CN113157906B

CN113157906B - Recommendation information display method, device, equipment and storage medium

Info

Publication number: CN113157906B
Application number: CN202110071830.3A
Authority: CN
Inventors: 闫东一
Original assignee: Beijing Dajia Internet Information Technology Co Ltd
Current assignee: Beijing Dajia Internet Information Technology Co Ltd
Priority date: 2021-01-19
Filing date: 2021-01-19
Publication date: 2023-08-08
Anticipated expiration: 2041-01-19
Also published as: WO2022156368A1; CN113157906A

Abstract

The present disclosure relates to a recommendation information display method, device, equipment and storage medium, wherein the method obtains recommendation display information corresponding to at least one interactive operation control by responding to a trigger operation of the trigger operation, dynamically displays the obtained recommendation display information, and displays the recommendation display information in a first area for media resource description information in a media resource display interface. Therefore, the watching experience of the user is not interrupted, the user experience is good, the use viscosity of the user to the media resource application can be improved, and the problems of poor user experience and the like caused by adopting a popup window mode in the prior art are solved. In addition, the recommended media resources are more in line with the preference of the user, and the recommendation effect and recommendation quality of the media resources are obviously improved.

Description

Recommendation information display method, device, equipment and storage medium

Technical Field

The disclosure relates to the field of computer technology, and in particular, to a recommendation information display method, device, equipment and storage medium.

Background

With the popularity of media asset applications, more and more users are accustomed to viewing media asset compositions on mobile devices. However, it is difficult for a user to find media asset contents of interest from among a plurality of media assets, and most of user favorite contents can be watched only through recommended media asset contents, so that the recommendation effect is not ideal.

At present, recommended media resource content is mainly displayed to a user in a popup window mode, so that the watching experience of the user is interrupted, the overall up-and-down sliding watching experience of the user is influenced, the media resource is also shielded by the popup window, the user is required to manually close the recommended popup window to continue watching videos, the user experience is poor, and meanwhile, the using viscosity of the user to media resource application is reduced.

Disclosure of Invention

The disclosure provides a recommendation information display method, device, equipment and storage medium, which at least solve at least one problem that recommendation effect is not ideal in the related art, user watching is interrupted, overall up-and-down sliding watching experience of a user is affected, the popup window is manually closed, user experience is not good and the like caused by displaying recommendation information in a popup window mode. The technical scheme of the present disclosure is as follows:

according to a first aspect of an embodiment of the present disclosure, there is provided a recommendation information display method, including:

displaying a media resource display interface, wherein the media resource display interface comprises a first area and a second area, the first area is used for displaying media resource description information, and the second area comprises an interactive operation control;

Responding to triggering operation of at least one interactive operation control, and acquiring recommendation display information corresponding to the triggering operation;

and dynamically displaying the recommendation display information, and displaying the recommendation display information in the first area.

As an alternative embodiment, after the presenting the recommended presentation information in the first area, the method further includes:

and when the displayed recommended display information is operated or not operated, the media resources displayed in the media resource display interface are in a playing state.

As an optional implementation manner, the interactive operation control comprises at least one of a first operation control and a second operation control;

the recommended display information comprises at least one of display content information, recommended description information and display information operation controls; the display content information comprises at least one of first display content sub-information related to a media resource release user and second display content sub-information related to the media resource, wherein the first display content sub-information is related to the first operation control, and the second display content sub-information is related to the second operation control.

As an alternative embodiment, in the case that the presentation information includes first presentation sub-information, the first presentation sub-information includes a plurality of first presentation sub-cards; each first display sub-card comprises one or more of information of a recommended user, a trigger control related to the first operation control and a cover picture;

after the presenting the recommendation presentation information in the first area, the method further comprises:

sliding and browsing the displayed content information, and determining a target first display sub-card from a plurality of first display sub-cards;

responding to the triggering operation of a triggering control in the target first display sub-card, wherein the triggering control can be switched between a first state and a second state, the first state is used for indicating to release the binding relation of the recommended user corresponding to the target first display sub-card, and the second state is used for indicating to establish the binding relation of the recommended user corresponding to the target first display sub-card;

and responding to the triggering operation of the position except the triggering control in the target first display sub-card, and jumping to the user page corresponding to the target first display sub-card.

As an alternative embodiment, in the case that the presentation information includes second presentation sub-information, the second presentation sub-information includes a plurality of second presentation sub-cards; each second presentation sub-card comprises one or more of cover information of recommended media resources and statistical information related to a second operation control;

sliding and browsing the displayed content information, and determining a target second display sub-card from the plurality of second display sub-cards;

and responding to the triggering operation of the target second display sub-card, and jumping to a media resource page corresponding to the target second display sub-card.

As an optional implementation manner, the dynamically displaying the recommendation display information and displaying the recommendation display information in the first area includes:

dynamically hiding the media resource description information in the first area, and dynamically displaying the recommendation display information; in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state; and under the condition that preset display conditions are met, displaying the recommended display information in the first area in a replacement mode;

Or dynamically displaying the recommended display information in a form of a gradual display animation without shielding a media resource browsing interface, and displaying the recommended display information in a first area in a covering way; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state.

dynamically displaying the recommended display information and adjusting the display transparency of the media resource description information in the first area;

and displaying the recommended display information in the first area under the condition that the adjusted display transparency meets a preset transparency threshold.

As an optional implementation manner, the size of the visible display area of the recommended display information is greater than or equal to the area size of the first area;

alternatively, the visual display area of the recommended display information at least partially overlaps the first area.

As an optional implementation manner, the step of acquiring the recommended presentation information corresponding to the triggering operation includes:

Acquiring recommended data corresponding to the triggering operation, which is sent by a server;

converting the recommended data into recommended display data with a strong style format;

and drawing the recommended display data to obtain recommended display information corresponding to the triggering operation.

According to a second aspect of the embodiments of the present disclosure, there is provided a recommended information presentation apparatus including:

the display module is configured to execute display of a media resource display interface, wherein the media resource display interface comprises a first area and a second area, the first area is used for displaying media resource description information, and the second area comprises an interactive operation control;

the acquisition module is configured to execute a trigger operation responding to at least one interactive operation control and acquire recommendation display information corresponding to the trigger operation;

and the display module is configured to dynamically display the recommendation display information and display the recommendation display information in the first area.

