CN112101864A

CN112101864A - Anti-counterfeiting and anti-goods-mixing method

Info

Publication number: CN112101864A
Application number: CN202010950165.0A
Authority: CN
Inventors: 黄勇
Original assignee: Tianjin Miling Digital Technology Co ltd
Current assignee: Tianjin Miling Digital Technology Co ltd
Priority date: 2020-09-11
Filing date: 2020-09-11
Publication date: 2020-12-18

Abstract

The invention provides an anti-counterfeiting and anti-goods-mixing method, relates to the technical field of commodity circulation, and mainly aims to solve the problem of goods mixing of dealers. The anti-counterfeiting and anti-goods-fleeing method comprises the following steps: determining a circulation identifier: generating a unique identifier of the circulating product and binding the unique identifier with each level of package; and (4) checking merchant information: the merchant obtains the sales qualification of the circulating product through an auditing mode; determining circulation information: generating preset logistics information and merchant information, binding the preset logistics information and the merchant information with the unique identifier of the circulating product, and uploading corresponding information to the cloud server; managing the circulation products: scanning the unique identifier on the package of the circulating product through a terminal with instant messaging software and uploading the position information of the circulating product to a cloud server; judging the goods mixing behavior: and if the uploaded position information is consistent with the preset logistics information, judging that the goods mixing behavior does not exist, and if the uploaded position information is not consistent with the preset logistics information, judging that the goods mixing behavior exists and giving an alarm. The method can effectively control the goods mixing behavior of the merchants.

Description

Anti-counterfeiting and anti-goods-mixing method

Technical Field

The invention relates to the technical field of commodity circulation, in particular to an anti-counterfeiting and anti-goods-mixing method.

Background

During the product sale process, the dealer can act as a cross-selling (cross-regional sales) in order to maximize profit. The goods mixing behavior is inevitable, but the large-batch goods mixing can have great influence on the sales plan of the enterprise: not only can damage the original sale network, but also can cause great obstruction to the promotion of market share; in addition, the series goods not only bring great economic loss to the enterprise, but also interfere with the normal market propulsion strategy and marketing policy of the enterprise, and further development of the enterprise is hindered. The dealer affected by the goods-mixing will lose confidence to the product and seriously affect the reputation of the dealer after affected by the goods-mixing. While the goods are mixed, some merchants can manufacture fake and shoddy products to be put on the market, so that the market is good, and the survival and development of the enterprises are seriously influenced. As a result, manufacturers and distributors have employed a variety of methods to prevent cross-shipment. For example, the product areas are differentiated from each other in terms of color, specification, packaging, area coding, and the like, but the effect is not good.

At the present stage, how to solve the problem of the serial goods of the dealers so as to minimize the loss and the possibility, and the problem which is urgently expected to be solved by the enterprise is solved for clearing obstacles for the rapid development of the enterprise. Therefore, enterprises need to establish an anti-counterfeiting and anti-cross-selling management system platform with efficient operation and low operation cost to manage the flow direction, flow and the like of products, standardize the selling behavior of retailers, and protect and maintain the market system and order of companies.

Disclosure of Invention

The invention aims to provide an anti-counterfeiting and anti-goods-mixing method to solve the problem of goods mixing of dealers in the prior art. The technical effects that can be produced by the preferred technical scheme in the technical schemes provided by the invention are described in detail in the following.

In order to achieve the purpose, the invention provides the following technical scheme:

the invention provides an anti-counterfeiting and anti-goods-mixing method, which comprises the following steps:

determining a circulation identifier: generating a unique identifier of the circulating product and binding the unique identifier with each level of package;

and (4) checking merchant information: the merchant obtains the sales qualification of the circulating product through an auditing mode;

determining circulation information: generating preset logistics information and merchant information, binding the preset logistics information and the merchant information with the unique identifier of the circulating product, and uploading corresponding information to a cloud server;

managing the circulation products: scanning the unique identifier on the package of the circulating product through a terminal with instant messaging software and uploading the position information of the circulating product to a cloud server;

user binding: the user registers by scanning the unique identifier, binds with a corresponding merchant and uploads the position information to the cloud server;

judging the goods mixing behavior: and when the same user scans the unique identifier provided by the binding merchant, judging that the goods mixing behavior does not exist, and if the unique identifier scanned by the same user is provided for other merchants, judging that the goods mixing behavior exists and giving an early warning.

