CN112541784B - Member identification method and device - Google Patents
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Abstract
The application relates to the field of natural language processing and data identification, and discloses a member identification method and a member identification device: the method comprises the steps of obtaining the historical authority information of a user processing target resource and the member authority information corresponding to the target resource, then matching the historical authority information with the member authority information corresponding to the target resource, judging whether the historical authority information comprises the member authority information, finally identifying the user as a member of the target resource in response to the fact that the historical authority information comprises the member authority information, judging whether the user is a member based on the historical authority information of the user and the member authority information of the target resource, acquiring registration privacy data of the member is not needed, identifying whether the user is a member according to the historical authority information of the user, and accuracy and flexibility of member identification are improved.
Description
Technical Field
The application relates to the technical field of computers, in particular to the field of natural language processing and the field of data identification, and particularly relates to a member identification method and device.
Background
With the development of technology, the quality of life of people is continuously improved, and more users can acquire the rights and interests of members by registering members, for example, more and more users can watch online videos after leisure, and generally purchase online video members to watch member videos.
The current line stores a history of the user, and the history behavior data and the history time data of the user can be obtained according to the history of the user. However, if it is not acquired whether the user is a member, there is no specific way of identifying whether the user is performing a history action by the member authority. For example, a user history film-watching record is stored on line, and according to the history film-watching record, what television shows and movies the user has watched at what time, the related interest preference of film and television can be determined, but whether the user watches through the member permission is not further analyzed and mined, so that there is no good judgment on whether the user is a member.
Disclosure of Invention
The embodiment of the application provides a member identification method, a member identification device, electronic equipment and a storage medium.
In a first aspect, an embodiment of the present application provides a member identification method, including: acquiring historical authority information of a user for processing a target resource and member authority information corresponding to the target resource; matching the historical authority information with the member authority information corresponding to the target resource, and judging whether the historical authority information comprises the member authority information or not; in response to determining that the historical rights information includes member rights information, a member of the user as the target resource is identified.
In a second aspect, an embodiment of the present application provides a member identification device, including: the acquisition module is configured to acquire historical authority information of a user processing target resource and member authority information corresponding to the target resource; the judging module is configured to match the historical permission information with the member permission information corresponding to the target resource and judge whether the historical permission information comprises the member permission information or not; and an identification module configured to identify the user as a member of the target resource in response to determining that the historical rights information includes member rights information.
In a third aspect, embodiments of the present application provide an electronic device including one or more processors; a storage device having one or more programs stored thereon, which when executed by the one or more processors, cause the one or more processors to implement a method as in any of the embodiments of the first aspect.
In a fourth aspect, embodiments of the present application provide a computer readable medium having stored thereon a computer program which, when executed by a processor, implements a method as in any of the embodiments of the first aspect.
In a fifth aspect, embodiments of the present application provide a computer program product which, when executed by an instruction processor in the computer program product, performs a method as in any of the embodiments of the first aspect.
It should be understood that the description in this section is not intended to identify key or critical features of the embodiments of the disclosure, nor is it intended to be used to limit the scope of the disclosure. Other features of the present disclosure will become apparent from the following specification.
Drawings
The drawings are for better understanding of the present solution and do not constitute a limitation of the present application. Wherein:
FIG. 1 is an exemplary system architecture diagram in which the present application may be applied;
FIG. 2 is a flow chart of one embodiment of a member identification method according to the present application;
FIG. 3 is a schematic illustration of an application scenario of a member identification method according to the present application;
FIG. 4 is a flow chart of yet another embodiment of a member identification method according to the present application;
FIG. 5 is a flow chart of one embodiment of acquiring historical time periods for a user to process a target resource and member time periods corresponding to the target resource, according to the present application;
FIG. 6 is a flow chart of yet another embodiment of a member identification method according to the present application;
FIG. 7 is a flow chart of another embodiment of a member identification method according to the present application;
FIG. 8 is a schematic diagram of one embodiment of a member identification device according to the present application;
fig. 9 is a schematic diagram of a computer system suitable for use in implementing embodiments of the present application.
Detailed Description
Exemplary embodiments of the present application are described below in conjunction with the accompanying drawings, which include various details of the embodiments of the present application to facilitate understanding, and should be considered as merely exemplary. Accordingly, one of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the present application. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.
It should be noted that, in the case of no conflict, the embodiments and features in the embodiments may be combined with each other. The present application will be described in detail below with reference to the accompanying drawings in conjunction with embodiments.
Fig. 1 illustrates an exemplary system architecture 100 to which embodiments of the membership identification methods of the present application may be applied.
As shown in fig. 1, the system architecture 100 may include terminal devices 104, 105, a network 106, and servers 101, 102, 103. The network 106 is used as a medium to provide communication links between the terminal devices 104, 105 and the servers 101, 102, 103. The network 106 may include various connection types, such as wired, wireless communication links, or fiber optic cables, among others.
A user may interact with the servers 101, 102, 103 via the network 106 through the terminal devices 104, 105 to receive or transmit information or the like. Various applications may be installed on the terminal devices 104, 105, such as video playback applications, data processing applications, instant messaging tools, social platform software, search class applications, shopping class applications, and the like.
The terminal devices 104, 105 may be hardware or software. When the terminal device is hardware, it may be a variety of electronic devices having a display screen and supporting communication with a server, including but not limited to smartphones, tablets, laptop and desktop computers, and the like. When the terminal device is software, it can be installed in the above-listed electronic device. Which may be implemented as a plurality of software or software modules, or as a single software or software module. The present invention is not particularly limited herein.
