CN112995688A

CN112995688A - Live broadcast data processing method, device and storage medium

Info

Publication number: CN112995688A
Application number: CN202110187460.XA
Authority: CN
Inventors: 刘伟科
Original assignee: Beijing Wodong Tianjun Information Technology Co Ltd
Current assignee: Beijing Wodong Tianjun Information Technology Co Ltd
Priority date: 2021-02-18
Filing date: 2021-02-18
Publication date: 2021-06-18

Abstract

The application provides a live data processing method, equipment and a storage medium, wherein the method comprises the following steps: the method comprises the steps that a live broadcast server sends a live broadcast evaluation topic set to a plurality of terminal devices, the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the live broadcast evaluation topics can be used for verifying authenticity of viewers and evaluating live broadcast, the live broadcast server receives a plurality of live broadcast evaluation reply messages returned by the terminal devices, each live broadcast evaluation reply message comprises answers of the live broadcast viewers to the at least two live broadcast evaluation topics, and the live broadcast server determines an evaluation result of a to-be-evaluated live broadcast room according to the received live broadcast evaluation reply messages. By the scheme, the problems of inflexibility, narrow coverage range and long period of the conventional live broadcast diagnosis are solved, and the evaluation result is determined based on the evaluation data of a large number of viewers, so that the common evaluation result of a group is reflected, and the accuracy and reliability of the live broadcast evaluation result can be ensured.

Description

Live broadcast data processing method, device and storage medium

Technical Field

The present application relates to the field of computers, and in particular, to a live data processing method, device, and storage medium.

Background

With the continuous development of network technology, the network live broadcast market is rapidly developing. Various live broadcast contents are provided for users by the large live broadcast platforms, including shopping live broadcast, game live broadcast, interest skill live broadcast and the like, and the daily life of people is greatly enriched.

Currently, a live broadcast platform has a function of counting and analyzing live broadcast data, such as monitoring the number of people watching live on line, the number of comments on a bullet screen, the number of praise, the number of gifts given by audiences to a main broadcast, the number of orders and the like in the live broadcast process. The live broadcast platform can analyze and summarize data by counting live broadcast historical data of the live broadcast room, obtain data advantage items and disadvantage items of the live broadcast room, and generate live broadcast diagnosis results so that live broadcast operators can adjust live broadcast strategies according to statistical data.

According to the live broadcast diagnosis scheme, a large amount of live broadcast historical data needs to be accumulated, so that a relatively accurate evaluation result can be obtained, the diagnosis period is long, and the diagnosis range is narrow.

Disclosure of Invention

The embodiment of the application provides a live broadcast data processing method, equipment and a storage medium, and solves the problems of long period and narrow diagnosis range of the existing live broadcast diagnosis.

A first aspect of an embodiment of the present application provides a live data processing method, which is applied to a live server, and the method includes:

sending a live broadcast evaluation topic set to a plurality of terminal devices connected with a live broadcast room to be evaluated, wherein the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics comprise at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used for verifying the authenticity of a viewer, and the second live broadcast evaluation topic is used for evaluating live broadcast;

receiving a plurality of live evaluation reply messages returned by the plurality of terminal devices, wherein each live evaluation reply message comprises answers of a live viewer to the at least two live evaluation topics;

and determining an evaluation result of the live broadcast room to be evaluated according to the live broadcast evaluation reply messages, wherein the evaluation result is used for indicating the effect of the live broadcast room and/or the live broadcast capability of the anchor of the live broadcast room.

In an embodiment of the present application, the sending a live broadcast evaluation topic set to a plurality of terminal devices connected to a live broadcast room to be evaluated includes:

receiving a live broadcast evaluation request sent by a first terminal device; the live broadcast evaluation request is used for requesting live broadcast evaluation on the live broadcast room to be evaluated, and the first terminal device is any one terminal device connected with the live broadcast room to be evaluated;

and responding to the live evaluation request, and sending the live evaluation topic set to the first terminal equipment.

and in the live broadcast process, or after the live broadcast is finished, sending a live broadcast evaluation topic set to a plurality of terminal devices connected with the live broadcast room to be evaluated.

randomly selecting at least two live broadcast evaluation questions from a preset live broadcast evaluation question bank;

and sending the at least two live broadcast evaluation topics to a plurality of terminal devices connected with the live broadcast room to be evaluated.

Optionally, the preset live broadcast evaluation question bank is a user-defined question bank to which the live broadcast room to be evaluated belongs, or a live broadcast evaluation question bank provided by the live broadcast server.

In an embodiment of the present application, the determining, according to the multiple live rating reply messages, a rating result of the live broadcast to be rated includes:

determining whether each of the live rating reply messages is available for live rating;

and determining an evaluation result of the live broadcast room to be evaluated according to a plurality of live broadcast evaluation reply messages which can be used for live broadcast evaluation.

In an embodiment of the present application, if the live rating reply message includes answers of the live viewer to two live rating topics; the determining whether each of the live rating reply messages is available for live rating comprises:

determining whether the response of the live viewer to the first live evaluation topic in the live evaluation reply message is correct;

if the answer of the first live-broadcast evaluation topic is correct, determining that the answer of a second live-broadcast evaluation topic in the live-broadcast evaluation reply message is available; or

And if the answer of the first live-broadcast evaluation topic is wrong, determining that the answer of the second live-broadcast evaluation topic in the live-broadcast evaluation reply message is unavailable.

In an embodiment of the present application, the determining, according to a plurality of live rating reply messages that can be used for live rating, a rating result of the live broadcast room to be rated includes:

obtaining a plurality of answers of a plurality of live viewers to the second live evaluation topic from a plurality of live evaluation reply messages available for live evaluation;

counting the proportion of the same answer in the plurality of answers;

and if the proportion of the same answer is larger than the preset proportion, taking the answer with the same answer proportion larger than the preset proportion as the evaluation result of the live broadcast room to be evaluated.

In an embodiment of the present application, the evaluation result of the to-be-evaluated live broadcast room includes an evaluation result of at least one live broadcast evaluation topic, and the method further includes:

determining a live viewer consistent with the evaluation result of the at least one live evaluation topic, and generating a topic reward list, wherein the topic reward list comprises a corresponding relation between the live evaluation topic and the live viewer;

and issuing rewards to accounts of each live viewer in the topic reward list according to the topic reward list.

A second aspect of the embodiments of the present application provides a live data processing method, which is applied to a terminal device, where a graphical user interface of the terminal device includes a live evaluation control, and the method includes:

responding to a touch operation acted on the live broadcast evaluation control by a live broadcast viewer, and sending a live broadcast evaluation request to a live broadcast server, wherein the live broadcast evaluation request is used for requesting to perform live broadcast evaluation on a live broadcast room to be evaluated;

receiving a live broadcast evaluation topic set returned by the live broadcast server, wherein the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics comprise at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used for verifying the authenticity of a viewer, and the second live broadcast evaluation topic is used for evaluating live broadcast;

and sending a live rating reply message to the live server, wherein the live rating reply message comprises answers of the live viewers to the at least two live rating topics.