The method has the advantages that products can be effectively prevented from being counterfeited by binding the circulating products with the packages of all levels, meanwhile, the unique identification of the circulating products is bound with logistics information and merchant information and uploaded to the cloud server, and a manufacturer can check the logistics situation of the circulating products through cloud service at any time; in addition, after the user purchases the circulation product, the user can be bound with the merchants in a mode of scanning the unique identifier to form a one-to-one corresponding relation, when the same user scans the unique identifiers on the circulation products provided by a plurality of different merchants, the fact that goods mixing is carried out among the merchants is indicated, and the fact that goods mixing is carried out can be prompted at the moment.

On the basis of the technical scheme, the invention can be further improved as follows.

As a further improvement of the invention, the steps of determining the circulation information and managing the circulation product are repeatedly performed at least once.

As a further improvement of the present invention, the cloud server adopts a service mode including at least one of IaaS, PaaS, and SaaS.

As a further improvement of the invention, the merchant can view and fill out the next circulation location of the circulation product under the name from the cloud server.

As a further improvement of the invention, the user can resolve a public number and add it to the list of interest by scanning the circulating product unique identifier, the public number being associated with an applet: the manufacturer can obtain the MAC address of the user through the instant messaging software interface by using the applet, and the user can perform at least one operation of registering members and verifying authenticity by using the applet;

and the authenticity verifying operation comprises the step of acquiring the logistics information of the circulating product and/or the product information of the circulating product.

As a further improvement of the invention, the merchant and/or the user can obtain a rebate after the user performs registration operation through the public number.

As a further improvement of the present invention, when the user scans different unique identifiers for the nth time, the location information of the user is continuously monitored and analyzed; n is an integer of 2 or more.

As a further improvement of the present invention, there is an upper limit to the inventory of said negotiable products in each of said merchant names.

As a further improvement of the present invention, the terminal includes at least one of a computer, a tablet and a mobile phone.

As a further improvement of the present invention, the unique identifier is a two-dimensional code.

Compared with the prior art, the invention provides the anti-counterfeiting and anti-goods-mixing method, the method binds the unique identifier of the circulating product with the multi-stage outer package, the preset logistics information and the merchant information and uploads the information to the cloud server, and a manufacturer can timely and clearly master the sales condition and the stock condition of the merchant according to the information; in addition, the user can conveniently carry out anti-counterfeiting inquiry and registration operation through the unique identifier after purchasing the circulation product, and because the unique identifier is bound with product information and packaging, the authenticity judgment can be conveniently and accurately carried out, and meanwhile, the process of carrying out registration operation by utilizing the unique identifier also enables a manufacturer to obtain the specific sales condition of the circulation product, so that whether the manufacturer has the goods mixing condition or not is conveniently judged. Under the operation, the stage-by-stage association and closed-loop operation are carried out on the circulating product from the factory to the end user, so that the possibility of goods mixing and counterfeit products of merchants is effectively prevented.

Drawings

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.

FIG. 1 is a flow chart of the anti-counterfeit anti-cross-merchandise method of the present invention;

fig. 2 is an architecture diagram of an anti-counterfeit system built on a cloud server in the anti-counterfeit method of the invention.

Detailed Description

In order to make the objects, technical solutions and advantages of the present invention more apparent, the technical solutions of the present invention will be described in detail below. It is to be understood that the described embodiments are merely exemplary of the invention, and not restrictive of the full scope of the invention. All other embodiments, which can be derived by a person skilled in the art from the examples given herein without any inventive step, are within the scope of the present invention.