The servers 101, 102, 103 may be servers providing various services, such as a background server that receives a request transmitted from a terminal device with which a communication connection is established. The background server can receive and analyze the request sent by the terminal equipment and generate a processing result.
The server may be hardware or software. When the server is hardware, it may be various electronic devices that provide various services to the terminal device. When the server is software, a plurality of software or software modules providing various services to the terminal device may be realized, or a single software or software module providing various services to the terminal device may be realized. The present invention is not particularly limited herein.
The terminal devices 104 and 105 may read the history authority information of the user for processing the target resource in the local storage, and may further obtain the member authority information corresponding to the target resource from the application where the target resource is located. Then, the terminal devices 104 and 105 match the history authority information read locally with the member authority information of the target resource, and determine whether the history authority information read locally includes the member authority information. Finally, the terminal devices 104 and 105 judge that the history authority information comprises the member authority information, and identify the user as the member of the target resource.
Alternatively, the servers 101, 102, 103 may acquire the history authority information of the user for processing the target resource from the terminal devices 104, 105, and may further acquire the member authority information corresponding to the target resource from the application where the target resource is located. Then, the servers 101, 102, 103 match the acquired history authority information with the member authority information of the target resource, and determine whether the acquired history authority information includes the member authority information. Finally, the servers 101, 102 and 103 judge that the history authority information comprises the member authority information, and identify the user as the member of the target resource.
It should be noted that, the member identifying method provided by the embodiment of the present disclosure may be performed by the terminal devices 104, 105, or may be performed by the servers 101, 102, 103. Accordingly, the member identifying means may be provided in the terminal devices 104, 105 or may be provided in the servers 101, 102, 103.
It should be understood that the number of terminal devices, networks and servers in fig. 1 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
Referring to fig. 2, fig. 2 shows a flow diagram 200 of an embodiment of a membership identification method that may be applied to the present application. The member identification method comprises the following steps:
step 210, acquiring historical authority information of a user processing a target resource and member authority information corresponding to the target resource.
In this embodiment, the execution body of the member identifying method (for example, the terminal devices 104, 105 or the servers 101, 102, 103 in fig. 1) may obtain the history of the user through reading in the local storage or through a network, etc., obtain the history information of the user processing target resource from the history, and then the execution body performs content analysis on the history information to extract the history authority information of the user processing the target resource. The target resource may be a resource for a user to operate in an application program, for example, a video for the user to watch in a video playing application, music for the user to listen to in a music playing application, goods for the user to purchase in a shopping application, and the like; the authority information may be attribute information when the user processes the resource, may include time information when the resource is processed, operation request information, and the like.
The executing body may further determine an application program to which the target resource belongs based on the target resource, then determine processing information corresponding to the target resource from the application program, and perform content analysis according to the processing information, to determine whether the target resource includes member permission information, and if so, determine member permission information corresponding to the target resource, where the member permission information may be permission information preset by the application program and corresponding to the target resource one by one, and may be attribute information of members in the application program when processing the target resource, for example, a time when the members may process the target resource, an operation request, and the like.
Step 220, matching the historical permission information with the member permission information corresponding to the target resource, and judging whether the historical permission information comprises the member permission information.
In this embodiment, after the executing body obtains the history authority information of the user processing the target resource and the member authority information corresponding to the target resource, the executing body matches the history authority information with the member authority information corresponding to the target resource, and determines whether the history authority information includes the member authority information.
Optionally, the executing body may compare the historical permission information with the member permission information corresponding to the target resource, and determine whether the historical permission information is consistent with the member permission information, so as to determine whether the historical permission information includes the member permission information.
Optionally, the executing body may compare the historical rights information with the member rights information corresponding to the target resource, determine content with the historical rights information being consistent with the member rights information, and determine whether the content exceeds a preset proportion, so as to determine whether the historical rights information includes the member rights information.
In response to determining that the historical rights information includes member rights information, the user is identified as a member of the target resource, step 230.
In this embodiment, the executing body determines that the history authority information includes member authority information through judgment, so that it can be determined that the user performs processing on the target resource through the member authority, and it can identify the member of the user as the target resource.
With continued reference to fig. 3, fig. 3 is a schematic diagram of an application scenario of the member identification method according to the present embodiment.
In the application scenario of fig. 3, the server 302 acquires a history of music listened to by the user from the music playing application in the terminal 301, acquires history information of music a listened to by the user from the history music record, and then the server 302 performs content analysis on the history information to extract a history period of time for which the user listened to the music a. The server 302 then acquires whether the music a belongs to member music from the music playing application in the terminal 301, and if it is determined that the music a belongs to member music, further acquires a member time period of the music a, which may represent a time period during which the member listens to the music. The server 302 then matches the historical time period for the user to listen to music a with the member time period for music a, and determines whether the historical time period for the user to listen to music a includes the member time for music a. Finally, the server 302 determines that the historical period of time for the user to listen to the music a includes the member time of the music a, determines that the user listens to the music a through the member identity, identifies the user as a member of the music a, and the server 302 may also return the identification result to the terminal 301.
According to the member identification method provided by the embodiment of the disclosure, the historical authority information of the target resource is processed by the user and the member authority information corresponding to the target resource are obtained, then the historical authority information and the member authority information corresponding to the target resource are matched, whether the historical authority information comprises the member authority information or not is judged, finally the user is identified as the member of the target resource in response to the fact that the historical authority information comprises the member authority information is determined, whether the user is the member or not can be judged based on the historical authority information of the user and the member authority information of the target resource, registration privacy data of the member does not need to be obtained, whether the user is the member can be identified according to the historical authority information of the user, and accuracy and flexibility of member identification are improved.