As an alternative embodiment, the apparatus further comprises:

and the state control module is configured to execute that the media resources displayed in the media resource display interface are in a playing state when the displayed recommended display information is operated or not operated.

As an alternative embodiment, in the case that the presentation information includes first presentation sub-information, the first presentation sub-information includes a plurality of first presentation sub-cards; each first presentation sub-card includes one or more of information recommending the user, a trigger control associated with the first operation control, and a cover picture. The apparatus further comprises:

the first determining module is configured to execute the sliding browsing of the displayed content information and determine a target first display sub-card from the plurality of first display sub-cards;

The first switching module is configured to execute a triggering operation in response to a triggering control in the target first display sub-card, wherein the triggering control can be switched between a first state and a second state, the first state is used for indicating to release the binding relation of the recommended user corresponding to the target first display sub-card, and the second state is used for indicating to establish the binding relation of the recommended user corresponding to the target first display sub-card;

and the first jumping module is configured to execute a triggering operation for responding to the position except the triggering control in the target first display sub-card and jump to the user page corresponding to the target first display sub-card.

As an alternative embodiment, in the case that the presentation information includes second presentation sub-information, the second presentation sub-information includes a plurality of second presentation sub-cards; each second presentation sub-card includes one or more of cover information for the recommended media asset, and statistics associated with the second operational control. The apparatus further comprises:

the first determining module is configured to execute the sliding browsing of the displayed content information and determine a target second display sub-card from the plurality of second display sub-cards;

And the first jumping module is configured to execute a jump to a media resource page corresponding to the target second display sub-card in response to the triggering operation on the target second display sub-card.

As an alternative embodiment, the display module includes:

the first display sub-module is configured to dynamically hide the media resource description information in the first area and dynamically display the recommended display information; in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state; and under the condition that preset display conditions are met, displaying the recommended display information in the first area in a replacement mode;

or the second display sub-module is configured to execute the mode of gradually displaying the animation without shielding the media resource browsing interface, dynamically display the recommended display information and display the recommended display information in a first area in a covering way; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state.

As an alternative embodiment, the display module includes:

the third display sub-module is configured to dynamically display the recommended display information and adjust the display transparency of the media resource description information in the first area; and displaying the recommended display information in the first area under the condition that the adjusted display transparency meets a preset transparency threshold value.

As an alternative embodiment, the obtaining module includes:

the acquisition sub-module is configured to execute recommended data corresponding to the triggering operation, which is sent by the acquisition server;

a conversion sub-module configured to perform conversion of the recommended data into recommended presentation data having a strong style format;

and the drawing sub-module is configured to draw the recommended display data and obtain recommended display information corresponding to the triggering operation.

According to a third aspect of the disclosed embodiments, there is provided a computer readable storage medium, which when executed by a processor of an electronic device, causes the electronic device to perform the recommended information presentation method according to any of the above embodiments.

According to a fourth aspect of embodiments of the present disclosure, there is provided an electronic device, comprising:

a processor;

a memory for storing the processor-executable instructions;

Wherein the processor is configured to execute the instructions to implement the recommended information presentation method according to any of the above embodiments.

According to a fifth aspect of the disclosed embodiments, there is provided a computer program product comprising a computer program which, when executed by a processor, implements the recommended information presentation method provided in any of the embodiments described above.

The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:

according to the embodiment of the disclosure, by responding to the triggering operation of at least one interactive operation control, the recommendation display information corresponding to the triggering operation is obtained, the obtained recommendation display information is dynamically displayed, and the recommendation display information is displayed in a first area for media resource description information in a media resource display interface. Therefore, the displayed recommended display information can not interrupt the watching experience of the user, does not influence the overall up-and-down sliding watching experience of the user, can keep continuous watching of the media resources without manual closing of the user, is good in user experience, can improve the using viscosity of the user to media resource application, and solves the problems of poor user experience and the like caused by the adoption of a popup window in the prior art. In addition, the recommended display information corresponds to the triggering operation of the user on at least one interactive operation control, so that the recommended media resources are more in line with the preference of the user, the media resource recommending effect and recommending quality are obviously improved, and the user can be accelerated to watch the recommended content interested by the user.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this disclosure, illustrate embodiments consistent with the disclosure and together with the description, serve to explain the principles of the disclosure and do not constitute an undue limitation on the disclosure.

Fig. 1 is an architecture diagram of a system for applying a recommended information presentation method according to an exemplary embodiment.

Fig. 2 is a flowchart illustrating a recommendation information presentation method according to an exemplary embodiment.

FIG. 3 is a presentation schematic of a media asset presentation interface according to an exemplary illustration.

FIG. 4 is a diagram illustrating an interface of recommended presentation information before and after triggering a presentation, according to an example embodiment.

FIG. 5 is a partial flow chart illustrating another recommendation information presentation method according to an example embodiment.

FIG. 6 is a diagram illustrating an interface of another recommendation presentation information before and after a trigger presentation, according to an example embodiment.

FIG. 7 is a partial flow chart illustrating another recommendation information presentation method according to an example embodiment.

FIG. 8 is a diagram illustrating an interface of yet another recommendation presentation information before and after a trigger presentation, according to an example embodiment.

FIG. 9 is a flowchart illustrating a method of obtaining recommendation presentation information, according to an example embodiment.

FIG. 10 is a block diagram of a recommendation information presentation apparatus, according to an example embodiment.

Fig. 11 is a block diagram of an electronic device, according to an example embodiment.

Detailed Description

In order to enable those skilled in the art to better understand the technical solutions of the present disclosure, the technical solutions of the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the foregoing figures are used for distinguishing between similar objects and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used may be interchanged where appropriate such that the embodiments of the disclosure described herein may be capable of operation in sequences other than those illustrated or described herein. The implementations described in the following exemplary examples are not representative of all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with some aspects of the present disclosure as detailed in the accompanying claims.

Fig. 1 is an architecture diagram of a system for applying a recommended information presentation method, which may include a client 10 and a server 20, see fig. 1, according to an exemplary embodiment.

The client 10 may be, but is not limited to, one or more of a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart speaker, a smart wearable device, a digital assistant, an augmented reality device, a virtual reality device, or an application running in a physical device. The client 10 may have an operating system installed thereon that supports running media asset applications.