In the description of the present invention, it is to be understood that the terms "center", "longitudinal", "lateral", "length", "width", "thickness", "upper", "lower", "front", "rear", "left", "right", "vertical", "horizontal", "top", "bottom", "inner", "outer", "clockwise", "counterclockwise", and the like, indicate orientations and positional relationships based on those shown in the drawings, and are used only for convenience of description and simplicity of description, and do not indicate or imply that the equipment or element being referred to must have a particular orientation, be constructed and operated in a particular orientation, and thus, should not be considered as limiting the present invention. Furthermore, the terms "first," "second," "third," and the like are used for descriptive purposes only and are not to be construed as indicating or implying relative importance.

In the description of the present invention, it should also be noted that, unless otherwise explicitly specified or limited, the terms "mounted," "connected," and "connected" are to be construed broadly, e.g., as meaning either a fixed connection, a removable connection, or an integral connection; can be mechanically or electrically connected; may be directly connected or indirectly connected through an intermediate. The specific meaning of the above terms in the present invention can be understood as appropriate to those of ordinary skill in the art.

The invention provides an anti-counterfeiting and anti-goods-mixing method, which specifically comprises the following steps as shown in figure 1:

firstly, determining a circulation identifier of a circulation product and information of a checking merchant; the circulation identification of the circulation product is a unique identification and the unique identification is bound with each level of package of the product one by one; the merchant can obtain the sales qualification of the circulating product and use the system after the merchant is checked and authorized by the manufacturer, and the information of the merchant needs to be input into the cloud server before use.

Specifically, after the merchant obtains the sales qualification of the circulating product, the manufacturer authorizes the corresponding merchant to open the management account on the anti-serial system (built on the cloud server).

The corresponding negotiable product is then sold to the merchant. In this process, in order to ensure that no cross-shipment between merchants occurs, circulation information of circulating products and users who purchase the products need to be determined, which are specifically as follows: the method comprises the steps that the preset logistics information and the merchant information of the corresponding circulating product are bound with the unique identification of the circulating product and uploaded to an anti-cross-selling system carried on a cloud server, when a user purchases the circulating product, the user needs to register in a mode of scanning the unique identification, and at the moment, the user can be bound with the corresponding merchant and upload own position information to the cloud server.

The unique identification is bound with product information of the circulating product, and corresponding logistics information and information of a selling merchant are bound at the same time. After receiving the circulating product, the merchant needs to scan the unique identifier on the package of the circulating product through the terminal with the instant messaging software so as to complete the warehousing operation. In the process, the real-time position information of the circulating product is uploaded to the cloud server. In the transportation process of the circulating product, different merchants can obtain the product information of the circulating product by scanning the unique identification of the circulating product. And after the user purchases the product, the user is bound with the corresponding merchant and the circulating product through the unique identifier.

In the process of circulating the product from a manufacturer to a merchant to a user, the product is directly bound with the merchant and the user, so the whole circulation process of the circulating product is in a closed loop management mode. The merchant is therefore unable to cross stock at the user level.

It should be noted that the merchant may sell the negotiable product to the next merchant, or may sell the negotiable product directly to the user. When the merchant sells the circulating product to the next level merchant, the operations of determining the circulating information and managing the circulating product need to be repeated so as to ensure that the circulating product can carry out closed-loop management in the selling process; when the merchant directly sells the circulating product to the user, the manufacturer can bind the unique identifier on the circulating product package and upload the position information with the merchant through the operation that the user scans the unique identifier on the circulating product package and uploads the position information and uploads the final selling position of the circulating product, so that whether the goods mixing behavior exists between the merchants is judged.

The product can be effectively prevented from being counterfeited by binding the circulating product with the packages at all levels, the unique identification of the circulating product is bound with the logistics information and the merchant information and uploaded to the cloud server, a summary manufacturer can check the circulating product at any time in the circulating process of the circulating product, and once the circulating product bound with different merchants is sold to the same user name, the alarm is given at once to prompt the goods mixing behavior.

