: storing advertisements or films of merchants or film companies in a database;
s6: and if the merchant does not have the advertisement, sending the information provided by the merchant to a production center for production, and repeating the steps S3-S5 after the production is qualified.
S7: and then the cloud media center puts the merchant advertisement to the display platform.
The invention changes the situation that the entity in the prior art is involved with people to put advertisements, establishes a set of complete cloud media system, greatly saves the time of film companies of merchants, improves the advertisement putting benefit, saves the labor force of a cloud media center, and is very suitable for the development of modern intellectualization.
The foregoing illustrates and describes the principles, general features, and advantages of the present invention. It will be understood by those skilled in the art that the present invention is not limited to the embodiments described above, which are described in the specification and illustrated only to illustrate the principle of the present invention, but that various changes and modifications may be made therein without departing from the spirit and scope of the present invention, which fall within the scope of the invention as claimed. The scope of the invention is defined by the appended claims and equivalents thereof.
Claims (10)
1. A city cloud media technology system is characterized in that: comprises a merchant film company, a cloud media center and a display center,
merchants and movie companies: for placing advertisements or movies;
the cloud media center: the advertisement or film center is used for helping a merchant or a film center to put advertisements or films;
and (4) displaying the center: used for showing advertisements or films of playing merchants or film centers.
2. The city cloud media technology system of claim 1, wherein: the system comprises the following operation steps:
s1: firstly, a merchant or a film company transmits advertisements to a cloud media center;
s2: and then the cloud media center puts the merchant advertisement to the display platform.
3. The city cloud media technology system of claim 1, wherein: the cloud media center comprises a database, an operation center, a screening center, a fund management center and an operation center.
4. The city cloud media technology system of claim 3, wherein: the database is used for storing qualified advertisements and films of merchants or film companies; the operation center is used for operating the number of advertisements or films released by merchants or film companies and the release time; the screening center is used for judging whether the advertisement or the film is qualified or not and whether the content suspected of violation exists or not; the fund management center is used for charging the advertisements or the films of the merchants or the film companies; the production center is used for producing advertisements.
5. The city cloud media technology system of claim 4, wherein: the steps of operation of the funds management centre are as follows,
s1: firstly, judging the cost of a merchant or a film company according to the advertisement or the film of the merchant or the film company;
s2: then, according to the judged cost, sending the generated cost production WeChat, Payment treasure and bank account to a merchant or a film company;
s3: the system transmits the expense information data to the cloud media center after judging that the expense of the merchant or the film company is received.
6. The city cloud media technology system of claim 5, wherein: and setting the advertisement putting amount and the advertisement putting time selection on a fund payment interface of a merchant.
7. The city cloud media technology system of claim 4, wherein: the working system of the cloud media center is as follows:
s1: firstly, screening qualified advertisements or videos from received advertisements or videos of merchants or video companies through a screening center;
s2: sending the screened qualified film to a fund management center for charging;
s3: selecting a proper putting amount and putting time for the charged advertisement to be put out through an operation center;
s4: storing advertisements or films of merchants or film companies in a database;
s5: and if the merchant does not have the advertisement, sending the information provided by the merchant to a production center for production, and repeating the steps S2-S4 after the production is qualified.
8. The city cloud media technology system of claim 1, wherein: the display center comprises a fixed display screen, a mobile display screen, a cinema delivery and an entity advertisement delivery.
9. The city cloud media technology system of claim 8, wherein: the fixed display screen comprises a building LED display screen and an LED display screen on a telegraph pole; the mobile display screen is a vehicle-mounted display screen.
10. The city cloud media technology system of claim 8, wherein: the entity advertisement is put on a billboard.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010372911.2A CN113627961A (en) | 2020-05-06 | 2020-05-06 | Urban cloud media technology system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010372911.2A CN113627961A (en) | 2020-05-06 | 2020-05-06 | Urban cloud media technology system |
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| CN113627961A true CN113627961A (en) | 2021-11-09 |
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| CN202010372911.2A Pending CN113627961A (en) | 2020-05-06 | 2020-05-06 | Urban cloud media technology system |
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Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102833347A (en) * | 2012-09-10 | 2012-12-19 | 辜进荣 | Cloud platform-based mobile terminal advertisement |
| CN107622422A (en) * | 2017-09-30 | 2018-01-23 | 广东博媒广告传播有限公司 | A kind of out-of-home media B2B cloud service platforms |
| CN109615436A (en) * | 2018-12-17 | 2019-04-12 | 广州市统云网络科技有限公司 | A kind of intelligent advertisement distribution platform, system and method based on internet screen |
| JP2020027369A (en) * | 2018-08-09 | 2020-02-20 | 株式会社エヌケービー | Advertisement distribution system and working method of computer and cloud server |
-
2020
- 2020-05-06 CN CN202010372911.2A patent/CN113627961A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102833347A (en) * | 2012-09-10 | 2012-12-19 | 辜进荣 | Cloud platform-based mobile terminal advertisement |
| CN107622422A (en) * | 2017-09-30 | 2018-01-23 | 广东博媒广告传播有限公司 | A kind of out-of-home media B2B cloud service platforms |
| JP2020027369A (en) * | 2018-08-09 | 2020-02-20 | 株式会社エヌケービー | Advertisement distribution system and working method of computer and cloud server |
| CN109615436A (en) * | 2018-12-17 | 2019-04-12 | 广州市统云网络科技有限公司 | A kind of intelligent advertisement distribution platform, system and method based on internet screen |
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