The server 20 may provide background services such as corresponding recommended data for the client 10 according to the current triggering operation of the user, so that the client 10 obtains the recommended data and displays the recommended data. By way of example only, the server 20 may be, but is not limited to being, a stand-alone server, a server cluster or a distributed system formed by a plurality of physical servers, or one or more of cloud servers providing cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, and basic cloud computing services such as big data and artificial intelligence platforms. The client 10 and the server 20 may be directly or indirectly connected through wired or wireless communication, and embodiments of the present disclosure are not limited herein.

The recommended information display method provided by the embodiment of the disclosure may be executed by a recommended information display device, where the recommended information display device may be integrated in electronic equipment such as a terminal in a hardware form or in a software form, may be executed by the terminal alone, or may be executed by the terminal and the server cooperatively.

Fig. 2 is a flowchart of a method for displaying recommended information according to an exemplary embodiment, and as shown in fig. 2, the method for displaying recommended information may be applied to an electronic device, and the electronic device is taken as an example of a client in the above-mentioned implementation environment schematic diagram for explanation, and includes the following steps.

In step S201, a media resource display interface is displayed, where the media resource display interface includes a first area and a second area, the first area is used for displaying media resource description information, and the second area includes an interactive operation control.

The media resource display interface can be an interface for displaying media resources, the media resources can be works released to the application platform by a media resource release user, and the user can watch the media resources on the media resource display interface through the client. Media assets include, but are not limited to, short video, long video, live video, pictures, text, and the like.

The media asset display interface includes a first region and a second region in addition to a display region for displaying media assets. The first area is used for displaying media resource description information, and the second area comprises an interactive operation control.

Illustratively, the media asset description information includes, but is not limited to, at least one of a nickname for the user, media asset-related descriptive content, tags, background music, and the like. The interactive operation control may include at least one of a first operation control and a second operation control. For example only, the first operational control may include a focus control, a reward control, and the like, and the second operational control may include at least one of a praise control, a share control, a favorites control, and the like.

Fig. 3 is a schematic illustration of an exemplary media resource display interface, as shown in fig. 3, where a media resource is displayed on the media resource display interface in a full screen, a first area A1 is below the media resource display interface, and media resource description information is displayed in the first area. On the lower right side of the media resource presentation interface is a second area A2, where the second area includes both a first operation control (such as a focus control) and a second operation control (such as at least one of a praise control, a share control, etc.). Of course, the specific locations of the first area and the second area in the media asset display interface are not limited thereto, and may be other suitable locations, which are not specifically limited by the present disclosure.

In step S203, in response to a triggering operation of at least one of the interactive operation controls, recommendation presentation information corresponding to the triggering operation is obtained.

In the embodiment of the disclosure, in the process of viewing the media resource by the user, the triggering operation may be performed on at least one interactive operation control in the second area corresponding to the media resource according to the preference degree of the user. For example, a first operation control (such as a focus control) may be clicked to perform a triggering operation, such as focusing on a publishing user of the media asset, and a second operation control may be clicked to perform a triggering operation, such as a praying, sharing, or collecting the publishing user of the media asset. Then, the client may respond to the triggering operation of the interactive operation control, and acquire the recommendation display information corresponding to the triggering operation.

In an alternative embodiment, the recommended presentation information may include at least one of presentation content information, recommendation description information, and presentation information operation controls.

Alternatively, the presentation content information may be classified into a plurality of types according to the type of the recommended content, and in particular, the presentation content information may include at least one of first presentation content sub-information related to the media asset release user and second presentation content sub-information related to the media asset. The first presentation sub-information is associated with the first operation control, and the second presentation sub-information is associated with the second operation control. Optionally, the acquired presentation content information may include at least one of the following:

Case one: and under the condition that the first operation control is triggered, acquiring first display content sub-information related to the first operation control.

And a second case: and under the condition that a second operation control is triggered, acquiring second display content sub-information related to the second operation control.

Case three: under the condition that the first operation control and the second operation control are triggered simultaneously, acquiring first display content sub-information related to the first operation control and acquiring second display content sub-information related to the second operation control.

For the third case, if the time interval between the first operation control and the second operation control which are triggered by the user successively is smaller than the preset interval threshold, the condition that the first operation control and the second operation control are triggered simultaneously is determined to be satisfied, and then the first display content sub-information and the second display content sub-information can be obtained simultaneously. If the time interval between the first operation control and the second operation control which are triggered by the user successively is larger than or equal to a preset interval threshold, the first operation control and the second operation control are determined not to be triggered simultaneously, and recommendation display corresponding to the operation control is triggered and executed under the condition that the corresponding operation controls are operated respectively. The preset interval threshold may be set according to practical situations, which is not specifically limited in the present disclosure.

By way of example only, the first or second presentation information may be, but is not limited to being, in the form of at least one of a list, a picture, a card, etc. The first presentation content sub-information may include a list of recommended users, a picture of recommended users, a card of recommended users, etc., and the second presentation content sub-information may include a list of recommended media assets, a picture of recommended media assets, a card of recommended related assets, etc.

In practical applications, if the interactive operation control includes a focus control, the acquired presentation content information may include information related to the media resource publishing user, such as related users who are focused on the user, other users who focus on the current user and focus on the current user, and so on. If the interactive operation control comprises a praise control, the acquired presentation content information may comprise information related to the media resource, such as a recommended resource similar to or related to the praised media resource; the recommended resources may be the same type of resources as the subscribed media resources, may be different types of resources than the subscribed media resources, may be product links, web page links, and the like. If the interactive operation control includes a sharing control or a collection control, the acquired display content information includes information related to the media resource, where the display content information may include a recommended resource similar to or related to the shared or collected media resource, where the recommended resource may be a resource of the same type as the shared or collected media resource, may be a resource of a different type from the shared or collected media resource, may also be a product link, a web page link, or the like.

Alternatively, the recommendation description information may be information describing the presentation content. The recommendation description information may be a title of the recommended content, which may be associated with the presentation content. For example, if the presentation content includes first presentation content sub-information, that is, the recommended content is related to the media asset distribution user, the recommendation description information may be "watch the user who is focused on the author" and so on. If the presentation includes the second presentation sub-information, i.e., the recommended content is related to the media asset, the recommendation description information may be "more related video recommendation", "more related media asset recommendation", "related recommendation", or the like.

Alternatively, the presentation information operation control may be a control that performs a related operation on the presentation content information. The show information operation control may include at least one of a hiding control for hiding show content information, a closing control for closing show content information, a progress bar control for sliding through complete show content information, a browse control for browsing upper and lower pages of show content information, a zoom control for zooming show content information, a find control for finding show content information, and the like.