In one embodiment of the application, the graphical user interface includes a live interface, or an interface of historical live viewing records.

In an embodiment of the present application, if the gui is a live interface, the method includes: and displaying the at least two live-broadcast evaluation topics on the upper layer of the live-broadcast interface.

In an embodiment of the application, the displaying the at least two live-broadcast evaluation topics on an upper layer of the live-broadcast interface includes:

sequentially displaying the at least two live broadcast evaluation topics on the upper layer of the live broadcast interface; or

And simultaneously displaying the at least two live-broadcast evaluation topics on the upper layer of the live-broadcast interface.

A third aspect of an embodiment of the present application provides a live server, including:

the system comprises a sending module, a live broadcast evaluation topic collection and a live broadcast evaluation topic collection, wherein the live broadcast evaluation topic collection is used for sending a live broadcast evaluation topic collection to a plurality of terminal devices connected with a live broadcast room to be evaluated, the live broadcast evaluation topic collection comprises at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics comprise at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used for verifying the authenticity of a viewer, and the second live broadcast evaluation topic is used for evaluating live broadcast;

a receiving module, configured to receive a plurality of live evaluation reply messages returned by the plurality of terminal devices, where each live evaluation reply message includes an answer of a live viewer to the at least two live evaluation topics;

and the processing module is used for determining an evaluation result of the live broadcast room to be evaluated according to the live broadcast evaluation reply messages, wherein the evaluation result is used for indicating the effect of the live broadcast room and/or the live broadcast capability of the anchor broadcast of the live broadcast room.

A fourth aspect of the embodiments of the present application provides a terminal device, where a graphical user interface of the terminal device includes a live-broadcast evaluation control, and the terminal device includes:

the sending module is used for responding to the touch operation acted on the live broadcast evaluation control by a live broadcast viewer, sending a live broadcast evaluation request to a live broadcast server, wherein the live broadcast evaluation request is used for requesting to perform live broadcast evaluation on a live broadcast room to be evaluated;

the receiving module is used for receiving a live broadcast evaluation topic set returned by the live broadcast server, the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics comprise at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used for verifying the authenticity of a viewer, and the second live broadcast evaluation topic is used for evaluating live broadcast;

the sending module is further configured to send a live-broadcast evaluation reply message to the live-broadcast server, where the live-broadcast evaluation reply message includes answers to the at least two live-broadcast evaluation topics by the live-broadcast viewer.

A fifth aspect of an embodiment of the present application provides a live server, including:

the memory is used for storing a computer program;

the processor is configured to invoke the computer program stored in the memory to perform the method of any of the first aspects of the present application.

A sixth aspect of the embodiments of the present application provides a terminal device, including:

the memory is used for storing computer programs and data;

the processor is configured to invoke the computer program stored in the memory to perform the method of any of the second aspects of the present application;

the display is to render the data onto a graphical user interface.

A seventh aspect of embodiments of the present application provides a computer-readable storage medium having a computer program stored thereon, the computer program being executable by a processor to implement the method according to any one of the first aspect of the present application.

An eighth aspect of embodiments of the present application provides a computer-readable storage medium having stored thereon a computer program for execution by a processor to perform the method according to any one of the second aspects of the present application.

A ninth aspect of embodiments of the present application provides a computer program product comprising a computer program that, when executed by a processor, performs the method of any one of the first aspects of the present application.

A tenth aspect of embodiments of the present application provides a computer program product comprising a computer program that, when executed by a processor, performs the method of any one of the second aspects of the present application.

The embodiment of the application provides a live data processing method, equipment and a storage medium, wherein the method comprises the following steps: the method comprises the steps that a live broadcast server sends a live broadcast evaluation topic set to a plurality of terminal devices, the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the live broadcast evaluation topics can be used for verifying authenticity of viewers and evaluating live broadcast, the live broadcast server receives a plurality of live broadcast evaluation reply messages returned by the terminal devices, each live broadcast evaluation reply message comprises answers of the live broadcast viewers to the at least two live broadcast evaluation topics, and the live broadcast server determines an evaluation result of a to-be-evaluated live broadcast room according to the received live broadcast evaluation reply messages. By the scheme, the problems of inflexibility, narrow coverage range and long period of the conventional live broadcast diagnosis are solved, and the evaluation result is determined based on the evaluation data of a large number of viewers, so that the common evaluation result of a group is reflected, and the accuracy and reliability of the live broadcast evaluation result can be ensured.

Drawings

In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings needed to be used in the description of the embodiments or the prior art will be briefly introduced below, and it is obvious that the drawings in the following description are some embodiments of the present application, and for those skilled in the art, other drawings can be obtained according to these drawings without inventive exercise.

Fig. 1 is a schematic system architecture diagram of a live data processing method according to an embodiment of the present application;

fig. 2 is a schematic flowchart of a live data processing method according to an embodiment of the present application;

FIG. 3 is a schematic flow chart of the recapTCHA algorithm;

fig. 4 is an interaction diagram of a live data processing method according to an embodiment of the present application;

fig. 5 is an application diagram of multiple interfaces provided by a live broadcast server according to an embodiment of the present application;

fig. 6 is a schematic diagram illustrating a processing procedure of a live evaluation reply message according to an embodiment of the present application;

fig. 7 is a schematic flowchart of determining an evaluation result of a live broadcast room according to an embodiment of the present application;

fig. 8 is a schematic view of a browse interface of a live broadcast room provided in an embodiment of the present application;

fig. 9 is an interaction diagram of another live data processing method according to an embodiment of the present application;

FIG. 10 is a schematic diagram of a graphical user interface provided by an embodiment of the present application;

FIG. 11 is a schematic diagram illustrating a variation of a title display area according to an embodiment of the present application;

FIG. 12 is a schematic view of a title display area provided in an embodiment of the present application;

FIG. 13 is a schematic diagram of another graphical user interface provided by an embodiment of the present application;

fig. 14 is a schematic structural diagram of a live broadcast server according to an embodiment of the present application;

fig. 15 is a schematic structural diagram of a terminal device according to an embodiment of the present application;

fig. 16 is a hardware structure diagram of a live broadcast server according to an embodiment of the present application;

fig. 17 is a hardware structure diagram of a terminal device according to an embodiment of the present application.

With the above figures, there are shown specific embodiments of the present application, which will be described in more detail below. These drawings and written description are not intended to limit the scope of the inventive concepts in any manner, but rather to illustrate the inventive concepts to those skilled in the art by reference to specific embodiments.

Detailed Description

In order to make the objects, technical solutions and advantages of the embodiments of the present application clearer, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are some embodiments of the present application, but not all embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.