With further reference to fig. 4, a flow 400 of yet another embodiment of a member identification method is shown. The above rights information may include a time period for processing the target resource, the process 400 may include the steps of:
step 410, acquiring a historical time period of processing the target resource by the user and a member time period corresponding to the target resource.
In this step, the execution body may obtain the history of the user by reading from a local storage or by a network or the like, and obtain the history information of the user processing target resource from the history. Then, the executing body analyzes the content of the history information, and extracts a history period of processing the target resource by the user, for example, a history period of watching a certain video by the user, a history period of listening to a certain music by the user, a history period of purchasing a certain commodity by the user, and the like.
And reading the application to which the target resource belongs in the execution subject, acquiring the member information of the target resource in the application, and determining a member time period corresponding to the target resource according to the member information, wherein the member time period can represent the time period of processing the target resource by the member. Optionally, the executing body may determine, according to member information of the target resource, whether the target resource is always a member resource, and if yes, may use an update time of the target resource in the application until a current time as a member time period of the target resource; if the target resource is judged to be the member resource in a certain period of time, the corresponding period of time is determined to be the member period of time corresponding to the target resource.
Step 420, matching the historical time period with the member time period corresponding to the target resource, and judging whether the historical time period comprises the member time period.
In this step, the execution body compares the acquired history period with the member period corresponding to the target resource, and determines whether the history period includes the member period. That is, the executing body may compare the historical time period with the member time period corresponding to the target resource, and determine whether the historical time period is consistent with the member time period, so as to determine whether the historical time period includes the member time period; the execution body may further compare the historical time period with a member time period corresponding to the target resource, determine a time period in which the historical time period and the member time period overlap, and determine whether the overlapping time period exceeds a preset proportion, so as to determine whether the historical time period includes the member time period.
Step 430, in response to determining that the historical time period includes a member time period, identifying the user as a member of the target resource.
Step 430 of this embodiment may be performed in a similar manner to step 230 of the embodiment shown in fig. 2, and is not repeated here.
In this embodiment, by acquiring the historical time period of processing the target resource by the user and the member time period corresponding to the target resource, whether the user is a member is determined, and whether the user is a member can be identified by only judging the processing time period, so that the flexibility and operability of member identification are improved.
With further reference to FIG. 5, a flow 500 of one embodiment of obtaining a historical time period for a user to process a target resource and a membership time period corresponding to the target resource is illustrated. The target resource may include a member video, and the process 500 may include the following steps:
step 510, obtaining a historical period of time for a user to view a member video.
In this step, the executing body obtains a history of the user in the video playing application, and determines, according to the history, history information of the user watching the member video. And then the execution main body analyzes the content of the historical information to determine the historical time period when the user watches the member video.
As an example, the member video is a member movie, the executing entity obtains the history information of the user watching the member movie in the video playing application, and extracts the time period of the user watching the member movie by performing content analysis on the history information, for example, the history information of the member movie is 13:00-14:40 in 10 months in 2020, and the history time period of the user watching the member movie is 13:00-14:40 in 10 months in 2020.
Step 520, extracting the playing information of the member video from the playing page of the member video, and extracting the text of the playing information to determine the member time period of the member video.
In this step, after the executing body determines the member video, the playing page to which the member video belongs may be obtained in the video playing application, and content extraction may be performed on the playing page to extract playing information of the member video, where the playing information may include content such as member playing time of the member video. And the execution main body analyzes the content and extracts the text of the acquired playing information, and determines the member time period of the member video from the playing information.
As an example, the member video is a member movie a, the executing body acquires a playing page of the member movie a in a video playing application, extracts content, updates the playing information of the member movie a from 1 st 2019 to 1 st 2020, and views the video for the member until 1 st 2020 is updated to be viewable by a general user, and then the executing body may analyze the content and extract text of the playing information to determine that a member time period of the member movie a is "1 st 2019 to 1 st 2020", and then "1 st 2020 to current time" is a general user viewable time period.
As an example, if the member video is a member movie B, the executing body obtains a playing page of the member movie B in the video playing application, extracts content, updates the playing information of the member movie B from 1 st 2018, and views the video as a member, and then the executing body may analyze the content and extract text from the playing information to determine that the member time period of the member movie a is "1 st 2018-current time".
In this embodiment, the member time period is obtained by extracting the content of the playing page where the member video is located, so that whether the user is a member of the video playing application can be determined based on the history time period and the member time period, and flexibility of member identification is improved.
As an alternative implementation, the member video may include a current member episode including a plurality of sub-episodes, e.g., the member video is a current member episode a including multiple episodes.
The step 510 of obtaining the historical time period for the user to watch the member video may include the steps of: and acquiring a historical time period for the user to watch each sub-episode in the current member episode.
Specifically, the executing body obtains a history record of the user in the video playing application, and determines, according to the history record, history information of the user watching the current member episode. And then the execution main body analyzes the content of the history information to determine the history time period when the user watches each sub-episode.
As an example, the member video is a member drama a, the member drama a includes 40 episode videos, and the executing body obtains history information of the user watching the member drama a in the video playing application, and extracts a time period of the user watching each episode video by performing content analysis on the history information, for example, a history time period of the user watching a first episode video in the member drama a is 2020, 10 months, 10 days, 13:00-13:40; the historical time period for the user to watch the second video of the member TV show A is 13:45-14:25 on 10 th month and 10 th day in 2020; the historical time period for the user to watch the third set of sub-videos in the member television series a is 14:30-15:10 on 10 th month of 2020, etc.
