CN112085533A - Advertisement publishing system and method based on embedded terminal - Google Patents
Advertisement publishing system and method based on embedded terminal Download PDFInfo
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- CN112085533A CN112085533A CN202010951049.0A CN202010951049A CN112085533A CN 112085533 A CN112085533 A CN 112085533A CN 202010951049 A CN202010951049 A CN 202010951049A CN 112085533 A CN112085533 A CN 112085533A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0264—Targeted advertisements based upon schedule
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Abstract
The invention discloses an advertisement publishing system and an advertisement publishing method based on an embedded terminal, which relate to the embedded communication technology and aim to solve the problem that people easily forget to change advertisement information after an activity time limit is ended to influence the effectiveness of advertisements, and the key points of the technical scheme are as follows: the advertising terminal comprises an advertising server and a plurality of advertising terminals connected with the advertising server, data interaction is realized between the advertising server and the advertising terminals through an information transmission module, and the advertising terminals comprise a central control module, a storage module, an interaction module and a timing switching module. The invention can set the priority of a plurality of storage partitions, and write the advertisement media files in the storage partitions with different priorities, thereby reducing the frequency of changing the advertisement information for people, facilitating the change of the advertisement information for people and improving the timeliness of advertisement propaganda.
Description
Technical Field
The present invention relates to embedded communication technology, and more particularly, to an advertisement distribution system and an advertisement distribution method based on an embedded terminal.
Background
With the coming of the internet era, the application based on the internet is endless, and electronic commerce is taken as a part of internet application, so that the value of the internet in the business field is fully exerted, advertisement publishing is an effective part in business promotion, and the timeliness, effectiveness and universality of advertisement publishing become the topics which are more disputed at present. Especially today with the rapid development of embedded technology, the bearing of advertisements on embedded products has become a focus of discussion for many vendors.
In the past, most of advertisements on the embedded terminal are customized and issued by manufacturers, and the issuing time and the advertisement content have a plurality of limitations, for example, a merchant carries out advertisement propaganda aiming at a time-limited activity launched on a special holiday, and after the activity time limit is finished, people easily forget to change advertisement information, so that the time-limited activity is continuously and circularly propagated, and the effectiveness of the advertisement is influenced.
Therefore, a new solution is needed to solve this problem.
Disclosure of Invention
Aiming at the defects in the prior art, the invention aims to provide an advertisement publishing system and an advertisement publishing method based on an embedded terminal, which can set the priority of a plurality of storage partitions and write advertisement media files in the storage partitions with different priorities, reduce the frequency of replacing advertisement information for people, facilitate the replacement of the advertisement information for people and improve the timeliness of advertisement propaganda.
The technical purpose of the invention is realized by the following technical scheme: an advertisement publishing system based on an embedded terminal comprises an advertisement server and a plurality of advertisement terminals connected with the advertisement server, wherein the advertisement server and the advertisement terminals realize data interaction through an information transmission module;
the storage module is provided with at least one storage partition for storing the advertisement media file and at least one storage partition for storing the playing control file;
the central control module is connected with the storage module through the addressing module and is used for controlling the advertisement server to import the set storage partition;
the central control module is connected with the storage module through the timing switching module and is used for reading the advertisement media files stored in the storage subarea;
the interactive module is connected with the central control module and is used for playing the advertisement media file read by the central control module;
the timing switching module is connected with the storage module and used for setting the priority of each storage partition so as to read the playing control file when the central control module reads the advertising media.
By adopting the technical scheme, data interaction is realized between the advertisement server and the advertisement propaganda terminal through the information transmission module, a plurality of storage partitions are arranged in the advertisement propaganda terminal to store the advertisement media files and the storage modules of the playing control files which are arranged corresponding to the advertisement media files, the advertisement media files and the playing control files are stored in the specific storage partitions through the addressing module, the priorities of the storage partitions are set through the timing switching module, the advertisement media files and the playing control files in the storage partitions with high priorities are read by the central control module and are played through the interaction module, so that people can input the time-limited activity propaganda information into the storage partitions with high priorities, and the advertisement media files in the next storage partition with the priority are read when the playing control files set by the central control module are finished, therefore, the timeliness of advertising information propaganda is improved, and the labor intensity of people is reduced by means of automatic switching.
The invention is further configured to: the advertising media file includes image information, video information, and audio information.
By adopting the technical scheme, the advertisement media file comprises the image information, the video information and the audio information, so that the diversification of advertisement propaganda is met, and the propaganda effect of the advertisement propaganda is improved.