That is to say: when the same user scans the unique identifier provided by the binding merchant, judging that no goods mixing behavior exists; when the same user scans the unique identifiers on the circulation products provided by a plurality of different merchants, the occurrence of the goods mixing behavior among the merchants is indicated, and at the moment, the goods mixing is prompted and early warning is carried out.

The circulation product may be sold by a plurality of merchants with different levels in the process of sale, and in order to manage goods, the merchants can check and fill in or modify the next circulation place of the circulation product under their names in an anti-cross-selling system built in the cloud server.

Because the circulating product needs to be subjected to code scanning operation when being delivered out of the warehouse, a manufacturer can compare and judge whether the goods mixing condition exists or not by comparing the delivery quantity and the input quantity of a merchant.

In order to ensure that the merchant does not have the behaviors of difficult sales and cross-region goods mixing caused by excessive order in the sales process, as an optional implementation mode, the upper limit of the stock quantity of a certain circulating product under any merchant name can be set, and when the stock quantity of the unsold circulating product under the merchant name reaches the upper limit, the merchant cannot order goods. Because the circulating product needs to be scanned for the unique identifier when being sold, the method can effectively prevent goods from being mixed among merchants.

It should be noted that, in order to ensure that the end user can accept the operations of scanning the unique identifier to register the member and verifying the authenticity, and simultaneously avoid the merchant from drilling the blank, as an optional implementation mode, the configuration is such that the circulation product must be scanned by the merchant and the anti-counterfeiting query function of the circulation product can be activated after the product is delivered from the warehouse, and meanwhile, the user can not only verify the authenticity of the circulation product after scanning the unique identifier to register the member, but also can obtain the rebate provided by the manufacturer, wherein the rebate can be an integral or a lottery opportunity, and the integral can be used for exchanging cash or a gift. The authenticity verification operation comprises the step of obtaining logistics information and/or detailed product information of the circulating product.

In general, the unique identification of the flow-through product may be a two-dimensional code.

Specifically, when scanning the two-dimensional code, a user can analyze the two-dimensional code to obtain a public number and add the public number into the attention list, wherein the public number is associated with the applet, and the user can authorize the applet to obtain accurate position information of the user when using the applet; the manufacturer can obtain the MAC address of the user through the instant messaging software interface by using the applet, and the user can perform at least one operation of registering the member and verifying the authenticity by using the applet.

It should be noted that when a user pays attention to a public number, the IP location information and the MAC address information of the user are uploaded to the cloud server, and when the user uses the applet, the user accurately positions the applet and uploads the applet to the cloud server.

When the system is used, a user can register in a mode of scanning codes and paying attention to public numbers through a mobile phone, and merchants and manufacturers can access the system through various different terminals, such as a computer, a tablet (special pad) and a mobile phone (including APP, WeChat public numbers and the like).

Considering the situation that the user repeatedly purchases the product and scans the unique identifier for multiple times, as an optional implementation, when the user scans different unique identifiers for the nth time, the position information of the user is continuously monitored and analyzed; n is an integer of 2 or more.

Considering that the user may cause IP address change due to moving or going on a business trip and other reasons, in order to avoid the occurrence of goods mixing alarm due to position change, when the user does not scan for the first time, the user can continuously monitor after obtaining the current position of the user, and simultaneously compare and analyze historical position information of the user; only when the user changes the position information for multiple times in a short time or the historical position information changes frequently, the goods mixing prevention system can prompt goods mixing and give an early warning, and illegal sales caused by counterfeiting customer purchase information by a merchant are avoided.

It should be noted that when the IP address of the user changes, the anti-serial system also uses the MAC address of the user as a basis for determining whether to generate a serial status, and when the MAC address of the user also changes frequently, it indicates that a serial behavior may occur at the merchant.

In order to enable the merchants to have power to use the anti-cross-merchandise system, after the users scan the unique identification of the circulated products and register, the merchants can obtain rebates, wherein the rebates can be cash rewards, points which can be exchanged for corresponding gifts and the like.