In step S205, the recommendation display information is dynamically displayed, and the recommendation display information is displayed in the first area.

In the embodiment of the disclosure, after acquiring the recommended display information, the client may dynamically display the recommended display information in a form of not blocking the media resource browsing interface, and display the acquired recommended display information in the first area under the condition that the displayed recommended display information reaches the first area, thereby realizing the display of the recommended information.

In an optional embodiment, the dynamically displaying the recommendation information and displaying the recommendation information in the first area may include at least one implementation manner of:

the first way is: dynamically hiding the media resource description information in the first area, and dynamically displaying the recommendation display information; in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state; and under the condition that the preset display condition is met, displaying the recommended display information in the first area in a replacement mode.

The preset display condition includes, but is not limited to, that no other content is displayed in the first area, that the number of the displayed recommended content is greater than or equal to a preset number threshold, and the like. Other content presented herein refers to strong style content, such as questionnaire cards and the like; the preset number threshold may be 3, but is not limited to this, and may be other numbers or other numbers, which are not specifically limited in this disclosure.

Optionally, after the client acquires the recommended display information, the media resource description information displayed in the first area can be gradually hidden in a dynamic hiding mode, the recommended display information is gradually displayed in a form of not shielding a media resource browsing interface, and in a dynamic mode, in the process of dynamically displaying the recommended display information, the media resource in the media resource interface is in a viewable state; and replacing the displayed recommended display information in the first area.

The process of dynamically displaying the recommended presentation information may include: taking the example that the first area is located below the media resource display interface, the recommended display information can be gradually displayed in a manner of popping up from the bottom. Of course, in other embodiments, if the first area is located below the media resource display interface, the recommended display information may also be gradually displayed in a manner of popping up from the left side or the right side below the interface, or may be gradually displayed in other manners that do not affect the viewing of the media resource in the media resource interface, such as a shutter or the like.

The second way is: dynamically displaying the recommended display information in a fade-in animation mode, and displaying the recommended display information in a first area in a covering manner; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state.

Optionally, after acquiring the recommended display information, the client may not hide the media resource description information displayed in the first area, but dynamically display the recommended display in a form of a fade-in animation; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state. Then, the displayed recommended presentation information is overlaid on the media resource description information, that is, is presented in the first area by means of overlaying. The specific process of dynamically displaying the recommended display information can be referred to the first method, and will not be described herein.

Third mode: dynamically displaying the recommended display information and adjusting the display transparency of the media resource description information in the first area; and displaying the recommended display information in the first area under the condition that the adjusted display transparency meets a preset transparency threshold value.

Optionally, after the client acquires the recommended display information, the recommended display information may be dynamically displayed, and in the process of dynamically displaying the recommended display information, the media resource in the media resource interface is in a viewable state, that is, the dynamically displayed recommended display information does not obstruct the media resource. Meanwhile, the client can downwards adjust the display transparency of the media resource description information in the first area to be more than or equal to a preset transparency threshold value, so that the media resource description information in the first area is not displayed or the visual condition of the subsequent overlapped display content in the first area is not affected; and then, overlapping and displaying the recommended display information in the first area subjected to transparency adjustment. The preset transparency threshold may be set according to practical situations, for example, it may be selected but not limited to any value from 80% to 100%.

According to the method, the recommendation display information is dynamically displayed, and in the process of dynamically displaying the recommendation display information, the media resources in the media resource interface are in a viewable state, so that interference of the recommendation display information displaying process on the media resources watched by a user is reduced, the attention of the user can be attracted by a dynamic display mode, and the content recommendation effect and the user attention can be remarkably improved. In addition, different display modes can be flexibly configured according to the configuration condition of the user equipment, so that the applicability of the recommended information display scheme is improved, the use interestingness of the user is also improved, and the use viscosity of the user for media resource application is also improved.

In an alternative embodiment, the size of the visible display area of the recommended display information may be greater than or equal to the area size of the first area.

Optionally, the recommended display information may include a visible display area and a hidden display area, where the visible display area is an area displayed at a location of the media resource display interface, and the hidden display area is an area displayed outside the media resource display interface. The hidden presentation area may be displayed by switching, for example, by a sliding operation, or by triggering an associated display control operation.

According to the method, the device and the system, the size of the visible display area of the recommended display information is larger than or equal to that of the first area, so that a user can conveniently conduct related operation on the recommended display information, operability and user experience of the recommended information are improved, meanwhile, more contents of the recommended display information are visible to the user, and the user can be further accelerated to find interesting recommended contents.

Of course, in other embodiments, the size of the visible display area of the recommended display information may also be smaller than the area size of the first area.

In another alternative embodiment, the visual presentation area of the recommended presentation information at least partially overlaps the first area. And setting the visible display area of the recommended display information to at least partially overlap with the first area so as to flexibly determine the display position according to the visible display area of the recommended display information.

In the above embodiment, by responding to a triggering operation of at least one interactive operation control, acquiring the recommendation display information corresponding to the triggering operation, dynamically displaying the acquired recommendation display information, and displaying the recommendation display information in a first area for media resource description information in a media resource display interface. Therefore, the displayed recommended display information can not interrupt the watching experience of the user, does not influence the overall up-and-down sliding watching experience of the user, can keep continuous watching of the media resources without manual closing of the user, is good in user experience, can improve the using viscosity of the user to media resource application, and solves the problems of poor user experience and the like caused by the adoption of a popup window in the prior art. In addition, the recommended display information corresponds to the triggering operation of the user on at least one interactive operation control, so that the recommended media resources are more in line with the preference of the user, the media resource recommending effect and recommending quality are obviously improved, and the user can be accelerated to watch the recommended content interested by the user.

In an alternative embodiment, after said presenting said recommendation presentation information in said first area, said method further comprises: and when the displayed recommended display information is operated or not operated, the media resources displayed in the media resource display interface are in a playing state.

Alternatively, after the presentation of the recommended presentation information, the user may not operate the recommended presentation information, but simply continue to view the media asset; the user can also operate the displayed recommended display information to execute actions such as focusing, browsing, jumping and the like on the recommended display information according to the corresponding operation. The operation herein may refer to, but is not limited to, a sliding operation, a clicking operation, a selecting operation, and the like. In order to ensure that the user is not influenced to watch the media resources, when the displayed recommended display information is operated or not operated, the media resources displayed in the media resource display interface are in a playing state. In addition, the media resources displayed in the media resource display interface are not affected by the overall up-and-down sliding viewing experience of the user except in a playing state. That is, the display of the recommended display information or the operation of the recommended display information does not affect the original use experience of the user on the media resources, and the user experience is good.