The terms "first," "second," "third," and the like in the description and in the claims of the present application and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the application described herein are, for example, capable of operation in sequences other than those illustrated or otherwise described herein.

It will be understood that the terms "comprises" and "comprising," and any variations thereof, as used herein, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.

The live broadcast capability diagnosis is a relatively new field, and the current live broadcast diagnosis mode mainly diagnoses live broadcast data, namely, live broadcast historical data of a live broadcast room are counted, and the data are analyzed and summarized to obtain a series of statistical data, such as online watching number, barrage comment number, praise number, order number and the like. The statistical data may indirectly reflect the live broadcast capability of the anchor of the live broadcast room.

However, the above processing scheme for live data has several problems as follows:

1. the diagnosis period is long and a large number of samples need to be accumulated to obtain a relatively reliable diagnosis result.

2. The diagnosis result is mainly based on statistical data, and the statistical data cannot fully cover all live broadcast capabilities of the anchor.

3. For example, if a live broadcast room has multiple anchor broadcasts in sequence, the statistical data can only represent the diagnosis result of the live broadcast room, and the live broadcast capability of each anchor broadcast in the live broadcast room cannot be effectively diagnosed.

In view of the above problems, embodiments of the present application provide a method for processing live broadcast data, which can provide a reliable and more comprehensive live broadcast capability diagnosis scheme for live broadcast of a single live broadcast. The main idea of the scheme is as follows: the method includes the steps that user evaluation data of viewers in a live broadcast room are collected in the live broadcast process or after live broadcast is finished, and live broadcast diagnosis data with more dimensions are obtained through data analysis of the user evaluation data. Besides common statistical data such as online watching number and praise number, the live broadcast diagnostic data also comprises various evaluation data of a user aiming at live broadcasts or live broadcast room anchor, and the reliability of the live broadcast diagnostic data is greatly improved. According to the scheme, the live broadcast diagnosis result can be output after single live broadcast is finished, and guidance can be provided for subsequent live broadcast work of a live broadcast room anchor. In addition, the scheme can also improve the processing process of the user evaluation data, and adopts the algorithm thought of the reachctch A to filter and analyze the user evaluation data and filter part of invalid evaluation data, thereby ensuring the reliability of the user evaluation data and the reliability of the final diagnosis result.

Exemplarily, fig. 1 is a schematic diagram of a system architecture of a live data processing method provided in this embodiment, and as shown in fig. 1, the system provided in this embodiment includes a terminal device 11 of a live room anchor, a live server 12, and a plurality of terminal devices of live viewers, for example, a terminal device 13 of the live viewer 1, a terminal device 14 of the live viewer 2, and a terminal device 15 of the live viewer 3 in fig. 1.

Wherein, live broadcast server 12 respectively with terminal equipment 11, terminal equipment 13 to 15 communication connection, live broadcast room anchor pass through terminal equipment 11 with live broadcast video stream propelling movement to live broadcast server 12 (streaming media server promptly), live broadcast viewer's accessible respective terminal equipment applies for to live broadcast server 12 and draws the video stream of live broadcast room, realizes live broadcast watching. From the above process, the live server 12 responds passively.

On the basis of the system architecture, the following briefly introduces a general flow of a live data processing method provided by the embodiment of the present application with reference to fig. 2.

Exemplarily, fig. 2 is a schematic flow chart of a live broadcast data processing method provided in the embodiment of the present application, and as shown in fig. 2, a live broadcast starts after a live broadcast provider applies for a live broadcast diagnosis. The viewer watches the live broadcast video of the live broadcast through accessing the live broadcast server, and the word patterns of 'everyone is a tie officer' and the like can be displayed on the live broadcast interface, so that the viewer is prompted to perform live broadcast evaluation at any time, for example, the viewer can perform live broadcast evaluation by clicking a live broadcast evaluation control on the live broadcast interface.

The live broadcast server is provided with a data processing module, the data processing module is used for collecting live broadcast evaluation data of viewers, and the evaluation result and the evaluation reward result of the live broadcast are obtained through data processing and analysis. The evaluation result is stored in the report module, and the live broadcast person can inquire the diagnosis result of the live broadcast overall through the report module. And the evaluation reward result is stored in the reward module, and the reward module can issue rewards to users watching the live broadcast according to a preset reward issuing rule.

The method for issuing the reward is a general description, and can specifically issue virtual coins, cash or electronic coupons to a user account, and besides the online issuing of the reward, the method can also send physical rewards such as gifts, offline experience coupons and the like to a user communication address through offline.

Based on the above system architecture, the following describes the technical solution of the present application in detail with specific embodiments. The following several specific embodiments may be combined with each other, and details of the same or similar concepts or processes may not be repeated in some embodiments.

The following embodiment mainly explains the processing process of the live broadcast data from the perspective of a live broadcast server, the data processing process uses the principle of a reachctch algorithm for reference to obtain a large number of evaluation data samples, and then interference answers are eliminated based on statistics to find out the most accurate evaluation result.

Wherein, the reCAPTCHA algorithm is also called a full-automatic turing test, fig. 3 is a flow chart of the reCAPTCHA algorithm, as shown in fig. 3, by providing an authentication unit and a solving unit, if the result of the authentication unit is true, the result of the solving unit is collected. Based on the algorithm thought, in combination with the application scenario of the embodiment, a live-rating topic set is provided, in which at least one topic of a known answer and one topic of an unknown answer are included, and if a viewer can give a known answer to one of the topics, the answer to the other topic tends to be correct.

Exemplarily, fig. 4 is an interaction schematic diagram of a live data processing method provided in an embodiment of the present application, and this embodiment is described in terms of an interaction process between two terminal devices and a live server, as shown in fig. 4, the live data processing method of the present embodiment includes the following steps:

step 101a, a live broadcast server sends a live broadcast evaluation topic set to a first terminal device.

And step 101b, the live broadcast server sends a live broadcast evaluation topic set to the second terminal equipment.

The first terminal device and the second terminal device are any two of a plurality of terminal devices connected with the same live broadcast room to be evaluated and respectively correspond to different live broadcast viewers. The live broadcast server can send a live broadcast evaluation topic set to the first terminal device and the second terminal device in the live broadcast process or after the live broadcast is finished.

The set of live rating titles includes at least two live rating titles.

In one embodiment of the present application, the set of live rating titles includes at least one first live rating title for verifying authenticity of a viewer and at least one second live rating title for rating a live broadcast.

The first direct-broadcast evaluation topic is mainly an objective topic, the type of topic has a known answer, for example, the question can be a question for asking the current time of a viewer, several people exist in a direct-broadcast picture, and the like, and the type of topic is characterized in that a conclusion can be definitely known at a glance and is used for verifying that the viewer is a real user and watching a direct broadcast.