The invention is further configured to: the playing control file is configured with control parameters for playing the advertisement media file, and the control parameters include: the number of the circulating playing times is corresponding to the advertisement media file and is provided with preset parameters, and the playing time corresponding to the advertisement media file is provided with a preset value.
By adopting the technical scheme, the control parameters for playing the advertisement media file comprise the circulating playing times or the playing duration, so that people can conveniently control the playing condition of the advertisement media file.
The invention is further configured to: the timing switching module comprises a judging module, and the judging module is used for receiving the control parameters and outputting a switching signal when the number of times of the circulating playing or the playing time reaches a preset parameter or a preset value.
By adopting the technical scheme, the control parameters are read through the judgment module, and when the central control area reads and the interaction module plays the advertisement media files, counting and timing are carried out, the control parameters are compared, when the control parameters are met, a switching signal is output, the playing content of the advertisement terminal is switched, and the timeliness of advertisement is improved.
The invention is further configured to: the timing switching module also comprises an interrupt module which is used for receiving a switching signal to convey the central control module to change the read memory partition.
By adopting the technical scheme, the storage partition which is read is switched when the control parameter is met by the interruption module, so that the timeliness of the advertisement is improved, the information of the automatic switching advertisement can be realized by leading in a plurality of advertisement media files, the frequency of replacing advertisement information by people is reduced, and the operation of people is facilitated.
The invention is further configured to: the advertisement media file comprises advertisement information I used for daily propaganda and advertisement information II used for time-limited propaganda, and the priority of the storage partition where the advertisement information II is located is higher than that of the storage partition where the advertisement information I is located.
By adopting the technical scheme, for example, in two storage subareas of the advertising information I which is frequently publicized and the advertising information II which is displayed publicized, the priority of the advertising information II which is publicized in a time limit way is higher, so that the advertising information II which is publicized in a time limit way is firstly played, and when the control parameter is met, the advertising information I is played, and the automatic updating of the playing information is realized.
The invention is further configured to: the information transmission module comprises a wireless data transmission module or a USB data transmission module.
By adopting the technical scheme, the convenient data transmission between the advertisement server and the advertisement propaganda terminal is realized through the wireless data transmission module, or the data transmission is realized through the USB data module, so that the high-speed and high-stability effect is achieved.
The invention is further configured to: the advertisement publishing method comprises the following steps:
s1, the advertisement server is connected with the advertisement propaganda terminal through a wireless data transmission module or a USB data transmission module;
s2, storing the edited advertisement media file and the playing control file in the advertisement server into a storage module;
s3, transmitting the advertisement information II for time-limited promotion to a storage partition with high priority through the central controller and the addressing module;
s4, the central control module reads the advertisement media files in the storage partition and plays the advertisement media files through the interaction module;
s5, reading the playing control file to an interruption module while reading the advertising media file by the central control module, counting the circulating playing times and playing time of the advertising media file, and outputting a switching signal to the central control module by the interruption module when the circulating playing times or playing time reach a control parameter;
and S6, the central control module receives the switching signal to change the read storage partition, namely, the storage partition with the priority of the next level is read, and the advertisement media file in the storage partition is played through the interaction module.
In conclusion, the invention has the following beneficial effects:
the advertisement server and the advertisement propaganda terminal realize data interaction through an information transmission module, the advertisement propaganda terminal is internally provided with a plurality of storage partitions for storing advertisement media files and a storage module of a play control file which is arranged corresponding to the advertisement media files, the advertisement media files and the play control file are stored in a specific storage partition through an addressing module, the priority of the storage partition is set through a timing switching module, a central control module reads the advertisement media files and the play control file in the storage partition with high priority and plays the advertisement files through an interaction module, thereby realizing that people can input time-limited activity propaganda information into the storage partition with high priority and read the advertisement media file in the next storage partition with high priority when the play control file set by the central control module is finished, therefore, the timeliness of advertising information propaganda is improved, and the labor intensity of people is reduced by means of automatic switching.
Drawings
FIG. 1 is a schematic structural diagram of the present invention.
Detailed Description
The invention is described in detail below with reference to the figures and examples.
The first embodiment is as follows:
an advertisement publishing system based on an embedded terminal is disclosed, as shown in fig. 1, and comprises an advertisement server and a plurality of advertisement terminals connected with the advertisement server, wherein data interaction is realized between the advertisement server and the advertisement terminals through an information transmission module, specifically, the information transmission module comprises a wireless data transmission module or a USB data transmission module, the advertisement terminals comprise a central control module, a storage module, an interaction module and a timing switching module, specifically, the advertisement server can be a notebook computer and a mobile storage device, and advertisement information is edited through the notebook computer and an advertisement media file and a playing control file corresponding to the advertisement media are generated;
for the storage module, the storage module is provided with at least one storage partition for storing an advertisement media file and at least one storage partition for storing a play control file, wherein the advertisement media file comprises image information, video information and audio information.