For the first case, in the case where the presentation content information includes the first presentation content sub-information, the first presentation content sub-information may be presented in the form of a card. The first presentation content sub-information may include a plurality of first presentation sub-cards, each including one or more of information recommending the user, a trigger control associated with the first operation control, and a cover picture. Illustratively, the information of the recommending user may include a recommending user nickname, a recommending user avatar, user status information, which may include, for example, whether live status, location information, etc. Taking the first operation control as an attention control as an example, the trigger control related to the first operation control can be an attention control, and the display state of the attention control can comprise "+attention" and "attention" so as to determine whether the current user is paying attention to the recommended user or not through the display state of the attention control in the recommended display information.

In practical applications, fig. 4 is a schematic diagram illustrating an interface of recommended presentation information before and after triggering presentation according to an exemplary embodiment. As shown in fig. 4, the first region presents media asset description information prior to triggering presentation. When a first operation control (such as a focus control) in the second area is triggered, the client acquires recommendation display information corresponding to the focus trigger operation, wherein the recommendation display information comprises a plurality of first display sub-cards, and each first display sub-card comprises information of a recommendation user, the trigger control related to the first operation control and a cover picture. And then, in the display process, the media resource description information displayed in the first area is gradually hidden by a form of a fade-out animation, and the recommended display information is displayed by a form of a fade-out animation and a bottom pop-up. Under the condition that preset display conditions are met, sequentially displaying all cards in the recommendation display information in a first area in the form of a card list, and obtaining a media resource display interface after the recommendation display information is displayed. Due to the region size limitation, only a portion of the number of cards is displayed in the first region, the remaining portion of the cards may be displayed in the non-visible region of the media asset display interface, and the remaining portion of the cards may be viewed through a browsing operation.

Alternatively, the triggered first operation control is not limited to the focus control described above, but may be a control related to the resource release user, such as a reward control. Specifically, when the reward control is triggered, the recommended presentation information includes a plurality of first presentation sub-cards, each of which includes one or more of information of a recommended user, a trigger control related to the first operation control, and a cover picture. Illustratively, the information of the recommending user may include a recommending user nickname, a recommending user avatar, user status information, which may include, for example, whether live status, location information, etc. At this time, the trigger control related to the first operation control may be a viewing control, and the display state of the attention control may include "+viewing" and "viewed", so that it may be determined whether the current user views the recommended user by recommending the display state of the viewing control in the display information. For specific content for triggering the reward control and displaying the recommended display information, reference may be made to the related content of the focus control, which is not described herein.

It should be understood that the manner of displaying the first display sub-card is not limited to the horizontal direction display illustrated in fig. 4, but may be a vertical direction display, a matrix display, or other suitable display manners, which are not specifically limited in this disclosure.

FIG. 5 is a partial flowchart of another method for presenting recommended information according to an exemplary embodiment, as shown in FIG. 5, where the presented content information includes first presented content sub-information, the method may further include, after the presenting the recommended presented information in the first area step:

in step S501, displaying content information after displaying is browsed in a sliding manner, and determining a target first display sub-card from a plurality of first display sub-cards;

in step S503, in response to a triggering operation of a triggering control in the target first display sub-card, the triggering control is capable of switching between a first state and a second state, where the first state is used for indicating to release a binding relationship of a recommended user corresponding to the target first display sub-card, and the second state is used for indicating to establish a binding relationship of the recommended user corresponding to the target first display sub-card;

in step S505, in response to a trigger operation on a position other than the trigger control in the target first display sub-card, jumping to a user page corresponding to the target first display sub-card.

In practical application, taking the triggering control as an example of the attention control, and describing with reference to fig. 4, the target first display sub-card, for example, the card of "author F" in fig. 4, is determined from the plurality of first display sub-cards by sliding and browsing the displayed display content information. Then, the recommended user can be quickly focused by clicking the focus control in the target display sub-card. By clicking the positions, except the focus control, of the target display sub-card, the user page corresponding to the target first display sub-card can be jumped to, and therefore details of the recommended user can be known according to the user page. In the process of operating the display content information, the browsing state of the media resources in the media resource display interface is not influenced, and the media resources can continuously maintain the playing state.

For the second case, in the case where the presentation content information includes the second presentation content sub-information, the second presentation content sub-information may be presented in the form of a card. The second presentation sub-information includes a plurality of second presentation sub-cards. Each second presentation sub-card includes one or more of cover information for the recommended media asset, and statistics associated with the second operational control. Illustratively, taking the second operational control as an example of a praise control, the statistical information associated with the second operational control includes a historical praise number. Of course, the second presentation sub-card may further include a trigger control related to the second operation control, taking the second operation control as a praise control as an example, the trigger control related to the second operation control may be a praise control, and the display state of the praise control may include a solid loving icon and a hollow loving icon, so that the praise control may be clicked to praise the recommended media resource.

In practical applications, fig. 6 is a schematic diagram showing an interface of another recommendation presentation information before and after a trigger presentation, and as shown in fig. 6, the media resource description information is presented in the first area before the trigger presentation. When a second operation control (such as a praise control) in the second area is triggered, the client acquires recommendation display information corresponding to the attention triggering operation, wherein the recommendation display information comprises a plurality of second display sub-cards, and each second display sub-card comprises cover information of recommended media resources and statistical information related to the second operation control. And then, in the display process, the media resource description information displayed in the first area is gradually hidden by a form of a fade-out animation, and the recommended display information is displayed by a form of a fade-out animation and a bottom pop-up. Under the condition that preset display conditions are met, sequentially displaying all cards in the recommendation display information in a first area in the form of a card list, and obtaining a media resource display interface after the recommendation display information is displayed. Due to the region size limitation, only a portion of the number of cards is displayed in the first region, the remaining portion of the cards may be displayed in the non-visible region of the media asset display interface, and the remaining portion of the cards may be viewed through a browsing operation.