The second live broadcast evaluation topic is mainly a subjective topic, and the type of topic has no known answer, for example, the question can be to ask a viewer whether the speed of speech of a main broadcast in a live broadcast room is too fast, whether a word is spitted clearly, whether a live broadcast picture is clear, and the like, and the type of topic is content actually required to be diagnosed.

Optionally, in some embodiments, in addition to the two types of questions, the live-broadcast evaluation question set may further include a third live-broadcast evaluation question, where the third live-broadcast evaluation question also has a known answer, for example, live-broadcast lighting is not too glaring, live-broadcast atmosphere is not too depressed, and the like, where the type of questions is characterized in that most people have a unified standard, and the operator (live-broadcast server staff) can watch live-broadcast confirmation answers to verify whether the viewer is cognizant.

Optionally, the titles in the live-broadcast evaluation title set may have choice titles or filling titles, and the embodiment of the present application does not limit the types of the titles.

It should be noted that, the titles in the live broadcast evaluation title set sent by the live broadcast server to multiple terminal devices in the same live broadcast room may be completely the same or partially the same. Optionally, in some embodiments, in the live-broadcast evaluation topic set, the first live-broadcast evaluation topics used for verifying the authenticity of viewers may be different, the second live-broadcast evaluation topics used for evaluating live broadcasts are the same, and by collecting answers of a large number of evaluation-type topics of real viewers, evaluation results can be counted more accurately.

In an embodiment of the present application, a live broadcast server sends a live broadcast evaluation topic set to a plurality of terminal devices connected to a live broadcast room to be evaluated, including: and randomly selecting at least two live broadcast evaluation topics from a preset live broadcast evaluation topic library, and sending the at least two live broadcast evaluation topics to a plurality of terminal devices.

The preset live broadcast evaluation question bank can be a user-defined question bank to which a live broadcast room to be evaluated belongs, such as a live broadcast shop-defined question bank or a main broadcast-defined question bank. The preset live broadcast evaluation question bank can also be a live broadcast evaluation question bank provided by a live broadcast server, and the questions of the question bank are suitable for most live broadcast rooms.

Specifically, the live broadcast server provides a topic setting interface, a topic query interface and a question answering interface. For example, fig. 5 is an application schematic diagram of a plurality of interfaces provided by a live broadcast server according to an embodiment of the present application, and as shown in fig. 5, the live broadcast server provides a topic setting interface through which an operator, a live broadcaster, a merchant, or a store of the live broadcast server can write a topic. The title setting interface has a user authentication function, and can write in the title when the user authentication is successful, and forbid the writing operation of the user when the user authentication is failed. The written topics at least comprise verification-like topics and evaluation-like topics, wherein the verification-like topics also need to be written with answers to the topics, and the evaluation-like topics only have questions and no answers.

The live broadcast server also provides a topic query interface, and when the terminal device of the live broadcast viewer calls the interface, the topic query interface randomly selects (using a traditional fast-ranking algorithm) a live broadcast evaluation topic set from the topic library, wherein the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, for example at least one verification-type topic (known answer) and one evaluation-type topic (unknown answer). The idea of the fast ranking algorithm is to provide a random priority P [ i ] for each array element i (such as a title), and then to perform fast ranking according to the P [ i ], wherein the ranking result is random, and the result is taken in sequence. It should be noted that only one set of live rating topic sets is generated in the same live broadcast room, or only one set of rating class topics is generated in the same live broadcast room, and the verification class topics in the live rating topic sets can be randomly generated.

The live server also provides an answer interface through which the live viewer can write answers to the questions. The answer interface has user authentication function, and can write the answer of the viewer when the user authentication is successful, and forbid the writing operation of the user when the user authentication is failed. And after receiving the live broadcast evaluation reply message (namely the answers of a plurality of questions) returned by the viewer, the answer interface sends the live broadcast evaluation reply message to the data processing module for subsequent data analysis and statistics.

The user authentication of the embodiment can be realized by verifying the user account and the password.

And 102a, the first terminal equipment sends a live evaluation reply message to a live broadcast server.

And 102b, the second terminal equipment sends a live evaluation reply message to the live broadcast server.

In this embodiment, the live evaluation reply messages returned by the first terminal device and the second terminal device both include an answer of a live viewer to each topic in the live evaluation topic set.

Optionally, in some embodiments, after receiving the plurality of live rating reply messages, the live server may record the following two types of data:

the first type is topic answer data, the data storage structure is KV (key-value), key represents topic identification id, value represents all valid answer arrays of the topic, for example, id-2: [ A, A, B, A, C, A ], wherein A, B, C is an option label; the second type is user response data, the data storage structure is KV, key represents user identification id, value represents the user response to each topic, for example, id-001: [ id-2: A, id-3: B, id-4: A ], wherein id-001 represents the user 001, and id-2, di-3 and id-4 represent topics 2, 3 and 4 respectively. The data are used for statistics and analysis of subsequent evaluation data.

And 103, determining an evaluation result of the live broadcast room to be evaluated by the live broadcast server according to the plurality of live broadcast evaluation reply messages. The evaluation result of the live broadcast room to be evaluated can be used for indicating the effect of the live broadcast room and/or the live broadcast capability of the anchor broadcast of the live broadcast room.

In an embodiment of the application, the live broadcast server may determine, according to the plurality of live broadcast evaluation reply messages, whether each live broadcast evaluation reply message is applicable to live broadcast evaluation, and then determine an evaluation result of the live broadcast room to be evaluated according to the plurality of live broadcast evaluation reply messages applicable to live broadcast evaluation.

In the following, taking the live rating reply message returned by any one terminal device as an example, detailed description is made on determining whether the live rating reply message can be used for live rating.

Illustratively, assume that the live rating reply message includes responses of the live viewer to two live rating topics, such as responses of a first live rating topic and a second live rating topic. The first direct broadcast evaluation topic is an authentication topic, and the second direct broadcast evaluation topic is an evaluation topic.

Determining whether a live rating reply message is available for live rating, comprising: and determining whether the response of the live viewer to the first live evaluation topic in the live evaluation reply message is correct. If the answer of the first live-broadcast evaluation question is correct, determining that the answer of a second live-broadcast evaluation question in the live-broadcast evaluation reply message is available; or if the answer of the first live evaluation topic is wrong, determining that the answer of the second live evaluation topic in the live evaluation reply message is unavailable.

Wherein it can be determined whether the response of the live viewer is correct based on the known answer to the first live rating topic. The answer is consistent with the known answer, and the answer is correct; the answer is inconsistent with the known answer and the answer is wrong.

The essence of the above embodiment is: whether the live evaluation reply message is available or not is determined by judging whether the answer of the first live evaluation topic in the live evaluation reply message is correct or not, and actually, whether the answer of the second live evaluation topic in the live evaluation reply message is available or not is determined.