Step 520, extracting the playing information of the member video from the playing page of the member video, and extracting text from the playing information to determine the member time period of the member video, may include the following steps:
first, the playing information and the updating information of the current member episode are extracted from the current playing page of the current member episode.
Specifically, the executing body may acquire a playing page to which the current member episode belongs in the video playing application, and extract content from the playing page to extract playing information and update information of the current member episode, where the playing information may include a name of the current member episode and playing time information of each sub-video in the current member episode, the update information may include update time information of each sub-video in the current member episode, and the extracted playing information and update information may be stored in a form of a table.
As an example, the member video is a member drama a including a plurality of sub videos, related contents of the member drama a included in the play page: the 2 sets are updated from day to day of week 20, the VIP preempts 6 sets, the 9.29 advanced on demand straight-through ending is updated to the 18 sets/30 sets, and the extracted playing information and the updated information can be stored in the form of a table, wherein the table is as follows:
And secondly, extracting texts of the playing information and the updating information, and determining a member time period corresponding to each sub-episode in the current member episode.
Specifically, after the executing body obtains the playing information and the updating information of the current member episode, content analysis and entity extraction are performed on the obtained playing information, and relevant information of the current member episode in the playing information, such as a name of each sub-video in the current member episode, is extracted. And text extraction is carried out on the updated information of the current member episode, and the member watching start time and member watching end time of each sub video in the current member episode are determined, so that the member time period corresponding to each sub episode in the current member episode is determined, and the member time period corresponding to each extracted sub episode can be stored in a form of a table.
As an example, the member video is a member drama a including a plurality of sub videos, and the play information and update information of the member drama a included in the play page are shown in the table:
and then the executing body can determine the member time period corresponding to each sub-episode in the current member episode through text extraction, and the member time period corresponding to each sub-episode in the current member episode can be stored in a form of a table, wherein the table is as follows:
| Episode of the episode | Member viewing start time | Member viewing expiration time |
| Set 7 | 20200913-20:00 | 20200920-20:00 |
| Set 8 | 20200913-20:00 | 20200920-20:00 |
| Set 13 | 20200920-20:00 | 20200927-20:00 |
| Set 14 | 20200920-20:00 | 20200927-20:00 |
In the implementation manner, each sub-episode in the current member episode can be analyzed, so that the member time period and the history time period of each sub-episode are obtained, the judgment of whether a user watches the current member episode through the member permission is realized, and the flexibility and operability of member identification are improved.
As an alternative implementation, the member video may include a history episode including a plurality of sub-episodes.
The step 510 of obtaining the historical time period for the user to watch the member video may include the steps of:
the first step, the history records of the users are ordered, and the first history scenario is selected.
Specifically, the executing body acquires a history record of a user in a video playing application, acquires the playing heat of each episode in the history record from the video playing application, and sorts each episode in the history record according to the playing heat of each episode in the history record to obtain a sorting sequence of each episode. And then the execution body determines the first episode in the sorting sequence and determines the episode as a history episode.
As an example, the history records of the user include a drama a, a drama B, and a drama C, and the executing body may determine the playing heat of each episode in the playing heat statistics of the video playing application, order the history records, and take the drama a as the history episode if the obtained ordering sequence is the drama a, the drama C, and the drama B.
And secondly, acquiring a historical time period for a user to watch each sub episode in the historical episode.
Specifically, after the execution main body determines the historical episode, it determines the historical information of the user watching the historical episode, and analyzes the content of the historical information to determine the historical time period when the user watches each sub-episode.
As an example, the history episode is a drama a, where the drama a includes 40 episode videos, and the executing body obtains history information of the user watching the drama a in the video playing application, and extracts a time period of the user watching each episode video by performing content analysis on the history information, for example, a history time period of the user watching a first episode video in the drama a is 2020, 10 months, 10 days, 13:00-13:40; the historical time period for the user to watch the second set of sub-videos in the television play A is 13:45-14:25 on 10 th month and 10 th day in 2020; the historical time period for the user to watch the third set of sub-videos in television series a is 14:30-15:10 on 10 th month of 2020, etc.
And, the step 520 of extracting the playing information of the member video from the playing page of the member video, and extracting the text of the playing information to determine the member time period of the member video, may include the steps of:
first, extracting play information and update information of a history episode from a history play page of the history episode.
Specifically, the executing body may acquire a history playing page to which the history episode belongs from the video playing application, and extract content from the history playing page to extract playing information and update information of the history episode, where the playing information may include a name of the history episode and playing time information of each sub-video in the history episode, and the update information may include update time information of each sub-video in the history episode, and the extracted playing information and update information may be stored in a form of a table.
And secondly, extracting texts of the playing information and the updating information, and determining a historical member time period corresponding to each sub-episode in the historical episode.
Specifically, after the execution main body obtains the play information and the update information of the historical episode, content analysis and entity extraction are performed on the obtained play information, and relevant information of the historical episode in the play information, such as the name of each sub-video in the historical episode, is extracted. And extracting text from the updated information of the historical episode, and determining a member watching start time and a member watching end time of each sub-video in the historical episode, thereby determining a member time period corresponding to each sub-episode in the historical episode, wherein the extracted member time period corresponding to each sub-episode can be stored in a table form.
In the implementation manner, by analyzing each sub episode in the historical episode, the member time period and the historical time period of each sub episode are obtained, so that whether a user watches the historical episode through the member authority is judged, and the flexibility and operability of member identification are improved.