Optionally, the triggered second operation control is not limited to the praise control, and may be a collection control, a forwarding control, and the like, which are related to the media resource. In particular, when the collection control is triggered, the recommended presentation information may include a plurality of second presentation sub-cards, each including one or more of cover information of the recommended media asset, statistical information related to the second operational control. Illustratively, taking the second operation control as a collection control as an example, the statistical information related to the second operation control includes a historical collection number. Of course, the second display sub-card may further include a trigger control related to the second operation control, taking the second operation control as a collection control as an example, where the trigger control related to the second operation control may be a collection control, and the display state of the collection control may include a "solid five-pointed star icon" and a "hollow five-pointed star icon", so that the collection control may be clicked to collect the recommended media resource quickly. For specific content that triggers the collection control and displays the recommendation display information, reference may be made to the related content of the praise control, which is not described herein.

It should be understood that the manner of displaying the second display sub-card is not limited to the horizontal direction display illustrated in fig. 6, but may be a vertical direction display, a matrix display, or other suitable display manners, which are not specifically limited in this disclosure.

FIG. 7 is a flowchart of another method for presenting recommended information according to an exemplary embodiment, as shown in FIG. 7, and in the case that the presented content information includes second presented content sub-information, the method may further include, after the step of presenting the recommended presented information in the first area:

in step S701, displaying content information after displaying is browsed in a sliding manner, and a target second display sub-card is determined from a plurality of second display sub-cards;

in step S703, in response to the triggering operation on the target second display sub-card, the method jumps to the media resource page corresponding to the target second display sub-card.

In practical applications, taking a praise control as an example, and referring to fig. 6, the displayed content information is browsed in a sliding manner, so as to determine a target second display sub-card from a plurality of second display sub-cards, for example, a card of "media resource 2" in fig. 6. And then, clicking the target display sub-card can jump to a media resource page corresponding to the target second display sub-card, so that recommended media resources can be quickly browsed. In the process of operating the display content information, the browsing state of the media resources in the media resource display interface is not influenced, and the media resources can continuously maintain the playing state.

In the third aspect, in the case where the display content information includes the first display content sub-information and the second display content sub-information, the first display content sub-information and the second display content sub-information may be displayed in the form of cards. The first display content sub-information comprises a plurality of first display sub-cards; each first presentation sub-card includes one or more of information recommending the user, a trigger control associated with the first operation control, and a cover picture. The second presentation sub-information includes a plurality of second presentation sub-cards. Each second presentation sub-card includes one or more of cover information for the recommended media asset, and statistics associated with the second operational control.

In practical applications, fig. 8 is a schematic diagram showing an interface of still another recommendation presentation information before and after a trigger presentation, and as shown in fig. 8, the media resource description information is presented in the first area before the trigger presentation. When the first operation control (such as the attention control) and the second operation control (such as the like) in the second area are triggered simultaneously, the client acquires recommendation display information corresponding to the attention triggering operation, wherein the recommendation display information comprises a plurality of first display sub-cards and a plurality of second display cards, and the content of each first display sub-card and each second display card refers to the content and is not described herein again. And then, in the display process, the media resource description information displayed in the first area is gradually hidden by a form of a fade-out animation, and the recommended display information is displayed by a form of a fade-out animation and a bottom pop-up. Under the condition that preset display conditions are met, displaying the first display cards and the second display cards in the recommendation display information in a first area in a mixed mode according to the card list mode, and obtaining a media resource display interface after the recommendation display information is displayed. Due to the region size limitation, only a portion of the number of cards is displayed in the first region, the remaining portion of the cards may be displayed in the non-visible region of the media asset display interface, and the remaining portion of the cards may be viewed through a browsing operation.

It should be understood that the display manners of the first display sub-card and the second display card are not limited to the horizontal mixed-arrangement manner display illustrated in fig. 8, but may be a vertical direction display manner, a matrix manner display manner, or other suitable display manners, which are not specifically limited in this disclosure.

FIG. 9 is a flowchart illustrating a method for obtaining recommended presentation information according to an exemplary embodiment, and as shown in FIG. 9, the step of obtaining recommended presentation information corresponding to the triggering operation may include:

in step S901, recommendation data corresponding to the trigger operation sent by the server is acquired.

In step S903, the recommended data is converted into recommended presentation data having a strong style format.

In step S905, the recommended presentation data is drawn, and recommended presentation information corresponding to the trigger operation is obtained.

Specifically, before the client side takes the recommended data, the recommended data exists in the form of ViewStub (a light-weight View) before display, after the client side takes the recommended data, initialization work is carried out, and the recommended data in the form of ViewStub is converted into recommended display data in the form of strong style to be actually displayed. After all the recommended presentation data are obtained, a strong style Adapter (an Adapter) may be constructed according to the data, and drawn by the recurvview (a control for replacing ListView and GridView), so that the recommended presentation information corresponding to the triggering operation, that is, the recommended presentation information shown in fig. 4, 6 and 8, may be obtained.

Therefore, before the client takes the data, the recommended display information exists in the form of ViewStub before display, so that the system resource ratio can be reduced to the greatest extent, the running load of an application program is reduced, and the efficiency of a terminal system is improved.

FIG. 10 is a block diagram of a recommendation information presentation apparatus, according to an example embodiment. Referring to fig. 10, the apparatus may be applied to a terminal, including:

a display module 110 configured to perform displaying a media asset display interface, the media asset display interface including a first area for displaying media asset description information and a second area including an interactive operation control;

an obtaining module 120 configured to perform a trigger operation in response to at least one of the interactive operation controls, and obtain recommendation presentation information corresponding to the trigger operation;

and the display module 130 is configured to dynamically display the recommended display information and display the recommended display information in the first area.

As an alternative embodiment, the apparatus further comprises:

As an alternative embodiment, the display module includes:

or, the second display sub-module is configured to execute the mode of gradually displaying animation, dynamically display the recommended display information and display the recommended display information in a first area in a covering manner; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state.

As an alternative embodiment, the display module includes:

As an alternative embodiment, the obtaining module includes:

The specific manner in which the various modules perform the operations in the apparatus of the above embodiments have been described in detail in connection with the embodiments of the method, and will not be described in detail herein.

Fig. 11 is a block diagram of an electronic device, according to an example embodiment. Referring to fig. 11, the electronic device includes a processor; a memory for storing processor-executable instructions; wherein the processor is configured to implement the steps of any of the recommended information presentation methods of the above embodiments when executing instructions stored on the memory.