The central control module is connected with the storage module through the addressing module and used for controlling the advertisement server to guide in the set storage partition, the central control module is connected with the storage module through the timing switching module and used for reading the advertisement media files stored in the storage partition, concretely, the central control module is a minimum system of a single chip microcomputer based on a chip STM32F030C8T6, a clock oscillation circuit is connected outside the chip STM32F030C8T6, the clock oscillation frequency of the clock oscillation circuit is 32.768KHz, and the addressing module defines the central control module and is in one-to-one correspondence with the addresses of the storage partitions in the storage module.
The interactive module is connected with the central control module and used for playing the advertising media files read by the central control module, specifically, the interactive module comprises a display and a loudspeaker, the central control module displays the advertising media files which are images and videos through the display in a coding and decoding mode, and the video files and the audio files are played through the loudspeaker.
Wherein, the playing control file is configured with control parameters for playing the advertisement media file, and the control parameters include: the advertisement media file comprises advertisement information I used for daily propaganda and advertisement information II used for time-limited propaganda, the priority of a storage partition where the advertisement information II is located is higher than that of the storage partition where the advertisement information I is located, and formats supported by the advertisement media file are MP3, AVI, MPEG, MOV, WAV, JPEG, PNG and other conventional video formats, audio formats and picture formats.
The timing switching module is connected with the storage module and used for setting the priority of each storage partition and reading the playing control file when the central control module reads the advertising media, specifically, the timing switching module comprises a judging module and an interruption module connected with the judging module, the judging module is used for receiving the control parameters and outputting a switching signal when the number of times of the circular playing or the playing time reaches a preset parameter or a preset value, and the interruption module is used for receiving the switching signal to convey the central control module to change the read storage partition.
Example two:
the advertisement publishing method comprises the following steps:
s1, the advertisement server is connected with the advertisement propaganda terminal through a wireless data transmission module or a USB data transmission module;
s2, storing the edited advertisement media file and the playing control file in the advertisement server into a storage module;
s3, transmitting the advertisement information II for time-limited promotion to a storage partition with high priority through the central controller and the addressing module;
s4, the central control module reads the advertisement media files in the storage partition and plays the advertisement media files through the interaction module;
s5, reading the playing control file to an interruption module while reading the advertising media file by the central control module, counting the circulating playing times and playing time of the advertising media file, and outputting a switching signal to the central control module by the interruption module when the circulating playing times or playing time reach a control parameter;
and S6, the central control module receives the switching signal to change the read storage partition, namely, the storage partition with the priority of the next level is read, and the advertisement media file in the storage partition is played through the interaction module.
The working process is as follows: the central control module in the advertisement propaganda terminal reads the advertisement media file in the storage module and plays the advertisement media file through the display screen and the loudspeaker in the interaction module, when a time-limited activity is released in a specific holiday or a anniversary, the propaganda advertisement media file is written into the storage module, and the playing control file corresponding to the advertisement media file is edited, wherein the name, the attribute, the playing time length or the circulating playing frequency of the advertisement media file are recorded by the playing control file, the playing time length is the same as the activity time length of releasing the advertisement, when the counting or timing of the judging module reaches the circulating playing frequency or the playing time length in the playing control file, a switching signal is transmitted, the central control module can read the switching signal, read the advertisement media file of the storage partition with the next priority, and play images, videos and audios through the interaction module, the advertising method has the advantages that a good advertising effect is achieved, the advertising information can be automatically switched when the time-limited activity is finished, the advertising effect is further improved, meanwhile, priority setting can be conducted on a plurality of storage partitions, advertising media files can be written into the storage partitions with different priorities, the frequency of replacing the advertising information by people is reduced, people can conveniently replace the advertising information, and the timeliness of advertising is improved.
The above description is only a preferred embodiment of the present invention, and the protection scope of the present invention is not limited to the above embodiments, and all technical solutions belonging to the idea of the present invention belong to the protection scope of the present invention. It should be noted that modifications and embellishments within the scope of the invention may occur to those skilled in the art without departing from the principle of the invention, and are considered to be within the scope of the invention.