And when receiving a live broadcast evaluation reply message, the live broadcast evaluation reply message is screened, and a large number of evaluation samples which can be used for live broadcast evaluation are finally collected, so that the evaluation of the viewers on the live broadcast room or the main broadcast of the live broadcast room is determined based on the replies of different viewers in the evaluation samples to the same live broadcast evaluation subject.

Optionally, in some embodiments, a verification-class topic and multiple evaluation-class topics may be set, and evaluation-class topics may be set from multiple dimensions, so that multiple evaluations of each viewer on a live broadcast room or a live broadcast room main broadcast may be obtained through the above processing procedures.

For example, fig. 6 is a schematic diagram of a process of processing a live rating reply message according to an embodiment of the present application, where the process is completed in a data processing module of a live server. Suppose that the live broadcast evaluation reply message returned by the first terminal device includes three types of live broadcast evaluation topics, which are the first live broadcast evaluation topic, the second live broadcast evaluation topic, and the third live broadcast evaluation topic, and examples of the three types of live broadcast evaluation topics can be referred to above.

As shown in fig. 6, the data processing module reads a live evaluation reply message, and first determines whether the response of the live viewer to the first live evaluation question in the live evaluation reply message is correct, because the first live evaluation question is used for verifying the authenticity of the viewer, the question has a known answer, and by comparing whether the user answer is consistent with the known answer, it can determine whether the live evaluation reply message is valid.

If the answer of the first live evaluation topic is wrong, the live evaluation reply message is determined to be invalid (namely unavailable), and the live evaluation reply message can be directly discarded. If the answer of the first live evaluation question is correct, whether the answer of a live viewer to the third live evaluation question in the live evaluation reply message is correct is further determined, the third live evaluation question is used for verifying the cognitive ability of the viewer, the questions also have known answers, and whether the live evaluation reply message is effective can be further determined by comparing whether the answer of the user is consistent with the known answers.

If the answer of the third live broadcast evaluation topic is wrong, the live broadcast evaluation reply message is determined to be invalid, and the live broadcast evaluation reply message can be directly discarded. If the answer of the third live-broadcast evaluation topic is correct, the live-broadcast evaluation reply message is determined to be valid, and the answer of the second live-broadcast evaluation topic in the live-broadcast evaluation reply message can be added into an answer base of the topic for subsequent live-broadcast evaluation.

According to the embodiment, the live broadcast server can determine whether the evaluation type questions submitted by the viewer can be used or not by comparing whether the answers of the live broadcast viewer to the verification type questions are the same as the known answers or not, by the scheme, invalid live broadcast evaluation reply messages can be eliminated, and more accurate evaluation results can be generated based on the evaluation data of valid users.

After determining the plurality of live broadcast evaluation reply messages which can be used for live broadcast evaluation, determining an evaluation result of the live broadcast room to be evaluated according to the plurality of live broadcast evaluation reply messages which can be used for live broadcast evaluation. Assuming that a live broadcast evaluation reply message returned by any terminal device includes responses of live broadcast viewers to two live broadcast evaluation topics, that is, only one evaluation topic (such as a second live broadcast evaluation topic) is answered in the live broadcast evaluation reply message, for the evaluation topic, the overall evaluation result of a plurality of live broadcast viewers for the topic can be counted through the following steps:

obtaining a plurality of answers of a plurality of live viewers to a second live evaluation topic from a plurality of live evaluation reply messages available for live evaluation; counting the proportion of the same answer in the plurality of answers; and if the proportion of the same answer is larger than the preset proportion, taking the answer with the same answer proportion larger than the preset proportion as the evaluation result of the live broadcast room to be evaluated.

Fig. 7 is a schematic flowchart of a process of determining an evaluation result in a live broadcast room according to an embodiment of the present application, and as shown in fig. 7, data statistics is performed on multiple answers of the same evaluation-class topic in a live broadcast evaluation reply message, where the topic is a choice topic and includes multiple preset options. If a certain option (namely a certain answer) of the topic is selected in a proportion of more than or equal to 70%, the option is considered as a valid option of the topic, and the topic and the corresponding valid option are taken as a valid evaluation and added into an evaluation list. If any option of the theme is selected in a proportion of less than 70%, the theme is considered to not be effectively evaluated, and the theme is discarded.

It should be noted that the preset ratio is only used as an example, and a reasonable ratio may be set according to actual requirements, so that the embodiment of the present application is not limited at all.

Optionally, in some embodiments, if there is a valid option after the determination, the live server updates the answer for the topic and marks the question as a known answer.

In the embodiment, the titles of invalid evaluations are eliminated based on a statistical method, and the evaluation result of the live broadcast room to be evaluated is obtained, wherein the evaluation result at least comprises the titles of valid evaluations and valid options corresponding to the titles, and the evaluation result can be recorded in a data table form and stored in a report module of a live broadcast server for a live broadcast user to query.

Illustratively, a live broadcast person sends a live broadcast evaluation query request to a live broadcast server through terminal equipment, the request comprises a session identifier of a live broadcast room, the live broadcast server obtains an evaluation result of the live broadcast room through a query report module, and the terminal equipment displays the evaluation result on a display interface. The evaluation results were as follows:

the first question is whether the live broadcast speech rate is too fast, and the evaluation result is as follows: too slow/normal/fast/too fast;

the second problem is that whether the live broadcast articles are not favorable enough, and the evaluation result is as follows: favorable/small favorable/no favorable/more expensive than the original price. Wherein bold is the conclusion.

Optionally, in some embodiments, the live broadcast server determines a live broadcast viewer consistent with an evaluation result of the second live broadcast evaluation topic, and generates a topic reward list, where the topic reward list includes a corresponding relationship between the live broadcast evaluation topic and the live broadcast viewer; awards are issued to accounts of each live viewer in the topic award list according to the topic award list.

The second live-broadcast evaluation topic is an evaluation-type topic and can comprise one or more topics. The evaluation result of the second live evaluation topic is an effective option determined according to answers of a plurality of viewers to the topic, and if a viewer selects the effective option, a reward can be issued to the account of the viewer.

As an example, the live server may add the viewer's identification and the title's identification to a title bonus list, where the title bonus list includes viewer-to-title correspondence, e.g., title 1 for users 1, 3, 4, and title 2 for users 1, 4, 5. The title reward list is stored in a reward module of the live broadcast server, and the reward module can issue rewards to users watching live broadcast according to preset reward issuing rules.

The live broadcast server of the embodiment of the application provides a live broadcast evaluation function for the live broadcast room, or is called a live broadcast capability evaluation function. After the live broadcast room applies for the function, the related evaluation data of the live broadcast can be acquired in real time after the single live broadcast is finished. Before the live broadcast starts, a part of designated information can be preset, for example, the number of anchor people in the live broadcast of the field, and related evaluation topics can relate to questions of live broadcast capabilities (such as speed of speech, word spitting, image and the like) of different anchor, so that a more comprehensive and accurate live broadcast evaluation result can be obtained.