With further reference to fig. 6, a flow 600 of yet another embodiment of a member identification method is shown. The rights information may include an operation request to process a target resource, which may include, for example, skipping an advertisement, adjusting a play definition, sending a bullet screen, and so forth, when the target resource is video. The member permission information corresponding to the target resource includes a member operation request corresponding to the target resource, where the member operation request characterizes an operation request of the member to operate the target resource, and when the target resource is video, the member operation request may include an operation request of member sharing, for example, skipping advertisement, adjusting play definition of the member, and so on.
The process 600 may include the steps of:
step 610, obtaining historical operation information of the user processing the target resource.
In this step, the executing body may obtain, through a local storage, a history of the user, and obtain, from the history, history information of the user processing the target resource, and then perform content analysis on the history information by the executing body, to extract history operation information related to the user in a process of processing the target resource, where the history operation information may be operation information when the user processes the target resource, and may include operation request information executed when processing the resource, and so on.
Step 620, determining a historical operation request of the user for processing the target resource from the historical operation information.
In this step, after the execution body obtains the historical operation information of the user processing target resource, content analysis and text extraction are performed on the historical operation information, and a historical operation request of the user processing target resource is determined from the historical operation information, where the historical operation request may include operation request information executed when processing the resource, and the like.
As an example, when the target resource is a video, the executing body may perform content analysis and text extraction on the obtained historical operation information of the user watching the video, and determine a historical operation request of the user watching the video from the historical operation information, where the historical operation request may include operations of skipping advertisements, adjusting member playing definition, sending a barrage, and the like.
Step 630, matching the historical operation request with the member operation request corresponding to the target resource, and judging whether the historical operation request includes the member operation request corresponding to the target resource.
In this step, the executing body may determine a member operation request corresponding to the target resource from an application to which the target resource belongs, and after acquiring a history operation request of a user for processing the target resource and the member operation request corresponding to the target resource, match the history operation request with the member operation request corresponding to the target resource, and determine whether the history operation request includes the member operation request.
In response to determining that the historical operation request includes a member operation request, a member of the user as the target resource is identified 640.
Step 640 of this embodiment may be performed in a similar manner to step 230 of the embodiment shown in fig. 2, and is not repeated here.
In the embodiment, whether the user is a member is determined by acquiring the historical operation request of the user for processing the target resource and the member operation request corresponding to the target resource, and whether the user is a member can be identified by judging the operation request in the processing process, so that the flexibility and operability of member identification are improved.
With further reference to fig. 7, a flow 700 of another embodiment of a member identification method is shown. The process 700 may include the steps of:
step 710, acquiring the historical authority information of the user processing the target resource and the member authority information corresponding to the target resource.
Step 710 of this embodiment may be performed in a similar manner to step 210 of the embodiment shown in fig. 2, and is not repeated here.
Step 720, matching the historical permission information with the member permission information corresponding to the target resource, and judging whether the historical permission information comprises the member permission information.
Step 720 of this embodiment may be performed in a similar manner to step 220 of the embodiment shown in fig. 2, and is not repeated here.
In response to determining that the historical rights information includes member rights information, the user is identified as a member of the target resource, step 730.
Step 730 of this embodiment may be performed in a similar manner to step 230 of the embodiment shown in fig. 2, and is not repeated here.
Step 740, in response to identifying the user as a member of the target resource, a history of the user is obtained.
In this step, the executing body further obtains a history of the application to which the target resource belongs by determining that the user is a member of the target resource, where the history includes all history resources handled by the user.
Step 750, determining a member image of the user based on all the history resources and the member authority information corresponding to each history resource.
In this step, after the executing body obtains all the history resources in the history record, the member image of the user is determined according to all the history resources and the member authority information corresponding to each history resource.
Specifically, the executing body may determine, according to each history resource and the member permission information corresponding to each history resource, a target resource sequence processed by the user through the member permission. And then acquiring a time period corresponding to each target resource in the target resource sequence according to the target resource sequence, and determining the member grade of the user according to the time period corresponding to each target resource, wherein the member grade can comprise month members, quarter members, year members and the like.
Specifically, the executing body may determine, according to each history resource and the member permission information corresponding to each history resource, a target resource sequence processed by the user through the member permission. And then determining the resource type corresponding to each target resource in the target resource sequence, wherein the execution main body can count the member preference of the user according to the resource type. For example, when the target resource is a video, the resource type corresponding to the target resource is a video type, and the executing body may determine the member preference of the user according to the video type watched by the user.
Specifically, if the resource is a video, the executing body may determine a video sequence watched by the user through the member rights according to each history video and member rights information corresponding to each history video. Then, according to the video sequence, a historical time period corresponding to each video in the video sequence and a member time period corresponding to each video are obtained, the historical time period and the member time period are compared, whether the historical time period is consistent with the member time period or not can be judged, and whether a user watches the video at the moment of video updating or not is determined; the difference between the starting viewing time in the historical time period and the starting viewing time in the member time period can also be determined, and the difference is compared with the preset time to determine whether the user views the video at the moment of updating the video. If the historical time period is consistent with the member time period or the difference value is not more than the preset time, the user can be determined to be a member for chasing.
In the embodiment, the member characteristics of more dimensions are constructed from the member history sequence to realize the determination of the member portraits of the user, so that the user can be finely understood and judged, the purchase member interests of the user can be predicted, and the method can be better applied to member marketing scenes of other products.
With further reference to fig. 8, as an implementation of the method shown in the foregoing figures, the present application provides an embodiment of a member identification apparatus, where the embodiment of the apparatus corresponds to the embodiment of the method shown in fig. 2, and the apparatus is specifically applicable to various electronic devices.
As shown in fig. 8, the member identification apparatus 800 of the present embodiment includes: acquisition module 810, judgment module 820, identification module 830.