In addition, in order to ensure the privacy of the user and the merchant, the anti-serial goods system is only used for member inquiry, and non-members cannot log in; meanwhile, the merchant can only check the inventory information and the sales condition of the merchant and the offline of the merchant, but cannot check the inventory information and the sales condition of other merchants.

As a further improvement of the invention, the cloud server adopts a service mode comprising at least one of IaaS, PaaS and SaaS. Specifically, IaaS, PaaS, and SaaS are three different architecture service modes for cloud computing:

Software-as-a-Service (SaaS-a-Service) services provided to customers are applications that operators run on cloud computing infrastructure and users can access through client interfaces, such as browsers, on various devices. The consumer does not need to manage or control any cloud computing infrastructure, including networks, servers, operating systems, storage, and the like.

The services provided by PaaS (Platform-as-a-Service) to consumers are applications that customers develop or acquire using provided development languages and tools (e.g., Java, python,. Net, etc.) deployed onto the provider's cloud computing infrastructure. The customer does not need to manage or control the underlying cloud infrastructure, including networks, servers, operating systems, storage, etc., but can control deployed applications and possibly also the configuration of the hosting environment in which the applications are run;

the services provided by IaaS (Infrastructure-as-a-Service) to consumers are a utilization of all computing Infrastructure, including processing CPU, memory, storage, network and other basic computing resources, that users can deploy and run arbitrary software, including operating systems and applications.

In consideration of installation of the system, the system takes the safety of the cloud server as a reference, simultaneously binds the IP address of the public network and the MAC address of the equipment, can access the management account of the system only through the triple authentication, carries out shipment management, and simultaneously monitors the sales condition of a merchant.

The method comprises the following specific operation modes:

the production part of the manufacturer is responsible for producing the circulation product, simultaneously pastes the two-dimensional code associated with the circulation product on the package of the circulation product, then puts the two-dimensional code into a warehouse for processing, and uploads corresponding information to the anti-serial system. After the merchants order goods, the circulation products are associated with the corresponding merchants through the two-dimensional codes, and meanwhile logistics information is uploaded into the system. After receiving the circulating product, the merchant realizes signing and warehousing operations in a code scanning mode. When a merchant sells the product to a subordinate merchant, the subordinate merchant needs to be approved and input into the system by the manufacturer (unit names, specific positions and other information of the merchant need to be registered at the same time), and then the primary selling process of the product is realized by adopting the operation in a mode of code scanning and logistics information binding; when a merchant sells the circulation product to a terminal user, the merchant realizes the export of the circulation product in a code scanning mode, the user opens an applet in a mode of paying attention to a public number by scanning the code to obtain position information, and authorizes a micro signal and a mobile phone number to perform member registration, the user scans the code again after completing the registration to realize the authenticity verification of the product, and the merchant can be bound in the registration process. The manufacturer management department can monitor the whole process of the process, and alarm the goods in order once the stock is abnormal or the sales condition is abnormal.

In order to prevent a merchant from scanning the codes by self to acquire points, the codes for acquiring the points by a user are set to be hidden under the coating, and the user needs to scrape the coating to scan the codes to acquire member points. Specifically, the coating is located below the two-dimensional code, i.e., scraping the coating can damage the two-dimensional code.

The manufacturer management headquarters can set commodity information and modify the authority of personnel or units with different roles as required in the system, check the account number of each sales merchant, manage sales activities and make other related rules.

The anti-counterfeiting anti-cross-shipment system built on the cloud server specifically comprises a WMS (warehouse management) system, a CRM (customer relationship management) system, an ERP (enterprise resource management) system, a code assigning (raw code) system, an organization and authority management system and a point mall system, and the systems interact with each other to form the anti-counterfeiting anti-cross-shipment system, as shown in FIG. 2:

the code generation system is mainly responsible for generating the two-dimensional code and associating the code with the unique characteristic of one object-to-one code, and the code generation process is realized by adopting an encryption technology. After the data is generated, the data is provided for a printing factory in an encrypted state, the printing factory is responsible for manufacturing the two-dimensional code label, and the two-dimensional code label is activated after being put into a warehouse and then taken out of the warehouse after being put into the warehouse in a code correlation link. The code association management is the basis of the whole platform application, is the premise of the development of the anti-counterfeiting and anti-channel conflict functions, is the most important link for implementing the whole scheme, and belongs to the bottom database layer.