In addition, before the live broadcast starts, the live broadcast server can determine the fee for live broadcast reward according to information such as live broadcast scheduling, and the fee can be used for rewarding live broadcast viewers and providing an operation platform with a live broadcast evaluation function. After the live merchant or store determines the relevant fee, the live server can freeze the fee for live reward, and the fee deduction is carried out after the live evaluation result is generated.

To sum up, the live broadcast data processing method provided by the embodiment of the application, the live broadcast server sends a live broadcast evaluation topic set to a plurality of terminal devices, the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics, the live broadcast evaluation topic can be used for verifying authenticity of a viewer and evaluating live broadcast, the live broadcast server receives a plurality of live broadcast evaluation reply messages returned by the plurality of terminal devices, each live broadcast evaluation reply message comprises answers of the live broadcast viewer to the at least two live broadcast evaluation topics, and the live broadcast server determines an evaluation result of a live broadcast room to be evaluated according to the received plurality of live broadcast evaluation reply messages. By the scheme, the problems of inflexibility, narrow coverage range and long period of the conventional live broadcast diagnosis are solved, and the evaluation result is determined based on the evaluation data of a large number of viewers, so that the common evaluation result of a group is reflected, and the accuracy and reliability of the live broadcast evaluation result can be ensured. In addition, according to the scheme, a relatively accurate live broadcast evaluation result can be obtained after live broadcast is finished, and the live broadcast diagnosis efficiency of the live broadcast server is improved.

On the basis of the above embodiments, the following embodiment will mainly describe the processing procedure of the live data in detail from the perspective of the terminal device, and the embodiment relates to the interactive operation of the graphical user interface of the terminal device.

According to the embodiment, after the live broadcast person applies for live broadcast diagnosis on the live broadcast server, the live broadcast room has the function of live broadcast evaluation. In this regard, the live browsing interface provided by the live server is improved. For example, fig. 8 is a schematic view of a live broadcast viewing interface provided in this embodiment of the present application, as shown in fig. 8, a live broadcast person applying for live broadcast diagnosis may have remark information in the live broadcast viewing interface, which is different from other live broadcast rooms, for example, the live broadcast room is marked with characters such as "bonus test", "people are evaluators", "live broadcast evaluation", and the like. Before entering the live broadcast room, a user can know whether the live broadcast room has a live broadcast evaluation function.

Besides the remark information is set on the browsing interface of the live broadcast room, a live broadcast evaluation control can be set on the live broadcast interface, and a user entering the live broadcast room can select or not select to perform live broadcast evaluation according to the requirements of the user.

It can be understood that the live broadcast server can actively send a live broadcast evaluation topic set to a plurality of terminal devices watching live broadcast in the live broadcast process, the live broadcast server can also send a live broadcast evaluation topic set to the terminal devices after the terminal devices initiate a live broadcast evaluation request, and the latter sending scheme is described in detail below with reference to fig. 9.

Exemplarily, fig. 9 is an interaction schematic diagram of another live data processing method provided in the embodiment of the present application, and as shown in fig. 9, the live data processing method of the present embodiment includes the following steps:

step 201, the terminal device responds to the touch operation of the live viewer acting on the live evaluation control, and sends a live evaluation request to the live server. And the live broadcast evaluation request is used for requesting the live broadcast evaluation of the live broadcast room to be evaluated.

The terminal device of this embodiment is any terminal device connected to the live broadcast room to be evaluated, that is, a terminal device used by any user watching the live broadcast room to be evaluated.

In this embodiment, the live evaluation request may include at least one of an identifier of the terminal device, an identifier of a live room in which a live viewer is watching, and an identifier of the live viewer.

Step 202, the live broadcast server sends a live broadcast evaluation topic set to the terminal device according to the live broadcast evaluation request.

Specifically, the live broadcast server determines a live broadcast evaluation topic set corresponding to the live broadcast room to be evaluated from the database according to the identification of the live broadcast room to be evaluated in the live broadcast evaluation request, and returns the live broadcast evaluation topic set corresponding to the live broadcast room to be evaluated to the terminal device.

For example, fig. 10 is a schematic view of a graphical user interface provided in an embodiment of the present application, and as shown in fig. 10, the graphical user interface of the embodiment is a live broadcast interface, a live broadcast evaluation control is arranged on the live broadcast interface, and characters such as "live broadcast evaluation" and "bonus evaluation" can be displayed on the live broadcast evaluation control for a viewer to select whether to perform live broadcast evaluation. The viewer can click the live broadcast evaluation control at any time slot in the live broadcast process to initiate a live broadcast evaluation request. And the live broadcast server responds to the live broadcast evaluation request and returns a live broadcast evaluation topic set to the terminal equipment, wherein the live broadcast evaluation topic set comprises at least two live broadcast evaluation topics. The terminal device displays at least two live broadcast evaluation titles on an upper layer of a live broadcast interface according to the received live broadcast evaluation title set, for example, displays the live broadcast evaluation titles in a title display area shown in fig. 10. It should be noted that the title display area may be a small window in the live broadcast interface, and live broadcast continues while displaying the title, that is, live broadcast is not interrupted in the live broadcast evaluation process.

Specifically, after receiving a live broadcast evaluation topic set sent by a live broadcast server, a terminal device can display topics in the following two ways.

In a possible implementation manner, the terminal device displays each live-broadcast evaluation topic in sequence according to the setting sequence of the topics in the live-broadcast evaluation topic set. Namely, only one live broadcast evaluation topic is displayed in the topic display area, and after the user finishes one live broadcast evaluation topic, the next live broadcast evaluation topic is displayed in the topic display area. Exemplarily, fig. 11 is a schematic diagram of a change of a topic display area provided in an embodiment of the present application, as shown in fig. 11, all the live broadcast evaluation topics are selection topics, and topics 1, 2, and 3 are sequentially displayed in the topic display area according to a selection operation of a user.

In a possible implementation mode, if the number of titles in the live-broadcast evaluation title set is small, the terminal device can display all the titles in the live-broadcast evaluation title set together, and the user submits live-broadcast evaluation after completing answers to all the titles. Exemplarily, fig. 12 is a schematic diagram of a topic display area provided in an embodiment of the present application, and as shown in fig. 12, a live-broadcast evaluation topic set includes 3 selection topics, and all of the 3 selection topics are displayed.

And 203, the terminal equipment sends a live evaluation reply message to the live broadcast server.

In this embodiment, after completing all live broadcast evaluation titles, the user clicks the submit button, and the terminal device sends a live broadcast evaluation reply message to the live broadcast server, where the live broadcast evaluation reply message includes responses of live broadcast viewers to all live broadcast evaluation titles.

And step 204, the live broadcast server determines whether the live broadcast evaluation reply message can be used for live broadcast evaluation.