Wherein, the obtaining module 810 is configured to obtain the historical authority information of the target resource processed by the user and the member authority information corresponding to the target resource;
a judging module 820 configured to match the history rights information with the member rights information corresponding to the target resource, and judge whether the history rights information includes the member rights information;
the identifying module 830 is configured to identify the user as a member of the target resource in response to determining that the historical rights information includes member rights information.
In some alternatives of this embodiment, the rights information includes a time period for processing the target resource; and an acquisition module further configured to acquire a historical time period of processing the target resource by the user and a member time period corresponding to the target resource, wherein the member time period characterizes the time period of processing the target resource by the member; the judging module is further configured to match the historical time period with the member time period corresponding to the target resource and judge whether the historical time period comprises the member time period.
In some alternatives of this embodiment, the target resource includes a member video; an acquisition module comprising: a history period acquisition unit configured to acquire a history period in which a user views a member video; the member time period acquisition unit is configured to extract playing information of the member video from the playing page of the member video, and perform text extraction on the playing information to determine the member time period of the member video.
In some alternatives of this embodiment, the member video includes a current member episode including a plurality of sub-episodes; a history time period acquisition unit further configured to acquire a history time period in which the user views each sub-episode in the current member episode; a member time period acquisition unit further configured to extract play information and update information of the current member episode from a current play page of the current member episode; and carrying out text extraction on the playing information and the updating information, and determining a member time period corresponding to each sub-episode in the current member episode.
In some alternatives of this embodiment, the member video includes a history episode including a plurality of sub-episodes; the history time period acquisition unit is further configured to sort the history records of the user and select a first history episode; acquiring a historical time period for a user to watch each sub episode in a historical episode; a member time period acquisition unit further configured to extract play information and update information of the history scenario from a history play page of the history scenario; and carrying out text extraction on the play information and the update information, and determining a historical member time period corresponding to each sub-episode in the historical episode.
In some alternatives of this embodiment, the rights information includes an operation request to process the target resource; the member permission information corresponding to the target resource comprises a member operation request corresponding to the target resource, wherein the member operation request characterizes an operation request of the member for operating the target resource; the acquisition module is further configured to acquire historical operation information of the user processing target resource; determining a historical operation request of a user for processing the target resource from the historical operation information; the judging module is further configured to match the historical operation request with the member operation request corresponding to the target resource, and judge whether the historical operation request comprises the member operation request corresponding to the target resource.
In some alternatives of this embodiment, the apparatus further comprises: a determining module; the acquisition module is further configured to acquire a history record of the user in response to identifying the user as a member of the target resource, wherein the history record comprises all history resources processed by the user; and the determining module is configured to determine a member image of the user based on all the historical resources and the member authority information corresponding to each historical resource.
According to the member identification device provided by the embodiment of the disclosure, the historical authority information of the target resource is processed by the user and the member authority information corresponding to the target resource are obtained, then the historical authority information and the member authority information corresponding to the target resource are matched, whether the historical authority information comprises the member authority information or not is judged, finally, the user is identified as the member of the target resource in response to the fact that the historical authority information comprises the member authority information is determined, whether the user is the member or not can be judged based on the historical authority information of the user and the member authority information of the target resource, registration privacy data of the member is not required to be obtained, whether the user is the member can be identified according to the historical authority information of the user, and accuracy and flexibility of member identification are improved.
According to embodiments of the present application, there is also provided an electronic device, a readable storage medium and a computer program product.
As shown in fig. 9, there is a block diagram of an electronic device according to a member identification method according to an embodiment of the present application. Electronic devices are intended to represent various forms of digital computers, such as laptops, desktops, workstations, personal digital assistants, servers, blade servers, mainframes, and other appropriate computers. The electronic device may also represent various forms of mobile devices, such as personal digital processing, cellular telephones, smartphones, wearable devices, and other similar computing devices. The components shown herein, their connections and relationships, and their functions, are meant to be exemplary only, and are not meant to limit implementations of the application described and/or claimed herein.
As shown in fig. 9, the electronic device includes: one or more processors 901, memory 902, and interfaces for connecting the components, including high-speed interfaces and low-speed interfaces. The various components are interconnected using different buses and may be mounted on a common motherboard or in other manners as desired. The processor may process instructions executing within the electronic device, including instructions stored in or on memory to display graphical information of the GUI on an external input/output device, such as a display device coupled to the interface. In other embodiments, multiple processors and/or multiple buses may be used, if desired, along with multiple memories and multiple memories. Also, multiple electronic devices may be connected, each providing a portion of the necessary operations (e.g., as a server array, a set of blade servers, or a multiprocessor system). In fig. 9, a processor 901 is taken as an example.
Memory 902 is a non-transitory computer-readable storage medium provided herein. Wherein the memory stores instructions executable by the at least one processor to cause the at least one processor to perform the membership identification methods provided herein. The non-transitory computer readable storage medium of the present application stores computer instructions for causing a computer to execute the member identification method provided by the present application.
The memory 902 is used as a non-transitory computer readable storage medium, and may be used to store non-transitory software programs, non-transitory computer executable programs, and modules, such as program instructions/modules (e.g., the acquisition module 810, the determination module 820, and the identification module 830 shown in fig. 8) corresponding to the member identification method in the embodiments of the present application. The processor 901 performs various functional applications of the server and data processing, i.e., implements the member identification method in the above-described method embodiment, by running non-transitory software programs, instructions, and modules stored in the memory 902.