The ERP (enterprise resource management) system comprises the following functional modules: and (3) production prediction: sales, management, material requirements, and workshop operation plan; purchase, order, quality, equipment, financial management, etc. ERP can seamlessly interface all systems of the cloud server: such as customer relationship management warehousing management, provisioning management, organization and rights management, points mall, etc. The ERP system is a commodity attribute infrastructure, is a bridge connected with each system, is a foundation for company financial accounting, and is also a bottom database of the cloud server.

The organization and authority management system is mainly used for establishing accounts and merchant accounts of company managers and the management role of each account. Setting the management authority of each role, setting partial limit used corresponding to each module function and the like.

The WMS (warehouse management) system is mainly used for being responsible for commodity shipment of production departments and associating with various merchants and code scanning, warehousing and ex-warehouse of various merchants. The conditions of the warehouse in the aspects of current inventory, document state and task execution can be controlled in real time: when you deliver goods, can be according to first-in first-out automatic locking goods to instruct the operator to get goods in appointed place, scan the two-dimensional code label with wireless handheld terminal just can transport the goods before loading: and after the receiving end confirms the receiving, the order management of the ERP system at the background is automatically carried out, and the processing is finished. Belonging to the execution.

CRM (customer relationship management) systems include customer management, sales management, data statistics query, and the like. The main functions are as follows: relationship management to merchants at the corporate management headquarters; relationship management of a merchant to a terminal user (member) and information input and verification of the member; the release of company management headquarters sales promotion activities; various queries and statistics for each merchant and end user (member), etc. The system belongs to a middle-level execution database in an anti-counterfeiting and anti-channel conflict system.

The point store system is mainly used for setting and managing point activities by headquarters of companies: inquiring the integral; displaying, exchanging and issuing the point goods, and the like.

The above-mentioned systems work at the same time and depend on each other, have formed the anti-counterfeiting and defended the method of mixing goods together.

The above description is only for the specific embodiments of the present invention, but the scope of the present invention is not limited thereto, and any person skilled in the art can easily conceive of the changes or substitutions within the technical scope of the present invention, and all the changes or substitutions should be covered within the scope of the present invention. Therefore, the protection scope of the present invention shall be subject to the protection scope of the appended claims.

Claims

1. An anti-counterfeiting and anti-goods-mixing method is characterized by comprising the following steps:

2. The method of claim 1, wherein the steps of determining the circulation information and managing the circulation product are repeated at least once.

3. The method for preventing counterfeit and cross-shipment according to claim 1, wherein the cloud server employs a service model including at least one of IaaS, PaaS, and SaaS.

4. The method of claim 1, wherein the merchant can view and fill out the next circulation location of the named circulation product from the cloud server.

5. The method of claim 4, wherein a user can resolve a public number and add it to a list of interest by scanning the unique identifier of the negotiable product, the public number being associated with an applet: the manufacturer can obtain the MAC address of the user through the instant messaging software interface by using the applet, and the user can perform at least one operation of registering members and verifying authenticity by using the applet;

6. The anti-counterfeiting and anti-cross-selling method according to claim 5, wherein the merchant and/or the user can obtain a rebate after the user performs registration operation through the public number.

7. The anti-counterfeiting and anti-cross-shipment method according to claim 5, wherein when the user scans different unique identifiers for the Nth time, the position information of the user is continuously monitored and analyzed; n is an integer of 2 or more.

8. The method of claim 1, wherein there is an upper limit on the inventory of said products in circulation in each of said merchant names.

9. The method of claim 1, wherein the terminal comprises at least one of a computer, a tablet and a mobile phone.

10. The method for preventing counterfeit and cross-shipment according to any one of claims 1 to 9, wherein the unique identifier is a two-dimensional code.