The implementation principle and technical effect of this step are the same as those of step 103 in the foregoing embodiment for determining whether the live evaluation reply message can be used for live evaluation, and reference may be specifically made to the foregoing embodiment, and details are not described here.

It should be noted that the above scheme can be applied not only in the live broadcast process, but also after the live broadcast is finished. For example, fig. 13 is a schematic view of another graphical user interface provided in the embodiment of the present application, and as shown in fig. 13, the graphical user interface of the embodiment is an interface for viewing records of historical live broadcasts, the interface mainly displays live broadcasts that a user has viewed, for example, live broadcasts 1, 2, and 3 in fig. 13, and the user clicks an evaluation control on the interface to perform live broadcast evaluation on the viewed live broadcasts. The display modes of the titles include two modes, one mode is to display the live-broadcast evaluation titles on the upper layer of the historical live-broadcast watching record interface, such as a title display area 1 shown in fig. 13, and the other mode is to display the live-broadcast evaluation titles in a full screen mode, such as a title display area 2 shown in fig. 13. The title display manner of the title display area is the same as that of the above embodiment, and is not described herein again.

According to the live broadcast data processing method provided by the embodiment of the application, the terminal equipment responds to the touch operation of the live broadcast evaluation control acting on the graphical user interface by the live broadcast viewer, and sends the live broadcast evaluation request to the live broadcast server, wherein the live broadcast evaluation request is used for requesting to perform live broadcast evaluation on a live broadcast room to be evaluated. And the live broadcast server returns a live broadcast evaluation topic set to the terminal equipment according to the live broadcast evaluation request, the terminal equipment sends a live broadcast evaluation reply message to the application server, and the live broadcast evaluation reply message comprises the response of a live broadcast viewer to the live broadcast evaluation topic. The live server determines whether a live rating reply message is available. In the scheme, the live broadcast server provides an improved graphical user interface, the live broadcast evaluation is triggered by the touch operation of a user on the graphical user interface, and whether the evaluation data of the user can be used for subsequent evaluation statistics or not is determined by collecting the evaluation data of the user in the live broadcast watching process or after the live broadcast is finished. According to the scheme, part of invalid evaluation data can be filtered, only the evaluation data of a real user or a user without cognitive disorder is reserved, and the fact that the evaluation data used for statistics are real and effective is guaranteed, so that the accuracy and the reliability of a live broadcast evaluation result are improved.

In the embodiment of the present application, the direct broadcast server or the terminal device may be divided into the functional modules according to the method embodiment, for example, each functional module may be divided corresponding to each function, or two or more functions may be integrated into one processing module. The integrated module can be realized in a form of hardware or a form of a software functional module. It should be noted that, in the embodiment of the present application, the division of the module is schematic, and is only one logic function division, and there may be another division manner in actual implementation. The following description will be given by taking an example in which each functional module is divided by using a corresponding function.

Fig. 14 is a schematic structural diagram of a live broadcast server according to an embodiment of the present application. As shown in fig. 14, the live broadcast server 300 provided in this embodiment includes: a sending module 301, a receiving module 302 and a processing module 303.

The sending module 301 is configured to send a live broadcast evaluation topic set to a plurality of terminal devices connected to a live broadcast room to be evaluated, where the live broadcast evaluation topic set includes at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics include at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used to verify authenticity of a viewer, and the second live broadcast evaluation topic is used to evaluate live broadcast;

a receiving module 302, configured to receive a plurality of live rating reply messages returned by the plurality of terminal devices, where each live rating reply message includes an answer of a live viewer to the at least two live rating topics;

and the processing module 303 is configured to determine an evaluation result of the to-be-evaluated live broadcast room according to the multiple live broadcast evaluation reply messages, where the evaluation result is used to indicate a live broadcast room effect and/or a live broadcast capability of a live broadcast room anchor.

In an embodiment of the present application, the receiving module 302 is further configured to:

the sending module 301 is specifically configured to send the live evaluation topic set to the first terminal device in response to the live evaluation request.

In an embodiment of the present application, the sending module 301 is specifically configured to:

In an embodiment of the present application, the processing module 303 is further configured to:

a sending module 301, configured to send the at least two live broadcast evaluation titles to a plurality of terminal devices connected to the live broadcast room to be evaluated.

In an embodiment of the present application, the processing module 303 is specifically configured to:

In an embodiment of the present application, if the live rating reply message includes answers of the live viewer to two live rating topics; the processing module 303 is specifically configured to:

counting the proportion of the same answer in the plurality of answers;

In an embodiment of the present application, the evaluation result of the to-be-evaluated live broadcast room includes an evaluation result of at least one live broadcast evaluation topic, and the processing module 303 is further configured to:

the sending module 301 is further configured to issue an award to an account of each live viewer in the topic award list according to the topic award list.

The live broadcast server provided in this embodiment may execute the technical solution of the live broadcast server in any of the above method embodiments, and the implementation principle and the technical effect are similar, which are not described herein again.

Exemplarily, fig. 15 is a schematic structural diagram of a terminal device according to an embodiment of the present application. As shown in fig. 15, the terminal device 400 provided in this embodiment includes: a sending module 401, a receiving module 402 and a display module 403.

And the graphical user interface of the terminal equipment comprises a live broadcast evaluation control.

A sending module 401, configured to send a live broadcast evaluation request to a live broadcast server in response to a touch operation performed by a live broadcast viewer on the live broadcast evaluation control, where the live broadcast evaluation request is used to request live broadcast evaluation of a live broadcast room to be evaluated;

a receiving module 402, configured to receive a live broadcast evaluation topic set returned by the live broadcast server, where the live broadcast evaluation topic set includes at least two live broadcast evaluation topics, the at least two live broadcast evaluation topics include at least one first live broadcast evaluation topic and at least one second live broadcast evaluation topic, the first live broadcast evaluation topic is used to verify authenticity of a viewer, and the second live broadcast evaluation topic is used to evaluate live broadcast;

the sending module 401 is further configured to send a live rating reply message to the live server, where the live rating reply message includes answers to the at least two live rating topics by the live viewer.

Optionally, the graphical user interface includes a live interface, or an interface of historical live viewing records.

In an embodiment of the present application, if the gui is a live interface, the display module 403 is configured to display the at least two live evaluation titles on an upper layer of the live interface.

In an embodiment of the present application, the display module 403 is specifically configured to:

The terminal device provided in this embodiment may execute the technical solution of any one terminal device in any one of the method embodiments, and the implementation principle and the technical effect are similar, which are not described herein again.

Exemplarily, fig. 16 is a hardware structure diagram of a live broadcast server provided in an embodiment of the present application, and as shown in fig. 16, a live broadcast server 500 provided in this embodiment includes:

memory 501, processor 502, and computer programs;

the computer program is stored in the memory 501 and configured to be executed by the processor 502 to implement the technical solution of the live broadcast server in any of the above method embodiments, and the implementation principle and the technical effect are similar, and are not described herein again.