The memory 902 may include a storage program area and a storage data area, wherein the storage program area may store an operating system, at least one application program required for a function; the storage data area may store data created according to the use of the data-pushed electronic device, etc. In addition, the memory 902 may include high-speed random access memory, and may also include non-transitory memory, such as at least one magnetic disk storage device, flash memory device, or other non-transitory solid-state storage device. In some embodiments, memory 902 optionally includes memory remotely located relative to processor 901, which may be connected to the data pushing electronic device via a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The electronic device of the member identification method may further include: an input device 903 and an output device 904. The processor 901, memory 902, input devices 903, and output devices 904 may be connected by a bus or other means, for example in fig. 9.
The input device 903 may receive input numeric or character information and generate key signal inputs related to user settings and function control of the electronic device for which data is pushed, such as a touch screen, a keypad, a mouse, a track pad, a touch pad, a pointer stick, one or more mouse buttons, a track ball, a joystick, etc. The output means 904 may include a display device, auxiliary lighting means (e.g., LEDs), tactile feedback means (e.g., vibration motors), and the like. The display device may include, but is not limited to, a Liquid Crystal Display (LCD), a Light Emitting Diode (LED) display, and a plasma display. In some implementations, the display device may be a touch screen.
Various implementations of the systems and techniques described here can be realized in digital electronic circuitry, integrated circuitry, application specific ASIC (application specific integrated circuit), computer hardware, firmware, software, and/or combinations thereof. These various embodiments may include: implemented in one or more computer programs, the one or more computer programs may be executed and/or interpreted on a programmable system including at least one programmable processor, which may be a special purpose or general-purpose programmable processor, that may receive data and instructions from, and transmit data and instructions to, a storage system, at least one input device, and at least one output device.
These computing programs (also referred to as programs, software applications, or code) include machine instructions for a programmable processor, and may be implemented in a high-level procedural and/or object-oriented programming language, and/or in assembly/machine language. As used herein, the terms "machine-readable medium" and "computer-readable medium" refer to any computer program product, apparatus, and/or device (e.g., magnetic discs, optical disks, memory, programmable Logic Devices (PLDs)) used to provide machine instructions and/or data to a programmable processor, including a machine-readable medium that receives machine instructions as a machine-readable signal. The term "machine-readable signal" refers to any signal used to provide machine instructions and/or data to a programmable processor.
To provide for interaction with a user, the systems and techniques described here can be implemented on a computer having: a display device (e.g., a CRT (cathode ray tube) or LCD (liquid crystal display) monitor) for displaying information to a user; and a keyboard and pointing device (e.g., a mouse or trackball) by which a user can provide input to the computer. Other kinds of devices may also be used to provide for interaction with a user; for example, feedback provided to the user may be any form of sensory feedback (e.g., visual feedback, auditory feedback, or tactile feedback); and input from the user may be received in any form, including acoustic input, speech input, or tactile input.
The systems and techniques described here can be implemented in a computing system that includes a background component (e.g., as a data server), or that includes a middleware component (e.g., an application server), or that includes a front-end component (e.g., a user computer having a graphical user interface or a web browser through which a user can interact with an implementation of the systems and techniques described here), or any combination of such background, middleware, or front-end components. The components of the system can be interconnected by any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include: local Area Networks (LANs), wide Area Networks (WANs), and the internet.
The computer system may include a client and a server. The client and server are typically remote from each other and typically interact through a communication network. The relationship of client and server arises by virtue of computer programs running on the respective computers and having a client-server relationship to each other.
An instruction processor for executing computer instructions may be included in a computer program product provided herein, so that the instruction processor executes a member identifying method provided herein. The computer program product of the present application stores computer instructions for causing an instruction processor to perform the membership identification method provided by the present application.
According to the technical scheme of the embodiment of the application, the historical authority information of the target resource is processed by the user and the member authority information corresponding to the target resource are obtained, then the historical authority information and the member authority information corresponding to the target resource are matched, whether the historical authority information comprises the member authority information or not is judged, finally, the user is identified as the member of the target resource in response to the fact that the historical authority information comprises the member authority information is determined, whether the user is the member or not can be judged based on the historical authority information of the user and the member authority information of the target resource, registration privacy data of the member is not required to be obtained, and whether the user is the member can be identified according to the historical authority information of the user, so that accuracy and flexibility of member identification are improved.
It should be appreciated that various forms of the flows shown above may be used to reorder, add, or delete steps. For example, the steps described in the present application may be performed in parallel, sequentially, or in a different order, provided that the desired results of the technical solutions disclosed in the present application can be achieved, and are not limited herein.
The above embodiments do not limit the scope of the application. It will be apparent to those skilled in the art that various modifications, combinations, sub-combinations and alternatives are possible, depending on design requirements and other factors. Any modifications, equivalent substitutions and improvements made within the spirit and principles of the present application are intended to be included within the scope of the present application.
Claims (14)
1. A member identification method, comprising:
acquiring historical permission information of a user for processing a target resource and member permission information corresponding to the target resource, wherein the method comprises the following steps: acquiring a historical time period of processing a target resource by a user and a member time period corresponding to the target resource, wherein the member time period characterizes a time period of processing the target resource by a member, and the permission information comprises the time period of processing the target resource;
matching the historical permission information with the member permission information corresponding to the target resource, and judging whether the historical permission information comprises the member permission information or not, wherein the method comprises the following steps: matching the historical time period with a member time period corresponding to the target resource, and judging whether the historical time period comprises the member time period or not;
in response to determining that the historical rights information includes the member rights information, identifying the user as a member of the target resource.