The electronic device may be a terminal, a server or a similar computing device, and taking the electronic device as an example of the terminal, fig. 11 is a block diagram of an electronic device for presenting recommended information according to an exemplary embodiment, specifically:

the terminal can include RF (Radio Frequency) circuitry 1110, memory 1120 including one or more computer-readable storage media, input unit 1130, display unit 1140, sensor 1150, audio circuit 1160, wiFi (wireless fidelity ) module 1170, processor 1180 including one or more processing cores, and power supply 1190. It will be appreciated by those skilled in the art that the terminal structure shown in fig. 11 is not limiting of the terminal and may include more or fewer components than shown, or may combine certain components, or a different arrangement of components. Wherein:

the RF circuit 1110 may be used for receiving and transmitting signals during a message or a call, and in particular, after receiving downlink information of a base station, the downlink information is processed by one or more processors 1180; in addition, data relating to uplink is transmitted to the base station. Typically, RF circuitry 1110 includes, but is not limited to, an antenna, at least one amplifier, a tuner, one or more oscillators, a Subscriber Identity Module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier ), a duplexer, and the like. In addition, the RF circuit 1110 may also communicate with networks and other terminals through wireless communication. The wireless communication may use any communication standard or protocol including, but not limited to, GSM (Global System of Mobile communication, global system for mobile communications), GPRS (General Packet Radio Service ), CDMA (Code Division Multiple Access, code division multiple access), WCDMA (Wideband Code Division Multiple Access ), LTE (Long Term Evolution, long term evolution), email, SMS (Short Messaging Service, short message service), and the like.

The memory 1120 may be used to store software programs and modules, and the processor 1180 may perform various functional applications and data processing by executing the software programs and modules stored in the memory 1120. The memory 1120 may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, application programs required for functions, and the like; the storage data area may store data created according to the use of the terminal, etc. In addition, memory 1120 may include high-speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other volatile solid-state storage device. Accordingly, the memory 1120 may also include a memory controller to provide access to the memory 1120 by the processor 1180 and the input unit 1130.

The input unit 1130 may be used to receive input numeric or character information and to generate keyboard, mouse, joystick, optical or trackball signal inputs related to user settings and function control. In particular, the input unit 1130 may include a touch-sensitive surface 1131 and other input devices 1132. The touch-sensitive surface 1131, also referred to as a touch display screen or touch pad, may collect touch operations thereon or thereabout by a user (e.g., operations of the user on the touch-sensitive surface 1131 or thereabout using any suitable object or accessory such as a finger, stylus, etc.), and actuate the corresponding connection device according to a predetermined program. Alternatively, the touch sensitive surface 1131 may include two portions, a touch detection device and a touch controller. The touch detection device detects the touch azimuth of a user, detects a signal brought by touch operation and transmits the signal to the touch controller; the touch controller receives touch information from the touch sensing device and converts it into touch point coordinates, which are then sent to the processor 1180, and can receive commands from the processor 1180 and execute them. In addition, the touch-sensitive surface 1131 may be implemented using various types of resistive, capacitive, infrared, surface acoustic waves, and the like. In addition to the touch-sensitive surface 1131, the input unit 1130 may also include other input devices 1132. In particular, other input devices 1132 may include, but are not limited to, one or more of a physical keyboard, function keys (e.g., volume control keys, switch keys, etc.), a trackball, mouse, joystick, etc.

The display unit 1140 may be used to display information input by a user or information provided to the user and various graphical user interfaces of the terminal, which may be composed of graphics, text, icons, video, and any combination thereof. The display unit 1140 may include a display panel 1141, and optionally, the display panel 1141 may be configured in the form of an LCD (Liquid Crystal Display ), an OLED (Organic Light-Emitting Diode), or the like. Further, the touch-sensitive surface 1131 may overlay the display panel 1141, and upon detection of a touch operation thereon or thereabout by the touch-sensitive surface 1131, the touch-sensitive surface is passed to the processor 1180 to determine the type of touch event, and the processor 1180 then provides a corresponding visual output on the display panel 1141 in accordance with the type of touch event. Wherein the touch-sensitive surface 1131 and the display panel 1141 may be two separate components to implement the input and input functions, but in some embodiments the touch-sensitive surface 1131 may be integrated with the display panel 1141 to implement the input and output functions.

The terminal may also include at least one sensor 1150, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor that may adjust the brightness of the display panel 1141 according to the brightness of ambient light, and a proximity sensor that may turn off the display panel 1141 and/or the backlight when the terminal moves to the ear. As one of the motion sensors, the gravity acceleration sensor can detect the acceleration in all directions (generally three axes), and can detect the gravity and the direction when the device is stationary, and the device can be used for applications of recognizing the gesture of a terminal (such as horizontal and vertical screen switching, related games, magnetometer gesture calibration), vibration recognition related functions (such as pedometer and knocking), and the like; other sensors such as gyroscopes, barometers, hygrometers, thermometers, infrared sensors, etc. that may be configured for the terminal are not described in detail herein.

Audio circuitry 1160, a speaker 1161, and a microphone 1162 may provide an audio interface between a user and the terminal. The audio circuit 1160 may transmit the received electrical signal converted from audio data to the speaker 1161, and may be converted into a sound signal by the speaker 1161 to be output; on the other hand, the microphone 1162 converts the collected sound signals into electrical signals, which are received by the audio circuit 1160 and converted into audio data, which are processed by the audio data output processor 1180 for transmission to, for example, another terminal via the RF circuit 1110, or which are output to the memory 1120 for further processing. Audio circuit 1160 may also include an ear bud jack to provide for communication of a peripheral ear bud with the terminal.

WiFi belongs to a short-distance wireless transmission technology, and the terminal can help a user to send and receive e-mails, browse web pages, access streaming media and the like through the WiFi module 1170, so that wireless broadband Internet access is provided for the user. Although fig. 11 shows a WiFi module 1170, it is understood that it does not belong to the essential constitution of the terminal, and can be omitted entirely as required within the scope of not changing the essence of the invention.

The processor 1180 is a control center of the terminal, and connects various parts of the entire terminal using various interfaces and lines, and performs various functions of the terminal and processes data by running or executing software programs and/or modules stored in the memory 1120 and calling data stored in the memory 1120, thereby performing overall monitoring of the terminal. Optionally, the processor 1180 may include one or more processing cores; preferably, the processor 1180 may integrate an application processor and a modem processor, wherein the application processor primarily handles operating systems, user interfaces, applications, etc., and the modem processor primarily handles wireless communications. It will be appreciated that the modem processor described above may not be integrated into the processor 1180.