Optionally, the memory 501 may be separate or integrated with the processor 502. When the memory 501 is a separate device from the processor 502, the live server 500 further includes: a bus 503 for connecting the memory 501 and the processor 502.

Exemplarily, fig. 17 is a hardware structure diagram of a terminal device provided in the embodiment of the present application, and as shown in fig. 17, the terminal device 600 provided in the embodiment includes: a memory 601, a processor 602, and a display 603.

The memory 601 is used for storing computer programs and data.

The display 603 is used to render the data onto a graphical user interface.

The processor 602 is configured to invoke the computer program stored in the memory 601 to execute the technical solution of the live broadcast server in any of the method embodiments, and the implementation principle and the technical effect are similar, which are not described herein again.

Alternatively, the memory 601 may be separate or integrated with the processor 602. When the memory 601 is a device separate from the processor 602, the terminal apparatus 600 further includes: a bus 604 for connecting the memory 601, the processor 602, and the display 603.

The embodiment of the present application further provides a computer-readable storage medium, on which a computer program is stored, where the computer program is executed by a processor to implement the technical solution of the live broadcast server in any of the foregoing method embodiments.

The embodiment of the present application further provides a computer-readable storage medium, on which a computer program is stored, where the computer program is executed by a processor to implement the technical solution of the terminal device in any one of the foregoing method embodiments.

An embodiment of the present application provides a computer program product, which includes a computer program, and when the computer program is executed by a processor, the technical solution of the live broadcast server in any of the foregoing method embodiments is implemented.

An embodiment of the present application provides a computer program product, which includes a computer program, and when the computer program is executed by a processor, the technical solution of the terminal device in any of the foregoing method embodiments is implemented.

An embodiment of the present application further provides a chip, including: the processing module and the communication interface, the processing module can execute the technical scheme of the live broadcast server in the embodiment of the method.

Further, the chip further includes a storage module (e.g., a memory), where the storage module is configured to store instructions, and the processing module is configured to execute the instructions stored by the storage module, and the execution of the instructions stored in the storage module causes the processing module to execute the technical solution of the live broadcast server in the foregoing method embodiment.

An embodiment of the present application further provides a chip, including: the processing module and the communication interface, the processing module can execute the technical scheme of the terminal device in the foregoing method embodiment.

Further, the chip further includes a storage module (e.g., a memory), where the storage module is configured to store instructions, and the processing module is configured to execute the instructions stored by the storage module, and the execution of the instructions stored in the storage module causes the processing module to execute the technical solution of the terminal device in the foregoing method embodiment.

It should be understood that the Processor may be a Central Processing Unit (CPU), other general purpose Processor, a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), etc. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like. The steps of a method disclosed in connection with the present invention may be embodied directly in a hardware processor, or in a combination of the hardware and software modules within the processor.

The memory may comprise a high-speed RAM memory, and may further comprise a non-volatile storage NVM, such as at least one disk memory, and may also be a usb disk, a removable hard disk, a read-only memory, a magnetic or optical disk, etc.

The bus may be an Industry Standard Architecture (ISA) bus, a Peripheral Component Interconnect (PCI) bus, an Extended ISA (EISA) bus, or the like. The bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, the buses in the figures of the present application are not limited to only one bus or one type of bus.

The storage medium may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks. A storage media may be any available media that can be accessed by a general purpose or special purpose computer.

An exemplary storage medium is coupled to the processor such the processor can read information from, and write information to, the storage medium. Of course, the storage medium may also be integral to the processor. The processor and the storage medium may reside in an Application Specific Integrated Circuits (ASIC). Of course, the processor and the storage medium may reside as discrete components in an electronic device.

Finally, it should be noted that: the above embodiments are only used for illustrating the technical solutions of the present application, and not for limiting the same; although the present application has been described in detail with reference to the foregoing embodiments, it should be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some or all of the technical features may be equivalently replaced; such modifications or substitutions do not depart from the spirit and scope of the present disclosure as defined by the appended claims.

Claims

1. A live broadcast data processing method is applied to a live broadcast server, and comprises the following steps:

2. The method of claim 1, wherein sending a set of live rating topics to a plurality of terminal devices connected to a live broadcast room to be rated comprises:

3. The method of claim 1, wherein sending a set of live rating topics to a plurality of terminal devices connected to a live broadcast room to be rated comprises:

4. The method of claim 1, wherein sending a set of live rating topics to a plurality of terminal devices connected to a live broadcast room to be rated comprises:

5. The method according to claim 4, wherein the preset live rating question bank is a user-defined question bank to which the live broadcast room to be rated belongs, or a live rating question bank provided by the live broadcast server.

6. The method according to claim 1, wherein the determining, according to the plurality of live rating reply messages, a rating result of the live broadcast to be rated comprises:

7. The method of claim 6, wherein if the live rating reply message includes live viewer answers to two live rating topics; the determining whether each of the live rating reply messages is available for live rating comprises:

8. The method according to claim 7, wherein the determining the evaluation result of the to-be-evaluated live broadcast room according to a plurality of live broadcast evaluation reply messages available for live broadcast evaluation comprises:

counting the proportion of the same answer in the plurality of answers;

9. The method according to any one of claims 1 to 8, wherein the evaluation result of the live broadcast to be evaluated comprises an evaluation result of at least one live broadcast evaluation topic, and the method further comprises:

10. A live broadcast data processing method is applied to a terminal device, a graphical user interface of the terminal device comprises a live broadcast evaluation control, and the method comprises the following steps:

11. The method of claim 10, wherein the graphical user interface comprises a live interface or an interface to historical live viewing records.

12. The method of claim 10, wherein if the graphical user interface is a live interface, the method comprises:

and displaying the at least two live-broadcast evaluation topics on the upper layer of the live-broadcast interface.

13. The method of claim 12, wherein the displaying the at least two live rating topics on the upper layer of the live interface comprises:

14. A live server, comprising:

15. A terminal device, wherein a graphical user interface of the terminal device includes a live rating control, the terminal device comprising:

16. A live server, comprising:

the memory is used for storing a computer program;

the processor is configured to invoke the memory-stored computer program to perform the method of any of claims 1 to 9.

17. A terminal device, comprising:

the memory is used for storing computer programs and data;

the processor is configured to invoke the memory-stored computer program to perform the method of any of claims 10 to 13;

the display is to render the data onto a graphical user interface.

18. A computer-readable storage medium, having stored thereon a computer program for execution by a processor to implement the method of any one of claims 1 to 9 or the method of any one of claims 10 to 13.

19. A computer program product comprising a computer program which, when executed by a processor, implements the method of any one of claims 1 to 9, or the method of any one of claims 10 to 13.