2. The method of claim 1, wherein the target resource comprises a member video; the obtaining the historical time period of processing the target resource by the user and the member time period corresponding to the target resource comprises the following steps:
Acquiring a historical time period for the user to watch the member video;
and extracting playing information of the member video from the playing page of the member video, and extracting text from the playing information to determine a member time period of the member video.
3. The method of claim 2, wherein the member video comprises a current member episode, the current member episode comprising a plurality of sub-episodes; the acquiring the historical time period of the user watching the member video includes:
acquiring a historical time period for the user to watch each sub-episode in the current member episode; and
the step of extracting the playing information of the member video from the playing page of the member video and extracting the text of the playing information to determine the member time period of the member video comprises the following steps:
extracting playing information and updating information of the current member episode from a current playing page of the current member episode;
and extracting texts from the playing information and the updating information to determine a member time period corresponding to each sub-episode in the current member episode.
4. The method of claim 2, wherein the member video comprises a historical episode, the historical episode comprising a plurality of sub-episodes; the acquiring the historical time period of the user watching the member video includes:
Sorting the history records of the user, and selecting a first history episode;
acquiring a historical time period for the user to watch each sub episode in the historical episode; and
the step of extracting the playing information of the member video from the playing page of the member video and extracting the text of the playing information to determine the member time period of the member video comprises the following steps:
extracting playing information and updating information of the historical episode from a historical playing page of the historical episode;
and carrying out text extraction on the playing information and the updating information, and determining a historical member time period corresponding to each sub-episode in the historical episode.
5. The method of claim 1, wherein the rights information includes an operation request to process the target resource; the member permission information corresponding to the target resource comprises a member operation request corresponding to the target resource, wherein the member operation request represents an operation request of a member for operating the target resource; and
the obtaining the historical authority information of the user processing target resource comprises the following steps:
acquiring historical operation information of the user for processing the target resource;
Determining a historical operation request of the user for processing the target resource from the historical operation information; and
the step of matching the history authority information with the member authority information corresponding to the target resource, and judging whether the history authority information comprises the member authority information comprises the steps of:
and matching the historical operation request with the member operation request corresponding to the target resource, and judging whether the historical operation request comprises the member operation request corresponding to the target resource.
6. The method of any of claims 1-5, wherein the method further comprises:
responsive to identifying the user as a member of the target resource, obtaining a history of the user, the history including all of the history resources processed by the user;
and determining the member portrait of the user based on the whole historical resources and the member authority information corresponding to each historical resource.
7. A member identification device comprising:
the system comprises an acquisition module, a processing module and a processing module, wherein the acquisition module is configured to acquire historical authority information of a user for processing a target resource and member authority information corresponding to the target resource, and the authority information comprises a time period for processing the target resource;
The judging module is configured to match the historical authority information with the member authority information corresponding to the target resource and judge whether the historical authority information comprises the member authority information or not;
an identification module configured to identify the user as a member of the target resource in response to determining that the historical rights information includes the member rights information;
the acquisition module is further configured to acquire a historical time period of processing a target resource by a user and a member time period corresponding to the target resource, wherein the member time period characterizes the time period of processing the target resource by a member;
the judging module is further configured to match the historical time period with a member time period corresponding to the target resource, and judge whether the historical time period includes the member time period.
8. The apparatus of claim 7, wherein the target resource comprises a member video; the acquisition module comprises:
a history period acquisition unit configured to acquire a history period in which the user views the member video;
and the member time period acquisition unit is configured to extract the playing information of the member video from the playing page of the member video, and perform text extraction on the playing information to determine the member time period of the member video.
9. The apparatus of claim 8, wherein the member video comprises a current member episode, the current member episode comprising a plurality of sub-episodes;
the history time period obtaining unit is further configured to obtain a history time period during which the user views each sub episode in the current member episode;
the member time period acquisition unit is further configured to extract playing information and updating information of the current member episode from a current playing page of the current member episode; and extracting texts from the playing information and the updating information to determine a member time period corresponding to each sub-episode in the current member episode.
10. The apparatus of claim 8, wherein the member video comprises a historical episode, the historical episode comprising a plurality of sub-episodes;
the history time period acquisition unit is further configured to sort the history records of the user, and select a first history episode; acquiring a historical time period for the user to watch each sub episode in the historical episode;
the member time period acquisition unit is further configured to extract playing information and updating information of the history scenario from a history playing page of the history scenario; and carrying out text extraction on the playing information and the updating information, and determining a historical member time period corresponding to each sub-episode in the historical episode.
11. The apparatus of claim 7, wherein the rights information comprises an operation request to process the target resource; the member permission information corresponding to the target resource comprises a member operation request corresponding to the target resource, wherein the member operation request represents an operation request of a member for operating the target resource;
the acquisition module is further configured to acquire historical operation information of the user for processing the target resource; determining a historical operation request of the user for processing the target resource from the historical operation information;
the judging module is further configured to match the historical operation request with the member operation request corresponding to the target resource, and judge whether the historical operation request includes the member operation request corresponding to the target resource.
12. The apparatus according to any one of claims 7-11, wherein the apparatus further comprises: a determining module;
the acquisition module is further configured to acquire a history of the user in response to identifying the user as a member of the target resource, the history including all of the history resources processed by the user;
The determining module is configured to determine a membership representation of the user based on the all historical resources and membership authority information corresponding to each historical resource.
13. An electronic device, comprising:
at least one processor; and
a memory communicatively coupled to the at least one processor; wherein,
the memory stores instructions executable by the at least one processor to enable the at least one processor to perform the method of any one of claims 1-6.
14. A non-transitory computer readable storage medium storing computer instructions for causing the computer to perform the method of any one of claims 1-6.
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