Claims (8)
1. An advertisement publishing system based on an embedded terminal is characterized in that: the advertising server and the advertising terminals are connected with the advertising server, data interaction is realized between the advertising server and the advertising terminals through an information transmission module, and the advertising terminals comprise a central control module, a storage module, an interaction module and a timing switching module;
the storage module is provided with at least one storage partition for storing the advertisement media file and at least one storage partition for storing the playing control file;
the central control module is connected with the storage module through the addressing module and is used for controlling the advertisement server to import the set storage partition;
the central control module is connected with the storage module through the timing switching module and is used for reading the advertisement media files stored in the storage subarea;
the interactive module is connected with the central control module and is used for playing the advertisement media file read by the central control module;
the timing switching module is connected with the storage module and used for setting the priority of each storage partition so as to read the playing control file when the central control module reads the advertising media.
2. The advertisement distribution system based on the embedded terminal as claimed in claim 1, wherein: the advertising media file includes image information, video information, and audio information.
3. The advertisement distribution system based on the embedded terminal as claimed in claim 1, wherein: the playing control file is configured with control parameters for playing the advertisement media file, and the control parameters include: the number of the circulating playing times is corresponding to the advertisement media file and is provided with preset parameters, and the playing time corresponding to the advertisement media file is provided with a preset value.
4. The advertisement distribution system based on the embedded terminal according to claim 3, wherein: the timing switching module comprises a judging module, and the judging module is used for receiving the control parameters and outputting a switching signal when the number of times of the circulating playing or the playing time reaches a preset parameter or a preset value.
5. The advertisement distribution system based on the embedded terminal as claimed in claim 4, wherein: the timing switching module also comprises an interrupt module which is used for receiving a switching signal to convey the central control module to change the read memory partition.
6. The advertisement distribution system based on the embedded terminal as claimed in claim 1, wherein: the advertisement media file comprises advertisement information I used for daily propaganda and advertisement information II used for time-limited propaganda, and the priority of the storage partition where the advertisement information II is located is higher than that of the storage partition where the advertisement information I is located.
7. The advertisement distribution system based on the embedded terminal as claimed in claim 1, wherein: the information transmission module comprises a wireless data transmission module or a USB data transmission module.
8. An advertisement distribution method using the embedded terminal-based advertisement distribution system according to any one of claims 1-7, characterized in that: the advertisement publishing method comprises the following steps:
s1, the advertisement server is connected with the advertisement propaganda terminal through a wireless data transmission module or a USB data transmission module;
s2, storing the edited advertisement media file and the playing control file in the advertisement server into a storage module;
s3, transmitting the advertisement information II for time-limited promotion to a storage partition with high priority through the central controller and the addressing module;
s4, the central control module reads the advertisement media files in the storage partition and plays the advertisement media files through the interaction module;
s5, reading the playing control file to an interruption module while reading the advertising media file by the central control module, counting the circulating playing times and playing time of the advertising media file, and outputting a switching signal to the central control module by the interruption module when the circulating playing times or playing time reach a control parameter;
and S6, the central control module receives the switching signal to change the read storage partition, namely, the storage partition with the priority of the next level is read, and the advertisement media file in the storage partition is played through the interaction module.
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| CN202010951049.0A CN112085533A (en) | 2020-09-11 | 2020-09-11 | Advertisement publishing system and method based on embedded terminal |
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| Application Number | Priority Date | Filing Date | Title |
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| CN202010951049.0A CN112085533A (en) | 2020-09-11 | 2020-09-11 | Advertisement publishing system and method based on embedded terminal |
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Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1599317A (en) * | 2004-07-23 | 2005-03-23 | 赵志勇 | System for realizing multi-media play by radio network and its method |
| CN104301762A (en) * | 2014-10-22 | 2015-01-21 | 福建联迪商用设备有限公司 | Advertisement updating method, device and system and advertisement terminal device |
| CN107358457A (en) * | 2017-06-07 | 2017-11-17 | 浙江大华技术股份有限公司 | A kind of advertisement broadcast method, apparatus and system |
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2020
- 2020-09-11 CN CN202010951049.0A patent/CN112085533A/en active Pending
Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1599317A (en) * | 2004-07-23 | 2005-03-23 | 赵志勇 | System for realizing multi-media play by radio network and its method |
| CN104301762A (en) * | 2014-10-22 | 2015-01-21 | 福建联迪商用设备有限公司 | Advertisement updating method, device and system and advertisement terminal device |
| CN107358457A (en) * | 2017-06-07 | 2017-11-17 | 浙江大华技术股份有限公司 | A kind of advertisement broadcast method, apparatus and system |
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