The terminal also includes a power supply 1190 (e.g., a battery) for powering the various components, which may be logically connected to the processor 1180 via a power management system so as to provide for the management of charge, discharge, and power consumption by the power management system. The power supply 1190 may also include one or more of any components, such as a direct current or alternating current power supply, a recharging system, a power failure detection circuit, a power converter or inverter, a power status indicator, and the like.

Although not shown, the terminal may further include a camera, a bluetooth module, etc., which will not be described herein. In particular, in this embodiment, the terminal further includes a memory, and one or more programs, where the one or more programs are stored in the memory and configured to be executed by the one or more processors. The one or more programs include instructions for performing the virtual resource retrieval method provided by the method embodiments described above.

In an exemplary embodiment, a computer storage medium is also provided, which, when executed by a processor of an electronic device, enables the electronic device to perform the steps of the method provided in any one of the implementations described above.

In an exemplary embodiment, a computer program product is also provided, comprising a computer program/instruction which, when executed by a processor, implements the method provided in any of the above-mentioned implementations. Optionally, the computer program is stored in a computer readable storage medium. The processor of the electronic device reads the computer program from the computer-readable storage medium, and the processor executes the computer program so that the electronic device performs the method provided in any one of the above embodiments.

Those skilled in the art will appreciate that implementing all or part of the above described methods may be accomplished by way of a computer program stored on a non-transitory computer readable storage medium, which when executed, may comprise the steps of the embodiments of the methods described above. Any reference to memory, storage, database, or other medium used in the various embodiments provided herein may include non-volatile and/or volatile memory. The nonvolatile memory can include Read Only Memory (ROM), programmable ROM (PROM), electrically Programmable ROM (EPROM), electrically Erasable Programmable ROM (EEPROM), or flash memory. Volatile memory can include Random Access Memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms such as Static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double Data Rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous Link DRAM (SLDRAM), memory bus direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), among others.

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This application is intended to cover any adaptations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It is to be understood that the present disclosure is not limited to the precise arrangements and instrumentalities shown in the drawings, and that various modifications and changes may be effected without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A recommended information display method, characterized by comprising:

responding to triggering operation of at least one interactive operation control, and acquiring recommendation display information corresponding to the triggering operation; the recommendation display information is related to a media resource currently displayed by the media resource display interface and a control type corresponding to the at least one interactive operation control;

Dynamically displaying the recommended display information under the condition that the display direction of the media resource display interface is unchanged, and displaying the recommended display information in the first area in a replacement mode; and under the condition that the trigger control associated with the recommendation display information is displayed in the first area, the control type of the trigger control is the same as the control type of at least one interactive operation control corresponding to the trigger operation.

2. The recommended information presentation method of claim 1, wherein after the replacement presentation of the recommended presentation information in the first area, the method further comprises:

3. The recommended information presentation method of claim 1, wherein the interactive operation control includes at least one of a first operation control and a second operation control;

4. The recommended information presentation method of claim 3, wherein in the case where the presentation content information includes first presentation content sub-information, the first presentation content sub-information includes a plurality of first presentation sub-cards; each first display sub-card comprises one or more of information of a recommended user, a trigger control related to the first operation control and a cover picture;

5. The recommended information display method of claim 3, wherein in the case where the display content information includes second display content sub-information, the second display content sub-information includes a plurality of second display sub-cards; each second presentation sub-card comprises one or more of cover information of recommended media resources and statistical information related to a second operation control;

6. The method for displaying recommended information according to any one of claims 1-5, wherein the dynamically displaying the recommended display information and displaying the recommended display information in the first area instead includes:

Or dynamically displaying the recommended display information in a fade-in animation mode, and displaying the recommended display information in a first area in a covering way; and in the process of dynamically displaying the recommended display information, the media resources in the media resource interface are in a viewable state.

7. The method for displaying recommended information according to any one of claims 1-5, wherein the dynamically displaying the recommended display information and displaying the recommended display information in the first area instead includes:

8. The recommended information display method according to any one of claims 1 to 5, wherein a visible display area size of the recommended display information is equal to or larger than an area size of the first area;

9. The recommended information presentation method according to any one of claims 1 to 5, wherein the step of acquiring recommended presentation information corresponding to the trigger operation includes:

10. A recommended information display device, characterized by comprising:

the acquisition module is configured to execute a trigger operation responding to at least one interactive operation control and acquire recommendation display information corresponding to the trigger operation; the recommendation display information is related to a media resource currently displayed by the media resource display interface and a control type corresponding to the at least one interactive operation control;

the display module is configured to dynamically display the recommended display information under the condition that the display direction of the media resource display interface is unchanged, and to replace and display the recommended display information in the first area in the media resource display interface; and under the condition that the trigger control associated with the recommendation display information is displayed in the first area, the control type of the trigger control is the same as the control type of at least one interactive operation control corresponding to the trigger operation.

11. The recommended information presentation device of claim 10, wherein the device further comprises:

12. The recommended information presentation device of claim 10, wherein the interactive operation control comprises at least one of a first operation control and a second operation control;

13. The recommended information display apparatus according to claim 12, wherein in the case where the display content information includes first display content sub-information, the first display content sub-information includes a plurality of first display sub-cards; each first display sub-card comprises one or more of information of a recommended user, a trigger control related to the first operation control and a cover picture; the apparatus further comprises:

14. The recommended information display apparatus according to claim 12, wherein in the case where the display content information includes second display content sub-information, the second display content sub-information includes a plurality of second display sub-cards; each second presentation sub-card comprises one or more of cover information of recommended media resources and statistical information related to a second operation control; the apparatus further comprises:

15. The apparatus for displaying recommended information according to any one of claims 10-14, wherein the displaying module includes:

16. The apparatus for displaying recommended information according to any one of claims 10-14, wherein the displaying module includes:

17. The apparatus according to any one of claims 10 to 14, wherein a visible display area size of the recommended display information is equal to or larger than an area size of the first area;

18. The apparatus for displaying recommended information according to any one of claims 10-14, wherein the obtaining module includes:

19. An electronic device, comprising:

a processor;

a memory for storing the processor-executable instructions;

wherein the processor is configured to execute the instructions to implement the recommendation information presentation method of any of claims 1 to 9.

20. A computer readable storage medium, which when executed by a processor of an electronic device, causes the electronic device to perform the recommendation information presentation method of any of claims 1 to 9.